Top SEO Companies in the United States
From Silicon Valley’s startup scene to New York’s media market and Austin’s B2B corridor, the United States is home to many of the world’s leading SEO agencies. The right partner can improve technical performance, build authority with high-quality content and links, and drive sustainable growth on Google.
Clutch helps you shortlist trusted providers with verified reviews, detailed service profiles, and market insights. Filter by budget, location, industry, and team size to find an agency aligned to your goals—whether you’re a DTC brand in Los Angeles, a healthcare provider in Boston, or a SaaS company in Seattle.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
See all 26 projectsBurst Digital is an SEO agency that specializes in enhancing digital visibility through services such as Search Engine Optimization and web design. Across their reviews, 100% of clients commend their project management skills and ability to meet deadlines, while 80% highlight their communication and responsiveness. Notably, clients report significant improvements in website ranking and increased conversions post-engagement.
$1,000+$50 - $99 / hr50 - 249Serves United StatesServices provided
See all 52 projectsBoostability is an SEO agency that specializes in enhancing online visibility through organic search optimization and website SEO services. Across the reviews, 80% of clients highlight their effective communication and professional project management. While some clients noted a need for improved backlink strategies, 90% of reviewers praised Boostability's ability to achieve significant website ranking improvements on search engine results pages, particularly reaching the first page on Google.
$1,000+Undisclosed250 - 999Serves United StatesServices provided
See all 147 projectsIntero Digital is an SEO agency renowned for its website SEO services and digital visibility enhancement, offering search optimization, website ranking, and SERP optimization. Approximately 75% of reviews highlight their strategic thinking and effective project management, while 12.5% mention excellent communication. However, 12.5% also noted dissatisfaction, citing minimal improvements and communication issues.
$1,000+$50 - $99 / hr50 - 249Serves United StatesServices provided
See all 113 projectsFunnel Boost Media is a proficient SEO agency specializing in Search Optimization and Digital Visibility Enhancement. Their overall client feedback is overwhelmingly positive, with approximately 100% of reviews highlighting their effective project management, timely communication, and significant improvements in organic search rankings and online visibility. Clients consistently praise their professionalism, responsiveness, and ability to deliver top-notch SEO services that enhance website ranking and drive measurable business outcomes.
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UndisclosedUndisclosed10 - 49Lancaster, PA
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Lupeer is a Content Marketing company launched in 2007. Their team provides Content Marketing and Pay Per Click.
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UndisclosedUndisclosed10 - 49Lancaster, PA
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Launched in 1979, globalHMA is a branding agency. The team specializes in Branding and Mobile App Development.
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Featured
What are Featured Providers?
$1,000+Undisclosed250 - 999Serves United StatesServices provided
See all 447 projectsWebFX is an SEO agency that offers comprehensive digital marketing services, including search engine optimization, pay-per-click management, and website redesign. Overall feedback is mixed; 60% of reviews highlight positive outcomes such as increased organic traffic and improved digital visibility, while others cite inconsistent project management and quality issues, particularly in long-term engagements. They are noted for their strong SEO strategies and responsive communication.
$10,000+$100 - $149 / hr50 - 249Serves United StatesServices provided
See all 64 projectsComrade Digital Marketing Agency is a comprehensive digital marketing firm specializing in SEO and online visibility enhancement, offering services such as website development, content creation, and search engine optimization. Across their reviews, 87% of clients highlight increased website traffic and improved search rankings, while 70% commend their project management and communication. The agency is noted for delivering effective results and maintaining transparent, collaborative client relationships.
$1,000+$50 - $99 / hr50 - 249Serves United StatesServices provided
See all 157 projectsDelante is a specialized SEO agency known for enhancing digital visibility through comprehensive SEO, search engine marketing, and website ranking services. With 100% positive feedback, clients frequently commend Delante for their effective project management, proactive communication, and tailored strategies. Approximately 70% of reviews highlight significant improvements in search rankings and organic traffic, reflecting Delante's success in organic search optimization and digital visibility enhancement.
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UndisclosedUndisclosed10 - 49Rancho Cucamonga, CA
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TIG ADVERTISING, INC. Is a Content Marketing company. Established in 2016, the agency is located in Rancho Cucamonga, California. Their team offers Content Marketing and Pay Per Click.
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UndisclosedUndisclosed10 - 49Pittsburgh, PA
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Eyeflow Internet Marketing is a Content Marketing company. Founded in 2001, the agency provides Content Marketing and Pay Per Click.
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UndisclosedUndisclosed10 - 49Pittsburgh, PA
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BarkleyREI, a small media planning and buying agency, is located in Pittsburgh, Pennsylvania. The team focuses on Media Planning & Buying and Other Digital Marketing.
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UndisclosedUndisclosed10 - 49Chuluota, FL
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Anchored Digital Marketing, a branding agency, was established in 2016. Based in Chuluota, Florida, the team provides Branding and Digital Strategy.
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UndisclosedUndisclosed10 - 49Longwood, FL
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Advertising company Peeeple is based in Longwood, Florida. Their services include Advertising and Email Marketing.
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Featured
What are Featured Providers?
$10,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
See all 25 projectsGatorworks is a comprehensive digital marketing agency specializing in SEO, website design, and digital advertising. Across various reviews, clients express a high level of satisfaction, noting Gatorworks' effectiveness in enhancing digital visibility and delivering timely outcomes. Approximately 80% of reviews highlight their strong communication and collaborative approach, with no significant areas for improvement identified.
$5,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
See all 16 projectsFuel Online is a leading SEO agency specializing in enhancing online visibility and search engine optimization through innovative strategies tailored for AI-driven search. With 100% positive reviews, clients commend their expertise in technical SEO, on-page optimization, and AI-focused strategies. Notably, over 30% reported significant increases in organic traffic and conversions, underscoring their effectiveness in improving digital visibility and achieving measurable business outcomes.
$1,000+$50 - $99 / hr10 - 49Serves United StatesServices provided
See all 1 projectsDigital Spice is a company specializing in website development and SEO services, noted for their strategic content optimization and comprehensive digital visibility enhancement. Their reviews reflect exceptional project management and technical expertise, with 100% positive feedback highlighting a 41.2% organic traffic increase and enhanced online visibility. Clients appreciate their collaborative approach and commitment to continuous improvement and user experience optimization.
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UndisclosedUndisclosed10 - 49St. George, UT
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Based in St. George, Utah, Online Web Marketing is a small PPC agency. The team offers Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Lehi, UT
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Launched in 1992, Chase Marketing Group, a small Advertising company, is located in Lehi, Utah. Their team offers Advertising and Graphic Design.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
See all 35 projectsMarketing Link is a distinguished SEO agency specializing in enhancing digital visibility and search optimization through SEO, PPC, and social media strategies. Across its reviews, 100% of clients praise its proactive project management and tangible results, such as reduced CPL by 50% and increased lead volume by 250%. Notably, 90% of reviewers highlight Marketing Link's strategic approach and ability to generate qualified leads.
$1,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
See all 24 projectsFair Marketing is an SEO agency that excels in enhancing digital visibility through strategic search engine marketing and organic search optimization. Reviews highlight their exceptional project management and commitment to client success, with all feedback being overwhelmingly positive. Clients particularly appreciate their data-driven approach and ability to tailor services to specific business needs, with approximately 90% praising their effective SEO and website ranking improvements.
$1,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
See all 9 projectsSites by Sara is a versatile agency specializing in web design, development, and SEO services, enhancing digital visibility for various businesses. The company consistently receives positive feedback, with over 90% of reviewers highlighting their professional and timely project management and effective website SEO services. Clients appreciate their personalized approach and ability to translate needs into compelling online presences.
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UndisclosedUndisclosed10 - 49Rancho Cucamonga, CA
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CRM consulting and SI company INDEVA is in Rancho Cucamonga, California. They focus on CRM consulting and SI and Email Marketing and were founded in 1998.
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UndisclosedUndisclosed10 - 49Chico, CA
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Steps Marketing is a graphic design company launched in 2007. The small team focuses on Graphic Design and Marketing Strategy.
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Featured
What are Featured Providers?
$25,000+$150 - $199 / hr50 - 249Serves United StatesServices provided
See all 4 projectsSpinutech is an SEO and digital marketing agency renowned for its expertise in Search Engine Optimization and digital advertising strategies. The company consistently receives positive feedback, with a strong emphasis on their ability to enhance online visibility and organic search rankings. Approximately 100% of reviewers highlight their professionalism and the seamless integration of their strategies with clients' marketing efforts.
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UndisclosedUndisclosed10 - 49Minneapolis, MN
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Branding company Ascension Development Group was established in 2012. The firm provides Branding and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Irvine, CA
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Brandcasters, Inc. - Podetize, an Advertising company, was launched in 2017. The small team offers Advertising and Content Marketing.
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UndisclosedUndisclosed10 - 49Urbana, IA
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Launched in 2018, Leverage. Powered by Clickstop is a small Urbana, Iowa-based branding company. Their services include Branding and Email Marketing.
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UndisclosedUndisclosed10 - 49Lubbock, TX
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Digital Base Productions is a SEO services firm. Founded in 2009, the company provides Search Engine Optimization and Advertising.
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$5,000+$100 - $149 / hr10 - 49Plano, TX
Services provided
See all 8 projectsForward Vision Marketing, LLC — Out of Business was a small, women-owned digital marketing company specializing in SEO, content creation, and online visibility enhancement. Their clients praised them for effective project management and personalized engagement, with 75% of reviewers noting improvements in website ranking and digital visibility. However, some mentioned the need for clearer communication and better lead tracking.
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UndisclosedUndisclosed10 - 49Amarillo, TX
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Content Marketing company UCI Digital is located in Amarillo, Texas. The team focuses on Content Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Roanoke, VA
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B2C Enterprises is an Advertising company. Based in Roanoke, Virginia, the team offers Advertising and Branding.
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UndisclosedUndisclosed10 - 49Fort Lauderdale, FL
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Crear Imagen is a Digital Strategy company. Their small team is located in Bogotá, Colombia and Fort Lauderdale, Florida. Their services include Digital Strategy and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Norfolk, VA
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Virginia Media, an Advertising company, is in Norfolk, Virginia. They offer Advertising and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Algonquin, IL
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Infinite Designs, Inc. Is a graphic design agency. The Algonquin, Illinois-based team focuses on Graphic Design and Logo.
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UndisclosedUndisclosed10 - 49Clearwater, FL
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Founded in 1990, P3 Agency is a branding firm. The small team provides Branding and Digital Strategy.
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UndisclosedUndisclosed10 - 49Manhattan Beach, CA
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Pipeline (Manhattan Beach, California) is a small branding agency headquartered in Manhattan Beach, California. The team specializes in Branding and Email Marketing.
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UndisclosedUndisclosed10 - 49Santa Barbara, CA
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Digital Performance Marketing Group is a Santa Barbara, California-based Advertising company. The team focuses on Advertising and Email Marketing.
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UndisclosedUndisclosed10 - 49San Luis Obispo, CA
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Vibrant Agency, an e-commerce development firm, was launched in 2014. Located in San Luis Obispo, California, the team focuses on E-Commerce Development and Graphic Design.
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UndisclosedUndisclosed10 - 49Bradenton, FL
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Brand Story Experts is a small Bradenton, Florida-based branding agency. Their services include Branding and Logo.
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UndisclosedUndisclosed10 - 49Cedar Park, TX
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Search Pros is an Email Marketing company. Founded in 2010, the agency is located in Cedar Park, Texas. Their team specializes in Email Marketing and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Wall Township, NJ
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Single Throw Marketing is an Email Marketing company. Established in 2001, the team focuses on Email Marketing and Other Digital Marketing. The firm is located in Wall Township, New Jersey.
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UndisclosedUndisclosed10 - 49Edgewater, NJ
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Multimedia Solutions is a branding agency. They were established in 1992, and their services include Branding and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49#404A Wall, NJ
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Content Marketing company Hexnet Digital Marketing was established in 1998. The team provides Content Marketing and Email Marketing.
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UndisclosedUndisclosed10 - 49Toms River, NJ
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Launched in 2013, nj.digital, a small e-commerce development firm, is located in Toms River, New Jersey. Their services include E-Commerce Development and Pay Per Click.
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UndisclosedUndisclosed10 - 49Asbury Park, NJ
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Contractor Dynamics is an Advertising company. Based in Asbury Park, New Jersey, the team focuses on Advertising and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Millstone, NJ
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Branding agency Cajam Marketing is located in Millstone, New Jersey. They focus on Branding and Email Marketing.
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UndisclosedUndisclosed10 - 49Menlo Park, CA
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Continuum Global is an Email Marketing company. Their team is located in Menlo Park, California. The firm focuses on Email Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Phoenix, AZ
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RYNO Strategic Solutions, LLC, a PPC agency, is in Phoenix, Arizona. They offer Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Mesa, AZ
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Success Engine, a Content Marketing company, is headquartered in Mesa, Arizona. The team focuses on Content Marketing and Graphic Design.
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UndisclosedUndisclosed10 - 49Pittsburgh, PA
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Headquartered in Pittsburgh, Pennsylvania, The Dines Group is an Event Marketing company. Founded in 2010, the team provides Event Marketing and Media Planning & Buying.
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UndisclosedUndisclosed10 - 49Wormleysburg, PA
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Varsity (Wormleysburg, PA) is a Wormleysburg, Pennsylvania-based Advertising company. They specialize in Advertising and Branding and were established in 2006.
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UndisclosedUndisclosed10 - 49Batavia, IL
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Overtake Digital, a Content Marketing company, was established in 2017. The team provides Content Marketing and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Atlanta, GA
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Imperial Marketing Concepts, Inc. Is a small Advertising company. They provide Advertising and Branding and were established in 2005.
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UndisclosedUndisclosed10 - 49Norcross, GA
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Established in 1988, Action Integrated Marketing is a small Digital Strategy company. Their services include Digital Strategy and Email Marketing.
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UndisclosedUndisclosed10 - 49Hawthorne, NY
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Corporate Photography company ApricotLaw (Hawthorne, New York) is based in Hawthorne, New York. Their services include Corporate Photography and Pay Per Click.
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UndisclosedUndisclosed10 - 49Antioch, CA
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365 Days On is an IT managed services company launched in 2015. The team provides IT managed services and Web Development and is headquartered in Antioch, California.
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UndisclosedUndisclosed10 - 49Pleasant Hill, CA
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Kha Creation USA, a web design agency, is located in Pleasant Hill, California. The team specializes in Web Design and Web Development.
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UndisclosedUndisclosed10 - 49Discovery Bay, CA
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Conquest Marketing, a small Content Marketing company, is in Discovery Bay, California. Their services include Content Marketing and Email Marketing.
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UndisclosedUndisclosed10 - 49New Albany, OH
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Catchweight is an Advertising company. They are headquartered in New Albany, Ohio and have small team. Their services include Advertising and Content Marketing.
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UndisclosedUndisclosed10 - 49Columbus, OH
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Park Bench Digital is an Email Marketing company headquartered in Columbus, Ohio. They specialize in Email Marketing and Pay Per Click and were established in 2011.
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UndisclosedUndisclosed10 - 49Wadsworth, OH
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WDD We Do Digital is an e-commerce development firm. They are headquartered in Wadsworth, Ohio and have small team. They provide E-Commerce Development and Email Marketing.
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UndisclosedUndisclosed10 - 49Cleveland, OH
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PR 20/20 is a Content Marketing company founded in 2005. Based in Cleveland, Ohio, the team provides Content Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Oak Brook, IL
Services provided
Social Integration, an Advertising company, was launched in 2011. The company offers Advertising and Email Marketing, and is small.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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List of the Best SEO Companies in the United States Include:
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$1,000+$150 - $199 / hr10 - 49Oklahoma City, OK
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
90% Search Engine Optimization10% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
50% Search Engine Optimization50% Other -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
45% Search Engine Optimization55% Other -
$10,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
40% Search Engine Optimization60% Other -
$50,000+$300+ / hr50 - 249San Francisco, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
75% Search Engine Optimization25% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$100 - $149 / hr50 - 249Boise, ID
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Search Engine Optimization60% Other -
$1,000+$100 - $149 / hr50 - 249Boca Raton, FL
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
75% Search Engine Optimization25% Other -
$1,000+$100 - $149 / hr10 - 49Tampa, FL
Ability to deliver
39.5/40.019.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
38.9/40.020/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$50 - $99 / hr50 - 249Los Angeles, CA
Ability to deliver
38.6/40.020/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$100 - $149 / hr50 - 249Lehi, UT
Ability to deliver
38.5/40.018.6/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
75% Search Engine Optimization25% Other -
$1,000+$100 - $149 / hr50 - 249Chicago, IL
Ability to deliver
37.7/40.017.8/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$150 - $199 / hr2 - 9Anaheim, CA
Ability to deliver
37.6/40.018/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr10 - 49South Jordan, UT
Ability to deliver
38.6/40.019/20 Reviews9.9/10 Clients & Experience9.7/10 Market PresenceService focus
65% Search Engine Optimization35% Other -
$1,000+$100 - $149 / hr10 - 49San Diego, CA
Ability to deliver
37.4/40.017.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Search Engine Optimization20% Other -
$5,000+$100 - $149 / hr10 - 49New York, NY
Ability to deliver
39.3/40.020/20 Reviews9.6/10 Clients & Experience9.7/10 Market PresenceService focus
60% Search Engine Optimization40% Other -
$1,000+$100 - $149 / hr50 - 249Chicago, IL
Ability to deliver
37/40.017.2/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
80% Search Engine Optimization20% Other -
$10,000+$100 - $149 / hr10 - 49Nashville, TN
Ability to deliver
36.9/40.017.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Search Engine Optimization -
$5,000+$150 - $199 / hr10 - 49Portland, OR
Ability to deliver
36.9/40.018/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr10 - 49Bend, OR
Ability to deliver
36.8/40.018.6/20 Reviews9.3/10 Clients & Experience8.9/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$300+ / hr2 - 9Austin, TX
Ability to deliver
36.7/40.017.2/20 Reviews9.8/10 Clients & Experience9.7/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr50 - 249Seattle, WA
Ability to deliver
36.5/40.017.2/20 Reviews9.6/10 Clients & Experience9.7/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr10 - 49The Woodlands, TX
Ability to deliver
36.5/40.017/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
75% Search Engine Optimization25% Other -
$1,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
36.8/40.018.4/20 Reviews10/10 Clients & Experience8.4/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$150 - $199 / hr2 - 9Denver, CO
Ability to deliver
36.1/40.017/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
85% Search Engine Optimization15% Other -
$5,000+$150 - $199 / hr10 - 49Seattle, WA
Ability to deliver
36/40.016.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
90% Search Engine Optimization10% Other
Latest SEO Articles
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Clutch Report: 69% of Users Now Use Google Less as AI Reshapes Business Discovery
Businesses invisible to AI risk being left out of the customer journey entirely.
United States SEO Services FAQs
U.S.-based SEO agencies bring deep familiarity with Google’s U.S. SERPs, competitive norms, and buyer behavior across regions like the Northeast, West Coast, Midwest, and Sun Belt. They’re better positioned to localize content by state and metro, optimize Google Business Profiles for multi-location brands, and comply with U.S. regulations and platform policies (ADA web accessibility, HIPAA for health content, FTC endorsement guidelines).
Many teams also support multilingual SEO for English–Spanish audiences in markets like California, Texas, and Florida—building culturally relevant content and keyword maps rather than relying on direct translation.
Typical pricing for U.S.-based SEO firms listed on Clutch ranges:
- Monthly retainers: $2,000 – $10,000+, depending on scope, industry difficulty, and link acquisition needs
- Hourly rates: $100 – $250 for consultants and senior specialists
- Project-based audits or local SEO packages: $5,000 – $30,000
Enterprise programs, national campaigns, and content-led link building can exceed $15,000 per month—especially in high-cost markets like New York and San Francisco. Boutique agencies in secondary cities may offer comparable expertise at lower rates.
U.S.-based SEO companies cover most verticals. Common strengths include:
- Technology and SaaS — product-led content, demo pipeline growth, programmatic SEO
- E-commerce and retail — Shopify/BigCommerce optimization, faceted navigation, CRO
- Healthcare and life sciences — YMYL content quality, HIPAA-adjacent workflows
- Finance and fintech — E-E-A-T alignment, compliance-aware content
- Professional services and legal — local SEO, review strategy, multi-office visibility
- Industrial and manufacturing — technical content, distributor/partner SEO
- Media, education, and nonprofits — structured content, schema, accessibility
Start by strategically outlining the goals and requirements of your project. After that, browse through Clutch to find trusted firms and assess the following:
- Case studies in your industry and sales motion (local, national, or enterprise)
- Comprehensive plan: technical audit, content strategy, digital PR/link building, and analytics
- Reporting samples (GA4, Search Console, Looker Studio) and KPI timelines
- White-hat link acquisition and editorial standards; request examples of earned placements
- Team seniority and who actually executes your work, not just who sells it
- Ask how they measure impact beyond rankings—pipeline, assisted revenue, lead quality
Shortlist 2–3 firms, run a discovery call with each, and request a light-weight roadmap or diagnostic to compare approach and prioritization.
- Guarantees for #1 rankings or fixed timelines for outcomes
- Heavy reliance on private blog networks (PBNs) or paid link schemes
- No technical audit before proposing ongoing work
- Vague reporting without access to GA4/Search Console
- Cookie-cutter deliverables, thin content, or AI-generated pages with no editorial review
- Lack of understanding of E-E-A-T, YMYL, or U.S. compliance contexts (FTC guidelines, accessibility)
- No plan for quality content operations (editing, subject-matter expertise, fact checking)
The best way to avoid headaches in the future is to spot these red flags as early as possible. If you see these traits, take that as a sign and just continue your search.