Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?
We are definitely happy with their performance. Like I said, we tried to think outside of the box, and they've presented some angles that other companies haven't or data points that we weren't focused on before. They've definitely given us valuable insight, and we've been able to look at things from a different angle.
They've definitely moved us up from where we were. So definitely going forward and always growing is what we're trying to do.
Definitely, traffic has gone up, but I'd have to really dive into the numbers to see the exact leads from organic that come in. But we've definitely seen improvement on our Google ranking content.
Definitely, things have gone up, but not any hard data. I can say that keywords have improved a lot. We were on page 7 on Google. Now, we're on page 1. For other searches where we were on page 100 or further down, we're on page 2 or 3. The ranking has improved, so our website's visibility has improved.
How did Boostability perform from a project management standpoint?
I can speak for their more premium side of things. It's very in-depth how they have their one-on-one service, how they go in, the type of PowerPoint presentations they put together to go over data was very in depth, so that's always a plus when someone can show you as much transparency as you're looking for.
Are there any areas Boostability could improve?
Well, we can always improve. Off the top of my head, there's nothing that really sticks out, except for, obviously, not knowing the market as well as other sites that focus only on automotive.
We kind of bump heads on what can be done, but it's not really their fault. They're just picking out the issues they see but sometimes they don't understand our inventory management.
So it's nothing really on their end that can be improved but they will learn our business over time. Overall, we really love their service and are satisfied so it's just minor things.
What tips or recommendations could you share that might increase the likelihood of success with Boostability?
I would say pick the package correctly. Obviously, they do it based on hours, and it's hard to know how much hours you're going to need. I think that would be the key point. Knowing the right amount of money you're spending will improve results and accountability.
We started off with two stores, and we just added another three. However, those three stores didn't need the premium services. They only needed maintenance services. So they didn't require as many hours.
Our sales representative allowed us to combine packages so we wouldn't pay for services that weren't needed and we haven't seen any issues. They've assured us that everybody at Boostability understands the arrangement.
We have the exact same message that we want to get across from each of our stores, and so we always want to make sure that everyone is consistent.