Victorious

BACKGROUND

Please describe your company and position.

 I am the VP Marketing of a financial services company 

Describe what your company does in a single sentence.

We provide front line workers with access to their pay the same day they work. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Victorious to accomplish?

• Improve search rankings for keywords

SOLUTION

How did you find Victorious?

Online Search

Why did you select Victorious over others?

Pricing fit our budget

How many teammates from Victorious were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We partnered with Victorious for two main reasons: 1) to improve our keyword ranking which also involved an extensive keyword research project to establish what our set of keywords were and 2) imporve organic website traffic.  

In order to achieve both outcomes Vicotorious conducted extensive keyword research and website analysis. They immediately identifed areas relating to our website and seo set up where we were falling short and that was having a huge impact on our poor results. The outcome of their initial analysis resulted in an action list for both them and us to implement over coming months.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We are now about 6 months into the partnership and we have started to see significant improvements! We have a set of keywords for our brand and key products idenfifed and we are now tracking their ranking and over 50% of keywords have improved by more than 50 places. Our website and content is in a much better place thanks to multiple site sweeps and content team support. We have added keywords to all webpages, updated meta descriptions, page titles, increased the number of backlinks, fixed broken links etc. Things that were going unnoticed before engaging with Victorius. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The Victorious team manage the project extremely well, are on time with deliverables and very good at communicating if things change. I appreciate the follow up emails we get after each meeting which highlights next steps and we have a project file to track the many moving pieces. They are a great team to work with.

What was your primary form of communication with Victorious?

Virtual Meeting

What did you find most impressive or unique about this company?

The Victorious team feel like an extension of our small marketing team which is exactly what we need. They are knowledgable and accountable and in a short time working with them we are seeing great results which is a testament to the work they are doing. 

Are there any areas for improvement or something Victorious could have done differently?

I am nervous when agencies switch account managers or restructure and we've witness both so far however in saying that it hasn't had any negative impact on our partnership. I would like to see stability going forward.

BACKGROUND

Please describe your company and position.

I am a Manager of a custom modular solutions company

Describe what your company does in a single sentence.

We build custom modular solutions, including shipping container modifications and steel modular buildings.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Victorious to accomplish?

• Build Domain Authority Through Backlinks
• Increase Organic Traffic

SOLUTION

How did you find Victorious?

• Online Search
• Clutch Site

Why did you select Victorious over others?

• High ratings
• Pricing fit our budget
• Good value for cost

How many teammates from Victorious were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

VictoriousSEO has been instrumental in improving our online presence by building authoritative links for us on a monthly basis, ensuring consistent growth in domain authority. They’ve also conducted quarterly technical site audits to identify and resolve any issues impacting performance, ensuring our site runs smoothly and remains search-engine friendly. Additionally, they’ve helped reverse declining trends on key pages by implementing targeted page optimizations, improving both rankings and user engagement.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Since hiring VictoriousSEO in 2020, we’ve seen our domain rating increase from approximately 15 to 45. Their efforts have significantly improved rankings on many of our key pages, and our organic search traffic has more than doubled. This growth has been especially impactful given the niche market we operate in, allowing us to reach more targeted audiences and drive meaningful results for our business.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

VictoriousSEO’s project management has been excellent. They consistently deliver items on time and maintain clear communication throughout each phase of the project. Whether it’s monthly link-building updates, quarterly technical audits, or specific page optimization requests, they are highly responsive to our needs and proactive in addressing any challenges. Their organized and transparent approach has made the collaboration seamless and productive.

What was your primary form of communication with Victorious?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stands out most about VictoriousSEO is the genuine relationships I’ve built with their team over the 4+ years we’ve worked together. From my initial interaction with Brandon, their salesman, to my ongoing partnership with Anthony, my account manager, they’ve consistently shown that they care about what’s best for our business—not just their bottom line. I’ve always appreciated their honesty, willingness to have real conversations, and dedication to finding solutions that truly benefit our company. Working with Victorious feels like working with a trusted partner, and I actually enjoy our interactions.

Are there any areas for improvement or something Victorious could have done differently?

Occasionally, more proactive updates or insights on industry changes could be helpful to stay ahead of trends. That said, whenever we’ve raised a concern or asked for additional support, they’ve been quick to address it and provide solutions. 

BACKGROUND

Please describe your company and position.

I am a Marketing Associate at BioDuro

Describe what your company does in a single sentence.

BioDuro is a global CRDMO, rooted in science, from drug discovery and development to commercialization.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Victorious to accomplish?

• Rank on Page One
• Website traffic from Google Organic Search

SOLUTION

How did you find Victorious?

Referral

Why did you select Victorious over others?

• Great culture fit
• Referred to me
• Company values aligned

How many teammates from Victorious were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Our company leveraged website content optimizations, technical SEO audits, and off-page SEO services, alongside regular strategic communication and a dedicated account representative.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our website was able to rank on the SERP Page #1 for several core service keywords. Our website's overall organic search impressions increased 35% year over year in a competative technical industry.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, the project management delivered website content optimizations and off-page services as well as custom technical audits monthly on time, and adjusted over time based on recurring biweekly virtual meetings.

What was your primary form of communication with Victorious?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Our company operates in an advanced technical industry. With Victorious SEO agency's services, our website has, in some cases, ranked in the SERP above well-known companies 3-10 times the size of our own company.

Are there any areas for improvement or something Victorious could have done differently?

After seeing results, mostly in terms of rank and impressions, from Content Optimization deliverables, we wish the SEO service package included Content Optimization "for the entire site".

BACKGROUND

Please describe your company and position.

I am the VP General Manager of a corporate gifts retailer.

Describe what your company does in a single sentence.

We are an ecommerce B2B corporate gifts retailer.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Victorious to accomplish?

• Find Keyword Opportunities
• Rebound from Google Update
• Rank #1 for Core Terms

SOLUTION

How did you find Victorious?

• Online Search
• Clutch Site

Why did you select Victorious over others?

• High ratings
• Great culture fit
• Company values aligned

How many teammates from Victorious were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Manage 4 ecommerce websites/brands
• Identify and Fix technical SEO issues
• Optimize landing pages
• Identify and Fix keyword canabilization
• Backlink Building
• Site Authority
• E-E-A-T Enhacements

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Core Keyword Rankings
• Traffic Increases for valued Keywords

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Deliverables were always delivered, but not timely or predictably. They would happen at any given time rather than meeting maditory deadlines. Made it hard to keep track of things and ensure deliverables were met. 

Likewise, during meetings when phrases like "I will put this in an email for you", it would be days or even the following week before the spoken of email would arrive.

What was your primary form of communication with Victorious?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The people are warm, knowledgeable, and engaging. They are supported by even more knowledgeable people behind the scenes. They want to meet often and are willing to discuss things through.

Are there any areas for improvement or something Victorious could have done differently?

A stricter more reliable cadence of when deliverables would be delivered. But if their sporatic approach means they are taking more time and care than just hitting deadlines, I wouldn't see my suggestion as an improvement.

BACKGROUND

Please describe your company and position.

 I am the Head of Digital Marketing of an IT company 

Describe what your company does in a single sentence.

Information technology

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Victorious to accomplish?

• To generate more organic traffic to the website
• To bring more leads from organic traffic

SOLUTION

How did you find Victorious?

• Online Search
• Referral

Why did you select Victorious over others?

High ratings

How many teammates from Victorious were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The list of promised deliverables included:

Every Month:

• Technical Site Sweeps 
• Link Building x5 
• Recurring strategic sessions 
• Performance analytics / reporting
• New/Optimized Content or Content Briefs

Semi-Annually:

• Competitive Analysis
• Campaign Keyword Strategy
• Keyword Cannibalization Audit
• Featured Snippet Optimization
• Keyword Opportunity Refresh
• Optimization Roadmap Update
• Renewed Content Calendar

Annually:

• SERP Feature Schema Optimization
• E-E-A-T Optimization

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

I didn't have any progress with the metrics we were tracking

Describe their project management. Did they deliver items on time? How did they respond to your needs?

There were delays in delivering promised items: content, audit results, and recommendations. Also, in many cases, the deliverables were sent at the very last moment - the last day of the month, sometimes even the last hour of the month.

What was your primary form of communication with Victorious?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I didn't find anything impressive about Victorious except for the great work of their sales team. I wonder why my experience is so different from what I see in other reviews, but it is different.

Are there any areas for improvement or something Victorious could have done differently?

I would recommend that the Victorious team be more responsible and committed to the promised results, timelines, and scope of work. I recommend they take a more proactive approach to the client's challenges rather than reactive and passive. I recommend they show a more client-oriented approach and be more specific when providing any recommendation rather than delivering super generic advice that can be found in any SEO guide. 

BACKGROUND

Please describe your company and position.

I am the Marketing Director of Mindcore Technologies

Describe what your company does in a single sentence.

We Protect Businesses with Proven IT and Cybersecurity Solutions.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Victorious to accomplish?

• SEO
• Optimization GBP
• Conversion Rate Optimization

SOLUTION

How did you find Victorious?

• Online Search
• GPT

Why did you select Victorious over others?

• High ratings
• Good value for cost
• Company values aligned

How many teammates from Victorious were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Onboarding & Strategic Alignment: Includes strategic goal setting, competitive analysis, keyword strategy, Google Analytics audit, technical SEO audit, primary keyword site audit, content calendar, optimization roadmap, and keyword opportunities.
SEO Base Package:

Monthly: Technical site sweeps, proactive consulting, link building, strategic sessions, and performance analytics/reporting.
Semi-Annually: Competitive analysis, campaign keyword strategy, keyword cannibalization audit, and featured snippet optimizations.
Annually: SERP feature schema optimization and E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) optimization.
Unique Referring Domain Backlinks: Begins in the second month, with a target of five new unique referring domain backlinks each month.
Content Base Package (Optional):

At Onboarding: Includes content strategy, content calendar, optimization roadmap, and keyword opportunities.
Monthly from Month 2: Provides two pieces of content, optimized or with briefs.
Web Base Package (Optional): Provides support for SEO implementation and general site maintenance.
Local SEO Package (Optional): Includes Google Business Profile (GBP) optimization, local citation building, and a monthly GBP post.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Monthly Outcomes:Improved technical site health as indicated by regular audits.
Enhanced backlink profile and site authority from proactive link building.
Enhanced user experience and content performance, tracked through analytics.
Semi-Annual Outcomes:Updated competitive position through semi-annual analyses and adjustments in keyword strategy.
Improved visibility in search results due to keyword cannibalization mitigation and featured snippet optimizations.
Annual Outcomes:Higher rankings and traffic due to E-E-A-T optimization and structured data improvements (SERP schema enhancements).
Measures: Site health scores, keyword ranking positions, organic traffic growth, backlink growth, and engagement metrics from Google Analytics.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was excellent. They consistently delivered items on time, meeting all milestones as outlined in the initial project timeline. Communication was clear and responsive; they quickly addressed any questions or concerns I had, adapting their approach as needed to align with my requirements. They maintained a structured yet flexible workflow, ensuring that I was kept in the loop throughout each phase. Overall, their responsiveness and commitment to meeting deadlines made the entire process smooth and efficient.

What was your primary form of communication with Victorious?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I was most impressed by the company’s dedication to understanding and aligning with our strategic goals right from the start. Their proactive approach to communication and personalized solutions set them apart, making the entire experience feel collaborative and tailored to our unique needs. Their commitment to continuous improvement, transparency in reporting, and their attention to detail truly demonstrated their expertise and genuine investment in our success.

Are there any areas for improvement or something Victorious could have done differently?

Faster communication.

BACKGROUND

Please describe your company and position.

I am the Content Marketing Manager of Eide Bailly

Describe what your company does in a single sentence.

CPAs and business advisors

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Victorious to accomplish?

• SEO Strategy
• Backlinks
• SEO technical audit

SOLUTION

How did you find Victorious?

Online Search

Why did you select Victorious over others?

• High ratings
• Company values aligned

How many teammates from Victorious were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We hired Victorious as our SEO vendor to help us with:

• technical SEO for our website
•  SEO optimization and keyword research for our content strategy
• some additional backlink opportunities. 

We have also used them to keep us abreast of changes in the SEO landscape. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We meet monthly with Victorious to stay on top of our SEO rankings and how we can improve. They offer various methods from SEO specific optimization techniques, to more general analysis of our website's technical performance or EEAT rankings with new Google algorithms. 

We have seen increase in our organic search traffic, especially on identified keywords as well as optimized pages. In addition, we've seen more awareness and education in our team on SEO best practices and how to move forward in a changing digital landscape. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Kelsey is the absolute best project manager. Always willing to lean in, answer questions as we have them and change directions if deliverables don't land quite right. She is patient and also persistent in ensuring we have tangible results for our efforts and investment. I can't recommend her highly enough. 

What was your primary form of communication with Victorious?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Victorious is personable and also works hard to ensure our goals are met (and aligned with our overall business strategy). For them, it's about more than SEO. It's about how that SEO marries to our larger content and digital goals. 

Plus, they have a great deal of experience and expertise in the changing SEO landscape. 

Are there any areas for improvement or something Victorious could have done differently?

Not at this time. 

BACKGROUND

Please describe your company and position.

I am the Marketing Specialist of a legal services company.

Describe what your company does in a single sentence.

We perform legl services: estate planning, trust administration, and business & tax planning to clients in order to preserve multi-generational wealth.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Victorious to accomplish?

• Increase Impressions
• Build a strong digital presence
• Improve Organic Social for Lead Generation

SOLUTION

How did you find Victorious?

Referral

Why did you select Victorious over others?

• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Victorious were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Victorious expertly optimizes our content for our website, tracks SEO keywords, makes reccomendations to our SEO, and provides us with strategic vision. Key deliverables include: Content Optimization, YouTube Optimization, Competitive Analysis, Backlink Audits, Cannibalization Audits, Featured Snippet Analysis, and Site Sweeps.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We had a 97% increase in Website Sessions, 102% increase in New Users, 70% increase in impressions (12.1 Million impressions from all sources), and a 45% increase in appointments!

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Victorious was always on-time with deliverables, they kept us on track with consistent reports and various tracking tools. I never had to search for documents, and they were always very easy to contact. Truly, they are a pleasure to work with.

What was your primary form of communication with Victorious?

Virtual Meeting

What did you find most impressive or unique about this company?

The most impressive thing that Victorious offers (other than the results from our SEO efforts) is genuine human connection. All of the people that we meet with on Victorious' team are incredibly knowledgable, willing to listen, and ready to help problem solve. The company is large enough to have the appropriate resources, and chooses to employs people who take the time to get to know you personally. I look forward to our monthly meetings!

Are there any areas for improvement or something Victorious could have done differently?

No! Amber Selhost's Team has reporting & analyzing down to a science and we are so happy with their work.

BACKGROUND

Please describe your company and position.

I'm an executive at Citron Hennessey Therapy

Describe what your company does in a single sentence.

We provide high-quality evidence based therapy both in-person and online.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Victorious to accomplish?

• Improve Google page ranking
• Improve website traffic
• More lead generation

SOLUTION

How did you find Victorious?

Online Search

Why did you select Victorious over others?

• High ratings
• No-nonsense, authentic approach.

How many teammates from Victorious were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Monthly reports on progress with bi-weekly check-ins with out account manager (shoutout for the wonderful Mandi!)
• Startegies to improve ranking, from technical audits on the website to keyword research.
• Constant evaluation of the marketplace and how to remain a step ahead of rivals.
• Content production (blogs).
• Content optimzation

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Website traffic has improved month on month, year on year.
• Number of front page keyword rankings has increased exponentially over our time working together.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Our account manager/customer success manager Mandi is always avaialble whenever we need to talk. If she doesn't have the answer she will find out and let you know. Feel like she works with me in-house from how often we check-in!

What was your primary form of communication with Victorious?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I’m impressed with their personal approach. Front footed, staying on-top of algorithm updates and ever changing world of SEO with the advent of AI.

Are there any areas for improvement or something Victorious could have done differently?

Nothing obvious comes to mind.