What evidence can you share that demonstrates the impact of the engagement?
Numerous voluminous target keywords made it to page one and two from our 12-month partnership. Keyword position growth was over 1400 and organic traffic increase by 10% resulting in an increase in the number of quality leads captured from the website.
Made it to page one of Google for most important keyword.
How did Victorious perform from a project management standpoint?
They’re amazing. They were extremely effective, very responsive, engaged, and dedicated to our partnership. Any time I messaged my contact, he was there. They met all of our deliverables, and when our contact needed to, he would go to his tech team and come back with information a day or two later and I almost never had to follow up with them. We had phone calls every two weeks.
What did you find most impressive about them?
We achieved everything we set out to do. I’ve worked with other SEO companies in the past, but they never carried out proper business practices. In contrast, Victorious is up to date with trends and are aware of Google updates. I trust them to facilitate all the changes we need.
Again, they’re very personable, friendly, and focused on making sure we achieve our goals.
Are there any areas they could improve?
They’re a US-based company, and we’re a Canadian-based company, so the exchange rate wasn’t in our favor. The costs are high. We tried to extend the contract and negotiate a shorter-term contract with a lower rate, but despite reducing the price, they weren’t able to meet our budget.
Do you have any advice for potential customers?
Really understand what your business needs and lay that out at the beginning of the engagement. Make sure you do your research and compare them to other companies, what they can deliver, and if that will help you meet your goals.