Top Advertising Agencies & Marketing Companies
Advertising turns great ideas into household names, but finding the right partner can feel overwhelming. Clutch simplifies your search by collecting in-depth client reviews, validating portfolios, and ranking top advertising agencies so you can hire with confidence. Use filters for budget, location, industry, and more to surface firms that match your goals, whether you need a global network or a "marketing agency near me." Start exploring advertising and marketing agencies in the United States, advertising companies in the United Kingdom, or advertising firms in Canada, then fine-tune your shortlist by reading verified feedback and comparing measurable results.
Looking for more specific services? Check out our directories for Top Amazon Advertising Agencies or the Top Reddit Advertising Agencies.
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Featured
What are Featured Providers?
$1,000+Undisclosed10 - 49Las Vegas, NVServices provided
See all 8 projectsVersion2 is a dynamic advertising agency that specializes in programmatic marketing, paid media, and branding services. The company is praised for its innovative technology and strategic execution, with 100% of reviewers highlighting its exceptional performance in media buying and campaign management. Clients commend Version2's responsive communication, strategic insights, and ability to exceed expectations, with no significant areas for improvement reported.
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency specializing in Google and Facebook ads, media buying, and paid marketing services. While feedback indicates that results have not been overwhelming, their enthusiasm and quality of work have been noted positively. Approximately 80% of the review highlights their effective onboarding process and consistent communication. Nonetheless, there is room for improvement in focusing on return on ad spend (ROAS).
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an advertising agency specializing in marketing, promotions, and media buying, offering comprehensive advertising services to enhance brand visibility and drive customer engagement. Consistently praised for their professional project management and responsiveness, 100% of reviewers noted the value for cost. Remarkably, they achieved significant improvements in website traffic, social media engagement, and online sales across various projects.
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UndisclosedUndisclosed2 - 9Knutsford, England
Services provided
Small Advertising company Maclaren Jones Design and Marketing, is in Knutsford, England. The team offers Advertising and Branding.
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UndisclosedUndisclosed2 - 9Conroe, TX
Services provided
Small Advertising company Mitchell Marketing, is located in Conroe, Texas. The team focuses on Advertising and Social Media Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an advertising agency specializing in paid media and digital marketing strategies. The company consistently receives praise for its project management skills, with 100% of reviewers highlighting their responsiveness and ability to meet deadlines. Clients appreciate Dragon360's strategic mindset and innovative solutions, as evidenced by their role in driving brand awareness, conversions, and improved lead generation across various platforms.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is a comprehensive advertising agency offering specialized services in SEO and PPC management, as well as creative advertising solutions. Approximately 75% of their reviews highlight their effective project management and timely deliverables, while about 25% mention challenges with understanding client goals and communication issues. Overall, Jives Media excels in providing tailored marketing strategies and improving advertising effectiveness.
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an advertising agency specializing in digital and traditional media buying and paid marketing services. The company is lauded for its organized project management, clear communication, and innovative media strategies, with approximately 90% of reviewers highlighting their attention to detail and strategic insights. Clients commend their ability to deliver quantifiable outcomes and adapt to project needs efficiently.
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UndisclosedUndisclosed2 - 9Taastrup, Denmark
Services provided
Located in Taastrup, Denmark, Nem Media ApS is an Advertising company. The team focuses on Advertising and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9London, England
Services provided
Noran Design is an Advertising company. They specialize in Advertising and Branding and are headquartered in London, England.
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UndisclosedUndisclosed2 - 9
Services provided
Launched in 2018, Outtolunch is an Advertising company. Their team offers Advertising and Branding.
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UndisclosedUndisclosed2 - 9Niš, Serbia
Services provided
Pratigram Digital Marketing, an Advertising company, was established in 2019. The agency offers Advertising and Social Media Marketing.
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UndisclosedUndisclosed2 - 9West Chester, PA
Services provided
Process Social LLC., an Advertising company, was founded in 2020. The company specializes in Advertising and Search Engine Optimization, and is small.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 95 projectsNinja Promo is an advertising agency specializing in marketing, branding, and paid media services. Overall, 88% of reviews highlight positive outcomes such as increased engagement, improved lead quality, and lower costs. Clients appreciate their adaptability and quick responsiveness, though 12% mention communication improvements as an area of need. Their expertise in delivering tailored advertising services effectively aligns with the client's business goals.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, paid media, and advertising services. The company has received overwhelmingly positive feedback, with 100% of reviewers noting their timely project delivery and effective communication. Clients value their emotional connection with consumers and proactive approach, though some suggest increased in-person interactions and expanded access to creative talent.
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UndisclosedUndisclosed2 - 9Sepatan, Indonesia
Services provided
Established in 2014, Riposte Group, a small Advertising company, is based in Sepatan, Indonesia. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9Laguna Niguel, CA
Services provided
Advertising company Semtrak Inc. Was established in 2007. The agency focuses on Advertising and Content Marketing, and is small.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 6 projectsDigital Hot Sauce is a digital marketing agency specializing in PPC management, website optimization, SEO, and strategic ad management across platforms like Google and Meta. Their reviews indicate a strong emphasis on personalized service and understanding client needs, with 100% of the feedback highlighting their effectiveness, care, and expertise. Clients report measurable improvements in ROI, lead generation, and brand visibility.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency specializing in digital marketing and advertising services, including website design, PPC advertising, and SEO. With 100% of reviewers praising their professionalism, responsiveness, and strong client partnerships, they are noted for their customer service, detail-oriented project management, and ability to drive significant traffic and leads. Despite being a young company, they consistently exceed expectations.
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UndisclosedUndisclosed2 - 9Montreal, Canada
Services provided
Squalls Marketing is an Advertising company. They are located in Montreal, Canada and have small team of experts. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9London, England
Services provided
TDM-Advertising, an Advertising company, was founded in 2020. They provides Advertising and Social Media Marketing.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC Campaign Management. Clients consistently praise their professionalism, high availability, and ability to deliver impressive results, such as increased website traffic and lead conversions. With 100% positive feedback, 50% of reviewers commend their communication, highlighting their strategic approach and expertise in advertising services.
$5,000+$150 - $199 / hr10 - 49Las Vegas, NVServices provided
See all 2 projectsMassMedia is a comprehensive advertising agency offering full-service marketing and advertising solutions. They are highly praised for their exceptional project management and strategic execution, with 100% of reviewers highlighting their professional and driven staff. Notably, they achieved nearly 50% sales within nine weeks, showcasing their effective media buying and promotional strategies.
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UndisclosedUndisclosed2 - 9Prishtina, Kosovo
Services provided
Advertising company unitic was established in 2020. The company provides Advertising and Branding, and is small.
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$1,000+< $25 / hr2 - 9Tohana, India
Services provided
Folware is an Advertising company. They were established in 2020 and offer Advertising and Corporate Photography.
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$1,000+$25 - $49 / hr2 - 9Al Batayih, United Arab Emirates
Services provided
Media Leads LLC is a web design agency. They focus on Web Design and Graphic Design and were founded in 2018.
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Undisclosed$25 - $49 / hr2 - 9Thalwil, Switzerland
Services provided
Founded in 2021, zhwa+ - Zürich Werbeagentur is a small Thalwil, Switzerland-based Advertising company. Their services include Advertising and Search Engine Optimization.
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$1,000+< $25 / hr10 - 49Ahmedabad, India
Services provided
Gator Creative Studio is an Advertising company. Their small team is headquartered in Ahmedabad, India and offers Advertising and Branding. The company was founded in 2001.
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$1,000+$25 - $49 / hrFreelancerVinkovci, Croatia
Services provided
Alba marketing is an Advertising company. The team offers Advertising and E-Commerce Development and is headquartered in Vinkovci, Croatia.
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Undisclosed$25 - $49 / hr2 - 9
Services provided
See all 1 projectsSocial Magnets offers services in website development, digital marketing, graphics designing, and brand promotion. Overall feedback highlights their exceptional staff support, timely project delivery, and effective results, such as lead generation, making Social Magnets a valuable fit for companies seeking comprehensive digital solutions. Clients particularly appreciated their alignment of values, budget-friendly pricing, and overall professionalism.
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$25,000+$100 - $149 / hr2 - 9
Services provided
Video production agency Retail Cinematix is headquartered in Atlanta, Georgia. The team provides Video Production and Corporate Photography.
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Undisclosed$100 - $149 / hr2 - 9
Services provided
Launched in 2020, Andrew Ross Technologies is a web design company. The team offers Web Design and Advertising and is headquartered in Bacchus Marsh, Australia and Bacchus Marsh, Australia.
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Undisclosed$25 - $49 / hr2 - 9Al Jazirah Al Hamra, United Arab Emirates
Services provided
Launched in 2019, Nexada is a software development firm. The team offers Custom Software Development and Web Development.
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Undisclosed< $25 / hr2 - 9
Services provided
ISHIKAWA INTEGRATED SOLUTIONS PRIVATE LIMITED is a PPC company. Headquartered in Hubli, Dharwad, India, the team focuses on Pay Per Click and Web Development.
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$5,000+$50 - $99 / hr2 - 9
Services provided
Digital bridge, an AI Agents company, was founded in 2025. The team specializes in AI Agents and Artificial Intelligence.
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$1,000+$300+ / hr10 - 49
Services provided
Versatile Freelance is a software development company. They are located in Durham, North Carolina and have small team. They focus on Custom Software Development and Web Development.
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$1,000+$50 - $99 / hr10 - 49
Services provided
Artiboost is a Content Writing Services company. They focus on Content Writing Services and Advertising and are headquartered in Berlin, Germany.
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$5,000+$100 - $149 / hr2 - 9
Services provided
G15.media is a Video Marketing company. They are in Brooklyn, New York. Their team focuses on Video Marketing and Advertising.
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Undisclosed< $25 / hrFreelancer
Services provided
Website development firm Ranking Agencia Digital is located in Jardines de la Silla, Mexico. Launched in 2018, the team provides Web Development and Advertising.
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$1,000+< $25 / hr2 - 9Dubai, United Arab Emirates
Services provided
Established in 2022, Prompt Attestation Abu Dhabi is a Translation company. The team provides Translation and IT strategy consulting.
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$1,000+$25 - $49 / hr10 - 49Pune, India
Services provided
Advertising company Artarray was launched in 2021. The agency offers Advertising and Branding, and is small.
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$5,000+< $25 / hrFreelancer
Services provided
See all 1 projectsI build websites, create complete YouTube packages – thumbnails, videos, strategies – and produce short-form content . I work individually because I
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$10,000+$150 - $199 / hrFreelancerBelfast, Northern Ireland
Services provided
Established in 2014, Polemic Digital, a small SEO services firm, is in Belfast, Northern Ireland. Their team focuses on Search Engine Optimization and Advertising.
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$1,000+< $25 / hrFreelancerSão Paulo, Brazil
Services provided
Agência SEO Brasil is a small SEO services firm headquartered in São Paulo, Brazil. Their services include Search Engine Optimization and Advertising.
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UndisclosedUndisclosedFreelancerCiudad de México, Mexico
Services provided
GELUK MEXICO PUBLICIDAD is a small Marketing Strategy company. They offer Marketing Strategy and Advertising and were established in 2015.
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UndisclosedUndisclosedFreelancerCarteret, NJ
Services provided
StarrComm Strategies is a PR firm. The team focuses on Public Relations and Advertising and is headquartered in Carteret, New Jersey.
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UndisclosedUndisclosedFreelancerMankato, MN
Services provided
Advertising company Mediar Marketing, LLC specializes in Advertising and Branding. They were established in 2017.
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UndisclosedUndisclosedFreelancer
Services provided
Branding agency Innovative Clique was founded in 2018. Based in New Delhi, India, the team focuses on Branding and Logo.
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UndisclosedUndisclosedFreelancerLivermore, CA
Services provided
Launched in 1997, Lonzo Designs is a small branding company. Their team focuses on Branding and Advertising.
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$1,000+$25 - $49 / hrFreelancerReading, England
Services provided
Digital Strategy company Janess was founded in 2020. The small team offers Digital Strategy and Advertising.
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$1,000+$50 - $99 / hrFreelancer
Services provided
SEO services firm Weseo was founded in 2022. The small team provides Search Engine Optimization and Digital Strategy.
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Undisclosed$25 - $49 / hrFreelancer
Services provided
E-comm Specialists is an Advertising company. The small Jhelum, Pakistan-based team focuses on Advertising and Digital Strategy. The company was launched in 2021.
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UndisclosedUndisclosedFreelancerRochester, NY
Services provided
Investors Stock Daily, Inc. Is a Content Marketing company. The Rochester, New York-based firm was founded in 2000. Their services include Content Marketing and Advertising.
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$1,000+$100 - $149 / hrFreelancer
Services provided
DigitalAdsPackage.com is a PPC company in Bangkok, Thailand. Founded in 2015, the team specializes in Pay Per Click and Business Consulting.
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$1,000+$150 - $199 / hrFreelancerBloomfield, CT
Services provided
Mac on the Mic is a video production agency. They were established in 2020, and their services include Video Production and Advertising.
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Undisclosed$50 - $99 / hrFreelancer
Services provided
MonDesigns is an Advertising company. Their team is headquartered in Lancaster, Pennsylvania and provides Advertising and Social Media Marketing.
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UndisclosedUndisclosedFreelancer
Services provided
Branding company dilshad m is headquartered in Wayanad, India. The team specializes in Branding and Social Media Marketing.
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UndisclosedUndisclosedFreelancer
Services provided
Fully Promoted Milton is an Advertising company. They are headquartered in Oakville, Canada, and their services include Advertising and Branding.
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$1,000+$25 - $49 / hrFreelancer
Services provided
Zerosit is an Advertising company established in 2024. Their services include Advertising and Public Relations.
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$1,000+< $25 / hrFreelancer
Services provided
Hub Services is an Advertising company. Based in Delhi, India, their team specializes in Advertising and Email Marketing.
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$1,000+$25 - $49 / hrFreelancer
Services provided
In Thika, Kenya, Wallmax Solutions is a small business intelligence company. Their services include BI & big data consulting & SI and Advertising.
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$1,000+$100 - $149 / hrFreelancerCalgary, Canada
Services provided
Please Do Not Bleach is an Interior Design company. The Calgary, Canada-based agency was founded in 2024. Their services include Interior Design and Advertising.
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List of the Best Advertising Agencies & Marketing Firms
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$5,000+Undisclosed50 - 249
Ability to deliver
38.8/40.019.8/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
37.1/40.020/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
39.1/40.019.2/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.2/40.016/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.3/40.016.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.1/40.018.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34.4/40.016.4/20 Reviews8.7/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
$25,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
37.8/40.020/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.5/40.016/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
38/40.019.8/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
35.8/40.016.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37.8/40.018.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
15% Advertising60% Marketing25% Other -
$5,000+$150 - $199 / hr10 - 49Carmel, IN
Ability to deliver
37.3/40.018.2/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising80% Marketing -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
39/40.020/20 Reviews9.2/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49Henderson, NV
Ability to deliver
33.5/40.016.4/20 Reviews9.1/10 Clients & Experience8/10 Market PresenceService focus
50% Advertising50% Marketing -
$1,000+$50 - $99 / hr10 - 49Miami, FL
Ability to deliver
38.1/40.018.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
15% Advertising85% Marketing -
$25,000+$150 - $199 / hr10 - 49Austin, TX
Ability to deliver
34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
50% Advertising20% Marketing30% Other
Latest Advertising Articles
See all articles
Agentic Commerce in Google Ads: What's Changed for Advertisers
Bidding and targeting in Google Ads now run mostly on autopilot. Here's what that shift means for advertisers and where to start adjusting.
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms based on a proprietary methodology. The top advertising agencies for 2026 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.