Top Advertising Agencies & Marketing Companies
Advertising turns great ideas into household names, but finding the right partner can feel overwhelming. Clutch simplifies your search by collecting in-depth client reviews, validating portfolios, and ranking top advertising agencies so you can hire with confidence. Use filters for budget, location, industry, and more to surface firms that match your goals, whether you need a global network or a "marketing agency near me." Start exploring advertising and marketing agencies in the United States, advertising companies in the United Kingdom, or advertising firms in Canada, then fine-tune your shortlist by reading verified feedback and comparing measurable results.
Looking for more specific services? Check out our directories for Top Amazon Advertising Agencies or the Top Reddit Advertising Agencies.
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Featured
What are Featured Providers?
$1,000+Undisclosed10 - 49Las Vegas, NVServices provided
See all 8 projectsVersion2 is a dynamic advertising agency that specializes in programmatic marketing, paid media, and branding services. The company is praised for its innovative technology and strategic execution, with 100% of reviewers highlighting its exceptional performance in media buying and campaign management. Clients commend Version2's responsive communication, strategic insights, and ability to exceed expectations, with no significant areas for improvement reported.
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency specializing in Google and Facebook ads, media buying, and paid marketing services. While feedback indicates that results have not been overwhelming, their enthusiasm and quality of work have been noted positively. Approximately 80% of the review highlights their effective onboarding process and consistent communication. Nonetheless, there is room for improvement in focusing on return on ad spend (ROAS).
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an advertising agency specializing in marketing, promotions, and media buying, offering comprehensive advertising services to enhance brand visibility and drive customer engagement. Consistently praised for their professional project management and responsiveness, 100% of reviewers noted the value for cost. Remarkably, they achieved significant improvements in website traffic, social media engagement, and online sales across various projects.
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UndisclosedUndisclosed2 - 9Chicago, IL
Services provided
AdPulse Media, LLC, an Advertising company, specializes in Advertising and Media Planning & Buying. The firm is located in Chicago, Illinois.
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UndisclosedUndisclosed2 - 9
Services provided
Junction Digital Inc. Is an Advertising company in Toronto, Ohio. The team specializes in Advertising and Branding.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an advertising agency specializing in paid media and digital marketing strategies. The company consistently receives praise for its project management skills, with 100% of reviewers highlighting their responsiveness and ability to meet deadlines. Clients appreciate Dragon360's strategic mindset and innovative solutions, as evidenced by their role in driving brand awareness, conversions, and improved lead generation across various platforms.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is a comprehensive advertising agency offering specialized services in SEO and PPC management, as well as creative advertising solutions. Approximately 75% of their reviews highlight their effective project management and timely deliverables, while about 25% mention challenges with understanding client goals and communication issues. Overall, Jives Media excels in providing tailored marketing strategies and improving advertising effectiveness.
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an advertising agency specializing in digital and traditional media buying and paid marketing services. The company is lauded for its organized project management, clear communication, and innovative media strategies, with approximately 90% of reviewers highlighting their attention to detail and strategic insights. Clients commend their ability to deliver quantifiable outcomes and adapt to project needs efficiently.
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UndisclosedUndisclosed2 - 9Bloomington, IN
Services provided
Small Advertising company SociallyUP, is based in Bloomington, Indiana. Their services include Advertising and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Santa Rosa, CA
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Advertising Identity is an Advertising company founded in 1998. Based in Santa Rosa, California, the team provides Advertising and Branding.
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UndisclosedUndisclosed2 - 9
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Telluric Marketing, a small social media marketing company, is headquartered in Canada. The team focuses on Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed2 - 9
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Established in 2023, A3 Revenues is a small Advertising company in Harish, Israel. Their team focuses on Advertising and Affiliate Marketing.
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UndisclosedUndisclosed2 - 9Sarajevo, Bosnia and Herzegovina
Services provided
Advanced Digital Agency, an Advertising company, was established in 2022. In Sarajevo, Bosnia and Herzegovina, the team focuses on Advertising and Branding.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 95 projectsNinja Promo is an advertising agency specializing in marketing, branding, and paid media services. Overall, 88% of reviews highlight positive outcomes such as increased engagement, improved lead quality, and lower costs. Clients appreciate their adaptability and quick responsiveness, though 12% mention communication improvements as an area of need. Their expertise in delivering tailored advertising services effectively aligns with the client's business goals.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, paid media, and advertising services. The company has received overwhelmingly positive feedback, with 100% of reviewers noting their timely project delivery and effective communication. Clients value their emotional connection with consumers and proactive approach, though some suggest increased in-person interactions and expanded access to creative talent.
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UndisclosedUndisclosed2 - 9Luton, England
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Attribute Design Ltd is a branding company headquartered in Luton, England. They focus on Branding and Web Design.
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UndisclosedUndisclosed2 - 9Hilo, HI
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Founded in 2014, ATEK Digital Marketing is a small Hilo, Hawaii-based Advertising company. Their services include Advertising and Social Media Marketing.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 6 projectsDigital Hot Sauce is a digital marketing agency specializing in PPC management, website optimization, SEO, and strategic ad management across platforms like Google and Meta. Their reviews indicate a strong emphasis on personalized service and understanding client needs, with 100% of the feedback highlighting their effectiveness, care, and expertise. Clients report measurable improvements in ROI, lead generation, and brand visibility.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency specializing in digital marketing and advertising services, including website design, PPC advertising, and SEO. With 100% of reviewers praising their professionalism, responsiveness, and strong client partnerships, they are noted for their customer service, detail-oriented project management, and ability to drive significant traffic and leads. Despite being a young company, they consistently exceed expectations.
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UndisclosedUndisclosed2 - 9La Nucía, Spain
Services provided
Advertising company BENISEO was established in 2022. The agency provides Advertising and Social Media Marketing, and is small.
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UndisclosedUndisclosed2 - 9Odivelas, Portugal
Services provided
Creative Flow is an Advertising company. The team focuses on Advertising and Branding and is located in Odivelas, Portugal.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC Campaign Management. Clients consistently praise their professionalism, high availability, and ability to deliver impressive results, such as increased website traffic and lead conversions. With 100% positive feedback, 50% of reviewers commend their communication, highlighting their strategic approach and expertise in advertising services.
$5,000+$150 - $199 / hr10 - 49Las Vegas, NVServices provided
See all 2 projectsMassMedia is a comprehensive advertising agency offering full-service marketing and advertising solutions. They are highly praised for their exceptional project management and strategic execution, with 100% of reviewers highlighting their professional and driven staff. Notably, they achieved nearly 50% sales within nine weeks, showcasing their effective media buying and promotional strategies.
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UndisclosedUndisclosed2 - 9Santa Maria, CA
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Emerald Wave Media is a small Advertising company headquartered in Santa Maria, California. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9Dublin, Ireland
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Soma Creative is a small Advertising company in Dublin, Ireland. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9
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Smart strat marketing is an AI development company located in Peterborough, England. Founded in 2022, the team offers Artificial Intelligence and Advertising.
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$1,000+$100 - $149 / hr10 - 49Langenfeld (Rheinland), Germany
Services provided
Oni Media Group is an Advertising company. Their small team is in Langenfeld (Rheinland), Germany. Their services include Advertising and Graphic Design.
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$5,000+$150 - $199 / hr2 - 9Montréal, Canada
Services provided
Deep Rock Productions, a video production agency, offers Video Production and Advertising. The agency is located in Montréal, Canada.
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$1,000+Undisclosed10 - 49Hyderabad, India
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Writers Inc Private Limited is a video production company. The Hyderabad, India-based team provides Video Production and Advertising.
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$1,000+$25 - $49 / hrFreelancerKuala Lumpur, Malaysia
Services provided
In Kuala Lumpur, Malaysia, Elevate Digital Sdn. Bhd. Is a Digital Strategy company. They offer Digital Strategy and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9
Services provided
See all 1 projectsAdvik Advertising offers website development services, delivering projects on time with transparent communication. Their clients appreciate the value for cost, effective project management, and the provision of additional support. Overall, Advik Advertising is recommended for their high ratings and professionalism, making them a suitable choice for businesses seeking reliable web development solutions.
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$1,000+Undisclosed2 - 9
Services provided
Cape Website Design Agency (PTY) LTD is an Advertising company. They were launched in 2024 and specialize in Advertising and Branding.
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$1,000+$25 - $49 / hr2 - 9Wichita Falls, TX
Services provided
Established in 1978, GII AD Group is an Advertising company. Located in Wichita Falls, Texas, the team focuses on Advertising and Branding.
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Undisclosed$25 - $49 / hr2 - 9
Services provided
Growth Architech is a Karachi, Pakistan-based Conversion Optimization company. The team focuses on Conversion Optimization and Ecommerce Marketing.
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Undisclosed$25 - $49 / hr2 - 9Karachi, Pakistan
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Launched in 2019, CCODEZ is a small Advertising company in Karachi, Pakistan and Karachi, Pakistan. Their team specializes in Advertising and Marketing Strategy.
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$1,000+$50 - $99 / hr2 - 9
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Established in 2009, Suburbanite Productions is a small Rahway, New Jersey-based video production company. Their services include Video Production and Advertising.
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$1,000+Undisclosed10 - 49
Services provided
See all 1 projectsWheeler Display manufactures professional signage, lightboxes, and large-format prints — designed and assembled in Spain since 1975. We combine European craftsmanship with modern eCommerce
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$5,000+$150 - $199 / hr10 - 49Pune, India
Services provided
Founded in 2020, 7LensCreative is an Advertising company. The agency provides Advertising and Social Media Marketing.
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$1,000+UndisclosedFreelancerBel Air, MD
Services provided
Your Own Marketing Department is an Advertising company located in Bel Air, Maryland. They offer Advertising and Marketing Strategy.
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$1,000+< $25 / hrFreelancerNew Delhi, India
Services provided
Amit Gaurav is a small Advertising company launched in 2012. Their services include Advertising and Branding.
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$1,000+$25 - $49 / hrFreelancer
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Petrov Petar is an Advertising company. Located in Athens, Greece, the team focuses on Advertising and Digital Strategy.
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Undisclosed$100 - $149 / hr2 - 9Los Angeles, CA
Services provided
Located in Los Angeles, California, Workprint is a video production agency. Their services include Video Production and Advertising.
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$5,000+$100 - $149 / hr2 - 9Richmond, Canada
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Located in Richmond, Canada, Fiasco Marketing Group is a small video production agency. Their services include Video Production and Web Design.
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$5,000+$50 - $99 / hr10 - 49
Services provided
See all 3 projectsNorth Rose Technologies offers services focused on Advertising, Marketing, and Promotions, including Media Buying and Branding. Reviews highlight the company's professionalism, strong culture, and ability to deliver on time, making it a good fit for expanding customer networks and enhancing market visibility.
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UndisclosedUndisclosed10 - 49Glasgow , Scotland
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Small Logo company Cole AD, is in Glasgow , Scotland. Their services include Logo and Advertising.
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$5,000+$100 - $149 / hr10 - 49New York, NY
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IFuel is an Advertising company. Their small team is located in New York, New York. Their team offers Advertising and Digital Strategy.
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$5,000+$100 - $149 / hr10 - 49San Antonio, TX
Services provided
Robot Creative Management is a small Advertising company established in 1998. Their team focuses on Advertising and Branding.
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$1,000+$25 - $49 / hr10 - 49
Services provided
Escape Advertising is an Advertising company located in Dubai, United Arab Emirates and Karachi, Pakistan. Their services include Advertising and Branding.
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$5,000+$200 - $300 / hr10 - 49Cercado de Lima, Peru
Services provided
Robby Ralston - Creative Consultant, an Advertising company, focuses on Advertising and Branding. The agency is in Cercado de Lima, Peru.
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UndisclosedUndisclosed10 - 49Dubai, United Arab Emirates
Services provided
Launched in 2005, International Communication Services (ICS) is a small Advertising company. Their services include Advertising and Translation.
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$1,000+< $25 / hr10 - 49New Delhi, India
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Advertising company Data Entry Adroits - eBay & Amazon Listing is based in New Delhi, India. They offer Advertising and Branding and were founded in 2017.
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UndisclosedUndisclosed10 - 49Fayetteville, AR
Services provided
BLKBOX is a small Packaging Design company established in 2012. Their services include Packaging Design and Advertising.
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$1,000+< $25 / hr10 - 49Kochi, India
Services provided
J4WEB is a web design agency. They are located in Kochi, India, and their services include Web Design and Web Development.
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$5,000+$25 - $49 / hr10 - 49
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Apolo Agencia Digital is an Advertising company founded in 2016. Headquartered in Madrid, Spain, the team provides Advertising and UX/UI Design.
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UndisclosedUndisclosed10 - 49Nashville, TN
Services provided
Stagepost Studios is an Advertising company based in Nashville, Tennessee. The team specializes in Advertising and Digital Strategy.
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$50,000+Undisclosed10 - 49Noida, India
Services provided
Digital Hub Solution is an Accounting company. Launched in 2018, the agency is located in Noida, India. Their team focuses on Accounting and Advertising.
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UndisclosedUndisclosed10 - 49La Crosse, WI
Services provided
Vendi is an Advertising company established in 2004. The agency focuses on Advertising and Digital Strategy.
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$10,000+$150 - $199 / hr10 - 49Brisbane City, Australia
Services provided
April Ford is an Advertising company. In Brisbane City, Australia, the agency provides Advertising and Digital Strategy.
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$1,000+$25 - $49 / hr10 - 49Queluz, Portugal
Services provided
Founded in 2015, digital connection, a small Advertising company, is in Queluz, Portugal. Their services include Advertising and Digital Strategy.
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$5,000+$100 - $149 / hr10 - 49Lalitpur, Nepal
Services provided
Marching Ants is a Lalitpur, Nepal-based Digital Strategy company. Founded in 2015, the team offers Digital Strategy and Search Engine Optimization.
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$1,000+< $25 / hr10 - 49
Services provided
Amz Optimizer is an Advertising company. Established in 2016, the team provides Advertising and Graphic Design.
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$1,000+$25 - $49 / hr10 - 49Surrey, Canada
Services provided
Pro recruitment Services Canada is a Business Consulting company. Their team is in Surrey, Canada. The agency offers Business Consulting and Advertising.
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List of the Best Advertising Agencies & Marketing Firms
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$5,000+Undisclosed50 - 249
Ability to deliver
38.8/40.019.8/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
37.1/40.020/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
39.1/40.019.2/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.2/40.016/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.3/40.016.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.1/40.018.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34.4/40.016.4/20 Reviews8.7/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
$25,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
37.8/40.020/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.5/40.016/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
38/40.019.8/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
35.8/40.016.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37.8/40.018.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
15% Advertising60% Marketing25% Other -
$5,000+$150 - $199 / hr10 - 49Carmel, IN
Ability to deliver
37.3/40.018.2/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising80% Marketing -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
39/40.020/20 Reviews9.2/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49Henderson, NV
Ability to deliver
33.5/40.016.4/20 Reviews9.1/10 Clients & Experience8/10 Market PresenceService focus
50% Advertising50% Marketing -
$1,000+$50 - $99 / hr10 - 49Miami, FL
Ability to deliver
38.1/40.018.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
15% Advertising85% Marketing -
$25,000+$150 - $199 / hr10 - 49Austin, TX
Ability to deliver
34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
50% Advertising20% Marketing30% Other
Latest Advertising Articles
See all articles
Agentic Commerce in Google Ads: What's Changed for Advertisers
Bidding and targeting in Google Ads now run mostly on autopilot. Here's what that shift means for advertisers and where to start adjusting.
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms based on a proprietary methodology. The top advertising agencies for 2026 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.