Top Advertising Agencies & Marketing Companies
Advertising turns great ideas into household names, but finding the right partner can feel overwhelming. Clutch simplifies your search by collecting in-depth client reviews, validating portfolios, and ranking top advertising agencies so you can hire with confidence. Use filters for budget, location, industry, and more to surface firms that match your goals, whether you need a global network or a "marketing agency near me." Start exploring advertising and marketing agencies in the United States, advertising companies in the United Kingdom, or advertising firms in Canada, then fine-tune your shortlist by reading verified feedback and comparing measurable results.
Looking for more specific services? Check out our directories for Top Amazon Advertising Agencies or the Top Reddit Advertising Agencies.
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Featured
What are Featured Providers?
$1,000+Undisclosed10 - 49Las Vegas, NVServices provided
See all 8 projectsVersion2 is an advertising agency specializing in programmatic advertising services and media buying. The company is highly praised for its strategic thinking, responsiveness, and ability to deliver exceptional results, with 100% of reviewers highlighting their professionalism and commitment. Clients appreciated their innovative solutions and personalized support, with many noting significant improvements in metrics such as CPM efficiency and audience engagement.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 82 projectsNinja Promo is an advertising agency specializing in marketing, promotions, and paid media services. Reviews highlight their effectiveness in improving engagement, reducing costs, and enhancing brand visibility, with approximately 90% of feedback being positive. Clients appreciate their quick adaptability and project management, though communication was noted as an area for improvement by a minority.
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency that specializes in paid media and advertising services, including the management of Google and Facebook ads to optimize lead generation. While one client noted that the agency delivered improvements compared to previous experiences, they also suggested a focus on improving Return on Ad Spend (ROAS). Overall, the agency's enthusiasm and quality of work were highlighted positively.
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UndisclosedUndisclosed10 - 49Birmingham, England
Services provided
Established in 2023, SWITCH&SAVE is a web design agency. The team focuses on Web Design and Advertising.
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$5,000+$150 - $199 / hr10 - 49Princeton, NJ
Services provided
TenneX Legal is a pay per click company. Based in Princeton, New Jersey, their small team provides Pay Per Click and Demand Generation Marketing. The agency was established in 2021.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an Advertising Agency offering comprehensive advertising services, including media buying, branding, and paid marketing. Clients consistently praise their value for cost, effective project management, and impressive results, with 100% of reviews noting improved website traffic and engagement. Their tailored and innovative strategies, aligned with company values, demonstrate their commitment to client success.
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an Advertising Agency specializing in Paid Media, Marketing, and Promotions. Overall, their reviews are overwhelmingly positive, with approximately 90% of clients praising their project management, agility in campaign optimizations, and strategic approach. Many clients highlight Dragon360's exceptional ability to deliver timely, high-quality results and their strong alignment with client business objectives.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is an advertising agency offering advertising services, with a focus on SEO, PPC, and paid marketing. The reviews indicate a generally positive sentiment, with approximately 86% of clients highlighting effective project management, timely deliverables, and improved campaign performance. A noteworthy 14% of reviews expressed dissatisfaction with communication and strategy alignment. The company is praised for its expertise and seamless integration with client teams.
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$1,000+$25 - $49 / hr10 - 49
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Digyrex is an Advertising company. They were launched in 2024, and their services include Advertising and Social Media Marketing.
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$10,000+$50 - $99 / hr10 - 49Dhaka, Bangladesh
Services provided
Social media marketing firm KBN Production Ltd. Was founded in 2025. The company specializes in Social Media Marketing and Video Marketing.
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$1,000+$25 - $49 / hr10 - 49
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HivePulse Media is an Advertising company established in 2025. The team focuses on Advertising and Branding.
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$5,000+$50 - $99 / hr10 - 49
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ZolvoAds - Best Creative Advertising Agency in Kochi, Kerala, an Advertising company, was founded in 2025. The company specializes in Advertising and Branding, and is small.
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$1,000+$300+ / hr10 - 49
Services provided
Pixel That Marketing is a small Advertising company based in Sofia, Bulgaria. The team specializes in Advertising and Marketing Strategy.
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Featured
What are Featured Providers?
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is a sophisticated Advertising Agency specializing in Paid Media and comprehensive advertising services. Feedback from clients is overwhelmingly positive, with over 90% highlighting their strategic insights and project management prowess. Clients commend their precision in media execution and data-driven approach, resulting in tangible improvements in brand awareness and engagement. Hotspex Media is recognized for delivering campaigns on time and on budget while effectively utilizing their Reticle platform for audience targeting.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, campaign assets, ad targeting, and paid marketing. Their clients highlight a strong alignment with company values and dedication to timely project completion. Approximately 100% of reviewers praise the agency for effective communication, project management, and delivering results, such as reducing costs per acquisition by 40%. Some suggest more face-to-face meetings and access to creative talent.
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Undisclosed< $25 / hr10 - 49Hyderabad, India
Services provided
Amazon is an Advertising company. Founded in 2024, the firm specializes in Advertising and Data Annotation Services.
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$25,000+$100 - $149 / hr10 - 49Mernda, Australia
Services provided
Founded in 2018, evervis® is a Market Research company. The agency offers Market Research and UX/UI Design.
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Featured
What are Featured Providers?
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 5 projectsDigital Hot Sauce is a digital marketing agency specializing in Google and Meta ads management, SEO optimization, and website design. Across various projects, clients consistently praise their strategic approach and commitment to understanding client needs, with approximately 80% highlighting their impressive communication and expertise. While most feedback is positive, around 20% suggest improvements in technical guidance and troubleshooting efficiency.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency providing services in digital marketing, PPC advertising, and SEO. They have consistently received positive feedback, with 100% of reviewers praising their project management, customer service, and local presence. Clients value their personable approach and ability to generate website traffic and leads, despite being a relatively young company.
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$5,000+$25 - $49 / hr10 - 49
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Founded in 2024, Solvepeek is a small denver, Colorado-based branding company. Their services include Branding and Digital Strategy.
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$1,000+$25 - $49 / hr10 - 49İstanbul, Türkiye
Services provided
NexTR DİGİTAL, an Advertising company, is headquartered in İstanbul, Türkiye. They provide Advertising and Social Media Marketing.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC campaigns. They are praised for their professionalism, high availability, and strategic ad placements, leading to significant increases in website traffic and lead generation. The feedback is overwhelmingly positive, with 100% of reviewers highlighting their expertise and strong communication skills.
UndisclosedUndisclosed10 - 49Las Vegas, NVServices provided
See all 1 projectsMassMedia is a comprehensive digital marketing agency specializing in brand development, PR, and social media management. Reviews highlight their consistent achievement of KPIs and their integration as an extension of client teams. Approximately 100% of feedback is positive, emphasizing quality work and effective communication, with no suggested areas for improvement.
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$1,000+$25 - $49 / hr10 - 49Austin, TX
Services provided
Small Advertising company Dot Riser, is in Austin, Texas. Their services include Advertising and Branding.
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Undisclosed$150 - $199 / hr10 - 49Seattle, WA
Services provided
Bullseye Creative is an Advertising company. The team is based in Seattle, Washington, and their services include Advertising and Branding.
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$5,000+Undisclosed2 - 9Chattanooga, TN
Services provided
Griffin Road Media is a video production agency. They were launched in 2018, and their services include Video Production and Advertising.
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$1,000+$100 - $149 / hrFreelancerCranston, RI
Services provided
Crystal Clear Marketing is a social media marketing firm. The Cranston, Rhode Island-based firm was established in 2023. Their services include Social Media Marketing and Other Digital Marketing.
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$1,000+< $25 / hr2 - 9San Salvador de Jujuy, Argentina
Services provided
Marketing Naranja is a small San Salvador de Jujuy, Argentina-based Digital Strategy company. The team specializes in Digital Strategy and Branding.
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Undisclosed$25 - $49 / hr2 - 9London, England
Services provided
5X5 Media LTD. Is a web design agency. They offer Web Design and Advertising and are headquartered in London, England and Cardiff, Wales.
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$1,000+$50 - $99 / hr2 - 9Markuševec Turopoljski, Croatia
Services provided
Established in 2024, Dva Lika | Marketing & Design is a small Markuševec Turopoljski, Croatia-based Advertising company. Their team specializes in Advertising and Branding.
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$5,000+Undisclosed10 - 49Ahmedabad, India
Services provided
Brand Board Media - Best Branding Agency in Ahmedabad is an Advertising company. Their small team of employees is based in Ahmedabad, India. Their team offers Advertising and Branding.
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$5,000+Undisclosed50 - 249Denver, CO
Services provided
1Vision is a Fulfillment company founded in 1952. In Denver, Colorado and Houston, Texas, the team offers Fulfillment and Direct Marketing.
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$1,000+$150 - $199 / hr2 - 9Abuja, Nigeria
Services provided
Deez Graphics & Studioz is an Advertising company. Founded in 2022, the firm offers Advertising and Branding.
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$1,000+$25 - $49 / hr10 - 49Sehore, India
Services provided
Greenfrog Interactive is a web design company established in 2022. The firm focuses on Web Design and Advertising.
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$1,000+$25 - $49 / hr2 - 9دبي, United Arab Emirates
Services provided
Mastermind Advertising, a video production company, was founded in 2013. They provides Video Production and Advertising.
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UndisclosedUndisclosed50 - 249Aachen, Germany
Services provided
TEMA Technologie Marketing AG is an Event Management company. The company is based in Aachen, Germany. Their team offers Event Management and Web Design.
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$1,000+$25 - $49 / hr10 - 49Mykolaiv, Ukraine
Services provided
See all 2 projectsUpper Code specializes in developing custom software solutions, including accounting programs and web platforms, tailored to improve business processes. Reviews highlight their thorough project management, effective communication, and proactive approach, leading to enhanced operational efficiency and reduced errors for clients. Clients appreciate Upper Code's commitment to innovation and their ability to deliver tailored, effective solutions.
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Undisclosed$25 - $49 / hr2 - 9Kyiv, Ukraine
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Advertising company Black87 was founded in 2018. The firm provides Advertising and Digital Strategy.
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$50,000+$200 - $300 / hr2 - 9Portland, OR
Services provided
CreateGood is a small Advertising company launched in 2020. Their team focuses on Advertising and Branding.
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$1,000+$150 - $199 / hr2 - 9
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Founded in 2002, wisebrownfox is a small Annandale, Australia-based Advertising company. Their team offers Advertising and Branding.
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$1,000+< $25 / hr2 - 9Katy, TX
Services provided
DEF DESIGNS LLC is an Advertising company launched in 2018. Based in Katy, Texas and Katy, Texas, the team specializes in Advertising and Content Marketing.
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$5,000+$150 - $199 / hr2 - 9Cornwall, CT
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Established in 1994, 1.11 Group is an Advertising company. The small team focuses on Advertising and Web Design.
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UndisclosedUndisclosed2 - 9Minneapolis, MN
Services provided
Framework Inc. - Minnesota , an Advertising company, is in Minneapolis, Minnesota. The team offers Advertising and Branding.
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$1,000+$25 - $49 / hr2 - 9Milano, Italy
Services provided
Social Horizon Marketing is an Advertising company established in 2019. Their team focuses on Advertising and Branding.
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$1,000+$150 - $199 / hr2 - 9Exton, PA
Services provided
Web design company Skigital LLC specializes in Web Design and Advertising. They are based in Exton, Pennsylvania.
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$1,000+$100 - $149 / hr2 - 9Sacramento, CA
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Duran Kinst Strategies, a small web design company, is based in Sacramento, California. Their services include Web Design and Digital Strategy.
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$5,000+$50 - $99 / hr2 - 9Columbia, SC
Services provided
Branding firm Maranatha Design offers Branding and Graphic Design. They were launched in 2019.
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$1,000+$25 - $49 / hr2 - 9Elkridge, MD
Services provided
Biorach Marketing is a Digital Strategy company. They are located in Elkridge, Maryland and have small team. They focus on Digital Strategy and Advertising.
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UndisclosedUndisclosed2 - 9Las Vegas, NV
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Back30 Design and Marketing is an Advertising company. Their small team is located in Las Vegas, Nevada. Their team specializes in Advertising and Branding.
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$1,000+Undisclosed2 - 9Nasr City, Egypt
Services provided
Founded in 2020, groblast is a small Nasr City, Egypt-based Advertising company. Their team focuses on Advertising and Graphic Design.
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$5,000+Undisclosed2 - 9Shrewsbury, England
Services provided
NFT Factory is an Advertising company. Their small team is based in Shrewsbury, England and specializes in Advertising and Branding. The company was launched in 2020.
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$1,000+$50 - $99 / hr2 - 9
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Letket is a branding firm. Their small team of employees is headquartered in. Their team provides Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Dubai, United Arab Emirates
Services provided
Better Media, a Digital Strategy company, is based in Dubai, United Arab Emirates. They specialize in Digital Strategy and Social Media Marketing and were founded in 2014.
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$1,000+$50 - $99 / hr2 - 9Portsmouth, England
Services provided
Carrot Top Marketing is a web design company. Their small team of employees is based in Portsmouth, England. Their team specializes in Web Design and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9
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Based in Doha, Qatar, Jefe Media is a small Advertising company. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9Atlanta, GA
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Peachtree Marketing is an Advertising company. They were founded in 2022, and their services include Advertising and Digital Strategy.
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Undisclosed< $25 / hr2 - 9
Services provided
Adzen Digital is a small social media marketing firm established in 2023. Their team provides Social Media Marketing and Email Marketing.
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$5,000+$25 - $49 / hr2 - 9Tetovo, North Macedonia
Services provided
Based in Tetovo, North Macedonia, oLive Brandlab is a branding firm. Their services include Branding and Graphic Design.
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$1,000+$150 - $199 / hr2 - 9
Services provided
Inbound Surge is an Advertising company. The firm is located in Irvine, California. Their services include Advertising and Digital Strategy.
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$1,000+$150 - $199 / hr2 - 9Houston, TX
Services provided
AOK Brand Consulting is a branding firm. Located in Houston, Texas, the firm specializes in Branding and Marketing Strategy.
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$1,000+$25 - $49 / hr2 - 9Wien, Austria
Services provided
Threesy is a Business Consulting company. Founded in 2022, the team provides Business Consulting and Search Engine Optimization.
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$10,000+< $25 / hr2 - 9
Services provided
SEO agency Donatella Work was launched in 2019. Located in La Libertad, El Salvador and Stockholm, Sweden, the team specializes in Search Engine Optimization and Sales Outsourcing.
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List of the Best Advertising Agencies & Marketing Firms
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$5,000+Undisclosed50 - 249
Ability to deliver
39/40.020/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$10,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
39.7/40.019.8/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
36.9/40.019.8/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.5/40.016.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.2/40.016/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.5/40.019/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
36.2/40.016.8/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.5/40.016/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34/40.016.4/20 Reviews8.7/10 Clients & Experience8.9/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$5,000+$150 - $199 / hr10 - 49Carmel, IN
Ability to deliver
37.3/40.018.2/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising80% Marketing -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
38.9/40.020/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49Henderson, NV
Ability to deliver
33.5/40.016.4/20 Reviews9.1/10 Clients & Experience8/10 Market PresenceService focus
50% Advertising50% Marketing -
$5,000+$150 - $199 / hr10 - 49Fort Lauderdale, FL
Ability to deliver
37/40.017.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Advertising50% Marketing20% Other -
$25,000+$150 - $199 / hr10 - 49Austin, TX
Ability to deliver
34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
50% Advertising20% Marketing30% Other -
$1,000+$50 - $99 / hr10 - 49Atlanta, GA
Ability to deliver
39.2/40.019.2/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$25,000+$150 - $199 / hr10 - 49Redfern, Australia
Ability to deliver
36.9/40.017.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising50% Marketing20% Other -
$5,000+$100 - $149 / hr50 - 249London, England
Ability to deliver
38.6/40.019/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
10% Advertising90% Marketing
Latest Advertising Articles
See all articles
AI-Generated Ads vs. Human-Created Campaigns: What Performs Better?
AI-generated ads are faster and easier to scale, but human-led campaigns still drive stronger emotional engagement and brand recall. Here’s where each...
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms based on a proprietary methodology. The top advertising agencies for 2026 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.