Top Advertising Agencies & Marketing Companies
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Featured
What are Featured Providers?
$1,000+Undisclosed10 - 49Las Vegas, NVServices provided
See all 1 projectsVersion2 is your single access point to the programmatic universe. We blend industry-leading enterprise technology with world-class client service to level the playing field in support of growing
Read more$50,000+$150 - $199 / hr250 - 999Bethesda, MDServices provided
See all 11 projectsMarketbridge is an advertising agency known for its expertise in marketing, branding, and digital strategies. The company excels in delivering measurable outcomes, with multiple clients reporting significant increases in brand awareness and lead generation. Additionally, the agency is praised for its effective project management and adaptability, with over 90% of reviews highlighting their strong collaboration and strategic approach.
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an advertising agency providing comprehensive advertising services, including digital marketing, media buying, and branding. Their reviews reflect overwhelmingly positive feedback, with emphasis on their strategic insights, efficient project management, and innovative use of behavioral data for targeted advertising. Approximately 90% of the reviews highlight their exceptional communication skills and ability to deliver measurable improvements in key performance indicators.
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UndisclosedUndisclosed50 - 249Woodbridge Township, NJ
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Survyc is an Advertising company in Woodbridge Township, New Jersey. Launched in 2020, the team specializes in Advertising and Social Media Marketing.
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UndisclosedUndisclosed50 - 249New Haven, CT
Services provided
Established in 2010, The Janice Christopher Marketing Agency, a midsize Advertising company, is located in New Haven, Connecticut. Their team specializes in Advertising and Public Relations.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency specializing in Paid Media and Advertising Services. They manage Google and Facebook ads, aiming to generate high-quality leads with minimal spending. Despite some challenges, they have shown improvement compared to other agencies, impressing clients with their enthusiasm and work quality. Approximately 75% of reviewers mention their effective project management and communication.
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an Advertising Agency offering comprehensive advertising services, including media buying, branding, and paid marketing. Clients consistently praise their value for cost, effective project management, and impressive results, with 100% of reviews noting improved website traffic and engagement. Their tailored and innovative strategies, aligned with company values, demonstrate their commitment to client success.
$25,000+$150 - $199 / hr2 - 9Nashville, TNServices provided
See all 4 projectsFoxtail Growth Partners is a proficient advertising agency specializing in paid marketing and advertising services. With consistent client praise, they achieve successful campaigns through personalized strategies, as noted by 100% of reviewers. Clients commend their creativity and efficient project management, resulting in improved brand awareness and consistent client acquisition.
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UndisclosedUndisclosed50 - 249San Francisco, CA
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AdRoll is an Advertising company. Their midsize team is headquartered in San Francisco, California and Dublin, Ireland. Their services include Advertising and Social Media Marketing.
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UndisclosedUndisclosedFreelancerKozhikode, India
Services provided
Content Marketing company best freelance digital marketing strategist in calicut was launched in 2025. The team provides Content Marketing and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249Lehi, UT
Services provided
Gargle Dental Marketing is a SEO services firm. Established in 2018, the firm is based in Lehi, Utah. Their team offers Search Engine Optimization and Branding.
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UndisclosedUndisclosed50 - 249Linz, Austria
Services provided
Gruppe am Park GmbH - Creative Agency is a web design company. Based in Linz, Austria, the firm specializes in Web Design and Branding.
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UndisclosedUndisclosed50 - 249Paris, France
Services provided
LaPetiteGrosse is an Advertising company. They specialize in Advertising and Branding and are based in Paris, France.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr2 - 9Services provided
See all 10 projectsDigital Natives is a proficient Advertising Agency specializing in paid media, media buying, and digital marketing services. The company consistently receives high praise for its responsiveness, efficiency, and expertise, with 100% of reviewers highlighting their organized project management and rapid adaptability. Clients appreciate their ability to drive measurable outcomes and strategic execution in advertising services.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 75 projectsNinja Promo is an advertising agency specializing in social media marketing, SEO, paid media, and branding. With 89% positive feedback, clients commend their expertise in content creation and successful ad campaigns. However, one reviewer reported unsatisfactory service and communication issues. Overall, Ninja Promo is praised for their reliability, creativity, and professional project management.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is an advertising agency offering advertising services, with a focus on SEO, PPC, and paid marketing. The reviews indicate a generally positive sentiment, with approximately 86% of clients highlighting effective project management, timely deliverables, and improved campaign performance. A noteworthy 14% of reviews expressed dissatisfaction with communication and strategy alignment. The company is praised for its expertise and seamless integration with client teams.
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UndisclosedUndisclosed50 - 249New York, NY
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Advertising company MusicPromoToday is in New York, New York. Their services include Advertising and Public Relations.
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UndisclosedUndisclosed50 - 249Cleveland, OH
Services provided
NAS Recruitment Innovation is an Advertising company founded in 1947. Their services include Advertising and Branding.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 50 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
$5,000+$150 - $199 / hr10 - 49New York, NYServices provided
See all 13 projectsHunter Digital Marketing is a full-service advertising agency specializing in paid media, marketing, and branding across various platforms. The company consistently receives positive feedback, with 100% of reviewers praising their strategic expertise, responsiveness, and ability to integrate seamlessly with client teams. Clients commend their ability to drive growth through data-driven optimization and client-focused solutions, noting their impressive success in enhancing brand awareness and achieving measurable results.
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, campaign assets, and paid media strategies. With 100% positive feedback, clients commend their emotional connection with consumers and timely project delivery. Approximately 67% of reviewers highlight their professionalism and proactive communication, while 33% note their ability to reduce costs and improve conversion rates.
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UndisclosedUndisclosed50 - 249Hanoi, Vietnam
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SAOKIM BRANDING, a branding firm, is located in Hanoi, Vietnam. The team specializes in Branding and Content Marketing.
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UndisclosedUndisclosed50 - 249Wolverton, England
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TFA is an Advertising company. Launched in 1997, their team provides Advertising and Branding.
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Featured
What are Featured Providers?
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 5 projectsDigital Hot Sauce is a digital marketing agency specializing in Google and Meta ads management, SEO optimization, and website design. Across various projects, clients consistently praise their strategic approach and commitment to understanding client needs, with approximately 80% highlighting their impressive communication and expertise. While most feedback is positive, around 20% suggest improvements in technical guidance and troubleshooting efficiency.
$5,000+$100 - $149 / hr2 - 9Swansea, WalesServices provided
See all 7 projectsWeb Marketer is an advertising agency specializing in paid marketing services, with a focus on Google Ads management and digital advertising consultation. Across their reviews, 100% of clients praise their ability to meet deadlines, improve lead quality, and achieve desired results, highlighting their professionalism and strategic problem-solving approach. Notably, Web Marketer excels in delivering high-quality leads and maintaining strong communication with clients.
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UndisclosedUndisclosed50 - 249
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Founded in 2020, Awning home, a midsize Advertising company, is based in DELHI, India. Their team specializes in Advertising and Customs brokerage.
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$1,000+< $25 / hr50 - 249
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See all 1 projectsGonukkad is the leading business growth company in India, empowering digital business growth and ecommerce marketplace success by boosting in-store footfall and online sales through data-driven
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$5,000+$100 - $149 / hrFreelancerHouston, TX
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Small Advertising company SEOs Houston, is headquartered in Houston, Texas. The team specializes in Advertising and Branding.
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$10,000+$150 - $199 / hrFreelancerBanbury, England
Services provided
Sorbrook is an Advertising company. Established in 2010, the firm focuses on Advertising and Branding.
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UndisclosedUndisclosed50 - 249Chicago, IL
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Kindle Communications is an Advertising company. They were launched in 2004, and their services include Advertising and Digital Strategy.
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$1,000+$50 - $99 / hrFreelancerBradford West Gwillimbury, Canada
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Branding firm Adrian Martinez / Website Design & Digital Marketing is based in Bradford West Gwillimbury, Canada. Established in 2001, the team specializes in Branding and Search Engine
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UndisclosedUndisclosed50 - 249Bensalem, PA
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BigFly, an e-commerce development firm, was launched in 2005. The team focuses on E-Commerce Development and Advertising and is based in Bensalem, Pennsylvania.
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$1,000+Undisclosed50 - 249
Services provided
OzStickerPrinting, an Advertising company, offer Advertising and Branding. They were founded in 2006.
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Undisclosed$25 - $49 / hr50 - 249
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Sciens software technologies llp is an Advertising company. Their midsize team of employees is headquartered in Hyderabad Telangana , India. Their team focuses on Advertising and Branding.
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UndisclosedUndisclosed50 - 249Mumbai, India
Services provided
Launched in 2008, Toabh Talent Management is an Advertising company. The team focuses on Advertising and Branding and is located in Mumbai, India.
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$10,000+$150 - $199 / hr2 - 9Mount Pleasant, SC
Services provided
The Matchstick Group, a print design agency, was established in 2011. The team focuses on Print Design and Advertising.
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UndisclosedUndisclosed2 - 9
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Launched in 2021, Labridge Digital Marketing, a small Content Marketing company, is based in Quezon, Philippines. Their team provides Content Marketing and Advertising.
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UndisclosedUndisclosed2 - 9Perth, Australia
Services provided
Established in 2002, Lethal Digital is a small web design agency. Their services include Web Design and Branding.
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$5,000+Undisclosed2 - 9Chandler, AZ
Services provided
Soulheart is a web design agency. Their team is headquartered in Chandler, Arizona and focuses on Web Design and Social Media Marketing.
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$1,000+$100 - $149 / hr2 - 9Mumbai, India
Services provided
AMO Communications, an Event Marketing company, was established in 2000. The team specializes in Event Marketing and Advertising.
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UndisclosedUndisclosed2 - 9San Francisco, CA
Services provided
Brainchild Creative is an Advertising company. Their small team of employees is in San Francisco, California. Their team focuses on Advertising and Branding.
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Undisclosed$25 - $49 / hr2 - 9
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Web design agency Clinch Tech Pro is located in Sowutoum, Ghana. The team specializes in Web Design and UX/UI Design.
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$5,000+Undisclosed2 - 9Sapulpa, OK
Services provided
VentureFilm Studios is a video production agency. The team provides Video Production and Advertising and is located in Sapulpa, Oklahoma.
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$10,000+$100 - $149 / hr2 - 9
Services provided
Machine Mythology is an Advertising company. Launched in 2024, the company is in Brooklyn, New York. Their services include Advertising and Branding.
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$1,000+$50 - $99 / hr2 - 9Gdańsk, Poland
Services provided
Reklama Dla Biznesu Marketing Agency is an Advertising company headquartered in Gdańsk, Poland. They offer Advertising and Branding and were established in 2017.
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Undisclosed< $25 / hr10 - 49Lucknow, India
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Afluex Multiservices LLP is a small Advertising company established in 2017. Their services include Advertising and Custom Software Development.
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$1,000+$150 - $199 / hr10 - 49
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The Adroit Agency is an Advertising company launched in 2019. The company focuses on Advertising and Branding.
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$1,000+< $25 / hr2 - 9Amravati, India
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Digital Bro, a Logo company, specialize in Logo and Branding. They were founded in 2019.
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Undisclosed< $25 / hrFreelancer
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Digitalness is a SEO services firm. Their team is in Fatehabad, India and focuses on Search Engine Optimization and Pay Per Click.
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$1,000+$100 - $149 / hrFreelancerAhrensburg, Germany
Services provided
Branding agency RIMAGINE MEDIA was launched in 2020. The team offers Branding and Advertising.
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$1,000+$200 - $300 / hr10 - 49Miami, FL
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Advertising company DGO pp&mkt was established in 2016. The team provides Advertising and Branding and is located in Miami, Florida and Sao Paulo, Brazil.
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$10,000+$100 - $149 / hr2 - 9Hyattsville, MD
Services provided
The Fitting Room is a Digital Strategy company founded in 2017. The team focuses on Digital Strategy and Graphic Design and is based in Hyattsville, Maryland.
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$1,000+$25 - $49 / hr10 - 49
Services provided
See all 1 projectsReady Web Solution is an advertising agency specializing in digital marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers praising their data-driven approach and effectiveness in managing Facebook and Google Ads campaigns. Clients commend their ability to enhance advertising effectiveness and generate conversions, highlighting their holistic and reliable partnership.
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$1,000+$25 - $49 / hr10 - 49Bijeljina, Bosnia and Herzegovina
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MicroMedia, a branding firm, is located in Bijeljina, Bosnia and Herzegovina. They specialize in Branding and Social Media Marketing and were established in 2018.
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$1,000+Undisclosed2 - 9Tucson, AZ
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Evoke Idea Group is a Tucson, Arizona-based Advertising company. They specialize in Advertising and Branding and were launched in 1996.
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$1,000+$50 - $99 / hr10 - 49Mumbai, India
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Calibr Studios is an Ecommerce Marketing company. Established in 2021, the firm specializes in Ecommerce Marketing and Advertising.
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UndisclosedUndisclosedFreelancer
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Inertia Agency is a small social media marketing agency. Founded in 2023, the team specializes in Social Media Marketing and Advertising.
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$1,000+$25 - $49 / hr10 - 49Nairobi, Kenya
Services provided
FRINANT PICTURES LTD is an Advertising company. They were launched in 2012, and their services include Advertising and Branding.
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$1,000+Undisclosed10 - 49
Services provided
Web design company DPM WEB SOLUTIONS was launched in 2023. The team offers Web Design and Advertising and is in Houston, Texas and Quy Nhơn, Vietnam.
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$10,000+$150 - $199 / hr10 - 49London , England
Services provided
SomeOne is a web design company founded in 2006. The team specializes in Web Design and Branding.
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$1,000+< $25 / hrFreelancerWinston-Salem, NC
Services provided
Sweet Water Web Design, an Advertising company, was founded in 2020. Located in Winston-Salem, North Carolina, the team offers Advertising and Marketing Strategy.
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$5,000+$100 - $149 / hr2 - 9Zagreb, Croatia
Services provided
Ruzicasta breskvica is an Advertising company. Founded in 2011, the company provides Advertising and Branding.
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$1,000+$150 - $199 / hr2 - 9Branford, CT
Services provided
Mosaic Marketing is an Advertising company. In Branford, Connecticut and Myrtle Beach, South Carolina, the agency was established in 2009. Their services include Advertising and Direct Marketing.
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$5,000+$150 - $199 / hr10 - 49Oakville, Canada
Services provided
Valiant Creative Agency is a branding agency. Founded in 2006, the team provides Branding and Product Design. The agency is in Oakville, Canada.
Read more
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Advertising Agencies & Marketing Firms
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$25,000+$200 - $300 / hr50 - 249Washington, DC
Ability to deliver
39.5/40.019.6/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
30% Advertising70% Marketing -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$50 - $99 / hr50 - 249New Delhi, India
Ability to deliver
36/40.018.8/20 Reviews9/10 Clients & Experience8.2/10 Market PresenceService focus
30% Advertising70% Marketing -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.9/40.016/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$5,000+$200 - $300 / hr10 - 49Toronto, Canada
Ability to deliver
37.2/40.018.4/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
40% Advertising50% Marketing10% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
37.1/40.020/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising55% Marketing35% Other -
$5,000+Undisclosed50 - 249
Ability to deliver
38.2/40.019.2/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
37.4/40.018/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.7/40.019.4/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
25% Advertising50% Marketing25% Other -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.9/40.016.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$5,000+$150 - $199 / hr10 - 49Fishers, IN
Ability to deliver
37.9/40.018.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising80% Marketing -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
45% Advertising45% Marketing10% Other -
$1,000+$100 - $149 / hr10 - 49Calgary, Canada
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising60% Marketing30% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34.1/40.016.6/20 Reviews8.7/10 Clients & Experience8.8/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$25,000+$150 - $199 / hr10 - 49New Gloucester, ME
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$5,000+$150 - $199 / hr10 - 49Fort Lauderdale, FL
Ability to deliver
37.4/40.017.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Advertising50% Marketing20% Other -
$25,000+$150 - $199 / hr10 - 49Austin, TX
Ability to deliver
35.2/40.016.6/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
50% Advertising20% Marketing30% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
38.9/40.020/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.3/40.019.8/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$5,000+$100 - $149 / hr50 - 249London, England
Ability to deliver
38.6/40.019/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
10% Advertising90% Marketing -
$100,000+$200 - $300 / hr50 - 249New York, NY
Ability to deliver
34.6/40.016.2/20 Reviews10/10 Clients & Experience8.3/10 Market PresenceService focus
25% Advertising75% Marketing -
$1,000+$25 - $49 / hr50 - 249L'viv, Ukraine
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
10% Advertising90% Marketing
Latest Advertising Articles
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Generational Gaps Reveal Ads’ Relevance Today
Learn how generational gaps shape ad relevance across digital advertising platforms. Understand key strategies for smarter generational marketing.
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms twice a year based on a proprietary methodology. The top advertising agencies for Fall 2025 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.