Top Advertising Agencies & Marketing Companies
Advertising turns great ideas into household names, but finding the right partner can feel overwhelming. Clutch simplifies your search by collecting in-depth client reviews, validating portfolios, and ranking top advertising agencies so you can hire with confidence. Use filters for budget, location, industry, and more to surface firms that match your goals, whether you need a global network or a "marketing agency near me." Start exploring advertising and marketing agencies in the United States, advertising companies in the United Kingdom, or advertising firms in Canada, then fine-tune your shortlist by reading verified feedback and comparing measurable results.
Looking for more specific services? Check out our directories for Top Amazon Advertising Agencies or the Top Reddit Advertising Agencies.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency specializing in Google and Facebook ads, media buying, and paid marketing services. While feedback indicates that results have not been overwhelming, their enthusiasm and quality of work have been noted positively. Approximately 80% of the review highlights their effective onboarding process and consistent communication. Nonetheless, there is room for improvement in focusing on return on ad spend (ROAS).
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an advertising agency specializing in paid media and digital marketing strategies. The company consistently receives praise for its project management skills, with 100% of reviewers highlighting their responsiveness and ability to meet deadlines. Clients appreciate Dragon360's strategic mindset and innovative solutions, as evidenced by their role in driving brand awareness, conversions, and improved lead generation across various platforms.
$1,000+$50 - $99 / hr2 - 9Fort Lauderdale, FLServices provided
See all 12 projectsCorrect Digital is an Advertising Agency specializing in Advertising Services, particularly in managing and optimizing Google Ads campaigns. Feedback indicates a high level of satisfaction, with 100% of reviewers praising their strategic approach and effective project management. The company is consistently recognized for its ability to generate qualified leads and enhance online visibility.
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$5,000+$50 - $99 / hr50 - 249Mumbai, India
Services provided
Ting, an Advertising company, is based in Mumbai, India and Chennai, India. They focus on Advertising and Branding and were launched in 2009.
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$5,000+$100 - $149 / hr50 - 249Dallas, TX
Services provided
Richards/Lerma, an Advertising company, was launched in 2008. The agency specializes in Advertising and Branding.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 340 projectsJives Media is a comprehensive advertising agency offering specialized services in SEO and PPC management, as well as creative advertising solutions. Approximately 75% of their reviews highlight their effective project management and timely deliverables, while about 25% mention challenges with understanding client goals and communication issues. Overall, Jives Media excels in providing tailored marketing strategies and improving advertising effectiveness.
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an advertising agency specializing in digital and traditional media buying and paid marketing services. The company is lauded for its organized project management, clear communication, and innovative media strategies, with approximately 90% of reviewers highlighting their attention to detail and strategic insights. Clients commend their ability to deliver quantifiable outcomes and adapt to project needs efficiently.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 97 projectsNinja Promo is an advertising agency specializing in marketing, branding, and paid media services. Overall, 88% of reviews highlight positive outcomes such as increased engagement, improved lead quality, and lower costs. Clients appreciate their adaptability and quick responsiveness, though 12% mention communication improvements as an area of need. Their expertise in delivering tailored advertising services effectively aligns with the client's business goals.
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UndisclosedUndisclosed50 - 249Haltom City, TX
Services provided
Qualbe Marketing Group is an Advertising company. Based in Haltom City, Texas, the company was launched in 1997. Their team focuses on Advertising and UX/UI Design.
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$10,000+$100 - $149 / hr50 - 249Lai Chi Kok, Hong Kong
Services provided
AsiaPac is a midsize Advertising company. They specialize in Advertising and Branding and were founded in 1996.
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$5,000+$100 - $149 / hr50 - 249Oklahoma City, OK
Services provided
Staplegun, a SEO company, provides Search Engine Optimization and Web Design. The firm is located in Oklahoma City, Oklahoma and Dallas, Texas.
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$10,000+$200 - $300 / hr50 - 249Indianapolis, IN
Services provided
Launched in 2006, Found Search Marketing is an Advertising company. The midsize team offers Advertising and Branding.
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$5,000+$150 - $199 / hr50 - 249Manchester , England
Services provided
Seventy7 is an Advertising company. Their team is headquartered in Manchester , England and London, England and focuses on Advertising and Branding.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC Campaign Management. Clients consistently praise their professionalism, high availability, and ability to deliver impressive results, such as increased website traffic and lead conversions. With 100% positive feedback, 50% of reviewers commend their communication, highlighting their strategic approach and expertise in advertising services.
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, paid media, and advertising services. The company has received overwhelmingly positive feedback, with 100% of reviewers noting their timely project delivery and effective communication. Clients value their emotional connection with consumers and proactive approach, though some suggest increased in-person interactions and expanded access to creative talent.
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$5,000+$50 - $99 / hr50 - 249Sandton, South Africa
Services provided
Boomtown is an Advertising company. Headquartered in Sandton, South Africa and Gqeberha, South Africa, their midsize team specializes in Advertising and Branding. The company was established in
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Undisclosed$25 - $49 / hr50 - 249Riyadh, Saudi Arabia
Services provided
Established in 2013, Dice Marketing & Advertising is a social media marketing firm. The company focuses on Social Media Marketing and Event Marketing, and is midsize.
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Featured
What are Featured Providers?
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 6 projectsDigital Hot Sauce is a digital marketing agency specializing in PPC management, website optimization, SEO, and strategic ad management across platforms like Google and Meta. Their reviews indicate a strong emphasis on personalized service and understanding client needs, with 100% of the feedback highlighting their effectiveness, care, and expertise. Clients report measurable improvements in ROI, lead generation, and brand visibility.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency specializing in digital marketing and advertising services, including website design, PPC advertising, and SEO. With 100% of reviewers praising their professionalism, responsiveness, and strong client partnerships, they are noted for their customer service, detail-oriented project management, and ability to drive significant traffic and leads. Despite being a young company, they consistently exceed expectations.
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$25,000+$100 - $149 / hr50 - 249Jakarta, Indonesia
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Branding firm Milestone Indonesia offers Branding and Marketing Strategy. They were established in 2003.
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$1,000+Undisclosed50 - 249New Delhi, India
Services provided
TCC Digitech - Best Digital Marketing Agency in Delhi is a SEO services firm. Located in New Delhi, India, the team specializes in Search Engine Optimization and Web Development.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Charlotte, NCServices provided
See all 6 projectsPremier Marketing is an advertising agency specializing in ads and data-driven marketing services, including media buying and paid marketing on platforms like Facebook and TikTok. Reviews highlight their effective project management and guidance, with 100% positive feedback emphasizing their punctuality and strategic insights, resulting in improved business direction.
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$5,000+$100 - $149 / hr50 - 249
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NewDay Agency is a branding firm. Their midsize team is in Miami, Florida and focuses on Branding and Graphic Design. The company was established in 2014.
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$1,000+$25 - $49 / hr50 - 249
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Virtual Oplossing Pvt Ltd is an Advertising company headquartered in Newark, Colorado. They offer Advertising and Branding.
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UndisclosedUndisclosed50 - 249
Services provided
Ingenious Netsoft is a SEO company founded in 2010. The team offers Search Engine Optimization and Social Media Marketing.
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UndisclosedUndisclosed50 - 249Riyadh, Saudi Arabia
Services provided
UpGro Digital is a SEO agency headquartered in Riyadh, Saudi Arabia. They focus on Search Engine Optimization and Web Design and were launched in 2010.
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$10,000+$100 - $149 / hr50 - 249Ho Chi Minh, Vietnam
Services provided
Digital Strategy company Chin Media - Digital Marketing Agency is located in Ho Chi Minh, Vietnam. Their services include Digital Strategy and Advertising.
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$1,000+$25 - $49 / hr50 - 249Toronto, Canada
Services provided
Shyft Digitally is an Advertising company established in 2015. The team provides Advertising and Social Media Marketing and is located in Toronto, Canada.
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$1,000+< $25 / hr50 - 249New Delhi, India
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InstaServ India Pvt. Ltd is a midsize PPC company headquartered in New Delhi, India. Their services include Pay Per Click and Search Engine Optimization.
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$5,000+Undisclosed50 - 249Jericho, NY
Services provided
Velocity Sellers Inc is a Jericho, New York-based Advertising company. They provide Advertising and Market Research and were founded in 2015.
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UndisclosedUndisclosed50 - 249Toronto, Canada
Services provided
Ad Culture is an Advertising company. Their midsize team is located in Toronto, Canada. Their services include Advertising and Branding.
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$50,000+$150 - $199 / hr50 - 249
Services provided
Culture Plus Group is a midsize Advertising company headquartered in Miami, Florida. The team offers Advertising and Marketing Strategy.
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$5,000+$100 - $149 / hr50 - 249
Services provided
Established in 2000, Anchor Up is a midsize Vancouver, Canada-based Advertising company. Their services include Advertising and Branding.
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$10,000+$50 - $99 / hr50 - 249
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Ekstend Group is a media planning & buying agency. Founded in 2019, the firm is located in Marseille, France and Paris, France. Their services include Media Planning & Buying and Advertising.
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$10,000+$200 - $300 / hr10 - 49Westminster, England
Services provided
Growth Hacker Space is a Content Marketing company. Their small team is headquartered in Westminster, England and focuses on Content Marketing and Digital Strategy. The firm was founded in 2019.
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UndisclosedUndisclosed10 - 49West Des Moines, IA
Services provided
Digital Strategy company Iowa Digital Newsboards was established in 2016. The team provides Digital Strategy and Search Engine Optimization and is located in West Des Moines, Iowa.
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$1,000+< $25 / hr10 - 49New York, NY
Services provided
LocalBizSeek Business Development Network, a web design company, is based in New York, New York and Virginia Beach, Virginia. They focus on Web Design and Advertising.
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$25,000+$100 - $149 / hr10 - 49Ankara, Türkiye
Services provided
AWT BİLİŞİM VE TEKNOLOJİ LİMİTED ŞİRKETİ, a web design agency, specializes in Web Design and Advertising. The agency is headquartered in Ankara, Türkiye.
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$25,000+< $25 / hr10 - 49Islamabad, Pakistan
Services provided
High Rank Technologies is an Islamabad, Pakistan-based Advertising company. Their services include Advertising and Branding.
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$1,000+$50 - $99 / hr10 - 49München, Germany
Services provided
Launched in 2018, Bold Creators Club | Leading Brazilian Agency for Influencer Marketing is a small social media marketing company. Their services include Social Media Marketing and Content
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$1,000+$25 - $49 / hr10 - 49Managua, Nicaragua
Services provided
Launched in 2020, Curtis Times Media is an Advertising company. The team specializes in Advertising and Branding.
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$1,000+$25 - $49 / hr2 - 9Gurugram, India
Services provided
Founded in 2018, Continuum Designs, a small web design company, is headquartered in Gurugram, India and New Delhi, India. Their team specializes in Web Design and Advertising.
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UndisclosedUndisclosed10 - 49Chicago, IL
Services provided
Carol Fox & Associates is an Advertising company launched in 1994. The company focuses on Advertising and Digital Strategy, and is small.
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$25,000+$150 - $199 / hr10 - 49Long Island City, NY
Services provided
Located in Long Island City, New York, Concept Farm is an Advertising company. Founded in 1999, the team specializes in Advertising and Content Marketing.
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$10,000+$50 - $99 / hr10 - 49Providence, RI
Services provided
NAIL Communications is an Advertising company. Their team is based in Providence, Rhode Island and offers Advertising and Branding.
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$50,000+$200 - $300 / hr10 - 49Norcross, GA
Services provided
Response Media is an Advertising company. The small Norcross, Georgia-based team focuses on Advertising and Digital Strategy. The agency was founded in 1980.
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UndisclosedUndisclosed10 - 49Halifax, Canada
Services provided
Based in Halifax, Canada, Outshine is a small Advertising company. Their services include Advertising and Social Media Marketing.
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$1,000+< $25 / hr10 - 49
Services provided
Jeewan Garg is an Advertising company founded in 2010. In India, the team provides Advertising and Digital Strategy.
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$5,000+$25 - $49 / hr10 - 49
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Small branding company Erretres, is headquartered in Madrid, Spain. The team offers Branding and Advertising.
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$1,000+< $25 / hr10 - 49
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Established in 2020, Aidee Lab is an Advertising company. The small team focuses on Advertising and Branding.
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$5,000+$100 - $149 / hr10 - 49Carmel, IN
Services provided
THE PLAID AGENCY is an Advertising company. They provide Advertising and Digital Strategy and are in Carmel, Indiana.
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$1,000+$50 - $99 / hr2 - 9Newcastle upon Tyne, England
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MHW PR, a PR company, is headquartered in Newcastle upon Tyne, England. They provide Public Relations and Advertising.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Aranbis is a branding agency headquartered in Saida, Lebanon. Their services include Branding and Marketing Strategy.
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$5,000+$25 - $49 / hr10 - 49Madrid, Spain
Services provided
Yslandia is a branding agency. In Madrid, Spain, their small team offers Branding and Web Design. The company was launched in 2009.
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$5,000+$150 - $199 / hr10 - 49Crofton, MD
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The Cyphers Agency is a small Digital Strategy company headquartered in Crofton, Maryland. The team focuses on Digital Strategy and Advertising.
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$10,000+$100 - $149 / hr10 - 49Washington, DC
Services provided
Established in 1975, Susan Davis International is a public relations agency. The team focuses on Public Relations and Social Media Marketing.
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$25,000+Undisclosed10 - 49
Services provided
Scribewise is a Content Marketing company. The Horsham, Pennsylvania-based firm was launched in 2012. Their services include Content Marketing and Social Media Marketing.
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$10,000+$150 - $199 / hr10 - 49Brighton, England
Services provided
SEO services firm Oban International was established in 2002. The firm provides Search Engine Optimization and Web Design, and is small.
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$10,000+$150 - $199 / hr10 - 49Stockport, England
Services provided
Platform81 Limited is a SEO company. Headquartered in Stockport, England and Bromsgrove, England, the company was established in 2007. Their services include Search Engine Optimization and Web
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$10,000+$150 - $199 / hr10 - 49Bridge of Don, Scotland
Services provided
AVC Immedia, a SEO company, was founded in 2016. The team offers Search Engine Optimization and Web Design.
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$1,000+$150 - $199 / hr10 - 49
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SEO services firm ilk agency is headquartered in Leeds, England. The team specializes in Search Engine Optimization and Web Design.
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List of the Best Advertising Agencies & Marketing Firms
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$5,000+Undisclosed50 - 249
Ability to deliver
39/40.020/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising75% Marketing15% Other -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising60% Marketing30% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
37.1/40.020/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising50% Marketing40% Other -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.2/40.016/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.3/40.016.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
38.1/40.018.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.1/40.018.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
$50,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
37.8/40.020/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$5,000+$150 - $199 / hr10 - 49Carmel, IN
Ability to deliver
37.8/40.018.6/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising80% Marketing -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34.2/40.016.2/20 Reviews8.7/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.5/40.016/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$25,000+$150 - $199 / hr10 - 49Redfern, Australia
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising50% Marketing20% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
35.6/40.016.2/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
39/40.020/20 Reviews9.2/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$1,000+$200 - $300 / hr10 - 49San Antonio, TX
Ability to deliver
36/40.018.6/20 Reviews9.4/10 Clients & Experience8/10 Market PresenceService focus
35% Advertising50% Marketing15% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
37.6/40.019.4/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$25,000+$100 - $149 / hr10 - 49Henderson, NV
Ability to deliver
33.5/40.016.4/20 Reviews9.1/10 Clients & Experience8/10 Market PresenceService focus
50% Advertising50% Marketing -
$5,000+$150 - $199 / hr10 - 49Fort Lauderdale, FL
Ability to deliver
37/40.017.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Advertising50% Marketing20% Other -
$1,000+$50 - $99 / hr10 - 49Atlanta, GA
Ability to deliver
39/40.019/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing
Latest Advertising Articles
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Testimonial Advertising: How to Turn Customer Stories Into Sales
Testimonial advertising uses real customer stories and reviews to promote your brand. Discover popular types and how to put this content to work.
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms based on a proprietary methodology. The top advertising agencies for 2026 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.