Top Advertising Agencies & Marketing Companies
Advertising turns great ideas into household names, but finding the right partner can feel overwhelming. Clutch simplifies your search by collecting in-depth client reviews, validating portfolios, and ranking top advertising agencies so you can hire with confidence. Use filters for budget, location, industry, and more to surface firms that match your goals, whether you need a global network or a "marketing agency near me." Start exploring advertising and marketing agencies in the United States, advertising companies in the United Kingdom, or advertising firms in Canada, then fine-tune your shortlist by reading verified feedback and comparing measurable results.
Looking for more specific services? Check out our directories for Top Amazon Advertising Agencies or the Top Reddit Advertising Agencies.
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Featured
What are Featured Providers?
$1,000+Undisclosed10 - 49Las Vegas, NVServices provided
See all 8 projectsVersion2 is an advertising agency specializing in programmatic advertising services and media buying. The company is highly praised for its strategic thinking, responsiveness, and ability to deliver exceptional results, with 100% of reviewers highlighting their professionalism and commitment. Clients appreciated their innovative solutions and personalized support, with many noting significant improvements in metrics such as CPM efficiency and audience engagement.
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency that specializes in paid media and advertising services, including the management of Google and Facebook ads to optimize lead generation. While one client noted that the agency delivered improvements compared to previous experiences, they also suggested a focus on improving Return on Ad Spend (ROAS). Overall, the agency's enthusiasm and quality of work were highlighted positively.
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an Advertising Agency offering comprehensive advertising services, including media buying, branding, and paid marketing. Clients consistently praise their value for cost, effective project management, and impressive results, with 100% of reviews noting improved website traffic and engagement. Their tailored and innovative strategies, aligned with company values, demonstrate their commitment to client success.
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UndisclosedUndisclosed50 - 249Paris, France
Services provided
Herezie is a midsize Advertising and PR company. Established in 2010, the team offers Advertising and Public Relations.
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UndisclosedUndisclosed1,000 - 9,999Milano, Italy
Services provided
Omnicom Public Relations Group is a PR agency. The Milano, Italy-based firm was launched in 2016. Their services include Public Relations and Advertising.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an Advertising Agency specializing in Paid Media, Marketing, and Promotions. Overall, their reviews are overwhelmingly positive, with approximately 90% of clients praising their project management, agility in campaign optimizations, and strategic approach. Many clients highlight Dragon360's exceptional ability to deliver timely, high-quality results and their strong alignment with client business objectives.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is an advertising agency offering advertising services, with a focus on SEO, PPC, and paid marketing. The reviews indicate a generally positive sentiment, with approximately 86% of clients highlighting effective project management, timely deliverables, and improved campaign performance. A noteworthy 14% of reviews expressed dissatisfaction with communication and strategy alignment. The company is praised for its expertise and seamless integration with client teams.
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is a sophisticated Advertising Agency specializing in Paid Media and comprehensive advertising services. Feedback from clients is overwhelmingly positive, with over 90% highlighting their strategic insights and project management prowess. Clients commend their precision in media execution and data-driven approach, resulting in tangible improvements in brand awareness and engagement. Hotspex Media is recognized for delivering campaigns on time and on budget while effectively utilizing their Reticle platform for audience targeting.
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UndisclosedUndisclosed10 - 49Pireas, Greece
Services provided
ABOVE Ltd is an Advertising company. Headquartered in Pireas, Greece, the company was launched in 2002. Their services include Advertising and Branding.
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UndisclosedUndisclosed50 - 249Varna, Bulgaria
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411 Marketing is a midsize Advertising company. Established in 2009, the team focuses on Advertising and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249Wels, Austria
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Connex Marketing Group is a midsize Advertising company. They specialize in Advertising and Branding and were established in 1986.
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UndisclosedUndisclosed250 - 999Woodbridge Township, NJ
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Established in 2014, NJ Advance Media is an Advertising company. The team offers Advertising and Marketing Strategy.
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UndisclosedUndisclosed250 - 999New York, NY
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Code3 is a midsize Advertising company located in New York, New York. The team specializes in Advertising and Branding.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 87 projectsNinja Promo is an advertising agency specializing in marketing, promotions, and paid media services. Reviews highlight their effectiveness in improving engagement, reducing costs, and enhancing brand visibility, with approximately 90% of feedback being positive. Clients appreciate their quick adaptability and project management, though communication was noted as an area for improvement by a minority.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, campaign assets, ad targeting, and paid marketing. Their clients highlight a strong alignment with company values and dedication to timely project completion. Approximately 100% of reviewers praise the agency for effective communication, project management, and delivering results, such as reducing costs per acquisition by 40%. Some suggest more face-to-face meetings and access to creative talent.
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UndisclosedUndisclosed50 - 249Dublin, Ireland
Services provided
Launched in 2004, OLIVER Ireland is a midsize Dublin, Ireland-based Advertising company. Their services include Advertising and Branding.
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$1,000+< $25 / hr50 - 249
Services provided
Established in 2021, Wespire Media is a web design company. The team offers Web Design and Advertising.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 6 projectsDigital Hot Sauce is a digital marketing agency specializing in Google and Meta ads management, SEO optimization, and website design. Across various projects, clients consistently praise their strategic approach and commitment to understanding client needs, with approximately 80% highlighting their impressive communication and expertise. While most feedback is positive, around 20% suggest improvements in technical guidance and troubleshooting efficiency.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency providing services in digital marketing, PPC advertising, and SEO. They have consistently received positive feedback, with 100% of reviewers praising their project management, customer service, and local presence. Clients value their personable approach and ability to generate website traffic and leads, despite being a relatively young company.
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UndisclosedUndisclosed250 - 999Berlin, Germany
Services provided
Midsize Advertising company mc Group, is in Berlin, Germany. The team specializes in Advertising and Public Relations.
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UndisclosedUndisclosed250 - 999Budapest, Hungary
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Lounge Group is a midsize Advertising company. Launched in 2004, the team offers Advertising and Public Relations.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC campaigns. They are praised for their professionalism, high availability, and strategic ad placements, leading to significant increases in website traffic and lead generation. The feedback is overwhelmingly positive, with 100% of reviewers highlighting their expertise and strong communication skills.
UndisclosedUndisclosed10 - 49Las Vegas, NVServices provided
See all 2 projectsMassMedia is an advertising agency providing comprehensive advertising services, including media buying and paid marketing solutions. Reviews highlight their ability to execute full marketing plans effectively, with one project achieving nearly 50% sales within nine weeks. 100% of feedback is positive, citing their professional staff and alignment with client values.
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UndisclosedUndisclosed250 - 999Jakarta, Indonesia
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Famous Allstars is an Advertising company. They were founded in 2019 and specialize in Advertising and Media Planning & Buying.
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$1,000+$50 - $99 / hr50 - 249
Services provided
Creative World Production is a Product Marketing company. Established in 2021, the team provides Product Marketing and Advertising.
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UndisclosedUndisclosed50 - 249New York, NY
Services provided
Launched in 2015, High Tech PTAC Sales Services is a midsize Engineering company. Their services include Engineering and Social Media Marketing.
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UndisclosedUndisclosed250 - 999San Francisco, CA
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Sojern is an Advertising company. Launched in 2007, the agency is based in San Francisco, California and Dublin, Ireland. Their team offers Advertising and Marketing Strategy.
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UndisclosedUndisclosed50 - 249Odessa, FL
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My Classified Ads , an Advertising and pay per click agency, is in Odessa, Florida. Founded in 2001, the team offers Advertising and Pay Per Click.
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UndisclosedUndisclosed50 - 249HALNDLE BCH, FL
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Trooperads is an Advertising and PPC company. Their midsize team is in HALNDLE BCH, Florida and offers Advertising and Pay Per Click. The company was launched in 2015.
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UndisclosedUndisclosed10 - 49Seaford, DE
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The Guide is a Seaford, Delaware-based Advertising company. They specialize in Advertising and Pay Per Click.
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UndisclosedUndisclosed50 - 249Toronto, Canada
Services provided
Perpetua, a midsize PPC company, is headquartered in Toronto, Canada. Their services include Pay Per Click and Advertising.
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UndisclosedUndisclosed250 - 999San Francisco, CA
Services provided
WideOrbit is a midsize Advertising company in San Francisco, California and City of London, England. The team provides Advertising and Marketing Strategy.
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UndisclosedUndisclosed10 - 49
Services provided
Advertising and PPC agency Tampabay Mobile Billboards was launched in 2014. The company provides Advertising and Pay Per Click.
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UndisclosedUndisclosed50 - 249Reno, NV
Services provided
Blastoff Labs is an Advertising and pay per click agency. Headquartered in Reno, Nevada, their team offers Advertising and Pay Per Click.
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UndisclosedUndisclosed10 - 49Topeka, KS
Services provided
Launched in 2023, Compass Marketing + Advertising Partners is a small Advertising and PPC agency. Their team focuses on Advertising and Pay Per Click.
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UndisclosedUndisclosed250 - 999
Services provided
The CX Collection is an Advertising company headquartered in Waterford, Ireland. The team provides Advertising and Market Research.
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UndisclosedUndisclosed10 - 49Fishers, IN
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Vibenomics, a Mood Media company is an Advertising and Market Research company established in 2017. Their services include Advertising and Market Research.
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UndisclosedUndisclosed250 - 999Paris, France
Services provided
HOPSCOTCH Season is a Market Research company. Established in 1961, the agency is based in Paris, France. Their services include Market Research and Advertising.
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UndisclosedUndisclosed10 - 49Weatherford, TX
Services provided
Hometown Media Group is a small Weatherford, Texas-based Advertising company. The team offers Advertising and Pay Per Click.
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UndisclosedUndisclosed1,000 - 9,999Warszawa, Poland
Services provided
RTB House is an AI company. Their large team of employees is located in Warszawa, Poland and Sao Paulo, Brazil. Their team provides Artificial Intelligence and Branding.
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UndisclosedUndisclosed10 - 49Voorhees Township, NJ
Services provided
Pay per click agency Engage Media is based in Voorhees Township, New Jersey. Their services include Pay Per Click and Advertising.
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UndisclosedUndisclosed250 - 999Waltham Cross, England
Services provided
In Waltham Cross, England and LONDON, England, The Delta Group is an Advertising company. Their services include Advertising and Social Media Marketing.
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UndisclosedUndisclosed250 - 999
Services provided
Creative Capital Management Consulting, an Advertising company, was founded in 2023. The midsize team focuses on Advertising and Marketing Strategy.
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UndisclosedUndisclosed1,000 - 9,999
Services provided
Marketing.com is a large Advertising company headquartered in Eureka, Missouri. The team provides Advertising and Social Media Marketing.
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UndisclosedUndisclosed250 - 999Culver City, CA
Services provided
Pacvue, a midsize pay per click agency, is headquartered in Culver City, California. Their services include Pay Per Click and Advertising.
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UndisclosedUndisclosed50 - 249London, England
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Advertising company Madano was launched in 2004. The company focuses on Advertising and Branding.
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UndisclosedUndisclosed50 - 249London, England
Services provided
Launched in 2007, Skimlinks is an Advertising and Affiliate Marketing company. Their team offers Advertising and Affiliate Marketing.
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UndisclosedUndisclosed50 - 249Elmhurst, IL
Services provided
Web Engine, an Advertising company, was founded in 2018. The firm specializes in Advertising and Branding.
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UndisclosedUndisclosed1,000 - 9,999Warszawa, Poland
Services provided
Agora SA is an Advertising company. The team provides Advertising and Marketing Strategy and is headquartered in Warszawa, Poland.
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UndisclosedUndisclosed10 - 49Manchester, England
Services provided
In Manchester, England and Gibraltar, Vega Comms is a small Advertising company. Their services include Advertising and Pay Per Click.
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UndisclosedUndisclosed250 - 999Toronto, Canada
Services provided
GSW is a Toronto, Canada-based Advertising company. They specialize in Advertising and Branding and were founded in 1977.
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UndisclosedUndisclosed250 - 999Los Angeles, CA
Services provided
Hylink Group is a business intelligence company. Their team is in Los Angeles, California. The company focuses on BI & big data consulting & SI and Advertising.
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UndisclosedUndisclosed50 - 249Dubai, United Arab Emirates
Services provided
Hypermedia is an Advertising company. The team specializes in Advertising and Market Research and is headquartered in Dubai, United Arab Emirates.
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UndisclosedUndisclosed250 - 999Dubai, United Arab Emirates
Services provided
Established in 1976, PAN ARAB RESEARCH CENTER (PARC) is an Advertising and Market Research company. The company specializes in Advertising and Market Research.
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UndisclosedUndisclosed10 - 49Pittsburgh, PA
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BD&E is an Advertising and branding company. Their team is based in Pittsburgh, Pennsylvania and specializes in Advertising and Branding.
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UndisclosedUndisclosed1,000 - 9,999Danvers, MA
Services provided
Advertising company DemandScience is headquartered in Danvers, Massachusetts. They focus on Advertising and Marketing Strategy and were established in 2012.
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UndisclosedUndisclosed50 - 249Toronto, Canada
Services provided
MIDISINI is a midsize Toronto, Canada-based Advertising and branding company. The team provides Advertising and Branding.
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UndisclosedUndisclosed10 - 49Salt Lake City, UT
Services provided
MāHK Advertising, an Advertising and media planning and buying company, was founded in 2021. They specializes in Advertising and Media Planning & Buying.
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UndisclosedUndisclosed10 - 49Vancouver, Canada
Services provided
Veto Creative Agency, an Advertising company, was established in 2019. The team provides Advertising and Branding and is based in Vancouver, Canada.
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$10,000+$25 - $49 / hr50 - 249
Services provided
Social media marketing company Self Publishing LLC was founded in 2022. The agency offers Social Media Marketing and Web Development, and is midsize.
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$1,000+$25 - $49 / hr50 - 249Santa Clara, CA
Services provided
Pathloft is a SEO agency. Located in Santa Clara, California, the team specializes in Search Engine Optimization and Digital Strategy.
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$1,000+< $25 / hr50 - 249Santa Monica, CA
Services provided
The Author Choice is a Content Marketing company. They are in Santa Monica, California and have midsize team. They provide Content Marketing and Direct Marketing.
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List of the Best Advertising Agencies & Marketing Firms
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$5,000+Undisclosed50 - 249
Ability to deliver
39/40.020/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$10,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
39.7/40.019.8/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
36.9/40.019.8/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.5/40.016.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.2/40.016/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.5/40.019/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
36.2/40.016.8/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.5/40.016/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34/40.016.4/20 Reviews8.7/10 Clients & Experience8.9/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$5,000+$150 - $199 / hr10 - 49Carmel, IN
Ability to deliver
37.3/40.018.2/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising80% Marketing -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
39/40.020/20 Reviews9.2/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49Henderson, NV
Ability to deliver
33.5/40.016.4/20 Reviews9.1/10 Clients & Experience8/10 Market PresenceService focus
50% Advertising50% Marketing -
$25,000+$150 - $199 / hr10 - 49Austin, TX
Ability to deliver
34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
50% Advertising20% Marketing30% Other -
$1,000+$50 - $99 / hr10 - 49Atlanta, GA
Ability to deliver
39.2/40.019.2/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$25,000+$150 - $199 / hr10 - 49Redfern, Australia
Ability to deliver
36.9/40.017.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising50% Marketing20% Other -
$5,000+$100 - $149 / hr50 - 249London, England
Ability to deliver
38.6/40.019/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
10% Advertising90% Marketing -
$5,000+$150 - $199 / hr10 - 49Fort Lauderdale, FL
Ability to deliver
36.8/40.017.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Advertising50% Marketing20% Other
Latest Advertising Articles
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Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms based on a proprietary methodology. The top advertising agencies for 2026 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.