Top Advertising Agencies & Marketing Companies
Advertising turns great ideas into household names, but finding the right partner can feel overwhelming. Clutch simplifies your search by collecting in-depth client reviews, validating portfolios, and ranking top advertising agencies so you can hire with confidence. Use filters for budget, location, industry, and more to surface firms that match your goals, whether you need a global network or a "marketing agency near me." Start exploring advertising and marketing agencies in the United States, advertising companies in the United Kingdom, or advertising firms in Canada, then fine-tune your shortlist by reading verified feedback and comparing measurable results.
Looking for more specific services? Check out our directories for Top Amazon Advertising Agencies or the Top Reddit Advertising Agencies.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency specializing in Google and Facebook ads, media buying, and paid marketing services. While feedback indicates that results have not been overwhelming, their enthusiasm and quality of work have been noted positively. Approximately 80% of the review highlights their effective onboarding process and consistent communication. Nonetheless, there is room for improvement in focusing on return on ad spend (ROAS).
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an advertising agency specializing in marketing, promotions, and media buying, offering comprehensive advertising services to enhance brand visibility and drive customer engagement. Consistently praised for their professional project management and responsiveness, 100% of reviewers noted the value for cost. Remarkably, they achieved significant improvements in website traffic, social media engagement, and online sales across various projects.
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an advertising agency specializing in paid media and digital marketing strategies. The company consistently receives praise for its project management skills, with 100% of reviewers highlighting their responsiveness and ability to meet deadlines. Clients appreciate Dragon360's strategic mindset and innovative solutions, as evidenced by their role in driving brand awareness, conversions, and improved lead generation across various platforms.
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$5,000+$25 - $49 / hr10 - 49Kyiv, Ukraine
Services provided
TGM Agency is a social media marketing firm. They offer Social Media Marketing and Advertising and were established in 2021. The company is headquartered in Kyiv, Ukraine.
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$1,000+< $25 / hr10 - 49
Services provided
Creatify Media is a small Gurugram, India-based Advertising company. Their services include Advertising and Content Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is a comprehensive advertising agency offering specialized services in SEO and PPC management, as well as creative advertising solutions. Approximately 75% of their reviews highlight their effective project management and timely deliverables, while about 25% mention challenges with understanding client goals and communication issues. Overall, Jives Media excels in providing tailored marketing strategies and improving advertising effectiveness.
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an advertising agency specializing in digital and traditional media buying and paid marketing services. The company is lauded for its organized project management, clear communication, and innovative media strategies, with approximately 90% of reviewers highlighting their attention to detail and strategic insights. Clients commend their ability to deliver quantifiable outcomes and adapt to project needs efficiently.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 95 projectsNinja Promo is an advertising agency specializing in marketing, branding, and paid media services. Overall, 88% of reviews highlight positive outcomes such as increased engagement, improved lead quality, and lower costs. Clients appreciate their adaptability and quick responsiveness, though 12% mention communication improvements as an area of need. Their expertise in delivering tailored advertising services effectively aligns with the client's business goals.
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UndisclosedUndisclosed10 - 49
Services provided
Awrange Digital Solutions is an Advertising company. They are located in Pune, India and Dubai, United Arab Emirates. Their team provides Advertising and Branding.
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$1,000+$50 - $99 / hr10 - 49
Services provided
Based in Dover, Delaware, DTC Nova is an Advertising company. They provide Advertising and Email Marketing.
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$5,000+$300+ / hr10 - 49Gurugram, India
Services provided
Strwbery global influencer marketing agency is an Advertising company. The Gurugram, India-based firm specializes in Advertising and Social Media Marketing.
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UndisclosedUndisclosed10 - 49
Services provided
Maya Digital Desk is an Advertising company. Their small team of employees is headquartered in KOLKATA, India. Their team provides Advertising and Social Media Marketing.
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$5,000+$25 - $49 / hr10 - 49
Services provided
Santa Media, a branding agency, is in Dubai, United Arab Emirates. The team offers Branding and Advertising.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, paid media, and advertising services. The company has received overwhelmingly positive feedback, with 100% of reviewers noting their timely project delivery and effective communication. Clients value their emotional connection with consumers and proactive approach, though some suggest increased in-person interactions and expanded access to creative talent.
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 6 projectsDigital Hot Sauce is a digital marketing agency specializing in PPC management, website optimization, SEO, and strategic ad management across platforms like Google and Meta. Their reviews indicate a strong emphasis on personalized service and understanding client needs, with 100% of the feedback highlighting their effectiveness, care, and expertise. Clients report measurable improvements in ROI, lead generation, and brand visibility.
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$5,000+$50 - $99 / hr10 - 49
Services provided
Write and Publish Books is an Advertising company. Their small team is based in New York, New York and focuses on Advertising and Branding. The company was established in 2023.
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UndisclosedUndisclosed10 - 49
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Shri Hari Enterprises is a branding company. They are in Noida, India and have small team. They specialize in Branding and Media Planning & Buying.
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Featured
What are Featured Providers?
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency specializing in digital marketing and advertising services, including website design, PPC advertising, and SEO. With 100% of reviewers praising their professionalism, responsiveness, and strong client partnerships, they are noted for their customer service, detail-oriented project management, and ability to drive significant traffic and leads. Despite being a young company, they consistently exceed expectations.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC Campaign Management. Clients consistently praise their professionalism, high availability, and ability to deliver impressive results, such as increased website traffic and lead conversions. With 100% positive feedback, 50% of reviewers commend their communication, highlighting their strategic approach and expertise in advertising services.
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$5,000+$150 - $199 / hr10 - 49Mandsaur, India
Services provided
MarkatMax is a social media marketing company. Established in 2020, the company focuses on Social Media Marketing and Video Marketing.
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UndisclosedUndisclosed10 - 49
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Social Schnell is a small Direct Marketing company. Founded in 2022, the team focuses on Direct Marketing and Advertising.
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr10 - 49Las Vegas, NVServices provided
See all 2 projectsMassMedia is a comprehensive advertising agency offering full-service marketing and advertising solutions. They are highly praised for their exceptional project management and strategic execution, with 100% of reviewers highlighting their professional and driven staff. Notably, they achieved nearly 50% sales within nine weeks, showcasing their effective media buying and promotional strategies.
$5,000+$100 - $149 / hr10 - 49Charlotte, NCServices provided
See all 4 projectsPremier Marketing is an advertising agency specializing in ads, paid media, and data tracking services. The company has received overwhelmingly positive feedback, with 100% of reviewers praising their project management and timely delivery of services. Clients particularly commend their capacity to enhance business direction through effective ad campaigns.
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$1,000+< $25 / hr10 - 49New York, NY
Services provided
OOH Media International is an Advertising company founded in 2014. The company specializes in Advertising and Branding.
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$1,000+$50 - $99 / hr10 - 49
Services provided
Established in 2025, Medillium is a Market Research company. Their services include Market Research and Advertising.
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$1,000+< $25 / hr10 - 49Katowice, Poland
Services provided
MBD | Marketing & Business Development Company is a small SEO services firm founded in 2026. Their team specializes in Search Engine Optimization and Advertising.
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$1,000+Undisclosed10 - 49Hyderabad, India
Services provided
Brand Habitat is a branding company. In Hyderabad, India, the company was established in 2019. Their services include Branding and Marketing Strategy.
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Undisclosed$50 - $99 / hr10 - 49Ludhiana, India
Services provided
Established in 2014, Growfluence is a small Advertising company. Their services include Advertising and Marketing Strategy.
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$1,000+< $25 / hr10 - 49Roșu, Romania
Services provided
SKILLED PPC is a small Roșu, Romania-based pay per click agency. The team specializes in Pay Per Click and Advertising.
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$1,000+$25 - $49 / hr10 - 49
Services provided
Market Research company EVOQ Studios is based in Montreal, Canada. They focus on Market Research and Direct Marketing.
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$10,000+Undisclosed10 - 49Stillwater Lake, Canada
Services provided
Simplicity Media | Independent Canadian Advertising Agency is a media planning and buying company established in 2019. The company provides Media Planning & Buying and Advertising.
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$10,000+< $25 / hr10 - 49
Services provided
Bio Scale Agency is an Advertising company. Their team is in california, Alabama and offers Advertising and Branding.
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$1,000+< $25 / hr10 - 49Philadelphia, PA
Services provided
Code & Clicks is an Advertising company. They are in Philadelphia, Pennsylvania and have small team of experts. Their services include Advertising and Branding.
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$1,000+$25 - $49 / hr10 - 49Delhi, India
Services provided
Ailgorith is a small Advertising company established in 2024. Their services include Advertising and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9Cluj-Napoca, Romania
Services provided
SRD-Media is a small SEO agency in Cluj-Napoca, Romania. Their services include Search Engine Optimization and Content Marketing.
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$5,000+$25 - $49 / hr2 - 9Miraflores, Peru
Services provided
Admira Creativos is a pay per click company. Their team is located in Miraflores, Peru and provides Pay Per Click and Content Marketing.
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$5,000+< $25 / hr10 - 49New Delhi, India
Services provided
Twenty7 Inc is a small PR company established in 2016. Their services include Public Relations and Branding.
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$1,000+$25 - $49 / hr10 - 49Bydgoszcz, Poland
Services provided
Redseo is a PPC agency. Their team is headquartered in Bydgoszcz, Poland and provides Pay Per Click and Advertising.
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UndisclosedUndisclosed10 - 49San Diego, CA
Services provided
Headquartered in San Diego, California, Dental Canz is a social media marketing company. The team provides Social Media Marketing and Advertising.
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$1,000+Undisclosed2 - 9
Services provided
See all 1 projectsCircum Studio provides services in branding, promotions, and increasing social media awareness, with a focus on enhancing audience engagement. Reviews highlight their exceptional communication, helpfulness, and attention to detail, resulting in successful project outcomes such as increased awareness, traffic, and sales. Clients appreciate Circum Studio's ability to deliver high-quality work ahead of deadlines.
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UndisclosedUndisclosed50 - 249Pune, India
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Enayble is a midsize website development firm headquartered in Pune, India. Their services include Web Development and Advertising.
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$10,000+$25 - $49 / hr50 - 249London, England
Services provided
Located in London, England, Siliconix Media is a midsize Advertising company. The team specializes in Advertising and Branding.
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$1,000+$25 - $49 / hr2 - 9New Malden, England
Services provided
Sutton Marketing is a social media marketing firm located in New Malden, England. They specialize in Social Media Marketing and Advertising.
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$5,000+Undisclosed2 - 9London, England
Services provided
Run is a branding firm. The company is in London, England. Their services include Branding and Advertising.
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$1,000+Undisclosed2 - 9Cleveland, OH
Services provided
Established in 2020, Restaurants Prosperity is a social media marketing firm. The small team provides Social Media Marketing and Advertising.
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$10,000+Undisclosed10 - 49Rīga, Latvia
Services provided
Alpha Agency is an Advertising company located in Rīga, Latvia. Their services include Advertising and Out of Home Design.
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$5,000+$100 - $149 / hr10 - 49Shrewsbury , England
Services provided
Source is a branding company. Based in Shrewsbury , England, the firm was established in 1991. Their team provides Branding and Web Design.
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Undisclosed$200 - $300 / hr50 - 249Potters Bar, England
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See all 1 projectsBluepear — AI-powered brand protection and affiliate compliance monitoringBluepear is an AI-powered tool for brands with high reliance on search marketing. It monitors how affiliates, resellers,
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$5,000+$100 - $149 / hr50 - 249San Diego, CA
Services provided
See all 1 projectsiMatrix provides website overhauls, SEO, and social media management services. The overall feedback indicates that while they delivered a functional website promptly, there were issues with ongoing Google My Business management and the effectiveness of their SEO efforts. Clients noted areas for improvement in attention to detail and expertise.
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Undisclosed$200 - $300 / hr50 - 249
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Founded in 2012, i.d.e.a. Is a web design company. Their team offers Web Design and Advertising.
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$10,000+$150 - $199 / hr50 - 249Philadelphia, PA
Services provided
Red Tettemer O'Connell + Partners is an Advertising company launched in 1996. Their team provides Advertising and Branding.
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$5,000+$100 - $149 / hr50 - 249St. Louis Park, MN
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Magnet 360 is an Advertising company. They provide Advertising and Branding and were established in 2001. The agency is based in St. Louis Park, Minnesota and Chicago, Illinois.
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$10,000+$150 - $199 / hr50 - 249Atlanta, GA
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Jackson Spalding is an Atlanta, Georgia-based PR agency. They offer Public Relations and Digital Strategy and were launched in 1995.
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$5,000+$100 - $149 / hr50 - 249Phoenix, AZ
Services provided
LaneTerralever, an Advertising company, is based in Phoenix, Arizona. They specialize in Advertising and Branding and were founded in 1962.
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$5,000+$100 - $149 / hr50 - 249Mesa, AZ
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Advertising company School Webmasters is based in Mesa, Arizona and Diamondhead, Mississippi. They specialize in Advertising and Branding.
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$10,000+$100 - $149 / hr50 - 249London , England
Services provided
Based in London , England and Sydney, Australia, LIDA is a midsize Advertising company. Their services include Advertising and Branding.
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$10,000+$100 - $149 / hr50 - 249New York, NY
Services provided
The Gate Worldwide is a midsize Advertising company headquartered in New York, New York. The team specializes in Advertising and Branding.
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$10,000+$100 - $149 / hr50 - 249Orlando, FL
Services provided
Founded in 1996, Push., a midsize branding firm, is in Orlando, Florida. Their services include Branding and Digital Strategy.
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$10,000+$100 - $149 / hr50 - 249Philadelphia, PA
Services provided
Brownstein Group is an Advertising company. The team specializes in Advertising and Branding, and the agency is based in Philadelphia, Pennsylvania.
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$10,000+$100 - $149 / hr50 - 249Kansas City, MO
Services provided
Launched in 1987, GlynnDevins is an Advertising company. Their team specializes in Advertising and Branding.
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$5,000+$100 - $149 / hr50 - 249Toronto, Canada
Services provided
Cundari is a SEO services firm. They offer Search Engine Optimization and Web Design and were founded in 1980.
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$10,000+$150 - $199 / hr50 - 249Wimbledon Village, London, England
Services provided
Haygarth is a midsize SEO services firm. They specialize in Search Engine Optimization and Web Design and were founded in 1984.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Advertising Agencies & Marketing Firms
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$5,000+Undisclosed50 - 249
Ability to deliver
38.8/40.019.8/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
37.1/40.020/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
39.1/40.019.2/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.2/40.016/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.3/40.016.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.1/40.018.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34.4/40.016.4/20 Reviews8.7/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
$25,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
37.8/40.020/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.5/40.016/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
38/40.019.8/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
35.8/40.016.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37.8/40.018.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
15% Advertising60% Marketing25% Other -
$5,000+$150 - $199 / hr10 - 49Carmel, IN
Ability to deliver
37.3/40.018.2/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising80% Marketing -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
39/40.020/20 Reviews9.2/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49Henderson, NV
Ability to deliver
33.5/40.016.4/20 Reviews9.1/10 Clients & Experience8/10 Market PresenceService focus
50% Advertising50% Marketing -
$1,000+$50 - $99 / hr10 - 49Miami, FL
Ability to deliver
38.1/40.018.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
15% Advertising85% Marketing -
$25,000+$150 - $199 / hr10 - 49Austin, TX
Ability to deliver
34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
50% Advertising20% Marketing30% Other
Latest Advertising Articles
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7 Podcast Advertising Mistakes To Avoid When Looking for a Podcast Sponsorship
Seven podcast advertising mistakes can make a sponsorship backfire before you sign. New Clutch data on what actually burns trust and budget.
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms based on a proprietary methodology. The top advertising agencies for 2026 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.