Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising and search engine marketing. The company is highly rated, with most clients praising their expertise in Google Ads, data-driven strategies, and optimizing ad spend. Positive feedback is abundant, with approximately 90% of reviews highlighting their strategic insights and communication; however, one notable negative review suggests caution for companies with six-figure budgets.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 47 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, notably Google Ads and search engine marketing. With 100% positive feedback across reviews, clients commend ATRA for its strategic PPC execution, attributed to substantial improvements in lead quality and reduced Cost Per Click (CPC). The firm is praised for its responsive communication, proactive solutions, and tailored approaches that have resulted in significant conversion rate enhancements and client satisfaction.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
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$1,000+$25 - $49 / hr2 - 9
Services provided
WeBrand SOFTWARE TECHNOLOGIES is a small branding firm launched in 2020. Their services include Branding and Social Media Marketing.
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Undisclosed$50 - $99 / hr2 - 9
Services provided
Symphozyne is a SEO agency established in 2012. The team offers Search Engine Optimization and Pay Per Click and is headquartered in Edmonton, Canada.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 28 projectsPassion Digital is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Search Engine Marketing, and SEO services. Their reviews reveal a highly professional team with a strong focus on delivering measurable results, such as increased web traffic and improved cost-per-click efficiency. Approximately 90% of reviewers commend their proactive communication and clear reporting, with many highlighting their deep industry knowledge and adaptability.
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$1,000+$50 - $99 / hr2 - 9Bogotá, Colombia
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HardBoxs is a branding agency located in Bogotá, Colombia and Bogotá, Colombia. Established in 2019, the team provides Branding and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9Bhopal, India
Services provided
Branding agency Help To Grow You was founded in 2024. Headquartered in Bhopal, India, the team specializes in Branding and Marketing Strategy.
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Undisclosed< $25 / hr2 - 9
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Social media marketing company Krisha InfoTech is based in Dewas, India. Established in 2023, the team provides Social Media Marketing and Search Engine Optimization.
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Undisclosed$25 - $49 / hr2 - 9
Services provided
Launched in 2020, Dot Digital Dubai Marketing is a Digital Strategy company. The company specializes in Digital Strategy and Social Media Marketing, and is small.
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Undisclosed$25 - $49 / hr2 - 9Sandton, South Africa
Services provided
Headquartered in Sandton, South Africa, TITAN Creative Group is a Digital Strategy company. Their services include Digital Strategy and Social Media Marketing.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a proficient digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, including Google Ads and search engine marketing. Across diverse reviews, 100% of clients commend their strategic campaign management, responsive communication, and remarkable ROI improvements, with many noting increased brand awareness and conversion rates. Launch Online is lauded for their ability to integrate seamlessly into clients' teams, demonstrating a strong cultural alignment and expertise in optimizing online ad campaigns.
$1,000+$50 - $99 / hr250 - 999Ahmedabad, IndiaServices provided
See all 109 projectsMavlers is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. With 100% positive feedback, clients consistently praise their project management, professionalism, and ability to optimize campaigns for impressive ROAS. Approximately 60% of reviews highlight their effective use of Google Ads and campaign management across various platforms. Mavlers also showcases technical expertise and responsiveness, ensuring timely delivery and client satisfaction.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
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$1,000+$100 - $149 / hr2 - 9
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Established in 2023, Radiance Marketing Group is a social media marketing firm. The team provides Social Media Marketing and Content Marketing.
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Undisclosed< $25 / hr2 - 9
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HVeer, a social media marketing agency, was established in 2024. The small team specializes in Social Media Marketing and Content Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 397 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click (PPC) management and online ad campaigns. With a strong focus on driving website traffic and conversions, they have achieved notable successes, such as increased quality leads and reduced cost-per-click for clients. While 90% of reviews highlight their expertise in digital advertising and proactive project management, 10% indicate concerns regarding contract transparency and service consistency.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. The company is praised for its strong client focus and effective project management, with 100% of reviewers noting timely delivery and responsiveness. Additionally, 50% of reviewers highlighted their culture fit and proactive approach in improving online ad campaigns and PPC strategies.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 34 projectsSoup Agency is a specialized digital advertising firm focusing on Pay-Per-Click advertising and paid media strategies. Client reviews highlight their expertise in optimizing PPC campaigns and improving cost-per-click efficiency, with 100% of feedback being positive. Notably, their agile and professional team excels in delivering timely and tailored solutions, enhancing brand exposure and lead generation across various platforms, including Google Ads.
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Undisclosed$25 - $49 / hr2 - 9
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Lab of geek is a social media marketing firm. The team is headquartered in Markham, Canada, and their services include Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed2 - 9Surat, India
Services provided
DigiV Technology is a web design company. Launched in 2019, the firm focuses on Web Design and Graphic Design.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 31 projectsRSO Consulting is a digital marketing agency specializing in Pay-Per-Click Advertising, SEO, and digital marketing strategies to enhance brand visibility and lead generation. Reviews highlight their expertise in PPC and SEO, with 100% praising their project management and adaptability. Their focus on efficient ad spend and data-driven insights consistently exceeds industry benchmarks for CPC and CTR, making them a valuable partner for diverse marketing needs.
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Undisclosed$25 - $49 / hr2 - 9
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Jency Digital Marketing Agency is a social media marketing agency in Bharuch, India. They specialize in Social Media Marketing and Video Marketing.
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$1,000+$25 - $49 / hr2 - 9
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DLK-Media is a web design agency. Based in , the agency was established in 2023. Their team provides Web Design and Conversion Optimization.
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$5,000+$25 - $49 / hr2 - 9
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Launched in 2022, search engine optimization (SEO) is a website development firm. Located in , the team specializes in Web Development and Digital Strategy.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Launched in 2024, mixelmetrics, a small Marketing Strategy company, is located in Birmingham, Alabama. Their team provides Marketing Strategy and Digital Strategy.
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$1,000+< $25 / hr2 - 9
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Fastliq is a Digital Strategy company. They are headquartered in New Delhi, India. Their team provides Digital Strategy and Social Media Marketing.
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$1,000+< $25 / hr2 - 9
Services provided
AJAZ STUDIO - Expert Digital Marketing Agency is a branding agency. Their team is headquartered in Mumbai, India. The company focuses on Branding and Digital Strategy.
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UndisclosedUndisclosed2 - 9
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The Software Prism is a Digital Strategy company launched in 2020. The team provides Digital Strategy and Social Media Marketing and is headquartered in Skokie, Illinois.
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$1,000+$25 - $49 / hr2 - 9
Services provided
SuperSite is a Digital Strategy company launched in 2019. The team focuses on Digital Strategy and Social Media Marketing.
Read more -
$1,000+< $25 / hr2 - 9
Services provided
Launched in 2020, WebDevSolutionCtg is a Digital Strategy company. Their team focuses on Digital Strategy and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9
Services provided
InfyGenix - Full Service Digital Marketing Agency is a social media marketing firm headquartered in Wankaner, India. The team provides Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hr2 - 9Surat, India
Services provided
Digitics Marketing Agency is an Advertising company. Their team is headquartered in Surat, India and Rajkot, India and provides Advertising and Search Engine Optimization.
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Undisclosed$25 - $49 / hr2 - 9Cluj-Napoca, Romania
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Cogentive is a SEO company. They are headquartered in Cluj-Napoca, Romania and have small team of experts. Their services include Search Engine Optimization and E-Commerce Development.
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$1,000+Undisclosed2 - 9Youngstown, OH
Services provided
Revive Design is a graphic design agency. The Youngstown, Ohio-based company focuses on Graphic Design and Web Development.
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$1,000+$50 - $99 / hr2 - 9
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Divine Digital Solutions Inc. Is a Burnaby, Canada-based social media marketing company. They offer Social Media Marketing and Search Engine Optimization and were launched in 2021.
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$1,000+$25 - $49 / hr2 - 9New Delhi, India
Services provided
Growmatix Digital is a Digital Strategy company. Their small team is headquartered in New Delhi, India. Their services include Digital Strategy and Search Engine Optimization.
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Undisclosed$50 - $99 / hr2 - 9Los Angeles, CA
Services provided
Conversion Optimization company Meta Labs was founded in 2023. The agency provides Conversion Optimization and Search Engine Optimization.
Read more -
Undisclosed< $25 / hr2 - 9
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Arvani Solutions is a social media marketing firm. The Ambala Cantt, India-based firm was founded in 2024. Their services include Social Media Marketing and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9
Services provided
VOELX AGENCY is a small branding company launched in 2021. Their team specializes in Branding and Digital Strategy.
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$5,000+$50 - $99 / hr2 - 9
Services provided
Resimpl - UI/UX Design Agency is a branding company. Launched in 2022, the team focuses on Branding and Digital Strategy. The firm is based in Sylhet, Bangladesh and Cheyenne, Wyoming.
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$1,000+< $25 / hr2 - 9
Services provided
In , FSDfreelance help is a Digital Strategy company. Their services include Digital Strategy and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9
Services provided
AV Digital 360 Technologies is a small social media marketing company. They offer Social Media Marketing and Search Engine Optimization and were established in 2022.
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UndisclosedUndisclosed2 - 9
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Aquila Web Creazione Siti Web Torino | Consulente SEO | Agenzia Designer is a web design agency. Launched in 2016, the agency focuses on Web Design and UX/UI Design.
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$1,000+$50 - $99 / hr2 - 9Amherst, NH
Services provided
Founded in 2023, Volt Marketing is a social media marketing company. The team provides Social Media Marketing and Search Engine Optimization and is based in Amherst, New Hampshire.
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$1,000+$100 - $149 / hr2 - 9
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Freelance Digital marketer in Trivandrum, Kerala amaljayakumar is a Thiruvananthapuram, India-based Advertising company. The team focuses on Advertising and Digital Strategy.
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UndisclosedUndisclosed2 - 9
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Best digital marketing strategist in Kochi - sharonsteephan is a branding agency founded in 2024. The small team offers Branding and Marketing Strategy.
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$5,000+$100 - $149 / hr2 - 9
Services provided
Established in 2024, Digital Marketing Expert In Thrissur is a small Thrissur, India-based branding firm. Their team specializes in Branding and Digital Strategy.
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$1,000+< $25 / hr2 - 9Noida, India
Services provided
In Noida, India, Dotmik Software is a social media marketing firm. They offer Social Media Marketing and Content Marketing.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Website Agents is a SEO agency founded in 2024. The team offers Search Engine Optimization and Marketing Strategy and is located in Cardiff, Wales.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Evo Medias, a small branding firm, is located in Salt Lake City, Utah. The team focuses on Branding and Digital Strategy.
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$1,000+$25 - $49 / hr2 - 9
Services provided
DEPN Hospitality consulting llc, an Accounting company, was launched in 2019. The team specializes in Accounting and Digital Strategy.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Bump my Brand is a website development firm. The Long Beach, California-based agency was established in 2024. Their team provides Web Development and Branding.
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Undisclosed$25 - $49 / hr2 - 9
Services provided
Founded in 2022, 0xDanielimad, a small web design company, is located in Mount Liban, Lebanon and Dubai, United Arab Emirates. Their services include Web Design and Web Development.
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$1,000+$50 - $99 / hr2 - 9Bogotá, Colombia
Services provided
0011.digital is a branding agency. The small Bogotá, Colombia-based team offers Branding and Digital Strategy. The firm was launched in 2020.
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$1,000+$25 - $49 / hr2 - 9Mumbai, India
Services provided
Lordist Infotech Private Limited is a Digital Strategy company established in 2023. The team specializes in Digital Strategy and Social Media Marketing and is in Mumbai, India.
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UndisclosedUndisclosed2 - 9London, England
Services provided
Axcess Web is a SEO agency. Established in 2020, the company focuses on Search Engine Optimization and Web Development.
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Undisclosed$25 - $49 / hr2 - 9Hudson, NY
Services provided
Established in 2022, Sohojware is a website development company. The team offers Web Development and Mobile App Development and is based in Hudson, New York and Barishal, Bangladesh.
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$1,000+Undisclosed2 - 9Kochi, India
Services provided
Performance Marketing Agency India is a branding agency. They provide Branding and Marketing Strategy and were established in 2020.
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$1,000+$25 - $49 / hr2 - 9
Services provided
The ETA Web Design & Development is a web development firm. They were launched in 2024 and specialize in Web Development and Branding.
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$1,000+Undisclosed2 - 9Anchorage, AK
Services provided
Alaska Digital Marketing Agency is a small SEO agency established in 2022. Their team offers Search Engine Optimization and Advertising.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.4/40.017.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
37.4/40.017.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.4/40.020/20 Reviews9.9/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.3/40.018.4/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.8/40.018/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.9/40.018.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.7/40.019.4/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$150 - $199 / hr10 - 49Kent, WA
Ability to deliver
36.2/40.017.6/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
36.1/40.017.2/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$25 - $49 / hr2 - 9Zirakpur, India
Ability to deliver
36/40.019.2/20 Reviews9.7/10 Clients & Experience7.1/10 Market PresenceService focus
80% Pay Per Click20% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.