Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads and Search Engine Marketing. Overall, the company received 88% positive feedback for their proactive project management and ability to achieve measurable outcomes, such as increased lead quality and reduced Cost Per Lead (CPL). However, 12% of reviews indicated dissatisfaction with their performance and financial practices, particularly for larger budgets.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$1,000+$100 - $149 / hr10 - 49Tempe, AZServices provided
See all 46 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, notably Google Ads and search engine marketing. With 100% positive feedback across reviews, clients commend ATRA for its strategic PPC execution, attributed to substantial improvements in lead quality and reduced Cost Per Click (CPC). The firm is praised for its responsive communication, proactive solutions, and tailored approaches that have resulted in significant conversion rate enhancements and client satisfaction.
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UndisclosedUndisclosed10 - 49Kolkata, India
Services provided
STRATEGY & ROI, a social media marketing company, provides Social Media Marketing and Content Marketing. The company is headquartered in Kolkata, India.
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$1,000+$50 - $99 / hr10 - 49Bangkok, Thailand
Services provided
Kahootz Media is a Content Marketing company established in 2016. The firm specializes in Content Marketing and Branding.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 28 projectsPassion Digital is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Search Engine Marketing, and SEO services. Their reviews reveal a highly professional team with a strong focus on delivering measurable results, such as increased web traffic and improved cost-per-click efficiency. Approximately 90% of reviewers commend their proactive communication and clear reporting, with many highlighting their deep industry knowledge and adaptability.
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$1,000+$25 - $49 / hr10 - 49
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Softhunters Technology Dubai is a small web design agency based in Dubai, United Arab Emirates. Their services include Web Design and Web Development.
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$1,000+$50 - $99 / hr10 - 49Enschede, Netherlands
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Supportflex, a social media marketing company, was established in 2009. Based in Enschede, Netherlands, the team provides Social Media Marketing and Content Marketing.
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$25,000+$150 - $199 / hr10 - 49Jaipur, India
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Founded in 2024, Swaves Global Technologies Pvt. Ltd. Is a branding company. The small team focuses on Branding and Market Research.
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$1,000+$25 - $49 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Services provided
Social media marketing firm FinsinTech is based in Sahibzada Ajit Singh Nagar, India. Their services include Social Media Marketing and Email Marketing.
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$5,000+$25 - $49 / hr10 - 49Panchkula, India
Services provided
TRIITANS SOLITAIRE is a social media marketing firm. The Panchkula, India-based company specializes in Social Media Marketing and Content Marketing.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a proficient digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, including Google Ads and search engine marketing. Across diverse reviews, 100% of clients commend their strategic campaign management, responsive communication, and remarkable ROI improvements, with many noting increased brand awareness and conversion rates. Launch Online is lauded for their ability to integrate seamlessly into clients' teams, demonstrating a strong cultural alignment and expertise in optimizing online ad campaigns.
$1,000+$50 - $99 / hr250 - 999Ahmedabad, IndiaServices provided
See all 108 projectsMavlers is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, offering services such as Google Ads and Paid Media management. The company consistently receives positive feedback, with about 83% of reviewers praising their professionalism, effective project management, and ability to generate significant ROAS. While there are suggestions for improved content alignment, clients appreciate Mavlers' strategic expertise and responsiveness.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
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UndisclosedUndisclosed10 - 49Pune, India
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Social media marketing agency E Giraffes Digital Pvt. Ltd. Is based in Pune, India. They offer Social Media Marketing and Content Marketing.
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$1,000+$50 - $99 / hr10 - 49Frisco, TX
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Ex-Dimension is a web design agency. Launched in 2006, the company specializes in Web Design and Print Design.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 397 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click advertising, including managing Google Ads and other online ad campaigns. The firm is highly regarded for its professionalism, timely delivery, and strategic approach, with 89% of reviewers praising its impressive results in generating quality leads and optimizing advertising strategies. However, 11% of feedback notes concerns about contract transparency and service consistency over time.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. The company is praised for its strong client focus and effective project management, with 100% of reviewers noting timely delivery and responsiveness. Additionally, 50% of reviewers highlighted their culture fit and proactive approach in improving online ad campaigns and PPC strategies.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 34 projectsSoup Agency is a specialized digital advertising firm focusing on Pay-Per-Click advertising and paid media strategies. Client reviews highlight their expertise in optimizing PPC campaigns and improving cost-per-click efficiency, with 100% of feedback being positive. Notably, their agile and professional team excels in delivering timely and tailored solutions, enhancing brand exposure and lead generation across various platforms, including Google Ads.
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UndisclosedUndisclosed10 - 49Toronto, Canada
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Marketing Strategy company SkyTrut Inc. Is based in Toronto, Canada. Founded in 2021, the team focuses on Marketing Strategy and Conversion Optimization.
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$1,000+< $25 / hr10 - 49Madurai, India
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Founded in 2024, CartelSpark, a small SEO services firm, is based in Madurai, India. Their team provides Search Engine Optimization and Social Media Marketing.
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Featured
What are Featured Providers?
$50,000+$150 - $199 / hr10 - 49San Francisco, CAServices provided
See all 31 projectsRSO Consulting is a digital marketing agency specializing in Pay-Per-Click Advertising, SEO, and digital marketing strategies to enhance brand visibility and lead generation. Reviews highlight their expertise in PPC and SEO, with 100% praising their project management and adaptability. Their focus on efficient ad spend and data-driven insights consistently exceeds industry benchmarks for CPC and CTR, making them a valuable partner for diverse marketing needs.
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UndisclosedUndisclosed10 - 49
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The Logo Wall Street is a branding company in Sheridan, Wyoming. They specialize in Branding and Social Media Marketing and were launched in 2019.
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$100,000+$300+ / hr10 - 49Ajax, Canada
Services provided
DigiPix Inc., a small Advertising company, is in Ajax, Canada. The team offers Advertising and Social Media Marketing.
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$1,000+$50 - $99 / hr10 - 49Riverview, FL
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Agility Labs is a social media marketing firm. They are located in Riverview, Florida. Their team specializes in Social Media Marketing and Web Design.
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$1,000+$300+ / hr10 - 49Rahway, NJ
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Division Web Design is a Rahway, New Jersey-based Digital Strategy company. They focus on Digital Strategy and Social Media Marketing.
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$1,000+$100 - $149 / hr10 - 49
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Outsource To PK, a Digital Strategy company, is headquartered in Karachi, Pakistan. They provide Digital Strategy and Social Media Marketing and were founded in 2021.
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UndisclosedUndisclosed10 - 49
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Iqtechway is a branding company. The Coimbatore, India-based company focuses on Branding and Search Engine Optimization.
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$1,000+Undisclosed10 - 49Surat, India
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Dechcept | B2B Marketing Agency is a Content Marketing company. Launched in 2015, the firm is located in Surat, India. Their services include Content Marketing and Digital Strategy.
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$1,000+Undisclosed10 - 49Vaughan, Canada
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Prospekt Digital is a social media marketing company established in 2011. The team provides Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed10 - 49
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Sociapa is a social media marketing agency founded in 2016. The small team specializes in Social Media Marketing and Email Marketing.
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$1,000+$25 - $49 / hr10 - 49
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Lyonsinfoway - Best Website Design Sydney is a web development company launched in 1985. Their team specializes in Web Development and Mobile App Development.
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$1,000+$25 - $49 / hr10 - 49Sanauli, India
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Small social media marketing firm Klick Media Labs, is in Sanauli, India. Their services include Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed10 - 49
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Adam's Apple - Digital Marketing For Restaurants is a SEO services firm launched in 2010. Their team focuses on Search Engine Optimization and Advertising.
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$1,000+$25 - $49 / hr10 - 49
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Weballures Pvt Ltd, a web development company, was founded in 2014. They offers Web Development and Mobile App Development.
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Undisclosed$150 - $199 / hr10 - 49Toronto, Canada
Services provided
Twenty6two International Inc. Is a media planning & buying agency. Founded in 2004, the company provides Media Planning & Buying and Advertising.
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$1,000+< $25 / hr10 - 49
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Launched in 2018, Payexel Solutions Pvt Ltd. Is a Digital Strategy company. The company provides Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed10 - 49
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Pitch Pine Media is a branding agency. The team specializes in Branding and Digital Strategy.
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$1,000+$25 - $49 / hr10 - 49
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Cotasks is a Digital Strategy company. Headquartered in New York, New York, the team specializes in Digital Strategy and Advertising.
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$1,000+$100 - $149 / hr10 - 49
Services provided
Located in Torrance, California, EDNA Digital Marketing is a Digital Strategy company. Established in 2017, the team offers Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed10 - 49
Services provided
ASE technologies is a SEO agency. Launched in 2021, their team specializes in Search Engine Optimization and Digital Strategy.
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$1,000+$25 - $49 / hr10 - 49Yerevan, Armenia
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Brandon Agency is an Advertising company. They are headquartered in Yerevan, Armenia and have small team of experts. Their services include Advertising and Branding.
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$1,000+$25 - $49 / hr10 - 49Yamuna Nagar, India
Services provided
AARK Tech Hub, a small website development firm, is in Yamuna Nagar, India and Bengaluru, India. The team specializes in Web Development and Social Media Marketing.
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$5,000+$150 - $199 / hr10 - 49
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Lineout Media, an Advertising company, is headquartered in Miami, Florida. They focus on Advertising and Media Planning & Buying and were launched in 2015.
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UndisclosedUndisclosed10 - 49Bradenton, FL
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Rohring Results is a Bradenton, Florida-based Marketing Strategy company. They offer Marketing Strategy and Social Media Marketing and were established in 2018.
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$1,000+Undisclosed10 - 49
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Digital Strategy company Ven Agency - Web Design Agency in Melbourne provides Digital Strategy and Social Media Marketing. They are based in.
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$1,000+Undisclosed10 - 49
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PC Techs & Parts is a Tacoma, Washington-based Business Consulting company. They specialize in Business Consulting and Compliance Consulting and were launched in 2019.
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$1,000+$25 - $49 / hr10 - 49Brighton and Hove, England
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Object Ad Solutions is a SEO services firm. The small Brighton and Hove, England-based team specializes in Search Engine Optimization and Social Media Marketing. The firm was established in 2010.
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$1,000+$25 - $49 / hr10 - 49Noida, India
Services provided
Coder World Labs is a Digital Strategy company. They are headquartered in Noida, India, and their services include Digital Strategy and Social Media Marketing.
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$1,000+< $25 / hr10 - 49
Services provided
The Digital MC, an Advertising company, is located in Covington, Kentucky. They offer Advertising and Branding.
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UndisclosedUndisclosed10 - 49
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Advertising company Ca Design is in Miami, Florida. Launched in 2011, the team provides Advertising and Branding.
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$1,000+$100 - $149 / hr10 - 49Oslo, Norway
Services provided
Established in 2017, M51 Marketing, a small Advertising company, is headquartered in Oslo, Norway. Their team provides Advertising and Marketing Strategy.
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UndisclosedUndisclosed10 - 49București, Romania
Services provided
CYBERAXO® is a small Digital Strategy company based in București, Romania. The team specializes in Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Dallas, TX
Services provided
Based in Dallas, Texas, SEO Runners is a social media marketing agency. The team provides Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed10 - 49Miami, FL
Services provided
Brito Marketing is a branding agency in Miami, Florida. Their services include Branding and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49
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Fledix Infotech is a small Ahmedabad, India-based website development firm. Their services include Web Development and Digital Strategy.
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$5,000+Undisclosed10 - 49
Services provided
SEO agency WildWeb Digital provides Search Engine Optimization and Other Digital Marketing. They were founded in 2014.
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UndisclosedUndisclosed10 - 49
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Social media marketing company Blueclays is in Brierley Hill, England. They offer Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed10 - 49
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HiHit Media 點實整合媒體行銷, a web design company, was established in 2012. The small team provides Web Design and UX/UI Design.
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$1,000+$100 - $149 / hr10 - 49Ankara, Türkiye
Services provided
Webolizma is an Advertising company founded in 1997. The company offers Advertising and Branding.
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$5,000+$25 - $49 / hr10 - 49New Delhi, India
Services provided
Bit Binders is a PR firm. The New Delhi, India-based company was established in 2013. Their team provides Public Relations and Social Media Marketing.
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List of the Best Pay-Per-Click (PPC) Companies
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$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Tempe, AZ
Ability to deliver
38.9/40.019.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.4/40.017.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
37.4/40.017.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.4/40.020/20 Reviews9.9/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.3/40.018.4/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.8/40.018/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.9/40.018.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.7/40.019.4/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$150 - $199 / hr10 - 49Kent, WA
Ability to deliver
36.2/40.017.6/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
36.1/40.017.2/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$25 - $49 / hr2 - 9Zirakpur, India
Ability to deliver
36/40.019.2/20 Reviews9.7/10 Clients & Experience7.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$50 - $99 / hr10 - 49Liverpool, England
Ability to deliver
36/40.017.2/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
80% Pay Per Click20% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.