Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads and Search Engine Marketing. Overall, the company received 88% positive feedback for their proactive project management and ability to achieve measurable outcomes, such as increased lead quality and reduced Cost Per Lead (CPL). However, 12% of reviews indicated dissatisfaction with their performance and financial practices, particularly for larger budgets.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$1,000+$100 - $149 / hr10 - 49Tempe, AZServices provided
See all 46 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, notably Google Ads and search engine marketing. With 100% positive feedback across reviews, clients commend ATRA for its strategic PPC execution, attributed to substantial improvements in lead quality and reduced Cost Per Click (CPC). The firm is praised for its responsive communication, proactive solutions, and tailored approaches that have resulted in significant conversion rate enhancements and client satisfaction.
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$1,000+$50 - $99 / hr2 - 9Vineland, NJ
Services provided
Atlantic Media Company is a branding company. Launched in 2024, the firm provides Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
Services provided
DBAS Marketing is a Conversion Optimization company. Located in Staffanstorp, Sweden, the firm was established in 2024. Their services include Conversion Optimization and Search Engine Optimization.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 28 projectsPassion Digital is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Search Engine Marketing, and SEO services. Their reviews reveal a highly professional team with a strong focus on delivering measurable results, such as increased web traffic and improved cost-per-click efficiency. Approximately 90% of reviewers commend their proactive communication and clear reporting, with many highlighting their deep industry knowledge and adaptability.
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$1,000+$50 - $99 / hr2 - 9London, England
Services provided
Sale Spiders Ltd is an Advertising company. Located in London, England and Islamabad, Pakistan, the company was launched in 2020. Their services include Advertising and Content Marketing.
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$1,000+$150 - $199 / hr2 - 9Columbia, MD
Services provided
Social media marketing agency Best Fit Digital is in Columbia, Maryland. They provide Social Media Marketing and Content Marketing.
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$1,000+$100 - $149 / hr2 - 9Kingsgrove, Australia
Services provided
Segments is a Kingsgrove, Australia-based social media marketing firm. The team provides Social Media Marketing and Email Marketing.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Imperial Drive Agency is a social media marketing agency. The firm is headquartered in San Francisco, California. Their services include Social Media Marketing and Pay Per Click.
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$1,000+$150 - $199 / hr2 - 9Tauranga, New Zealand
Services provided
Established in 2024, ROAS Performance Marketing is an Advertising company. Their team specializes in Advertising and Digital Strategy.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a proficient digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, including Google Ads and search engine marketing. Across diverse reviews, 100% of clients commend their strategic campaign management, responsive communication, and remarkable ROI improvements, with many noting increased brand awareness and conversion rates. Launch Online is lauded for their ability to integrate seamlessly into clients' teams, demonstrating a strong cultural alignment and expertise in optimizing online ad campaigns.
$1,000+$50 - $99 / hr250 - 999Ahmedabad, IndiaServices provided
See all 108 projectsMavlers is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, offering services such as Google Ads and Paid Media management. The company consistently receives positive feedback, with about 83% of reviewers praising their professionalism, effective project management, and ability to generate significant ROAS. While there are suggestions for improved content alignment, clients appreciate Mavlers' strategic expertise and responsiveness.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
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$1,000+$200 - $300 / hr2 - 9Covington, LA
Services provided
Headquartered in Covington, Louisiana, Avec Joie Marketing is an Advertising company. Their services include Advertising and Marketing Strategy.
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$1,000+< $25 / hr2 - 9Surat, India
Services provided
Launched in 2023, Urban Ethics is an Advertising company. The team focuses on Advertising and Social Media Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 397 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click advertising, including managing Google Ads and other online ad campaigns. The firm is highly regarded for its professionalism, timely delivery, and strategic approach, with 89% of reviewers praising its impressive results in generating quality leads and optimizing advertising strategies. However, 11% of feedback notes concerns about contract transparency and service consistency over time.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. The company is praised for its strong client focus and effective project management, with 100% of reviewers noting timely delivery and responsiveness. Additionally, 50% of reviewers highlighted their culture fit and proactive approach in improving online ad campaigns and PPC strategies.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 34 projectsSoup Agency is a specialized digital advertising firm focusing on Pay-Per-Click advertising and paid media strategies. Client reviews highlight their expertise in optimizing PPC campaigns and improving cost-per-click efficiency, with 100% of feedback being positive. Notably, their agile and professional team excels in delivering timely and tailored solutions, enhancing brand exposure and lead generation across various platforms, including Google Ads.
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UndisclosedUndisclosed2 - 9Mumbai, India
Services provided
Croccle Internet LLP is a PPC company. Launched in 2024, the company is in Mumbai, India. Their services include Pay Per Click and Social Media Marketing.
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Undisclosed$50 - $99 / hr2 - 9Strathmiglo, Scotland
Services provided
Email Marketing company FastEfficient | Marketing Consultancy Services in Fife & Edinburgh was established in 2020. The small team focuses on Email Marketing and Search Engine Optimization.
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Featured
What are Featured Providers?
$50,000+$150 - $199 / hr10 - 49San Francisco, CAServices provided
See all 31 projectsRSO Consulting is a digital marketing agency specializing in Pay-Per-Click Advertising, SEO, and digital marketing strategies to enhance brand visibility and lead generation. Reviews highlight their expertise in PPC and SEO, with 100% praising their project management and adaptability. Their focus on efficient ad spend and data-driven insights consistently exceeds industry benchmarks for CPC and CTR, making them a valuable partner for diverse marketing needs.
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$5,000+$25 - $49 / hr2 - 9
Services provided
Based in UK, England, Platinum78 is a branding firm. The team provides Branding and Social Media Marketing.
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$1,000+$100 - $149 / hr2 - 9Charleston, SC
Services provided
Gracely Marketing is a small Charleston, South Carolina-based Digital Strategy company. Their services include Digital Strategy and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9Almere, Netherlands
Services provided
Let's Go Marketing, a web design agency, is located in Almere, Netherlands. Established in 2010, the team focuses on Web Design and Pay Per Click.
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$1,000+< $25 / hr2 - 9
Services provided
Dream LogicX, a social media marketing company, is based in Delhi, India. Their services include Social Media Marketing and Email Marketing.
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$1,000+$50 - $99 / hr2 - 9Sharjah, United Arab Emirates
Services provided
Dibolky Marketing and Media is a social media marketing agency founded in 2023. The team offers Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed2 - 9Split, Croatia
Services provided
OmniLynx Digital j.d.o.o. Is a SEO company founded in 2024. Their team specializes in Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9Lucknow, India
Services provided
360 Digital Marketing Company is a branding company founded in 2024. Their services include Branding and Digital Strategy.
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UndisclosedUndisclosed2 - 9Austin, TX
Services provided
Site Luster is a website development company established in 2022. Their team focuses on Web Development and Pay Per Click.
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$50,000+$150 - $199 / hr2 - 9Hackensack, NJ
Services provided
Pazaar is a media planning & buying company. The agency is located in Hackensack, New Jersey. Their services include Media Planning & Buying and Digital Strategy.
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UndisclosedUndisclosed2 - 9Dubai, United Arab Emirates
Services provided
MZ Digital Solutions is a social media marketing agency. Headquartered in Dubai, United Arab Emirates, their team provides Social Media Marketing and Conversion Optimization.
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$1,000+$25 - $49 / hr2 - 9Haldwani, India
Services provided
Digianalytic, a social media marketing firm, is headquartered in Haldwani, India. They offer Social Media Marketing and Search Engine Optimization and were founded in 2024.
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$1,000+$25 - $49 / hr2 - 9Kozhikode, India
Services provided
Digital Marketing Freelancer in Calicut-Raihanath ck is a Thamarassery, India-based social media marketing firm. They focus on Social Media Marketing and Content Marketing.
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$1,000+< $25 / hr2 - 9
Services provided
Digital marketing specialist in calicut | mubashirkv is a social media marketing agency. They were launched in 2024, and their services include Social Media Marketing and Email Marketing.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Digital marketing strategists in Thrissur-hibahenan is a social media marketing firm. Located in THRISSUR, India and THRISSUR, India, the team provides Social Media Marketing and Content Marketing.
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$1,000+$50 - $99 / hr2 - 9
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Social media marketing firm Best Digital Marketing Strategist in Palakkad-rehnap is located in Palakkad, India and PALAKKAD, India. Their services include Social Media Marketing and Content
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UndisclosedUndisclosed2 - 9Dubai, United Arab Emirates
Services provided
E-commerce development firm Motive Marketing Management was founded in 2020. The firm focuses on E-Commerce Development and Social Media Marketing.
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$25,000+$50 - $99 / hr2 - 9
Services provided
Bearseoservices is a Digital Strategy company. The company is in Wheeling, Illinois. Their team provides Digital Strategy and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Founded in 2020, Digimar is a media planning & buying company. The team focuses on Media Planning & Buying and Social Media Marketing.
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$5,000+$100 - $149 / hr2 - 9Westlake Village, CA
Services provided
Founded in 2023, CRTE, a small branding firm, is in Westlake Village, California. Their team provides Branding and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9Baton Rouge, LA
Services provided
Founded in 2024, JT2 Digital Marketing is a social media marketing firm. In Baton Rouge, Louisiana, the team provides Social Media Marketing and Search Engine Optimization.
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$1,000+Undisclosed2 - 9
Services provided
Creed Digital is a small social media marketing company. Established in 2023, the team specializes in Social Media Marketing and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Traffic Genius is a SEO company in New Delhi, India and Gaijole, India. They offer Search Engine Optimization and Pay Per Click.
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$1,000+$100 - $149 / hr2 - 9Coquitlam, Canada
Services provided
Headquartered in Coquitlam, Canada, Umteen Company Digital Marketing Agency is a Content Marketing company. Launched in 2022, the team focuses on Content Marketing and Search Engine Optimization.
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Undisclosed< $25 / hr2 - 9
Services provided
Shop Setup Experts is a social media marketing firm. Launched in 2024, the company is located in Dhaka, Bangladesh. Their team provides Social Media Marketing and Content Marketing.
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Undisclosed$50 - $99 / hr2 - 9Sacramento, CA
Services provided
Founded in 2024, Verdiant Solutions, a small SEO company, is in Sacramento, California. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$100 - $149 / hr2 - 9
Services provided
Thriving Home Services is a SEO agency. Their small team is in Roseville, California and offers Search Engine Optimization and Pay Per Click. The company was launched in 2024.
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$1,000+$25 - $49 / hr2 - 9İstanbul, Türkiye
Services provided
Spiffy Media, a pay per click agency, is based in İstanbul, Türkiye. They provide Pay Per Click and Web Design.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Digital Hugg, a social media marketing agency, was established in 2017. The small team offers Social Media Marketing and Content Marketing.
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$1,000+< $25 / hr2 - 9
Services provided
Digital Varsha Mistry, a social media marketing agency, was established in 2024. Located in , the team focuses on Social Media Marketing and Content Marketing.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Salezy is a SEO agency. They are in Chennai, India. Their team offers Search Engine Optimization and Pay Per Click.
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$1,000+Undisclosed2 - 9Hanover, PA
Services provided
Advertising company Pugh Digital Edge Web Design & Marketing was founded in 2024. The small team provides Advertising and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9Gorakhpur, India
Services provided
Founded in 2024, Roi Road is a Digital Strategy company. Their services include Digital Strategy and Social Media Marketing.
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$1,000+< $25 / hr2 - 9
Services provided
Volant IT Solutions is a branding firm founded in 2023. The team focuses on Branding and Social Media Marketing and is based in Calicut, India and Calicut, India.
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$1,000+$25 - $49 / hr2 - 9Oshawa, Canada
Services provided
Vesqaro is a small social media marketing firm founded in 2022. Their team offers Social Media Marketing and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9Davidson, NC
Services provided
The Blacksand Group, a branding agency, was launched in 2024. The team specializes in Branding and Social Media Marketing and is located in Davidson, North Carolina.
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$10,000+$100 - $149 / hr2 - 9Brugge, Belgium
Services provided
Headquartered in Brugge, Belgium, Solarlink is a branding firm. Their services include Branding and Digital Strategy.
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$1,000+$100 - $149 / hr2 - 9Irvine, CA
Services provided
Established in 2003, Affordable Marketing is a small Irvine, California-based social media marketing firm. Their services include Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hr2 - 9Kathmandu, Nepal
Services provided
Launched in 2024, Last Hope SEO, a small SEO agency, is based in Kathmandu, Nepal. Their team specializes in Search Engine Optimization and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Established in 2021, Digital Craft is a branding agency. The team offers Branding and Social Media Marketing.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Tempe, AZ
Ability to deliver
38.9/40.019.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.4/40.017.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
37.4/40.017.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.4/40.020/20 Reviews9.9/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.3/40.018.4/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.8/40.018/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.9/40.018.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.7/40.019.4/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$150 - $199 / hr10 - 49Kent, WA
Ability to deliver
36.2/40.017.6/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
36.1/40.017.2/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$25 - $49 / hr2 - 9Zirakpur, India
Ability to deliver
36/40.019.2/20 Reviews9.7/10 Clients & Experience7.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$50 - $99 / hr10 - 49Liverpool, England
Ability to deliver
36/40.017.2/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
80% Pay Per Click20% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.