Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising and search engine marketing. The company is highly rated, with most clients praising their expertise in Google Ads, data-driven strategies, and optimizing ad spend. Positive feedback is abundant, with approximately 90% of reviews highlighting their strategic insights and communication; however, one notable negative review suggests caution for companies with six-figure budgets.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 48 projectsATRA is a proficient digital advertising and PPC agency, offering expertise in pay-per-click campaigns and Google Ads management. The company has received overwhelmingly positive feedback, with approximately 90% of reviewers praising their strategic prowess and project management. Common themes across reviews include their responsiveness, proactive communication, and ability to deliver results, such as increased lead volume and improved return on ad spend.
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UndisclosedUndisclosed10 - 49Noida, India
Services provided
Social media marketing firm Botlie Software and Consulting Pvt. Ltd. Is in Noida, India. Launched in 2021, the team offers Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49
Services provided
Gratix Technologies is a Content Marketing company. Their team is based in New Delhi, India. The company provides Content Marketing and Pay Per Click.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 80 projectsNinja Promo is a strategic digital advertising agency specializing in Pay-Per-Click Advertising and SEO. The company has received overwhelmingly positive feedback, with 100% of reviewers praising its ability to enhance lead generation and optimize Google Ads campaigns. Clients commend its professional project management and transparent communication, noting significant improvements in CPC and brand visibility.
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$1,000+< $25 / hr10 - 49
Services provided
Nexton Soft is a Digital Strategy company. Founded in 2022, their team offers Digital Strategy and Search Engine Optimization.
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$1,000+$100 - $149 / hr10 - 49
Services provided
Web Rocket Media, a small Advertising company, is headquartered in Melville, New York. Their services include Advertising and Branding.
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$1,000+< $25 / hr10 - 49Noida, India
Services provided
Profit By PPC is a SEO services firm. The firm is in Noida, India. Their services include Search Engine Optimization and Social Media Marketing.
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UndisclosedUndisclosed10 - 49
Services provided
Founded in 2020, I Marketing Tech is a social media marketing firm. Their team provides Social Media Marketing and Content Marketing.
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$1,000+$150 - $199 / hr10 - 49Lawrenceville, GA
Services provided
BestLyfe Group is a Lawrenceville, Georgia-based social media marketing firm. The team offers Social Media Marketing and Search Engine Optimization.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 28 projectsPassion Digital is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Search Engine Marketing, and SEO services. Their reviews reveal a highly professional team with a strong focus on delivering measurable results, such as increased web traffic and improved cost-per-click efficiency. Approximately 90% of reviewers commend their proactive communication and clear reporting, with many highlighting their deep industry knowledge and adaptability.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a proficient digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, including Google Ads and search engine marketing. Across diverse reviews, 100% of clients commend their strategic campaign management, responsive communication, and remarkable ROI improvements, with many noting increased brand awareness and conversion rates. Launch Online is lauded for their ability to integrate seamlessly into clients' teams, demonstrating a strong cultural alignment and expertise in optimizing online ad campaigns.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
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$1,000+$100 - $149 / hr10 - 49
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In Doylestown, Pennsylvania, Elevated Audience is a small SEO company. The team provides Search Engine Optimization and Pay Per Click.
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$1,000+< $25 / hr10 - 49Gurugram, India
Services provided
Digital Polaris is a social media marketing company. Founded in 2022, the team provides Social Media Marketing and Content Marketing. The company is in Gurugram, India.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 26 projectsBurst Digital is a digital advertising company with expertise in Pay-Per-Click advertising and website development. Their reviews highlight a 100% positive feedback rate on responsiveness and adaptability, with clients praising their ability to meet deadlines and adjust to mid-project changes, such as shifting from WordPress to HubSpot.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 400 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and search engine marketing. They are highly praised for their data-driven approach, with over 95% of reviews highlighting their effective communication and project management. Clients report significant improvements in conversion rates and cost efficiency, often mentioning their expertise in optimizing online ad campaigns and delivering desired outcomes.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. The company is praised for its strong client focus and effective project management, with 100% of reviewers noting timely delivery and responsiveness. Additionally, 50% of reviewers highlighted their culture fit and proactive approach in improving online ad campaigns and PPC strategies.
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UndisclosedUndisclosed10 - 49Malmö, Sweden
Services provided
Yielder Digital AB is a pay per click agency. Their small team is based in Malmö, Sweden and offers Pay Per Click and Web Design. The firm was founded in 2018.
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UndisclosedUndisclosed10 - 49New Delhi, India
Services provided
Xpert Internet Services Pvt Ltd is a pay per click company. Founded in 2008, the company specializes in Pay Per Click and Web Design.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 35 projectsSoup Agency is a specialized digital advertising firm focusing on Pay-Per-Click advertising and paid media strategies. Client reviews highlight their expertise in optimizing PPC campaigns and improving cost-per-click efficiency, with 100% of feedback being positive. Notably, their agile and professional team excels in delivering timely and tailored solutions, enhancing brand exposure and lead generation across various platforms, including Google Ads.
$5,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 32 projectsRSO Consulting is a digital advertising agency specializing in Pay-Per-Click Advertising, SEO, and comprehensive marketing strategies. Across reviews, 100% of clients highlight their effectiveness in PPC campaigns and digital advertising, with notable achievements like a 30% increase in CTR and a 200% rise in unique visitors. Their project management and adaptability consistently receive praise, with 80% of reviewers mentioning their responsiveness and thorough communication.
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$5,000+$100 - $149 / hr10 - 49Vallda, Sweden
Services provided
New customers Sweden AB is a small Content Marketing company. They specialize in Content Marketing and Conversion Optimization and were launched in 2021.
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UndisclosedUndisclosed10 - 49Auckland, New Zealand
Services provided
Rank Local , a social media marketing agency, is based in Auckland, New Zealand. They offer Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Toronto, Canada
Services provided
Sales & Marketing Automation is a Marketing Strategy company established in 2013. In Toronto, Canada and Clearwater, Florida, the team focuses on Marketing Strategy and Social Media Marketing.
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$1,000+< $25 / hr10 - 49Hyderabad, India
Services provided
Tsquadron is a SEO agency. The Hyderabad, India-based company provides Search Engine Optimization and Pay Per Click.
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$1,000+$150 - $199 / hr10 - 49Petaling Jaya, Malaysia
Services provided
Skribble Me, a social media marketing agency, was launched in 2020. The agency offers Social Media Marketing and Web Design, and is small.
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$10,000+$100 - $149 / hr10 - 49Newtown, Australia
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Based in Newtown, Australia, Olivetree Marketing is an Email Marketing company. The team specializes in Email Marketing and Search Engine Optimization.
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$5,000+$100 - $149 / hr10 - 49Birmingham, MI
Services provided
Pixel Bytes Media is a Content Marketing company located in Birmingham, Michigan. Founded in 2007, the team offers Content Marketing and Email Marketing.
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Undisclosed$50 - $99 / hr10 - 49
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The Choice Marketing Agency is a social media marketing agency headquartered in Beograd, Serbia. Established in 2016, the team focuses on Social Media Marketing and Video Production.
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$1,000+< $25 / hr10 - 49Islamabad, Pakistan
Services provided
Isloo Marketing is an Islamabad, Pakistan-based social media marketing agency. The team provides Social Media Marketing and Search Engine Optimization.
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$1,000+$25 - $49 / hr10 - 49València, Spain
Services provided
4Limes is an Advertising company. Their team is headquartered in València, Spain and Odesa, Ukraine and offers Advertising and Marketing Strategy.
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$1,000+$100 - $149 / hr10 - 49Regina, Canada
Services provided
Social media marketing company Cansoft Technologies is headquartered in Regina, Canada and Vancouver, Canada. The team provides Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Sofia, Bulgaria
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VertoDigital is a social media marketing firm. The small Sofia, Bulgaria-based team offers Social Media Marketing and Search Engine Optimization. The company was launched in 2018.
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UndisclosedUndisclosed10 - 49
Services provided
JC Web Pros is a social media marketing firm. Established in 2015, the team specializes in Social Media Marketing and Search Engine Optimization. The firm is in Sahibzada Ajit Singh Nagar, India.
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$10,000+$50 - $99 / hr10 - 49London, England
Services provided
Digimax Derma is a SEO company. Their small team is based in London, England. Their services include Search Engine Optimization and Pay Per Click.
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$5,000+$150 - $199 / hr10 - 49Papamoa, New Zealand
Services provided
The Quentosity Group is a Conversion Optimization company. Established in 2012, their team specializes in Conversion Optimization and Search Engine Optimization.
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$1,000+$25 - $49 / hr10 - 49New Delhi, India
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Social media marketing firm Digiello Marketing | Best Digital Marketing Agency in Delhi was founded in 2022. The team focuses on Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Toronto, Canada
Services provided
Logik Digital is a Content Marketing company. The agency is located in Toronto, Canada and Claymont, Delaware. Their team specializes in Content Marketing and Search Engine Optimization.
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$1,000+$25 - $49 / hr10 - 49Navi Mumbai, India
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Butterfly Themes Design & Branding Pvt Ltd is a small social media marketing agency established in 2012. Their services include Social Media Marketing and Search Engine Optimization.
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Undisclosed< $25 / hr10 - 49Kolkata, India
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MindEdge Solutions is a SEO agency based in Kolkata, India. They offer Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49Gurugram, India
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Founded in 2020, Zone Media, a small social media marketing firm, is headquartered in Gurugram, India. Their services include Social Media Marketing and Affiliate Marketing.
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$1,000+< $25 / hr10 - 49
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SEO Expert USA is a social media marketing agency. The team specializes in Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed10 - 49
Services provided
Virtually Here is a SEO agency. They are in and have small team. They offer Search Engine Optimization and Pay Per Click.
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$5,000+$50 - $99 / hr10 - 49Irvine, CA
Services provided
Clarity Digital Agency is a SEO services firm. Launched in 2018, their team specializes in Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr10 - 49
Services provided
Maverick Info Solutions Pvt Ltd is a small social media marketing agency. They specialize in Social Media Marketing and Search Engine Optimization and were established in 2014.
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$1,000+$25 - $49 / hr10 - 49Dubai, United Arab Emirates
Services provided
Wyder social, a SEO services firm, is in Dubai, United Arab Emirates. They focus on Search Engine Optimization and Pay Per Click.
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$5,000+$200 - $300 / hr10 - 49Charlotte, NC
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Pinckney Harmon, a branding agency, was founded in 2013. They provides Branding and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Delhi, India
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W2g Solutions is a SEO services firm. Their team is located in Delhi, India and New Delhi, British Indian Ocean Territory and focuses on Search Engine Optimization and Pay Per Click.
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$1,000+< $25 / hr10 - 49New Delhi, India
Services provided
Treasure Creatives is a New Delhi, India-based branding firm. The team specializes in Branding and Social Media Marketing.
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$1,000+< $25 / hr10 - 49Waterford, Ireland
Services provided
Bigformat, a social media marketing firm, was established in 2011. They provides Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed10 - 49Pune, India
Services provided
Demand Fluence is a Content Marketing company. Launched in 2007, the firm focuses on Content Marketing and Email Marketing.
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$1,000+< $25 / hr10 - 49Gilbert, AZ
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DeskTeam360 is a social media marketing company. They are headquartered in Gilbert, Arizona and Malang, Indonesia and have small team. They provide Social Media Marketing and Pay Per Click.
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$1,000+Undisclosed10 - 49South Orange, NJ
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LeapEngine is a social media marketing firm launched in 2023. The small team provides Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hr10 - 49Bengaluru, India
Services provided
Redwood Algorithms is a branding company in Bengaluru, India. They focus on Branding and Email Marketing.
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UndisclosedUndisclosed10 - 49San Diego, CA
Services provided
My Social Following, a social media marketing company, is located in San Diego, California. They specialize in Social Media Marketing and Advertising and were founded in 2007.
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$1,000+$50 - $99 / hr10 - 49Holly Springs, NC
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Power Move Marketing is a small Holly Springs, North Carolina-based social media marketing company. Their services include Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed10 - 49North Bay, Canada
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Founded in 2020, Web Design North is a Digital Strategy company. The small team specializes in Digital Strategy and Search Engine Optimization.
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$1,000+$100 - $149 / hr10 - 49Romford, England
Services provided
Advance Online is a Romford, England-based branding agency. Their services include Branding and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Lakewood Ranch, FL
Services provided
99 Calls, a SEO services firm, was established in 2010. They offers Search Engine Optimization and Pay Per Click.
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$5,000+Undisclosed10 - 49Cape Town, South Africa
Services provided
Welcome Tomorrow is a social media marketing firm. The Cape Town, South Africa-based firm focuses on Social Media Marketing and Pay Per Click.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
38.2/40.018.6/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.4/40.017.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.1/40.018.2/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.7/40.019.4/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$25 - $49 / hr2 - 9Zirakpur, India
Ability to deliver
36.6/40.019.8/20 Reviews9.7/10 Clients & Experience7.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.6/40.017.8/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.7/40.018/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$150 - $199 / hr10 - 49Kent, WA
Ability to deliver
36.2/40.017.6/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.