Top Naming Companies in the United States
Naming a company, product, or brand is one of the highest-stakes creative decisions a business makes — and it's more technically demanding than it looks. A strong name has to clear trademark searches, work across digital domains, travel across languages and cultures, and still say something meaningful about what you do. The United States has a concentrated cluster of naming specialists, with firms anchored in New York, Los Angeles, San Francisco, and Boston serving clients from early-stage startups to Fortune 500 rebrands.
U.S.-based naming agencies combine linguistic research, trademark screening, and brand strategy into a process that typically runs six to 12 weeks, depending on scope. Clutch verifies every agency through structured client interviews so you can compare firms on actual delivery. Start with global naming companies on Clutch, explore naming companies in New York, or browse U.S. branding agencies if your project extends beyond the name itself.
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$10,000+$200 - $300 / hr2 - 9Serves United StatesServices provided
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See all 84 projectsRiver + Wolf is a branding agency specializing in naming, brand identity development, and corporate branding. The company's reviews highlight their exceptional project management, strategic approach, and ability to deliver distinctive and legally viable brand names. With a 100% satisfaction rate, clients commend their responsiveness, deep strategic thinking, and high-quality outcomes, making them a preferred choice for brand development and visual identity design.
$10,000+$300+ / hr10 - 49Serves United StatesServices provided
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See all 116 projectsCatchword is a branding agency specializing in brand identity development, including creative brand naming, corporate branding, and visual identity design. Across their reviews, 100% of clients praised their creativity and strategic approach. They were consistently noted for delivering on time, with strong project management and excellent communication, emphasizing personalized solutions that align with company values and target market needs.
UndisclosedUndisclosed2 - 9Serves United StatesServices provided
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See all 24 projectsThe Naming Group is a branding agency specializing in brand identity development, brand positioning, and naming strategy. Their reviews reveal a consistent theme of strong alignment with clients' values and strategic objectives, with 100% positive feedback highlighting their analytical approach and collaborative process. Approximately 70% of reviewers emphasize their ability to facilitate decision-making and provide clear, strategic naming solutions that resonate with target audiences.
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$1,000+$25 - $49 / hr10 - 49Red Cloud, NE
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Nobility Digital Marketing LLC is a small Red Cloud, Nebraska-based Advertising company. The team focuses on Advertising and Branding.
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$5,000+Undisclosed10 - 49Lake Mary, FL
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CAMYA GROUP LLC is a branding company. Their small team is located in Lake Mary, Florida and Santo Domingo, Dominican Republic and provides Branding and Web Design. The firm was established in 2023.
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$5,000+$150 - $199 / hr10 - 49Austin, TX
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Rogue is a branding agency headquartered in Austin, Texas and Los Angeles, California. They offer Branding and Public Relations and were established in 2024.
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$5,000+$100 - $149 / hr10 - 49New York, NY
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USA Book Publication is a branding firm. They are located in New York, New York. Their team focuses on Branding and Social Media Marketing.
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Undisclosed$100 - $149 / hr10 - 49Salt Lake City, UT
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Grand Prize is an UX design company established in 2021. Their team provides UX/UI Design and Advertising.
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$1,000+$100 - $149 / hrFreelancerPhoenix, AZ
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See all 1 projectsJustingenious is a web design and hosting company that emphasizes personalized service and strong client relationships. The company has consistently delivered satisfactory results, as evidenced by 100% positive feedback. Clients appreciate their seamless workflow and the personal attention given to projects, highlighting their ability to manage design preferences effectively.
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$5,000+$100 - $149 / hr2 - 9Brooklyn, NY
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General Purpose Studio is a branding agency. Their team is based in Brooklyn, New York. The firm focuses on Branding and Digital Strategy.
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$1,000+$150 - $199 / hr2 - 9Longmont, CO
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Cole Don Media is a branding firm. In Longmont, Colorado, the firm focuses on Branding and Web Design.
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$25,000+$100 - $149 / hr10 - 49Boston, MA
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See all 5 projectsCaptains of Industry is a comprehensive branding and marketing agency, specializing in brand strategy, corporate branding, and visual identity design. They effectively assisted a client in transitioning their business model, resulting in a revenue increase from zero to over $25 million. The feedback highlights their expertise in brand development and website design, with 100% of reviews noting their exceptional project management and client engagement.
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$1,000+$100 - $149 / hr2 - 9Austin, TX
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Bounce is an Event Marketing company. Their small team is based in Austin, Texas and offers Event Marketing and Advertising. The company was launched in 2009.
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$1,000+$100 - $149 / hr2 - 9Fort Worth, TX
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Founded in 2004, BrandEra is a small Fort Worth, Texas-based branding company. Their services include Branding and Public Relations.
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$5,000+$50 - $99 / hr2 - 9Tampa, FL
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Farmore Marketing is a Tampa, Florida-based branding agency. Their services include Branding and Content Marketing.
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$10,000+$100 - $149 / hr2 - 9Baltimore, MD
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Advertising company B Creative Group was founded in 2004. The company provides Advertising and Branding.
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$1,000+Undisclosed2 - 9Willoughby, OH
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Small Digital Strategy company Visia Marketing, is in Willoughby, Ohio. The team offers Digital Strategy and Marketing Strategy.
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$5,000+Undisclosed2 - 9Dallas, TX
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Branding agency CONNECTIVE Agency was established in 2014. Located in Dallas, Texas, the team focuses on Branding and Content Marketing.
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$10,000+$150 - $199 / hr2 - 9Kansas City, MO
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BlackBeard's Media is a video production agency. They are located in Kansas City, Missouri. Their team focuses on Video Production and Advertising.
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$10,000+$50 - $99 / hr2 - 9Charlotte, NC
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Social Ape Marketing, a small public relations firm, is headquartered in Charlotte, North Carolina. The team offers Public Relations and Social Media Marketing.
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$5,000+$100 - $149 / hr2 - 9Cleveland, OH
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JAC Creative is a graphic design agency. Their small team is headquartered in Cleveland, Ohio. Their services include Graphic Design and Branding.
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$5,000+$150 - $199 / hr2 - 9Skokie, IL
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Launched in 2013, Pop Digital Marketing is a branding agency. The team provides Branding and Social Media Marketing and is based in Skokie, Illinois.
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Undisclosed$50 - $99 / hr2 - 9Melbourne, FL
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Launched in 2018, Blue Shift Web Services is a small Melbourne, Florida-based web design company. Their services include Web Design and Search Engine Optimization.
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$5,000+$100 - $149 / hr2 - 9St. Charles, IL
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Symboliq Media, a branding agency, offer Branding and Web Design. They were established in 2014.
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$1,000+$100 - $149 / hr2 - 9Richmond, VA
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Launched in 2011, Raison is a small branding company headquartered in Richmond, Virginia. Their team focuses on Branding and Content Marketing.
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$1,000+$50 - $99 / hr2 - 9Richmond Heights, OH
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Design Edge is a Richmond Heights, Ohio-based graphic design agency. They offer Graphic Design and Packaging Design and were launched in 2000.
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$5,000+$100 - $149 / hr2 - 9Ann Arbor, MI
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Launched in 2015, Merithot Creative Marketing is a small branding agency. Their services include Branding and Content Marketing.
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$5,000+$50 - $99 / hr2 - 9Chicago, IL
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Established in 2017, Homade is a small branding company in Chicago, Illinois. Their team offers Branding and Web Design.
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$1,000+$25 - $49 / hr2 - 9New York, NY
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Logoglo, a graphic design agency, was founded in 2011. Based in New York, New York, the team specializes in Graphic Design and Branding.
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$1,000+$50 - $99 / hrFreelancerMadison, WI
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See all 3 projectsLagraphia is a branding and marketing agency specializing in brand strategy, visual identity design, and corporate branding. Reviews highlight their strategic approach and integration of AI tools, with 100% positive feedback on project management and execution. Clients praise their proactive, data-driven methods, underscoring Lagraphia as a reliable, strategic partner in brand and marketing development.
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$50,000+$200 - $300 / hr10 - 49Brooklyn, NY
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The Brigade is an user experience company. Headquartered in Brooklyn, New York, the company was founded in 2010. Their services include UX/UI Design and Blockchain.
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Undisclosed$100 - $149 / hr2 - 9Baton Rouge, LA
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Located in Baton Rouge, Louisiana, Catapult Creative Media is a SEO company. The team offers Search Engine Optimization and Web Design.
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$1,000+$100 - $149 / hr2 - 9Searcy, AR
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Think Idea Studio is a branding agency in Searcy, Arkansas. The team specializes in Branding and Social Media Marketing.
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$1,000+$150 - $199 / hr2 - 9Chicago, IL
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Video production agency Brhyt™ was established in 2020. Located in Chicago, Illinois, the team focuses on Video Production and Branding.
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$1,000+$200 - $300 / hr2 - 9Littleton, NH
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See all 2 projectsClear View Advantage is a digital marketing and web development company that excels in enhancing online presence and search rankings. With 100% positive feedback, clients commend Amanda's personable and attentive project management, with notable achievements including a 40% increase in gym memberships and impressive website redevelopment. The company is praised for its strategic approach and alignment with client values.
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UndisclosedUndisclosed10 - 49El Segundo, CA
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LAUNCH DRTV is a small El Segundo, California-based video production company. The team offers Video Production and Branding.
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$5,000+$150 - $199 / hr10 - 49Denver, CO
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Forté Advertising is a media planning & buying agency founded in 2006. The company offers Media Planning & Buying and Advertising.
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UndisclosedUndisclosed10 - 49Sinking Spring, PA
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Founded in 1987, Anderson Group (Sinking Spring, Pennsylvania) is a small print design company. Their services include Print Design and Advertising.
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$1,000+$50 - $99 / hr2 - 9New York, NY
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MedElite Agency is a web design company. The team is in New York, New York, and their services include Web Design and Web Development.
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$1,000+< $25 / hr2 - 9Tampa, FL
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Valquiria Soft. Is a web development company. The team focuses on Web Development and Branding, and the company is based in Tampa, Florida.
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$1,000+< $25 / hr2 - 9Malibu, CA
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Uxocean Agency is a branding agency. Headquartered in Malibu, California, the team provides Branding and Web Design.
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$1,000+$50 - $99 / hr2 - 9Tallmadge, OH
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Lake Spur Marketing is an Advertising company. Founded in 2023, their team provides Advertising and Branding.
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$1,000+Undisclosed2 - 9Tucson, AZ
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Flux DMC is a small branding firm headquartered in Tucson, Arizona. The team focuses on Branding and Digital Strategy.
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$10,000+$100 - $149 / hr2 - 9Chicago, IL
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HauteRod Inc. Is an Event Marketing company based in Chicago, Illinois. Founded in 2017, the team focuses on Event Marketing and Branding.
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$1,000+Undisclosed2 - 9Wadsworth, IL
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La-La Made It, a SEO services firm, is located in Wadsworth, Illinois. Launched in 2020, the team specializes in Search Engine Optimization and Web Design.
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$1,000+$50 - $99 / hr2 - 9St. Cloud, FL
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Ultimate Website Solutions, LLC. Is a branding agency. Their small team of employees is located in St. Cloud, Florida. Their team focuses on Branding and Marketing Strategy.
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$10,000+$150 - $199 / hr2 - 9Fort Collins, CO
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In Fort Collins, Colorado, Rouser Creative is a small branding company. Their services include Branding and Graphic Design.
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Undisclosed< $25 / hr2 - 9Kalispell, MT
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Robin Brokers is an Email Marketing company. The Kalispell, Montana-based agency was launched in 2018. Their services include Email Marketing and Other Digital Marketing.
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$1,000+$100 - $149 / hr2 - 9Concord, NH
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July Grey is a Marketing Strategy company located in Concord, New Hampshire. They specialize in Marketing Strategy and Branding.
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$5,000+$100 - $149 / hr2 - 9Scottsdale, AZ
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The Barnhart Company is a branding agency located in Scottsdale, Arizona. Their services include Branding and Public Relations.
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Undisclosed< $25 / hr2 - 9Tampa, FL
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Volgrow Innovations is a branding agency. In Tampa, Florida, the team specializes in Branding and Social Media Marketing.
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$1,000+$100 - $149 / hr2 - 9Dallas, TX
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BLONDE BUZZARD is a branding firm. Their team is in Dallas, Texas. The agency specializes in Branding and Web Design.
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$1,000+$100 - $149 / hr2 - 9Brooklyn, NY
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Branding firm Every Packaging was founded in 2024. The small team specializes in Branding and Print Design.
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List of the Top 15 United States Naming Firms
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$10,000+$300+ / hr10 - 49Oakland, CA
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
85% Branding100% Naming15% Other -
$10,000+$300+ / hr10 - 49Littleton, CO
Ability to deliver
38.9/40.020/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
85% Branding70% Naming15% Other -
$25,000+$300+ / hr2 - 9New York, NY
Ability to deliver
38.9/40.019.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Branding60% Naming10% Other -
$10,000+$200 - $300 / hr2 - 9New York, NY
Ability to deliver
37.5/40.018.4/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Branding100% Naming -
$25,000+$200 - $300 / hr2 - 9New York City, NY
Ability to deliver
37.5/40.018.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Branding100% Naming -
$75,000+$200 - $300 / hr10 - 49Atlanta, GA
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding25% Naming -
$10,000+$200 - $300 / hr2 - 9Brevard, NC
Ability to deliver
36.5/40.016.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Branding100% Naming -
$10,000+Undisclosed2 - 9Berkeley, CA
Ability to deliver
36.2/40.016.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding100% Naming -
UndisclosedUndisclosed2 - 9Sausalito, CA
Ability to deliver
36.2/40.016.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding100% Naming -
UndisclosedUndisclosed2 - 9Los Angeles, CA
Ability to deliver
35.5/40.018.4/20 Reviews10/10 Clients & Experience7.1/10 Market PresenceService focus
100% Branding85% Naming -
$10,000+$150 - $199 / hr2 - 9Denver, CO
Ability to deliver
36.8/40.017.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
70% Branding50% Naming30% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
39.4/40.019.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding10% Naming -
$50,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Branding10% Naming40% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
39.2/40.019.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding10% Naming -
$10,000+$150 - $199 / hr10 - 49Annapolis, MD
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
70% Branding10% Naming30% Other -
$25,000+$150 - $199 / hr50 - 249Portland, OR
Ability to deliver
37.5/40.020/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
55% Branding25% Naming45% Other -
$10,000+Undisclosed2 - 9Austin, TX
Ability to deliver
35.5/40.016.8/20 Reviews9.8/10 Clients & Experience8.9/10 Market PresenceService focus
60% Branding100% Naming40% Other -
$25,000+$150 - $199 / hr10 - 49New Gloucester, ME
Ability to deliver
38.7/40.019/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Branding10% Naming40% Other -
$25,000+$200 - $300 / hr2 - 9Pacifica, CA
Ability to deliver
36.7/40.017.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Branding40% Naming -
$10,000+$100 - $149 / hr50 - 249New York, NY
Ability to deliver
37.8/40.017.8/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Branding15% Naming40% Other -
$10,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
38.3/40.018.8/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
80% Branding10% Naming20% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.5/40.019/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
55% Branding10% Naming45% Other -
UndisclosedUndisclosed10 - 49Sausalito, CA
Ability to deliver
33.4/40.016.2/20 Reviews9.2/10 Clients & Experience7.9/10 Market PresenceService focus
90% Branding80% Naming10% Other -
$25,000+$150 - $199 / hr2 - 9Scottsdale, AZ
Ability to deliver
37.1/40.017.8/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
70% Branding10% Naming30% Other -
$10,000+$150 - $199 / hr50 - 249New York, NY
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
20% Branding15% Naming80% Other -
$75,000+$200 - $300 / hr10 - 49Houston, TX
Ability to deliver
35.6/40.017.2/20 Reviews10/10 Clients & Experience8.4/10 Market PresenceService focus
60% Branding25% Naming40% Other -
$10,000+$150 - $199 / hr10 - 49San Francisco, CA
Ability to deliver
35.5/40.016.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Branding25% Naming -
$10,000+$150 - $199 / hr2 - 9Chicago, IL
Ability to deliver
35.8/40.016.8/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
45% Branding50% Naming55% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Branding20% Naming85% Other -
$75,000+$150 - $199 / hr10 - 49San Diego, CA
Ability to deliver
36.5/40.017.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
70% Branding10% Naming30% Other
U.S. Naming Services FAQs
American naming agencies help businesses create names for companies, products, services, sub-brands, and campaigns. A professional naming engagement typically includes:
- Discovery and brief development
- Name generation (linguistic, associative, and constructed approaches)
- Screening and filtering (USPTO database, domain availability, linguistic review)
- Refinement and testing
- Final recommendation with strategic rationale
Some U.S. naming firms also offer trademark filing support and brand identity extensions as adjacent services.
The United States has the world's deepest pool of professional naming specialists. U.S.-based firms have direct familiarity with USPTO filing processes and can coordinate with trademark attorneys — a practical advantage if you're building a brand you intend to protect. They also have native fluency in American English's cultural nuances, idioms, and connotations, which matters when naming for a primarily North American market.
According to Clutch pricing data, U.S. naming projects typically range from $5,000 – $15,000 for a focused single-name engagement to $30,000 – $75,000 or more for a comprehensive company rebrand with multiple name directions, extensive legal vetting, and stakeholder testing.
Furthermore, enterprise rebrands at major agencies can run well above $100,000. Most U.S. naming firms price by project rather than by the hour. Before agreeing to any contracts, make sure to request a detailed breakdown of costs and compare pricing with other providers.
The most important filter is process transparency. Ask how many name candidates they'll generate, what their trademark screening covers (U.S.-only vs. international), and whether they include linguistic review.
Furthermore, it’s also crucial to consider their category experience, team structure, client references, and deliverable clarity — confirm exactly how many names you'll receive at each stage and what the revision process looks like. Browse through Clutch’s vetted directories to find proven firms and assess their client reviews to see how they partner with their clients.
- No trademark screening included
- Very fast timelines (professional naming takes time)
- Overpromising availability without legal review
- No cultural or linguistic review for multi-market brands
- Inability to share any past work
A naming agency that delivers names without at least a preliminary USPTO knockout search is exposing you to legal risk. Do your due diligence well so you don’t end up with headaches and regrets down the road.