Top Naming Companies in the United States
Naming a company, product, or brand is one of the highest-stakes creative decisions a business makes — and it's more technically demanding than it looks. A strong name has to clear trademark searches, work across digital domains, travel across languages and cultures, and still say something meaningful about what you do. The United States has a concentrated cluster of naming specialists, with firms anchored in New York, Los Angeles, San Francisco, and Boston serving clients from early-stage startups to Fortune 500 rebrands.
U.S.-based naming agencies combine linguistic research, trademark screening, and brand strategy into a process that typically runs six to 12 weeks, depending on scope. Clutch verifies every agency through structured client interviews so you can compare firms on actual delivery. Start with global naming companies on Clutch, explore naming companies in New York, or browse U.S. branding agencies if your project extends beyond the name itself.
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$10,000+$200 - $300 / hr2 - 9Serves United StatesServices provided
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See all 87 projectsRiver + Wolf is a branding agency specializing in brand naming, strategy, and corporate identity development. With a 100% positive feedback rate, clients consistently praise their linguistic expertise, creative depth, and meticulous approach to trademark viability and branding. Approximately 70% of reviewers highlight their exceptional project management and ability to deliver on time, often exceeding client expectations.
$10,000+$300+ / hr10 - 49Serves United StatesServices provided
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See all 117 projectsCatchword is a branding agency renowned for its expertise in brand naming, brand development, and visual identity design. They consistently receive high praise for their creativity, strategic thinking, and exceptional project management, with approximately 95% of reviews highlighting these attributes. Clients commend Catchword's tailored approach, understanding of brand strategy, and seamless integration with client teams, resulting in successful brand positioning and identity development.
$10,000+$200 - $300 / hr2 - 9Serves United StatesServices provided
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See all 72 projectsTUNGSTEN is a branding and corporate identity development company specializing in brand strategy, logo design, and visual identity design. The company consistently receives positive feedback for their professionalism, creativity, and responsiveness, with 100% of reviews praising their ability to deliver timely and impressive results. Clients particularly appreciate TUNGSTEN's alignment with company values and their collaborative approach in creating memorable brand identities.
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$1,000+$50 - $99 / hr2 - 9West Palm Beach, FL
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Influence Media Solutions is a branding company. Their team is located in West Palm Beach, Florida and Fort Collins, Colorado. The company offers Branding and Marketing Strategy.
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$5,000+$100 - $149 / hr2 - 9Norcross, GA
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Helium, a Marketing Strategy company, was established in 2017. The small team offers Marketing Strategy and Branding.
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Featured
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UndisclosedUndisclosed2 - 9Serves United StatesServices provided
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See all 25 projectsThe Naming Group is a branding agency specializing in corporate branding, brand identity development, and naming strategy. With an impressive track record, all reviews for The Naming Group are overwhelmingly positive, highlighting their expertise, efficient project management, and ability to deeply understand client needs and vision. Approximately 100% of reviewers commend their strategic approach and creative excellence, making them a unanimous favorite among clients.
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$1,000+$50 - $99 / hr2 - 9Centennial, CO
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Branding Creatively is a branding firm. Launched in 2011, the firm is headquartered in Centennial, Colorado. Their services include Branding and Web Design.
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$1,000+$100 - $149 / hr2 - 9Palatine, IL
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JRB Team is a branding agency launched in 2013. The firm specializes in Branding and Marketing Strategy, and is small.
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Undisclosed$100 - $149 / hr2 - 9Denver, CO
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Established in 2009, Orange Marketing is a small branding agency. Their team specializes in Branding and Advertising.
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$5,000+$150 - $199 / hr2 - 9Brooklyn, NY
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Launched in 2019, Major is a small Advertising company headquartered in Brooklyn, New York. Their team focuses on Advertising and Branding.
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$1,000+$150 - $199 / hr2 - 9Pembroke Pines, FL
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The Glow Up is a branding agency. They focus on Branding and Pay Per Click and were established in 2011.
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$10,000+$100 - $149 / hr2 - 9Austin, TX
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Avamia, a small SEO agency, is located in Austin, Texas. Their services include Search Engine Optimization and Branding.
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UndisclosedUndisclosed2 - 9Greensboro, NC
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Branding agency Pivot Mode is based in Greensboro, North Carolina. Launched in 2016, the team offers Branding and Web Design.
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UndisclosedUndisclosed2 - 9Cincinnati, OH
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Advertising company Canna Design Council provides Advertising and Branding. They were established in 2015.
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$5,000+$150 - $199 / hr2 - 9Canton, GA
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In Canton, Georgia, SCS Digital Marketing is a branding firm. They provide Branding and Marketing Strategy.
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$5,000+$50 - $99 / hr2 - 9Sacramento, CA
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Launched in 2020, hitRefresh is an user experience design company. Their services include UX/UI Design and Branding.
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$5,000+$100 - $149 / hr2 - 9Redding, CA
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Legacy Catalyst Marketing Group is a Marketing Strategy company established in 2020. Headquartered in Redding, California, the team focuses on Marketing Strategy and Branding.
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$5,000+$150 - $199 / hr2 - 9Nashville, TN
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Bethanybauman.com is a print design company. The Nashville, Tennessee-based team provides Print Design and Branding.
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UndisclosedUndisclosed2 - 9McAllen, TX
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Founded in 2021, Olive Marketing Firm is a social media marketing agency. The team focuses on Social Media Marketing and Web Design.
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$25,000+$300+ / hr2 - 9Atlanta, GA
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Established in 2020, Well Made Decisions is a Business Consulting company. The small team focuses on Business Consulting and Marketing Strategy.
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Undisclosed$50 - $99 / hr2 - 9Los Angeles, CA
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Marketing 4 Real Results is an Email Marketing company. They are in Los Angeles, California and have small team of experts. Their services include Email Marketing and Branding.
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$1,000+< $25 / hr2 - 9Houston, TX
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Hegemonic Softwares & Mobile Applications is a branding firm. The team focuses on Branding and Search Engine Optimization and is headquartered in Houston, Texas.
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$5,000+$150 - $199 / hr2 - 9Tustin, CA
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Creative Shoebox Marketing Agency is a branding firm. The team is based in Tustin, California, and their services include Branding and Print Design.
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$1,000+$100 - $149 / hr2 - 9Honolulu, HI
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White Space Studio, INC., a branding agency, was launched in 2017. Based in Honolulu, Hawaii and Cambridge, Canada, the team provides Branding and Social Media Marketing.
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$1,000+$100 - $149 / hr2 - 9Lindenwold, NJ
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ICreate is a branding firm based in Lindenwold, New Jersey. Their services include Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Indianapolis, IN
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Indy Sign Factory is an Advertising company. They were launched in 2021, and their services include Advertising and Branding.
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$1,000+$100 - $149 / hr2 - 9Kalispell, MT
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JCreative Website & Graphic Design is a branding company. Launched in 2008, the firm is based in Kalispell, Montana. Their services include Branding and Marketing Strategy.
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$10,000+$200 - $300 / hr2 - 9Fort Lauderdale, FL
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The MRKT Co. Is a branding company. The Fort Lauderdale, Florida-based agency was launched in 2020. Their team provides Branding and Web Design.
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$1,000+$100 - $149 / hr2 - 9Littleton, CO
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Point A Solutions LLC, a branding firm, was founded in 2004. The company focuses on Branding and Web Design, and is small.
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$1,000+$50 - $99 / hr2 - 9Mount Clemens, MI
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Thinkfeelrespond is a branding company. Founded in 2016, the team specializes in Branding and Web Design.
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$1,000+< $25 / hr10 - 49Chesterfield, MO
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Hinj Social is a branding company launched in 2018. The small team specializes in Branding and Social Media Marketing.
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$5,000+$100 - $149 / hr250 - 999Atascadero, CA
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Objectiva is a midsize app development company. They focus on Mobile App Development and E-Commerce Development and were founded in 2001.
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$5,000+Undisclosed2 - 9Jacksonville, FL
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See all 1 projectsCormorant Marketing is a branding and marketing agency specializing in brand development, brand strategy, and corporate identity. Clients consistently praise their professionalism and personal touch, with 100% of reviews highlighting significant growth in digital presence and satisfaction with their brand identity development. Cormorant Marketing is renowned for its exceptional project management and alignment with client values.
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Undisclosed$50 - $99 / hr2 - 9Miami, FL
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Creative Propulsion Labs is a web design agency. Founded in 2015, the team offers Web Design and Web Development. The company is based in Miami, Florida.
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$10,000+$150 - $199 / hr2 - 9Paoli, PA
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Untuck is a branding firm. Their team is headquartered in Paoli, Pennsylvania. The firm provides Branding and Graphic Design.
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$5,000+Undisclosed2 - 9Richmond, VA
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Advertising company The Idea Center specializes in Advertising and Web Design. They were launched in 1995.
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$5,000+$150 - $199 / hr10 - 49Denver, CO
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Barnhart Communications is a branding agency headquartered in Denver, Colorado. They provide Branding and Public Relations.
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$5,000+$50 - $99 / hr10 - 49New York, NY
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Founded in 2010, The Spark Group is a branding firm. The team specializes in Branding and Media Planning & Buying.
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$5,000+$100 - $149 / hr10 - 49Miami Springs, FL
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Established in 2013, AVANZA Hispanic Advertising + Branding Agency is an Advertising company. Their services include Advertising and Branding.
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$10,000+$100 - $149 / hr10 - 49Portland, OR
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HUB Collective Ltd. Is a branding company in Portland, Oregon. They focus on Branding and Graphic Design and were launched in 2004.
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$5,000+$100 - $149 / hr10 - 49Boca Raton, FL
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OGK Creative is an Advertising company. Their small team is located in Boca Raton, Florida. Their services include Advertising and Branding.
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$10,000+$150 - $199 / hr10 - 49New York, NY
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In New York, New York, LNC Productions is a video production company. They provide Video Production and Advertising.
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$5,000+$100 - $149 / hr10 - 49Tacoma, WA
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Marketing Strategy company VSG Marketing was launched in 2003. The team specializes in Marketing Strategy and Branding and is headquartered in Tacoma, Washington.
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UndisclosedUndisclosed10 - 49Denison, IA
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Branding company bluespace creative, inc. Was established in 1997. The firm offers Branding and Marketing Strategy, and is small.
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Undisclosed$100 - $149 / hr10 - 49Bryan, TX
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Fidelis Creative Agency is a branding agency. Founded in 2007, the team provides Branding and Graphic Design.
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UndisclosedUndisclosed10 - 49Greensboro, NC
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RLF Communications, a public relations company, was founded in 2007. The team offers Public Relations and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Greenville, SC
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Drum Creative is a web design company launched in 2003. The small team offers Web Design and Search Engine Optimization.
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$10,000+$100 - $149 / hr10 - 49Johnson City, TN
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Media planning & buying company Creative Energy was established in 1991. The team provides Media Planning & Buying and Advertising and is located in Johnson City, Tennessee.
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$25,000+$100 - $149 / hr10 - 49Brentwood, TN
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MojoMediaPros is a web design company. They focus on Web Design and Social Media Marketing and were founded in 2003.
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UndisclosedUndisclosed10 - 49New York, NY
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Barbour Design, an Advertising company, was launched in 1992. Based in New York, New York and Rochester, New York, the team provides Advertising and Branding.
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$25,000+Undisclosed10 - 49Santa Monica, CA
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Launch Pop is a branding company. Their small team is in Santa Monica, California. Their services include Branding and Market Research.
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$10,000+$100 - $149 / hr10 - 49Pittsburgh, PA
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Headquartered in Pittsburgh, Pennsylvania and Okatie, South Carolina, A to Z Communications is an Advertising company. They focus on Advertising and Branding.
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$5,000+$100 - $149 / hr10 - 49Miami, FL
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Bombay is an Advertising company. They were launched in 2013 and offer Advertising and Branding.
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UndisclosedUndisclosed10 - 49Oakland, CA
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Launched in 2009, WHM Creative is a small Advertising company based in Oakland, California. Their team offers Advertising and Branding.
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List of the Top 15 United States Naming Firms
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$10,000+$300+ / hr10 - 49Oakland, CA
Ability to deliver
38.5/40.019.8/20 Reviews10/10 Clients & Experience8.7/10 Market PresenceService focus
85% Branding100% Naming15% Other -
$10,000+$300+ / hr10 - 49Littleton, CO
Ability to deliver
36.8/40.020/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
90% Branding70% Naming10% Other -
$25,000+$300+ / hr10 - 49New York, NY
Ability to deliver
35.4/40.019.6/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
90% Branding60% Naming10% Other -
$10,000+$200 - $300 / hr2 - 9Raleigh, NC
Ability to deliver
34.1/40.017.8/20 Reviews10/10 Clients & Experience6.3/10 Market PresenceService focus
100% Branding100% Naming -
$10,000+$200 - $300 / hr2 - 9New York, NY
Ability to deliver
33.8/40.019/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
100% Branding100% Naming -
$25,000+$150 - $199 / hr10 - 49New Gloucester, ME
Ability to deliver
37.8/40.018.6/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Branding10% Naming40% Other -
$25,000+$50 - $99 / hr50 - 249Austin, TX
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Branding10% Naming70% Other -
UndisclosedUndisclosed2 - 9Los Angeles, CA
Ability to deliver
33.5/40.018.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Branding85% Naming -
$75,000+$200 - $300 / hr10 - 49Atlanta, GA
Ability to deliver
36.4/40.020/20 Reviews10/10 Clients & Experience6.4/10 Market PresenceService focus
100% Branding25% Naming -
$25,000+$150 - $199 / hr50 - 249Portland, OR
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
55% Branding25% Naming45% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
36.4/40.020/20 Reviews10/10 Clients & Experience6.4/10 Market PresenceService focus
100% Branding10% Naming -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
36.7/40.018.2/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
55% Branding10% Naming45% Other -
$25,000+$200 - $300 / hr2 - 9New York City, NY
Ability to deliver
32/40.018/20 Reviews10/10 Clients & Experience4/10 Market PresenceService focus
100% Branding100% Naming -
$10,000+$150 - $199 / hr50 - 249New York, NY
Ability to deliver
38.2/40.020/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
20% Branding15% Naming80% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
35.9/40.019.2/20 Reviews10/10 Clients & Experience6.7/10 Market PresenceService focus
100% Branding10% Naming -
$10,000+Undisclosed2 - 9Berkeley, CA
Ability to deliver
31.7/40.016.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
100% Branding100% Naming -
$10,000+Undisclosed2 - 9Austin, TX
Ability to deliver
32.3/40.016.6/20 Reviews9.8/10 Clients & Experience6/10 Market PresenceService focus
60% Branding100% Naming40% Other -
UndisclosedUndisclosed2 - 9Sausalito, CA
Ability to deliver
30.6/40.016.2/20 Reviews10/10 Clients & Experience4.4/10 Market PresenceService focus
100% Branding100% Naming -
$50,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
36.3/40.020/20 Reviews10/10 Clients & Experience6.3/10 Market PresenceService focus
40% Branding10% Naming60% Other -
$25,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
33.3/40.016.4/20 Reviews10/10 Clients & Experience6.9/10 Market PresenceService focus
60% Branding20% Naming40% Other -
UndisclosedUndisclosed10 - 49Sausalito, CA
Ability to deliver
29.9/40.016.2/20 Reviews9.2/10 Clients & Experience4.5/10 Market PresenceService focus
90% Branding80% Naming10% Other -
$25,000+$200 - $300 / hr10 - 49Seattle, WA
Ability to deliver
33.5/40.018.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
75% Branding15% Naming25% Other -
$10,000+$150 - $199 / hr2 - 9Denver, CO
Ability to deliver
31.1/40.016.6/20 Reviews10/10 Clients & Experience4.5/10 Market PresenceService focus
70% Branding50% Naming30% Other -
$10,000+$100 - $149 / hr50 - 249New York, NY
Ability to deliver
32.8/40.017.2/20 Reviews10/10 Clients & Experience5.6/10 Market PresenceService focus
60% Branding15% Naming40% Other -
$10,000+Undisclosed2 - 9Mill Valley, CA
Ability to deliver
29.2/40.016.2/20 Reviews10/10 Clients & Experience3/10 Market PresenceService focus
80% Branding80% Naming20% Other -
$5,000+Undisclosed50 - 249Miami, FL
Ability to deliver
29.1/40.016.2/20 Reviews8.5/10 Clients & Experience4.4/10 Market PresenceService focus
70% Branding80% Naming30% Other -
$25,000+$200 - $300 / hr2 - 9Pacifica, CA
Ability to deliver
31.1/40.017/20 Reviews10/10 Clients & Experience4.1/10 Market PresenceService focus
100% Branding40% Naming -
$10,000+$150 - $199 / hr10 - 49Annapolis, MD
Ability to deliver
33.1/40.018.4/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
70% Branding10% Naming30% Other -
$10,000+$200 - $300 / hr2 - 9Berkeley, CA
Ability to deliver
28.7/40.016.2/20 Reviews8.6/10 Clients & Experience3.9/10 Market PresenceService focus
100% Branding80% Naming -
$25,000+$150 - $199 / hr10 - 49San Francisco, CA
Ability to deliver
32.3/40.018.4/20 Reviews9.8/10 Clients & Experience4.1/10 Market PresenceService focus
60% Branding15% Naming40% Other
U.S. Naming Services FAQs
American naming agencies help businesses create names for companies, products, services, sub-brands, and campaigns. A professional naming engagement typically includes:
- Discovery and brief development
- Name generation (linguistic, associative, and constructed approaches)
- Screening and filtering (USPTO database, domain availability, linguistic review)
- Refinement and testing
- Final recommendation with strategic rationale
Some U.S. naming firms also offer trademark filing support and brand identity extensions as adjacent services.
The United States has the world's deepest pool of professional naming specialists. U.S.-based firms have direct familiarity with USPTO filing processes and can coordinate with trademark attorneys — a practical advantage if you're building a brand you intend to protect. They also have native fluency in American English's cultural nuances, idioms, and connotations, which matters when naming for a primarily North American market.
According to Clutch pricing data, U.S. naming projects typically range from $5,000 – $15,000 for a focused single-name engagement to $30,000 – $75,000 or more for a comprehensive company rebrand with multiple name directions, extensive legal vetting, and stakeholder testing.
Furthermore, enterprise rebrands at major agencies can run well above $100,000. Most U.S. naming firms price by project rather than by the hour. Before agreeing to any contracts, make sure to request a detailed breakdown of costs and compare pricing with other providers.
The most important filter is process transparency. Ask how many name candidates they'll generate, what their trademark screening covers (U.S.-only vs. international), and whether they include linguistic review.
Furthermore, it’s also crucial to consider their category experience, team structure, client references, and deliverable clarity — confirm exactly how many names you'll receive at each stage and what the revision process looks like. Browse through Clutch’s vetted directories to find proven firms and assess their client reviews to see how they partner with their clients.
- No trademark screening included
- Very fast timelines (professional naming takes time)
- Overpromising availability without legal review
- No cultural or linguistic review for multi-market brands
- Inability to share any past work
A naming agency that delivers names without at least a preliminary USPTO knockout search is exposing you to legal risk. Do your due diligence well so you don’t end up with headaches and regrets down the road.