Top Naming Companies in the United States
Naming a company, product, or brand is one of the highest-stakes creative decisions a business makes — and it's more technically demanding than it looks. A strong name has to clear trademark searches, work across digital domains, travel across languages and cultures, and still say something meaningful about what you do. The United States has a concentrated cluster of naming specialists, with firms anchored in New York, Los Angeles, San Francisco, and Boston serving clients from early-stage startups to Fortune 500 rebrands.
U.S.-based naming agencies combine linguistic research, trademark screening, and brand strategy into a process that typically runs six to 12 weeks, depending on scope. Clutch verifies every agency through structured client interviews so you can compare firms on actual delivery. Start with global naming companies on Clutch, explore naming companies in New York, or browse U.S. branding agencies if your project extends beyond the name itself.
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$10,000+$200 - $300 / hr2 - 9Serves United StatesServices provided
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See all 84 projectsRiver + Wolf is a branding agency specializing in naming, brand identity development, and corporate branding. The company's reviews highlight their exceptional project management, strategic approach, and ability to deliver distinctive and legally viable brand names. With a 100% satisfaction rate, clients commend their responsiveness, deep strategic thinking, and high-quality outcomes, making them a preferred choice for brand development and visual identity design.
$10,000+$300+ / hr10 - 49Serves United StatesServices provided
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See all 116 projectsCatchword is a branding agency specializing in brand identity development, including creative brand naming, corporate branding, and visual identity design. Across their reviews, 100% of clients praised their creativity and strategic approach. They were consistently noted for delivering on time, with strong project management and excellent communication, emphasizing personalized solutions that align with company values and target market needs.
UndisclosedUndisclosed2 - 9Serves United StatesServices provided
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See all 24 projectsThe Naming Group is a branding agency specializing in brand identity development, brand positioning, and naming strategy. Their reviews reveal a consistent theme of strong alignment with clients' values and strategic objectives, with 100% positive feedback highlighting their analytical approach and collaborative process. Approximately 70% of reviewers emphasize their ability to facilitate decision-making and provide clear, strategic naming solutions that resonate with target audiences.
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$25,000+$100 - $149 / hr10 - 49Brentwood, TN
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MojoMediaPros is a web design company. They focus on Web Design and Social Media Marketing and were founded in 2003.
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UndisclosedUndisclosed10 - 49New York, NY
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Barbour Design, an Advertising company, was launched in 1992. Based in New York, New York and Rochester, New York, the team provides Advertising and Branding.
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$25,000+Undisclosed10 - 49Santa Monica, CA
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Launch Pop is a branding company. Their small team is in Santa Monica, California. Their services include Branding and Market Research.
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$10,000+$100 - $149 / hr10 - 49Pittsburgh, PA
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Headquartered in Pittsburgh, Pennsylvania and Okatie, South Carolina, A to Z Communications is an Advertising company. They focus on Advertising and Branding.
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UndisclosedUndisclosed10 - 49Oakland, CA
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Launched in 2009, WHM Creative is a small Advertising company based in Oakland, California. Their team offers Advertising and Branding.
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$10,000+$150 - $199 / hr10 - 49Washington, DC
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Website development company ELXEL Creative is based in Washington, District of Columbia. They provide Web Development and Graphic Design and were established in 2015.
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$1,000+Undisclosed10 - 49Newport Beach, CA
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In Newport Beach, California, Leadstak is a small Advertising company. Their services include Advertising and Branding.
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$75,000+$200 - $300 / hr10 - 49Atlanta, GA
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Dendro, a small Marketing Strategy company, is based in Atlanta, Georgia and Los Angeles, California. The team provides Marketing Strategy and Branding.
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$5,000+$100 - $149 / hr10 - 49Houston, TX
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Launched in 2014, Baal & Spots is a branding company. Headquartered in Houston, Texas, the team focuses on Branding and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9Tallahassee, FL
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Launched in 2020, Apini Virtual is a small branding company. Their team provides Branding and Social Media Marketing.
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$1,000+$100 - $149 / hr10 - 49Norco, CA
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Branding firm Kulture Konnect was launched in 2005. The small team specializes in Branding and Marketing Strategy.
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$1,000+UndisclosedFreelancerDallas, TX
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See all 5 projectsAlby.Design is a branding agency renowned for its expertise in logo design, brand identity development, and corporate branding. The company consistently receives positive feedback, with reviewers highlighting their personalized service, creativity, and ability to capture a brand's essence. Notably, 100% of the reviews emphasize their effective brand strategy and visual identity design, underscoring their proficiency in brand development and positioning.
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$1,000+$100 - $149 / hr2 - 9Lake Arrowhead, CA
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RoxxiStudios™, LLC is a web design agency. Founded in 2010, the team focuses on Web Design and Search Engine Optimization. The company is in Lake Arrowhead, California.
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UndisclosedUndisclosed10 - 49Washington, DC
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Launched in 2020, Xperts Logo , a small branding firm, is headquartered in Washington, District of Columbia. Their services include Branding and Digital Strategy.
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$25,000+Undisclosed2 - 9Morrisville, NC
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CampFire Ltd is a Market Research company. Launched in 2020, the team specializes in Market Research and Branding.
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$10,000+$100 - $149 / hr2 - 9Queens, NY
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Mobforce Agency is an Advertising company launched in 2016. The team specializes in Advertising and Branding and is based in Queens, New York.
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$5,000+Undisclosed2 - 9Santa Cruz, CA
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Harbor Creative Group is a small Santa Cruz, California-based branding firm. The team specializes in Branding and Advertising.
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$1,000+$100 - $149 / hr2 - 9Murrieta, CA
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Savvy Branding Group is a branding agency. They are located in Murrieta, California and have small team of experts. Their services include Branding and Content Marketing.
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UndisclosedUndisclosed2 - 9Chattanooga, TN
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Based in Chattanooga, Tennessee, Particle31 is a branding company. They focus on Branding and Marketing Strategy and were founded in 2021.
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$50,000+Undisclosed2 - 9San Francisco, CA
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Founded in 2016, Iyashi is a small branding firm. Their services include Branding and Advertising.
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$1,000+$50 - $99 / hr2 - 9Las Vegas, NV
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NetDynamic Web Development and Design is a branding agency. The company is in Las Vegas, Nevada and. Their services include Branding and Graphic Design.
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$5,000+$100 - $149 / hr2 - 9Buffalo, NY
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Launched in 2015, White Buffalo Creative is a branding firm. Their team offers Branding and Marketing Strategy.
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$1,000+$50 - $99 / hr2 - 9West Palm Beach, FL
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Influence Media Solutions is a branding company. Their team is located in West Palm Beach, Florida and Fort Collins, Colorado. The company offers Branding and Marketing Strategy.
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$5,000+$100 - $149 / hr2 - 9Norcross, GA
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Helium, a Marketing Strategy company, was established in 2017. The small team offers Marketing Strategy and Branding.
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$1,000+$50 - $99 / hr2 - 9Centennial, CO
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Branding Creatively is a branding firm. Launched in 2011, the firm is headquartered in Centennial, Colorado. Their services include Branding and Web Design.
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$1,000+$100 - $149 / hr2 - 9Palatine, IL
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JRB Team is a branding agency launched in 2013. The firm specializes in Branding and Marketing Strategy, and is small.
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Undisclosed$100 - $149 / hr2 - 9Denver, CO
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Established in 2009, Orange Marketing is a small branding agency. Their team specializes in Branding and Advertising.
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$5,000+$150 - $199 / hr2 - 9Brooklyn, NY
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Launched in 2019, Major is a small Advertising company headquartered in Brooklyn, New York. Their team focuses on Advertising and Branding.
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$1,000+$150 - $199 / hr2 - 9Pembroke Pines, FL
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The Glow Up is a branding agency. They focus on Branding and Pay Per Click and were established in 2011.
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$10,000+$100 - $149 / hr2 - 9Austin, TX
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Avamia, a small SEO agency, is located in Austin, Texas. Their services include Search Engine Optimization and Branding.
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UndisclosedUndisclosed2 - 9Greensboro, NC
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Branding agency Pivot Mode is based in Greensboro, North Carolina. Launched in 2016, the team offers Branding and Web Design.
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UndisclosedUndisclosed2 - 9Cincinnati, OH
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Advertising company Canna Design Council provides Advertising and Branding. They were established in 2015.
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$5,000+$150 - $199 / hr2 - 9Canton, GA
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In Canton, Georgia, SCS Digital Marketing is a branding firm. They provide Branding and Marketing Strategy.
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$5,000+$50 - $99 / hr2 - 9Sacramento, CA
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Launched in 2020, hitRefresh is an user experience design company. Their services include UX/UI Design and Branding.
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$5,000+$100 - $149 / hr2 - 9Redding, CA
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Legacy Catalyst Marketing Group is a Marketing Strategy company established in 2020. Headquartered in Redding, California, the team focuses on Marketing Strategy and Branding.
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$5,000+$150 - $199 / hr2 - 9Nashville, TN
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Bethanybauman.com is a print design company. The Nashville, Tennessee-based team provides Print Design and Branding.
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UndisclosedUndisclosed2 - 9McAllen, TX
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Founded in 2021, Olive Marketing Firm is a social media marketing agency. The team focuses on Social Media Marketing and Web Design.
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Undisclosed$50 - $99 / hr2 - 9Los Angeles, CA
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Marketing 4 Real Results is an Email Marketing company. They are in Los Angeles, California and have small team of experts. Their services include Email Marketing and Branding.
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$1,000+< $25 / hr2 - 9Houston, TX
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Hegemonic Softwares & Mobile Applications is a branding firm. The team focuses on Branding and Search Engine Optimization and is headquartered in Houston, Texas.
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$5,000+$150 - $199 / hr2 - 9Tustin, CA
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Creative Shoebox Marketing Agency is a branding firm. The team is based in Tustin, California, and their services include Branding and Print Design.
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$1,000+$100 - $149 / hr2 - 9Honolulu, HI
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White Space Studio, INC., a branding agency, was launched in 2017. Based in Honolulu, Hawaii and Cambridge, Canada, the team provides Branding and Social Media Marketing.
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$1,000+$100 - $149 / hr2 - 9Lindenwold, NJ
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ICreate is a branding firm based in Lindenwold, New Jersey. Their services include Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Indianapolis, IN
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Indy Sign Factory is an Advertising company. They were launched in 2021, and their services include Advertising and Branding.
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$1,000+$100 - $149 / hr2 - 9Kalispell, MT
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JCreative Website & Graphic Design is a branding company. Launched in 2008, the firm is based in Kalispell, Montana. Their services include Branding and Marketing Strategy.
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$1,000+$100 - $149 / hr2 - 9Littleton, CO
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Point A Solutions LLC, a branding firm, was founded in 2004. The company focuses on Branding and Web Design, and is small.
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$1,000+$50 - $99 / hr2 - 9Mount Clemens, MI
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Thinkfeelrespond is a branding company. Founded in 2016, the team specializes in Branding and Web Design.
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Undisclosed$100 - $149 / hr2 - 9Sarasota, FL
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Web design agency Rocket Booster is located in Sarasota, Florida and Johnson City, Tennessee. They offer Web Design and Social Media Marketing and were founded in 2015.
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$1,000+$50 - $99 / hr10 - 49Sacramento, CA
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See all 2 projectsWhich book writing service is your need? You will find everything you are looking for, from professional writers to top marketers. Over here you can find the litany of books that have been published
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$5,000+$100 - $149 / hr10 - 49Atlanta, GA
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WITH/agency is a branding company. They specialize in Branding and Content Marketing and were launched in 2012. The company is in Atlanta, Georgia.
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UndisclosedUndisclosed10 - 49Greensboro, NC
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Runnit is a small Greensboro, North Carolina-based Corporate Training & Coaching company. The team provides Corporate Training & Coaching and Branding.
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List of the Top 15 United States Naming Firms
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$10,000+$300+ / hr10 - 49Oakland, CA
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39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
85% Branding100% Naming15% Other -
$10,000+$300+ / hr10 - 49Littleton, CO
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38.9/40.020/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
85% Branding70% Naming15% Other -
$25,000+$300+ / hr2 - 9New York, NY
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38.9/40.019.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Branding60% Naming10% Other -
$10,000+$200 - $300 / hr2 - 9New York, NY
Ability to deliver
37.5/40.018.4/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Branding100% Naming -
$25,000+$200 - $300 / hr2 - 9New York City, NY
Ability to deliver
37.5/40.018.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Branding100% Naming -
$75,000+$200 - $300 / hr10 - 49Atlanta, GA
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding25% Naming -
$10,000+$200 - $300 / hr2 - 9Brevard, NC
Ability to deliver
36.5/40.016.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Branding100% Naming -
$10,000+Undisclosed2 - 9Berkeley, CA
Ability to deliver
36.2/40.016.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding100% Naming -
UndisclosedUndisclosed2 - 9Sausalito, CA
Ability to deliver
36.2/40.016.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding100% Naming -
UndisclosedUndisclosed2 - 9Los Angeles, CA
Ability to deliver
35.5/40.018.4/20 Reviews10/10 Clients & Experience7.1/10 Market PresenceService focus
100% Branding85% Naming -
$10,000+$150 - $199 / hr2 - 9Denver, CO
Ability to deliver
36.8/40.017.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
70% Branding50% Naming30% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
39.4/40.019.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding10% Naming -
$50,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Branding10% Naming40% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
39.2/40.019.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding10% Naming -
$10,000+$150 - $199 / hr10 - 49Annapolis, MD
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
70% Branding10% Naming30% Other -
$25,000+$150 - $199 / hr50 - 249Portland, OR
Ability to deliver
37.5/40.020/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
55% Branding25% Naming45% Other -
$10,000+Undisclosed2 - 9Austin, TX
Ability to deliver
35.5/40.016.8/20 Reviews9.8/10 Clients & Experience8.9/10 Market PresenceService focus
60% Branding100% Naming40% Other -
$25,000+$150 - $199 / hr10 - 49New Gloucester, ME
Ability to deliver
38.7/40.019/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Branding10% Naming40% Other -
$25,000+$200 - $300 / hr2 - 9Pacifica, CA
Ability to deliver
36.7/40.017.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Branding40% Naming -
$10,000+$100 - $149 / hr50 - 249New York, NY
Ability to deliver
37.8/40.017.8/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Branding15% Naming40% Other -
$10,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
38.3/40.018.8/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
80% Branding10% Naming20% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.5/40.019/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
55% Branding10% Naming45% Other -
UndisclosedUndisclosed10 - 49Sausalito, CA
Ability to deliver
33.4/40.016.2/20 Reviews9.2/10 Clients & Experience7.9/10 Market PresenceService focus
90% Branding80% Naming10% Other -
$25,000+$150 - $199 / hr2 - 9Scottsdale, AZ
Ability to deliver
37.1/40.017.8/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
70% Branding10% Naming30% Other -
$10,000+$150 - $199 / hr50 - 249New York, NY
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
20% Branding15% Naming80% Other -
$75,000+$200 - $300 / hr10 - 49Houston, TX
Ability to deliver
35.6/40.017.2/20 Reviews10/10 Clients & Experience8.4/10 Market PresenceService focus
60% Branding25% Naming40% Other -
$10,000+$150 - $199 / hr10 - 49San Francisco, CA
Ability to deliver
35.5/40.016.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Branding25% Naming -
$10,000+$150 - $199 / hr2 - 9Chicago, IL
Ability to deliver
35.8/40.016.8/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
45% Branding50% Naming55% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Branding20% Naming85% Other -
$75,000+$150 - $199 / hr10 - 49San Diego, CA
Ability to deliver
36.5/40.017.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
70% Branding10% Naming30% Other
U.S. Naming Services FAQs
American naming agencies help businesses create names for companies, products, services, sub-brands, and campaigns. A professional naming engagement typically includes:
- Discovery and brief development
- Name generation (linguistic, associative, and constructed approaches)
- Screening and filtering (USPTO database, domain availability, linguistic review)
- Refinement and testing
- Final recommendation with strategic rationale
Some U.S. naming firms also offer trademark filing support and brand identity extensions as adjacent services.
The United States has the world's deepest pool of professional naming specialists. U.S.-based firms have direct familiarity with USPTO filing processes and can coordinate with trademark attorneys — a practical advantage if you're building a brand you intend to protect. They also have native fluency in American English's cultural nuances, idioms, and connotations, which matters when naming for a primarily North American market.
According to Clutch pricing data, U.S. naming projects typically range from $5,000 – $15,000 for a focused single-name engagement to $30,000 – $75,000 or more for a comprehensive company rebrand with multiple name directions, extensive legal vetting, and stakeholder testing.
Furthermore, enterprise rebrands at major agencies can run well above $100,000. Most U.S. naming firms price by project rather than by the hour. Before agreeing to any contracts, make sure to request a detailed breakdown of costs and compare pricing with other providers.
The most important filter is process transparency. Ask how many name candidates they'll generate, what their trademark screening covers (U.S.-only vs. international), and whether they include linguistic review.
Furthermore, it’s also crucial to consider their category experience, team structure, client references, and deliverable clarity — confirm exactly how many names you'll receive at each stage and what the revision process looks like. Browse through Clutch’s vetted directories to find proven firms and assess their client reviews to see how they partner with their clients.
- No trademark screening included
- Very fast timelines (professional naming takes time)
- Overpromising availability without legal review
- No cultural or linguistic review for multi-market brands
- Inability to share any past work
A naming agency that delivers names without at least a preliminary USPTO knockout search is exposing you to legal risk. Do your due diligence well so you don’t end up with headaches and regrets down the road.