Top Advertising Agencies & Marketing Companies
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Featured
What are Featured Providers?
$1,000+Undisclosed10 - 49Las Vegas, NVServices provided
See all 4 projectsVersion2 is an advertising agency specializing in programmatic media and marketing services. The firm is praised for its strategic expertise, proactive communication, and innovative technology, with 100% of reviewers highlighting its effectiveness in managing campaigns and exceeding performance goals. Clients appreciate Version2's ability to integrate seamlessly with their teams, providing valuable insights and improving media efficiency.
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency specializing in Paid Media and Advertising Services. They manage Google and Facebook ads, aiming to generate high-quality leads with minimal spending. Despite some challenges, they have shown improvement compared to other agencies, impressing clients with their enthusiasm and work quality. Approximately 75% of reviewers mention their effective project management and communication.
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an Advertising Agency offering comprehensive advertising services, including media buying, branding, and paid marketing. Clients consistently praise their value for cost, effective project management, and impressive results, with 100% of reviews noting improved website traffic and engagement. Their tailored and innovative strategies, aligned with company values, demonstrate their commitment to client success.
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UndisclosedUndisclosed10 - 49Fairfax, VA
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Call center company PerfectBPOSolutions is in Fairfax, Virginia. Launched in 2021, the team provides Call Center Services and Back Office Outsourcing.
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UndisclosedUndisclosed10 - 49Paris, France
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Sparknews, a Business Consulting company, specialize in Business Consulting and Corporate Training & Coaching. They were established in 2012.
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Featured
What are Featured Providers?
$25,000+$150 - $199 / hr2 - 9Nashville, TNServices provided
See all 4 projectsFoxtail Growth Partners is a proficient advertising agency specializing in paid marketing and advertising services. With consistent client praise, they achieve successful campaigns through personalized strategies, as noted by 100% of reviewers. Clients commend their creativity and efficient project management, resulting in improved brand awareness and consistent client acquisition.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 78 projectsNinja Promo is an advertising agency specializing in paid media, social media marketing, and branding services. The company is praised for its strong project management, responsiveness, and effective advertising strategies, achieving measurable outcomes like increased leads and enhanced brand visibility for clients. While approximately 80% of reviews highlight positive experiences, suggesting Ninja Promo's strengths in communication and creativity, one review notes a negative experience involving influencer marketing.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is an advertising agency offering advertising services, with a focus on SEO, PPC, and paid marketing. The reviews indicate a generally positive sentiment, with approximately 86% of clients highlighting effective project management, timely deliverables, and improved campaign performance. A noteworthy 14% of reviews expressed dissatisfaction with communication and strategy alignment. The company is praised for its expertise and seamless integration with client teams.
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UndisclosedUndisclosed10 - 49Louisville, KY
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KERTIS is a video production agency. Their small team is located in Louisville, Kentucky and specializes in Video Production and Corporate Photography. The company was founded in 2009.
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UndisclosedUndisclosed10 - 49Daytona Beach, FL
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Midlantic Marketing Solutions, a small print design company, is based in Daytona Beach, Florida. Their services include Print Design and Web Development.
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UndisclosedUndisclosed10 - 49Dubai, United Arab Emirates
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Trinity Media LLC is a Dubai, United Arab Emirates-based print design agency. Established in 2010, the team offers Print Design and Graphic Design.
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UndisclosedUndisclosed10 - 49Dubai, United Arab Emirates
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Color Track Printing, a print design company, specializes in Print Design and Graphic Design. The company is in Dubai, United Arab Emirates.
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UndisclosedUndisclosed10 - 49Saint Peters, Australia
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Next Printing is a print design agency. Headquartered in Saint Peters, Australia, their small team provides Print Design and Graphic Design. The agency was launched in 1986.
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Featured
What are Featured Providers?
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an advertising agency providing comprehensive advertising services, including digital marketing, media buying, and branding. Their reviews reflect overwhelmingly positive feedback, with emphasis on their strategic insights, efficient project management, and innovative use of behavioral data for targeted advertising. Approximately 90% of the reviews highlight their exceptional communication skills and ability to deliver measurable improvements in key performance indicators.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
$5,000+$150 - $199 / hr10 - 49New York, NYServices provided
See all 13 projectsHunter Digital Marketing is a full-service advertising agency specializing in paid media, marketing, and branding across various platforms. The company consistently receives positive feedback, with 100% of reviewers praising their strategic expertise, responsiveness, and ability to integrate seamlessly with client teams. Clients commend their ability to drive growth through data-driven optimization and client-focused solutions, noting their impressive success in enhancing brand awareness and achieving measurable results.
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UndisclosedUndisclosed10 - 49Dublin, Ireland
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Established in 2011, Navy Blue Sports is a Talent Representation company. The company offers Talent Representation and Sports Marketing, and is small.
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UndisclosedUndisclosed10 - 49
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HD Studios is an user experience agency. They offer UX/UI Design and Web Development and were founded in 2002. The agency is in Washington, District of Columbia.
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, campaign assets, and paid media strategies. With 100% positive feedback, clients commend their emotional connection with consumers and timely project delivery. Approximately 67% of reviewers highlight their professionalism and proactive communication, while 33% note their ability to reduce costs and improve conversion rates.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 5 projectsDigital Hot Sauce is a digital marketing agency specializing in Google and Meta ads management, SEO optimization, and website design. Across various projects, clients consistently praise their strategic approach and commitment to understanding client needs, with approximately 80% highlighting their impressive communication and expertise. While most feedback is positive, around 20% suggest improvements in technical guidance and troubleshooting efficiency.
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$10,000+$150 - $199 / hrFreelancerGlasgow, Scotland, Scotland
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Doug Summers Graphics is a graphic design agency launched in 2010. Their team provides Graphic Design and Advertising.
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$10,000+$150 - $199 / hrFreelancerSheffield, England
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Small Advertising company Sanderson Bob, is located in Sheffield, England. The team provides Advertising and Branding.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr2 - 9Swansea, WalesServices provided
See all 8 projectsWeb Marketer is an advertising agency specializing in paid marketing services, with a focus on Google Ads management and digital advertising consultation. Across their reviews, 100% of clients praise their ability to meet deadlines, improve lead quality, and achieve desired results, highlighting their professionalism and strategic problem-solving approach. Notably, Web Marketer excels in delivering high-quality leads and maintaining strong communication with clients.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 20 projectsCorkboard Concepts is an advertising agency offering services such as PPC advertising, SEO, and website development. Reviewers commend their professionalism, accessibility, and genuine approach, with all feedback being positive. Approximately 50% of reviewers highlight their impressive customer service and project management, while 100% note their local focus and capability in generating traffic and leads.
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UndisclosedUndisclosedFreelancer
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Feelcodes, an UX agency, was founded in 2016. They focuses on UX/UI Design and Graphic Design.
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UndisclosedUndisclosedFreelancerTotnes, England
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Branding agency Nicegraphicdesign was launched in 2003. The team focuses on Branding and Graphic Design.
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UndisclosedUndisclosedFreelancerShelfanger, England
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Smith UK LTD is a branding company. The team focuses on Branding and Graphic Design, and the firm is based in Shelfanger, England.
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UndisclosedUndisclosedFreelancer
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Steve Davis Graphic Design is an Advertising company established in 2013. The company focuses on Advertising and Graphic Design.
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UndisclosedUndisclosedFreelancerBozeman, MT
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OoLite Media is a video production agency located in Bozeman, Montana. Their services include Video Production and Advertising.
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UndisclosedUndisclosedFreelancerGrants Pass, OR
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Flying Toad Graphics, an Advertising company, is in Grants Pass, Oregon. They provide Advertising and Graphic Design.
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UndisclosedUndisclosedFreelancerOakland, CA
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SOME DAYS is a small Oakland, California-based Advertising company. Their services include Advertising and Graphic Design.
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UndisclosedUndisclosedFreelancerLittle Rock, AR
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Creative Stream Graphics is a graphic design company. Founded in 2001, the company is headquartered in Little Rock, Arkansas. Their team provides Graphic Design and Logo.
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UndisclosedUndisclosedFreelancer
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EMH Graphics, a graphic design agency, offers Graphic Design and Branding. The agency is based in Little Rock, Arkansas.
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UndisclosedUndisclosedFreelancerColumbia, SC
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Tim McKeever is a Packaging Design company established in 1981. The team specializes in Packaging Design and Advertising.
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UndisclosedUndisclosedFreelancerColumbia, MO
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Guilford Creative is a branding agency. The company is based in Columbia, Missouri. Their team specializes in Branding and Graphic Design.
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UndisclosedUndisclosedFreelancerEl Prado, NM
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Taos Design Works, a small branding agency, is in El Prado, New Mexico. The team provides Branding and Graphic Design.
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UndisclosedUndisclosedFreelancerLawrenceville, GA
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Launched in 2012, CraterDust, a small Packaging Design company, is based in Lawrenceville, Georgia. Their services include Packaging Design and Advertising.
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UndisclosedUndisclosedFreelancerPhiladelphia, PA
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Steve DeCusatis Design, LLC is an Advertising company headquartered in Philadelphia, Pennsylvania. Launched in 2011, the team specializes in Advertising and Branding.
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UndisclosedUndisclosedFreelancer
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Established in 2011, Flobidesign is a graphic design company. Located in Genoa, Italy, the team provides Graphic Design and Logo.
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UndisclosedUndisclosedFreelancerFirenze, Italy
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Design Studio Livia Cirone is a web design company established in 2010. The agency provides Web Design and Graphic Design.
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UndisclosedUndisclosedFreelancer
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Diego Chacon Design Studio is an user experience design company. Established in 1996, the company provides UX/UI Design and Branding.
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UndisclosedUndisclosedFreelancerBari, Italy
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Fenixo Studio is a web design agency. Established in 2008, the team provides Web Design and Web Development.
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UndisclosedUndisclosedFreelancer
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Based in Grafton, Wisconsin, Andrew Feller Photography is a small Corporate Photography company. Their services include Corporate Photography and Advertising.
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UndisclosedUndisclosedFreelancerDubai, United Arab Emirates
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CIBS Media is a print design company. Their small team is located in Dubai, United Arab Emirates. Their services include Print Design and Advertising.
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UndisclosedUndisclosedFreelancerHannover, Germany
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Freakshot is a video production company in Hannover, Germany. The team specializes in Video Production and Corporate Photography.
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UndisclosedUndisclosedFreelancerSaint Paul, MN
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Content Writing Services company Conk Creative LLC was founded in 2008. Headquartered in Saint Paul, Minnesota, the team specializes in Content Writing Services and Advertising.
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$5,000+$100 - $149 / hr2 - 9Scottsdale, AZ
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Graphique Creative, an Advertising company, is headquartered in Scottsdale, Arizona. They offer Advertising and Branding.
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$5,000+$100 - $149 / hr2 - 9Austin, TX
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Alyson Design is a graphic design company. They were launched in 2001, and their services include Graphic Design and Logo.
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$10,000+$150 - $199 / hr2 - 9Cheshire, England
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Delicious Design is a graphic design agency. They are based in Cheshire, England and have small team. They offer Graphic Design and Logo.
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$10,000+$150 - $199 / hr2 - 9
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Error Creative Studio is a mobile application development firm. They provide Mobile App Development and Web Design and were founded in 2010. The agency is located in London, England.
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$5,000+$100 - $149 / hr2 - 9Canton, GA
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Launched in 1984, Egeland Wood & Zuber Inc, a small web design company, is located in Canton, Georgia. Their services include Web Design and Print Design.
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$10,000+$150 - $199 / hr2 - 9
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Roylance is a small video production company. Launched in 2015, the team focuses on Video Production and Advertising.
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$10,000+$150 - $199 / hr2 - 9
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Software development firm Proper Banners was established in 2016. The company provides Custom Software Development and Digital Strategy.
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$10,000+$150 - $199 / hr2 - 9Glasgow , Scotland
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Graphic design agency Adamson Design offers Graphic Design and Packaging Design. They are located in Glasgow , Scotland.
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$10,000+$150 - $199 / hr2 - 9Liverpool, England
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Bolland and Lowe, a graphic design agency, is based in Liverpool, England. They specialize in Graphic Design and Advertising.
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$10,000+$100 - $149 / hr2 - 9Austin, TX
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Fractal Visuals, a video production company, was launched in 2012. The small team specializes in Video Production and Web Design.
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$5,000+$100 - $149 / hr2 - 9Berlin, Germany
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DRUGA DESIGN Studio is a graphic design company. The team provides Graphic Design and Logo and is in Berlin, Germany.
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UndisclosedUndisclosed2 - 9Makati, Philippines
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Director’s Board Video & Film Productions is a small Makati, Philippines-based video production agency. The team offers Video Production and Advertising.
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UndisclosedUndisclosed2 - 9Quito, Ecuador
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Located in Quito, Ecuador, CISMO Corporation is a custom software development firm. Launched in 2005, the team provides Custom Software Development and IT strategy consulting.
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UndisclosedUndisclosed2 - 9Quezon City, Philippines
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Founded in 2015, ConSync Digital is a graphic design agency. The agency focuses on Graphic Design and Web Development, and is small.
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UndisclosedUndisclosed2 - 9Cape Town, South Africa
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Web design agency Two Fishes Design Agency was founded in 2006. In Cape Town, South Africa, the team specializes in Web Design and Logo.
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UndisclosedUndisclosed2 - 9Johannesburg, South Africa
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Hashtag99 is a Digital Strategy company. Headquartered in Johannesburg, South Africa, the team focuses on Digital Strategy and Graphic Design.
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UndisclosedUndisclosed2 - 9Nairobi, Kenya
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Founded in 2006, Internet Hotspot is a Digital Strategy company. The team offers Digital Strategy and E-Commerce Development.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
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- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Advertising Agencies & Marketing Firms
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$25,000+$200 - $300 / hr50 - 249Washington, DC
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
30% Advertising70% Marketing -
$1,000+$50 - $99 / hr50 - 249New York, NY
Ability to deliver
36.8/40.019.6/20 Reviews9/10 Clients & Experience8.2/10 Market PresenceService focus
30% Advertising70% Marketing -
$5,000+Undisclosed50 - 249Newark, DE
Ability to deliver
39/40.020/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.9/40.016/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$5,000+$200 - $300 / hr10 - 49Toronto, Canada
Ability to deliver
37.2/40.018.4/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
40% Advertising50% Marketing10% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
37.1/40.020/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising50% Marketing40% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.9/40.017.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
39.1/40.019.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
37.4/40.018/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$5,000+$150 - $199 / hr10 - 49Fishers, IN
Ability to deliver
38.5/40.019.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising80% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
25% Advertising50% Marketing25% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.9/40.016.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
45% Advertising45% Marketing10% Other -
$1,000+$100 - $149 / hr10 - 49Calgary, Canada
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising60% Marketing30% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34/40.016.4/20 Reviews8.7/10 Clients & Experience8.9/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
38.9/40.020/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$150 - $199 / hr10 - 49Austin, TX
Ability to deliver
34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
50% Advertising20% Marketing30% Other -
$5,000+$100 - $149 / hr50 - 249London, England
Ability to deliver
38.6/40.019/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$50 - $99 / hr10 - 49Atlanta, GA
Ability to deliver
39/40.019/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$100,000+$200 - $300 / hr50 - 249New York, NY
Ability to deliver
34.6/40.016.2/20 Reviews10/10 Clients & Experience8.3/10 Market PresenceService focus
25% Advertising75% Marketing -
$1,000+$200 - $300 / hr10 - 49San Antonio, TX
Ability to deliver
35.6/40.018.2/20 Reviews9.4/10 Clients & Experience8/10 Market PresenceService focus
35% Advertising50% Marketing15% Other
Latest Advertising Articles
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Generational Gaps Reveal Ads’ Relevance Today
Learn how generational gaps shape ad relevance across digital advertising platforms. Understand key strategies for smarter generational marketing.
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms twice a year based on a proprietary methodology. The top advertising agencies for Fall 2025 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.