Top Advertising Agencies & Marketing Companies
Advertising turns great ideas into household names, but finding the right partner can feel overwhelming. Clutch simplifies your search by collecting in-depth client reviews, validating portfolios, and ranking top advertising agencies so you can hire with confidence. Use filters for budget, location, industry, and more to surface firms that match your goals, whether you need a global network or a "marketing agency near me." Start exploring advertising and marketing agencies in the United States, advertising companies in the United Kingdom, or advertising firms in Canada, then fine-tune your shortlist by reading verified feedback and comparing measurable results.
Looking for more specific services? Check out our directories for Top Amazon Advertising Agencies or the Top Reddit Advertising Agencies.
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Featured
What are Featured Providers?
$1,000+Undisclosed10 - 49Las Vegas, NVServices provided
See all 8 projectsVersion2 is a dynamic advertising agency that specializes in programmatic marketing, paid media, and branding services. The company is praised for its innovative technology and strategic execution, with 100% of reviewers highlighting its exceptional performance in media buying and campaign management. Clients commend Version2's responsive communication, strategic insights, and ability to exceed expectations, with no significant areas for improvement reported.
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency specializing in Google and Facebook ads, media buying, and paid marketing services. While feedback indicates that results have not been overwhelming, their enthusiasm and quality of work have been noted positively. Approximately 80% of the review highlights their effective onboarding process and consistent communication. Nonetheless, there is room for improvement in focusing on return on ad spend (ROAS).
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an advertising agency specializing in marketing, promotions, and media buying, offering comprehensive advertising services to enhance brand visibility and drive customer engagement. Consistently praised for their professional project management and responsiveness, 100% of reviewers noted the value for cost. Remarkably, they achieved significant improvements in website traffic, social media engagement, and online sales across various projects.
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UndisclosedUndisclosed2 - 9Columbus, OH
Services provided
Iron Pulley is an Advertising company. Their small team is based in Columbus, Ohio. Their services include Advertising and Pay Per Click.
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UndisclosedUndisclosed2 - 9Parkland, FL
Services provided
NIC Advertising, an Advertising company, is headquartered in Parkland, Florida. Established in 2004, the team offers Advertising and Pay Per Click.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an advertising agency specializing in paid media and digital marketing strategies. The company consistently receives praise for its project management skills, with 100% of reviewers highlighting their responsiveness and ability to meet deadlines. Clients appreciate Dragon360's strategic mindset and innovative solutions, as evidenced by their role in driving brand awareness, conversions, and improved lead generation across various platforms.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is a comprehensive advertising agency offering specialized services in SEO and PPC management, as well as creative advertising solutions. Approximately 75% of their reviews highlight their effective project management and timely deliverables, while about 25% mention challenges with understanding client goals and communication issues. Overall, Jives Media excels in providing tailored marketing strategies and improving advertising effectiveness.
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an advertising agency specializing in digital and traditional media buying and paid marketing services. The company is lauded for its organized project management, clear communication, and innovative media strategies, with approximately 90% of reviewers highlighting their attention to detail and strategic insights. Clients commend their ability to deliver quantifiable outcomes and adapt to project needs efficiently.
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UndisclosedUndisclosed2 - 9
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Headquartered in West Linn, Oregon, burnett media group is a small Advertising company. The team offers Advertising and Branding.
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UndisclosedUndisclosed2 - 9Toronto, Canada
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Seedesign Marketing & Advertising is a Business Consulting company. They were launched in 2006, and their services include Business Consulting and Advertising.
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UndisclosedUndisclosed2 - 9
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WebPR Ukraine is a website development firm. Located in Dnipro, Ukraine, their small team provides Web Development and Advertising. The agency was established in 2007.
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UndisclosedUndisclosed2 - 9London, England
Services provided
Penny4 is a London, England-based video production agency. They provide Video Production and Social Media Marketing.
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UndisclosedUndisclosed2 - 9London, England
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Lead Hero AI is a CRM consulting and SI company. Launched in 2018, the firm is located in London, England. Their services include CRM consulting and SI and Advertising.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 95 projectsNinja Promo is an advertising agency specializing in marketing, branding, and paid media services. Overall, 88% of reviews highlight positive outcomes such as increased engagement, improved lead quality, and lower costs. Clients appreciate their adaptability and quick responsiveness, though 12% mention communication improvements as an area of need. Their expertise in delivering tailored advertising services effectively aligns with the client's business goals.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, paid media, and advertising services. The company has received overwhelmingly positive feedback, with 100% of reviewers noting their timely project delivery and effective communication. Clients value their emotional connection with consumers and proactive approach, though some suggest increased in-person interactions and expanded access to creative talent.
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UndisclosedUndisclosed2 - 9Pottstown, PA
Services provided
FutureNow Marketing is a small Pottstown, Pennsylvania-based Advertising company. The team offers Advertising and Branding.
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UndisclosedUndisclosed2 - 9Grossa, Italy
Services provided
Social media marketing agency Ven Digital Srls was established in 2017. The company provides Social Media Marketing and Email Marketing.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 6 projectsDigital Hot Sauce is a digital marketing agency specializing in PPC management, website optimization, SEO, and strategic ad management across platforms like Google and Meta. Their reviews indicate a strong emphasis on personalized service and understanding client needs, with 100% of the feedback highlighting their effectiveness, care, and expertise. Clients report measurable improvements in ROI, lead generation, and brand visibility.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency specializing in digital marketing and advertising services, including website design, PPC advertising, and SEO. With 100% of reviewers praising their professionalism, responsiveness, and strong client partnerships, they are noted for their customer service, detail-oriented project management, and ability to drive significant traffic and leads. Despite being a young company, they consistently exceed expectations.
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UndisclosedUndisclosed2 - 9Houston, TX
Services provided
Advertising company Raydon Creative Marketing was founded in 2016. The company specializes in Advertising and Branding.
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UndisclosedUndisclosed2 - 9
Services provided
ZJ Group is an Event Marketing company based in Seattle, Washington. They specialize in Event Marketing and Advertising.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC Campaign Management. Clients consistently praise their professionalism, high availability, and ability to deliver impressive results, such as increased website traffic and lead conversions. With 100% positive feedback, 50% of reviewers commend their communication, highlighting their strategic approach and expertise in advertising services.
$5,000+$150 - $199 / hr10 - 49Las Vegas, NVServices provided
See all 2 projectsMassMedia is a comprehensive advertising agency offering full-service marketing and advertising solutions. They are highly praised for their exceptional project management and strategic execution, with 100% of reviewers highlighting their professional and driven staff. Notably, they achieved nearly 50% sales within nine weeks, showcasing their effective media buying and promotional strategies.
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UndisclosedUndisclosed2 - 9
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Genomic Digital, a small Advertising company, is located in. The team focuses on Advertising and Branding.
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UndisclosedUndisclosed2 - 9Warszawa, Poland
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Interactive Agency Creation Studio is a small Advertising company in Warszawa, Poland. Their services include Advertising and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
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Video production agency Video Village was established in 2023. The team specializes in Video Production and Advertising.
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UndisclosedUndisclosed2 - 9
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Creative Pixel Studios is a small Los Angeles, California-based Advertising company. The team specializes in Advertising and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9
Services provided
MomentumPro is a SEO services firm. In Tampa, Florida, the agency offers Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9Banja Luka, Bosnia and Herzegovina
Services provided
Studio Nenad Došen, a small Advertising company, is based in Banja Luka, Bosnia and Herzegovina. The team focuses on Advertising and Branding.
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UndisclosedUndisclosed2 - 9Toronto, Canada
Services provided
Product Pixel is a small Advertising company headquartered in Toronto, Canada. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9New Westminster, Canada
Services provided
Reaction Creative is a small New Westminster, Canada-based Advertising company. Their services include Advertising and Branding.
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$1,000+$200 - $300 / hrFreelancerAvoca Beach, Australia
Services provided
Small Advertising company iDeal Photography, is headquartered in Avoca Beach, Australia. Their services include Advertising and Commercial Property Management.
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$1,000+$50 - $99 / hr2 - 9
Services provided
MAKEiNDIA TECH is a website development firm established in 2025. The company focuses on Web Development and Custom Software Development.
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$1,000+$100 - $149 / hrFreelancerFalmouth, England
Services provided
Anthonyis Limited is an user experience agency located in Falmouth, England. Launched in 2017, the team focuses on UX/UI Design and Web Design.
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UndisclosedUndisclosedFreelancerDe Panne, Belgium
Services provided
Bypicknick is a branding company in De Panne, Belgium. The team focuses on Branding and Video Production.
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Undisclosed< $25 / hrFreelancer
Services provided
See all 1 projectsSOUTH AFRICA N.1 SEO specializes in delivering comprehensive digital marketing services, including Social Media Marketing, Video Marketing, Data Analysis, and SEO services. The reviews highlight the company's expertise in increasing brand presence, driving organic traffic, and enhancing lead generation through strategic marketing interventions. Clients commend their data-driven approach and tailored strategies, recommending them for effective marketing solutions in South Africa.
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$1,000+$50 - $99 / hrFreelancer
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Web Pro Chicago is a website development firm. The team offers Web Development and Web Design, and the agency is in Chicago, Illinois.
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$1,000+$50 - $99 / hr10 - 49Toronto, Canada
Services provided
See all 1 projectsGrasp Solutions offers business process outsourcing services, including limousine outsourcing, call answering, and virtual receptionist functions. Reviews highlight their excellent project management, timely delivery, and high-quality impact on customers, with commendable performance even within a low-budget framework. Overall, clients appreciate the valuable and accurate services provided by Grasp Solutions.
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$5,000+$50 - $99 / hr10 - 49Bengaluru, India
Services provided
Tipenter Technologies, a mobile app development firm, was founded in 2012. The team focuses on Mobile App Development and Web Design.
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$10,000+$150 - $199 / hr10 - 49London, England
Services provided
Space66 is a small video production company located in London, England. The team focuses on Video Production and Web Development.
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$5,000+< $25 / hr10 - 49
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Amitechlabs is an Advertising company founded in 2011. In Portland, Oregon, the team specializes in Advertising and Branding.
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$5,000+$100 - $149 / hr10 - 49Surry Hills, Australia
Services provided
Litterini + Clark is a Digital Strategy company. They are in Surry Hills, Australia, and their services include Digital Strategy and Advertising.
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$10,000+$50 - $99 / hr10 - 49Toronto, Canada
Services provided
CAVR is an AR/VR development company founded in 2017. Located in Toronto, Canada, the team provides AR/VR development and Advertising.
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$1,000+$25 - $49 / hr10 - 49Warszawa, Poland
Services provided
Letsgobold is a website development firm headquartered in Warszawa, Poland and Łódź, Poland. They focus on Web Development and UX/UI Design and were established in 2007.
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$1,000+$25 - $49 / hr10 - 49Istanbul, Türkiye
Services provided
Shetewy-Tech is a small Advertising company established in 2008. Their services include Advertising and Custom Software Development.
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$1,000+< $25 / hr10 - 49Pune, India
Services provided
Optical Arc Pvt. Ltd, a software development company, is based in Pune, India. Their services include Custom Software Development and E-Commerce Development.
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$5,000+$50 - $99 / hr10 - 49Punta Cana, Dominican Republic
Services provided
Netix, a website development firm, was founded in 2018. The firm specializes in Web Development and Advertising.
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$5,000+$100 - $149 / hr2 - 9Santa Barbara, CA
Services provided
Coexist Media is a small UX company established in 2012. Their team specializes in UX/UI Design and Artificial Intelligence.
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$10,000+$100 - $149 / hr2 - 9Warszawa, Poland
Services provided
Established in 2021, area light is an user experience design company. The small team provides UX/UI Design and Web Design.
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$1,000+$100 - $149 / hr2 - 9
Services provided
Creative Digital is a small Advertising company founded in 2019. Their team provides Advertising and Video Production.
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$5,000+$50 - $99 / hr2 - 9Dhaka, Bangladesh
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Website development company RODH-IT is in Dhaka, Bangladesh. They focus on Web Development and Advertising and were established in 2020.
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$1,000+$50 - $99 / hr2 - 9Saugus, MA
Services provided
Lex Marketing Agency is a social media marketing agency established in 2022. The small team provides Social Media Marketing and Web Design.
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$1,000+$50 - $99 / hr2 - 9
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GEDEONS is a web development firm located in Beirut, Lebanon. They focus on Web Development and E-Commerce Development and were established in 1984.
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UndisclosedUndisclosed2 - 9
Services provided
Developerbox Innovation PVT LTD is a website development company. Located in Raipur, India, the firm was launched in 2023. Their team provides Web Development and Custom Software Development.
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$1,000+Undisclosed2 - 9
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CT Creative Media, LLC, a video production company, was founded in 2022. The agency offers Video Production and Corporate Photography.
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UndisclosedUndisclosed2 - 9
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Website Connect is a web design agency. Their small team is located in Crewe, England and focuses on Web Design and Commercial Printing. The firm was launched in 2020.
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UndisclosedUndisclosed2 - 9Bengaluru, India
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LeadIcon Technologies Private Limited is an AI Agents company established in 2017. The firm focuses on AI Agents and CRM consulting and SI.
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$10,000+Undisclosed2 - 9
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AGMM ltd is a custom software development company launched in 2025. The firm focuses on Custom Software Development and Direct Marketing, and is small.
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$1,000+$25 - $49 / hr10 - 49Jakarta, Indonesia
Services provided
Untold Project, a branding firm, is based in Jakarta, Indonesia. Their services include Branding and Logo.
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$1,000+$100 - $149 / hr50 - 249
Services provided
See all 1 projectsPegasus Book Writing is a premium book writing and publishing company dedicated to helping authors bring their stories to life through expert writing, editing, and marketing services. We understand
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$5,000+$25 - $49 / hr50 - 249Las Condes, Chile
Services provided
OQO is a Las Condes, Chile-based Advertising company. The team offers Advertising and Digital Strategy.
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$10,000+$150 - $199 / hrFreelancer
Services provided
Launched in 2010, Space on White is a SEO company. The team focuses on Search Engine Optimization and Web Design.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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- In-depth client interviews and ratings
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- Market presence
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Advertising Agencies & Marketing Firms
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$5,000+Undisclosed50 - 249
Ability to deliver
38.8/40.019.8/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
37.1/40.020/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
39.1/40.019.2/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.2/40.016/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.3/40.016.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.1/40.018.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34.4/40.016.4/20 Reviews8.7/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
$25,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
37.8/40.020/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.5/40.016/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
38/40.019.8/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
35.8/40.016.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37.8/40.018.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
15% Advertising60% Marketing25% Other -
$5,000+$150 - $199 / hr10 - 49Carmel, IN
Ability to deliver
37.3/40.018.2/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising80% Marketing -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
39/40.020/20 Reviews9.2/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49Henderson, NV
Ability to deliver
33.5/40.016.4/20 Reviews9.1/10 Clients & Experience8/10 Market PresenceService focus
50% Advertising50% Marketing -
$1,000+$50 - $99 / hr10 - 49Miami, FL
Ability to deliver
38.1/40.018.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
15% Advertising85% Marketing -
$25,000+$150 - $199 / hr10 - 49Austin, TX
Ability to deliver
34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
50% Advertising20% Marketing30% Other
Latest Advertising Articles
See all articles
Agentic Commerce in Google Ads: What's Changed for Advertisers
Bidding and targeting in Google Ads now run mostly on autopilot. Here's what that shift means for advertisers and where to start adjusting.
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms based on a proprietary methodology. The top advertising agencies for 2026 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.