Top Advertising Agencies & Marketing Companies
Advertising turns great ideas into household names, but finding the right partner can feel overwhelming. Clutch simplifies your search by collecting in-depth client reviews, validating portfolios, and ranking top advertising agencies so you can hire with confidence. Use filters for budget, location, industry, and more to surface firms that match your goals, whether you need a global network or a "marketing agency near me." Start exploring advertising and marketing agencies in the United States, advertising companies in the United Kingdom, or advertising firms in Canada, then fine-tune your shortlist by reading verified feedback and comparing measurable results.
Looking for more specific services? Check out our directories for Top Amazon Advertising Agencies or the Top Reddit Advertising Agencies.
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Featured
What are Featured Providers?
$1,000+Undisclosed10 - 49Las Vegas, NVServices provided
See all 8 projectsVersion2 is a dynamic advertising agency that specializes in programmatic marketing, paid media, and branding services. The company is praised for its innovative technology and strategic execution, with 100% of reviewers highlighting its exceptional performance in media buying and campaign management. Clients commend Version2's responsive communication, strategic insights, and ability to exceed expectations, with no significant areas for improvement reported.
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency specializing in Google and Facebook ads, media buying, and paid marketing services. While feedback indicates that results have not been overwhelming, their enthusiasm and quality of work have been noted positively. Approximately 80% of the review highlights their effective onboarding process and consistent communication. Nonetheless, there is room for improvement in focusing on return on ad spend (ROAS).
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an advertising agency specializing in marketing, promotions, and media buying, offering comprehensive advertising services to enhance brand visibility and drive customer engagement. Consistently praised for their professional project management and responsiveness, 100% of reviewers noted the value for cost. Remarkably, they achieved significant improvements in website traffic, social media engagement, and online sales across various projects.
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UndisclosedUndisclosed2 - 9València, Spain
Services provided
Ego Crea is a web design agency. Based in València, Spain, their small team offers Web Design and Advertising. The firm was launched in 2008.
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UndisclosedUndisclosed2 - 9Gilbert, AZ
Services provided
Vima Marketing is a SEO company. They are located in Gilbert, Arizona and have small team. Their services include Search Engine Optimization and Social Media Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an advertising agency specializing in paid media and digital marketing strategies. The company consistently receives praise for its project management skills, with 100% of reviewers highlighting their responsiveness and ability to meet deadlines. Clients appreciate Dragon360's strategic mindset and innovative solutions, as evidenced by their role in driving brand awareness, conversions, and improved lead generation across various platforms.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is a comprehensive advertising agency offering specialized services in SEO and PPC management, as well as creative advertising solutions. Approximately 75% of their reviews highlight their effective project management and timely deliverables, while about 25% mention challenges with understanding client goals and communication issues. Overall, Jives Media excels in providing tailored marketing strategies and improving advertising effectiveness.
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an advertising agency specializing in digital and traditional media buying and paid marketing services. The company is lauded for its organized project management, clear communication, and innovative media strategies, with approximately 90% of reviewers highlighting their attention to detail and strategic insights. Clients commend their ability to deliver quantifiable outcomes and adapt to project needs efficiently.
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UndisclosedUndisclosed2 - 9Kansas City, MO
Services provided
Located in Kansas City, Missouri, Intermark3, INC. Intermark International Communications is a Corporate Training & Coaching company. They provide Corporate Training & Coaching and Marketing
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UndisclosedUndisclosed2 - 9Brooklyn, NY
Services provided
Richard, Patrick, and Shaw LLC is an Advertising company founded in 2011. The small team focuses on Advertising and Branding.
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UndisclosedUndisclosed2 - 9Murfreesboro, TN
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Focus Middle Tennessee is an Advertising company. The Murfreesboro, Tennessee-based company was founded in 2017. Their services include Advertising and Event Marketing.
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UndisclosedUndisclosed2 - 9New York, NY
Services provided
Industria Creative is an Event Marketing company. They are in New York, New York and have small team. Their team focuses on Event Marketing and Advertising.
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UndisclosedUndisclosed2 - 9Lilburn, GA
Services provided
Advertising company Minority Professional Network provides Advertising and Branding. They are based in Lilburn, Georgia.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 95 projectsNinja Promo is an advertising agency specializing in marketing, branding, and paid media services. Overall, 88% of reviews highlight positive outcomes such as increased engagement, improved lead quality, and lower costs. Clients appreciate their adaptability and quick responsiveness, though 12% mention communication improvements as an area of need. Their expertise in delivering tailored advertising services effectively aligns with the client's business goals.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, paid media, and advertising services. The company has received overwhelmingly positive feedback, with 100% of reviewers noting their timely project delivery and effective communication. Clients value their emotional connection with consumers and proactive approach, though some suggest increased in-person interactions and expanded access to creative talent.
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UndisclosedUndisclosed2 - 9Carnegie, PA
Services provided
Bradley Brown Design Group is a small Advertising company established in 1980. Their team offers Advertising and Branding.
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UndisclosedUndisclosed2 - 9Garland, TX
Services provided
BLUEPRINT MARKETING GROUP, LLC, a small branding firm, is headquartered in Garland, Texas. The team provides Branding and Social Media Marketing.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 6 projectsDigital Hot Sauce is a digital marketing agency specializing in PPC management, website optimization, SEO, and strategic ad management across platforms like Google and Meta. Their reviews indicate a strong emphasis on personalized service and understanding client needs, with 100% of the feedback highlighting their effectiveness, care, and expertise. Clients report measurable improvements in ROI, lead generation, and brand visibility.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency specializing in digital marketing and advertising services, including website design, PPC advertising, and SEO. With 100% of reviewers praising their professionalism, responsiveness, and strong client partnerships, they are noted for their customer service, detail-oriented project management, and ability to drive significant traffic and leads. Despite being a young company, they consistently exceed expectations.
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UndisclosedUndisclosed2 - 9Jacksonville, FL
Services provided
Headquartered in Jacksonville, Florida, Acuity Design Group, Inc is an Advertising company. Founded in 2008, the team provides Advertising and Graphic Design.
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UndisclosedUndisclosed2 - 9New York, NY
Services provided
WalkTheShawn Productions is a software development firm headquartered in New York, New York. Their services include Custom Software Development and Branding.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC Campaign Management. Clients consistently praise their professionalism, high availability, and ability to deliver impressive results, such as increased website traffic and lead conversions. With 100% positive feedback, 50% of reviewers commend their communication, highlighting their strategic approach and expertise in advertising services.
$5,000+$150 - $199 / hr10 - 49Las Vegas, NVServices provided
See all 2 projectsMassMedia is a comprehensive advertising agency offering full-service marketing and advertising solutions. They are highly praised for their exceptional project management and strategic execution, with 100% of reviewers highlighting their professional and driven staff. Notably, they achieved nearly 50% sales within nine weeks, showcasing their effective media buying and promotional strategies.
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UndisclosedUndisclosed2 - 9Seattle, WA
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Located in Seattle, Washington, Blue Guardrail Marketing Agency is an Advertising company. The team focuses on Advertising and Content Marketing.
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UndisclosedUndisclosed2 - 9Santa Barbara, CA
Services provided
Local SEO Launch is a SEO agency. Founded in 2017, the agency specializes in Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9Dallas, TX
Services provided
Scissortail Creative is a small Advertising company established in 2011. Their team specializes in Advertising and Graphic Design.
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UndisclosedUndisclosed2 - 9Giza Governorate, Egypt
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Xink Design Labs is an Advertising company. Their small team is located in Giza Governorate, Egypt. Their services include Advertising and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Centurion, South Africa
Services provided
OfferForge is an Advertising company. Headquartered in Centurion, South Africa, their small team offers Advertising and Search Engine Optimization. The firm was launched in 2005.
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UndisclosedUndisclosed2 - 9Kingsford, Australia
Services provided
Sydney Maestro is a SEO services firm headquartered in Kingsford, Australia. Their services include Search Engine Optimization and Advertising.
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UndisclosedUndisclosed2 - 9Shenzhen Shi, China
Services provided
Vfluencer Shenzhen is an Advertising company. Headquartered in Shenzhen Shi, China, the company was founded in 2015. Their team focuses on Advertising and Branding.
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UndisclosedUndisclosed2 - 9Washington, DC
Services provided
Digital Strategy company Ensemble Consultancy focuses on Digital Strategy and Advertising. They were launched in 2017.
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UndisclosedUndisclosed2 - 9Anchorage, AK
Services provided
Ikonic Public Relations, LLC., an Advertising company, was established in 2019. The company focuses on Advertising and Branding, and is small.
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UndisclosedUndisclosed2 - 9East Point, GA
Services provided
1Joshua Group, a small public relations firm, is headquartered in East Point, Georgia. Their services include Public Relations and Media Planning & Buying.
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UndisclosedUndisclosed2 - 9Woodbridge, VA
Services provided
Imagen Corp. Is a small Woodbridge, Virginia-based Advertising company. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9Beograd, Serbia
Services provided
Advertising company NextGame Digital Agency offers Advertising and Branding. They were founded in 2014.
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UndisclosedUndisclosed2 - 9Fresno, CA
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Farm to Shelf is an Advertising company. The firm is headquartered in Fresno, California. Their team specializes in Advertising and Branding.
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UndisclosedUndisclosed2 - 9Saskatoon, Canada
Services provided
Launched in 1992, Benchmark Public Relations is a small media planning & buying company. Their services include Media Planning & Buying and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Burnaby, Canada
Services provided
Grow with Search is a web design agency. Established in 2013, the team offers Web Design and Web Development.
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UndisclosedUndisclosed2 - 9Houston, TX
Services provided
BQR Advertising and Public Relations, Inc. Is an Advertising company founded in 1987. The firm specializes in Advertising and Public Relations, and is small.
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UndisclosedUndisclosed2 - 9Dix Hills, NY
Services provided
FMKgroup is an Advertising company. They are located in Dix Hills, New York and have small team. Their services include Advertising and Public Relations.
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$1,000+Undisclosed2 - 9
Services provided
BrandX Digital. Is an Advertising company. They provide Advertising and Content Marketing and are headquartered in Banjaran, Indonesia.
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UndisclosedUndisclosed2 - 9Pittsfield, MA
Services provided
Small Advertising company Marketing413, is headquartered in Pittsfield, Massachusetts. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9Warszawa, Poland
Services provided
Pixelghetto Marketing is a SEO agency established in 2014. The team provides Search Engine Optimization and Web Design and is based in Warszawa, Poland.
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UndisclosedUndisclosed2 - 9Medellín, Colombia
Services provided
SirBŪHO Studio is a small Medellín, Colombia-based social media marketing company. Their services include Social Media Marketing and Web Development.
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UndisclosedUndisclosed2 - 9Envigado, Colombia
Services provided
The X Group is a small Advertising company in Envigado, Colombia. Their services include Advertising and Public Relations.
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UndisclosedUndisclosed2 - 9
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Beck & Call Marketing Agency is a Raleigh, North Carolina-based Advertising company. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9Elizabethtown, PA
Services provided
Headquartered in Elizabethtown, Pennsylvania, No Bounds Digital is a small Advertising company. The team focuses on Advertising and Digital Strategy.
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UndisclosedUndisclosed2 - 9Medellín, Colombia
Services provided
Established in 2020, Las Manos Estudio is an Advertising company. Their team offers Advertising and Branding.
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UndisclosedUndisclosed2 - 9Coral Gables, FL
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Earning Wise Digital Marketing is an Advertising company. The Coral Gables, Florida-based team provides Advertising and Branding.
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UndisclosedUndisclosed2 - 9Sarasota, FL
Services provided
Addiction-Rep is an Advertising company. The firm is based in Sarasota, Florida. Their team specializes in Advertising and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9București, Romania
Services provided
Established in 2002, MultiMedia SRL is an Advertising company. The company provides Advertising and Branding.
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UndisclosedUndisclosed2 - 9Montevideo, Uruguay
Services provided
White Ball Media is a small Advertising company established in 2017. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9Houghton, MI
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Monte Consulting is a small Houghton, Michigan-based Advertising company. The team focuses on Advertising and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Fort Dodge, IA
Services provided
Small Advertising company ES Group Marketing , is located in Fort Dodge, Iowa. Their services include Advertising and Market Research.
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UndisclosedUndisclosed2 - 9Reading, MA
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Publish Today Media LLC, an Advertising company, was established in 2010. The team provides Advertising and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Scottsdale, AZ
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Advertiser Advisors, an Advertising company, is headquartered in Scottsdale, Arizona. Their services include Advertising and Digital Strategy.
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UndisclosedUndisclosed2 - 9Nolensville, TN
Services provided
White Buffalo Marketing is an Advertising company. Headquartered in Nolensville, Tennessee, the company was founded in 2020. Their team provides Advertising and Branding.
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UndisclosedUndisclosed2 - 9Nicosia, Cyprus
Services provided
Social Active is a graphic design company. Based in Nicosia, Cyprus, their team offers Graphic Design and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Pireas, Greece
Services provided
Based in Pireas, Greece, Above is a small Advertising company. The team provides Advertising and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Aventura, FL
Services provided
Located in Aventura, Florida, ECG Agency is a small Advertising company. Their services include Advertising and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Giove, Italy
Services provided
Italy Web Marketing is an Advertising company. In Giove, Italy, the team specializes in Advertising and Branding.
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UndisclosedUndisclosed2 - 9Roma, Italy
Services provided
Headquartered in Roma, Italy, Fenice Comunicazione is an Advertising company. They specialize in Advertising and Branding and were launched in 2020.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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List of the Best Advertising Agencies & Marketing Firms
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$5,000+Undisclosed50 - 249
Ability to deliver
38.8/40.019.8/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
37.1/40.020/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
39.1/40.019.2/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.2/40.016/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.3/40.016.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.1/40.018.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34.4/40.016.4/20 Reviews8.7/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
$25,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
37.8/40.020/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.5/40.016/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
38/40.019.8/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
35.8/40.016.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37.8/40.018.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
15% Advertising60% Marketing25% Other -
$5,000+$150 - $199 / hr10 - 49Carmel, IN
Ability to deliver
37.3/40.018.2/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising80% Marketing -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
39/40.020/20 Reviews9.2/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49Henderson, NV
Ability to deliver
33.5/40.016.4/20 Reviews9.1/10 Clients & Experience8/10 Market PresenceService focus
50% Advertising50% Marketing -
$1,000+$50 - $99 / hr10 - 49Miami, FL
Ability to deliver
38.1/40.018.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
15% Advertising85% Marketing -
$25,000+$150 - $199 / hr10 - 49Austin, TX
Ability to deliver
34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
50% Advertising20% Marketing30% Other
Latest Advertising Articles
See all articles
Agentic Commerce in Google Ads: What's Changed for Advertisers
Bidding and targeting in Google Ads now run mostly on autopilot. Here's what that shift means for advertisers and where to start adjusting.
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms based on a proprietary methodology. The top advertising agencies for 2026 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.