Top Advertising Agencies & Marketing Companies
Advertising turns great ideas into household names, but finding the right partner can feel overwhelming. Clutch simplifies your search by collecting in-depth client reviews, validating portfolios, and ranking top advertising agencies so you can hire with confidence. Use filters for budget, location, industry, and more to surface firms that match your goals, whether you need a global network or a "marketing agency near me." Start exploring advertising and marketing agencies in the United States, advertising companies in the United Kingdom, or advertising firms in Canada, then fine-tune your shortlist by reading verified feedback and comparing measurable results.
Looking for more specific services? Check out our directories for Top Amazon Advertising Agencies or the Top Reddit Advertising Agencies.
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Featured
What are Featured Providers?
$1,000+Undisclosed10 - 49Las Vegas, NVServices provided
See all 8 projectsVersion2 is a dynamic advertising agency that specializes in programmatic marketing, paid media, and branding services. The company is praised for its innovative technology and strategic execution, with 100% of reviewers highlighting its exceptional performance in media buying and campaign management. Clients commend Version2's responsive communication, strategic insights, and ability to exceed expectations, with no significant areas for improvement reported.
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency specializing in Google and Facebook ads, media buying, and paid marketing services. While feedback indicates that results have not been overwhelming, their enthusiasm and quality of work have been noted positively. Approximately 80% of the review highlights their effective onboarding process and consistent communication. Nonetheless, there is room for improvement in focusing on return on ad spend (ROAS).
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an advertising agency specializing in marketing, promotions, and media buying, offering comprehensive advertising services to enhance brand visibility and drive customer engagement. Consistently praised for their professional project management and responsiveness, 100% of reviewers noted the value for cost. Remarkably, they achieved significant improvements in website traffic, social media engagement, and online sales across various projects.
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$5,000+$25 - $49 / hr10 - 49
Services provided
Noho is a Digital Strategy company. Headquartered in Madrid, Spain, their team offers Digital Strategy and Advertising.
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$5,000+$100 - $149 / hr10 - 49Roma, Italy
Services provided
Xonex is a small Advertising company based in Roma, Italy. The team provides Advertising and Logo.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an advertising agency specializing in paid media and digital marketing strategies. The company consistently receives praise for its project management skills, with 100% of reviewers highlighting their responsiveness and ability to meet deadlines. Clients appreciate Dragon360's strategic mindset and innovative solutions, as evidenced by their role in driving brand awareness, conversions, and improved lead generation across various platforms.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is a comprehensive advertising agency offering specialized services in SEO and PPC management, as well as creative advertising solutions. Approximately 75% of their reviews highlight their effective project management and timely deliverables, while about 25% mention challenges with understanding client goals and communication issues. Overall, Jives Media excels in providing tailored marketing strategies and improving advertising effectiveness.
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an advertising agency specializing in digital and traditional media buying and paid marketing services. The company is lauded for its organized project management, clear communication, and innovative media strategies, with approximately 90% of reviewers highlighting their attention to detail and strategic insights. Clients commend their ability to deliver quantifiable outcomes and adapt to project needs efficiently.
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$5,000+$100 - $149 / hr10 - 49Milano, Italy
Services provided
Itaca Comunicazione is an Advertising company in Milano, Italy. They focus on Advertising and Branding and were launched in 1998.
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$1,000+$25 - $49 / hr10 - 49Milano, Italy
Services provided
IM*MEDIA is a small Advertising company launched in 1995. Their services include Advertising and Mobile App Development.
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$5,000+$100 - $149 / hr10 - 49Milano, Italy
Services provided
Brainpull is an Advertising company. The team provides Advertising and Graphic Design and is in Milano, Italy.
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$5,000+$100 - $149 / hr10 - 49Milano, Italy
Services provided
Based in Milano, Italy, Pensieri e Colori Agenzia di comunicazione is a small Advertising company. The team specializes in Advertising and Digital Strategy.
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$5,000+$100 - $149 / hr10 - 49Wien, Austria
Services provided
3rd district is a small Wien, Austria-based Advertising company. Their services include Advertising and Branding.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 95 projectsNinja Promo is an advertising agency specializing in marketing, branding, and paid media services. Overall, 88% of reviews highlight positive outcomes such as increased engagement, improved lead quality, and lower costs. Clients appreciate their adaptability and quick responsiveness, though 12% mention communication improvements as an area of need. Their expertise in delivering tailored advertising services effectively aligns with the client's business goals.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, paid media, and advertising services. The company has received overwhelmingly positive feedback, with 100% of reviewers noting their timely project delivery and effective communication. Clients value their emotional connection with consumers and proactive approach, though some suggest increased in-person interactions and expanded access to creative talent.
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$5,000+$100 - $149 / hr10 - 49Wien, Austria
Services provided
Video production agency PBO Realtime was launched in 1997. The small team offers Video Production and Advertising.
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$5,000+$25 - $49 / hr10 - 49
Services provided
Zesto is a Digital Strategy company. Their small team is in Gijon, Spain. Their services include Digital Strategy and Advertising.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 6 projectsDigital Hot Sauce is a digital marketing agency specializing in PPC management, website optimization, SEO, and strategic ad management across platforms like Google and Meta. Their reviews indicate a strong emphasis on personalized service and understanding client needs, with 100% of the feedback highlighting their effectiveness, care, and expertise. Clients report measurable improvements in ROI, lead generation, and brand visibility.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency specializing in digital marketing and advertising services, including website design, PPC advertising, and SEO. With 100% of reviewers praising their professionalism, responsiveness, and strong client partnerships, they are noted for their customer service, detail-oriented project management, and ability to drive significant traffic and leads. Despite being a young company, they consistently exceed expectations.
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$5,000+$25 - $49 / hr10 - 49
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OHMM is an Advertising company based in Barcelona, Spain. Established in 2014, the team specializes in Advertising and Branding.
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$5,000+$100 - $149 / hr10 - 49Stockholm, Sweden
Services provided
TOMORRO’ is an Advertising company. They were launched in 2010, and their services include Advertising and Digital Strategy.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC Campaign Management. Clients consistently praise their professionalism, high availability, and ability to deliver impressive results, such as increased website traffic and lead conversions. With 100% positive feedback, 50% of reviewers commend their communication, highlighting their strategic approach and expertise in advertising services.
$5,000+$150 - $199 / hr10 - 49Las Vegas, NVServices provided
See all 2 projectsMassMedia is a comprehensive advertising agency offering full-service marketing and advertising solutions. They are highly praised for their exceptional project management and strategic execution, with 100% of reviewers highlighting their professional and driven staff. Notably, they achieved nearly 50% sales within nine weeks, showcasing their effective media buying and promotional strategies.
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$5,000+$100 - $149 / hr10 - 49Salt Lake City, UT
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Jibe Media, a small Advertising company, is located in Salt Lake City, Utah. Their services include Advertising and Branding.
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$5,000+$100 - $149 / hr10 - 49Lyon, France
Services provided
Pamplemousse Communication is an Advertising company. They focus on Advertising and Branding and were founded in 1998. The company is headquartered in Lyon, France.
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$5,000+$100 - $149 / hr10 - 49Stockholm, Sweden
Services provided
Jung Relations is a public relations agency founded in 2003. The company offers Public Relations and Advertising.
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$5,000+$100 - $149 / hr10 - 49South Melbourne, Australia
Services provided
WrightsPR, a public relations agency, offers Public Relations and Digital Strategy. The agency is headquartered in South Melbourne, Australia.
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$10,000+$100 - $149 / hr10 - 49Amsterdam, Netherlands
Services provided
Launched in 1993, ICATT interactive media is an Advertising company. The small team specializes in Advertising and UX/UI Design.
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$10,000+$100 - $149 / hr10 - 49Rotterdam, Netherlands
Services provided
Established in 1997, Zicht is an Advertising company. The team focuses on Advertising and Conversion Optimization.
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$5,000+$100 - $149 / hr10 - 49Torino, Italy
Services provided
Noodles Comunicazione is an Advertising company. The Torino, Italy-based agency specializes in Advertising and Branding.
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$5,000+$25 - $49 / hr10 - 49Torino, Italy
Services provided
Launched in 2012, IS srl | Web Agency Torino is an Advertising company. The team offers Advertising and Content Marketing and is headquartered in Torino, Italy.
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$10,000+$100 - $149 / hr10 - 49Torino, Italy
Services provided
Comunico Group is a branding firm. The small Torino, Italy-based team provides Branding and Marketing Strategy. The agency was launched in 2002.
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$5,000+$25 - $49 / hr10 - 49
Services provided
Established in 2004, Fauna is a Digital Strategy company. Their services include Digital Strategy and Advertising.
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$5,000+$25 - $49 / hr10 - 49
Services provided
Agencia PAN is a Santiago, Chile-based Digital Strategy company. They focus on Digital Strategy and Advertising.
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$5,000+$25 - $49 / hr10 - 49
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Digital Strategy company La Q is in Santiago, Chile. They provide Digital Strategy and Advertising.
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$5,000+$100 - $149 / hr10 - 49Chuo City, Japan
Services provided
In Chuo City, Japan, comnico is an Advertising company. Their services include Advertising and Social Media Marketing.
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$5,000+$100 - $149 / hr10 - 49São Paulo, Brazil
Services provided
Launched in 1996, Magic Web Design is a small Advertising company. Their team specializes in Advertising and Branding.
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$5,000+$100 - $149 / hr10 - 49New Hamburg, Brazil
Services provided
Advertising company Grupo SPR is in New Hamburg, Brazil. Their services include Advertising and Digital Strategy.
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$5,000+$100 - $149 / hr10 - 49Lince, Peru
Services provided
Nexonet is an Advertising company. Their small team of employees is located in Lince, Peru. Their team focuses on Advertising and Search Engine Optimization.
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$5,000+$100 - $149 / hr10 - 49
Services provided
Proyeccion Digital SAS is an Advertising company. They provide Advertising and Branding and were established in 2002. The firm is headquartered in Bogotá, Colombia.
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$5,000+$100 - $149 / hr10 - 49Petaling Jaya, Malaysia
Services provided
Gapture Malaysia is a Digital Strategy company. The team is headquartered in Petaling Jaya, Malaysia, and their services include Digital Strategy and Advertising.
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$5,000+$25 - $49 / hr10 - 49
Services provided
Inspira is a small Digital Strategy company established in 1992. Their team provides Digital Strategy and Advertising.
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$5,000+$100 - $149 / hr10 - 49Paraíso, Brazil
Services provided
Agencia Nuts is a Digital Strategy company. The small Paraíso, Brazil-based team offers Digital Strategy and Advertising. The agency was founded in 2010.
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$5,000+$100 - $149 / hr10 - 49Miraflores, Peru
Services provided
PLAY Digital Media is a Miraflores, Peru-based Advertising company. The team offers Advertising and Mobile App Development.
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$5,000+$100 - $149 / hr10 - 49Petaling Jaya, Malaysia
Services provided
SAYS.com is a small Digital Strategy company founded in 2008. Their services include Digital Strategy and Social Media Marketing.
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$5,000+$100 - $149 / hr10 - 49渋谷区, Japan
Services provided
CyberZ is a 渋谷区, Japan-based Advertising company. Their services include Advertising and Business Consulting.
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$5,000+$100 - $149 / hr10 - 49Maringá, Brazil
Services provided
AnimaLamps is an Advertising company. They specialize in Advertising and Branding and were established in 1998.
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$5,000+$100 - $149 / hr10 - 49Doha, Qatar
Services provided
Spark Digi is an Advertising company launched in 2011. Their team focuses on Advertising and Search Engine Optimization.
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$5,000+$100 - $149 / hr10 - 49Shibuya City, Japan
Services provided
SIMONE is an Advertising company. The Shibuya City, Japan-based firm specializes in Advertising and Branding.
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$5,000+$100 - $149 / hr10 - 49Goiânia, Brazil
Services provided
Netmidia Propaganda is an Advertising company. Their small team of employees is located in Goiânia, Brazil. Their team offers Advertising and Digital Strategy.
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$5,000+$100 - $149 / hr10 - 49Quito, Ecuador
Services provided
ECUAPUBLICIDAD, a small Advertising company, is in Quito, Ecuador. The team offers Advertising and Branding.
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$5,000+$100 - $149 / hr10 - 49Minato City, Japan
Services provided
Founded in 2005, Mahana Corporation is an Advertising company. Their services include Advertising and Pay Per Click.
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$5,000+$100 - $149 / hr10 - 49Caxias do Sul, Brazil
Services provided
Ezoom, a small branding company, is based in Caxias do Sul, Brazil. The team specializes in Branding and Digital Strategy.
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$5,000+$100 - $149 / hr10 - 49Shinjuku City, Japan
Services provided
From Scratch Co., a small Marketing Strategy company, is headquartered in Shinjuku City, Japan. Their services include Marketing Strategy and Advertising.
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UndisclosedUndisclosed10 - 49Curitiba, Brazil
Services provided
Agencia Cupola, a small Advertising company, is located in Curitiba, Brazil. Their services include Advertising and Branding.
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UndisclosedUndisclosed10 - 49
Services provided
Takram is a small -based branding firm. The team offers Branding and Custom Software Development.
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UndisclosedUndisclosed10 - 49Belo Horizonte, Brazil
Services provided
Alias Comunicacao is an Advertising company. They are headquartered in Belo Horizonte, Brazil, and their services include Advertising and Digital Strategy.
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UndisclosedUndisclosed10 - 49Dhaka, Bangladesh
Services provided
Founded in 2003, Headoffice Communication is an Advertising company. Their team specializes in Advertising and Branding.
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UndisclosedUndisclosed10 - 49Panamá, Panama
Services provided
Veritas Digital Panama, an Advertising company, was established in 2009. The company offers Advertising and Branding, and is small.
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UndisclosedUndisclosed10 - 49Panamá, Panama
Services provided
Keyspot is an Advertising company launched in 2011. The agency provides Advertising and E-Commerce Development.
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UndisclosedUndisclosed10 - 49Erbil, Iraq
Services provided
Launched in 2008, G.E.G. Reklam is an Advertising company. Their services include Advertising and Branding.
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UndisclosedUndisclosed10 - 49Hamilton, New Zealand
Services provided
King St Advertising is an Advertising company. Their small team is headquartered in Hamilton, New Zealand. Their services include Advertising and Branding.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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List of the Best Advertising Agencies & Marketing Firms
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$5,000+Undisclosed50 - 249
Ability to deliver
38.8/40.019.8/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
37.1/40.020/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
39.1/40.019.2/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.2/40.016/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.3/40.016.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.1/40.018.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34.4/40.016.4/20 Reviews8.7/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
$25,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
37.8/40.020/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.5/40.016/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
38/40.019.8/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
35.8/40.016.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37.8/40.018.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
15% Advertising60% Marketing25% Other -
$5,000+$150 - $199 / hr10 - 49Carmel, IN
Ability to deliver
37.3/40.018.2/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising80% Marketing -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
39/40.020/20 Reviews9.2/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49Henderson, NV
Ability to deliver
33.5/40.016.4/20 Reviews9.1/10 Clients & Experience8/10 Market PresenceService focus
50% Advertising50% Marketing -
$1,000+$50 - $99 / hr10 - 49Miami, FL
Ability to deliver
38.1/40.018.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
15% Advertising85% Marketing -
$25,000+$150 - $199 / hr10 - 49Austin, TX
Ability to deliver
34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
50% Advertising20% Marketing30% Other
Latest Advertising Articles
See all articles
Agentic Commerce in Google Ads: What's Changed for Advertisers
Bidding and targeting in Google Ads now run mostly on autopilot. Here's what that shift means for advertisers and where to start adjusting.
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms based on a proprietary methodology. The top advertising agencies for 2026 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.