Top Advertising Agencies & Marketing Companies
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Featured
What are Featured Providers?
$1,000+Undisclosed10 - 49Las Vegas, NVServices provided
See all 8 projectsVersion2 is an advertising agency specializing in programmatic advertising services, offering solutions in media buying, paid media, and branding. With an impressive track record, 100% of feedback highlights their capability in delivering targeted campaigns and innovative approaches. Clients commend their professionalism, responsiveness, and ability to drive significant performance improvements, such as CPMs as low as $2 and a 20% increase in sales.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 80 projectsNinja Promo is an advertising agency specializing in digital marketing services, including paid media, branding, and social media management. With mixed reviews, 70% of clients report positive outcomes like improved lead quality and optimized ad spend, while 30% experience issues such as poor campaign execution. Reviewers highlight their strong expertise, professional project management, and adaptability as distinguishing traits.
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency specializing in Paid Media and Advertising Services. They manage Google and Facebook ads, aiming to generate high-quality leads with minimal spending. Despite some challenges, they have shown improvement compared to other agencies, impressing clients with their enthusiasm and work quality. Approximately 75% of reviewers mention their effective project management and communication.
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UndisclosedUndisclosed10 - 49
Services provided
Superbolt Digital Signage is a Pakenham, Australia-based Advertising company. They focus on Advertising and Branding and were launched in 2023.
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$1,000+$25 - $49 / hr10 - 49Birmingham, England
Services provided
Founded in 2020, Alveus Co is a small Advertising company in Birmingham, England. Their team provides Advertising and Search Engine Optimization.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is a proficient Advertising Agency specializing in Paid Media and comprehensive advertising services. The company is highly praised, with over 90% of feedback highlighting their strategic agility, effective communication, and tailored approach to client objectives. Reviewers frequently commend their project management skills and ability to deliver timely, high-quality results, making them a reliable partner for various advertising and marketing needs.
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an Advertising Agency offering comprehensive advertising services, including media buying, branding, and paid marketing. Clients consistently praise their value for cost, effective project management, and impressive results, with 100% of reviews noting improved website traffic and engagement. Their tailored and innovative strategies, aligned with company values, demonstrate their commitment to client success.
$25,000+$150 - $199 / hr2 - 9Nashville, TNServices provided
See all 4 projectsFoxtail Growth Partners is a proficient advertising agency specializing in paid marketing and advertising services. With consistent client praise, they achieve successful campaigns through personalized strategies, as noted by 100% of reviewers. Clients commend their creativity and efficient project management, resulting in improved brand awareness and consistent client acquisition.
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$5,000+$25 - $49 / hr10 - 49
Services provided
Advertising company ElveQue offers Advertising and Branding. They were launched in 2011.
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UndisclosedUndisclosed10 - 49
Services provided
Lyon Marketing Co. Is an Advertising company. The team offers Advertising and Branding, and the firm is in Lyon, France.
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$1,000+$25 - $49 / hr10 - 49
Services provided
Established in 2022, OverBeta is a web design company. The team offers Web Design and Web Development.
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$1,000+$25 - $49 / hr10 - 49Montevideo, Uruguay
Services provided
ROI Marketing is a PPC agency. The small Montevideo, Uruguay-based team offers Pay Per Click and Advertising. The firm was launched in 2013.
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Undisclosed$50 - $99 / hr10 - 49Plainview, NY
Services provided
EBook Publishers USA is a Content Writing Services company. They are located in Plainview, New York. Their team specializes in Content Writing Services and Content Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is an advertising agency offering advertising services, with a focus on SEO, PPC, and paid marketing. The reviews indicate a generally positive sentiment, with approximately 86% of clients highlighting effective project management, timely deliverables, and improved campaign performance. A noteworthy 14% of reviews expressed dissatisfaction with communication and strategy alignment. The company is praised for its expertise and seamless integration with client teams.
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an advertising agency providing comprehensive advertising services, including digital marketing, media buying, and branding. Their reviews reflect overwhelmingly positive feedback, with emphasis on their strategic insights, efficient project management, and innovative use of behavioral data for targeted advertising. Approximately 90% of the reviews highlight their exceptional communication skills and ability to deliver measurable improvements in key performance indicators.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
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$5,000+$25 - $49 / hr10 - 49
Services provided
In Antananarivo, Madagascar, Logia is a branding agency. They focus on Branding and Advertising and were founded in 2018.
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UndisclosedUndisclosed10 - 49
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NSF Crystal Arcade is an Advertising company. Established in 2016, the team provides Advertising and Procurement Support. The company is based in Dubai, United Arab Emirates.
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, campaign assets, and paid media strategies. With 100% positive feedback, clients commend their emotional connection with consumers and timely project delivery. Approximately 67% of reviewers highlight their professionalism and proactive communication, while 33% note their ability to reduce costs and improve conversion rates.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 5 projectsDigital Hot Sauce is a digital marketing agency specializing in Google and Meta ads management, SEO optimization, and website design. Across various projects, clients consistently praise their strategic approach and commitment to understanding client needs, with approximately 80% highlighting their impressive communication and expertise. While most feedback is positive, around 20% suggest improvements in technical guidance and troubleshooting efficiency.
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$10,000+$50 - $99 / hr10 - 49
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ECorpIT is a Digital Engineering company launched in 2021. The company provides Digital Engineering and Marketing Strategy, and is small.
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Undisclosed< $25 / hr10 - 49
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Digitall Paisa is a Miami, Florida-based SEO agency. They provide Search Engine Optimization and Web Design.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr2 - 9Swansea, WalesServices provided
See all 8 projectsWeb Marketer is an advertising agency specializing in paid marketing services, with a focus on Google Ads management and digital advertising consultation. Across their reviews, 100% of clients praise their ability to meet deadlines, improve lead quality, and achieve desired results, highlighting their professionalism and strategic problem-solving approach. Notably, Web Marketer excels in delivering high-quality leads and maintaining strong communication with clients.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency providing services in digital marketing, PPC advertising, and SEO. They have consistently received positive feedback, with 100% of reviewers praising their project management, customer service, and local presence. Clients value their personable approach and ability to generate website traffic and leads, despite being a relatively young company.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a highly regarded Advertising Agency specializing in Paid Media and PPC Campaign management across multiple countries. The company is praised for its professionalism, high availability, and effective communication, with 100% of reviewers highlighting these strengths. Mediacharge consistently delivers impressive results, including increased website traffic and high-quality lead generation, making them a trusted choice for targeted marketing solutions.
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$1,000+$25 - $49 / hr10 - 49
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GlobalSEO is a PPC agency. The Kyiv, Ukraine-based company was founded in 2013. Their services include Pay Per Click and Advertising.
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UndisclosedUndisclosed10 - 49Buena Park, CA
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Universal Mailworks is an Advertising company. Founded in 2010, the company specializes in Advertising and Direct Marketing.
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$1,000+$25 - $49 / hr10 - 49Somerville, NJ
Services provided
Outside ROI is a Digital Strategy company. They were established in 2015, and their services include Digital Strategy and Social Media Marketing.
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$1,000+< $25 / hr10 - 49Marrakesh, Morocco
Services provided
Multime Digital, a branding firm, was established in 2025. The agency offers Branding and Advertising, and is small.
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$5,000+$150 - $199 / hr10 - 49
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325 Marketing & Property Management LLC is an AI Agents company. The small West Babylon, New York-based team provides AI Agents and Social Media Marketing. The firm was founded in 2017.
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Undisclosed< $25 / hr2 - 9Raymore, MO
Services provided
See all 1 projectsBlue Door Marketing offers comprehensive website development and social media management services. Clients have praised the company for its responsiveness, timely project delivery, and collaborative approach. Blue Door Marketing is noted for its personalized service, ensuring direct interactions with the owner and delivering high-quality results that elevate social media engagement.
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$10,000+Undisclosed2 - 9Dallas, TX
Services provided
Kickstand is an Advertising company. Based in Dallas, Texas, the firm was launched in 2014. Their team offers Advertising and Print Design.
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$10,000+$150 - $199 / hrFreelancer
Services provided
Stamp Marketing is an Advertising company. Their team is based in Nottingham, England and offers Advertising and Branding.
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$1,000+< $25 / hrFreelancer
Services provided
Established in 2011, Vijay Parthasarathy is a branding firm. The company focuses on Branding and Advertising, and is small.
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$1,000+$150 - $199 / hr50 - 249Newark, NJ
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Founded in 2005, craftiveweb, a midsize Advertising company, is in Newark, New Jersey. Their services include Advertising and Branding.
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$100,000+$50 - $99 / hrFreelancerPetaling Jaya, Malaysia
Services provided
Tim Yang Copywriting Services is a Content Marketing company in Petaling Jaya, Malaysia. Launched in 2007, the team provides Content Marketing and Advertising.
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$1,000+< $25 / hr50 - 249New Delhi, India
Services provided
CXO Level is a midsize Business Consulting company. They focus on Business Consulting and Event Marketing and were founded in 2013.
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$1,000+$100 - $149 / hr2 - 9Shelby Township, MI
Services provided
Smash Creative is an Advertising company. They focus on Advertising and Graphic Design and were launched in 2019.
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$1,000+$50 - $99 / hr50 - 249Mombasa, Kenya
Services provided
Buzz Afrique Limited is an Event Marketing company. Their team is in Mombasa, Kenya and focuses on Event Marketing and Advertising.
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UndisclosedUndisclosed50 - 249
Services provided
Aspire Agency is an Advertising company. In Erbil, Iraq and Sulaymaniyah, Iraq, the company was established in 2020. Their services include Advertising and Social Media Marketing.
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$1,000+$25 - $49 / hr50 - 249Dhaka, Bangladesh
Services provided
Advertising company VA for Hire offers Advertising and Digital Strategy. They are located in Dhaka, Bangladesh.
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$1,000+$100 - $149 / hrFreelancerWarszawa, Poland
Services provided
Manketing is a small Warszawa, Poland-based Advertising company. The team offers Advertising and Branding.
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$1,000+$25 - $49 / hr50 - 249Dubai, United Arab Emirates
Services provided
Ybrands Marketing and Advertising, an Advertising company, is located in Dubai, United Arab Emirates and Kochi, India. Their services include Advertising and Branding.
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$1,000+$50 - $99 / hrFreelancerGreenwich, CT
Services provided
Launched in 1994, Bob Devol Communications is a small Greenwich, Connecticut-based Advertising company. Their team offers Advertising and Branding.
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Undisclosed$300+ / hr50 - 249Helena, MT
Services provided
American Writing Services is a midsize Advertising company established in 2017. Their services include Advertising and Marketing Strategy.
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UndisclosedUndisclosed50 - 249
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Established in 2015, Adline Media, a midsize Advertising company, is located in Khobar, Saudi Arabia. Their services include Advertising and Branding.
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$1,000+< $25 / hr50 - 249
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Digital Chevaal is an Advertising company. The Dubai, United Arab Emirates-based agency was founded in 2023. Their team focuses on Advertising and Branding.
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$250,000+$300+ / hr50 - 249
Services provided
Connect Network Inc. Is an Advertising company. They specialize in Advertising and Media Planning & Buying and were established in 2021.
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$1,000+$25 - $49 / hrFreelancerMalappuram, India
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Mufshid.in is an Advertising company established in 2023. In Malappuram, India, the team offers Advertising and Branding.
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Undisclosed< $25 / hrFreelancer
Services provided
SEO4BUZ is an Advertising company established in 2015. The team focuses on Advertising and Social Media Marketing.
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$1,000+$50 - $99 / hrFreelancerOslo, Norway
Services provided
Founded in 2018, DentalMarkedsføring is a small Oslo, Norway-based Advertising company. Their team focuses on Advertising and Branding.
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UndisclosedUndisclosed50 - 249
Services provided
Nyxsys Philippines Inc. Is a midsize Advertising company in Mandaluyong, Philippines. The team focuses on Advertising and Branding.
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$1,000+< $25 / hrFreelancerL'viv, Ukraine
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Yuriy Borshchenko, an Advertising company, is headquartered in L'viv, Ukraine. Established in 2021, the team specializes in Advertising and Content Marketing.
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$1,000+$100 - $149 / hrFreelancer
Services provided
Maui SEO Webmaster is a SEO agency. Launched in 2004, the firm provides Search Engine Optimization and Marketing Strategy.
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$1,000+$100 - $149 / hrFreelancer
Services provided
Best Copy Now Agency (BCNA) is an Advertising company headquartered in Phoenix, New York. Founded in 2018, the team provides Advertising and Branding.
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$1,000+$25 - $49 / hrFreelancer
Services provided
Suman Stha is a PR agency. They are headquartered in Kathmandu, Nepal, and their services include Public Relations and Search Engine Optimization.
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$1,000+Undisclosed50 - 249Austin, TX
Services provided
PromotEdge Digital is a SEO agency. Based in Austin, Texas, their team focuses on Search Engine Optimization and Performance Marketing.
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$1,000+< $25 / hrFreelancer
Services provided
Sourav, a Marketing Strategy company, was established in 2020. In Delhi, India, the team provides Marketing Strategy and Branding.
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$1,000+$25 - $49 / hr50 - 249
Services provided
Solter vision is a web development company. Located in Udaipur, India, the firm was launched in 2022. Their team focuses on Web Development and Social Media Marketing.
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Undisclosed$50 - $99 / hrFreelancerBuenos Aires, Argentina
Services provided
Roberto Carbajal, a pay per click company, is in Buenos Aires, Argentina. Founded in 2016, the team provides Pay Per Click and Advertising.
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$10,000+$150 - $199 / hr2 - 9Folcroft, PA
Services provided
My Biz Consulting LLC, a SEO agency, is headquartered in Folcroft, Pennsylvania. Their services include Search Engine Optimization and CRM consulting and SI.
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$10,000+$150 - $199 / hr2 - 9Derby , England
Services provided
Crocstar is a Content Marketing company. The firm is located in Derby , England. Their team specializes in Content Marketing and Back Office Outsourcing.
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$5,000+$150 - $199 / hr2 - 9Tallinn, Estonia
Services provided
Logotrade is an Advertising company. The Tallinn, Estonia-based firm focuses on Advertising and Print Design.
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$50,000+$100 - $149 / hr2 - 9
Services provided
Media One Marketing Group is a Direct Marketing company established in 2001. The agency provides Direct Marketing and Social Media Marketing.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
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- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Advertising Agencies & Marketing Firms
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$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
30% Advertising70% Marketing -
$5,000+Undisclosed50 - 249
Ability to deliver
39/40.020/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.9/40.016/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.9/40.017.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
36.9/40.019.8/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
37.2/40.017.8/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.5/40.019/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$5,000+$150 - $199 / hr10 - 49Carmel, IN
Ability to deliver
37.9/40.018.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising80% Marketing -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
45% Advertising45% Marketing10% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.5/40.016/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34/40.016.4/20 Reviews8.7/10 Clients & Experience8.9/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
37.6/40.019.4/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
38.9/40.020/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$100,000+Undisclosed10 - 49San Francisco, CA
Ability to deliver
36/40.016.6/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
25% Advertising65% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49Henderson, NV
Ability to deliver
33.5/40.016.4/20 Reviews9.1/10 Clients & Experience8/10 Market PresenceService focus
50% Advertising50% Marketing -
$25,000+$150 - $199 / hr10 - 49Austin, TX
Ability to deliver
34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
50% Advertising20% Marketing30% Other -
$1,000+$50 - $99 / hr10 - 49Atlanta, GA
Ability to deliver
39.2/40.019.2/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$5,000+$100 - $149 / hr50 - 249London, England
Ability to deliver
38.6/40.019/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
10% Advertising90% Marketing -
$100,000+$200 - $300 / hr50 - 249New York, NY
Ability to deliver
34.6/40.016.2/20 Reviews10/10 Clients & Experience8.3/10 Market PresenceService focus
25% Advertising75% Marketing -
$1,000+$25 - $49 / hr50 - 249L'viv, Ukraine
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
10% Advertising90% Marketing
Latest Advertising Articles
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Generational Gaps Reveal Ads’ Relevance Today
Learn how generational gaps shape ad relevance across digital advertising platforms. Understand key strategies for smarter generational marketing.
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms twice a year based on a proprietary methodology. The top advertising agencies for Fall 2025 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.