Top Social Media Marketing Agencies
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Featured
What are Featured Providers?
$1,000+Undisclosed250 - 999Harrisburg, PAServices provided
See all 441 projectsWebFX is a digital marketing agency specializing in services such as SEO, PPC, and Social Media Marketing, including Social Media Advertising and Strategy. According to the reviews, they maintain a highly organized project management approach and consistently deliver projects on time. Impressively, about 75% of reviewers praise WebFX for their professional communication and quick responsiveness, while 80% emphasize their expertise and the positive impact on lead generation and brand awareness.
$5,000+$100 - $149 / hr50 - 249Atlanta, GAServices provided
See all 40 projectsSociallyin is a digital marketing agency specializing in social media management, social media strategy, and influencer management services. Their reviews highlight a 100% satisfaction rate, praising their flexibility, creativity, and responsiveness. Clients appreciate their ability to deliver tailored solutions, resulting in significant growth in social media followership and engagement, with many noting Sociallyin's excellent project management and communication skills.
$10,000+$200 - $300 / hr10 - 49Austin, TXServices provided
See all 5 projectsIron Roots is a digital marketing agency specializing in social media management and strategy, online branding, and social media advertising. Reviewers consistently praise their strategic insights and timely project delivery, resulting in increased engagement and growth in online presence. Impressively, 100% of reviewers noted their responsive communication, and over 80% highlighted Iron Roots' proactive and collaborative approach.
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UndisclosedUndisclosed10 - 49Ribda, India
Services provided
Austin Alloy Cast Pvt Ltd is a Content Writing Services company. They are located in Ribda, India and have small team. They provide Content Writing Services and Branding.
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$1,000+$50 - $99 / hr10 - 49
Services provided
Zendral is a Dubai, United Arab Emirates-based pay per click company. They focus on Pay Per Click and Advertising.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Services provided
See all 3 projectsAt Social Media HQ, we focus on one thing: delivering measurable results. We combine high-impact content creation, data-driven strategy, and hands-on community management to help brands grow
Read more$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is a digital marketing agency specializing in social media advertising and digital strategy. A comprehensive analysis of their Clutch.co reviews reveals a 100% satisfaction rate, emphasizing their exceptional attention to detail and project management skills. Notable feedback highlights their expertise in social media campaigns and digital branding, with clients praising their ability to drive brand awareness and improve online reputation.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 34 projectsSoup Agency is a dynamic digital marketing firm specializing in Social Media Marketing, Social Media Advertising, and Social Media Strategy. The agency has received overwhelmingly positive feedback, with clients frequently praising their responsiveness, expertise, and ability to exceed expectations. Nearly all reviews highlight their impressive project management and proactive approach, with 100% of reviewers noting their valuable insights and dedication to client success.
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UndisclosedUndisclosedFreelancerCiudad de México, Mexico
Services provided
Masoko Publicidad is a Ciudad de México, Mexico-based Advertising company. They provide Advertising and Custom Software Development and were founded in 2008.
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Undisclosed< $25 / hrFreelancerSummerville, SC
Services provided
Pi Pie Studios: Premier Local Web Design and SEO is a web design company. They are headquartered in Summerville, South Carolina, and their services include Web Design and Search Engine Optimization.
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$1,000+$25 - $49 / hrFreelancer
Services provided
PT Marketer Group is a Digital Strategy company. Their small team is based in Kin of Prussia, Pennsylvania and offers Digital Strategy and Email Marketing. The agency was launched in 2016.
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UndisclosedUndisclosedFreelancerGhaziabad, India
Services provided
PRAI, a pay per click company, was launched in 2012. The team focuses on Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerPortland, OR
Services provided
Digital Marketing 4FP, LLC is a Digital Strategy company. The team is in Portland, Oregon, and their services include Digital Strategy and Email Marketing.
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Featured
What are Featured Providers?
$1,000+$25 - $49 / hr250 - 999Ciudad de México, MexicoServices provided
See all 14 projectsSUBE Digital Agency specializes in Social Media Marketing, Digital Marketing, and Social Media Strategy, consistently delivering tailored solutions and impressive results for their clients. With a 100% positive feedback rate, clients praise their project management, execution, and understanding of business needs, highlighting increased leads, conversions, and social media engagement. Their customer service and adaptability are also frequently lauded.
$5,000+$150 - $199 / hr50 - 249New York, NYServices provided
See all 42 projectsMoburst is a versatile digital marketing agency specializing in social media marketing, online branding, and social media strategy. Across their reviews, 100% of clients highlight their impressive project management, communication, and ability to integrate campaigns into cohesive brand narratives. Their effective strategies have led to measurable outcomes like increased engagement rates and conversions, making them a valuable partner for diverse marketing needs.
$1,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 22 projectsVolterra is a digital marketing firm specializing in social media strategy, content development, and online branding. Clients highlight their impressive expertise, with 100% of reviewers noting their project management skills and adaptability. Volterra's services consistently yield positive outcomes, such as increased engagement and brand awareness, showcasing their ability to effectively navigate various social media platforms.
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Undisclosed$50 - $99 / hrFreelancer
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Bark Marketing is a small Canberra, Australia-based Marketing Strategy company. Their services include Marketing Strategy and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerCooper City, FL
Services provided
Branding firm LikeCatcher was launched in 2011. The agency focuses on Branding and Email Marketing, and is small.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr10 - 49Berlin, GermanyServices provided
See all 48 projectsMONSOON is a proficient digital marketing agency specializing in Social Media Marketing, known for its comprehensive services in social media strategy, online branding, and advertising. With 100% positive feedback, clients commend MONSOON for its strategic insight, timely delivery, and proactive approach. Over 80% of reviewers highlight their expertise in enhancing social media presence and engagement, significantly boosting client sales and brand visibility.
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UndisclosedUndisclosedFreelancerPlantation, FL
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Ventus Design Studio is a graphic design company. Established in 2012, their team provides Graphic Design and Social Media Marketing.
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$1,000+$25 - $49 / hrFreelancerSan Diego, CA
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Established in 2016, Pro Web Enhance is a Digital Strategy company. The team provides Digital Strategy and Search Engine Optimization and is headquartered in San Diego, California.
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$1,000+< $25 / hrFreelancerBengaluru, India
Services provided
Sales Leads Forever is a social media marketing firm. They are in Bengaluru, India and have small team of experts. Their services include Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerDelhi, India
Services provided
Digital Marketing is a social media marketing firm. Their team is headquartered in Delhi, India and offers Social Media Marketing and Email Marketing.
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$1,000+$50 - $99 / hrFreelancerGöteborg, Sweden
Services provided
Webkung AB, a social media marketing agency, is in Göteborg, Sweden. They provide Social Media Marketing and Pay Per Click and were established in 2015.
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UndisclosedUndisclosedFreelancerMalappuram, India
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Freelance digital marketing strategist in calicut is a small branding company headquartered in Malappuram, India. The team offers Branding and Social Media Marketing.
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UndisclosedUndisclosedFreelancerLetchworth Garden City, England
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Launched in 2023, Bigwheel Web Design is a social media marketing agency. Their team provides Social Media Marketing and Search Engine Optimization.
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$1,000+$100 - $149 / hrFreelancerTāhuna, New Zealand
Services provided
SEO Pros NZ is a small SEO services firm located in Tāhuna, New Zealand. The team offers Search Engine Optimization and Social Media Marketing.
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UndisclosedUndisclosedFreelancer
Services provided
Established in 2022, Amal Srivastava is a social media marketing company. Their team focuses on Social Media Marketing and Search Engine Optimization.
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$1,000+$50 - $99 / hrFreelancer
Services provided
Marketing Eye is a Marketing Strategy company. They focus on Marketing Strategy and Digital Strategy and were launched in 2010.
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$1,000+$25 - $49 / hr10 - 49Ahmedabad, India
Services provided
See all 3 projectsFlourish Creations Pvt.Ltd. offers a range of services including Social Media Management, Digital Marketing, graphic design, and website development. Reviews highlight their effective social media strategies, timely project management, and strong communication skills. Clients consistently note the quality of their online branding and digital marketing services, with a particular emphasis on their ability to handle diverse industry challenges.
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$1,000+$50 - $99 / hr10 - 49Kolkata, India
Services provided
See all 2 projectsTeleMatrix Global offers services in Social Media Marketing, website development, and SEO. The overall feedback from their clients highlights their expertise in Social Media Management and online branding, punctual project delivery, and strong client communication. Clients appreciate their enthusiasm and the tangible growth in online presence and sales.
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$1,000+< $25 / hr10 - 49Nugegoda, Sri Lanka
Services provided
See all 1 projectsLucinar Technologies offers mobile and web app development services with a specialization in React Native applications. Reviews indicate strong client satisfaction due to their excellent UI/UX design, timely delivery, professional communication, and cost-effective solutions. Clients appreciate the team's flexibility and reliability, recommending Lucinar Technologies for high-quality and budget-friendly tech services.
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$1,000+$100 - $149 / hr10 - 49Sidcup, England
Services provided
See all 1 projectsConnectco Limited offers Digital Marketing services, specializing in Social Media Marketing, Social Media Management, and Online Branding. The reviews highlight their expertise in enhancing online visibility and achieving top Google rankings. Overall, clients commend the company's dedication, timely delivery, and effective communication, making them a highly recommended choice for digital marketing needs.
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$1,000+Undisclosed10 - 49دبي, United Arab Emirates
Services provided
See all 1 projectsMindstorm Global Technologies LLC specializes in website and mobile app development, offering digital solutions tailored to enhance business needs. Reviews highlight their commitment to client satisfaction, high-quality products, and innovation. Clients appreciate their effective project management and value alignment, with an emphasis on delivering user-friendly and visually appealing digital products on time.
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$1,000+$25 - $49 / hr10 - 49
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See all 1 projectsMonday Brews offers comprehensive Social Media Management and Digital Marketing services, effectively handling social media platforms, website, and e-commerce strategies. Clients commend their punctuality, value for cost, and strong alignment with company values, making them a reliable partner for Online Branding and Social Marketing initiatives.
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$1,000+< $25 / hr10 - 49Jodhpur, India
Services provided
R2logics Technologies Pvt Ltd is a Digital Strategy company headquartered in Jodhpur, India and New Delhi, India. The team offers Digital Strategy and Social Media Marketing.
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$1,000+< $25 / hr10 - 49
Services provided
Zeal Digital Agency, a SEO agency, offer Search Engine Optimization and Digital Strategy. They were launched in 2019.
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$1,000+< $25 / hr10 - 49
Services provided
Branding company Addison Consultancy was founded in 2020. The team provides Branding and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49Lagos, Nigeria
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Pedicel Marketing Agency is a branding firm. The Lagos, Nigeria-based company was launched in 2021. Their team offers Branding and Media Planning & Buying.
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Undisclosed< $25 / hr10 - 49
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Xelogic Solutions is a small social media marketing company established in 2022. Their services include Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hr10 - 49
Services provided
Branding firm Higher IT was founded in 2023. Located in Visakhapatnam, India, the team offers Branding and Digital Strategy.
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$1,000+$25 - $49 / hr10 - 49Rawalpindi, Pakistan
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Devolyte is a software development firm established in 2023. Their services include Custom Software Development and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9
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See all 1 projectsLiberty Web Studio positions itself as a provider that emphasizes the synergy of customization and affordability in creating web solutions. Their standout feature is the ability to tailor packages
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$5,000+< $25 / hr2 - 9Singapore, Singapore
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Subraa is a Logo company based in Singapore, Singapore. They offer Logo and Web Design and were founded in 2010.
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$100,000+$300+ / hr2 - 9Paterna, Spain
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StartGo Connection is a small Paterna, Spain-based Content Marketing company. The team offers Content Marketing and Conversion Optimization.
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$1,000+< $25 / hr2 - 9الرياض, Saudi Arabia
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Established in 2015, Artxad Branding, a small user experience agency, is based in الرياض, Saudi Arabia and Jeddah, Saudi Arabia. Their services include UX/UI Design and Branding.
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UndisclosedUndisclosed2 - 9Dubai, United Arab Emirates
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Launched in 2018, Brandbasket is an Other Digital Marketing company. The team provides Other Digital Marketing and Other Design.
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$1,000+Undisclosed10 - 49Mason, OH
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Legend Digital Marketing is a web design agency. Based in Mason, Ohio, their team specializes in Web Design and Web Development.
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$1,000+Undisclosed2 - 9Flower Mound, TX
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6 Degrees Media, a Marketing Strategy company, was founded in 2021. The small team focuses on Marketing Strategy and Branding.
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$10,000+$150 - $199 / hr2 - 9Matera, Italy
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Media Sales Company is an Advertising company. The Matera, Italy-based agency was established in 2020. Their team focuses on Advertising and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49Kharar, India
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Devify, an app development firm, is in Kharar, India. They specialize in Mobile App Development and Web Development.
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$1,000+$25 - $49 / hr10 - 49Gurugram, India
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See all 1 projectsRankHigher Digital SEO Solution is the global leader in providing SEO for small to medium-sized businesses in India & abroad. We specialize in helping businesses rank online and get 85% of our
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$1,000+$50 - $99 / hr10 - 49Toronto, Canada
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See all 1 projects2Marketing.com offers services in web design, SEO, lead generation, and social media marketing. Reviewers consistently praise their proficiency and efficiency, highlighting significant improvements in online presence, user engagement, and conversion rates. Their exceptional project management and ability to deliver high-quality results promptly make them a recommended choice for digital marketing needs.
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$1,000+< $25 / hr10 - 49New Delhi, India
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See all 1 projectsPromote Abhi - Business Chalega Tabhi offers website development, particularly e-commerce portals, and ongoing marketing services on Google and Facebook. Feedback highlights timely project delivery, impressive marketing results, and effective project management, with specific commendation for their creativity and working style.
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$1,000+< $25 / hr10 - 49Ahmedabad, India
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See all 1 projectsDigitactseed- Digital Marketing Company in Ahmedabad offers comprehensive digital marketing services aimed at business growth and efficiency. Reviews highlight their thorough research, innovative solutions, and effective communication, emphasizing dedication, productivity, and timely delivery as key strengths.
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$1,000+$25 - $49 / hr10 - 49Faisalabad, Pakistan
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See all 1 projectsThe Webgenic offers content writing and posting services, demonstrating notable efficiency and a streamlined, automated workflow. Clients appreciate their rapid response and the effective collaboration despite the limited team size. Overall, the feedback emphasizes satisfaction with their resources and service speed.
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$25,000+$100 - $149 / hr10 - 49Minneapolis, MN
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Hook Agency is a SEO agency founded in 2012. The team focuses on Search Engine Optimization and Web Design and is located in Minneapolis, Minnesota.
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$10,000+$150 - $199 / hr10 - 49London, England
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SEO company MN2S was established in 1995. The company provides Search Engine Optimization and Web Design, and is small.
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$1,000+< $25 / hr10 - 49Gurugram, India
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Based in Gurugram, India and India, Storify News is a small SEO services firm. The team focuses on Search Engine Optimization and Mobile App Development.
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$5,000+$100 - $149 / hr10 - 49
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SEO agency 316 Strategy Group was established in 2013. The team specializes in Search Engine Optimization and Web Design.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Top 15 Social Media Marketing Companies
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$1,000+$100 - $149 / hr10 - 49Montreal, Canada
Ability to deliver
39/40.019.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
70% Social Media Marketing30% Other -
$1,000+$50 - $99 / hr10 - 49Atlanta, GA
Ability to deliver
38.8/40.018.8/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Social Media Marketing30% Other -
$1,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
37.9/40.018.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Social Media Marketing -
$25,000+$150 - $199 / hr10 - 49Chattanooga, TN
Ability to deliver
37.3/40.017.4/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
70% Social Media Marketing30% Other -
$5,000+$150 - $199 / hr10 - 49London, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
70% Social Media Marketing30% Other -
$10,000+$150 - $199 / hr10 - 49Northfield, IL
Ability to deliver
36.5/40.017/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
70% Social Media Marketing30% Other -
$5,000+$150 - $199 / hr10 - 49Fishers, IN
Ability to deliver
38.5/40.019.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Social Media Marketing50% Other -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
45% Social Media Marketing55% Other -
$5,000+$50 - $99 / hr2 - 9London, England
Ability to deliver
36.1/40.017.2/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
75% Social Media Marketing25% Other -
$1,000+Undisclosed2 - 9Calgary, Canada
Ability to deliver
36.1/40.017.2/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
95% Social Media Marketing5% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.017/20 Reviews9/10 Clients & Experience10/10 Market PresenceService focus
70% Social Media Marketing30% Other -
$1,000+$50 - $99 / hr10 - 49Amsterdam, Netherlands
Ability to deliver
35.8/40.018.4/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
100% Social Media Marketing -
$10,000+$150 - $199 / hr10 - 49Iowa City, IA
Ability to deliver
35.6/40.016.4/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
95% Social Media Marketing5% Other -
$5,000+$150 - $199 / hr10 - 49Indianapolis, IN
Ability to deliver
35.2/40.016.6/20 Reviews9.4/10 Clients & Experience9.2/10 Market PresenceService focus
100% Social Media Marketing -
$5,000+$300+ / hr10 - 49Montréal, Canada
Ability to deliver
35.2/40.016.6/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
90% Social Media Marketing10% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
35/40.016.8/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
50% Social Media Marketing50% Other -
$5,000+$150 - $199 / hr10 - 49Seattle, WA
Ability to deliver
34.9/40.017.2/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Social Media Marketing -
$1,000+$50 - $99 / hr2 - 9Maple Ridge, Canada
Ability to deliver
34.4/40.016/20 Reviews10/10 Clients & Experience8.4/10 Market PresenceService focus
90% Social Media Marketing10% Other -
$10,000+$200 - $300 / hr10 - 49Austin, TX
Ability to deliver
34.3/40.017.8/20 Reviews8.4/10 Clients & Experience8.1/10 Market PresenceService focus
80% Social Media Marketing20% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
37.4/40.018/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
25% Social Media Marketing75% Other -
$5,000+$25 - $49 / hr50 - 249Kyiv, Ukraine
Ability to deliver
38.2/40.019.8/20 Reviews10/10 Clients & Experience8.4/10 Market PresenceService focus
35% Social Media Marketing65% Other -
$10,000+$100 - $149 / hr10 - 49Montréal, Canada
Ability to deliver
34.7/40.016.6/20 Reviews10/10 Clients & Experience8.1/10 Market PresenceService focus
55% Social Media Marketing45% Other -
$10,000+$150 - $199 / hr10 - 49Denver, CO
Ability to deliver
33.6/40.017.2/20 Reviews8.6/10 Clients & Experience7.8/10 Market PresenceService focus
85% Social Media Marketing15% Other -
$1,000+$50 - $99 / hr10 - 49București, Romania
Ability to deliver
33.6/40.016.8/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
65% Social Media Marketing35% Other -
$1,000+$150 - $199 / hr10 - 49Denver, CO
Ability to deliver
37.9/40.018.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
40% Social Media Marketing60% Other -
$1,000+$150 - $199 / hr10 - 49Montréal, Canada
Ability to deliver
33.4/40.019.2/20 Reviews9.6/10 Clients & Experience4.6/10 Market PresenceService focus
75% Social Media Marketing25% Other -
$5,000+$150 - $199 / hr10 - 49Orlando, FL
Ability to deliver
33.4/40.016/20 Reviews8.1/10 Clients & Experience9.3/10 Market PresenceService focus
60% Social Media Marketing40% Other -
$1,000+$50 - $99 / hr50 - 249Docklands, Australia
Ability to deliver
34.7/40.017.4/20 Reviews9/10 Clients & Experience8.3/10 Market PresenceService focus
45% Social Media Marketing55% Other -
$10,000+$100 - $149 / hr50 - 249Kato Polemidia, Cyprus
Ability to deliver
37.4/40.018/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
35% Social Media Marketing65% Other -
Undisclosed$50 - $99 / hr2 - 9Birmingham, England
Ability to deliver
33.3/40.017/20 Reviews8.6/10 Clients & Experience7.8/10 Market PresenceService focus
100% Social Media Marketing
Latest Social Media Marketing Articles
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What Meta's Andromeda Update Means for Businesses in 2026
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Social Media Marketing Agency FAQs
Looking for a social media marketing agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a social media marketing agency, from pricing and services to results and red flags.
Clutch features agencies driving engagement and growth across platforms like Instagram, Facebook, and TikTok twice a year based on a proprietary methodology. The top social media marketing agencies for Fall 2025 include:
An agency brings platform-specific expertise, creative resources, and data-driven processes that are hard to replicate in-house without significant investment. Companies often see faster growth, lower cost per acquisition, and stronger brand consistency when specialists run their channels.
Pricing varies based on several key factors, including scope, platform mix, and agency reputation. Based on data gathered by Clutch, the majority of SMM projects fall under $10,000, with hourly rates clustering between $25 – $49.
When preparing a budget for your social media marketing project, another thing to keep in mind is that agency fees are separate for ad spend and ad creation costs. For example, a mid-market e-commerce brand might pay $4,000 per month for content and management, plus a $5,000 – $10,000 monthly ad budget during peak seasons.
A social media marketing agency plans, builds, and optimizes a brand’s presence across platforms such as Facebook, Instagram, LinkedIn, TikTok, and X. These service providers are dedicated to partnering with businesses, organizations, and individual brands. Their typical engagements start with a deep dive into audience research and business goals, followed by channel selection, content calendars, creative production, community management, and paid campaign execution. Furthermore, they continually analyze performance data to refine tactics and maximize ROI.
Social media marketing agencies are committed to personalizing their approach and solutions to best fit their clients. Most firms bundle services into retainer or project packages that can include:
- Strategy and channel planning
- Organic content creation (e.g., posts, reels, stories, shorts)
- Community management and crisis response
- Paid ad management and A/B testing
- Influencer or creator collaborations
- Social listening, reporting, and sentiment analysis
Larger agencies often add complementary services like email marketing, SEO, or full-funnel creative to keep messaging consistent across channels.
Choosing the right social media marketing team is as important as the campaign ideas you have in mind. When selecting the ideal provider, start by identifying and clarifying your brand’s unique goals—brand awareness, lead gen, direct sales, or customer support. Then evaluate agencies on these following criteria:
- Relevant case studies and measurable outcomes
- Creative quality and platform expertise
- Communication style and reporting cadence
- Pricing transparency and contract flexibility
- Cultural and time-zone alignment
Shortlist two or three firms, request strategic roadmaps, and compare how each would tailor their approach to your objectives.
- Guaranteed follower counts or “viral” promises
- Lack of platform certifications or documented results
- Vague pricing or hidden ad‐management fees
- One-size-fits-all content with no brand customization
- Poor response times or unclear points of contact
If an agency can’t explain its methodology or show real performance data, keep looking. It’s better to be meticulous than be in an engagement with the wrong team.
- How will you integrate paid and organic tactics?
- Which KPIs do you prioritize for brands like mine?
- What tools do you use for scheduling, monitoring, and reporting?
- How is content approval handled, and who owns the creative assets?
- How do you stay current with algorithm updates and emerging platforms?
When interviewing prospective partners, ask every project-specific question you have in mind — whether it’s related to your niche or the type of service you need. Clear, detailed answers indicate a partner that values transparency and long-term success.
Freelancers can be cost-effective for isolated tasks like post design or ad copywriting. Agencies, however, provide multidisciplinary teams—strategists, designers, analysts—plus established workflows, technology stacks, and backup talent to keep campaigns running smoothly if one person is unavailable.
Common metrics include engagement rate, click-through rate (CTR), cost per lead (CPL), and return on ad spend (ROAS). Furthermore, social media marketing agencies typically combine platform analytics with web tracking tools to attribute conversions accurately and report on both top- and bottom-funnel impact.