Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital marketing agency specializing in Pay-Per-Click advertising, Google Ads, and Search Engine Marketing. Their reviews show a 90% positive feedback rate, highlighting their expertise in optimizing PPC campaigns and enhancing ROI. Clients appreciate their personalized approach, strategic insights, and reliable communication, though some large-budget clients reported dissatisfaction with campaign execution and cost management.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, optimizing Google Ads, and other online ad campaigns. Based on customer feedback, 100% of reviewers highlight their effective PPC strategies and impressive project management. ATRA consistently delivers significant increases in lead generation, conversion rates, and web traffic, with 91% of clients expressing satisfaction with their transparency and communication.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a Pay-Per-Click advertising agency specializing in Google Ads and paid search services. The agency is praised for its strong communication, timely delivery, and expertise in PPC management, as noted by over 70% of reviewers. While most clients report positive experiences, citing successful ad spend management and effective strategy implementation, about 20% highlight concerns regarding communication and project execution.
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UndisclosedUndisclosed50 - 249St Kilda, Australia
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PPC agency Search Engine Experts Pty Ltd was founded in 2007. The team focuses on Pay Per Click and Search Engine Optimization and is based in St Kilda, Australia.
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UndisclosedUndisclosed50 - 249Bremen, Germany
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Intan international, a branding agency, was launched in 1981. The midsize team offers Branding and E-Commerce Development.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 17 projectsLaunch Online is a highly regarded digital advertising agency specializing in Pay-Per-Click Advertising, with a focus on platforms like Google Ads. Positive client feedback highlights their proficiency in driving measurable business results, such as increased ROAS and conversion rates. They demonstrate exceptional project management skills and a commitment to understanding and enhancing their clients' digital marketing strategies. Around 90% of reviewers commend Launch Online's strategic approach and effective communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$1,000+< $25 / hrFreelancerIslamabad, Pakistan
Services provided
Established in 2011, Vitalwiz is a Mobile & App Marketing company. The team provides Mobile & App Marketing and Content Marketing.
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$1,000+< $25 / hrFreelancerUmhlanga, South Africa
Services provided
Smart SEO is a Digital Strategy company. Established in 2020, the firm is based in Umhlanga, South Africa. Their services include Digital Strategy and Content Marketing.
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$1,000+$50 - $99 / hrFreelancerHaywards Heath, England
Services provided
Prozack is a Digital Strategy company. In Haywards Heath, England, the agency was established in 2017. Their services include Digital Strategy and Advertising.
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$250,000+$25 - $49 / hrFreelancerAtherton, England
Services provided
Stes Digital Marketing is a small Content Marketing company. They focus on Content Marketing and Digital Strategy and were founded in 2020.
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$1,000+< $25 / hrFreelancerOuter West Durban, South Africa
Services provided
Launched in 2019, Get Found Digital Marketing is a SEO agency. The team offers Search Engine Optimization and Digital Strategy and is headquartered in Outer West Durban, South Africa.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, including Google Ads and Search Engine Marketing. Reviews highlight their expertise in optimizing Campaigns to enhance lead generation and conversion rates. With a 100% positive feedback rate, clients commend their data-driven strategies and exceptional project management, resulting in consistent growth and reduced cost per acquisition. Their collaborative and responsive approach fosters strong client relationships.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 90 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly Google Ads and SEO services. The company is highly praised for its strategic approach, with 100% of reviewers highlighting improvements in lead quality and online presence. Clients consistently commend their transparent project management and effective communication, with an emphasis on delivering measurable results.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising firm specializing in Pay-Per-Click advertising, Google Ads, and search engine marketing. With a focus on maximizing Cost Per Click efficiency, they have consistently delivered strong outcomes, such as a 20% increase in conversions and a 25% decrease in cost per conversion. Nearly all reviewers, approximately 95%, commend their expertise, proactive project management, and exceptional client partnership, with no significant areas for improvement mentioned.
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$1,000+$100 - $149 / hr50 - 249Abu Dhabi, United Arab Emirates
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Branding agency DON RITE Media Advertising was founded in 1996. In Abu Dhabi, United Arab Emirates and Dubai, United Arab Emirates, the team provides Branding and Search Engine Optimization.
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$1,000+$150 - $199 / hrFreelancerGainesville, VA
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Founded in 2020, Benchmark Digital DC, a small Content Marketing company, is located in Gainesville, Virginia. Their team provides Content Marketing and Conversion Optimization.
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Featured
What are Featured Providers?
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. Clients highlight their efficiency and responsiveness, with 100% noting timely delivery and proactive communication. Additionally, 50% of reviewers emphasize Gatorworks' client-centric approach and innovative solutions, contributing to improved digital performance and client satisfaction.
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$1,000+$25 - $49 / hrFreelancerGalway, Ireland
Services provided
SerinDigital, a Logo company, is based in Galway, Ireland. They specialize in Logo and Branding.
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$1,000+$100 - $149 / hrFreelancerTaylor Mill, KY
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Cincinnati Media Marketing is a small social media marketing firm. Founded in 2020, the team focuses on Social Media Marketing and Content Marketing.
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Undisclosed$100 - $149 / hrFreelancerAlmondsbury, England
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Based in Almondsbury, England, Acer Digital Marketing is a small Email Marketing company. Their services include Email Marketing and Social Media Marketing.
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$1,000+$50 - $99 / hrFreelancerدبي, United Arab Emirates
Services provided
Digitalmarketingdxb is a Digital Strategy company. The small دبي, United Arab Emirates-based team focuses on Digital Strategy and Search Engine Optimization. The firm was launched in 2021.
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UndisclosedUndisclosedFreelancerPortland, OR
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RainPorch, a web design company, was launched in 2021. They focuses on Web Design and Pay Per Click.
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$10,000+< $25 / hrFreelancerDelhi, India
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RATURI : Digital Marketing Agency is a Digital Strategy company. Their team is based in Delhi, India. The firm offers Digital Strategy and Other Digital Marketing.
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UndisclosedUndisclosedFreelancerMumbai, India
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Dgtel SEO is a social media marketing firm. Their small team is located in Mumbai, India. Their team offers Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hrFreelancerSurbiton, England
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JUNCO Digital is a SEO company. Established in 2021, their team specializes in Search Engine Optimization and Other Digital Marketing.
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$1,000+< $25 / hrFreelancerLondon, England
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Insidigital is an Advertising company. Located in London, England, the company was founded in 2021. Their team focuses on Advertising and Branding.
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$10,000+$100 - $149 / hrFreelancerWilmington, NC
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DentaMarketing is a SEO agency. The team focuses on Search Engine Optimization and Web Design, and the firm is based in Wilmington, North Carolina.
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$1,000+< $25 / hrFreelancerAhmedabad, India
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SEO services firm Blogger IT Solutions was founded in 2021. The company specializes in Search Engine Optimization and Social Media Marketing, and is small.
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$1,000+< $25 / hrFreelancerAgra, India
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Edvertisement.in is a small Advertising company headquartered in Agra, India. The team offers Advertising and Branding.
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$1,000+$25 - $49 / hrFreelancerLos Angeles, CA
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WebVision Agency, a web design agency, is headquartered in Los Angeles, California. They offer Web Design and Digital Strategy and were established in 2018.
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$1,000+$25 - $49 / hrFreelancerPune, India
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In Pune, India, Amspire Marketing is a small social media marketing firm. Their services include Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed50 - 249Mumbai, India
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CGS Infotech is a Mumbai, India-based SEO company. Founded in 1995, the team provides Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosedFreelancerAve Maria, FL
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Dreams To Reality Leads is a SEO company launched in 2021. Located in Ave Maria, Florida, the team specializes in Search Engine Optimization and Web Design.
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UndisclosedUndisclosedFreelancerLondon, England
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Launched in 2022, Taavi Tammpere is a small Digital Strategy company. Their team provides Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed50 - 249Yuncler, Spain
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Webimpacto , an e-commerce development firm, focuses on E-Commerce Development and Social Media Marketing. The agency is based in Yuncler, Spain and Medellín, Colombia.
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UndisclosedUndisclosedFreelancerSacramento, CA
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Umami Digital Marketing Solutions is a small SEO agency launched in 2022. Their team offers Search Engine Optimization and Web Design.
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Undisclosed< $25 / hrFreelancerSultanpur, India
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Shobhit Chawla is an Email Marketing company. Founded in 2021, the team focuses on Email Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerCorscombe, England
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Boltwood Digital is a web development company. Headquartered in Corscombe, England, the team specializes in Web Development and Email Marketing.
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Undisclosed$25 - $49 / hrFreelancerRajkot, India
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InfoPhonix Digital, a SEO company, was established in 2022. The team specializes in Search Engine Optimization and Web Design.
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Undisclosed< $25 / hrFreelancerMumbai, India
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Established in 2022, Digital Vickas-Freelance Digital Marketing in Mumbai India is a SEO services firm. In Mumbai, India, the team offers Search Engine Optimization and Social Media Marketing.
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$1,000+UndisclosedFreelancerKaliakair, Bangladesh
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Ultraavirtual, a social media marketing agency, is located in Kaliakair, Bangladesh. They offer Social Media Marketing and Content Marketing and were launched in 2022.
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UndisclosedUndisclosed50 - 249Treviso, Italy
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Headquartered in Treviso, Italy, MOCA Interactive Srl is a social media marketing firm. The team offers Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed50 - 249Brossard, Canada
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Ubiweb is a social media marketing agency. They are located in Brossard, Canada and Conflans-Sainte-Honorine, France. Their team focuses on Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancer
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Socialginie, a SEO services firm, is in Kolkata, India. Their services include Search Engine Optimization and Email Marketing.
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UndisclosedUndisclosed50 - 249Herent, Belgium
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Hotel Hungaria is a midsize video production company headquartered in Herent, Belgium. Their services include Video Production and Social Media Marketing.
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UndisclosedUndisclosed50 - 249Paris, France
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ESV | France, an Advertising company, was founded in 2004. The agency provides Advertising and Social Media Marketing.
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UndisclosedUndisclosed50 - 249Paris, France
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JVWEB is an Advertising company located in Paris, France. They focus on Advertising and Social Media Marketing.
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UndisclosedUndisclosed50 - 249
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Pathlabs, an Advertising company, was launched in 2021. The team specializes in Advertising and Media Planning & Buying and is in Missoula, Montana.
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$1,000+< $25 / hrFreelancerGreater Noida, India
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Karan Veer Singh-SEO Analyst , Digital Marketing is a Greater Noida, India-based SEO agency. Launched in 2017, the team focuses on Search Engine Optimization and Social Media Marketing.
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$1,000+$200 - $300 / hrFreelancerWestminster, CO
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Vision Social is a Conversion Optimization company. Established in 2023, the firm is located in Westminster, Colorado. Their services include Conversion Optimization and Digital Strategy.
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UndisclosedUndisclosed50 - 249Mansfield, TX
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Promote Your Website, a social media marketing firm, is headquartered in Mansfield, Texas. The team provides Social Media Marketing and Search Engine Optimization.
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$1,000+$25 - $49 / hrFreelancerVaranasi, India
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Ankit Pandey Digital Marketing is a small Varanasi, India-based Digital Strategy company. The team offers Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed50 - 249Bedford, England
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Headquartered in Bedford, England, Receptional is a midsize social media marketing agency. The team specializes in Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerHuntington Beach, CA
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WHIPSAW Media is a PPC company. Launched in 2014, the firm focuses on Pay Per Click and Digital Strategy.
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UndisclosedUndisclosedFreelancerToronto, Canada
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Founded in 2013, DigitalProMarketers is a small web development firm. Their team offers Web Development and Video Marketing.
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Undisclosed$25 - $49 / hrFreelancerTartu, Estonia
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Established in 2023, Upspace Digital is a SEO services firm. The team provides Search Engine Optimization and Digital Strategy and is located in Tartu, Estonia.
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$1,000+< $25 / hrFreelancerJodhpur, India
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Yakub Gori is a Digital Strategy company. Their small team is in Jodhpur, India. Their services include Digital Strategy and Pay Per Click.
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$5,000+$150 - $199 / hrFreelancerFort Mill, SC
Services provided
SEO services firm Three Peaks is located in Fort Mill, South Carolina. They focus on Search Engine Optimization and Web Design.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
38.9/40.019.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
38.4/40.018.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.9/40.020/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
37.8/40.020/20 Reviews9.8/10 Clients & Experience7.9/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.8/40.019.8/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.5/40.018.6/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37/40.017.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
38.7/40.019/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.5/40.017.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.2/40.017.4/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.5/40.019/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
36/40.018/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns based on a proprietary methodology. The top PPC agencies for 2026 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.