Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising and search engine marketing. The company is highly rated, with most clients praising their expertise in Google Ads, data-driven strategies, and optimizing ad spend. Positive feedback is abundant, with approximately 90% of reviews highlighting their strategic insights and communication; however, one notable negative review suggests caution for companies with six-figure budgets.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 48 projectsATRA is a proficient digital advertising and PPC agency, offering expertise in pay-per-click campaigns and Google Ads management. The company has received overwhelmingly positive feedback, with approximately 90% of reviewers praising their strategic prowess and project management. Common themes across reviews include their responsiveness, proactive communication, and ability to deliver results, such as increased lead volume and improved return on ad spend.
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UndisclosedUndisclosed10 - 49Cincinnati, OH
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Robben Media is a Conversion Optimization company. The Cincinnati, Ohio-based agency was launched in 2018. Their team focuses on Conversion Optimization and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Madrid, Spain
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SEO services firm SeDigital is based in Madrid, Spain. Launched in 2015, the team specializes in Search Engine Optimization and Social Media Marketing.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 81 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, with a focus on Google Ads and SEO. The company consistently receives high praise for its strategic approach and transparency, with 100% of reviewers highlighting improved lead quality and cost efficiency. Clients also commend their seamless integration into internal teams and exceptional project management skills.
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UndisclosedUndisclosed10 - 49
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Type A Media is a small London, England-based SEO services firm. Their services include Search Engine Optimization and Public Relations.
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UndisclosedUndisclosed10 - 49Preston, England
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SEO services firm Freedom Search Ltd is in Preston, England. Launched in 2010, the team specializes in Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49Łódź, Poland
Services provided
Unique SEO, a small SEO company, is located in Łódź, Poland. The team focuses on Search Engine Optimization and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Pittsburg, KS
Services provided
My Town Media is an Advertising company. Their small team of employees is headquartered in Pittsburg, Kansas. Their team focuses on Advertising and Social Media Marketing.
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UndisclosedUndisclosed10 - 49
Services provided
Datex is a small social media marketing firm located in Buenos Aires, Argentina. Their services include Social Media Marketing and Digital Strategy.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a proficient digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, including Google Ads and search engine marketing. Across diverse reviews, 100% of clients commend their strategic campaign management, responsive communication, and remarkable ROI improvements, with many noting increased brand awareness and conversion rates. Launch Online is lauded for their ability to integrate seamlessly into clients' teams, demonstrating a strong cultural alignment and expertise in optimizing online ad campaigns.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 26 projectsBurst Digital is a digital advertising company with expertise in Pay-Per-Click advertising and website development. Their reviews highlight a 100% positive feedback rate on responsiveness and adaptability, with clients praising their ability to meet deadlines and adjust to mid-project changes, such as shifting from WordPress to HubSpot.
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UndisclosedUndisclosed10 - 49Warszawa, Poland
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Launched in 2012, emedia.pl is an Advertising company. The team provides Advertising and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Manchester, England
Services provided
CJ Digital is a social media marketing company in Manchester, England. They provide Social Media Marketing and Search Engine Optimization and were launched in 2022.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click advertising, Search Engine Marketing, and Paid Media. The reviews reveal a pattern of comprehensive campaign management across multiple platforms, leading to improved lead generation, reduced Cost Per Click, and enhanced conversion rates. Clients frequently commend their project management, responsiveness, and data-driven strategies, with over 90% expressing satisfaction and highlighting their technical expertise and collaborative approach.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. The company is praised for its strong client focus and effective project management, with 100% of reviewers noting timely delivery and responsiveness. Additionally, 50% of reviewers highlighted their culture fit and proactive approach in improving online ad campaigns and PPC strategies.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising firm specializing in Pay-Per-Click (PPC) advertising, Google Ads, and search engine marketing. With a 100% positive feedback rate across reviews, clients consistently praise their expertise, proactive project management, and ability to increase conversions while reducing costs, such as a 25% reduction in cost per conversion for one client. Their adept handling of online ad campaigns and paid media efforts has led to significant improvements in lead quality and return on advertising spend for diverse businesses.
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UndisclosedUndisclosed10 - 49
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Social media marketing company Creatos Media is based in Birmingham, England. They offer Social Media Marketing and Affiliate Marketing and were founded in 2018.
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UndisclosedUndisclosed10 - 49Bengaluru, India
Services provided
DClickweb is a social media marketing agency. The company is headquartered in Bengaluru, India. Their services include Social Media Marketing and Email Marketing.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 32 projectsRSO Consulting is a digital advertising agency specializing in Pay-Per-Click Advertising, SEO, and comprehensive marketing strategies. Across reviews, 100% of clients highlight their effectiveness in PPC campaigns and digital advertising, with notable achievements like a 30% increase in CTR and a 200% rise in unique visitors. Their project management and adaptability consistently receive praise, with 80% of reviewers mentioning their responsiveness and thorough communication.
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UndisclosedUndisclosed10 - 49Carlsbad, CA
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Defy Digital Marketing is a Marketing Strategy company. They are in Carlsbad, California and have small team. Their team specializes in Marketing Strategy and Content Marketing.
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UndisclosedUndisclosed10 - 49Bogotá, D.C., Colombia
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La Marcadería® is a branding firm. In Bogotá, D.C., Colombia, the firm was launched in 2013. Their team provides Branding and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Sant'Agostino, Italy
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Prima Posizione Srl, a public relations agency, was established in 2006. The team focuses on Public Relations and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Stoke-on-Trent, England
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Seodium is a SEO services firm founded in 2023. The small team provides Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49
Services provided
Siteknowhow is a social media marketing agency. The team focuses on Social Media Marketing and Conversion Optimization and is in Budapest, Hungary.
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UndisclosedUndisclosed10 - 49Boise, ID
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Sympler™, a small SEO company, is located in Boise, Idaho. The team offers Search Engine Optimization and Social Media Marketing.
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$1,000+< $25 / hrFreelancerHargeisa, Somalia
Services provided
Dhibic Digital Marketing Consultancy is a social media marketing agency. They specialize in Social Media Marketing and Pay Per Click and were established in 2019.
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UndisclosedUndisclosed2 - 9Orlando, FL
Services provided
See all 1 projectsREASON Agency is a digital marketing firm that, according to client feedback, struggled to meet promised outcomes, particularly in increasing average order value (AOV) and delivering projected sales. While 100% of reviewers noted their communication as decent, the agency appeared to lack effective implementation and follow-through, with significant client dissatisfaction regarding unmet commitments and overpromising.
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Undisclosed< $25 / hrFreelancerDelhi, India
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See all 1 projectsAre you looking for the best digital marketing agency in Tilak Nagar, West Delhi… search ends here. Welcome to Growthwale, your dedicated digital marketing agency in West Delhi. Specializing in
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$1,000+$25 - $49 / hrFreelancer
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See all 1 projectsLiyomax Business is a leading digital agency with over 15 years of experience in empowering startups, small businesses, and entrepreneurs with powerful digital solutions. From fast, mobile-friendly
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UndisclosedUndisclosed50 - 249Noida, India
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See all 25 projectsNettechnocrats is a digital marketing firm specializing in SEO and Pay-Per-Click Advertising. They are highly regarded for their accountability, responsiveness, and ability to execute campaigns effectively, with 100% of reviews noting sustainable growth and strategic execution. Clients particularly appreciate their solution-oriented approach and consistency in driving positive results in online ad campaigns.
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$1,000+$25 - $49 / hr50 - 249Tangier, Morocco
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See all 10 projectsRHILLANE Marketing Digital specializes in creating and managing social media ad campaigns, including platforms like Facebook and Instagram. Clients praise the agency for its effective, tailored campaigns and significant boosts in website traffic. Reviews highlight RHILLANE's responsiveness, high ratings, and good value for cost, making it a strong collaborative partner.
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UndisclosedUndisclosed50 - 249
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See all 1 projectsLeads R Us Digital Marketing specializes in providing lead generation services, consistently delivering over 50 quality leads per month for small business advertising solutions. The reviews highlight their ability to exceed expectations, align with clients' company culture and values, and offer competitive pricing, making them a preferred choice for businesses seeking effective and budget-friendly marketing solutions.
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$5,000+$25 - $49 / hrFreelancer
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See all 1 projectsWe are the only UK agency leveraging theories from four of histories wisest minds to help startups win quicker. How much time and money are you losing without tapping into ancient wisdom for your
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Undisclosed$25 - $49 / hrFreelancer
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See all 1 projectsNexlio specializes in creating e-commerce websites, offering services that include design and development with a focus on current trends and client needs. Reviews highlight their professional approach, timely communication, and value for cost. Clients appreciate their commitment to client care and ability to deliver straightforward, stylish designs within budget constraints.
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$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
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Revana Digital is a Content Marketing company founded in 1995. The team focuses on Content Marketing and Conversion Optimization.
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$5,000+$25 - $49 / hr50 - 249München, Germany
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Blue Summit Media is a midsize SEO services firm. Established in 2008, the team specializes in Search Engine Optimization and Conversion Optimization.
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$5,000+$100 - $149 / hr50 - 249London, England
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Accord Marketing, an Advertising company, was founded in 1988. The firm focuses on Advertising and Content Marketing, and is midsize.
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$10,000+$150 - $199 / hr50 - 249London, England
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Crimtan is an Advertising company founded in 2009. Located in London, England and Russia, the team specializes in Advertising and Branding.
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$25,000+$25 - $49 / hr50 - 249Halifax, Canada
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Headquartered in Halifax, Canada, VERB Interactive Inc. Is a midsize SEO agency. Their services include Search Engine Optimization and Pay Per Click.
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$5,000+$100 - $149 / hr50 - 249Las Vegas, NV
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Localis is a Marketing Strategy company. The team offers Marketing Strategy and Pay Per Click, and the company is located in Las Vegas, Nevada.
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$10,000+$150 - $199 / hr50 - 249Leeds, England
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Advertising company Search Laboratory is in Leeds, England and London, England. They focus on Advertising and Search Engine Optimization and were established in 2005.
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$1,000+$50 - $99 / hr50 - 249Newark, NJ
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VJG Interactive is a Newark, New Jersey-based application development firm. The team specializes in Mobile App Development and Pay Per Click.
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$5,000+$100 - $149 / hr50 - 249Chicago, IL
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Founded in 2012, All Campus is a midsize graphic design company. Their services include Graphic Design and Market Research.
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$10,000+$150 - $199 / hr50 - 249Salford, England
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Based in Salford, England, Media Agency Group is an Advertising company. They focus on Advertising and Public Relations and were established in 2012.
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$5,000+$100 - $149 / hr50 - 249Framingham, MA
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Stone Temple Consulting is a web design company. They are headquartered in Framingham, Massachusetts, and their services include Web Design and Pay Per Click.
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$5,000+$100 - $149 / hr50 - 249Clackamas, OR
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Launched in 2010, Global Media Solutions is a social media marketing firm. The team offers Social Media Marketing and Search Engine Optimization.
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$10,000+$150 - $199 / hr50 - 249Gloucester, England
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Journey, an Email Marketing company, was founded in 2007. The firm focuses on Email Marketing and Pay Per Click, and is midsize.
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$5,000+$100 - $149 / hr50 - 249Independence, OH
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Content Marketing company Linkmedia 360 is based in Independence, Ohio and. They offer Content Marketing and Pay Per Click.
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$1,000+$25 - $49 / hr1,000 - 9,999Bertrange, Luxembourg
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Founded in 1987, AMPLEXOR International is a large AR/VR development company. Their services include AR/VR development and Digital Strategy.
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UndisclosedUndisclosed50 - 249York, England
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Webcertain is a midsize Content Marketing company. Launched in 2013, the team provides Content Marketing and Public Relations.
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$1,000+$25 - $49 / hr50 - 249Sofia, Bulgaria
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Internovus is a Sofia, Bulgaria-based Marketing Strategy company. The team provides Marketing Strategy and Media Planning & Buying.
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$1,000+$25 - $49 / hr50 - 249Chandigarh, India
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PPC Champ, a Conversion Optimization company, was established in 2010. The midsize team provides Conversion Optimization and Pay Per Click.
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$5,000+$25 - $49 / hr50 - 249
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Midsize Digital Strategy company Digital group, is in Madrid, Spain. The team focuses on Digital Strategy and Branding.
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$10,000+$100 - $149 / hr50 - 249
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Idweaver is a Digital Strategy company in Brussels, Belgium. They offer Digital Strategy and Email Marketing and were established in 2004.
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$1,000+$25 - $49 / hr50 - 249Noida, India
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SEO services firm Redrock DigiMark is based in Noida, India and Dover, Delaware. Launched in 2011, the team focuses on Search Engine Optimization and AR/VR development.
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$5,000+$100 - $149 / hr50 - 249München, Germany
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In München, Germany, Affilinet is an Advertising company. Their services include Advertising and Pay Per Click.
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$5,000+$100 - $149 / hr50 - 249Jakarta Pusat , Indonesia
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Launched in 2009, DGtraffic Indonesia is a midsize Digital Strategy company based in Jakarta Pusat , Indonesia. Their team specializes in Digital Strategy and Pay Per Click.
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$5,000+$100 - $149 / hr50 - 249San Isidro, Peru
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Ingenia Peru is an Advertising company. Their midsize team is located in San Isidro, Peru. Their services include Advertising and UX/UI Design.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
38/40.018.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$25 - $49 / hr2 - 9Zirakpur, India
Ability to deliver
37.8/40.020/20 Reviews9.8/10 Clients & Experience7.9/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.2/40.017.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.1/40.019.8/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.1/40.018.2/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.7/40.018/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.4/40.017.6/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
38.5/40.018.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.5/40.019/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
45% Pay Per Click55% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.