Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising and search engine marketing. The company is highly rated, with most clients praising their expertise in Google Ads, data-driven strategies, and optimizing ad spend. Positive feedback is abundant, with approximately 90% of reviews highlighting their strategic insights and communication; however, one notable negative review suggests caution for companies with six-figure budgets.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 48 projectsATRA is a proficient digital advertising and PPC agency, offering expertise in pay-per-click campaigns and Google Ads management. The company has received overwhelmingly positive feedback, with approximately 90% of reviewers praising their strategic prowess and project management. Common themes across reviews include their responsiveness, proactive communication, and ability to deliver results, such as increased lead volume and improved return on ad spend.
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Undisclosed< $25 / hrFreelancer
Services provided
SEO4BUZ is an Advertising company established in 2015. The team focuses on Advertising and Social Media Marketing.
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$1,000+$50 - $99 / hr50 - 249Pune, India
Services provided
PurpleZone, a branding agency, was founded in 2015. The team provides Branding and Marketing Strategy.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 81 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, with a focus on Google Ads and SEO. The company consistently receives high praise for its strategic approach and transparency, with 100% of reviewers highlighting improved lead quality and cost efficiency. Clients also commend their seamless integration into internal teams and exceptional project management skills.
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$1,000+$25 - $49 / hr50 - 249Kochi, India
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PixelBoho Creative Digital Agency is a web development company. The midsize Kochi, India-based team offers Web Development and Mobile App Development. The company was launched in 2014.
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Undisclosed< $25 / hrFreelancerDruskininkai, Lithuania
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Launched in 2024, Seo Vilkai is a small SEO company. Their services include Search Engine Optimization and Social Media Marketing.
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UndisclosedUndisclosed50 - 249
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Vd Infotech is a midsize social media marketing firm. Launched in 2018, the team provides Social Media Marketing and Content Marketing.
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UndisclosedUndisclosedFreelancerChakkarakal, India
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Founded in 2024, Ajmal Ek, a small social media marketing agency, is in Chakkarakal, India. Their services include Social Media Marketing and Email Marketing.
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Undisclosed< $25 / hrFreelancer
Services provided
Social media marketing agency Webnix Digital was founded in 2023. The team provides Social Media Marketing and Content Marketing.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a proficient digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, including Google Ads and search engine marketing. Across diverse reviews, 100% of clients commend their strategic campaign management, responsive communication, and remarkable ROI improvements, with many noting increased brand awareness and conversion rates. Launch Online is lauded for their ability to integrate seamlessly into clients' teams, demonstrating a strong cultural alignment and expertise in optimizing online ad campaigns.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 26 projectsBurst Digital is a digital advertising company with expertise in Pay-Per-Click advertising and website development. Their reviews highlight a 100% positive feedback rate on responsiveness and adaptability, with clients praising their ability to meet deadlines and adjust to mid-project changes, such as shifting from WordPress to HubSpot.
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$1,000+$50 - $99 / hrFreelancer
Services provided
Established in 2017, Neverglitch Ltd, a small branding firm, is headquartered in. Their team focuses on Branding and Social Media Marketing.
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Undisclosed< $25 / hrFreelancer
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Social media marketing firm GrowthHeap was launched in 2018. The small team specializes in Social Media Marketing and Content Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 401 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click advertising, Search Engine Marketing, and Paid Media. The reviews reveal a pattern of comprehensive campaign management across multiple platforms, leading to improved lead generation, reduced Cost Per Click, and enhanced conversion rates. Clients frequently commend their project management, responsiveness, and data-driven strategies, with over 90% expressing satisfaction and highlighting their technical expertise and collaborative approach.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. The company is praised for its strong client focus and effective project management, with 100% of reviewers noting timely delivery and responsiveness. Additionally, 50% of reviewers highlighted their culture fit and proactive approach in improving online ad campaigns and PPC strategies.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising firm specializing in Pay-Per-Click Advertising, Google Ads, and Search Engine Marketing. With over 90% of reviews praising their expertise, impressive project management, and ability to enhance lead quality and conversions, they consistently achieve and surpass KPIs. Clients appreciate their strategic approach, timely delivery, and cost-efficient solutions, with 85% highlighting their proactive communication and innovation in online ad campaigns.
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UndisclosedUndisclosed2 - 9
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Launched in 1995, Catalyst Creative Marketing is a branding agency. Their services include Branding and Digital Strategy.
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$5,000+$150 - $199 / hr2 - 9Capalaba, Australia
Services provided
ISonic Digital is a web design agency. They provide Web Design and Web Development and are in Capalaba, Australia.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 32 projectsRSO Consulting is a digital advertising agency specializing in Pay-Per-Click Advertising, SEO, and comprehensive marketing strategies. Across reviews, 100% of clients highlight their effectiveness in PPC campaigns and digital advertising, with notable achievements like a 30% increase in CTR and a 200% rise in unique visitors. Their project management and adaptability consistently receive praise, with 80% of reviewers mentioning their responsiveness and thorough communication.
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$1,000+$50 - $99 / hrFreelancer
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Headquartered in Bucharest, Romania, Dingă Vasile is a SEO company. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+< $25 / hr50 - 249Delhi, India
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Connect To India Pvt Ltd, an Advertising company, was founded in 2019. The team provides Advertising and Branding and is based in Delhi, India.
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UndisclosedUndisclosedFreelancer
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Digital Big Bull is a social media marketing company. They are located in Ahmedabad, India. Their team specializes in Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancer
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Niche and Needle is a social media marketing firm. The team offers Social Media Marketing and Email Marketing, and the firm is located in Goshen, New York.
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$1,000+$25 - $49 / hrFreelancerReșița, Romania
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BULL SEO, a SEO company, was established in 2017. The company focuses on Search Engine Optimization and Web Design, and is small.
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UndisclosedUndisclosedFreelancer
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SEONutri is a small SEO services firm established in 2024. Their services include Search Engine Optimization and Email Marketing.
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$1,000+$25 - $49 / hrFreelancer
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Armbar Marketing is a Direct Marketing company. In San Diego, California, the firm offers Direct Marketing and Search Engine Optimization.
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$5,000+$100 - $149 / hrFreelancer
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Fanclap is an Advertising company. The agency is headquartered in Philadelphia, Pennsylvania. Their team focuses on Advertising and Social Media Marketing.
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$1,000+$25 - $49 / hrFreelancer
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Freelance Digital Marketing Consultant In Kochi - Akshay Mathew is a social media marketing agency. Established in 2021, the company provides Social Media Marketing and Content Marketing.
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$5,000+< $25 / hrFreelancer
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Social media marketing company Freelance Digital Marketer in Ernakulam - kripamols provides Social Media Marketing and Content Marketing. They were established in 2025.
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$1,000+$150 - $199 / hrFreelancer
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Mike Ncube LLC is a Digital Strategy company. The Allentown, Pennsylvania-based team provides Digital Strategy and Conversion Optimization.
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UndisclosedUndisclosedFreelancer
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Digital Maanya Chheda is a social media marketing agency. The team offers Social Media Marketing and Content Marketing, and the firm is based in Mumbai, India.
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$1,000+$50 - $99 / hrFreelancer
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SEO SELLER IT is an Advertising company. The New York, New York-based company was founded in 2023. Their team offers Advertising and Social Media Marketing.
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Undisclosed< $25 / hr50 - 249
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Mindoxa is a midsize Digital Strategy company in dubai, United Arab Emirates and Chakwal, Pakistan. Their services include Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosedFreelancer
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Supine Hub is a social media marketing agency. Launched in 2004, the agency is headquartered in Zirakpur, India. Their services include Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancer
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GM Disegni is a social media marketing company. Their team is located in Cordoba, Argentina and focuses on Social Media Marketing and Search Engine Optimization.
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$1,000+$25 - $49 / hrFreelancer
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Launched in 2012, MrWebsite is a SEO company. Their team focuses on Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hrFreelancer
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Digital Strategy company HEY ASHIQ was founded in 2022. In Doha, Qatar, the team provides Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosedFreelancer
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Digital Marketing in Lahore is a small Digital Strategy company launched in 2025. Their services include Digital Strategy and Content Marketing.
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$1,000+Undisclosed50 - 249
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Impression Media, a branding firm, was launched in 2023. The team offers Branding and Digital Strategy and is headquartered in Dubai, United Arab Emirates.
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$1,000+$25 - $49 / hr50 - 249Noida, India
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Advance AI Technology is a Content Marketing company. They are based in Noida, India and have midsize team. They focus on Content Marketing and Search Engine Optimization.
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$1,000+< $25 / hrFreelancerBerlin, Germany
Services provided
Amin Hashemzadeh is a SEO company. They provide Search Engine Optimization and Pay Per Click and are located in Berlin, Germany.
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$1,000+Undisclosed50 - 249San Francisco, CA
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Hearst Bay Area is a SEO agency. They are located in San Francisco, California and have midsize team of experts. Their services include Search Engine Optimization and Advertising.
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$1,000+$25 - $49 / hr50 - 249
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Elevate Digital is a social media marketing agency. Headquartered in NewDelhi, India, the firm offers Social Media Marketing and Web Design.
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$1,000+< $25 / hr50 - 249
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Established in 2017, Aahu Infotech Solutions, a midsize website development firm, is in Delhi, India. Their services include Web Development and Mobile App Development.
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$5,000+$100 - $149 / hrFreelancerBruxelles, Belgium
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Florian Sanchez is a Marketing Strategy company. They are located in Bruxelles, Belgium. Their team focuses on Marketing Strategy and Search Engine Optimization.
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Undisclosed$50 - $99 / hrFreelancerSöderköping, Sweden
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Fulltext Media AB, a Content Marketing company, was founded in 2015. The team specializes in Content Marketing and Search Engine Optimization.
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$1,000+< $25 / hr50 - 249
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Hindgo is a social media marketing agency. They provide Social Media Marketing and Content Marketing and are in Bengaluru, India.
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UndisclosedUndisclosed50 - 249
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Teqtop Australia is a Digital Strategy company. Their team is based in Edinburgh North, Australia and offers Digital Strategy and Social Media Marketing.
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$1,000+$50 - $99 / hr50 - 249
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Founded in 1995, Metatech is a midsize Dubai, United Arab Emirates-based branding company. Their team offers Branding and Social Media Marketing.
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$1,000+< $25 / hr50 - 249
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Founded in 2015, Cybersify Cloud computing Pvt. Ltd is a social media marketing firm. Based in Sahibzada Ajit Singh Nagar, India, the team offers Social Media Marketing and Content Marketing.
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$5,000+$25 - $49 / hr50 - 249
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Xrg is a Digital Strategy company. They are located in Hyderabad, India and have midsize team of experts. Their services include Digital Strategy and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9
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Digital House MD Ltd is a Marketing Strategy company located in Tadley, England. They provide Marketing Strategy and Social Media Marketing.
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$1,000+$50 - $99 / hrFreelancer
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PaxRank is a SEO services firm. They were launched in 2024, and their services include Search Engine Optimization and Content Marketing.
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$1,000+$100 - $149 / hrFreelancer
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Basecamp Studios is an IT managed services company. The team is headquartered in San Diego, California, and their services include IT managed services and Pay Per Click.
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$1,000+$25 - $49 / hrFreelancer
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Founded in 2017, Denis Galbavý is a small Topoľnica, Slovakia-based SEO agency. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$150 - $199 / hrFreelancer
Services provided
Munalytics is a Digital Strategy company. They are based in Calgary, Canada and have small team. They offer Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosedFreelancer
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The Creative Circuit is a social media marketing company launched in 2022. The small team specializes in Social Media Marketing and Search Engine Optimization.
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Undisclosed$50 - $99 / hrFreelancerVal-de-Bonnieure, France
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Founded in 2019, CatComs is a social media marketing firm. The small team provides Social Media Marketing and Pay Per Click.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
38/40.018.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$25 - $49 / hr2 - 9Zirakpur, India
Ability to deliver
37.6/40.020/20 Reviews9.7/10 Clients & Experience7.9/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.4/40.017.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.1/40.019.8/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.1/40.018.2/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.7/40.018/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.4/40.017.6/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
36.1/40.017.2/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
65% Pay Per Click35% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.