Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads and Search Engine Marketing. Overall, the company received 88% positive feedback for their proactive project management and ability to achieve measurable outcomes, such as increased lead quality and reduced Cost Per Lead (CPL). However, 12% of reviews indicated dissatisfaction with their performance and financial practices, particularly for larger budgets.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$1,000+$100 - $149 / hr10 - 49Tempe, AZServices provided
See all 46 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, notably Google Ads and search engine marketing. With 100% positive feedback across reviews, clients commend ATRA for its strategic PPC execution, attributed to substantial improvements in lead quality and reduced Cost Per Click (CPC). The firm is praised for its responsive communication, proactive solutions, and tailored approaches that have resulted in significant conversion rate enhancements and client satisfaction.
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Undisclosed$25 - $49 / hr2 - 9London, England
Services provided
Mobile application development firm Digitransformer Ltd offers Mobile App Development and Pay Per Click. They were founded in 2020.
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$1,000+$100 - $149 / hr2 - 9Markham, Canada
Services provided
Established in 2017, Hydensiq Inc. Is a small Markham, Canada-based social media marketing firm. Their services include Social Media Marketing and Web Design.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 28 projectsPassion Digital is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Search Engine Marketing, and SEO services. Their reviews reveal a highly professional team with a strong focus on delivering measurable results, such as increased web traffic and improved cost-per-click efficiency. Approximately 90% of reviewers commend their proactive communication and clear reporting, with many highlighting their deep industry knowledge and adaptability.
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UndisclosedUndisclosed2 - 9Cluj-Napoca, Romania
Services provided
Founded in 2020, Venum Agency is a PPC agency. The firm specializes in Pay Per Click and Search Engine Optimization, and is small.
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$1,000+$150 - $199 / hr2 - 9Louisville, KY
Services provided
DigitalOMO is a Louisville, Kentucky-based SEO company. They specialize in Search Engine Optimization and E-Commerce Development and were launched in 2012.
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$1,000+$100 - $149 / hr2 - 9Mississauga, Canada
Services provided
Digit 9 is a SEO company. They are based in Mississauga, Canada and have small team of experts. Their services include Search Engine Optimization and Digital Strategy.
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$1,000+< $25 / hr2 - 9Gurugram, India
Services provided
PPC company Madan Digital is headquartered in Gurugram, India. Established in 2018, the team specializes in Pay Per Click and Search Engine Optimization.
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$1,000+$100 - $149 / hr2 - 9Eugene, OR
Services provided
WebStrata is a web design company established in 1997. Based in Eugene, Oregon, the team focuses on Web Design and Branding.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a proficient digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, including Google Ads and search engine marketing. Across diverse reviews, 100% of clients commend their strategic campaign management, responsive communication, and remarkable ROI improvements, with many noting increased brand awareness and conversion rates. Launch Online is lauded for their ability to integrate seamlessly into clients' teams, demonstrating a strong cultural alignment and expertise in optimizing online ad campaigns.
$1,000+$50 - $99 / hr250 - 999Ahmedabad, IndiaServices provided
See all 108 projectsMavlers is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, offering services such as Google Ads and Paid Media management. The company consistently receives positive feedback, with about 83% of reviewers praising their professionalism, effective project management, and ability to generate significant ROAS. While there are suggestions for improved content alignment, clients appreciate Mavlers' strategic expertise and responsiveness.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
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$1,000+$50 - $99 / hr2 - 9Apeldoorn, Netherlands
Services provided
ADVISTA Design is a web design agency. They are in Apeldoorn, Netherlands and have small team. They focus on Web Design and Digital Strategy.
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$1,000+< $25 / hr2 - 9Noida, India
Services provided
Digital Traffic Firm is a SEO company. Their small team is located in Noida, India and focuses on Search Engine Optimization and Pay Per Click. The company was established in 2018.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 397 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click advertising, including managing Google Ads and other online ad campaigns. The firm is highly regarded for its professionalism, timely delivery, and strategic approach, with 89% of reviewers praising its impressive results in generating quality leads and optimizing advertising strategies. However, 11% of feedback notes concerns about contract transparency and service consistency over time.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. The company is praised for its strong client focus and effective project management, with 100% of reviewers noting timely delivery and responsiveness. Additionally, 50% of reviewers highlighted their culture fit and proactive approach in improving online ad campaigns and PPC strategies.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 34 projectsSoup Agency is a specialized digital advertising firm focusing on Pay-Per-Click advertising and paid media strategies. Client reviews highlight their expertise in optimizing PPC campaigns and improving cost-per-click efficiency, with 100% of feedback being positive. Notably, their agile and professional team excels in delivering timely and tailored solutions, enhancing brand exposure and lead generation across various platforms, including Google Ads.
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$1,000+$25 - $49 / hr2 - 9Mohammédia, Morocco
Services provided
We Breathe Social is a Conversion Optimization company. They were founded in 2018, and their services include Conversion Optimization and E-Commerce Development.
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$1,000+$100 - $149 / hr2 - 9
Services provided
MOCKVEL PRIVATE LIMITED is a graphic design agency. Headquartered in Delhi, India and Kanmajra, India, the firm focuses on Graphic Design and Pay Per Click.
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Featured
What are Featured Providers?
$50,000+$150 - $199 / hr10 - 49San Francisco, CAServices provided
See all 31 projectsRSO Consulting is a digital marketing agency specializing in Pay-Per-Click Advertising, SEO, and digital marketing strategies to enhance brand visibility and lead generation. Reviews highlight their expertise in PPC and SEO, with 100% praising their project management and adaptability. Their focus on efficient ad spend and data-driven insights consistently exceeds industry benchmarks for CPC and CTR, making them a valuable partner for diverse marketing needs.
$5,000+$150 - $199 / hr10 - 49Earls Colne, EnglandServices provided
See all 15 projectsClimbing Trees is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, Google Ads, and online ad strategies. Across reviews, 100% of clients praised their effective communication, transparency, and commitment to achieving measurable outcomes like increased traffic and conversions. They are noted for their alignment with client values and budget, delivering significant business growth through well-managed digital advertising and search engine marketing efforts.
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$5,000+$200 - $300 / hr2 - 9London, England
Services provided
Advertising company Smash Cactus Media is in London, England. Launched in 2015, the team offers Advertising and Email Marketing.
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$1,000+< $25 / hr2 - 9Rawalpindi, Pakistan
Services provided
360 Degree Hub is a pay per click company. Launched in 2019, the agency specializes in Pay Per Click and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9Chennai, India
Services provided
Magudeeswaran is a Conversion Optimization company. They are based in Chennai, India and have small team. They specialize in Conversion Optimization and Digital Strategy.
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$1,000+$100 - $149 / hr2 - 9Belleair Beach, FL
Services provided
Brantr Media is an Advertising company. Their small team of employees is headquartered in Belleair Beach, Florida. Their team focuses on Advertising and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9Hyderabad, India
Services provided
Digital Strategy company Webcares was founded in 2020. The company offers Digital Strategy and Pay Per Click, and is small.
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$1,000+$50 - $99 / hr2 - 9Multan, Pakistan
Services provided
Rank Maze is a Multan, Pakistan-based SEO services firm. The team offers Search Engine Optimization and Content Marketing.
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$5,000+$100 - $149 / hr2 - 9Rishon LeTsiyon, Israel
Services provided
Pitango Digital Marketing is a small Digital Strategy company located in Rishon LeTsiyon, Israel. Their services include Digital Strategy and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9Mumbai, India
Services provided
Rajkar is a SEO company. Founded in 2018, their team focuses on Search Engine Optimization and Digital Strategy.
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$1,000+$25 - $49 / hr2 - 9Oviedo, FL
Services provided
Oviedo Web Design is a SEO agency. They are headquartered in Oviedo, Florida, and their services include Search Engine Optimization and Social Media Marketing.
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$5,000+$25 - $49 / hr2 - 9Istanbul, Türkiye
Services provided
Kritik Agency is a SEO services firm launched in 2018. The team provides Search Engine Optimization and Pay Per Click and is based in Istanbul, Türkiye.
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$1,000+$25 - $49 / hr2 - 9Macon, GA
Services provided
Southern Digital Consulting is a SEO agency located in Macon, Georgia. They specialize in Search Engine Optimization and Web Design.
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$1,000+$25 - $49 / hr2 - 9London, England
Services provided
Digital Noddle, a Conversion Optimization company, offer Conversion Optimization and Digital Strategy. They were established in 2018.
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$5,000+$150 - $199 / hr2 - 9Melbourne, Australia
Services provided
The Digital Juice, a web design agency, was established in 2020. The team offers Web Design and Digital Strategy.
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$1,000+$100 - $149 / hr2 - 9Fredericksburg, VA
Services provided
Hive Marketing is a Digital Strategy company founded in 2021. Their team specializes in Digital Strategy and Content Marketing.
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$1,000+$50 - $99 / hr2 - 9Norwich, England
Services provided
Mukai Digital, a SEO services firm, was launched in 2018. The firm offers Search Engine Optimization and Pay Per Click, and is small.
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UndisclosedUndisclosed2 - 9Clayton, MO
Services provided
Clear to Launch Dental Solutions is a small Clayton, Missouri-based SEO company. Their services include Search Engine Optimization and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9London, England
Services provided
THREE SIXTEE is a Digital Strategy company. The small London, England-based team focuses on Digital Strategy and Social Media Marketing. The firm was launched in 2019.
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$1,000+$50 - $99 / hr2 - 9Beit Dagan, Israel
Services provided
Digital Effective is a Conversion Optimization company. They are headquartered in Beit Dagan, Israel. Their team specializes in Conversion Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9Edmonton, Canada
Services provided
Selaris Web Media Inc., a web design agency, is headquartered in Edmonton, Canada. They specialize in Web Design and Search Engine Optimization.
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$1,000+< $25 / hr2 - 9
Services provided
Agence 47 is a social media marketing firm launched in 2021. The team offers Social Media Marketing and Search Engine Optimization.
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$5,000+Undisclosed2 - 9Burlington, VT
Services provided
Headquartered in Burlington, Vermont, Pivot Marketing is a Digital Strategy company. Their services include Digital Strategy and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9Riyadh, Saudi Arabia
Services provided
Marketing Turf is a SEO company. They are based in Riyadh, Saudi Arabia and have small team of experts. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9Knoxville, TN
Services provided
930Tech is a social media marketing agency. Established in 2021, the agency is headquartered in Knoxville, Tennessee. Their team focuses on Social Media Marketing and Email Marketing.
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$1,000+$50 - $99 / hr2 - 9London, England
Services provided
Polarize Ltd, a social media marketing company, was launched in 2020. The team provides Social Media Marketing and Pay Per Click and is headquartered in London, England.
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$1,000+$50 - $99 / hr2 - 9Kitchener, Canada
Services provided
Layer Cake Digital is a PPC company. They specialize in Pay Per Click and Digital Strategy and were launched in 2019. The company is headquartered in Kitchener, Canada.
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$1,000+$25 - $49 / hr2 - 9Mérida, Mexico
Services provided
Marketthink is a SEO services firm. The agency is in Mérida, Mexico. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9Ludhiana, India
Services provided
Bangaree Infotech Solutions is a SEO company. The Ludhiana, India-based team specializes in Search Engine Optimization and Pay Per Click.
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$1,000+< $25 / hr2 - 9Rehoboth Beach, DE
Services provided
Caweem LLC, a social media marketing company, was established in 2019. They focuses on Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Ellicott City, MD
Services provided
Launched in 2019, WebsiteGo is a small Ellicott City, Maryland-based Digital Strategy company. Their services include Digital Strategy and Content Marketing.
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Undisclosed< $25 / hr2 - 9Kolkata, India
Services provided
In Kolkata, India, Bookllo Publishing is a web design agency. The team focuses on Web Design and Advertising.
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$1,000+< $25 / hr2 - 9
Services provided
Nairobi Digital Hub, a small social media marketing agency, is located in Nairobi, Kenya. The team specializes in Social Media Marketing and Search Engine Optimization.
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Undisclosed$25 - $49 / hr2 - 9Kingston upon Hull, England
Services provided
Bass Media Group is a SEO services firm. They are in Kingston upon Hull, England. Their team specializes in Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9Tucson, AZ
Services provided
Lieder Digital is a Content Marketing company based in Tucson, Arizona. They focus on Content Marketing and Search Engine Optimization and were launched in 2008.
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UndisclosedUndisclosed2 - 9Dubai, United Arab Emirates
Services provided
Three Angle Marketing is a Digital Strategy company. The team focuses on Digital Strategy and Social Media Marketing and is based in Dubai, United Arab Emirates.
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$1,000+$100 - $149 / hr2 - 9Hilversum, Netherlands
Services provided
Interactive Monkey is a Digital Strategy company headquartered in Hilversum, Netherlands. They offer Digital Strategy and Social Media Marketing and were established in 2019.
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$1,000+$50 - $99 / hr2 - 9London, England
Services provided
In London, England and Budapest, Hungary, SuperSize Digital is a small SEO agency. The team focuses on Search Engine Optimization and Social Media Marketing.
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$10,000+$150 - $199 / hr2 - 9
Services provided
Limitless Now is a London, England-based Digital Strategy company. Established in 2021, the team focuses on Digital Strategy and Social Media Marketing.
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$1,000+$100 - $149 / hr2 - 9Eugene, OR
Services provided
Smart Start Tech LLC is a Direct Marketing company. The team is headquartered in Eugene, Oregon, and their services include Direct Marketing and Web Design.
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$5,000+$150 - $199 / hr2 - 9Newport Beach, CA
Services provided
Spring SEO, Inc. Is a social media marketing company. The Newport Beach, California-based agency was launched in 2015. Their team offers Social Media Marketing and Search Engine Optimization.
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List of the Best Pay-Per-Click (PPC) Companies
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$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Tempe, AZ
Ability to deliver
38.9/40.019.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.4/40.017.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
37.4/40.017.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.4/40.020/20 Reviews9.9/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.3/40.018.4/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.8/40.018/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.9/40.018.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.7/40.019.4/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$150 - $199 / hr10 - 49Kent, WA
Ability to deliver
36.2/40.017.6/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
36.1/40.017.2/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$25 - $49 / hr2 - 9Zirakpur, India
Ability to deliver
36/40.019.2/20 Reviews9.7/10 Clients & Experience7.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$50 - $99 / hr10 - 49Liverpool, England
Ability to deliver
36/40.017.2/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
80% Pay Per Click20% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.