Top Advertising Agencies & Marketing Companies
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Featured
What are Featured Providers?
$1,000+Undisclosed10 - 49Las Vegas, NVServices provided
See all 8 projectsVersion2 is an advertising agency specializing in programmatic advertising services, offering solutions in media buying, paid media, and branding. With an impressive track record, 100% of feedback highlights their capability in delivering targeted campaigns and innovative approaches. Clients commend their professionalism, responsiveness, and ability to drive significant performance improvements, such as CPMs as low as $2 and a 20% increase in sales.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 80 projectsNinja Promo is an advertising agency specializing in digital marketing services, including paid media, branding, and social media management. With mixed reviews, 70% of clients report positive outcomes like improved lead quality and optimized ad spend, while 30% experience issues such as poor campaign execution. Reviewers highlight their strong expertise, professional project management, and adaptability as distinguishing traits.
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency specializing in Paid Media and Advertising Services. They manage Google and Facebook ads, aiming to generate high-quality leads with minimal spending. Despite some challenges, they have shown improvement compared to other agencies, impressing clients with their enthusiasm and work quality. Approximately 75% of reviewers mention their effective project management and communication.
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UndisclosedUndisclosed2 - 9Milano, Italy
Services provided
Established in 2007, 56 Factory Media Production is a social media marketing firm. The team provides Social Media Marketing and Video Production.
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UndisclosedUndisclosed2 - 9Providence, RI
Services provided
In Toone Communication is an Advertising company. Founded in 2004, the company specializes in Advertising and Branding.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is a proficient Advertising Agency specializing in Paid Media and comprehensive advertising services. The company is highly praised, with over 90% of feedback highlighting their strategic agility, effective communication, and tailored approach to client objectives. Reviewers frequently commend their project management skills and ability to deliver timely, high-quality results, making them a reliable partner for various advertising and marketing needs.
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an Advertising Agency offering comprehensive advertising services, including media buying, branding, and paid marketing. Clients consistently praise their value for cost, effective project management, and impressive results, with 100% of reviews noting improved website traffic and engagement. Their tailored and innovative strategies, aligned with company values, demonstrate their commitment to client success.
$25,000+$150 - $199 / hr2 - 9Nashville, TNServices provided
See all 4 projectsFoxtail Growth Partners is a proficient advertising agency specializing in paid marketing and advertising services. With consistent client praise, they achieve successful campaigns through personalized strategies, as noted by 100% of reviewers. Clients commend their creativity and efficient project management, resulting in improved brand awareness and consistent client acquisition.
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$1,000+$25 - $49 / hr2 - 9
Services provided
EXOND is a social media marketing company. Their team is based in Zagreb, Croatia. The company provides Social Media Marketing and Digital Strategy.
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Undisclosed< $25 / hr2 - 9
Services provided
Established in 2019, Chattertools is a small Advertising company. Their services include Advertising and Content Marketing.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Costa Enterprise - Web Agency Milano, an Advertising company, was launched in 2017. Located in Milan, Italy, the team offers Advertising and Branding.
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$1,000+$50 - $99 / hr2 - 9Beverly Hills, CA
Services provided
The French Keys, a branding firm, is located in Beverly Hills, California. They focus on Branding and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9
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Advertising company Infojerk - Digital Marketing Service was founded in 2018. Located in New Delhi, India, the team offers Advertising and Branding.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is an advertising agency offering advertising services, with a focus on SEO, PPC, and paid marketing. The reviews indicate a generally positive sentiment, with approximately 86% of clients highlighting effective project management, timely deliverables, and improved campaign performance. A noteworthy 14% of reviews expressed dissatisfaction with communication and strategy alignment. The company is praised for its expertise and seamless integration with client teams.
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an advertising agency providing comprehensive advertising services, including digital marketing, media buying, and branding. Their reviews reflect overwhelmingly positive feedback, with emphasis on their strategic insights, efficient project management, and innovative use of behavioral data for targeted advertising. Approximately 90% of the reviews highlight their exceptional communication skills and ability to deliver measurable improvements in key performance indicators.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
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UndisclosedUndisclosed2 - 9Greenville, NC
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The Click Firm is a pay per click agency. They provide Pay Per Click and Conversion Optimization and were launched in 2016. The firm is located in Greenville, North Carolina and.
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$1,000+$25 - $49 / hr2 - 9
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Founded in 2010, Dark Reklam Creative Agency is a SEO agency. The firm offers Search Engine Optimization and Advertising, and is small.
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, campaign assets, and paid media strategies. With 100% positive feedback, clients commend their emotional connection with consumers and timely project delivery. Approximately 67% of reviewers highlight their professionalism and proactive communication, while 33% note their ability to reduce costs and improve conversion rates.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 5 projectsDigital Hot Sauce is a digital marketing agency specializing in Google and Meta ads management, SEO optimization, and website design. Across various projects, clients consistently praise their strategic approach and commitment to understanding client needs, with approximately 80% highlighting their impressive communication and expertise. While most feedback is positive, around 20% suggest improvements in technical guidance and troubleshooting efficiency.
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$5,000+$25 - $49 / hr2 - 9
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Comunicazionet is a Marketing Strategy company. Their team is headquartered in Piacenza, Italy. The firm focuses on Marketing Strategy and Branding.
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UndisclosedUndisclosed2 - 9Hephzibah, GA
Services provided
Adams Digital Services is a Hephzibah, Georgia-based social media marketing company. The team focuses on Social Media Marketing and Email Marketing.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency providing services in digital marketing, PPC advertising, and SEO. They have consistently received positive feedback, with 100% of reviewers praising their project management, customer service, and local presence. Clients value their personable approach and ability to generate website traffic and leads, despite being a relatively young company.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a highly regarded Advertising Agency specializing in Paid Media and PPC Campaign management across multiple countries. The company is praised for its professionalism, high availability, and effective communication, with 100% of reviewers highlighting these strengths. Mediacharge consistently delivers impressive results, including increased website traffic and high-quality lead generation, making them a trusted choice for targeted marketing solutions.
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$1,000+$100 - $149 / hr2 - 9
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Media Express is an Advertising company. Located in Chicago, Illinois, the team specializes in Advertising and Search Engine Optimization.
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$10,000+$50 - $99 / hr2 - 9Long Island City, NY
Services provided
In Long Island City, New York, Seven Circle Media is a branding firm. Established in 2014, the team offers Branding and Advertising.
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Undisclosed$300+ / hr2 - 9Haifa, Israel
Services provided
Adwebe, an Advertising company, is in Haifa, Israel. They specialize in Advertising and Branding and were launched in 2014.
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UndisclosedUndisclosed2 - 9Grosse Pointe Farms, MI
Services provided
Savvy Advertising Solutions Inc. Is an Advertising company launched in 2007. Their services include Advertising and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Belo Horizonte, Brazil
Services provided
KGvox Comuniação e Estúdio Audiovisual is a Content Marketing company. Their team is located in Belo Horizonte, Brazil and provides Content Marketing and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Waitsfield, VT
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Advertising company Element Marketing, Inc was launched in 2010. In Waitsfield, Vermont, the team focuses on Advertising and Digital Strategy.
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UndisclosedUndisclosed2 - 9Buffalo Grove, IL
Services provided
PromoMonster, Inc. Is a Marketing Strategy company. They are in Buffalo Grove, Illinois. Their team focuses on Marketing Strategy and Advertising.
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$1,000+$25 - $49 / hr2 - 9Auckland, New Zealand
Services provided
The Recipe is an Advertising company. The Auckland, New Zealand-based firm was founded in 2017. Their services include Advertising and Branding.
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$1,000+Undisclosed2 - 9New Orleans, LA
Services provided
BlueLight Marketing & Advertising is a social media marketing company. The team provides Social Media Marketing and Advertising and is headquartered in New Orleans, Louisiana.
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Undisclosed< $25 / hr2 - 9Rawalpindi, Pakistan
Services provided
Pakseos is a SEO services firm. The team is located in Rawalpindi, Pakistan, and their services include Search Engine Optimization and Web Development.
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$1,000+$50 - $99 / hr2 - 9Mahomet, IL
Services provided
Peyton Marie Marketing is a social media marketing agency. The small Mahomet, Illinois-based team provides Social Media Marketing and Advertising. The firm was founded in 2017.
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$1,000+< $25 / hr2 - 9Windsor, Canada
Services provided
Tejon Digital is an Advertising company. The Windsor, Canada-based team focuses on Advertising and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9Medford, MA
Services provided
Mylar Marketing is a social media marketing agency. They were established in 2018 and specialize in Social Media Marketing and Web Design.
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UndisclosedUndisclosed2 - 9Noida, India
Services provided
Plant2tree.com, an Advertising company, specialize in Advertising and Web Design. They were established in 2020.
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UndisclosedUndisclosed2 - 9Lakewood, OH
Services provided
CMT Consulting is an Advertising company. Located in Lakewood, Ohio, the company was founded in 2009. Their services include Advertising and Market Research.
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$1,000+< $25 / hr2 - 9Bristol, England
Services provided
Direct Local Web Design Bristol , an Advertising company, was founded in 2015. The small team specializes in Advertising and Search Engine Optimization.
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$1,000+$100 - $149 / hr2 - 9Johns Island, SC
Services provided
Red Drum SEO is a SEO services firm headquartered in Johns Island, South Carolina. Launched in 2021, the team specializes in Search Engine Optimization and Advertising.
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$10,000+$150 - $199 / hr2 - 9Denver, CO
Services provided
August Allen is a Marketing Strategy company. The Denver, Colorado-based team specializes in Marketing Strategy and Advertising.
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$1,000+$50 - $99 / hr2 - 9Singapore
Services provided
Established in 2016, Webbo LLP is a SEO agency. The small team provides Search Engine Optimization and Web Design.
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$5,000+$200 - $300 / hr2 - 9Toronto, Canada
Services provided
Padika Digital Agency is a SEO company in Toronto, Canada. They provide Search Engine Optimization and Advertising and were launched in 2008.
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$5,000+$50 - $99 / hr2 - 9Wormer, Netherlands
Services provided
SEO Vrienden B.V., an Advertising company, was launched in 2019. The firm provides Advertising and Search Engine Optimization.
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Undisclosed< $25 / hr2 - 9
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Advertising company Value Ads Enterprises is based in Greater Noida, India. The team specializes in Advertising and Branding.
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$1,000+$50 - $99 / hr2 - 9Bridgeport, CT
Services provided
Founded in 2016, SaaSQL is an Advertising company. Their team focuses on Advertising and Affiliate Marketing.
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UndisclosedUndisclosed2 - 9
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Small SEO agency Omega Trove Consulting, is headquartered in Altamonte Springs, Florida. The team specializes in Search Engine Optimization and Web Design.
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Undisclosed< $25 / hr2 - 9
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24scan is an Advertising company. They are based in Dinajpur, Bangladesh and have small team. They provide Advertising and Branding.
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$1,000+$50 - $99 / hr2 - 9Atlanta, GA
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Deeg Consulting LLC is an Advertising company. Headquartered in Atlanta, Georgia, the agency was launched in 2013. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9London, England
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Kinsman & Co is an Advertising company. Founded in 2023, the firm is located in London, England and London, England. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9
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Founded in 2024, Value Ads Services is a Conversion Optimization company. The company provides Conversion Optimization and Search Engine Optimization, and is small.
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UndisclosedUndisclosed2 - 9
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Website development company eCrystal Digital Technology was founded in 2016. The team specializes in Web Development and Advertising.
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$1,000+< $25 / hr2 - 9Chennai, India
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Adchennai is an Advertising company. The Chennai, India-based firm offers Advertising and Branding.
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$5,000+Undisclosed2 - 9
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Werko Marketing Solutions is a Marketing Strategy company. The San Pedro Garza García, Mexico-based company was established in 2024. Their services include Marketing Strategy and Branding.
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$1,000+Undisclosed2 - 9
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Schulze Creative is an Advertising company launched in 2023. The small team offers Advertising and Branding.
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$5,000+$200 - $300 / hr10 - 49giza, Egypt
Services provided
See all 1 projectsSince its establishment in 2000, Vertex Media Pro has become one of the leading companies in TV commercial production, media advertising, and visual marketing across the Middle East.With over two
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$5,000+$25 - $49 / hr10 - 49Kochi, India
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See all 2 projectsMaplitho Solutions specializes in growth hacking, digital marketing, and social media engagement strategies. Reviews indicate high satisfaction with their services, particularly highlighting their industry expertise, responsiveness, and effective communication. Both clients noted significant business growth and improved customer acquisition, praising the team's innovative and strategic approach.
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UndisclosedUndisclosed10 - 49
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See all 1 projectsMax Lead Advertising specializes in flyer distribution services across the UAE, focusing on effective marketing and promotions. Clients commend the company for its professionalism, affordability, timely delivery, and capacity to generate leads, highlighting their creative approach to branding and media buying. Overall, Max Lead Advertising is highly recommended for its value-driven and customer-aligned services.
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UndisclosedUndisclosed10 - 49
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Founded in 2004, Grafique, a small pay per click agency, is based in Atlanta, Georgia. Their services include Pay Per Click and Search Engine Optimization.
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$5,000+$50 - $99 / hr10 - 49Mumbai, India
Services provided
Advertising company Think WhyNot was founded in 2001. The team focuses on Advertising and Branding and is based in Mumbai, India.
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$10,000+$100 - $149 / hr10 - 49Yorba Linda, CA
Services provided
Founded in 1991, MADE, a small Advertising company, is located in Yorba Linda, California. Their services include Advertising and Branding.
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$5,000+$100 - $149 / hr10 - 49Carmel, IN
Services provided
Launched in 1999, Cassis is a small Advertising company. Their services include Advertising and Branding.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Advertising Agencies & Marketing Firms
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$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
30% Advertising70% Marketing -
$5,000+Undisclosed50 - 249
Ability to deliver
39/40.020/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.9/40.016/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
36.9/40.019.8/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
37.2/40.017.8/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.5/40.016.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.5/40.019/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$5,000+$150 - $199 / hr10 - 49Carmel, IN
Ability to deliver
37.9/40.018.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising80% Marketing -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
45% Advertising45% Marketing10% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.5/40.016/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$5,000+$100 - $149 / hr50 - 249London, England
Ability to deliver
39.4/40.019.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
10% Advertising90% Marketing -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34/40.016.4/20 Reviews8.7/10 Clients & Experience8.9/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
37.6/40.019.4/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
38.9/40.020/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$100,000+Undisclosed10 - 49San Francisco, CA
Ability to deliver
36/40.016.6/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
25% Advertising65% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49Henderson, NV
Ability to deliver
33.5/40.016.4/20 Reviews9.1/10 Clients & Experience8/10 Market PresenceService focus
50% Advertising50% Marketing -
$25,000+$150 - $199 / hr10 - 49Austin, TX
Ability to deliver
34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
50% Advertising20% Marketing30% Other -
$1,000+$50 - $99 / hr10 - 49Atlanta, GA
Ability to deliver
39.2/40.019.2/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$100,000+$200 - $300 / hr50 - 249New York, NY
Ability to deliver
34.6/40.016.2/20 Reviews10/10 Clients & Experience8.3/10 Market PresenceService focus
25% Advertising75% Marketing -
$1,000+$25 - $49 / hr50 - 249L'viv, Ukraine
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
10% Advertising90% Marketing
Latest Advertising Articles
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Generational Gaps Reveal Ads’ Relevance Today
Learn how generational gaps shape ad relevance across digital advertising platforms. Understand key strategies for smarter generational marketing.
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms twice a year based on a proprietary methodology. The top advertising agencies for Fall 2025 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.