Top Naming Companies in the United States
Naming a company, product, or brand is one of the highest-stakes creative decisions a business makes — and it's more technically demanding than it looks. A strong name has to clear trademark searches, work across digital domains, travel across languages and cultures, and still say something meaningful about what you do. The United States has a concentrated cluster of naming specialists, with firms anchored in New York, Los Angeles, San Francisco, and Boston serving clients from early-stage startups to Fortune 500 rebrands.
U.S.-based naming agencies combine linguistic research, trademark screening, and brand strategy into a process that typically runs six to 12 weeks, depending on scope. Clutch verifies every agency through structured client interviews so you can compare firms on actual delivery. Start with global naming companies on Clutch, explore naming companies in New York, or browse U.S. branding agencies if your project extends beyond the name itself.
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$10,000+$200 - $300 / hr2 - 9Serves United StatesServices provided
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See all 87 projectsRiver + Wolf is a branding agency specializing in brand naming, strategy, and corporate identity development. With a 100% positive feedback rate, clients consistently praise their linguistic expertise, creative depth, and meticulous approach to trademark viability and branding. Approximately 70% of reviewers highlight their exceptional project management and ability to deliver on time, often exceeding client expectations.
$10,000+$300+ / hr10 - 49Serves United StatesServices provided
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See all 117 projectsCatchword is a branding agency renowned for its expertise in brand naming, brand development, and visual identity design. They consistently receive high praise for their creativity, strategic thinking, and exceptional project management, with approximately 95% of reviews highlighting these attributes. Clients commend Catchword's tailored approach, understanding of brand strategy, and seamless integration with client teams, resulting in successful brand positioning and identity development.
$10,000+$200 - $300 / hr2 - 9Serves United StatesServices provided
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See all 72 projectsTUNGSTEN is a branding and corporate identity development company specializing in brand strategy, logo design, and visual identity design. The company consistently receives positive feedback for their professionalism, creativity, and responsiveness, with 100% of reviews praising their ability to deliver timely and impressive results. Clients particularly appreciate TUNGSTEN's alignment with company values and their collaborative approach in creating memorable brand identities.
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UndisclosedUndisclosed2 - 9Portland, OR
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Room Service Creative is a branding company. They were founded in 2016 and specialize in Branding.
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UndisclosedUndisclosed2 - 9Somers Point, NJ
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Branding company Thought Collect is based in Somers Point, New Jersey. Their services include Branding.
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UndisclosedUndisclosed2 - 9Serves United StatesServices provided
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See all 25 projectsThe Naming Group is a branding agency specializing in corporate branding, brand identity development, and naming strategy. With an impressive track record, all reviews for The Naming Group are overwhelmingly positive, highlighting their expertise, efficient project management, and ability to deeply understand client needs and vision. Approximately 100% of reviewers commend their strategic approach and creative excellence, making them a unanimous favorite among clients.
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UndisclosedUndisclosed2 - 9Columbia, SC
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Wolfe Solutions is a branding firm. Located in Columbia, South Carolina, the company was founded in 2010. Their team offers Branding.
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UndisclosedUndisclosed2 - 9Columbia, SC
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BKreative Media Solutions is a small branding company launched in 2010. Their team provides Branding.
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UndisclosedUndisclosed2 - 9Hackettstown, NJ
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Carretta USA is a branding company. The team focuses on Branding, and the agency is headquartered in Hackettstown, New Jersey.
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UndisclosedUndisclosed2 - 9Wichita, KS
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Headquartered in Wichita, Kansas, Storytime Branding is a small branding company. Their services include Branding.
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$1,000+$100 - $149 / hrFreelancerGolden, CO
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Agave Studio is a web design agency. The Golden, Colorado-based firm was launched in 2020. Their team provides Web Design and Branding.
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UndisclosedUndisclosed2 - 9Plano, TX
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Spacetime is a branding firm established in 2015. The team focuses on Branding and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Chicago, IL
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Linx Media is a branding company. The Chicago, Illinois-based agency was founded in 2003. Their team specializes in Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Dallas, TX
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Hyve Marketing is a branding company. Launched in 2022, their team offers Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Waukesha, WI
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Meta4 Marketing & Communication is a branding agency. They were founded in 2008, and their services include Branding and Marketing Strategy.
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$1,000+$50 - $99 / hr2 - 9Seattle, WA
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Worth The Journey is a branding agency launched in 2016. The small team focuses on Branding and Web Design.
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UndisclosedUndisclosed10 - 49Charleston, SC
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Gee Creative, a small Packaging Design company, is based in Charleston, South Carolina. Their services include Packaging Design and Product Design.
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$5,000+$150 - $199 / hr10 - 49Topeka, KS
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Unbricked Communications is a branding firm. They focus on Branding and Social Media Marketing and were launched in 2016. The agency is in Topeka, Kansas.
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UndisclosedUndisclosedFreelancerCitrus Heights, CA
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Hello Paulina is a branding firm based in Citrus Heights, California. They specialize in Branding and Market Research and were launched in 2022.
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$100,000+$150 - $199 / hr50 - 249New York, NY
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Earnest is an Advertising company. They are based in Fitzrovia, England and New York, New York and have midsize team of experts. Their services include Advertising and Branding.
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$5,000+$50 - $99 / hr10 - 49Los Angeles, CA
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Established in 1984, Maestro Digital is an user experience agency. The team offers UX/UI Design and Branding.
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UndisclosedUndisclosed2 - 9Salem, NH
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Infinite Marketing, Inc. Is a branding firm. Founded in 2018, the company offers Branding and Event Marketing.
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UndisclosedUndisclosed2 - 9Derry, NH
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GingerBranded Marketing is a Content Marketing company. Headquartered in Derry, New Hampshire, the agency was launched in 2015. Their services include Content Marketing and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Monroe, LA
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Upsize Economics & Marketing , a branding company, is in Monroe, Louisiana. The team provides Branding and Marketing Strategy.
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$1,000+< $25 / hr2 - 9Akron, PA
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Vitality Media Co. Is a Content Marketing company. They are headquartered in Akron, Pennsylvania, and their services include Content Marketing and Content Writing Services.
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$5,000+$100 - $149 / hr2 - 9Glen Burnie, MD
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Established in 2023, Lodesigns Studio is a branding firm. Located in Glen Burnie, Maryland, the team specializes in Branding and Social Media Marketing.
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$5,000+$100 - $149 / hr2 - 9Middle Valley, TN
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Barely Branded is a branding agency founded in 2024. In Middle Valley, Tennessee, the team specializes in Branding and Content Marketing.
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$5,000+Undisclosed2 - 9San Antonio, TX
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Creativepreneur Brands is a web design company. They are located in San Antonio, Texas, and their services include Web Design and Branding.
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$5,000+UndisclosedFreelancerPortland, OR
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Tactic Pixel, a branding agency, was launched in 2011. The agency offers Branding and Digital Strategy.
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Undisclosed$25 - $49 / hrFreelancerBellport, NY
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The Foxsy Designs is a Bellport, New York-based web design agency. Their services include Web Design and Branding.
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$50,000+$300+ / hrFreelancerNew York, NY
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SEO agency Cost City was established in 2024. The firm focuses on Search Engine Optimization and Marketing Strategy.
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$1,000+< $25 / hr2 - 9Schaumburg, IL
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Founded in 2024, Premier Packaging Boxes is a small Packaging Design company. Their team specializes in Packaging Design and Branding.
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$10,000+$300+ / hr2 - 9New York, NY
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Pelichet Production is a small branding company located in New York, New York. Their services include Branding and Video Production.
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UndisclosedUndisclosed2 - 9Gardnerville, NV
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Onyx Ocean Technologies, a small branding agency, is located in Gardnerville, Nevada. Their services include Branding and Mobile App Development.
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$5,000+$100 - $149 / hrFreelancerGreenville, WI
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Southpaw Design Co is a small branding agency. Founded in 2018, the team specializes in Branding and Web Design.
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$1,000+Undisclosed10 - 49Naples, FL
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Small Advertising company Freedom Flow Marketing, is in Naples, Florida. Their services include Advertising and Performance Marketing.
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$1,000+$150 - $199 / hrFreelancerAuburn, MA
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Jennifer Anastasi, LLC is a branding company. The small Auburn, Massachusetts-based team provides Branding and Web Design. The firm was established in 2019.
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$1,000+$50 - $99 / hrFreelancerProle, IA
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In Prole, Iowa, Broad Design Co is a branding agency. They offer Branding and Web Design.
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UndisclosedUndisclosedFreelancerSouth Windsor, CT
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Located in South Windsor, Connecticut, Tonsha Marketing Agency is a small Marketing Strategy company. The team provides Marketing Strategy and Advertising.
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UndisclosedUndisclosed2 - 9Nashville, TN
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TOMBOY DESIGN CO. Is a branding agency. They are headquartered in Nashville, Tennessee. Their team offers Branding and Logo.
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UndisclosedUndisclosed2 - 9Duluth, MN
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Šek Design, a branding firm and web design agency, was launched in 2015. The company specializes in Branding and Web Design, and is small.
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$5,000+$100 - $149 / hr10 - 49Fort Myers, FL
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HotBrands is a branding company. Their small team is headquartered in Quito, Ecuador and Fort Myers, Florida. Their services include Branding and AI Agents.
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UndisclosedUndisclosed2 - 9Grand Haven, MI
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Small branding company FineLine Creative, is located in Grand Haven, Michigan. The team offers Branding and Web Design.
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$5,000+$150 - $199 / hrFreelancerPortland, OR
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Founded in 2017, Hazeltine is a branding company. The team provides Branding and UX/UI Design.
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UndisclosedUndisclosed10 - 49Orlando, FL
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Corpid+ is a branding firm. The Bayamón, Puerto Rico-based team provides Branding and Public Relations.
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UndisclosedUndisclosed2 - 9Downingtown, PA
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Hyland Graphic Design & Advertising is a web design company. The Downingtown, Pennsylvania-based agency was established in 2012. Their team focuses on Web Design and Web Development.
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UndisclosedUndisclosed2 - 9Bethel, VT
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The Imagination Company is a web development firm located in Bethel, Vermont. They provide Web Development and Video Production and were launched in 1985.
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$10,000+Undisclosed2 - 9Youngstown, OH
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Creative Stream Marketing is a branding agency based in Youngstown, Ohio. They specialize in Branding and Graphic Design.
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UndisclosedUndisclosed2 - 9Lubbock, TX
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Zack Esgar Website Design is an app development firm. They focus on Mobile App Development and Pay Per Click and were founded in 2007.
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UndisclosedUndisclosed2 - 9Lubbock, TX
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Promofuse Solutions is an Advertising company. They are located in Lubbock, Texas and have small team of experts. Their services include Advertising and Web Design.
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UndisclosedUndisclosed2 - 9Lafayette, LA
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I3Developers is a social media marketing company in Lafayette, Louisiana. The team provides Social Media Marketing and Search Engine Optimization.
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$1,000+UndisclosedFreelancerWindsor, CT
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Compass to Bliss Creative is a branding company. The small Windsor, Connecticut-based team focuses on Branding and Web Design. The firm was established in 2020.
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Undisclosed$50 - $99 / hrFreelancerLexington, KY
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Janet Roy Graphic Design, LLC is a Lexington, Kentucky-based graphic design company. They focus on Graphic Design and Advertising and were launched in 2009.
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$1,000+Undisclosed2 - 9South Jordan, UT
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The Limbo Studio is a branding company. The team is headquartered in South Jordan, Utah, and their services include Branding and Marketing Strategy.
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List of the Top 15 United States Naming Firms
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$10,000+$300+ / hr10 - 49Oakland, CA
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38.5/40.019.8/20 Reviews10/10 Clients & Experience8.7/10 Market PresenceService focus
85% Branding100% Naming15% Other -
$10,000+$300+ / hr10 - 49Littleton, CO
Ability to deliver
36.8/40.020/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
90% Branding70% Naming10% Other -
$25,000+$300+ / hr10 - 49New York, NY
Ability to deliver
35.4/40.019.6/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
90% Branding60% Naming10% Other -
$10,000+$200 - $300 / hr2 - 9Raleigh, NC
Ability to deliver
33.9/40.017.6/20 Reviews10/10 Clients & Experience6.3/10 Market PresenceService focus
100% Branding100% Naming -
$10,000+$200 - $300 / hr2 - 9New York, NY
Ability to deliver
33.8/40.019/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
100% Branding100% Naming -
$25,000+$150 - $199 / hr10 - 49New Gloucester, ME
Ability to deliver
37.8/40.018.6/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Branding10% Naming40% Other -
$25,000+$50 - $99 / hr50 - 249Austin, TX
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Branding10% Naming70% Other -
UndisclosedUndisclosed2 - 9Los Angeles, CA
Ability to deliver
33.5/40.018.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Branding85% Naming -
$75,000+$200 - $300 / hr10 - 49Atlanta, GA
Ability to deliver
36.4/40.020/20 Reviews10/10 Clients & Experience6.4/10 Market PresenceService focus
100% Branding25% Naming -
$25,000+$150 - $199 / hr50 - 249Portland, OR
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
55% Branding25% Naming45% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
36.4/40.020/20 Reviews10/10 Clients & Experience6.4/10 Market PresenceService focus
100% Branding10% Naming -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
36.7/40.018.2/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
55% Branding10% Naming45% Other -
$25,000+$200 - $300 / hr2 - 9New York City, NY
Ability to deliver
32/40.018/20 Reviews10/10 Clients & Experience4/10 Market PresenceService focus
100% Branding100% Naming -
$10,000+$150 - $199 / hr50 - 249New York, NY
Ability to deliver
38.2/40.020/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
20% Branding15% Naming80% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
35.9/40.019.2/20 Reviews10/10 Clients & Experience6.7/10 Market PresenceService focus
100% Branding10% Naming -
$10,000+Undisclosed2 - 9Berkeley, CA
Ability to deliver
31.7/40.016.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
100% Branding100% Naming -
$10,000+Undisclosed2 - 9Austin, TX
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32.3/40.016.6/20 Reviews9.8/10 Clients & Experience6/10 Market PresenceService focus
60% Branding100% Naming40% Other -
UndisclosedUndisclosed2 - 9Sausalito, CA
Ability to deliver
30.6/40.016.2/20 Reviews10/10 Clients & Experience4.4/10 Market PresenceService focus
100% Branding100% Naming -
$50,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
36.3/40.020/20 Reviews10/10 Clients & Experience6.3/10 Market PresenceService focus
40% Branding10% Naming60% Other -
$25,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
33.3/40.016.4/20 Reviews10/10 Clients & Experience6.9/10 Market PresenceService focus
60% Branding20% Naming40% Other -
UndisclosedUndisclosed10 - 49Sausalito, CA
Ability to deliver
29.9/40.016.2/20 Reviews9.2/10 Clients & Experience4.5/10 Market PresenceService focus
90% Branding80% Naming10% Other -
$25,000+$200 - $300 / hr10 - 49Seattle, WA
Ability to deliver
33.5/40.018.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
75% Branding15% Naming25% Other -
$10,000+$150 - $199 / hr2 - 9Denver, CO
Ability to deliver
31.1/40.016.6/20 Reviews10/10 Clients & Experience4.5/10 Market PresenceService focus
70% Branding50% Naming30% Other -
$10,000+$100 - $149 / hr50 - 249New York, NY
Ability to deliver
32.8/40.017.2/20 Reviews10/10 Clients & Experience5.6/10 Market PresenceService focus
60% Branding15% Naming40% Other -
$10,000+Undisclosed2 - 9Mill Valley, CA
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29.2/40.016.2/20 Reviews10/10 Clients & Experience3/10 Market PresenceService focus
80% Branding80% Naming20% Other -
$5,000+Undisclosed50 - 249Miami, FL
Ability to deliver
29.1/40.016.2/20 Reviews8.5/10 Clients & Experience4.4/10 Market PresenceService focus
70% Branding80% Naming30% Other -
$25,000+$200 - $300 / hr2 - 9Pacifica, CA
Ability to deliver
31.1/40.017/20 Reviews10/10 Clients & Experience4.1/10 Market PresenceService focus
100% Branding40% Naming -
$10,000+$150 - $199 / hr10 - 49Annapolis, MD
Ability to deliver
33.1/40.018.4/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
70% Branding10% Naming30% Other -
$10,000+$200 - $300 / hr2 - 9Berkeley, CA
Ability to deliver
28.7/40.016.2/20 Reviews8.6/10 Clients & Experience3.9/10 Market PresenceService focus
100% Branding80% Naming -
$25,000+$150 - $199 / hr10 - 49San Francisco, CA
Ability to deliver
32.3/40.018.4/20 Reviews9.8/10 Clients & Experience4.1/10 Market PresenceService focus
60% Branding15% Naming40% Other
U.S. Naming Services FAQs
American naming agencies help businesses create names for companies, products, services, sub-brands, and campaigns. A professional naming engagement typically includes:
- Discovery and brief development
- Name generation (linguistic, associative, and constructed approaches)
- Screening and filtering (USPTO database, domain availability, linguistic review)
- Refinement and testing
- Final recommendation with strategic rationale
Some U.S. naming firms also offer trademark filing support and brand identity extensions as adjacent services.
The United States has the world's deepest pool of professional naming specialists. U.S.-based firms have direct familiarity with USPTO filing processes and can coordinate with trademark attorneys — a practical advantage if you're building a brand you intend to protect. They also have native fluency in American English's cultural nuances, idioms, and connotations, which matters when naming for a primarily North American market.
According to Clutch pricing data, U.S. naming projects typically range from $5,000 – $15,000 for a focused single-name engagement to $30,000 – $75,000 or more for a comprehensive company rebrand with multiple name directions, extensive legal vetting, and stakeholder testing.
Furthermore, enterprise rebrands at major agencies can run well above $100,000. Most U.S. naming firms price by project rather than by the hour. Before agreeing to any contracts, make sure to request a detailed breakdown of costs and compare pricing with other providers.
The most important filter is process transparency. Ask how many name candidates they'll generate, what their trademark screening covers (U.S.-only vs. international), and whether they include linguistic review.
Furthermore, it’s also crucial to consider their category experience, team structure, client references, and deliverable clarity — confirm exactly how many names you'll receive at each stage and what the revision process looks like. Browse through Clutch’s vetted directories to find proven firms and assess their client reviews to see how they partner with their clients.
- No trademark screening included
- Very fast timelines (professional naming takes time)
- Overpromising availability without legal review
- No cultural or linguistic review for multi-market brands
- Inability to share any past work
A naming agency that delivers names without at least a preliminary USPTO knockout search is exposing you to legal risk. Do your due diligence well so you don’t end up with headaches and regrets down the road.