Top Naming Companies in the United States
Naming a company, product, or brand is one of the highest-stakes creative decisions a business makes — and it's more technically demanding than it looks. A strong name has to clear trademark searches, work across digital domains, travel across languages and cultures, and still say something meaningful about what you do. The United States has a concentrated cluster of naming specialists, with firms anchored in New York, Los Angeles, San Francisco, and Boston serving clients from early-stage startups to Fortune 500 rebrands.
U.S.-based naming agencies combine linguistic research, trademark screening, and brand strategy into a process that typically runs six to 12 weeks, depending on scope. Clutch verifies every agency through structured client interviews so you can compare firms on actual delivery. Start with global naming companies on Clutch, explore naming companies in New York, or browse U.S. branding agencies if your project extends beyond the name itself.
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$10,000+$200 - $300 / hr2 - 9Serves United StatesServices provided
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See all 84 projectsRiver + Wolf is a branding agency specializing in naming, brand identity development, and corporate branding. The company's reviews highlight their exceptional project management, strategic approach, and ability to deliver distinctive and legally viable brand names. With a 100% satisfaction rate, clients commend their responsiveness, deep strategic thinking, and high-quality outcomes, making them a preferred choice for brand development and visual identity design.
$10,000+$300+ / hr10 - 49Serves United StatesServices provided
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See all 116 projectsCatchword is a branding agency specializing in brand identity development, including creative brand naming, corporate branding, and visual identity design. Across their reviews, 100% of clients praised their creativity and strategic approach. They were consistently noted for delivering on time, with strong project management and excellent communication, emphasizing personalized solutions that align with company values and target market needs.
UndisclosedUndisclosed2 - 9Serves United StatesServices provided
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See all 24 projectsThe Naming Group is a branding agency specializing in brand identity development, brand positioning, and naming strategy. Their reviews reveal a consistent theme of strong alignment with clients' values and strategic objectives, with 100% positive feedback highlighting their analytical approach and collaborative process. Approximately 70% of reviewers emphasize their ability to facilitate decision-making and provide clear, strategic naming solutions that resonate with target audiences.
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$5,000+$150 - $199 / hr10 - 49Topeka, KS
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Unbricked Communications is a branding firm. They focus on Branding and Social Media Marketing and were launched in 2016. The agency is in Topeka, Kansas.
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Undisclosed$25 - $49 / hrFreelancerBellport, NY
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The Foxsy Designs is a Bellport, New York-based web design agency. Their services include Web Design and Branding.
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UndisclosedUndisclosed2 - 9Salem, NH
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Infinite Marketing, Inc. Is a branding firm. Founded in 2018, the company offers Branding and Event Marketing.
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UndisclosedUndisclosed2 - 9Derry, NH
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GingerBranded Marketing is a Content Marketing company. Headquartered in Derry, New Hampshire, the agency was launched in 2015. Their services include Content Marketing and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Monroe, LA
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Upsize Economics & Marketing , a branding company, is in Monroe, Louisiana. The team provides Branding and Marketing Strategy.
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$1,000+< $25 / hr2 - 9Akron, PA
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Vitality Media Co. Is a Content Marketing company. They are headquartered in Akron, Pennsylvania, and their services include Content Marketing and Content Writing Services.
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$5,000+$100 - $149 / hr2 - 9Glen Burnie, MD
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Established in 2023, Lodesigns Studio is a branding firm. Located in Glen Burnie, Maryland, the team specializes in Branding and Social Media Marketing.
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$5,000+$100 - $149 / hr2 - 9Middle Valley, TN
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Barely Branded is a branding agency founded in 2024. In Middle Valley, Tennessee, the team specializes in Branding and Content Marketing.
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$5,000+Undisclosed2 - 9San Antonio, TX
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Creativepreneur Brands is a web design company. They are located in San Antonio, Texas, and their services include Web Design and Branding.
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UndisclosedUndisclosed2 - 9Gardnerville, NV
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Onyx Ocean Technologies, a small branding agency, is located in Gardnerville, Nevada. Their services include Branding and Mobile App Development.
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$1,000+Undisclosed10 - 49Naples, FL
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Small Advertising company Freedom Flow Marketing, is in Naples, Florida. Their services include Advertising and Performance Marketing.
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$1,000+$100 - $149 / hrFreelancerLongview, WA
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Patrick Hildreth Brand & Design is a branding firm. Their team is located in Longview, Washington and focuses on Branding and Graphic Design.
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$1,000+$150 - $199 / hrFreelancerAuburn, MA
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Jennifer Anastasi, LLC is a branding company. The small Auburn, Massachusetts-based team provides Branding and Web Design. The firm was established in 2019.
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$1,000+$50 - $99 / hrFreelancerProle, IA
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In Prole, Iowa, Broad Design Co is a branding agency. They offer Branding and Web Design.
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UndisclosedUndisclosedFreelancerSouth Windsor, CT
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Located in South Windsor, Connecticut, Tonsha Marketing Agency is a small Marketing Strategy company. The team provides Marketing Strategy and Advertising.
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$100,000+$150 - $199 / hr50 - 249New York, NY
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Earnest is an Advertising company. They are based in Fitzrovia, England and New York, New York and have midsize team of experts. Their services include Advertising and Branding.
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UndisclosedUndisclosedFreelancerCitrus Heights, CA
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Hello Paulina is a branding firm based in Citrus Heights, California. They specialize in Branding and Market Research and were launched in 2022.
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$5,000+$100 - $149 / hrFreelancerGreenville, WI
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Southpaw Design Co is a small branding agency. Founded in 2018, the team specializes in Branding and Web Design.
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UndisclosedUndisclosed2 - 9Downingtown, PA
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Hyland Graphic Design & Advertising is a web design company. The Downingtown, Pennsylvania-based agency was established in 2012. Their team focuses on Web Design and Web Development.
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UndisclosedUndisclosed2 - 9Bethel, VT
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The Imagination Company is a web development firm located in Bethel, Vermont. They provide Web Development and Video Production and were launched in 1985.
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$10,000+Undisclosed2 - 9Youngstown, OH
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Creative Stream Marketing is a branding agency based in Youngstown, Ohio. They specialize in Branding and Graphic Design.
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$5,000+$150 - $199 / hrFreelancerPortland, OR
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Founded in 2017, Hazeltine is a branding company. The team provides Branding and UX/UI Design.
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$50,000+$300+ / hrFreelancerNew York, NY
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SEO agency Cost City was established in 2024. The firm focuses on Search Engine Optimization and Marketing Strategy.
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$1,000+< $25 / hr2 - 9Schaumburg, IL
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Founded in 2024, Premier Packaging Boxes is a small Packaging Design company. Their team specializes in Packaging Design and Branding.
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$10,000+$300+ / hr2 - 9New York, NY
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Pelichet Production is a small branding company located in New York, New York. Their services include Branding and Video Production.
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$1,000+$100 - $149 / hr2 - 9Windsor, CO
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Telos Creative, a branding company, is based in Windsor, Colorado. They offer Branding and Marketing Strategy.
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Undisclosed$50 - $99 / hrFreelancerLexington, KY
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Janet Roy Graphic Design, LLC is a Lexington, Kentucky-based graphic design company. They focus on Graphic Design and Advertising and were launched in 2009.
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$10,000+$100 - $149 / hr2 - 9San Anselmo, CA
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Brainblaze : Fine Advertising & Design is a small San Anselmo, California-based Advertising company. The team provides Advertising and Branding.
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$10,000+$100 - $149 / hr2 - 9Raleigh, NC
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Mellonaid, a branding company, is in Raleigh, North Carolina. They offer Branding and Direct Marketing.
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$5,000+$100 - $149 / hr2 - 9Saint Charles, MO
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Anchor Communications is an Advertising company. The team is headquartered in Saint Charles, Missouri, and their services include Advertising and Branding.
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$1,000+$50 - $99 / hr2 - 9San Francisco, CA
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CharacterSF is a web design agency. Their small team of employees is based in San Francisco, California and New York, New York. Their team specializes in Web Design and UX/UI Design.
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UndisclosedUndisclosed2 - 9Wasilla, AK
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Advertising company Crystal Clear Creative, Inc. Is located in Wasilla, Alaska. Their services include Advertising and Graphic Design.
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UndisclosedUndisclosed2 - 9Indianapolis, IN
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Radius is a graphic design company established in 2007. The team focuses on Graphic Design and Web Design and is headquartered in Indianapolis, Indiana.
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UndisclosedUndisclosed2 - 9South Bend, IN
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Fish Marketing Inc - Indiana, a small Event Marketing company, is headquartered in South Bend, Indiana. Their services include Event Marketing and Out of Home Design.
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UndisclosedUndisclosed2 - 9Mishawaka, IN
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Big Idea Company, LLC is a PR agency. The team specializes in Public Relations and Video Production, and the agency is located in Mishawaka, Indiana.
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UndisclosedUndisclosed2 - 9Fishers, IN
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Founded in 2001, Propeller Marketing is a small Fishers, Indiana-based graphic design company. Their services include Graphic Design and Public Relations.
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UndisclosedUndisclosed2 - 9Fortville, IN
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Anderson Creative, LLC is a graphic design company. Located in Fortville, Indiana, the firm was established in 2008. Their services include Graphic Design and Web Design.
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UndisclosedUndisclosed2 - 9Indianapolis, IN
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The Flatland is an Advertising company established in 2004. Their team focuses on Advertising and Logo.
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UndisclosedUndisclosed2 - 9Boise, ID
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Established in 1989, Murie Design Group is a small Boise, Idaho-based Advertising company. Their team focuses on Advertising and Graphic Design.
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UndisclosedUndisclosed2 - 9Boise, ID
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DesignWorks Creative, Inc. Is an Advertising company. The small Boise, Idaho-based team specializes in Advertising and Graphic Design. The company was launched in 1978.
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UndisclosedUndisclosed2 - 9Boise, ID
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Carew Co., a graphic design company, is headquartered in Boise, Idaho. They focus on Graphic Design and Advertising.
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UndisclosedUndisclosed2 - 9Ketchum, ID
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Established in 2003, R P Graphic Design Studio LLC is a graphic design agency. The small team specializes in Graphic Design and Print Design.
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UndisclosedUndisclosed2 - 9Boise, ID
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V-Squared Creative is a graphic design agency launched in 2014. The small team provides Graphic Design and Video Production.
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UndisclosedUndisclosed2 - 9Hailey, ID
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Launched in 2012, Dark to Light is a graphic design company. The team offers Graphic Design and Logo.
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UndisclosedUndisclosed2 - 9Charleston, SC
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Graphic design company Stitch Design Co. Was established in 2009. The agency provides Graphic Design and Print Design, and is small.
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UndisclosedUndisclosed2 - 9Charleston, SC
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Established in 2012, Kuszmaul Design & PR is a small graphic design agency headquartered in Charleston, South Carolina. Their team offers Graphic Design and Print Design.
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UndisclosedUndisclosed2 - 9Columbia, SC
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Founded in 2009, Elephant Room Media is a video production agency. The team provides Video Production and Graphic Design.
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UndisclosedUndisclosed2 - 9Myrtle Beach, SC
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Three Ring Focus, a small Logo company, is in Myrtle Beach, South Carolina. Their services include Logo and Graphic Design.
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UndisclosedUndisclosed2 - 9West Columbia, SC
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Lenker Design is a graphic design agency. Their small team of employees is in West Columbia, South Carolina. Their team offers Graphic Design and Web Design.
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UndisclosedUndisclosed2 - 9Greenville, SC
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Rooted is a Logo company. Their team is in Greenville, South Carolina and focuses on Logo and Graphic Design.
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List of the Top 15 United States Naming Firms
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$10,000+$300+ / hr10 - 49Oakland, CA
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
85% Branding100% Naming15% Other -
$10,000+$300+ / hr10 - 49Littleton, CO
Ability to deliver
38.9/40.020/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
85% Branding70% Naming15% Other -
$25,000+$300+ / hr2 - 9New York, NY
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38.9/40.019.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Branding60% Naming10% Other -
$10,000+$200 - $300 / hr2 - 9New York, NY
Ability to deliver
37.5/40.018.4/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Branding100% Naming -
$25,000+$200 - $300 / hr2 - 9New York City, NY
Ability to deliver
37.5/40.018.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Branding100% Naming -
$75,000+$200 - $300 / hr10 - 49Atlanta, GA
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding25% Naming -
$10,000+$200 - $300 / hr2 - 9Brevard, NC
Ability to deliver
36.5/40.016.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Branding100% Naming -
$10,000+Undisclosed2 - 9Berkeley, CA
Ability to deliver
36.2/40.016.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding100% Naming -
UndisclosedUndisclosed2 - 9Sausalito, CA
Ability to deliver
36.2/40.016.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding100% Naming -
UndisclosedUndisclosed2 - 9Los Angeles, CA
Ability to deliver
35.5/40.018.4/20 Reviews10/10 Clients & Experience7.1/10 Market PresenceService focus
100% Branding85% Naming -
$10,000+$150 - $199 / hr2 - 9Denver, CO
Ability to deliver
36.8/40.017.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
70% Branding50% Naming30% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
39.4/40.019.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding10% Naming -
$50,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Branding10% Naming40% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
39.2/40.019.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding10% Naming -
$10,000+$150 - $199 / hr10 - 49Annapolis, MD
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
70% Branding10% Naming30% Other -
$25,000+$150 - $199 / hr50 - 249Portland, OR
Ability to deliver
37.5/40.020/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
55% Branding25% Naming45% Other -
$10,000+Undisclosed2 - 9Austin, TX
Ability to deliver
35.5/40.016.8/20 Reviews9.8/10 Clients & Experience8.9/10 Market PresenceService focus
60% Branding100% Naming40% Other -
$25,000+$150 - $199 / hr10 - 49New Gloucester, ME
Ability to deliver
38.7/40.019/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Branding10% Naming40% Other -
$25,000+$200 - $300 / hr2 - 9Pacifica, CA
Ability to deliver
36.7/40.017.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Branding40% Naming -
$10,000+$100 - $149 / hr50 - 249New York, NY
Ability to deliver
37.8/40.017.8/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Branding15% Naming40% Other -
$10,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
38.3/40.018.8/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
80% Branding10% Naming20% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.5/40.019/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
55% Branding10% Naming45% Other -
UndisclosedUndisclosed10 - 49Sausalito, CA
Ability to deliver
33.4/40.016.2/20 Reviews9.2/10 Clients & Experience7.9/10 Market PresenceService focus
90% Branding80% Naming10% Other -
$25,000+$150 - $199 / hr2 - 9Scottsdale, AZ
Ability to deliver
37.1/40.017.8/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
70% Branding10% Naming30% Other -
$10,000+$150 - $199 / hr50 - 249New York, NY
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
20% Branding15% Naming80% Other -
$75,000+$200 - $300 / hr10 - 49Houston, TX
Ability to deliver
35.6/40.017.2/20 Reviews10/10 Clients & Experience8.4/10 Market PresenceService focus
60% Branding25% Naming40% Other -
$10,000+$150 - $199 / hr10 - 49San Francisco, CA
Ability to deliver
35.5/40.016.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Branding25% Naming -
$10,000+$150 - $199 / hr2 - 9Chicago, IL
Ability to deliver
35.8/40.016.8/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
45% Branding50% Naming55% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Branding20% Naming85% Other -
$75,000+$150 - $199 / hr10 - 49San Diego, CA
Ability to deliver
36.5/40.017.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
70% Branding10% Naming30% Other
U.S. Naming Services FAQs
American naming agencies help businesses create names for companies, products, services, sub-brands, and campaigns. A professional naming engagement typically includes:
- Discovery and brief development
- Name generation (linguistic, associative, and constructed approaches)
- Screening and filtering (USPTO database, domain availability, linguistic review)
- Refinement and testing
- Final recommendation with strategic rationale
Some U.S. naming firms also offer trademark filing support and brand identity extensions as adjacent services.
The United States has the world's deepest pool of professional naming specialists. U.S.-based firms have direct familiarity with USPTO filing processes and can coordinate with trademark attorneys — a practical advantage if you're building a brand you intend to protect. They also have native fluency in American English's cultural nuances, idioms, and connotations, which matters when naming for a primarily North American market.
According to Clutch pricing data, U.S. naming projects typically range from $5,000 – $15,000 for a focused single-name engagement to $30,000 – $75,000 or more for a comprehensive company rebrand with multiple name directions, extensive legal vetting, and stakeholder testing.
Furthermore, enterprise rebrands at major agencies can run well above $100,000. Most U.S. naming firms price by project rather than by the hour. Before agreeing to any contracts, make sure to request a detailed breakdown of costs and compare pricing with other providers.
The most important filter is process transparency. Ask how many name candidates they'll generate, what their trademark screening covers (U.S.-only vs. international), and whether they include linguistic review.
Furthermore, it’s also crucial to consider their category experience, team structure, client references, and deliverable clarity — confirm exactly how many names you'll receive at each stage and what the revision process looks like. Browse through Clutch’s vetted directories to find proven firms and assess their client reviews to see how they partner with their clients.
- No trademark screening included
- Very fast timelines (professional naming takes time)
- Overpromising availability without legal review
- No cultural or linguistic review for multi-market brands
- Inability to share any past work
A naming agency that delivers names without at least a preliminary USPTO knockout search is exposing you to legal risk. Do your due diligence well so you don’t end up with headaches and regrets down the road.