Top Naming Companies in the United States
Naming is one of the highest-leverage decisions a company makes and one of the easiest to get wrong. The right name is memorable, defensible (legally and digitally), pronounceable across markets, and aligned with the brand strategy underneath it. The wrong name creates years of friction.
U.S. naming companies bring three things internal teams typically don't have: a structured creative process that generates hundreds of candidates instead of a dozen, linguistic and cultural screening across markets, and rigorous trademark and domain vetting before you fall in love with a name you can't actually own. Clutch helps you compare top U.S. naming agencies through verified client reviews, portfolios, and pricing data. Filter by budget and scope, and explore related directories:
• Naming Companies in Los Angeles
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$10,000+$300+ / hr10 - 49Serves United StatesServices provided
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See all 33 projectsTaillight is a branding agency specializing in brand identity development, brand strategy, and visual identity design. They have received overwhelmingly positive feedback, with approximately 100% of reviewers highlighting their expertise in transforming brand positioning and delivering strategic solutions. Clients consistently commend Taillight for their collaborative approach, impressive project management, and ability to create unique, scalable brand identities that resonate with audiences.
$10,000+$200 - $300 / hr10 - 49Serves United StatesServices provided
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See all 84 projectsRiver + Wolf is a branding agency specializing in brand naming, trademarking, and logo design. The firm has received overwhelmingly positive feedback, with 100% of reviewers highlighting their strategic approach and exceptional project management. Clients consistently praise the company for its deep strategic thinking, trademark discipline, and high responsiveness, citing a partnership-like experience and outstanding creative outcomes aligned with corporate branding needs.
$10,000+$300+ / hr10 - 49Serves United StatesServices provided
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See all 116 projectsCatchword is a branding agency specializing in brand identity development, particularly name creation and brand strategy. Across their reviews, 100% of clients praised their creativity and project management, noting their ability to deliver unique, well-researched brand names and visual identities within tight deadlines. Approximately 90% highlighted their strong communication skills and alignment with company values, while some suggested minor improvements in name selection focus.
UndisclosedUndisclosed2 - 9Serves United StatesServices provided
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See all 24 projectsThe Naming Group is a branding agency focused on brand identity development, brand strategy, and corporate branding. Across their reviews, 100% of clients praised their analytical approach and expertise in aligning brand names with strategic goals. They excel in project management and client collaboration, consistently delivering on time and exceeding expectations in creating memorable and strategically sound brand identities.
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UndisclosedUndisclosed2 - 9Birmingham, AL
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Social media marketing company AMD Creative is headquartered in Birmingham, Alabama. Established in 2017, the team provides Social Media Marketing and Web Design.
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UndisclosedUndisclosed2 - 9Chattanooga, TN
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HiveThink Media, an Advertising company, was established in 2021. The company offers Advertising and Branding.
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UndisclosedUndisclosed2 - 9Las Vegas, NV
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F1000 Media Inc is a branding firm. The Las Vegas, Nevada-based team offers Branding and Public Relations.
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UndisclosedUndisclosed2 - 9Las Vegas, NV
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SQUEEZ is a small Las Vegas, Nevada-based branding firm. The team offers Branding and Public Relations.
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UndisclosedUndisclosed2 - 9Annapolis, MD
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Branding firm Pugh & Tiller specializes in Branding and Public Relations. They were founded in 2008.
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$1,000+$100 - $149 / hr10 - 49Los Angeles, CA
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See all 39 projectsKobe Digital is a marketing agency specializing in branding, brand strategy, and visual identity design. The company consistently receives positive feedback, with 100% of reviewers highlighting their strong culture fit and alignment with client values. Clients praise Kobe Digital for their effective brand positioning and identity development, as well as their responsive communication and commitment to understanding client needs.
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$5,000+$50 - $99 / hr10 - 49Austin, TX
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Located in Austin, Texas, Masonry is a branding agency. They focus on Branding and Public Relations.
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$5,000+$100 - $149 / hr10 - 49San Antonio, TX
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Small branding firm Toolbox Studios, is headquartered in San Antonio, Texas. Their services include Branding and Market Research.
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$5,000+$100 - $149 / hr10 - 49Broken Arrow, OK
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EXpect3 is an Advertising company. Their team is in Broken Arrow, Oklahoma and offers Advertising and Branding.
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UndisclosedUndisclosed10 - 49New York, NY
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VP+C is a branding agency in New York, New York. They offer Branding and Public Relations.
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UndisclosedUndisclosed10 - 49Rexburg, ID
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Delorum - Branding & Design is a graphic design company launched in 2005. The small team focuses on Graphic Design and Packaging Design.
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$5,000+Undisclosed2 - 9Bentonville, AR
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Blue Zoo Creative is a Bentonville, Arkansas-based Marketing Strategy company. They offer Marketing Strategy and Graphic Design and were established in 2008.
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UndisclosedUndisclosed10 - 49Plano, TX
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Launched in 2002, Trilogy Marketing is a small Plano, Texas-based branding company. Their team provides Branding and Content Marketing.
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UndisclosedUndisclosed10 - 49Columbia, SC
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Trevett's is a graphic design company. The team focuses on Graphic Design and Print Design, and the firm is located in Columbia, South Carolina.
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UndisclosedUndisclosed10 - 49Columbia, SC
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Carter Todd Associates, an Advertising company, was founded in 1998. The company offers Advertising and Public Relations, and is small.
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UndisclosedUndisclosed10 - 49Cayce, SC
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Established in 1993, Genesis Studios is a media planning & buying company. The small team focuses on Media Planning & Buying and Video Production.
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UndisclosedUndisclosed10 - 49Greenville, SC
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Traveling Storytellers is a media planning and buying company founded in 2012. The team focuses on Media Planning & Buying and Advertising and is headquartered in Greenville, South Carolina.
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UndisclosedUndisclosed10 - 49Myrtle Beach, SC
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LHWH Advertising & PR is an Advertising company. The Myrtle Beach, South Carolina-based firm was launched in 1987. Their services include Advertising and Public Relations.
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UndisclosedUndisclosed10 - 49Columbia, SC
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The Adams Group - South Carolina, a media planning & buying agency, was established in 1983. Based in Columbia, South Carolina, the team focuses on Media Planning & Buying and Public Relations.
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UndisclosedUndisclosed10 - 49Topeka, KS
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Based in Topeka, Kansas, HTK Architects is an Architectural Design company. The team specializes in Architectural Design and Interior Design.
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$5,000+$100 - $149 / hr10 - 49Towson, MD
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Redstart Creative is a small web design company based in Towson, Maryland. Their services include Web Design and Branding.
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UndisclosedUndisclosed10 - 49Shillington, PA
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William Fox Munroe, Inc. (WFM) is a Shillington, Pennsylvania-based Packaging Design company. They focus on Packaging Design and Graphic Design and were launched in 1972.
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UndisclosedUndisclosed10 - 49Greensboro, NC
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E-commerce development company Atlantic Webworks is located in Greensboro, North Carolina. Their services include E-Commerce Development and Email Marketing.
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UndisclosedUndisclosed10 - 49Denver, CO
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Launched in 2015, 3C – Comprehensive Cannabis Consulting is a small Denver, Colorado-based Business Consulting company. Their services include Business Consulting and Advertising.
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UndisclosedUndisclosed10 - 49Largo, FL
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ColorAmerica is a branding company established in 1997. The company specializes in Branding and Advertising.
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UndisclosedUndisclosed10 - 49Los Angeles, CA
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Launched in 2011, Ruiz Strategies is a social media marketing agency. The company focuses on Social Media Marketing and Content Marketing, and is small.
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UndisclosedUndisclosed10 - 49New York, NY
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The Marshad Technology Group is an Advertising company. The New York, New York-based company was founded in 1983. Their team offers Advertising and Digital Strategy.
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UndisclosedUndisclosed10 - 49San Antonio, TX
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Located in San Antonio, Texas, Parallel is an Advertising company. They offer Advertising and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Modesto, CA
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Final Cut Media is a video production agency. Their small team of employees is in Modesto, California. Their team specializes in Video Production and Branding.
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UndisclosedUndisclosed10 - 49Boonton, NJ
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Launched in 2001, The S3 Agency is an Advertising company. The small team specializes in Advertising and Branding.
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UndisclosedUndisclosed10 - 49San Antonio, TX
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See all 1 projectsBTYcreative specializes in enhancing sales and visibility for businesses through social media management, website development, and lead generation. Clients commend their creativity and effective follow-through, reflected in increased website traffic and successful lead generation. Communication with BTYcreative is efficient, utilizing virtual meetings, phone calls, and messaging.
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UndisclosedUndisclosed10 - 49Lehi, UT
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Spinakr Solutions, LLC is a CRM consulting and SI company launched in 2009. Their team provides CRM consulting and SI and Custom Software Development.
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UndisclosedUndisclosed10 - 49Minneapolis, MN
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Re3 Creative is a branding agency. The Minneapolis, Minnesota-based team specializes in Branding and Marketing Strategy.
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UndisclosedUndisclosed50 - 249New York, NY
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Nielsen Sports is a Sports Marketing company located in New York, New York and North Ryde, Australia. They specialize in Sports Marketing and Business Valuation Services.
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UndisclosedUndisclosedFreelancerSyracuse, NY
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André Ivanchuk is a branding firm. The Syracuse, New York-based team provides Branding and Event Marketing.
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$1,000+$50 - $99 / hr10 - 49Atlanta, GA
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WeLIVE Branding is an user experience agency launched in 2015. The small team provides UX/UI Design and Branding.
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$1,000+Undisclosed10 - 49Sheridan, WY
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Agenticplug.ai is a branding firm established in 2025. Their services include Branding and Search Engine Optimization.
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Undisclosed$25 - $49 / hr2 - 9Southampton, PA
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Kaizen Web Marketing is a web design agency based in Southampton, Pennsylvania. Their services include Web Design and Search Engine Optimization.
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$1,000+$50 - $99 / hrFreelancerOrlando, FL
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Branding Phoenix is a web design agency. They are in Orlando, Florida and have small team of experts. Their services include Web Design and Search Engine Optimization.
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Undisclosed$25 - $49 / hr2 - 9Columbus, OH
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See all 1 projectsungraphicdesigns offers a range of graphic design services, including flyers, banners, and creative posters. The overall feedback highlights the company's professionalism, timely delivery, and high-quality work, with clients appreciating their effective communication and project management skills. Keywords such as Branding, Marketing, and Logo Design are implicitly endorsed through the positive experiences noted in their reviews.
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$1,000+$50 - $99 / hr2 - 9Brooklyn, NY
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Arcade of Design Studio is a branding firm. In Brooklyn, New York, the company was established in 2009. Their services include Branding and Graphic Design.
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Undisclosed$50 - $99 / hrFreelancerMonroe, GA
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Gideon Design Co. Is a branding agency. The small Monroe, Georgia-based team provides Branding and Graphic Design. The company was launched in 2020.
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$5,000+$100 - $149 / hrFreelancerAtlanta, GA
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SMarketingATL is a Marketing Strategy company located in Atlanta, Georgia. Launched in 2019, the team offers Marketing Strategy and Direct Marketing.
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$1,000+$50 - $99 / hr2 - 9Milwaukee, WI
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Headquartered in Milwaukee, Wisconsin, Seologicagency is a SEO services firm. Their services include Search Engine Optimization and Digital Strategy.
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$5,000+$150 - $199 / hr2 - 9Dallas, TX
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CixxFive Concepts is a branding company. In Dallas, Texas, the agency was founded in 2014. Their services include Branding and Content Marketing.
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UndisclosedUndisclosed2 - 9Fayetteville, AR
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Located in Fayetteville, Arkansas, Clear Partnering Group is a branding company. Their services include Branding and Corporate Photography.
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$1,000+$25 - $49 / hr2 - 9Silver Spring, MD
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Apricot Branding, LLC is a branding company. The agency is located in Silver Spring, Maryland. Their team offers Branding and Content Marketing.
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$5,000+UndisclosedFreelancerPotomac, MD
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Tactic Pixel is a branding firm launched in 2011. The team offers Branding and Web Design and is headquartered in Potomac, Maryland.
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Undisclosed$50 - $99 / hr2 - 9Hamilton, OH
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Premium Design Partners is a small Digital Strategy company. They provide Digital Strategy and Branding and were established in 2018.
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$1,000+$100 - $149 / hr2 - 9Fort Collins, CO
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SUUR is a branding company launched in 2020. The team provides Branding and Web Design.
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List of the Top 15 United States Naming Firms
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$10,000+$300+ / hr10 - 49Oakland, CA
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39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
85% Branding100% Naming15% Other -
$10,000+$300+ / hr10 - 49Littleton, CO
Ability to deliver
38.9/40.020/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
85% Branding70% Naming15% Other -
$25,000+$300+ / hr2 - 9New York, NY
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39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Branding60% Naming10% Other -
$10,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
37.9/40.018.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Branding100% Naming -
$25,000+$200 - $300 / hr2 - 9New York City, NY
Ability to deliver
37.5/40.018.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Branding100% Naming -
$75,000+$200 - $300 / hr10 - 49Atlanta, GA
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding25% Naming -
$10,000+$200 - $300 / hr2 - 9Brevard, NC
Ability to deliver
36.5/40.016.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Branding100% Naming -
$10,000+Undisclosed2 - 9Berkeley, CA
Ability to deliver
36.2/40.016.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding100% Naming -
UndisclosedUndisclosed2 - 9Sausalito, CA
Ability to deliver
36.2/40.016.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding100% Naming -
$10,000+$150 - $199 / hr2 - 9Denver, CO
Ability to deliver
37.2/40.017.6/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
70% Branding50% Naming30% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding10% Naming -
$50,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Branding10% Naming40% Other -
UndisclosedUndisclosed2 - 9Los Angeles, CA
Ability to deliver
35.1/40.018/20 Reviews10/10 Clients & Experience7.1/10 Market PresenceService focus
100% Branding85% Naming -
$25,000+$150 - $199 / hr50 - 249Portland, OR
Ability to deliver
37.5/40.020/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
55% Branding25% Naming45% Other -
$10,000+$100 - $149 / hr50 - 249New York, NY
Ability to deliver
38.4/40.018.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Branding15% Naming40% Other -
$25,000+$150 - $199 / hr10 - 49New Gloucester, ME
Ability to deliver
38.9/40.019.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Branding10% Naming40% Other -
$10,000+Undisclosed2 - 9Austin, TX
Ability to deliver
35.5/40.016.8/20 Reviews9.8/10 Clients & Experience8.9/10 Market PresenceService focus
60% Branding100% Naming40% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
38.8/40.019/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding10% Naming -
$25,000+$200 - $300 / hr2 - 9Pacifica, CA
Ability to deliver
36.7/40.017.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Branding40% Naming -
$10,000+$150 - $199 / hr10 - 49Annapolis, MD
Ability to deliver
38.5/40.019.4/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
70% Branding10% Naming30% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.5/40.019/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
55% Branding10% Naming45% Other -
$10,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
37.7/40.018.4/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
80% Branding10% Naming20% Other -
UndisclosedUndisclosed10 - 49Sausalito, CA
Ability to deliver
33.4/40.016.2/20 Reviews9.2/10 Clients & Experience7.9/10 Market PresenceService focus
90% Branding80% Naming10% Other -
$25,000+$150 - $199 / hr2 - 9Scottsdale, AZ
Ability to deliver
37.5/40.018.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
70% Branding10% Naming30% Other -
$10,000+$150 - $199 / hr50 - 249New York, NY
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
20% Branding15% Naming80% Other -
$75,000+$200 - $300 / hr10 - 49Houston, TX
Ability to deliver
35.6/40.017.2/20 Reviews10/10 Clients & Experience8.4/10 Market PresenceService focus
60% Branding25% Naming40% Other -
$10,000+$150 - $199 / hr10 - 49San Francisco, CA
Ability to deliver
35.5/40.016.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Branding25% Naming -
$10,000+$150 - $199 / hr2 - 9Chicago, IL
Ability to deliver
35.8/40.016.8/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
45% Branding50% Naming55% Other -
$10,000+$200 - $300 / hr2 - 9Milwaukee, WI
Ability to deliver
38.1/40.018.8/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Branding10% Naming50% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Branding20% Naming85% Other
U.S. Naming Services FAQs
A full-service naming agency typically offers services encompassing:
- Strategy and brief development — clarifying brand positioning, audience, and the role the name needs to play
- Creative generation — producing a wide pool of candidate names (often hundreds) across naming categories: descriptive, suggestive, abstract, founder-derived, invented
- Linguistic screening — checking pronunciation, connotation, and unintended meaning across relevant languages and markets
- Trademark prescreening — initial searches to identify clear conflicts before legal review
- Domain and digital availability — confirming the name can actually live online
- Recommendation and rationale — narrowing to a shortlist with the strategic case for each finalist
The deliverable is rarely a single name; it's a defensible shortlist your legal team can clear, and your leadership can choose from.
Based on Clutch pricing data, clients can expect rates to go:
- Tactical product or feature naming: $5,000 – $25,000
- Full company or brand naming engagement: $25,000 – $100,000
- Strategic naming with positioning work attached: $75,000 – $250,000+
- Enterprise-scale naming systems (architecture for a portfolio of products): $150,000 – $500,000+
Moreover, trademark legal review is typically billed separately and runs $2,000 – $10,000+, depending on jurisdictions and complexity. Some agencies include preliminary trademark screening in their fee; others don't. Confirm your project’s scope before signing any contracts.
According to data we’ve gathered through different client reviews and case studies, typical timelines go for:
- Tactical product naming: 3–6 weeks
- Full company or brand naming: 6–12 weeks
- Naming with strategy work attached: 10–16 weeks
The slowest part is usually internal — naming requires decision-makers who can commit, and stakeholder indecision is the most common cause of timeline slippage. Identify your decision-maker before you start, and confirm legal review capacity is lined up for the back end of the engagement.
Start by outlining your project’s specific requirements first, then filter your options through portfolio depth, process rigor, and chemistry with the lead:
- Portfolio depth means the firm has shipped names that are still in the market, not just unaired pitches.
- Process rigor means they have a documented methodology for generation, screening, and recommendation, not "we're creative, trust us."
- Chemistry matters because naming is contentious work; you'll be in working sessions defending and rejecting candidates, and a good lead reads the room and pushes back productively.
Also ask: how many names do they typically generate before narrowing, what's their process for trademark prescreening, and have they ever had a finalist fail legal reviews.
- No mention of the trademark process. Generating names without screening for legal conflicts is a waste of money. The first one you fall in love with will likely be unavailable.
- Tiny candidate pools. A firm that pitches 10 names total has underexplored the space.
- No linguistic screening for relevant markets. If you operate in or plan to enter non-English markets, names need to be checked. Skipping this step creates expensive rework.
- Reluctance to share past finalists that didn't get chosen. Naming is iterative; a firm that only shows you "winners" is editing the work, not showing the process.
- Promising "the perfect name." Naming is about defensible tradeoffs, not perfection. A firm that pitches certainty hasn't done many of these.
Don’t underestimate these red flags, even if some of them feel inconsequential at first. The U.S. is home to many exceptional naming agencies, so there’s no need to settle for less.