Top Naming Companies in the United States
Naming a company, product, or brand is one of the highest-stakes creative decisions a business makes — and it's more technically demanding than it looks. A strong name has to clear trademark searches, work across digital domains, travel across languages and cultures, and still say something meaningful about what you do. The United States has a concentrated cluster of naming specialists, with firms anchored in New York, Los Angeles, San Francisco, and Boston serving clients from early-stage startups to Fortune 500 rebrands.
U.S.-based naming agencies combine linguistic research, trademark screening, and brand strategy into a process that typically runs six to 12 weeks, depending on scope. Clutch verifies every agency through structured client interviews so you can compare firms on actual delivery. Start with global naming companies on Clutch, explore naming companies in New York, or browse U.S. branding agencies if your project extends beyond the name itself.
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$10,000+$200 - $300 / hr2 - 9Serves United StatesServices provided
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See all 84 projectsRiver + Wolf is a branding agency specializing in naming, brand identity development, and corporate branding. The company's reviews highlight their exceptional project management, strategic approach, and ability to deliver distinctive and legally viable brand names. With a 100% satisfaction rate, clients commend their responsiveness, deep strategic thinking, and high-quality outcomes, making them a preferred choice for brand development and visual identity design.
$10,000+$300+ / hr10 - 49Serves United StatesServices provided
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See all 116 projectsCatchword is a branding agency specializing in brand identity development, including creative brand naming, corporate branding, and visual identity design. Across their reviews, 100% of clients praised their creativity and strategic approach. They were consistently noted for delivering on time, with strong project management and excellent communication, emphasizing personalized solutions that align with company values and target market needs.
UndisclosedUndisclosed2 - 9Serves United StatesServices provided
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See all 24 projectsThe Naming Group is a branding agency specializing in brand identity development, brand positioning, and naming strategy. Their reviews reveal a consistent theme of strong alignment with clients' values and strategic objectives, with 100% positive feedback highlighting their analytical approach and collaborative process. Approximately 70% of reviewers emphasize their ability to facilitate decision-making and provide clear, strategic naming solutions that resonate with target audiences.
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UndisclosedUndisclosed2 - 9Paterson, NJ
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INAGREAT is a Paterson, New Jersey-based branding company. Founded in 2016, the team provides Branding and Social Media Marketing.
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$1,000+$50 - $99 / hrFreelancerPhiladelphia, PA
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Jasonxpan is a branding firm. The agency is located in Philadelphia, Pennsylvania. Their team offers Branding and Digital Strategy.
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UndisclosedUndisclosed2 - 9Baton Rouge, LA
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Design Baton Rouge is a branding firm. They are based in Baton Rouge, Louisiana and have small team. Their services include Branding and Logo.
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UndisclosedUndisclosed2 - 9Leesburg, VA
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Launched in 2005, Splash Communications is a small Leesburg, Virginia-based graphic design agency. Their team offers Graphic Design and Public Relations.
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UndisclosedUndisclosed2 - 9New York, NY
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Provoke Design is a branding company. Located in New York, New York, the firm was established in 2019. Their team specializes in Branding and Web Design.
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$1,000+$150 - $199 / hr2 - 9Coral Gables, FL
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Social media marketing agency Anita Davila Social is based in Coral Gables, Florida. The team offers Social Media Marketing and Branding.
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UndisclosedUndisclosed2 - 9Charlottesville, VA
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Founded in 2006, Creative Juices Marketing & Advertising is a graphic design agency. Their services include Graphic Design and Branding.
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$1,000+$50 - $99 / hr2 - 9Church Hill, TN
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Dacuna Studio, a web design company, was established in 2016. They provides Web Design and Advertising.
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$10,000+$100 - $149 / hr2 - 9Astoria, NY
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Branding company O'Connor & Tate focuses on Branding and Print Design. They are located in Astoria, New York.
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UndisclosedUndisclosed10 - 49Burlington, VT
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Marketing Partners, Inc. Is an Advertising company. They provide Advertising and Branding and are located in Burlington, Vermont.
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Undisclosed$100 - $149 / hr2 - 9Pasadena, CA
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Launched in 2012, Olive + Spark Design Studio, Inc. Is a small graphic design agency. Their services include Graphic Design and Print Design.
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$1,000+$100 - $149 / hr10 - 49Tampa, FL
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In Tampa, Florida and Abu Dhabi, United Arab Emirates, Enginecy is a small web design agency. The team focuses on Web Design and Web Development.
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Undisclosed$50 - $99 / hr2 - 9Chico, CA
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ID International is a branding agency. Established in 2001, their team offers Branding and Web Design.
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$25,000+$150 - $199 / hr2 - 9New York, NY
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See all 1 projectsBased in Manhattan, our studio provides strategic branding, UI design, and Webflow design and development for businesses that want their brand to communicate clearly to (and with) the people who
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$1,000+$25 - $49 / hr2 - 9Gaithersburg, MD
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Launched in 2018, Your Name Agency is a small public relations company. Their services include Public Relations and Search Engine Optimization.
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$10,000+$100 - $149 / hr2 - 9Houston, TX
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Woreman is a branding firm. The agency is headquartered in Houston, Texas. Their team focuses on Branding and Logo.
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$5,000+$50 - $99 / hr2 - 9Farmington Hills, MI
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Bob Diakow Brand Development is a small branding company located in Farmington Hills, Michigan. Their services include Branding and Advertising.
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$1,000+$50 - $99 / hr2 - 9Charleston, SC
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See all 1 projectsCharleston Digital Marketing, LLC specializes in website development, logo design, copy production, SEO optimization, and backend analytics. Clients consistently praise the firm for its professional and timely service, high-quality deliverables, and alignment with customer values and budget. The company is noted for delivering projects ahead of schedule without compromising quality.
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$1,000+$25 - $49 / hrFreelancerColorado Springs, CO
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Best and Niche Marketing, a Content Marketing company, specialize in Content Marketing and Email Marketing. They were established in 2019.
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UndisclosedUndisclosed2 - 9Winston-Salem, NC
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Founded in 2015, Creative Force is a branding firm. The agency specializes in Branding and Digital Strategy.
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$1,000+< $25 / hr2 - 9Seattle, WA
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Nexus Commerce is a branding firm. The Seattle, Washington-based company was established in 2016. Their services include Branding and Search Engine Optimization.
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$5,000+$150 - $199 / hrFreelancerLos Angeles, CA
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Launched in 2010, Content & Context is a branding company. Based in Los Angeles, California, the team offers Branding and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Colorado Springs, CO
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Panoptik Digital is an Advertising company. The company is headquartered in Colorado Springs, Colorado and Lungsod Quezon, Philippines. Their services include Advertising and Branding.
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$10,000+$50 - $99 / hr10 - 49Dublin, OH
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Founded in 2021, Carthagos is a branding company. Based in Dublin, Ohio, the team provides Branding and Web Design.
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UndisclosedUndisclosed2 - 9Philadelphia, PA
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Branding agency and graphic design company Devilfish Ink focuses on Branding and Graphic Design. They are in Philadelphia, Pennsylvania.
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UndisclosedUndisclosed2 - 9Louisville, KY
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Brown-Forman is a Louisville, Kentucky-based branding firm. The team offers Branding.
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UndisclosedUndisclosed2 - 9Memphis, TN
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Founded in 1991, Disciple Design is a small branding firm and Logo company. Their services include Branding and Logo.
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UndisclosedUndisclosed2 - 9Delray Beach, FL
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Launched in 2010, Campbell Creative, a small branding firm, is located in Delray Beach, Florida. Their services include Branding.
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$5,000+$50 - $99 / hr10 - 49San Francisco, CA
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UxSquare is a branding agency. The small New Delhi, India-based team provides Branding and Social Media Marketing. The firm was established in 2020.
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$5,000+$25 - $49 / hr10 - 49New Castle, DE
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Digital Brains LLC is a small Yerevan, Armenia-based branding company. Their services include Branding and Web Design.
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Undisclosed$150 - $199 / hr2 - 9Nether Providence Township, PA
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Goodwin Design Group is a Packaging Design company. They provide Packaging Design and Branding and were founded in 1996.
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$5,000+$100 - $149 / hr2 - 9Burlington, VT
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Branding firm Harvey|Severance was founded in 2001. The team specializes in Branding and Graphic Design and is in Burlington, Vermont.
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UndisclosedUndisclosed2 - 9Carrollton, TX
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Custom Tees is a small Carrollton, Texas-based print design company. The team provides Print Design and Branding.
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$1,000+$100 - $149 / hrFreelancerJersey City, NJ
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Walker Creative, a branding company, focuses on Branding and Graphic Design. The agency is located in Jersey City, New Jersey.
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$5,000+$200 - $300 / hr2 - 9Napa, CA
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Linn Design Studio., a Packaging Design company, is headquartered in Napa, California. They offer Packaging Design and Branding and were launched in 1997.
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$1,000+$50 - $99 / hr2 - 9Logsden, OR
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Founded in 2013, Impressions Marketing Communications is a small branding firm. Their team focuses on Branding and Marketing Strategy.
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$5,000+$150 - $199 / hr2 - 9Lakeway, TX
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Established in 2004, Three Lakes Marketing is a small branding agency. Their team specializes in Branding and Web Design.
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UndisclosedUndisclosed2 - 9Chicago, IL
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NiKnack Marketing, a branding agency, was launched in 2017. Headquartered in Chicago, Illinois, the team specializes in Branding and Event Marketing.
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$1,000+$50 - $99 / hr2 - 9Blue Island, IL
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Rosemint Media is a branding firm. Launched in 2013, their team specializes in Branding and Web Design.
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$5,000+$150 - $199 / hr2 - 9Olympia, WA
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Omicle is an Other Marketing company located in Olympia, Washington. Established in 2002, the team focuses on Other Marketing and Branding.
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$1,000+$50 - $99 / hr2 - 9Rockville, MD
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Founded in 2007, Actualize Studio is a branding company. The firm focuses on Branding and Web Design.
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$5,000+$100 - $149 / hr2 - 9Los Angeles, CA
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Branding agency ADBD is headquartered in Los Angeles, California. Their services include Branding and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Alton, IA
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Destination Graphic is a web design company. Their small team is headquartered in Alton, Iowa. Their services include Web Design and Web Development.
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UndisclosedUndisclosed2 - 9Louisville, KY
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Reflex Graphics Inc is a graphic design agency. The firm is in Louisville, Kentucky. Their team offers Graphic Design and Advertising.
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UndisclosedUndisclosed2 - 9Boulder, CO
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Graphic design agency Oblique Design provides Graphic Design and Packaging Design. They are based in Boulder, Colorado.
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UndisclosedUndisclosed2 - 9Kahului, HI
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Gilbert & Associates Advertising, a public relations agency, is located in Kahului, Hawaii. Their services include Public Relations and Advertising.
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UndisclosedUndisclosed2 - 9Des Moines, IA
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Neapolitan Labs, a web development company, was founded in 2004. The team specializes in Web Development and Marketing Strategy.
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UndisclosedUndisclosed2 - 9San Antonio, TX
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Digivinco is an Email Marketing company. They are based in San Antonio, Texas, and their services include Email Marketing and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Scranton, PA
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Deb Stone Interiors is an Interior Design company founded in 2005. The agency provides Interior Design and Branding.
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UndisclosedUndisclosed2 - 9York, PA
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The Spot Media Group, LLC, an UX design agency, is headquartered in York, Pennsylvania. Their services include UX/UI Design and Branding.
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List of the Top 15 United States Naming Firms
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$10,000+$300+ / hr10 - 49Oakland, CA
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
85% Branding100% Naming15% Other -
$10,000+$300+ / hr10 - 49Littleton, CO
Ability to deliver
38.9/40.020/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
85% Branding70% Naming15% Other -
$25,000+$300+ / hr2 - 9New York, NY
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38.9/40.019.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Branding60% Naming10% Other -
$10,000+$200 - $300 / hr2 - 9New York, NY
Ability to deliver
37.5/40.018.4/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Branding100% Naming -
$25,000+$200 - $300 / hr2 - 9New York City, NY
Ability to deliver
37.5/40.018.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Branding100% Naming -
$75,000+$200 - $300 / hr10 - 49Atlanta, GA
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding25% Naming -
$10,000+$200 - $300 / hr2 - 9Brevard, NC
Ability to deliver
36.5/40.016.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Branding100% Naming -
$10,000+Undisclosed2 - 9Berkeley, CA
Ability to deliver
36.2/40.016.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding100% Naming -
UndisclosedUndisclosed2 - 9Sausalito, CA
Ability to deliver
36.2/40.016.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding100% Naming -
UndisclosedUndisclosed2 - 9Los Angeles, CA
Ability to deliver
35.5/40.018.4/20 Reviews10/10 Clients & Experience7.1/10 Market PresenceService focus
100% Branding85% Naming -
$10,000+$150 - $199 / hr2 - 9Denver, CO
Ability to deliver
36.8/40.017.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
70% Branding50% Naming30% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
39.4/40.019.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding10% Naming -
$50,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Branding10% Naming40% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
39.2/40.019.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding10% Naming -
$10,000+$150 - $199 / hr10 - 49Annapolis, MD
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
70% Branding10% Naming30% Other -
$25,000+$150 - $199 / hr50 - 249Portland, OR
Ability to deliver
37.5/40.020/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
55% Branding25% Naming45% Other -
$10,000+Undisclosed2 - 9Austin, TX
Ability to deliver
35.5/40.016.8/20 Reviews9.8/10 Clients & Experience8.9/10 Market PresenceService focus
60% Branding100% Naming40% Other -
$25,000+$150 - $199 / hr10 - 49New Gloucester, ME
Ability to deliver
38.7/40.019/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Branding10% Naming40% Other -
$25,000+$200 - $300 / hr2 - 9Pacifica, CA
Ability to deliver
36.7/40.017.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Branding40% Naming -
$10,000+$100 - $149 / hr50 - 249New York, NY
Ability to deliver
37.8/40.017.8/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Branding15% Naming40% Other -
$10,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
38.3/40.018.8/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
80% Branding10% Naming20% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.5/40.019/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
55% Branding10% Naming45% Other -
UndisclosedUndisclosed10 - 49Sausalito, CA
Ability to deliver
33.4/40.016.2/20 Reviews9.2/10 Clients & Experience7.9/10 Market PresenceService focus
90% Branding80% Naming10% Other -
$25,000+$150 - $199 / hr2 - 9Scottsdale, AZ
Ability to deliver
37.1/40.017.8/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
70% Branding10% Naming30% Other -
$10,000+$150 - $199 / hr50 - 249New York, NY
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
20% Branding15% Naming80% Other -
$75,000+$200 - $300 / hr10 - 49Houston, TX
Ability to deliver
35.6/40.017.2/20 Reviews10/10 Clients & Experience8.4/10 Market PresenceService focus
60% Branding25% Naming40% Other -
$10,000+$150 - $199 / hr10 - 49San Francisco, CA
Ability to deliver
35.5/40.016.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Branding25% Naming -
$10,000+$150 - $199 / hr2 - 9Chicago, IL
Ability to deliver
35.8/40.016.8/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
45% Branding50% Naming55% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Branding20% Naming85% Other -
$75,000+$150 - $199 / hr10 - 49San Diego, CA
Ability to deliver
36.5/40.017.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
70% Branding10% Naming30% Other
U.S. Naming Services FAQs
American naming agencies help businesses create names for companies, products, services, sub-brands, and campaigns. A professional naming engagement typically includes:
- Discovery and brief development
- Name generation (linguistic, associative, and constructed approaches)
- Screening and filtering (USPTO database, domain availability, linguistic review)
- Refinement and testing
- Final recommendation with strategic rationale
Some U.S. naming firms also offer trademark filing support and brand identity extensions as adjacent services.
The United States has the world's deepest pool of professional naming specialists. U.S.-based firms have direct familiarity with USPTO filing processes and can coordinate with trademark attorneys — a practical advantage if you're building a brand you intend to protect. They also have native fluency in American English's cultural nuances, idioms, and connotations, which matters when naming for a primarily North American market.
According to Clutch pricing data, U.S. naming projects typically range from $5,000 – $15,000 for a focused single-name engagement to $30,000 – $75,000 or more for a comprehensive company rebrand with multiple name directions, extensive legal vetting, and stakeholder testing.
Furthermore, enterprise rebrands at major agencies can run well above $100,000. Most U.S. naming firms price by project rather than by the hour. Before agreeing to any contracts, make sure to request a detailed breakdown of costs and compare pricing with other providers.
The most important filter is process transparency. Ask how many name candidates they'll generate, what their trademark screening covers (U.S.-only vs. international), and whether they include linguistic review.
Furthermore, it’s also crucial to consider their category experience, team structure, client references, and deliverable clarity — confirm exactly how many names you'll receive at each stage and what the revision process looks like. Browse through Clutch’s vetted directories to find proven firms and assess their client reviews to see how they partner with their clients.
- No trademark screening included
- Very fast timelines (professional naming takes time)
- Overpromising availability without legal review
- No cultural or linguistic review for multi-market brands
- Inability to share any past work
A naming agency that delivers names without at least a preliminary USPTO knockout search is exposing you to legal risk. Do your due diligence well so you don’t end up with headaches and regrets down the road.