Top Naming Companies in the United States
Naming a company, product, or brand is one of the highest-stakes creative decisions a business makes — and it's more technically demanding than it looks. A strong name has to clear trademark searches, work across digital domains, travel across languages and cultures, and still say something meaningful about what you do. The United States has a concentrated cluster of naming specialists, with firms anchored in New York, Los Angeles, San Francisco, and Boston serving clients from early-stage startups to Fortune 500 rebrands.
U.S.-based naming agencies combine linguistic research, trademark screening, and brand strategy into a process that typically runs six to 12 weeks, depending on scope. Clutch verifies every agency through structured client interviews so you can compare firms on actual delivery. Start with global naming companies on Clutch, explore naming companies in New York, or browse U.S. branding agencies if your project extends beyond the name itself.
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$10,000+$200 - $300 / hr2 - 9Serves United StatesServices provided
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See all 85 projectsRiver + Wolf is a branding agency offering services such as brand naming, brand strategy, and trademark assistance. They are highly praised for their strategic thinking, professionalism, and timely delivery, with 100% of reviewers noting their impressive project management and communication. Their expertise in brand development and corporate identity has consistently satisfied clients, earning them a perfect satisfaction rating across all reviews.
$10,000+$300+ / hr10 - 49Serves United StatesServices provided
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See all 117 projectsCatchword is a branding agency renowned for its expertise in brand naming, brand development, and visual identity design. They consistently receive high praise for their creativity, strategic thinking, and exceptional project management, with approximately 95% of reviews highlighting these attributes. Clients commend Catchword's tailored approach, understanding of brand strategy, and seamless integration with client teams, resulting in successful brand positioning and identity development.
UndisclosedUndisclosed2 - 9Serves United StatesServices provided
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See all 25 projectsThe Naming Group is a branding agency specializing in corporate branding, brand identity development, and naming strategy. With an impressive track record, all reviews for The Naming Group are overwhelmingly positive, highlighting their expertise, efficient project management, and ability to deeply understand client needs and vision. Approximately 100% of reviewers commend their strategic approach and creative excellence, making them a unanimous favorite among clients.
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$1,000+$100 - $149 / hr2 - 9Ellisville, MO
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Never Gravity Web Design, a SEO agency, specializes in Search Engine Optimization and Web Design. The firm is located in Ellisville, Missouri.
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UndisclosedUndisclosed10 - 49Cincinnati, OH
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Established in 2000, Hyperquake is a branding firm. Their team focuses on Branding.
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UndisclosedUndisclosed50 - 249Denver, CO
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Cactus Inc. Is an Advertising company. They were launched in 1990 and provide Advertising and Branding.
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Undisclosed$100 - $149 / hrFreelancerRoxborough Park, CO
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Laura Bingham Creative is a Roxborough Park, Colorado-based graphic design company. Their services include Graphic Design and Branding.
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$1,000+$25 - $49 / hr2 - 9Boston, MA
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Headquartered in Boston, Massachusetts, Slick Boston Solutions is a web design agency. They provide Web Design and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerIdaho Falls, ID
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Bearded Chick is a graphic design company. The team is based in Idaho Falls, Idaho, and their services include Graphic Design and Web Design.
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$1,000+$50 - $99 / hrFreelancerGreenwich, CT
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Launched in 1994, Bob Devol Communications is a small Greenwich, Connecticut-based Advertising company. Their team offers Advertising and Branding.
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$5,000+$100 - $149 / hrFreelancerMurfreesboro, TN
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Branding company Expo 86 Design Co. Is based in Murfreesboro, Tennessee. The team specializes in Branding and Product Design.
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$1,000+$100 - $149 / hr2 - 9Wayne, NJ
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See all 1 projectsCrestify Studio LLC specializes in designing and producing high-quality e-commerce packaging, offering a seamless unboxing experience. The reviews highlight their excellent project management, effective communication, and impressive design capabilities, making them a valuable partner for packaging needs. Clients appreciate their expertise and the good value they provide, though some note that project timelines are reasonable given the complexity involved.
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$1,000+$25 - $49 / hr2 - 9Boston, MA
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Noir Branding is a Logo company. They are headquartered in Boston, Massachusetts and have small team. They provide Logo and Branding.
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Undisclosed$100 - $149 / hrFreelancerChicago, IL
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NEIS Chicago is a branding company. Founded in 2019, the team provides Branding and Content Marketing. The firm is headquartered in Chicago, Illinois.
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$10,000+$200 - $300 / hrFreelancerMorgantown, WV
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Branding company AJ Brand specializes in Branding and Marketing Strategy. They were launched in 2025.
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UndisclosedUndisclosed2 - 9Des Moines, IA
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PUSH Branding is a branding agency. The Des Moines, Iowa-based team specializes in Branding and Logo.
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UndisclosedUndisclosed2 - 9Santa Fe, NM
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Advertising company HKAdvertising was established in 1982. The team provides Advertising and Branding and is located in Santa Fe, New Mexico.
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UndisclosedUndisclosed2 - 9Portland, OR
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Room Service Creative is a branding company. They were founded in 2016 and specialize in Branding.
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UndisclosedUndisclosed2 - 9Somers Point, NJ
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Branding company Thought Collect is based in Somers Point, New Jersey. Their services include Branding.
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UndisclosedUndisclosed2 - 9Columbia, SC
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Wolfe Solutions is a branding firm. Located in Columbia, South Carolina, the company was founded in 2010. Their team offers Branding.
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UndisclosedUndisclosed2 - 9Columbia, SC
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BKreative Media Solutions is a small branding company launched in 2010. Their team provides Branding.
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UndisclosedUndisclosed2 - 9Hackettstown, NJ
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Carretta USA is a branding company. The team focuses on Branding, and the agency is headquartered in Hackettstown, New Jersey.
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UndisclosedUndisclosed2 - 9Wichita, KS
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Headquartered in Wichita, Kansas, Storytime Branding is a small branding company. Their services include Branding.
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UndisclosedUndisclosed2 - 9Plano, TX
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Spacetime is a branding firm established in 2015. The team focuses on Branding and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Chicago, IL
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Linx Media is a branding company. The Chicago, Illinois-based agency was founded in 2003. Their team specializes in Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Dallas, TX
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Hyve Marketing is a branding company. Launched in 2022, their team offers Branding and Social Media Marketing.
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UndisclosedUndisclosedFreelancerIndianapolis, IN
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Graphic design company LookGood llc was launched in 2009. The firm provides Graphic Design and Logo, and is small.
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$1,000+$100 - $149 / hrFreelancerTaylor Mill, KY
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Ambition Business Solutions, a SEO company, was launched in 2019. They provides Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9Jonesboro, AR
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Simple Spark, an Advertising company, was launched in 2016. The team specializes in Advertising and Branding and is in Jonesboro, Arkansas.
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$1,000+$50 - $99 / hrFreelancerMinneapolis, MN
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Davies Branding + Design, a web design agency, was launched in 2015. Based in Minneapolis, Minnesota, the team offers Web Design and Branding.
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Undisclosed$150 - $199 / hrFreelancerSanta Barbara, CA
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Small branding firm MKR Communications, is based in Santa Barbara, California. The team offers Branding and Marketing Strategy.
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$1,000+$50 - $99 / hr2 - 9Miami, FL
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6C Marketing is a PPC company. Located in Miami, Florida and AAP, Argentina, their team offers Pay Per Click and Digital Strategy.
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Undisclosed$50 - $99 / hrFreelancerPortland, OR
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Tara Blaine is a branding agency. They are headquartered in Portland, Oregon. Their team offers Branding and Content Marketing.
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$1,000+$100 - $149 / hrFreelancerAtlanta, GA
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JB Consulting & Creative is a branding agency launched in 2021. Their services include Branding and Marketing Strategy.
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$5,000+$150 - $199 / hrFreelancerSanta Clara, CA
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Wildcard CMO, a branding agency, was founded in 2023. The small team specializes in Branding and Marketing Strategy.
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Undisclosed$50 - $99 / hrFreelancerAustin, TX
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Laguëdesign is a branding company. The agency is in Austin, Texas. Their team provides Branding and Logo.
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Undisclosed$50 - $99 / hrFreelancerBoulder, CO
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High Agency is a branding company. Their team is in Boulder, Colorado. The firm offers Branding and Web Design.
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UndisclosedUndisclosedFreelancerAthens, GA
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ServiceBlaze, a branding company, was founded in 2024. The team focuses on Branding and Social Media Marketing and is headquartered in Athens, Georgia.
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$5,000+$150 - $199 / hr2 - 9New York, NY
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HERETIC is an user experience company. The team specializes in UX/UI Design and Branding, and the agency is located in New York, New York.
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Undisclosed$100 - $149 / hr2 - 9Monroe, NC
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Remedy Marketing is a small branding firm headquartered in Monroe, North Carolina. Their services include Branding and Marketing Strategy.
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$10,000+$200 - $300 / hr2 - 9Pacifica, CA
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Founded in 2024, OakBloom Marketing is a small Marketing Strategy company headquartered in Pacifica, California. Their team provides Marketing Strategy and Branding.
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$5,000+$50 - $99 / hr10 - 49San Francisco, CA
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What if Design, a small branding company, is headquartered in San Francisco, California and Bengaluru, India. Their services include Branding and Web Design.
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UndisclosedUndisclosed2 - 9Nashville, TN
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TOMBOY DESIGN CO. Is a branding agency. They are headquartered in Nashville, Tennessee. Their team offers Branding and Logo.
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UndisclosedUndisclosed2 - 9Duluth, MN
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Šek Design, a branding firm and web design agency, was launched in 2015. The company specializes in Branding and Web Design, and is small.
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UndisclosedUndisclosed2 - 9Grand Haven, MI
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Small branding company FineLine Creative, is located in Grand Haven, Michigan. The team offers Branding and Web Design.
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UndisclosedUndisclosedFreelancerMount Pleasant, SC
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Left Hand Graphic Design is a graphic design agency. They focus on Graphic Design and Print Design and are headquartered in Mount Pleasant, South Carolina.
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$1,000+UndisclosedFreelancerAlbuquerque, NM
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Headquartered in Albuquerque, New Mexico, The Digital 505 is a web design agency. They provide Web Design and Social Media Marketing.
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$1,000+$150 - $199 / hrFreelancerAlbany, NY
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DAGMAR TRIPPEN CONSULTING LLC is a Business Consulting company. They are located in Albany, New York. Their team focuses on Business Consulting and Branding.
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$1,000+$100 - $149 / hrFreelancerAlpharetta, GA
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Branding company Jen Odom Studios was launched in 2016. The team focuses on Branding and Web Design and is headquartered in Alpharetta, Georgia.
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UndisclosedUndisclosed10 - 49Orlando, FL
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Corpid+ is a branding firm. The Bayamón, Puerto Rico-based team provides Branding and Public Relations.
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$1,000+$50 - $99 / hr2 - 9Orlando, FL
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Counterparts Media, Inc. Is a small web design company launched in 2007. Their services include Web Design and Branding.
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$5,000+$100 - $149 / hr2 - 9Pittsburgh, PA
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Sick Day Design Co, a web development company, was established in 2021. The small team provides Web Development and Branding.
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$1,000+$25 - $49 / hrFreelancerMary Esther, FL
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Over Java Branding & Design, an Advertising company, is located in Mary Esther, Florida. The team focuses on Advertising and Branding.
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List of the Top 15 United States Naming Firms
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$10,000+$300+ / hr10 - 49Oakland, CA
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
85% Branding100% Naming15% Other -
$25,000+$300+ / hr10 - 49New York, NY
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Branding60% Naming10% Other -
$10,000+$300+ / hr10 - 49Littleton, CO
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38.9/40.020/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
85% Branding70% Naming15% Other -
$25,000+$200 - $300 / hr2 - 9New York City, NY
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37.3/40.018/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Branding100% Naming -
$10,000+$200 - $300 / hr2 - 9New York, NY
Ability to deliver
37.2/40.018/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Branding100% Naming -
$75,000+$200 - $300 / hr10 - 49Atlanta, GA
Ability to deliver
39.6/40.019.8/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding25% Naming -
$10,000+$200 - $300 / hr2 - 9Brevard, NC
Ability to deliver
36.5/40.016.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Branding100% Naming -
$10,000+Undisclosed2 - 9Berkeley, CA
Ability to deliver
36.2/40.016.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding100% Naming -
UndisclosedUndisclosed2 - 9Sausalito, CA
Ability to deliver
36/40.016.2/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding100% Naming -
UndisclosedUndisclosed2 - 9Los Angeles, CA
Ability to deliver
35.9/40.018.8/20 Reviews10/10 Clients & Experience7.1/10 Market PresenceService focus
100% Branding85% Naming -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
39.4/40.019.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding10% Naming -
$25,000+$150 - $199 / hr50 - 249Portland, OR
Ability to deliver
37.5/40.020/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
55% Branding25% Naming45% Other -
$10,000+$150 - $199 / hr2 - 9Denver, CO
Ability to deliver
36.3/40.016.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
70% Branding50% Naming30% Other -
$50,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
38.9/40.019.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Branding10% Naming40% Other -
$10,000+Undisclosed2 - 9Austin, TX
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35.5/40.016.8/20 Reviews9.8/10 Clients & Experience8.9/10 Market PresenceService focus
60% Branding100% Naming40% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
38.6/40.018.8/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding10% Naming -
$25,000+$200 - $300 / hr2 - 9Pacifica, CA
Ability to deliver
36.5/40.017/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Branding40% Naming -
$25,000+$150 - $199 / hr10 - 49New Gloucester, ME
Ability to deliver
38.3/40.018.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Branding10% Naming40% Other -
$10,000+$100 - $149 / hr50 - 249New York, NY
Ability to deliver
37.6/40.017.6/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Branding15% Naming40% Other -
$10,000+$150 - $199 / hr10 - 49Annapolis, MD
Ability to deliver
37.8/40.018.6/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
70% Branding10% Naming30% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.1/40.018.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
55% Branding10% Naming45% Other -
UndisclosedUndisclosed10 - 49Sausalito, CA
Ability to deliver
33.4/40.016.2/20 Reviews9.2/10 Clients & Experience7.9/10 Market PresenceService focus
90% Branding80% Naming10% Other -
$10,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
37.5/40.018/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
80% Branding10% Naming20% Other -
$10,000+$150 - $199 / hr50 - 249New York, NY
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
20% Branding15% Naming80% Other -
$10,000+$150 - $199 / hr10 - 49San Francisco, CA
Ability to deliver
35.5/40.016.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Branding25% Naming -
$10,000+$150 - $199 / hr2 - 9Chicago, IL
Ability to deliver
35.8/40.016.8/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
45% Branding50% Naming55% Other -
$75,000+$150 - $199 / hr10 - 49Milwaukee, WI
Ability to deliver
36.3/40.017/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
60% Branding15% Naming40% Other -
$25,000+$150 - $199 / hr2 - 9Scottsdale, AZ
Ability to deliver
36.7/40.017.4/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
70% Branding10% Naming30% Other -
$10,000+$200 - $300 / hr10 - 49Houston, TX
Ability to deliver
35.4/40.017/20 Reviews10/10 Clients & Experience8.4/10 Market PresenceService focus
60% Branding25% Naming40% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Branding20% Naming85% Other
U.S. Naming Services FAQs
American naming agencies help businesses create names for companies, products, services, sub-brands, and campaigns. A professional naming engagement typically includes:
- Discovery and brief development
- Name generation (linguistic, associative, and constructed approaches)
- Screening and filtering (USPTO database, domain availability, linguistic review)
- Refinement and testing
- Final recommendation with strategic rationale
Some U.S. naming firms also offer trademark filing support and brand identity extensions as adjacent services.
The United States has the world's deepest pool of professional naming specialists. U.S.-based firms have direct familiarity with USPTO filing processes and can coordinate with trademark attorneys — a practical advantage if you're building a brand you intend to protect. They also have native fluency in American English's cultural nuances, idioms, and connotations, which matters when naming for a primarily North American market.
According to Clutch pricing data, U.S. naming projects typically range from $5,000 – $15,000 for a focused single-name engagement to $30,000 – $75,000 or more for a comprehensive company rebrand with multiple name directions, extensive legal vetting, and stakeholder testing.
Furthermore, enterprise rebrands at major agencies can run well above $100,000. Most U.S. naming firms price by project rather than by the hour. Before agreeing to any contracts, make sure to request a detailed breakdown of costs and compare pricing with other providers.
The most important filter is process transparency. Ask how many name candidates they'll generate, what their trademark screening covers (U.S.-only vs. international), and whether they include linguistic review.
Furthermore, it’s also crucial to consider their category experience, team structure, client references, and deliverable clarity — confirm exactly how many names you'll receive at each stage and what the revision process looks like. Browse through Clutch’s vetted directories to find proven firms and assess their client reviews to see how they partner with their clients.
- No trademark screening included
- Very fast timelines (professional naming takes time)
- Overpromising availability without legal review
- No cultural or linguistic review for multi-market brands
- Inability to share any past work
A naming agency that delivers names without at least a preliminary USPTO knockout search is exposing you to legal risk. Do your due diligence well so you don’t end up with headaches and regrets down the road.