Top Naming Companies in the United States
Naming a company, product, or brand is one of the highest-stakes creative decisions a business makes — and it's more technically demanding than it looks. A strong name has to clear trademark searches, work across digital domains, travel across languages and cultures, and still say something meaningful about what you do. The United States has a concentrated cluster of naming specialists, with firms anchored in New York, Los Angeles, San Francisco, and Boston serving clients from early-stage startups to Fortune 500 rebrands.
U.S.-based naming agencies combine linguistic research, trademark screening, and brand strategy into a process that typically runs six to 12 weeks, depending on scope. Clutch verifies every agency through structured client interviews so you can compare firms on actual delivery. Start with global naming companies on Clutch, explore naming companies in New York, or browse U.S. branding agencies if your project extends beyond the name itself.
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$10,000+$200 - $300 / hr2 - 9Serves United StatesServices provided
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See all 84 projectsRiver + Wolf is a branding agency specializing in naming, brand identity development, and corporate branding. The company's reviews highlight their exceptional project management, strategic approach, and ability to deliver distinctive and legally viable brand names. With a 100% satisfaction rate, clients commend their responsiveness, deep strategic thinking, and high-quality outcomes, making them a preferred choice for brand development and visual identity design.
$10,000+$300+ / hr10 - 49Serves United StatesServices provided
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See all 116 projectsCatchword is a branding agency specializing in brand identity development, including creative brand naming, corporate branding, and visual identity design. Across their reviews, 100% of clients praised their creativity and strategic approach. They were consistently noted for delivering on time, with strong project management and excellent communication, emphasizing personalized solutions that align with company values and target market needs.
UndisclosedUndisclosed2 - 9Serves United StatesServices provided
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See all 24 projectsThe Naming Group is a branding agency specializing in brand identity development, brand positioning, and naming strategy. Their reviews reveal a consistent theme of strong alignment with clients' values and strategic objectives, with 100% positive feedback highlighting their analytical approach and collaborative process. Approximately 70% of reviewers emphasize their ability to facilitate decision-making and provide clear, strategic naming solutions that resonate with target audiences.
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$5,000+$50 - $99 / hr2 - 9St. Petersburg, FL
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Empire Pictures is a video production company. Launched in 2020, the agency is based in St. Petersburg, Florida and Atlanta, Georgia. Their services include Video Production and Branding.
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$5,000+$50 - $99 / hr2 - 9Plano, TX
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Bold Online Solutions is a branding company. Established in 2022, the team focuses on Branding and Digital Strategy. The agency is in Plano, Texas.
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$1,000+$150 - $199 / hr2 - 9Henderson, NV
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OFF THE HOUSE is a branding agency founded in 2024. The small team specializes in Branding and Web Design.
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$5,000+Undisclosed2 - 9Hialeah, FL
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Cipion Marketing is a small Content Marketing company established in 2022. Their services include Content Marketing and Branding.
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Undisclosed< $25 / hr2 - 9Houston, TX
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Creative Connect is a social media marketing company. In Dhaka, Bangladesh and Astoria, New York, their small team focuses on Social Media Marketing and Branding. The company was founded in 2024.
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$5,000+$50 - $99 / hr2 - 9Austin, TX
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See all 1 projectsDesign Subscriptions For Everyone Web & Mobile App Design Website Design (including landing pages) UI/UX Design Logo & Branding Social Media Graphics Presentations & Pitch
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UndisclosedUndisclosed2 - 9Sarasota, FL
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Ego Co. Is a branding agency. The small Sarasota, Florida-based team provides Branding and Marketing Strategy. The firm was established in 2026.
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$5,000+$100 - $149 / hr2 - 9Spokane, WA
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Established in 2026, Wangari Creative is a small AI Agents company. Their team provides AI Agents and Web Design.
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UndisclosedUndisclosed10 - 49Warrenton, VA
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See all 1 projectsAllen Wayne Design Studio is a branding and marketing agency specializing in corporate identity and brand strategy. The company receives consistently positive feedback, with reviewers praising their project management and value for cost. Notably, 100% of reviewers express satisfaction with their interactions, highlighting the personable approach of company president Robert Pace.
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$5,000+$100 - $149 / hr2 - 9Miami, FL
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Aifos Agency, a branding agency, is headquartered in Miami, Florida. They provide Branding and Public Relations and were founded in 2010.
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$5,000+$150 - $199 / hr250 - 999Chicago, IL
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Arc Worldwide is an Advertising company founded in 2004. The team offers Advertising and Branding and is in Chicago, Illinois.
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UndisclosedUndisclosed250 - 999Indianapolis, IN
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StarMedia, A Gannett Company is a branding agency established in 1903. The midsize team offers Branding and Marketing Strategy.
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$100,000+$150 - $199 / hr1,000 - 9,999Culver City, CA
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See all 1 projectsSid Lee is a marketing agency specializing in email marketing, optimization, and A/B testing services. Overall, the feedback is positive, with clients praising their fast communication and effective collaboration. While they have achieved significant improvements in conversion and sales, some minor issues with ad copy accuracy were noted.
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$10,000+$50 - $99 / hr10 - 49College Station, TX
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See all 2 projectsAltorise // Marketing and Design Agency specializes in brand strategy, marketing, and visual identity design. The company received overwhelmingly positive feedback, with 100% of reviewers praising their innovative approach and technical expertise. A key highlight is their significant impact on brand growth, with a 200% increase in social media engagement and a 700% reduction in cost per lead.
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$1,000+$50 - $99 / hr2 - 9Grand Island, NE
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Fostersloft Creative is a branding company founded in 2007. The team provides Branding and Content Marketing and is headquartered in Grand Island, Nebraska and Grand Island, Nebraska.
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$1,000+$150 - $199 / hr2 - 9Woods Cross, UT
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GoBig Creative Agency is a branding agency headquartered in Woods Cross, Utah and Sacramento, California. They focus on Branding and Content Marketing.
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UndisclosedUndisclosed2 - 9Town 'n' Country, FL
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Brisque is a Town 'n' Country, Florida-based Marketing Strategy company. Founded in 2020, the team provides Marketing Strategy and Branding.
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$5,000+$150 - $199 / hr2 - 9Denver, CO
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Layup, an Other Digital Marketing company, was established in 2014. The firm specializes in Other Digital Marketing and Marketing Strategy.
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Undisclosed$100 - $149 / hr2 - 9League City, TX
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PixelDrip Studio is a web development company. Established in 2022, the company is located in League City, Texas. Their team offers Web Development and Branding.
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UndisclosedUndisclosed2 - 9Weston, FL
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Marketing Strategy company WholeBranding is based in Weston, Florida. Established in 2019, the team focuses on Marketing Strategy and Branding.
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UndisclosedUndisclosed2 - 9Los Angeles, CA
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Elevate Advertising is a Valliant, Oklahoma-based Digital Strategy company. Their services include Digital Strategy and Content Marketing.
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$25,000+$100 - $149 / hr2 - 9Clayton, NJ
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WriteMinded Digital Services, a small SEO company, is located in Clayton, New Jersey. Their services include Search Engine Optimization and Branding.
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$1,000+$50 - $99 / hr2 - 9Roanoke, VA
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Castillo Creative, LLC, a video production company, is based in Roanoke, Virginia. They provide Video Production and Web Development and were established in 2010.
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Undisclosed$100 - $149 / hr50 - 249Los Angeles, CA
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IW Group is a Los Angeles, California-based Advertising and branding firm. They provide Advertising and Branding and were founded in 1990.
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$10,000+$100 - $149 / hr50 - 249Seattle, WA
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Pyramid Communications is a branding firm based in Seattle, Washington and Portland, Oregon. They provide Branding and Public Relations.
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$10,000+$100 - $149 / hr50 - 249Kansas City, KS
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Branding firm Sullivan Higdon & Sink is headquartered in Kansas City, Kansas and Wichita, Kansas. They specialize in Branding and Public Relations.
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UndisclosedUndisclosed50 - 249New York, NY
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Rafanelli Events is an Event Marketing company founded in 1996. The midsize team focuses on Event Marketing and Branding.
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UndisclosedUndisclosed50 - 249New York, NY
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Established in 1964, Michael Graves Architecture & Design is an Architectural Design company. Their team focuses on Architectural Design and Graphic Design.
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UndisclosedUndisclosed50 - 249Boston, MA
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VizSense is a social media marketing firm. Based in Boston, Massachusetts and Dallas, Texas, their team specializes in Social Media Marketing and Back Office Outsourcing.
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$1,000+Undisclosed2 - 9Crawfordville, FL
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Web design company Sleepy Bear Co. House of Marketing & Design was established in 2018. The small team focuses on Web Design and Branding.
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UndisclosedUndisclosed10 - 49Louisville, KY
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Boxcar PR, a public relations agency, was founded in 2011. The small team focuses on Public Relations and Branding.
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UndisclosedUndisclosed10 - 49Spokane, WA
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Chapter & Verse is a branding agency. The Spokane, Washington-based team specializes in Branding and Market Research.
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UndisclosedUndisclosed10 - 49Nashotah, WI
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Composure Graphics, a branding agency, is in Nashotah, Wisconsin. Launched in 2004, the team focuses on Branding and Graphic Design.
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UndisclosedUndisclosed10 - 49San Francisco, CA
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Small Architectural Design company INTERSTICE Architects, is headquartered in San Francisco, California. The team provides Architectural Design and Branding.
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UndisclosedUndisclosed10 - 49Hartland, WI
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Straight Up Inc is a branding agency and graphic design company. Founded in 1994, the firm is headquartered in Hartland, Wisconsin. Their team focuses on Branding and Graphic Design.
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UndisclosedUndisclosed10 - 49Greensboro, NC
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Stealing Share is a small Greensboro, North Carolina-based branding firm. The team specializes in Branding and Corporate Training & Coaching.
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UndisclosedUndisclosed10 - 49Greensboro, NC
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Emisare, Inc. Is a branding company located in Greensboro, North Carolina. They offer Branding and Advertising and were established in 2002.
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UndisclosedUndisclosed10 - 49Charlottesville, VA
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Still Point Design Studio is a graphic design company. In Charlottesville, Virginia, the company was launched in 2003. Their team focuses on Graphic Design and Branding.
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UndisclosedUndisclosed10 - 49Tallahassee, FL
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BowStern Marketing Communications is a branding company. The team focuses on Branding and Advertising, and the firm is located in Tallahassee, Florida and Jacksonville, Florida.
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UndisclosedUndisclosed10 - 49Tampa, FL
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InPlace Marketing, a branding company, was established in 1971. The small team provides Branding and Event Marketing.
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UndisclosedUndisclosed10 - 49Fort Worth, TX
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Advertising company PytchBlack is headquartered in Fort Worth, Texas. Established in 2001, the team focuses on Advertising and UX/UI Design.
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UndisclosedUndisclosed10 - 49New York, NY
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Launched in 2000, Red Thread Productions, Inc. - New York is a branding firm and video production company. The team provides Branding and Video Production.
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UndisclosedUndisclosed10 - 49Milwaukee, WI
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Launched in 1940, Omnivore is a branding company. The team provides Branding and Pay Per Click.
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UndisclosedUndisclosed10 - 49Portland, OR
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Thread is a Portland, Oregon-based Content Writing Services company. Launched in 2006, the team focuses on Content Writing Services and Branding.
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UndisclosedUndisclosed10 - 49New York, NY
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Launched in 2008, Applied Design is a branding company. The team offers Branding and Content Marketing.
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Undisclosed$100 - $149 / hr2 - 9Haddon Township, NJ
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Social Vizion Media is a Digital Strategy company based in Haddon Township, New Jersey. The team focuses on Digital Strategy and Graphic Design.
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$10,000+$100 - $149 / hr2 - 9Rochester Hills, MI
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Sidekick, Inc is a web design agency. The team focuses on Web Design and Digital Strategy, and the firm is located in Rochester Hills, Michigan.
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$1,000+$100 - $149 / hr2 - 9Springfield, PA
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The On Fire Group, a web design agency, was founded in 2021. The small team offers Web Design and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9Marietta, GA
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AscendPad Agency is a branding agency. Headquartered in Marietta, Georgia, their team focuses on Branding and Marketing Strategy.
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$1,000+$50 - $99 / hr2 - 9Jensen Beach, FL
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Research Biz is a Market Research company. Located in Jensen Beach, Florida, their small team provides Market Research and Marketing Strategy. The company was launched in 2020.
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List of the Top 15 United States Naming Firms
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$10,000+$300+ / hr10 - 49Oakland, CA
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
85% Branding100% Naming15% Other -
$10,000+$300+ / hr10 - 49Littleton, CO
Ability to deliver
38.9/40.020/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
85% Branding70% Naming15% Other -
$25,000+$300+ / hr2 - 9New York, NY
Ability to deliver
38.9/40.019.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Branding60% Naming10% Other -
$10,000+$200 - $300 / hr2 - 9New York, NY
Ability to deliver
37.5/40.018.4/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Branding100% Naming -
$25,000+$200 - $300 / hr2 - 9New York City, NY
Ability to deliver
37.5/40.018.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Branding100% Naming -
$75,000+$200 - $300 / hr10 - 49Atlanta, GA
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding25% Naming -
$10,000+$200 - $300 / hr2 - 9Brevard, NC
Ability to deliver
36.5/40.016.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Branding100% Naming -
$10,000+Undisclosed2 - 9Berkeley, CA
Ability to deliver
36.2/40.016.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding100% Naming -
UndisclosedUndisclosed2 - 9Sausalito, CA
Ability to deliver
36.2/40.016.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding100% Naming -
UndisclosedUndisclosed2 - 9Los Angeles, CA
Ability to deliver
35.5/40.018.4/20 Reviews10/10 Clients & Experience7.1/10 Market PresenceService focus
100% Branding85% Naming -
$10,000+$150 - $199 / hr2 - 9Denver, CO
Ability to deliver
36.8/40.017.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
70% Branding50% Naming30% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
39.4/40.019.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding10% Naming -
$50,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Branding10% Naming40% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
39.2/40.019.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding10% Naming -
$10,000+$150 - $199 / hr10 - 49Annapolis, MD
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
70% Branding10% Naming30% Other -
$25,000+$150 - $199 / hr50 - 249Portland, OR
Ability to deliver
37.5/40.020/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
55% Branding25% Naming45% Other -
$10,000+Undisclosed2 - 9Austin, TX
Ability to deliver
35.5/40.016.8/20 Reviews9.8/10 Clients & Experience8.9/10 Market PresenceService focus
60% Branding100% Naming40% Other -
$25,000+$150 - $199 / hr10 - 49New Gloucester, ME
Ability to deliver
38.7/40.019/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Branding10% Naming40% Other -
$25,000+$200 - $300 / hr2 - 9Pacifica, CA
Ability to deliver
36.7/40.017.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Branding40% Naming -
$10,000+$100 - $149 / hr50 - 249New York, NY
Ability to deliver
37.8/40.017.8/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Branding15% Naming40% Other -
$10,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
38.3/40.018.8/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
80% Branding10% Naming20% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.5/40.019/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
55% Branding10% Naming45% Other -
UndisclosedUndisclosed10 - 49Sausalito, CA
Ability to deliver
33.4/40.016.2/20 Reviews9.2/10 Clients & Experience7.9/10 Market PresenceService focus
90% Branding80% Naming10% Other -
$25,000+$150 - $199 / hr2 - 9Scottsdale, AZ
Ability to deliver
37.1/40.017.8/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
70% Branding10% Naming30% Other -
$10,000+$150 - $199 / hr50 - 249New York, NY
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
20% Branding15% Naming80% Other -
$75,000+$200 - $300 / hr10 - 49Houston, TX
Ability to deliver
35.6/40.017.2/20 Reviews10/10 Clients & Experience8.4/10 Market PresenceService focus
60% Branding25% Naming40% Other -
$10,000+$150 - $199 / hr10 - 49San Francisco, CA
Ability to deliver
35.5/40.016.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Branding25% Naming -
$10,000+$150 - $199 / hr2 - 9Chicago, IL
Ability to deliver
35.8/40.016.8/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
45% Branding50% Naming55% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Branding20% Naming85% Other -
$75,000+$150 - $199 / hr10 - 49San Diego, CA
Ability to deliver
36.5/40.017.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
70% Branding10% Naming30% Other
U.S. Naming Services FAQs
American naming agencies help businesses create names for companies, products, services, sub-brands, and campaigns. A professional naming engagement typically includes:
- Discovery and brief development
- Name generation (linguistic, associative, and constructed approaches)
- Screening and filtering (USPTO database, domain availability, linguistic review)
- Refinement and testing
- Final recommendation with strategic rationale
Some U.S. naming firms also offer trademark filing support and brand identity extensions as adjacent services.
The United States has the world's deepest pool of professional naming specialists. U.S.-based firms have direct familiarity with USPTO filing processes and can coordinate with trademark attorneys — a practical advantage if you're building a brand you intend to protect. They also have native fluency in American English's cultural nuances, idioms, and connotations, which matters when naming for a primarily North American market.
According to Clutch pricing data, U.S. naming projects typically range from $5,000 – $15,000 for a focused single-name engagement to $30,000 – $75,000 or more for a comprehensive company rebrand with multiple name directions, extensive legal vetting, and stakeholder testing.
Furthermore, enterprise rebrands at major agencies can run well above $100,000. Most U.S. naming firms price by project rather than by the hour. Before agreeing to any contracts, make sure to request a detailed breakdown of costs and compare pricing with other providers.
The most important filter is process transparency. Ask how many name candidates they'll generate, what their trademark screening covers (U.S.-only vs. international), and whether they include linguistic review.
Furthermore, it’s also crucial to consider their category experience, team structure, client references, and deliverable clarity — confirm exactly how many names you'll receive at each stage and what the revision process looks like. Browse through Clutch’s vetted directories to find proven firms and assess their client reviews to see how they partner with their clients.
- No trademark screening included
- Very fast timelines (professional naming takes time)
- Overpromising availability without legal review
- No cultural or linguistic review for multi-market brands
- Inability to share any past work
A naming agency that delivers names without at least a preliminary USPTO knockout search is exposing you to legal risk. Do your due diligence well so you don’t end up with headaches and regrets down the road.