Digital Ego

Introduce your business and what you do there.

I’m the team leader of COMMWITHUS.

What challenge were you trying to address with Digital Ego One?

We have an EU funded project for strategic communication and support to mass media in the Republic of Moldova, which is made up of multiple components. For the first part, we needed to create a visual that would symbolize the key narrative message of the EU’s communication to Moldova.

What was the scope of their involvement?

Digital Ego One designed a visual that could be developed into a full-fledged visual identity for the communication to illustrate the communication approach of the EU in Moldova. This included graphic design, creating the logo, making proposals for the application of the logo on a series of promotional and running items, and providing the technical means to make the application possible.

They provided the layouts and files for the application of the logo on a number of branding and promotional materials, including a minibus.

How did you come to work with Digital Ego One?

We published an open call for companies to provide design services for the visuals of the campaign. We had a panel for the evaluation of the proposals, which included experts from our team. A number of companies responded, but we ultimately decided to go with Digital Ego One because they best illustrated the key narrative that we were looking for.

How much have you invested with them?

We spent about €20,000–€30,000 (approximately $21,800–$32,800 USD).

What is the status of this engagement?

We worked together from January–September 2019.

What evidence can you share that demonstrates the impact of the engagement? 

Their timeliness allowed for success after the approval from the EU. Since the EU delegation took some time, we were left with just a few days after the approval to produce additional materials that were added to the initial list. We were successful in just three days from approval. We had the complete set of layouts for all the branding and promotional items done, approved, and produced in time.

How did Digital Ego One perform from a project management standpoint?

I only have excellent things to say about the way they managed this task. It was an incredible performance in a very short time. They dedicated themselves completely to this project not only when they prepared the proposal, but also during the crucial period when everything was done, plus minor adjustments requested by the client. Throughout this process, their attention to detail, responsiveness, and flexibility was at the highest possible standard.

What did you find most impressive about them?

Though it was a complex task, Digital Ego One prepared a complete graphic proposal for branding a minibus and received the approval of the delegation in only half a day. It took them a quarter of the day to prepare everything for proper production, which was amazing. We ended up spending three nights online communicating, exchanging opinions, and making adjustments. I remember working through the night with them––it was outstanding.

Are there any areas they could improve?

Nothing comes to mind.

Do you have any advice for potential customers?

Any future client should be as clear and specific as possible from the beginning. Their team is creative, highly intelligent, and are quick to understand.