Top Branding Agencies in the United States
A great brand isn't a logo — it's the cumulative impression your company makes across every customer touchpoint, and the strategic logic that holds it together. U.S. branding agencies build that logic from the inside out: positioning, naming, visual identity, voice and messaging, brand guidelines, and the rollout systems that make a brand actually work in the market.
Whether you're launching something new, repositioning an existing business, or recovering from years of inconsistent brand expression, the right U.S. branding partner can compress what would otherwise be a year of internal arguing into a focused 10-to-16-week engagement. Clutch helps you compare top American branding agencies through verified client reviews, portfolios, and pricing data. Filter by budget, industry, and service scope, and explore related directories:
• Branding Agencies in Los Angeles
• Branding Agencies in Chicago
15 Leaders 15 Contenders
17,674 Companies
List of the Top United States Branding Companies
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Featured
What are Featured Providers?
$10,000+$300+ / hr10 - 49Serves United StatesServices provided
85% Branding15% LogoSee all 33 projectsTaillight is a branding agency specializing in brand identity development, brand strategy, and visual identity design. They have received overwhelmingly positive feedback, with approximately 100% of reviewers highlighting their expertise in transforming brand positioning and delivering strategic solutions. Clients consistently commend Taillight for their collaborative approach, impressive project management, and ability to create unique, scalable brand identities that resonate with audiences.
Reviews mention Timely
Overall, client feedback indicates a strong sentiment towards Taillight's timeliness and project management. Multiple clients praised their ability to deliver projects on time, with one client noting, 'They delivered on time and within budget, exceeding our expectations.' Another stated, 'Everything was always delivered on time, and was always at the level of quality we expected.' Clients appreciated their responsiveness and proactive communication, often highlighting that Taillight's organized approach made the collaboration seamless and effective.-
Branded Product Name for Manufacturing Company
5.0 Sep 17, 2024They were extremely responsive throughout the process, always delivered the work on time, and were always willing to hop on a call to talk through things, and provide help in whatever way they could.
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Branding Services for Consulting Company
5.0 Jun 7, 2024From start to finish, the process, timeline and project management was on time (or earlier) and on spec. It was impressive. This team was highly responsive, energetic, friendly - truly a pleasure to work with.
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Branding Services for Digital Agency
5.0 May 21, 2024Taillight’s project management was excellent. They consistently delivered on time, often ahead of schedule. They seem to really like going above and beyond!
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Branding Audit & Roadmap for Sweets Shop
5.0 Apr 11, 2024Everything was always delivered on time, and Bruno, who was my main contact, was extremely communicative throughout the entire process, so I was always up-to-date on everything they were doing, and always knew what to expect.
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Branding & Graphic Design for Management Consulting Firm
5.0 Mar 6, 2024While we never had fixed deadlines, the team understood our sense of urgency to get to market quickly, and they definitely delivered on that, particularly as it related to time-sensitive pitches we had.
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4 of 4 reviews are 5 stars3 new reviews for Branding services$10,000 – $49,000 avg. project costRead 4 Recent ReviewsReviewed 4 times in the past 6 months
Recent reviews of Taillight highlight their exceptional contributions to brand positioning, visual identity, and strategic marketing solutions. Clients praised their collaborative approach, detailed project management, and impressive results, including significant increases in website traffic and brand visibility. One client noted, 'Taillight delivered more than was promised,' while another emphasized their 'rare blend of strategy and heart.' Overall, the sentiment is overwhelmingly positive, with clients expressing eagerness to work with Taillight on future projects.Was this helpful?
29 of 29 Branding reviews are 5 stars3 new reviews for Branding in past 6 months$10,000 – $49,000 avg. project costRead 29 ReviewsBranding PROJECT HIGHLIGHT
Branding Services for Multi-Port Transformer Developer
5.0 — Taillight provided branding services for a multi-port transformer developer. The team helped with brand architecture, positioning, product naming, visual identity, and website content and design. Read moreWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients consistently praised Taillight for their exceptional value for money, often highlighting their competitive pricing and high-quality deliverables. One client noted that Taillight's pricing 'fit our budget' while another remarked on receiving 'top-notch expertise for a fraction of the cost.' Overall sentiment indicates satisfaction with the cost-effectiveness of their services, as multiple reviews emphasize the strong alignment between the investment made and the substantial results achieved, reinforcing Taillight's reputation for providing good value.Was this helpful?
$1,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
70% Branding20% Web Design10% AdvertisingSee all 71 projectsThe Bureau Of Small Projects is a branding and marketing agency specializing in services such as brand development, logo design, and corporate identity. Across multiple reviews, 100% of clients commend their exceptional project management and responsiveness, emphasizing their ability to meet deadlines and cater to specific client needs. The agency's commitment to delivering high-quality visual identity design and brand strategy is consistently noted, with frequent praise for their creativity and dedication to customer satisfaction.
3 of 3 reviews are 5 stars$50,000 – $199,999 avg. project costRead 3 Recent ReviewsReviewed 3 times in the past 6 months
In the last six months, clients have praised The Bureau of Small Projects for their consistent communication, timely project management, and high-quality deliverables. Notable feedback includes successful maintenance of a high-traffic WordPress site for Peninsula Clean Energy, and the timely launch of a complex database-driven website for Freethink Media with over 1,000 live pages. While some clients suggested improvements in data-driven insights for marketing strategies, overall sentiment remains highly positive, highlighting the agency's reliability and strong team engagement.Was this helpful?
11 of 11 Branding reviews are 5 starsLess than $10,000 avg. project costRead 11 ReviewsBranding PROJECT HIGHLIGHT
Branding & Website Development for Salsa Brand
5.0 — The Bureau Of Small Projects developed the branding for a salsa brand, including designing their logo. The team also built a website for the client. Read moreWas this helpful?
Industry Experience
The Bureau Of Small Projects has garnered positive feedback across various industries, including Utilities, eCommerce, Media, Legal, and Non-profit sectors. Clients have praised their expertise in web development, project management, and communication. Notably, they've delivered custom solutions that improve user engagement and business visibility. The agency excels in creating tailored websites that align with clients' branding needs. Overall, sentiment is highly favorable, particularly in sectors seeking modern, user-friendly digital experiences that enhance customer interaction and operational efficiency.
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Education Environmental Services Food & Beverage Gambling Non-profit Retail Medical Software Energy & natural resources IT Services Engineering Manufacturing Nonprofit Business services Food & Beverages Chemicals & Biotechnology Human Resources Hospitality & leisure Consumer Products Design Advertising & marketing Legal Healthcare Arts, entertainment & music Media eCommerce Utilities Financial services Other Industry Information technologyWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
The Bureau Of Small Projects is praised for providing excellent value for money, often fitting client budgets while delivering high-quality results. Clients noted their transparent pricing and willingness to accommodate financial constraints, with one stating they were 'affordable' and another highlighting that their costs were 'a fraction of the estimate' from other agencies. Overall, feedback indicates strong satisfaction with the quality of service relative to the investment, making them a reliable option for cost-effective project execution.Was this helpful?
$10,000+$200 - $300 / hr2 - 9Serves United StatesServices provided
50% Branding20% Marketing Strategy20% Web Design +1 service10% Graphic DesignSee all 14 projectsSavage Creative is a branding agency specializing in brand strategy, visual identity design, and corporate branding. The agency consistently delivers high-quality work, with 100% positive feedback highlighting their creativity, excellent project management, and ability to meet deadlines. Approximately 80% of reviewers emphasize their proficiency in brand identity development and brand positioning.
2 of 2 reviews are 5 stars1 new review for Branding servicesUnknown avg. project costRead 2 Recent ReviewsReviewed 2 times in the past 6 months
In the past six months, client feedback for Savage Creative has been overwhelmingly positive, highlighting their responsiveness, creativity, and ability to deliver high-quality work on time. Clients appreciated the tailored approach, exemplified by the creation of unique branding for a tourism campaign and a rebranding project for a food and beverage company. One client noted, 'They created an eye-catching logo and website that stand out,' while another praised their 'exceptional creativity.' Suggestions for improvement included deeper client engagement.Was this helpful?
11 of 12 Branding reviews are 5 stars1 new review for Branding in past 6 months$50,000 – $199,999 avg. project costRead 12 ReviewsBranding PROJECT HIGHLIGHT
Branding & Site Dev for Architecture & Interior Design Firm
5.0 — Savage Creative Agency has provided an architecture and interior design firm with branding and website development services. They've created the client's new logo, brand book, and brand guidelines. Read moreWas this helpful?
Industry Experience
Savage Creative has garnered positive feedback across various industries, including Government, Food & Beverage, Financial Services, Education, and Non-Profit. Clients commend their creativity, responsiveness, and tailored branding strategies. Notable strengths include effective campaign development in Government, innovative rebranding in Food & Beverage, and impactful marketing strategies in Education and Non-Profit sectors. Overall, Savage Creative is well-suited for organizations seeking to enhance their brand identity and market presence, especially in sectors focused on community engagement and consumer products.
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Financial services Consumer Products Construction Non-profit Food & Beverages Nonprofit Food & Beverage Other industries Education GovernmentWas this helpful?
$25,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
35% Branding35% Web Design10% Advertising +2 services10% E-Commerce Development10% Other Digital MarketingSee all 32 projectsTakt is a branding and marketing agency that excels in brand strategy, corporate identity, and visual identity design. Across their reviews, 100% of clients praised Takt's professionalism and attention to detail in handling complex projects. Approximately 75% highlighted their ability to deliver on tight timelines, while 50% commended their pricing and value. Takt consistently received positive feedback for their effective project management and creative solutions.
Reviews mention Open to feedback
The reviews reflect a consistently positive sentiment regarding Takt's openness to feedback. Clients noted the team's ability to handle multiple rounds of feedback effectively, with one highlighting their 'great at handling requests' despite complex needs. Another client emphasized Takt's 'approachable' nature and willingness to listen, which fostered a collaborative environment. Overall, clients were impressed with Takt's responsiveness and commitment to aligning their work with client expectations.-
Festival Brand Refresh for Government Administration
5.0 Jul 21, 2020I was impressed by the breadth of expertise on Massive's team. They really spent their time listening and understanding, from all perspectives, what the brand was and where it needs to be. They also worked very collaboratively with the District and were always open to feedback in a very approachable way.
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New Website for Public Policy Firm
5.0 Aug 29, 2019The communication was great. Our project manager always answered emails quickly and checked in regularly. At one point we needed to have a supplemental meeting (about feedback from my board of directors responding to the key page) and the Massive team was happy to schedule that meeting on pretty short notice. They were easy to work with, great at communication and took feedback well.
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Video Production & Logo Design for Marine Company
4.5 Jan 9, 2026The team was very receptive to the fact that we're a complicated business and have numerous business lines and stakeholders to work with. That meant many rounds of feedback (sometimes slightly contradictory) and the team was great at handling the requests, finding ways to compromise what was needed and working to deliver on a tight timeline.
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2 of 3 reviews are 5 stars2 new reviews for Branding services$50,000 – $199,999 avg. project costRead 3 Recent ReviewsReviewed 3 times in the past 6 months
In the last six months, client feedback on Takt has been overwhelmingly positive. Clients praised their efficiency, project management, and attention to detail. For instance, CRAFT Beer Market highlighted the improved website UX and timely delivery, while SSA Marine noted Takt's adaptability to complex feedback during their anniversary project. Crebrid commended Takt for their exceptional project management and fair pricing. Overall, clients reported successful outcomes with no significant areas for improvement identified.Was this helpful?
14 of 16 Branding reviews are 5 stars2 new reviews for Branding in past 6 months$10,000 – $49,000 avg. project costRead 16 ReviewsBranding PROJECT HIGHLIGHT
Branding, Web Design & Dev & SMM for Digital Health Company
5.0 — Takt (Formerly Massive Media) has designed and developed a website for a digital health company using Figma and Contentful. They also provide branding and SMM on Facebook, Twitter, Threads, Read moreWas this helpful?
Industry Experience
Takt has demonstrated expertise across various industries, including Financial Services, Education, and Supply Chain & Logistics. Clients have praised their strong project management, attention to detail, and ability to produce high-quality branding and digital solutions. Positive feedback highlights their effective communication and responsiveness, particularly in the Financial Services and Education sectors. Overall, Takt is well-suited for clients seeking branding, digital strategy, and website development services in these fields.
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Construction Education Media Other Industry Medical Automotive Consulting Healthcare Beauty & Cosmetics Hospitality & leisure Agriculture Government Retail Real estate Arts, entertainment & music Financial services Supply Chain, Logistics, and Transport RestaurantsWas this helpful?
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$25,000+$150 - $199 / hr10 - 49Carlsbad, CA
Services provided
35% Branding25% Web Design15% Logo +2 services15% Web Development10% Low/No Code DevelopmentFounded in 2013, Mubien is a small Santander, Spain-based branding company. Their services include Branding and Web Design.
Read moreSee All Locations (2)Carlsbad, CA
2888 Loker Avenue East
Carlsbad, CA 920102 - 5
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$1,000+Undisclosed10 - 49Boca Raton, FL
Services provided
100% BrandingPatient Preferred Physicians & Practitioners is a branding company located in Boca Raton, Florida. The team specializes in Branding.
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Featured
What are Featured Providers?
$25,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
30% Branding50% Web Design10% Logo +1 service10% UX/UI DesignSee all 47 projectsQream is a branding and marketing agency specializing in brand identity development, visual identity design, and brand positioning. Across the reviews, 100% of clients praised Qream's creativity, responsiveness, and project management, noting their ability to deliver high-quality, cohesive brand strategies efficiently. Their work consistently meets and exceeds client expectations, with many highlighting their unique and engaging brand solutions.
5 of 7 reviews are 5 stars4 new reviews for Branding services$10,000 – $49,000 avg. project costRead 7 Recent ReviewsReviewed 7 times in the past 6 months
Recent reviews of Qream indicate a strong overall sentiment, highlighting their creativity, responsiveness, and project management excellence. Clients from diverse sectors praised Qream for delivering high-quality branding and design solutions, often exceeding expectations. Notably, Spotify's Project Manager commended their ability to create an inspiring visual identity, while Fitosauna's Founder appreciated their exceptional communication and timely delivery. The consistent theme across feedback reflects Qream's commitment to understanding client needs and fostering collaborative partnerships.Was this helpful?
Industry Experience
Qream has demonstrated expertise across diverse industries, including Media, Financial Services, Manufacturing, Education, and Non-Profit. Positive feedback highlights their creativity, strong project management, and ability to enhance brand identities. In the Media sector, they excelled in creating engaging visual identities for events, while in Financial Services, they streamlined branding and collateral for effective marketing. The Manufacturing and Education sectors noted their robust digital solutions, increasing engagement and visibility. Overall, they are well-suited for clients seeking innovative design and strong communication across various fields.
Read All ReviewsSelect Industry to see insights
Manufacturing Gambling Education IT Services Software Other Industry Government Information technology Arts, entertainment & music Design Gaming Business services Recreation Non-profit Advertising & marketing Financial services MediaWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients consistently note that Qream offers excellent value for money, with many stating that their pricing fits within budget while delivering high-quality results. For instance, a Project Manager from Spotify highlighted the 'good value for cost' and a strong culture fit. Similarly, a Head of Marketing from Brightspark Ventures appreciated the 'great portfolio' and 'good value for cost.' Overall, the sentiment across reviews reflects satisfaction with the cost-effectiveness of Qream's services.Was this helpful?
$20,000 Brand identity $30,000 Brand identity, brand strategy, promo video $40,000 Brand identity, brand strategy, ads campaignView PackagesBranding & Logo Design
Want to make a splash from day one? We offer you more than just a logo, but a powerful brand story implemented into emotive visual communications. What are the gains? - Get relevance & attention to your product from day 1 - Make your brand measurable & data-driven - Full-stack branding production to save your time & money - Strengthen your USPWas this helpful?
$10,000+$150 - $199 / hr2 - 9Serves United StatesServices provided
35% Branding25% Graphic Design25% Web Design +1 service15% Generative AISee all 29 projectsXhilarate is a branding and marketing company specializing in brand identity development, corporate branding, and visual identity design. With an impressive 100% positive feedback from reviewers, Xhilarate is praised for its innovative brand strategy and exceptional project management. Clients often highlight their creative approach and ability to align with client needs, making them a trusted partner in brand development and strategy.
Reviews mention Efficient
Clients have consistently praised Xhilarate for their efficiency and adaptability throughout projects. One client noted their ability to handle scheduling changes seamlessly and work effectively within time constraints. The team was described as high-touch partners who actively listened and provided valuable feedback, enhancing the overall creative process. Overall sentiment reflects a strong appreciation for Xhilarate's efficient project execution and collaborative approach, resulting in high-quality outcomes that meet client expectations.-
Extensive Photography for Law School
5.0 Sep 17, 2018Xhilarate is great and executed the project seamlessly. A majority of the project required everyone involved to just go with the flow, and Zave was very flexible. He easily handled scheduling changes, efficiently working around time constraints.
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13 of 16 Branding reviews are 5 stars1 new review for Branding in past 6 months$10,000 – $49,000 avg. project costRead 16 ReviewsBranding PROJECT HIGHLIGHT
Branding, Web Design & Dev for Senior Living Services Co
5.0 — A senior living services company has hired Xhilarate for WordPress design and development. The service provider has also been providing branding services and creating content for social media. Read moreWas this helpful?
Industry Experience
Xhilarate has received positive feedback across various industries, including non-profit, financial services, automotive, education, and healthcare. Clients appreciate their expertise in branding, graphic design, and web development, noting strengths in creativity, communication, and project management. Non-profits highlighted improved engagement, while financial services clients valued their innovative branding strategies. Overall, Xhilarate is well-regarded for its collaborative approach and ability to deliver tailored solutions, making them a strong fit for organizations seeking impactful design and branding services.
Read All ReviewsSelect Industry to see insights
Financial services Non-profit Real estate Automotive Nonprofit Other industries Manufacturing Consulting Arts, entertainment & music Legal Chemicals & Biotechnology Software Design Construction Education Information technology Consumer Products Advertising & marketing Pharmaceuticals Food & BeveragesWas this helpful?
More responsive than most other service providers
Get in TouchXhilarate is very responsive
They are a great candidate to start a conversation with. Send them a short message or project inquiry.Was this helpful?
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$25,000+$300+ / hr2 - 9Palo Alto, CA
Services provided
50% Branding25% Logo10% Product Design +3 services5% Graphic Design5% Social Media Marketing5% UX/UI DesignRaja Sandhu Design + Branding™ is a branding agency founded in 2006. Their services include Branding and Logo.
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Undisclosed$200 - $300 / hr2 - 9Los Angeles, CA
Services provided
80% Branding20% Marketing StrategyLaunched in 2022, UrBrand Studio is a small Los Angeles, California-based branding company. Their team specializes in Branding and Marketing Strategy.
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$1,000+$25 - $49 / hr10 - 49New York, NY
Services provided
10% Branding15% Social Media Marketing10% Mobile App Development +11 services10% Search Engine Optimization10% Web Development5% Content Marketing5% Digital Strategy5% E-Commerce Development5% Ecommerce Marketing5% Graphic Design5% Media Planning & Buying5% Pay Per Click5% Video Production5% Web DesignThe Portal Agency is a social media marketing firm launched in 2010. The team specializes in Social Media Marketing and Branding and is located in Cairo, Egypt and New York, New York.
Read moreSee All Locations (2)New York, NY
New York - Brooklyn
New York, NY 1121510 - 15
+1 929-350-2200
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$10,000+$200 - $300 / hrFreelancerPortland, OR
Services provided
100% BrandingSee all 1 projectsMeaning Maker specializes in brand communications, offering services such as brand messaging refinement and thought leadership content. Feedback highlights their exceptional ability to convey emotion and authenticity in both internal and consumer-facing communications. The agency is praised for its collaborative and strategic approach, establishing Meaning Maker as a trusted partner in brand development and marketing.
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$1,000+$100 - $149 / hr2 - 9San Diego, CA
Services provided
30% Branding30% Video Production15% Search Engine Optimization +2 services15% Web Design10% AdvertisingRedideo Studio - Creative Agency San Diego, a branding agency, is headquartered in San Diego, California. They specialize in Branding and Video Production.
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$5,000+$25 - $49 / hr10 - 49Parsippany-Troy Hills, NJ
Services provided
25% Branding30% Web Design25% UX/UI Design +4 services5% Graphic Design5% Logo5% Search Engine Optimization5% Social Media MarketingSee all 32 projectsLeo9 Design is a branding agency offering comprehensive services including brand identity development, logo design, and corporate branding. Reviews indicate a strong client satisfaction rate, with approximately 85% of feedback highlighting their creativity, engagement, and project management skills. Clients appreciate their ability to translate vision into effective brand strategies, though some suggest improvements in process management and response times.
Reviews mention Easy to work with
Clients consistently highlighted Leo9 Studio's ease of collaboration, noting their responsiveness and positive attitude. One client remarked on their 'can-do attitude' and ability to address challenging requirements without complaints. Another emphasized their respectfulness and availability, particularly in resolving urgent issues. Overall, the sentiment reflects a strong appreciation for the team's professionalism and willingness to adapt, although some clients suggested improvements in proactive communication and project management.-
Branding & Design for Venture Capital Firms
4.0 Jan 19, 2022They’re easy to work with, respectful, and available. There was one weekend where I couldn’t edit a document because of technical issues, and their designer took time late at night to help me out. I was very appreciative. They also take feedback well and stick to the budget.
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1 of 1 reviews is 5 starsLess than $10,000 avg. project costRead 1 Recent ReviewReviewed 1 time in the past 6 months
Recent client feedback highlights Leo9 Design's ability to effectively realize brand visions through website development and Shopify integration. A CEO noted the positive reception of their website, with inquiries from peers for the team's contact details. While praised for their commitment to exceeding expectations, the project management aspect received suggestions for improvement, indicating a need for tighter coordination. Overall, sentiment remains positive regarding their creativity and collaborative spirit.Was this helpful?
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See All Locations (2)Parsippany-Troy Hills, NJ
Lincoln Ave, Lake Hiawatha,
Parsippany-Troy Hills, NJ 070342 - 5
+1 802 347 3690
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$5,000+$200 - $300 / hr2 - 9Nashville, TN
Services provided
25% Branding25% Business Consulting25% Marketing Strategy +1 service25% Product MarketingBranding firm Scotch Game is headquartered in Nashville, Tennessee. They specialize in Branding and Marketing Strategy.
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$5,000+$100 - $149 / hr10 - 49New Castle, DE
Services provided
30% Branding20% Graphic Design10% Content Marketing +6 services10% Digital Strategy10% Social Media Marketing5% Advertising5% Marketing Strategy5% Video Production5% Web DesignBranding company Cetudio Multi-diciplinary Agency is located in London, England and New Castle, Delaware. They offer Branding and Graphic Design.
Read moreSee All Locations (3)New Castle, DE
1423 New Castle Ave
New Castle, DE 197206 - 9
+1 888 980 64 88
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$25,000+$100 - $149 / hr50 - 249Brooklyn, NY
Services provided
10% Branding25% UX/UI Design15% Product Design +4 services15% Web Design15% Web Development10% Digital Strategy10% Mobile App DevelopmentSee all 9 projectsAthlon: Global Brand & Design Studio is a versatile branding agency specializing in brand development, corporate identity, and visual identity design. Across reviews, 100% of clients praise their professionalism, creativity, and strategic guidance, noting an impressive capability in delivering cohesive brand solutions and effective project management. Their commitment to inclusivity and client collaboration is frequently highlighted as a significant strength.
Reviews mention Understands their clients' needs
Athlon: Global Brand & Design Studio has received overwhelmingly positive feedback regarding their understanding of client needs. A Program Manager from Jacobs Foundation noted their exceptional commitment to aligning with the client's vision, stating that Athlon felt like an extension of their team. Their meticulous project management and seamless coordination were highlighted, with clients appreciating their genuine investment in the project. Overall, clients feel that Athlon goes beyond typical agency-client relationships, fostering a collaborative and dedicated partnership.-
Web Development & Branding for Nonprofit Organization
5.0 Dec 7, 2023Our collaboration with Athlon has truly been an enriching experience. Despite the geographical distance, with them being in London and us in Zurich, their commitment to understanding and sharing our vision was evident, making them feel like an extension of our own team. The coordination within the Athlon team was seamless. Each member demonstrated an extraordinary level of dedication towards building our brand and platform.
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Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Athlon: Global Brand & Design Studio has received mixed feedback regarding their pricing and value for money. While some clients praised their affordability and alignment with budgetary constraints, others expressed dissatisfaction, citing excessively high costs and unmet expectations. For instance, one client remarked on the 'insanely high price' that exceeded their budget, while another highlighted the 'good value for cost' and effective project management. Overall sentiment varies, reflecting both positive and negative experiences related to cost.Was this helpful?
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See All Locations (4)Brooklyn, NY
10 Jay st.
Brooklyn, NY 112016 - 9
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$5,000+UndisclosedFreelancerMelbourne, FL
Services provided
30% Branding20% Logo15% Graphic Design +4 services15% Packaging Design10% Print Design5% Other Design5% Product DesignRomeo+co. Is a small branding firm established in 1988. Their services include Branding and Logo.
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UndisclosedUndisclosed2 - 9Boston, MA
Services provided
30% Branding50% Graphic Design20% Marketing StrategySee all 1 projectsDigitas North America is a digital marketing agency offering comprehensive services including social media campaigns, content creation, and video production. The company receives predominantly positive feedback for their innovative concepts and budget adherence, although 30%–40% of reviews note occasional delays in meeting deadlines. Overall, clients appreciate their strategic approach and regular communication.
Industry Experience
Digitas North America has demonstrated expertise in digital marketing across various sectors, including agriculture. Clients have noted their strengths in creating effective multi-channel campaigns and producing high-quality content. Overall sentiment indicates reliability in budget management, though some challenges with adherence to timelines were reported. This provider is well-suited for businesses seeking digital marketing solutions, particularly in the farming and equipment industries.
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Other IndustryWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients have expressed satisfaction with Digitas North America's digital marketing services, noting their effective campaign creation and adherence to budget. One client invested $50,000 and reported that while Digitas generally delivers good value, they occasionally miss deadlines 30%-40% of the time. Overall, the sentiment reflects a positive perception of value for money, though there is room for improvement in project timelines.Was this helpful?
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UndisclosedUndisclosed10 - 49West Hollywood, CA
Services provided
10% Branding10% Advertising10% Application Management & Support +7 services10% CRM Consulting and SI10% Digital Strategy10% Market Research10% Search Engine Optimization10% UX/UI Design10% Web Design10% Web DevelopmentSee all 3 projectsSmallGiants is a branding and marketing agency that excels in brand identity development and digital marketing strategy. According to reviews, 100% of clients appreciate their tailored approach and understanding of client needs. SmallGiants has notably helped businesses improve online presence and customer engagement, with clients viewing them as essential partners for long-term development.
Reviews mention Unique expertise
Clients consistently highlight SmallGiants' unique expertise and understanding of their specific needs. For instance, a CEO noted their flexibility and tailored approach, stating they provided valuable insights beyond initial requests. Another review emphasized their agile and responsive nature, describing them as experts who effectively triaged complex challenges. Overall, the sentiment regarding their unique expertise is highly positive, with clients appreciating their ability to deliver tailored solutions and enhance operational effectiveness.-
Web Design, Branding & Digital Strategy for Electricity Co
5.0 Dec 3, 2024What made them stand out for us was the effort they put into understanding our business and needs, and the flexibility they provided in tailoring their services to our immediate and longer term requirements. They have some great expertise and really do understand the challenges of the start-up journey. They’ve helped us achieve everything we initially asked for, as well as things we didn’t know we needed, and 2 years on from the start of our collaboration, we see them as valued partners for the next phase of our development.
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Industry Experience
SmallGiants has garnered positive feedback across multiple industries, including Information Technology, Energy & Natural Resources, and Financial Services. Their strengths lie in web development, digital marketing strategies, and CRM optimization. Clients praised their proactive project management, cultural fit, and expertise in understanding client needs. Overall, sentiments are highly favorable, making SmallGiants a strong candidate for organizations in IT, energy, and finance seeking tailored digital solutions.
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Information technology Energy & natural resources Financial servicesWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients consistently commend SmallGiants for delivering high-quality services within budget, reflecting excellent value for money. One client noted their project was 'launched on time and in budget,' while another highlighted the 'flexibility' and tailored approach that exceeded expectations. Overall sentiment indicates satisfaction with cost-effectiveness and the alignment of services with client needs, establishing SmallGiants as a valued partner in their projects.Was this helpful?
See All Locations (3)West Hollywood, CA
925 North La Brea Avenue
West Hollywood, CA 900382 - 5
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$1,000+$50 - $99 / hrFreelancerKennebunk, ME
Services provided
90% Branding5% Marketing Strategy2% Graphic Design +3 services1% Logo1% Other Digital Marketing1% Packaging DesignMHcreatives is a branding firm headquartered in Kennebunk, Maine. Their services include Branding and Marketing Strategy.
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$1,000+$25 - $49 / hr2 - 9Glendale, CA
Services provided
40% Branding25% Graphic Design20% Social Media Marketing +1 service15% Print DesignSee all 1 projectsImpala Creative Agency is a marketing and design firm specializing in brand identity creation, event marketing, and digital and offline promotional solutions. They have received overwhelmingly positive feedback, with clients appreciating their creativity, responsiveness, and effective project management. Notably, their efforts led to a 1,300% increase in LinkedIn followers for a client, enhancing international visibility and engagement.
Industry Experience
Impala Creative Agency has demonstrated significant expertise in the business services sector, particularly within the startup ecosystem. Clients have praised their ability to enhance brand visibility and attract investors through effective marketing and design solutions. The agency's strengths include strong project management, responsiveness, and creativity. Overall sentiment reflects satisfaction with their impact on brand awareness and community engagement, making them a suitable partner for ventures in technology and investment sectors.
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Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients commend Impala Creative Agency for providing good value for cost, emphasizing their effective project management and responsiveness. One client noted that the agency's services significantly raised brand visibility and helped attract investors, indicating a strong return on investment. Overall, feedback reflects satisfaction with the agency's pricing relative to the quality of work delivered, although some suggest scaling the team could enhance capacity for larger projects.Was this helpful?
See All Locations (2)Glendale, CA
500 North Brand Boulevard
Glendale, CA 912031
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$5,000+$200 - $300 / hr2 - 9Kansas City, MO
Services provided
20% Branding20% Content Marketing10% Digital Strategy +5 services10% Email Marketing10% Marketing Strategy10% Search Engine Optimization10% Social Media Marketing10% Video MarketingSmall branding agency Storyworthy Studios, is headquartered in Kansas City, Missouri. Their services include Branding and Content Marketing.
Read more -
$10,000+$150 - $199 / hr250 - 999New York, NY
Services provided
40% Branding30% Marketing Strategy30% Web DesignFutureBrand is a branding company. The agency is located in London, England and New York, New York. Their services include Branding and Marketing Strategy.
Read moreSee All Locations (12)New York, NY
Third Avenue
New York, NY 1002276 - 100
+1.212.546.7900
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$5,000+$100 - $149 / hr2 - 9Wilmington, DE
Services provided
20% Branding20% E-Commerce Development20% Pay Per Click +2 services20% Video Production20% Web Development22 Pixels is a branding company headquartered in Wilmington, Delaware. They provide Branding and Pay Per Click and were launched in 2020.
Read more -
$5,000+$100 - $149 / hr2 - 9San Francisco, CA
Services provided
35% Branding10% Advertising10% Print Design +6 services10% Search Engine Optimization10% Video Production10% Web Design5% Logo5% Packaging Design5% UX/UI DesignHDSF is a branding agency. Established in 2003, the team focuses on Branding and Advertising. The agency is headquartered in San Francisco, California.
Read more -
$5,000+$100 - $149 / hr2 - 9Las Vegas, NV
Services provided
35% Branding35% Marketing Strategy30% AdvertisingSumnu Marketing, a branding company, was founded in 2006. They provides Branding and Marketing Strategy.
Read more -
$5,000+$100 - $149 / hr2 - 9Omaha, NE
Services provided
35% Branding35% Web Design30% LogoFounded in 2005, June Advertising is a branding agency. The agency offers Branding and Web Design.
Read more -
$5,000+$100 - $149 / hr2 - 9Miami, FL
Services provided
35% Branding35% Public Relations30% Marketing StrategyAifos Agency, a branding agency, is headquartered in Miami, Florida. They provide Branding and Public Relations and were founded in 2010.
Read more -
UndisclosedUndisclosed2 - 9Detroit, MI
Services provided
35% Branding35% Graphic Design30% AdvertisingIn Detroit, Michigan, SBoy Printing is a small branding firm. The team focuses on Branding and Graphic Design.
Read more -
UndisclosedUndisclosed2 - 9Aurora, CO
Services provided
35% Branding35% Graphic Design30% Web DesignSee Saw Creative, a branding company, was established in 2007. Based in Aurora, Colorado, the team provides Branding and Graphic Design.
Read more -
UndisclosedUndisclosed2 - 9Los Angeles, CA
Services provided
35% Branding40% Business Consulting25% AdvertisingEstablished in 2006, Creative Pros, Inc is a Business Consulting company. The team provides Business Consulting and Branding and is based in Los Angeles, California.
Read more -
UndisclosedUndisclosed2 - 9Davenport, IA
Services provided
35% Branding25% Print Design20% Digital Strategy +1 service20% Graphic DesignDMW Design is a branding agency launched in 1993. The team provides Branding and Print Design and is based in Davenport, Iowa.
Read more -
UndisclosedUndisclosed2 - 9Des Moines, IA
Services provided
35% Branding25% Web Design20% Print Design +2 services10% Public Relations10% Video ProductionEstablished in 2008, Capture Marketing Group is a small Des Moines, Iowa-based branding company. Their services include Branding and Web Design.
Read more -
UndisclosedUndisclosed2 - 9Des Moines, IA
Services provided
35% Branding25% Marketing Strategy20% Content Marketing +2 services10% Event Management10% Public RelationsBranding firm Spoke Communications, LLC was founded in 2007. The company provides Branding and Marketing Strategy, and is small.
Read more -
UndisclosedUndisclosed2 - 9Plymouth, CT
Services provided
35% Branding35% Marketing Strategy30% Digital StrategySeth Duke & Company is a branding agency. Launched in 2016, the team offers Branding and Marketing Strategy.
Read more -
UndisclosedUndisclosed2 - 9Manchester, CT
Services provided
35% Branding35% Marketing Strategy30% Media Planning & BuyingThe Silent Partner Marketing, a branding agency, was established in 2013. The small team focuses on Branding and Marketing Strategy.
Read more -
UndisclosedUndisclosed2 - 9Southington, CT
Services provided
35% Branding35% Marketing Strategy30% AdvertisingTriumph Marketing is a branding agency. They are headquartered in Southington, Connecticut and have small team of experts. Their services include Branding and Marketing Strategy.
Read more -
UndisclosedUndisclosed2 - 9Flint, MI
Services provided
35% Branding35% Marketing Strategy30% Media Planning & BuyingOlmsted Associates Inc., a small branding company, is in Flint, Michigan. The team specializes in Branding and Marketing Strategy.
Read more -
UndisclosedUndisclosed2 - 9Jacksonville, FL
Services provided
35% Branding35% Marketing Strategy30% UX/UI DesignOyl + Water is a branding firm. Established in 2013, their team specializes in Branding and Marketing Strategy.
Read more -
UndisclosedUndisclosed2 - 9Ronkonkoma, NY
Services provided
35% Branding35% Logo30% Graphic DesignSmall branding firm SLATE Design and Contracting LLC, is based in Ronkonkoma, New York. The team focuses on Branding and Logo.
Read more -
UndisclosedUndisclosed2 - 9Athens, GA
Services provided
35% Branding35% Marketing Strategy30% Corporate Training & CoachingResolution Athens is a small branding firm founded in 1993. Their team focuses on Branding and Marketing Strategy.
Read more -
UndisclosedUndisclosed2 - 9Kansas City, MO
Services provided
35% Branding35% Graphic Design30% AdvertisingDESIGN RANCH, a branding firm, was established in 1998. The team focuses on Branding and Graphic Design and is located in Kansas City, Missouri.
Read more -
UndisclosedUndisclosed2 - 9Saint Paul, MN
Services provided
35% Branding35% Web Design30% Print DesignThe Design Company is a branding agency. They are based in Saint Paul, Minnesota and have small team of experts. Their services include Branding and Web Design.
Read more -
UndisclosedUndisclosed2 - 9Minneapolis, MN
Services provided
35% Branding35% UX/UI Design30% E-Commerce DevelopmentJoyce is an UX company. They are in Minneapolis, Minnesota, and their services include UX/UI Design and Branding.
Read more -
UndisclosedUndisclosed2 - 9Birmingham, AL
Services provided
35% Branding35% Logo30% Web DesignWeave Property Branding, a branding firm, is based in Birmingham, Alabama. Launched in 2018, the team focuses on Branding and Logo.
Read more -
UndisclosedUndisclosed2 - 9Minneapolis, MN
Services provided
35% Branding35% UX/UI Design30% Web DevelopmentCoefficient Digital, Inc., an user experience design company, was launched in 2016. The small team focuses on UX/UI Design and Branding.
Read more -
UndisclosedUndisclosed2 - 9Austin, TX
Services provided
35% Branding35% Marketing Strategy30% AdvertisingYvonne Tocquigny Branding Group is a branding firm. They are located in Austin, Texas. Their team provides Branding and Marketing Strategy.
Read more -
UndisclosedUndisclosed2 - 9Pocatello, ID
Services provided
35% Branding35% Advertising15% Media Planning & Buying +1 service15% Public RelationsAdvertising company Steele Branding is based in Pocatello, Idaho. They provide Advertising and Branding.
Read more -
UndisclosedUndisclosed2 - 9Boise, ID
Services provided
35% Branding35% Advertising15% Logo +1 service15% Print DesignW Design is an Advertising company in Boise, Idaho. They provide Advertising and Branding and were founded in 2007.
Read more -
UndisclosedUndisclosed2 - 9San Antonio, TX
Services provided
35% Branding35% Digital Strategy30% Print DesignLa Luz Marketing Group is a branding agency. They are in San Antonio, Texas. Their team offers Branding and Digital Strategy.
Read more -
UndisclosedUndisclosed2 - 9New York, NY
Services provided
35% Branding35% Graphic Design30% Packaging DesignHeadquartered in New York, New York, Pause for Thought is a branding agency. Their services include Branding and Graphic Design.
Read more -
UndisclosedUndisclosed2 - 9Kingsburg, CA
Services provided
35% Branding35% Web Design30% Social Media MarketingMC Solutions is a small branding company headquartered in Kingsburg, California. The team offers Branding and Web Design.
Read more -
UndisclosedUndisclosed2 - 9Ashland, MA
Services provided
35% Branding65% Print DesignFreedom Digital Printing is a print design company launched in 2001. The team offers Print Design and Branding.
Read more -
UndisclosedUndisclosed2 - 9Lehi, UT
Services provided
35% Branding35% Web Design30% UX/UI DesignMergen Design is a branding agency. They are headquartered in Lehi, Utah and have small team. Their team specializes in Branding and Web Design.
Read more -
UndisclosedUndisclosed2 - 9Fresno, CA
Services provided
35% Branding35% Advertising30% Other MarketingThe SCG Agency is an Advertising company. Their small team of employees is in Fresno, California. Their team offers Advertising and Branding.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
Rollover to see company insights or click a company below for more details.
A Clutch Leaders Matrix provides a broad view of the top-performing companies in a particular service or location. Each company featured in a Leaders Matrix is evaluated based on Focus and Ability to Deliver. The size of each circle indicates that company’s size.
By using verified reviews, focused service details, and real project data, the Leaders Matrix highlights companies that consistently deliver and stand out from the rest. Each company’s position is based on how well they focus on a service area and how consistently they deliver results, helping you make informed, confident decisions. Learn More
Focus (x-axis)
Focus accounts for a company’s specialization within a certain service.
Ability to Deliver (y-axis)
Ability to Deliver considers three criteria:
- Client feedback and reviews
- Work experience and previous projects
- Market presence and reputation in the industry
List of the Top 15 United States Branding Companies
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$10,000+$300+ / hr10 - 49Oakland, CA
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
85% Branding15% Other -
$75,000+$200 - $300 / hr10 - 49Atlanta, GA
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
39.4/40.019.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding -
$50,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Branding40% Other -
$10,000+$150 - $199 / hr10 - 49Annapolis, MD
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
70% Branding30% Other -
$25,000+$300+ / hr2 - 9New York, NY
Ability to deliver
38.9/40.019.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Branding10% Other -
$10,000+$300+ / hr10 - 49Littleton, CO
Ability to deliver
38.9/40.020/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
85% Branding15% Other -
$25,000+$150 - $199 / hr10 - 49New Gloucester, ME
Ability to deliver
38.7/40.019/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Branding40% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
38.6/40.018.8/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding -
$10,000+$100 - $149 / hr50 - 249New York, NY
Ability to deliver
37.8/40.017.8/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Branding40% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.5/40.019/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
55% Branding45% Other -
$10,000+$200 - $300 / hr2 - 9New York, NY
Ability to deliver
37.5/40.018.4/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Branding -
$25,000+$200 - $300 / hr2 - 9New York City, NY
Ability to deliver
37.5/40.018.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Branding -
$25,000+$150 - $199 / hr50 - 249Portland, OR
Ability to deliver
37.5/40.020/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
55% Branding45% Other -
$10,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
37.5/40.018/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
80% Branding20% Other -
$25,000+$150 - $199 / hr2 - 9Oakland, CA
Ability to deliver
37.1/40.017.8/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
70% Branding30% Other -
$25,000+$150 - $199 / hr2 - 9Scottsdale, AZ
Ability to deliver
37.1/40.017.8/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
70% Branding30% Other -
$10,000+$150 - $199 / hr2 - 9Denver, CO
Ability to deliver
36.8/40.017.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
70% Branding30% Other -
$25,000+$200 - $300 / hr2 - 9Pacifica, CA
Ability to deliver
36.7/40.017.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Branding -
$10,000+$200 - $300 / hr2 - 9Brevard, NC
Ability to deliver
36.5/40.016.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Branding -
$75,000+$150 - $199 / hr10 - 49San Diego, CA
Ability to deliver
36.5/40.017.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
70% Branding30% Other -
$10,000+Undisclosed2 - 9Berkeley, CA
Ability to deliver
36.2/40.016.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding -
UndisclosedUndisclosed2 - 9Sausalito, CA
Ability to deliver
36.2/40.016.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding -
$75,000+$150 - $199 / hr10 - 49Milwaukee, WI
Ability to deliver
36.1/40.016.8/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
60% Branding40% Other -
$25,000+$150 - $199 / hr10 - 49Pasadena, CA
Ability to deliver
36/40.017/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
80% Branding20% Other -
$25,000+$200 - $300 / hr10 - 49Seattle, WA
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
75% Branding25% Other -
$25,000+$150 - $199 / hr10 - 49Chicago, IL
Ability to deliver
35.7/40.016.8/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
60% Branding40% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
35.7/40.016.8/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
75% Branding25% Other -
$25,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
35.6/40.016.4/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Branding40% Other -
$75,000+$200 - $300 / hr10 - 49Houston, TX
Ability to deliver
35.6/40.017.2/20 Reviews10/10 Clients & Experience8.4/10 Market PresenceService focus
60% Branding40% Other
U.S. Branding FAQs
Timelines vary as each brand has its unique needs and goals. Based on data we’ve gathered, the ballpark goes:
- Logo refresh or visual identity tune-up: 4–8 weeks
- New brand identity for an existing company: 10–16 weeks
- Full strategy-through-identity for a new launch: 14–24 weeks
- Enterprise rebrand with rollout: 6–18 months
The biggest schedule risk is internal — branding requires decisions from senior stakeholders, and indecision at the top kills timelines. Before you hire, identify your decision-maker(s) and confirm they have the bandwidth to engage in working sessions.
A full-scope branding engagement typically covers some combination of:
- Brand strategy — positioning, audience definition, brand architecture, competitive differentiation
- Verbal identity — naming, taglines, voice and tone, key messaging, brand narrative
- Visual identity — logo, color palette, typography, photography direction, illustration style, brand guidelines
- Brand expression — how the brand shows up across web, environment, social, and advertising
- Implementation and governance — rollout planning, asset libraries, and ongoing brand stewardship
Some firms specialize in strategy only; others go strategy-through-design; a smaller set handles full implementation across digital and physical touchpoints. Match the firm's scope to what you actually need — paying a strategy-heavy firm to do production design (or vice versa) wastes money.
Branding pricing has a wide variance because "branding" means very different things at different scopes. Based on Clutch pricing data, clients can expect:
- Logo and identity package only: typically $5,000 – $25,000
- Full visual identity: $15,000 – $75,000
- Strategy-led brand engagement: $50,000 – $250,000
- Comprehensive brand transformation: $250,000 – $1M+
Project length usually runs 8 – 20 weeks for strategy-and-identity work. Smaller boutique firms tend to price lower but hold a tighter scope; larger agencies cost more but bring depth across discipline.
Look at three things — portfolio relevance, the case for why the work succeeded, and chemistry with the team you'd actually work with:
- Portfolio relevance means the firm has shipped work for companies at your stage and in adjacent industries — not just "brands you've heard of." -The case for why the work succeeded means the firm can articulate the strategic logic behind its past work, not just show pretty deliverables.
- Chemistry matters because branding work is iterative and opinionated; you'll be in working sessions for weeks, and friction with the lead strategist or creative director compounds.
Also ask: who's the day-to-day team, what's their process for handling stakeholder disagreement, and what does brand governance look like after delivery?
- No strategy phase. A firm that wants to start with logo concepts before understanding your business is selling design as decoration.
- Portfolio that all looks the same. Either the firm has a strong stylistic preference (which may or may not fit you), or they don't actually customize. Either way, ask.
- Vague or non-existent guidelines deliverable. Without proper brand guidelines, the brand decays the moment the engagement ends.
- No examples of brands they've shipped that are still in the market. A portfolio of unaired pitches is a warning sign.
- Reluctance to talk about projects that didn't work. Senior brand strategists have lost pitches and watched clients reverse course. A firm that pretends otherwise is editing too hard.
Don’t settle for less when it comes to nurturing your brand. If you spot any of these red flags, just take that as a sign and continue your search.
Get matched with the 5 best-fit agencies for your project—in 4 minutes or less.