Top Social Media Marketing Companies in Melbourne
Melbourne’s creative pulse—fueled by its vibrant arts scene, fintech startups in Docklands, and global giants like ANZ and Telstra—makes it a hotbed for standout social media marketing (SMM). The right agency can amplify your brand’s story across Instagram, LinkedIn, TikTok, and emerging channels, turning local engagement into global reach.
Clutch helps you cut through the noise with in-depth client reviews, transparent ratings, and data-driven rankings. Filter firms by budget, platform expertise, or industry focus to zero in on the perfect match.
Ready to explore? Start with these quick links:
- Top Social Media Marketing Companies
- Social Media Agencies in Sydney
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr250 - 999Serves Melbourne, AustraliaServices provided
See all 175 projectsIgnite Visibility is a digital marketing agency specializing in Social Media Management, Social Media Strategy, and Online Branding. The company has received predominantly positive feedback, with approximately 89% of reviews highlighting strong communication, strategic thinking, and timely execution of campaigns. Clients frequently praise their ability to drive engagement and improve brand visibility across social media platforms. However, there was one notable negative review citing issues with project management and communication.
$5,000+$100 - $149 / hr50 - 249Serves Melbourne, AustraliaServices provided
See all 73 projectsSociallyin is a digital marketing agency specializing in social media marketing strategies, including social media management, advertising, and online branding. Across reviews, 100% of clients praised their project management and creative storytelling combined with data-driven optimizations. Approximately 50% noted improved engagement and conversions, highlighting Sociallyin's ability to effectively elevate brand presence and social media campaign efficiency.
$10,000+$200 - $300 / hr10 - 49Serves Melbourne, AustraliaServices provided
See all 5 projectsIron Roots is a digital marketing agency specializing in social media management and strategy, online branding, and social media advertising. Reviewers consistently praise their strategic insights and timely project delivery, resulting in increased engagement and growth in online presence. Impressively, 100% of reviewers noted their responsive communication, and over 80% highlighted Iron Roots' proactive and collaborative approach.
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UndisclosedUndisclosed2 - 9Melbourne, Australia
Services provided
Team4 Digital Marketing, a small SEO services firm, is located in Melbourne, Australia. The team focuses on Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9Sandringham, Australia
Services provided
Leads 2 U Consulting is a Sales Outsourcing company. They are located in Sandringham, Australia and have small team of experts. Their services include Sales Outsourcing and Conversion Optimization.
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr10 - 49Serves Melbourne, AustraliaServices provided
See all 13 projectsSocial House, Inc. is a social media marketing agency specializing in Social Media Strategy, Social Media Advertising, and Online Branding. Across various reviews, clients praise the company for its impressive content creation, strategic insights, and ability to drive engagement. 100% of the reviewers commend their project management, timely delivery, and responsiveness, highlighting their effective communication and creativity in producing on-brand, engaging content.
$50,000+$150 - $199 / hr10 - 49Serves Melbourne, AustraliaServices provided
See all 16 projectsHotspex Media is a digital marketing agency specializing in Social Media Marketing, providing services such as social media advertising, digital branding, and campaign management. Across reviews, 100% of clients express satisfaction, highlighting their strategic insight and project management excellence. A notable 60% commend their attention to detail and consultative approach, with multiple reviews praising the team's responsiveness and adaptability to client needs.
$1,000+$100 - $149 / hr10 - 49Serves Melbourne, AustraliaServices provided
See all 18 projectsOnline Optimism is a dynamic digital marketing agency with a focus on social media management, social marketing, and digital branding. The company is praised for its creativity, responsiveness, and adaptability, consistently delivering high-quality content and social media strategies that enhance brand recognition and audience engagement. Approximately 90% of reviewers highlight their professional and proactive communication, with many noting their ability to tailor campaigns to specific needs.
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UndisclosedUndisclosed2 - 9Melbourne, Australia
Services provided
Established in 2017, alphawhale is a small PPC agency. Their team provides Pay Per Click and CRM consulting and SI.
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UndisclosedUndisclosedFreelancerMelbourne, Australia
Services provided
Business Cherub is a Melbourne, Australia-based web design company. They offer Web Design and Web Development.
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$1,000+$25 - $49 / hr10 - 49Cranbourne East, Australia
Services provided
See all 1 projectsZapperr Software Solutions Au is a web development and SEO company recognized for its responsive service and cost-effective solutions. The company's ability to deliver projects promptly, including web development, SEO, and chatbot creation, is highlighted positively, with 100% of reviewers noting their quick service and alignment with client needs. Their comprehensive approach and affordability make them a standout choice.
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$10,000+$100 - $149 / hr10 - 49Melbourne, Australia
Services provided
Small Advertising company T20 Group, is in Melbourne, Australia. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9Preston, Australia
Services provided
ISmarts Web Development is a web design company. Founded in 2011, the team focuses on Web Design and Web Development.
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Featured
What are Featured Providers?
$50,000+$150 - $199 / hr50 - 249Serves Melbourne, AustraliaServices provided
See all 10 projectsinBeat Agency specializes in Social Media Marketing and influencer campaigns, excelling in UGC content creation, micro-influencer marketing, and online branding. Their reviews reflect a 100% positive response, highlighting professionalism, timely delivery, and strategic collaboration. Notably, 83% of reviewers praised their ability to generate high-quality leads and effective social media strategies. Their comprehensive digital marketing solutions cater to diverse business needs.
$1,000+$25 - $49 / hr250 - 999Serves Melbourne, AustraliaServices provided
See all 14 projectsSUBE Digital Agency is a digital marketing firm specializing in social media management, online branding, and social media strategy. Reviews highlight their impressive expertise, efficiency, and tailored solutions, resulting in significant improvements such as a 40% increase in organic traffic and a 25% rise in conversion rates. Approximately 80% of reviews emphasize their alignment with client values and effective communication.
$5,000+$50 - $99 / hr10 - 49Serves Melbourne, AustraliaServices provided
See all 53 projectsMONSOON is a dynamic digital marketing agency specializing in Social Media Marketing, Online Branding, and Digital Marketing strategies. The majority of reviews highlight their proficiency in developing effective Social Media Strategies and managing successful Social Media Campaigns, with clients noting timely delivery and proactive communication. Approximately 90% of feedback is positive, with clients praising their innovative approach and strategic creativity in optimizing marketing channels.
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UndisclosedUndisclosed2 - 9Port Melbourne, Australia
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Launched in 2000, Lime Virtual Studio, a small graphic design agency, is in Port Melbourne, Australia. Their team focuses on Graphic Design and Logo.
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UndisclosedUndisclosed2 - 9Docklands, Australia
Services provided
CodeMatrix Technologies is a small social media marketing agency. They provide Social Media Marketing and Search Engine Optimization and were founded in 2015.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr10 - 49Serves Melbourne, AustraliaServices provided
See all 24 projectsVolterra is a renowned digital marketing agency specializing in Social Media Marketing, Social Media Strategy, and Online Branding. The company has received overwhelmingly positive feedback, with 100% of reviewers praising their project management and client responsiveness. Clients consistently commend Volterra's ability to significantly enhance engagement metrics and brand visibility across multiple platforms, citing their expertise and collaborative approach as standout qualities.
$5,000+$150 - $199 / hr50 - 249Serves Melbourne, AustraliaServices provided
See all 374 projectsDisruptive Advertising is a digital marketing company specializing in social media marketing, paid advertising, and online branding. Reviews indicate a high level of client satisfaction, with 100% of reviewers praising their responsiveness and effective communication. The company is noted for its ability to increase lead volume and improve digital strategy execution, though some mention room for improvement in creative strategy.
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UndisclosedUndisclosed2 - 9Thornhill Park, Australia
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Launched in 2018, Digital Cut Media Solutions is a social media marketing agency. The agency focuses on Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Point Cook, Australia
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VizInfy is a social media marketing firm established in 2021. The agency offers Social Media Marketing and Search Engine Optimization, and is small.
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UndisclosedUndisclosed2 - 9Carlton, Australia
Services provided
Founded in 2020, Grownomics is a social media marketing agency. The small team provides Social Media Marketing and Search Engine Optimization.
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$1,000+$50 - $99 / hr10 - 49Wallan, Australia
Services provided
See all 1 projectsGigaGrowth Digital provides website development services and excels in communication and customer-centric approaches. Reviews highlight their ability to keep clients informed at every project stage and underscore their impressive commitment to client satisfaction. Overall, GigaGrowth Digital is commended for its professionalism and effective project execution.
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$1,000+$25 - $49 / hr10 - 49Cranbourne, Australia
Services provided
Social media marketing firm Vocal for Social was established in 2025. The company offers Social Media Marketing and Video Marketing, and is small.
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$1,000+$100 - $149 / hr10 - 49Dandenong South, Australia
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The Digify Agency is a Content Marketing company. The team is headquartered in Dandenong South, Australia, and their services include Content Marketing and Media Planning & Buying.
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UndisclosedUndisclosed2 - 9Melbourne, Australia
Services provided
ADEE CONSULTING PTY LTD, an IT managed services company, was founded in 2010. The team offers IT managed services and cloud consulting & SI and is based in Melbourne, Australia.
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UndisclosedUndisclosed2 - 9South Melbourne, Australia
Services provided
Digital Strategy company Richardson Marketing - Australia is based in South Melbourne, Australia. Launched in 2016, the team offers Digital Strategy and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerElsternwick, Australia
Services provided
Headquartered in Elsternwick, Australia, Enabled Copywriting is an Advertising company. They offer Advertising and Branding and were launched in 2020.
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UndisclosedUndisclosedFreelancerMelbourne, Australia
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Established in 2013, Media Crew is an Advertising company. The team focuses on Advertising and Social Media Marketing.
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UndisclosedUndisclosedFreelancerMelbourne, Australia
Services provided
Diamond SEO is a Melbourne, Australia-based social media marketing company. They focus on Social Media Marketing and Content Marketing and were founded in 2015.
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$1,000+$50 - $99 / hr2 - 9Melton South, Australia
Services provided
SBP Creative Media is a small video production agency headquartered in Melton South, Australia. Their services include Video Production and Web Design.
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UndisclosedUndisclosed2 - 9St Kilda, Australia
Services provided
Branding company Dynamite Digital Australia was launched in 2014. The small team provides Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9South Melbourne, Australia
Services provided
Small SEO agency Flywheel Media, is headquartered in South Melbourne, Australia. The team specializes in Search Engine Optimization and Web Design.
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$1,000+Undisclosed10 - 49Mount Eliza, Australia
Services provided
Located in Mount Eliza, Australia, oacdigital is a branding firm. Founded in 2015, the team specializes in Branding and Digital Strategy.
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$1,000+$25 - $49 / hr2 - 9Werribee, Australia
Services provided
See all 6 projectsLeadsRevo is a results-driven digital marketing agency helping businesses generate consistent, high-quality leads through powerful online strategies. We specialise in SEO (Search Engine
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$1,000+$100 - $149 / hr2 - 9Darraweit Guim, Australia
Services provided
Founded in 2004, Show Pony Creative is a social media marketing company. The small team specializes in Social Media Marketing and Web Design.
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$1,000+< $25 / hr2 - 9Berwick, Australia
Services provided
Business Marketing Agency is an Ecommerce Marketing company. Their team is based in Berwick, Australia and provides Ecommerce Marketing and Social Media Marketing.
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$1,000+$150 - $199 / hr2 - 9Frankston, Australia
Services provided
Wedee, a social media marketing company, was launched in 2020. The team specializes in Social Media Marketing and Search Engine Optimization.
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$1,000+$100 - $149 / hr2 - 9Mornington, Australia
Services provided
ZILLA Digital Marketing Agency is a Mornington, Australia-based social media marketing company. The team specializes in Social Media Marketing and Content Marketing.
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$1,000+< $25 / hr2 - 9Narre Warren South, Australia
Services provided
Digital Magus, a SEO company, is located in Indore, India and Narre Warren South, Australia. The team provides Search Engine Optimization and Content Marketing.
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$5,000+< $25 / hr10 - 49Melton West, Australia
Services provided
Microsols Technologies is an e-commerce development firm. Established in 2013, their team provides E-Commerce Development and Web Development.
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UndisclosedUndisclosed10 - 49Carrum Downs, Australia
Services provided
Chill Digital Marketing is an Email Marketing company. Launched in 2017, the agency is headquartered in Carrum Downs, Australia. Their services include Email Marketing and Social Media Marketing.
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$5,000+$150 - $199 / hr2 - 9Mornington, Australia
Services provided
Marketing Strategy company PIER Marketing was founded in 2014. The firm provides Marketing Strategy and Social Media Marketing.
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$1,000+Undisclosed2 - 9Pakenham, Australia
Services provided
Small social media marketing firm Algebraic Media, is in Pakenham, Australia. Their services include Social Media Marketing and Pay Per Click.
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$5,000+< $25 / hr10 - 49Cranbourne East, Australia
Services provided
Devmunks Infosystem is an app development company founded in 2018. The agency offers Mobile App Development and UX/UI Design.
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$1,000+< $25 / hr50 - 249Pakenham, Australia
Services provided
See all 1 projectsMonday Software specializes in developing comprehensive e-commerce solutions, including project planning, user experience design, and security implementation. Reviews highlight the company's effective project management and timely delivery, while their work results in increased sales and customer engagement. Clients appreciate their alignment with company values and the positive impact on business metrics.
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$1,000+$25 - $49 / hr2 - 9Cranbourne East, Australia
Services provided
Established in 2012, Sales On Sky is a small branding firm. Their services include Branding and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9Newtown, Australia
Services provided
See all 2 projectsUpify Digital is a digital marketing agency specializing in social media advertising and Google Ads campaigns. The company is praised for its exceptional communication and performance-based pricing model. Reviewers highlight a significant return on investment, with ROI figures ranging from 6 to 9, and commend the direct involvement and expertise of the owner, Tom, in project management. Overall, feedback is unanimously positive, with no suggested areas for improvement.
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$1,000+$50 - $99 / hrFreelancerMount Martha, Australia
Services provided
SEO agency Kraken Digital is headquartered in Mount Martha, Australia. Launched in 2026, the team provides Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9Cranbourne West, Australia
Services provided
RDT IT Services is a branding agency. Founded in 2017, the firm is based in Cranbourne West, Australia. Their services include Branding and Social Media Marketing.
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$1,000+$100 - $149 / hr2 - 9Pakenham, Australia
Services provided
Redsteps Consulting is an Advertising company. The Pakenham, Australia-based agency was established in 2011. Their team specializes in Advertising and Social Media Marketing.
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Undisclosed$50 - $99 / hr10 - 49Geelong, Australia
Services provided
Digi Marketers is a PPC company. They were founded in 2018, and their services include Pay Per Click and Web Development.
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$5,000+$150 - $199 / hr2 - 9Newtown, Australia
Services provided
Goop Digital is a pay per click agency launched in 2007. Headquartered in Newtown, Australia and Ballarat Central, Australia, the team specializes in Pay Per Click and Web Development.
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$5,000+$100 - $149 / hr2 - 9Geelong, Australia
Services provided
Owendenny Digital | Saas Marketing Agency is a digital marketing company specializing in lead generation through Google and Facebook Ads. However, reviews indicate a significant dissatisfaction with their services; 100% of reviewers reported ineffective campaign execution, poor communication, and a lack of proactivity or value, resulting in negative experiences.
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UndisclosedUndisclosed10 - 49Bell Post Hill, Australia
Services provided
Digital Strategy company Synodic Software Solutions provides Digital Strategy and Social Media Marketing. They are based in Bell Post Hill, Australia.
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$1,000+$50 - $99 / hr10 - 49North Geelong, Australia
Services provided
Sellevate Pty Ltd is a pay per click company. The North Geelong, Australia-based team focuses on Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Geelong, Australia
Services provided
APAC IT ALLIANCES PVT LTD is an Advertising company. The Geelong, Australia-based team focuses on Advertising and Content Marketing.
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$1,000+< $25 / hrFreelancerGeelong, Australia
Services provided
SEO company Bree Graham Geelong offers Search Engine Optimization and Content Marketing. They are headquartered in Geelong, Australia.
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UndisclosedUndisclosed2 - 9Geelong, Australia
Services provided
SportsWeb Australia is a web design agency headquartered in Geelong, Australia. The team offers Web Design and Corporate Photography.
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UndisclosedUndisclosed2 - 9Sorrento, Australia
Services provided
New Edge Marketing is a Sorrento, Australia-based branding firm. The team focuses on Branding and Marketing Strategy.
Read more
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List of the Top 15 Melbourne Social Media Marketing Agencies
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$1,000+$50 - $99 / hr50 - 249Docklands, Australia
Ability to deliver
29.1/40.016.6/20 Reviews9/10 Clients & Experience3.4/10 Market PresenceService focus
45% Social Media Marketing55% Other -
$5,000+$150 - $199 / hr2 - 9East Melbourne, Australia
Ability to deliver
27.3/40.015.2/20 Reviews7.9/10 Clients & Experience4.2/10 Market PresenceService focus
100% Social Media Marketing -
$1,000+< $25 / hr50 - 249Oakleigh South, Australia
Ability to deliver
33.8/40.019.4/20 Reviews10/10 Clients & Experience4.4/10 Market PresenceService focus
20% Social Media Marketing80% Other -
$5,000+$150 - $199 / hr10 - 49Fitzroy, Australia
Ability to deliver
30.6/40.015.8/20 Reviews10/10 Clients & Experience4.8/10 Market PresenceService focus
35% Social Media Marketing65% Other -
$5,000+$100 - $149 / hr50 - 249Cremorne, Australia
Ability to deliver
32.6/40.016.8/20 Reviews9.3/10 Clients & Experience6.5/10 Market PresenceService focus
20% Social Media Marketing80% Other -
$50,000+$100 - $149 / hr10 - 49Melbourne, Australia
Ability to deliver
24.3/40.016.2/20 Reviews3.6/10 Clients & Experience4.5/10 Market PresenceService focus
60% Social Media Marketing40% Other -
$1,000+$100 - $149 / hr10 - 49Richmond, Australia
Ability to deliver
33.1/40.018.2/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
15% Social Media Marketing85% Other -
$5,000+$150 - $199 / hr10 - 49Mont Albert North, Australia
Ability to deliver
29.5/40.015.2/20 Reviews9.7/10 Clients & Experience4.6/10 Market PresenceService focus
30% Social Media Marketing70% Other -
$1,000+$100 - $149 / hr10 - 49Melbourne, Australia
Ability to deliver
31.7/40.016.4/20 Reviews9.2/10 Clients & Experience6/10 Market PresenceService focus
20% Social Media Marketing80% Other -
$1,000+$150 - $199 / hr50 - 249Cremorne, Australia
Ability to deliver
29.1/40.017.8/20 Reviews6.1/10 Clients & Experience5.2/10 Market PresenceService focus
25% Social Media Marketing75% Other -
$1,000+$100 - $149 / hr50 - 249Moorabbin, Australia
Ability to deliver
32.2/40.017.6/20 Reviews10/10 Clients & Experience4.6/10 Market PresenceService focus
10% Social Media Marketing90% Other -
$1,000+$50 - $99 / hr2 - 9Coburg, Australia
Ability to deliver
31.3/40.017.6/20 Reviews10/10 Clients & Experience3.7/10 Market PresenceService focus
15% Social Media Marketing85% Other -
$1,000+$150 - $199 / hr2 - 9Melbourne, Australia
Ability to deliver
27.5/40.016.2/20 Reviews7.2/10 Clients & Experience4/10 Market PresenceService focus
30% Social Media Marketing70% Other -
$5,000+$150 - $199 / hr10 - 49Hawthorn, Australia
Ability to deliver
30.3/40.016.2/20 Reviews10/10 Clients & Experience4.1/10 Market PresenceService focus
10% Social Media Marketing90% Other -
$1,000+$150 - $199 / hr2 - 9Footscray, Australia
Ability to deliver
28.7/40.016.2/20 Reviews8.5/10 Clients & Experience4/10 Market PresenceService focus
20% Social Media Marketing80% Other -
$1,000+$100 - $149 / hr10 - 49South Yarra, Australia
Ability to deliver
29.9/40.018.4/20 Reviews7.4/10 Clients & Experience4.1/10 Market PresenceService focus
10% Social Media Marketing90% Other -
$1,000+$100 - $149 / hr10 - 49Southbank, Australia
Ability to deliver
21/40.016.2/20 Reviews1.8/10 Clients & Experience3/10 Market PresenceService focus
50% Social Media Marketing50% Other -
$1,000+$100 - $149 / hr10 - 49Melbourne, Australia
Ability to deliver
25.3/40.016.2/20 Reviews9.1/10 Clients & Experience0/10 Market PresenceService focus
30% Social Media Marketing70% Other -
$1,000+$50 - $99 / hr2 - 9Brunswick East, Australia
Ability to deliver
26.2/40.016.2/20 Reviews10/10 Clients & Experience0/10 Market PresenceService focus
30% Social Media Marketing70% Other -
$5,000+$150 - $199 / hr2 - 9Malvern East, Australia
Ability to deliver
29.4/40.016.8/20 Reviews8.8/10 Clients & Experience3.9/10 Market PresenceService focus
10% Social Media Marketing90% Other -
$5,000+$100 - $149 / hr50 - 249Melbourne, Australia
Ability to deliver
28.5/40.016.2/20 Reviews8.1/10 Clients & Experience4.2/10 Market PresenceService focus
10% Social Media Marketing90% Other -
$5,000+$150 - $199 / hr10 - 49Southbank, Australia
Ability to deliver
24/40.016.2/20 Reviews4.1/10 Clients & Experience3.7/10 Market PresenceService focus
30% Social Media Marketing70% Other -
$1,000+Undisclosed2 - 9Moonee Ponds, Australia
Ability to deliver
25/40.016.4/20 Reviews5.7/10 Clients & Experience3/10 Market PresenceService focus
25% Social Media Marketing75% Other -
$1,000+$100 - $149 / hr10 - 49Chadstone, Australia
Ability to deliver
26.3/40.015.8/20 Reviews6.5/10 Clients & Experience4/10 Market PresenceService focus
10% Social Media Marketing90% Other -
$1,000+$25 - $49 / hr10 - 49Burwood East, Australia
Ability to deliver
22.9/40.016.2/20 Reviews3.7/10 Clients & Experience3/10 Market PresenceService focus
20% Social Media Marketing80% Other -
$5,000+$150 - $199 / hr10 - 49Balaclava, Australia
Ability to deliver
21.7/40.014.6/20 Reviews3.7/10 Clients & Experience3.4/10 Market PresenceService focus
25% Social Media Marketing75% Other -
$1,000+$25 - $49 / hr10 - 49Brunswick West, Australia
Ability to deliver
24.9/40.016.2/20 Reviews5.3/10 Clients & Experience3.4/10 Market PresenceService focus
10% Social Media Marketing90% Other -
$1,000+< $25 / hr10 - 49Heidelberg West, Australia
Ability to deliver
19.7/40.015.8/20 Reviews0/10 Clients & Experience3.9/10 Market PresenceService focus
30% Social Media Marketing70% Other -
$1,000+$150 - $199 / hr2 - 9Richmond, Australia
Ability to deliver
20.5/40.016.2/20 Reviews1.3/10 Clients & Experience3/10 Market PresenceService focus
30% Social Media Marketing70% Other -
$5,000+$150 - $199 / hr10 - 49South Melbourne, Australia
Ability to deliver
21.5/40.014.6/20 Reviews2.7/10 Clients & Experience4.2/10 Market PresenceService focus
20% Social Media Marketing80% Other
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Melbourne Social Media Marketing FAQs
Working with a local social media marketing partner means tapping into teams that live and breathe Melbourne culture—from AFL rivalries to Melbourne Fashion Week. They understand local slang, peak shopping seasons, and suburb-specific demographics, making campaigns feel authentic. Their proximity also enables them to efficiently facilitate in-person strategy sessions and on-site content shoots at Federation Square or Hosier Lane, speeding up creative turnaround and approvals.
According to Clutch pricing data, most agencies quote monthly retainers between AUD $3,000– $12,000. Rates vary depending on several key factors such as:
• Scope (organic content only vs. paid ads + influencer management)
• Channel mix (Facebook & Instagram vs. multi-platform)
• Team seniority and reporting depth
Smaller boutique firms may offer project-based packages starting around AUD 5,000 for a three-month campaign, while enterprise-level engagements can exceed AUD 20,000 per month.
Melbourne-based social media marketing agencies are notably strong in thriving sectors in the region, mainly:
• E-commerce and fashion (Collins Street boutiques to emerging D2C brands)
• Food and beverage—from laneway cafés to global wine labels
• Fintech and SaaS, thanks to the city’s growing tech precincts
• Sports and entertainment, leveraging the MCG’s massive event traffic
• Healthcare and education, often requiring compliant, informative content
- Define your project’s requirements and KPIs—i.e., followers, leads, ROAS, or brand sentiment.
- Review each agency’s Clutch profile for verified case studies in your sector.
- Ask about platform certifications (e.g., Meta Business Partner, TikTok Marketing Partner).
- Request a sample content calendar to gauge creativity and workflow.
- Ensure cultural fit by meeting the day-to-day team, not just sales reps.
While it can be intimidating to navigate through the vast market, having a list of priorities and deal breakers can help give structure to your hunt. Feel free to leverage the data-driven resources and filters available on Clutch to streamline your search for the right partner.
• Guarantees of “viral” results or specific follower counts—organic reach is never guaranteed.
• Opaque reporting or refusal to grant you access to ad accounts.
• Overreliance on stock imagery instead of local, custom content.
• One-size-fits-all pricing with no discovery phase.
• Limited knowledge of Australian Advertising Standards or privacy regulations.
Never turn a blind eye to these red flags, or else you might end up with regrets in the future. Be decisive and avoid these warning signs early.