Top Advertising Agencies & Marketing Companies
Advertising turns great ideas into household names, but finding the right partner can feel overwhelming. Clutch simplifies your search by collecting in-depth client reviews, validating portfolios, and ranking top advertising agencies so you can hire with confidence. Use filters for budget, location, industry, and more to surface firms that match your goals, whether you need a global network or a "marketing agency near me." Start exploring advertising and marketing agencies in the United States, advertising companies in the United Kingdom, or advertising firms in Canada, then fine-tune your shortlist by reading verified feedback and comparing measurable results.
Looking for more specific services? Check out our directories for Top Amazon Advertising Agencies or the Top Reddit Advertising Agencies.
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Featured
What are Featured Providers?
$1,000+Undisclosed10 - 49Las Vegas, NVServices provided
See all 8 projectsVersion2 is a dynamic advertising agency that specializes in programmatic marketing, paid media, and branding services. The company is praised for its innovative technology and strategic execution, with 100% of reviewers highlighting its exceptional performance in media buying and campaign management. Clients commend Version2's responsive communication, strategic insights, and ability to exceed expectations, with no significant areas for improvement reported.
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency specializing in Google and Facebook ads, media buying, and paid marketing services. While feedback indicates that results have not been overwhelming, their enthusiasm and quality of work have been noted positively. Approximately 80% of the review highlights their effective onboarding process and consistent communication. Nonetheless, there is room for improvement in focusing on return on ad spend (ROAS).
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an advertising agency specializing in marketing, promotions, and media buying, offering comprehensive advertising services to enhance brand visibility and drive customer engagement. Consistently praised for their professional project management and responsiveness, 100% of reviewers noted the value for cost. Remarkably, they achieved significant improvements in website traffic, social media engagement, and online sales across various projects.
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UndisclosedUndisclosed2 - 9Swainsboro, GA
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Innovate Fast Marketing is a small branding agency established in 2015. Their services include Branding and Advertising.
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UndisclosedUndisclosed2 - 9St. Louis, MO
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NerdBox is an Advertising company. Founded in 2016, the firm is located in St. Louis, Missouri. Their team specializes in Advertising and Pay Per Click.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an advertising agency specializing in paid media and digital marketing strategies. The company consistently receives praise for its project management skills, with 100% of reviewers highlighting their responsiveness and ability to meet deadlines. Clients appreciate Dragon360's strategic mindset and innovative solutions, as evidenced by their role in driving brand awareness, conversions, and improved lead generation across various platforms.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is a comprehensive advertising agency offering specialized services in SEO and PPC management, as well as creative advertising solutions. Approximately 75% of their reviews highlight their effective project management and timely deliverables, while about 25% mention challenges with understanding client goals and communication issues. Overall, Jives Media excels in providing tailored marketing strategies and improving advertising effectiveness.
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an advertising agency specializing in digital and traditional media buying and paid marketing services. The company is lauded for its organized project management, clear communication, and innovative media strategies, with approximately 90% of reviewers highlighting their attention to detail and strategic insights. Clients commend their ability to deliver quantifiable outcomes and adapt to project needs efficiently.
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UndisclosedUndisclosed2 - 9
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Small Advertising company 2oddballs, is located in Springfield, Missouri. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9Miami Beach, FL
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Lagoon Media is an Advertising company. They are located in Miami Beach, Florida. Their team specializes in Advertising and Branding.
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UndisclosedUndisclosed2 - 9Marietta, GA
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Mammoth Solutions is an Advertising company. They specialize in Advertising and Marketing Strategy and were founded in 2015.
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UndisclosedUndisclosed2 - 9Batavia, IL
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DeMask Marketing, an Advertising company, was launched in 2006. The team specializes in Advertising and Marketing Strategy and is headquartered in Batavia, Illinois.
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UndisclosedUndisclosed2 - 9Goiânia, Brazil
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Content Marketing company Rapoza was launched in 2018. In Goiânia, Brazil, the team specializes in Content Marketing and Advertising.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 95 projectsNinja Promo is an advertising agency specializing in marketing, branding, and paid media services. Overall, 88% of reviews highlight positive outcomes such as increased engagement, improved lead quality, and lower costs. Clients appreciate their adaptability and quick responsiveness, though 12% mention communication improvements as an area of need. Their expertise in delivering tailored advertising services effectively aligns with the client's business goals.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, paid media, and advertising services. The company has received overwhelmingly positive feedback, with 100% of reviewers noting their timely project delivery and effective communication. Clients value their emotional connection with consumers and proactive approach, though some suggest increased in-person interactions and expanded access to creative talent.
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UndisclosedUndisclosed2 - 9New Lenox, IL
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Vira Creative, a small Advertising company, is headquartered in New Lenox, Illinois. The team specializes in Advertising and Branding.
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UndisclosedUndisclosed2 - 9Boston, MA
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Foster & Create, an Advertising company, was founded in 2003. The team specializes in Advertising and Branding and is headquartered in Boston, Massachusetts.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 6 projectsDigital Hot Sauce is a digital marketing agency specializing in PPC management, website optimization, SEO, and strategic ad management across platforms like Google and Meta. Their reviews indicate a strong emphasis on personalized service and understanding client needs, with 100% of the feedback highlighting their effectiveness, care, and expertise. Clients report measurable improvements in ROI, lead generation, and brand visibility.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency specializing in digital marketing and advertising services, including website design, PPC advertising, and SEO. With 100% of reviewers praising their professionalism, responsiveness, and strong client partnerships, they are noted for their customer service, detail-oriented project management, and ability to drive significant traffic and leads. Despite being a young company, they consistently exceed expectations.
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UndisclosedUndisclosed2 - 9Greenwich, CT
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Alittlebranding is an Advertising company founded in 2010. The team focuses on Advertising and Branding.
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UndisclosedUndisclosed2 - 9Bilbo, Spain
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Sukalmedia agencia de comunicación, a small branding agency, is in Bilbo, Spain. Their services include Branding and Advertising.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC Campaign Management. Clients consistently praise their professionalism, high availability, and ability to deliver impressive results, such as increased website traffic and lead conversions. With 100% positive feedback, 50% of reviewers commend their communication, highlighting their strategic approach and expertise in advertising services.
$5,000+$150 - $199 / hr10 - 49Las Vegas, NVServices provided
See all 2 projectsMassMedia is a comprehensive advertising agency offering full-service marketing and advertising solutions. They are highly praised for their exceptional project management and strategic execution, with 100% of reviewers highlighting their professional and driven staff. Notably, they achieved nearly 50% sales within nine weeks, showcasing their effective media buying and promotional strategies.
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UndisclosedUndisclosed2 - 9Dublin 8, Ireland
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Horgan PR & Marketing, a public relations company, was founded in 2013. The team focuses on Public Relations and Advertising and is located in Dublin 8, Ireland.
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UndisclosedUndisclosed2 - 9Los Angeles, CA
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Gil Media Co., a small Advertising company, is located in Los Angeles, California. The team focuses on Advertising and Branding.
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UndisclosedUndisclosed2 - 9Broomfield, CO
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Sams, Stanley Knowledge Press is an Advertising company launched in 2013. The agency focuses on Advertising and Branding.
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UndisclosedUndisclosed2 - 9Oklahoma City, OK
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Based in Oklahoma City, Oklahoma, SUPERIOR ENTERPRISES GROUP is a small Advertising company. Their services include Advertising and Public Relations.
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UndisclosedUndisclosed2 - 9
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Prager Creative is an Advertising company. The firm is in New York City, New York. Their team focuses on Advertising and Branding.
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UndisclosedUndisclosed2 - 9Southbank, Australia
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Harvey, an Advertising company, offers Advertising and Marketing Strategy. The agency is headquartered in Southbank, Australia.
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UndisclosedUndisclosed2 - 9
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Verity London is an Advertising company. The City of London, England-based company specializes in Advertising and Branding.
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UndisclosedUndisclosed2 - 9
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Orbit Interactive, an Advertising company, is based in Miami, Florida. The team offers Advertising and Branding.
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UndisclosedUndisclosed2 - 9Essex, VT
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MC Media, LLC is an Advertising company. Based in Essex, Vermont, the firm was established in 2014. Their services include Advertising and Media Planning & Buying.
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UndisclosedUndisclosed2 - 9
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Red Wave Media Group is an Advertising company. The team focuses on Advertising and Direct Marketing, and the firm is based in Alexandria, Virginia.
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UndisclosedUndisclosed2 - 9Kalaheo, HI
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Kahuna Marketing is an Advertising company. Established in 2013, the agency specializes in Advertising and Social Media Marketing.
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UndisclosedUndisclosed10 - 49
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User experience agency Grarri Pvt Ltd focuses on UX/UI Design and Advertising. They were established in 2016.
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UndisclosedUndisclosed2 - 9
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NorinStar Creative, a small Advertising company, is located in Sheridan, Wyoming. Their services include Advertising and Marketing Strategy.
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UndisclosedUndisclosed2 - 9København, Denmark
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Small Advertising company Social Brand Lab DK, is located in København, Denmark. The team specializes in Advertising and Public Relations.
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UndisclosedUndisclosed2 - 9Newport Beach, CA
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The Amici Group is an Advertising company launched in 2017. The team provides Advertising and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Santa Monica, CA
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Bright Horizons Media is an Advertising company. Established in 2011, the team provides Advertising and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Los Angeles, CA
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Advertising company REBELLA was founded in 2018. The agency offers Advertising and Social Media Marketing, and is small.
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UndisclosedUndisclosed2 - 9Houston, TX
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Stackrabbit is an Advertising company. They provide Advertising and Media Planning & Buying and were founded in 2020.
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UndisclosedUndisclosed2 - 9Roma, Italy
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Waymedia Srl is a media planning & buying agency. Located in Roma, Italy, the team provides Media Planning & Buying and Advertising.
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UndisclosedUndisclosed2 - 9
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Advertising company Noknok Marketing & Advertising Consultancy was established in 2020. The small team offers Advertising and Branding.
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UndisclosedUndisclosed2 - 9Stamford, CT
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Headquartered in Stamford, Connecticut, The Dot Connectors is an Advertising company. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9Gdańsk, Poland
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ICBM Polska Sp. Z o.o. Is a social media marketing agency. The Gdańsk, Poland-based firm was established in 2008. Their team provides Social Media Marketing and Advertising.
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UndisclosedUndisclosed2 - 9Frisco, TX
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CXN Media is an Advertising company launched in 2022. The team provides Advertising and Social Media Marketing and is located in Frisco, Texas.
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UndisclosedUndisclosed2 - 9
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Founded in 2022, Adman Agency is an Advertising company. Located in Oost-Vlaanderen, Belgium, the team focuses on Advertising and Branding.
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$1,000+$25 - $49 / hr2 - 9London, England
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Marianna FS is a branding firm. They were founded in 2020 and offer Branding and Advertising.
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$5,000+$200 - $300 / hr10 - 49Newark, NJ
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Launched in 2018, OMNIblvd is a small Newark, New Jersey-based Advertising company. Their team offers Advertising and Digital Strategy.
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$1,000+$25 - $49 / hr2 - 9Delhi, India
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See all 2 projectsDigitX Buddy offers digital marketing services, including SEO, social media management, Google Ads, Meta Ads, graphic designing, and website design and development. The overall feedback highlights their professionalism, effective communication, and ability to tailor services to client needs. Clients report significant improvements in search rankings, social media presence, and ad performance, though they suggest more frequent updates and proactive suggestions could enhance service delivery further.
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UndisclosedUndisclosed2 - 9
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See all 1 projectsUpvent Media Limited offers comprehensive digital marketing services, including SEO, content creation, social media management, and reporting. The overall feedback from their reviews highlights their ability to deliver measurable results, such as improved search engine rankings and increased website traffic and lead generation. Clients commend their professional project management, customized approach, and responsive communication, while noting minor areas for improvement in reporting and creative options.
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$25,000+Undisclosed2 - 9
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Advertising company Media Rebel LLC is based in Cleveland, Ohio. They provide Advertising and Digital Strategy.
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$1,000+$50 - $99 / hr2 - 9
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Advertising company Brolly Marketing Ltd was founded in 2019. The small team provides Advertising and Social Media Marketing.
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$1,000+Undisclosed10 - 49
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Advertising company Benson Fischer is based in Potomac, Maryland. Their services include Advertising and Branding.
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UndisclosedUndisclosed10 - 49
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Divine Animatic Studio is a Chennai, India-based Advertising company. Founded in 2025, the team specializes in Advertising and Branding.
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$1,000+$100 - $149 / hr2 - 9Houston, TX
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Established in 2023, Ai Houston Production is an Advertising company. The agency offers Advertising and Social Media Marketing, and is small.
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$5,000+$100 - $149 / hr2 - 9Salt Lake City, UT
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Dual Pixel is an Advertising company. In Salt Lake City, Utah, their small team offers Advertising and Branding. The company was founded in 1996.
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$1,000+Undisclosed2 - 9
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Gloutir is a small Houston, Texas-based web design company. The team specializes in Web Design and Advertising.
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$10,000+$150 - $199 / hr10 - 49New York, NY
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Ready Set Rocket is a Digital Strategy company. They are in New York, New York and Los Angeles, California, and their services include Digital Strategy and Search Engine Optimization.
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$10,000+$150 - $199 / hr2 - 9Los Angeles, CA
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L.A. Design Studio is a small web design company. They focus on Web Design and Video Production and were founded in 1998.
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Undisclosed< $25 / hrFreelancer
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Launched in 2025, Neellohit is a social media marketing company. The team provides Social Media Marketing and Advertising.
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$10,000+$150 - $199 / hr250 - 999London, England
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Dare is a midsize Digital Strategy company established in 2000. Their services include Digital Strategy and Advertising.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
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- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Advertising Agencies & Marketing Firms
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$5,000+Undisclosed50 - 249
Ability to deliver
38.8/40.019.8/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
37.1/40.020/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
39.1/40.019.2/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.2/40.016/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.3/40.016.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.1/40.018.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34.4/40.016.4/20 Reviews8.7/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
$25,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
37.8/40.020/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.5/40.016/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
38/40.019.8/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
35.8/40.016.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37.8/40.018.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
15% Advertising60% Marketing25% Other -
$5,000+$150 - $199 / hr10 - 49Carmel, IN
Ability to deliver
37.3/40.018.2/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising80% Marketing -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
39/40.020/20 Reviews9.2/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49Henderson, NV
Ability to deliver
33.5/40.016.4/20 Reviews9.1/10 Clients & Experience8/10 Market PresenceService focus
50% Advertising50% Marketing -
$1,000+$50 - $99 / hr10 - 49Miami, FL
Ability to deliver
38.1/40.018.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
15% Advertising85% Marketing -
$25,000+$150 - $199 / hr10 - 49Austin, TX
Ability to deliver
34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
50% Advertising20% Marketing30% Other
Latest Advertising Articles
See all articles
7 Podcast Advertising Mistakes To Avoid When Looking for a Podcast Sponsorship
Seven podcast advertising mistakes can make a sponsorship backfire before you sign. New Clutch data on what actually burns trust and budget.
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms based on a proprietary methodology. The top advertising agencies for 2026 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.