Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising and search engine marketing. The company is highly rated, with most clients praising their expertise in Google Ads, data-driven strategies, and optimizing ad spend. Positive feedback is abundant, with approximately 90% of reviews highlighting their strategic insights and communication; however, one notable negative review suggests caution for companies with six-figure budgets.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$1,000+$100 - $149 / hr10 - 49Tempe, AZServices provided
See all 46 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, notably Google Ads and search engine marketing. With 100% positive feedback across reviews, clients commend ATRA for its strategic PPC execution, attributed to substantial improvements in lead quality and reduced Cost Per Click (CPC). The firm is praised for its responsive communication, proactive solutions, and tailored approaches that have resulted in significant conversion rate enhancements and client satisfaction.
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$5,000+$50 - $99 / hr2 - 9Riyadh, Saudi Arabia
Services provided
Nithya is a website development firm. They provide Web Development and Digital Strategy and were founded in 2023. The company is headquartered in Riyadh, Saudi Arabia.
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$1,000+$50 - $99 / hr2 - 9Betim, Brazil
Services provided
In Betim, Brazil, Agency Websites is a website development company. Their services include Web Development and E-Commerce Development.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 28 projectsPassion Digital is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Search Engine Marketing, and SEO services. Their reviews reveal a highly professional team with a strong focus on delivering measurable results, such as increased web traffic and improved cost-per-click efficiency. Approximately 90% of reviewers commend their proactive communication and clear reporting, with many highlighting their deep industry knowledge and adaptability.
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$1,000+$50 - $99 / hr2 - 9
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SEO services firm ALTIOR Virtual Marketing is in Atlanta, Georgia. Launched in 2021, the team provides Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9Denver, CO
Services provided
Griffin Digital is a SEO services firm. They were founded in 2021, and their services include Search Engine Optimization and Web Development.
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UndisclosedUndisclosed2 - 9Philadelphia, PA
Services provided
Nalu Services & SEO, a social media marketing agency, is based in Philadelphia, Pennsylvania. Established in 2020, the team provides Social Media Marketing and Content Marketing.
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$5,000+$50 - $99 / hr2 - 9Birmingham, England
Services provided
Twogether Digital is a SEO services firm. The Birmingham, England-based team offers Search Engine Optimization and Branding.
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$5,000+$50 - $99 / hr2 - 9
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Web design agency emagine is headquartered in Bayrut, Lebanon. They specialize in Web Design and UX/UI Design.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a proficient digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, including Google Ads and search engine marketing. Across diverse reviews, 100% of clients commend their strategic campaign management, responsive communication, and remarkable ROI improvements, with many noting increased brand awareness and conversion rates. Launch Online is lauded for their ability to integrate seamlessly into clients' teams, demonstrating a strong cultural alignment and expertise in optimizing online ad campaigns.
$1,000+$50 - $99 / hr250 - 999Ahmedabad, IndiaServices provided
See all 108 projectsMavlers is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. With 100% positive feedback, clients consistently praise their project management, professionalism, and ability to optimize campaigns for impressive ROAS. Approximately 60% of reviews highlight their effective use of Google Ads and campaign management across various platforms. Mavlers also showcases technical expertise and responsiveness, ensuring timely delivery and client satisfaction.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
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UndisclosedUndisclosed2 - 9
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Launched in 2021, Labridge Digital Marketing, a small Content Marketing company, is based in Quezon, Philippines. Their team provides Content Marketing and Advertising.
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$1,000+$50 - $99 / hr2 - 9
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Mamba Technologies Ltd is a social media marketing firm. The small Nairobi, Kenya-based team provides Social Media Marketing and Search Engine Optimization. The agency was established in 2005.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 397 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click (PPC) management and online ad campaigns. With a strong focus on driving website traffic and conversions, they have achieved notable successes, such as increased quality leads and reduced cost-per-click for clients. While 90% of reviews highlight their expertise in digital advertising and proactive project management, 10% indicate concerns regarding contract transparency and service consistency.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. The company is praised for its strong client focus and effective project management, with 100% of reviewers noting timely delivery and responsiveness. Additionally, 50% of reviewers highlighted their culture fit and proactive approach in improving online ad campaigns and PPC strategies.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 34 projectsSoup Agency is a specialized digital advertising firm focusing on Pay-Per-Click advertising and paid media strategies. Client reviews highlight their expertise in optimizing PPC campaigns and improving cost-per-click efficiency, with 100% of feedback being positive. Notably, their agile and professional team excels in delivering timely and tailored solutions, enhancing brand exposure and lead generation across various platforms, including Google Ads.
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$1,000+$200 - $300 / hr2 - 9Dallas, TX
Services provided
Founded in 2002, The Dallas SEO Agency n2SEO is a SEO agency. Their services include Search Engine Optimization and Content Marketing.
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UndisclosedUndisclosed2 - 9
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NewSol, a social media marketing firm, is located in Columbus, Ohio. They specialize in Social Media Marketing and Search Engine Optimization.
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Featured
What are Featured Providers?
$50,000+$150 - $199 / hr10 - 49San Francisco, CAServices provided
See all 31 projectsRSO Consulting is a digital marketing agency specializing in Pay-Per-Click Advertising, SEO, and digital marketing strategies to enhance brand visibility and lead generation. Reviews highlight their expertise in PPC and SEO, with 100% praising their project management and adaptability. Their focus on efficient ad spend and data-driven insights consistently exceeds industry benchmarks for CPC and CTR, making them a valuable partner for diverse marketing needs.
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$1,000+$25 - $49 / hr2 - 9
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Digital Strategy company Arvis Digital Marketing Agency in Chennai is in Chennai, India and Chennai, India. Established in 2021, the team provides Digital Strategy and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9
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Web Tech Craft is a branding agency. They are in Sheridan, Wyoming and have small team of experts. Their services include Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
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Content Marketing company Techrank Australia was launched in 2024. The team focuses on Content Marketing and Email Marketing and is headquartered in Melbourne, Australia.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Established in 2013, Vrinda Digital Services is a social media marketing company. Their services include Social Media Marketing and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9Kyiv, Ukraine
Services provided
Avocado team is a social media marketing firm founded in 2020. The team specializes in Social Media Marketing and Conversion Optimization.
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$1,000+$50 - $99 / hr2 - 9Raadi, Estonia
Services provided
Marketwise Marketing Agency, a Marketing Strategy company, focuses on Marketing Strategy and Social Media Marketing. The agency is located in Raadi, Estonia.
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$1,000+$25 - $49 / hr2 - 9
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DigiGo Plus Marketing Pvt Ltd is a social media marketing firm. Launched in 2019, the team offers Social Media Marketing and Search Engine Optimization. The firm is headquartered in Bengaluru,
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$1,000+< $25 / hr2 - 9
Services provided
Digitalsolution360, a social media marketing company, was launched in 2020. Based in Bengaluru, India, the team specializes in Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed2 - 9
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Local99 is a Manchester, England-based SEO services firm. They offer Search Engine Optimization and Web Design.
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$1,000+$25 - $49 / hr2 - 9
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Branding company Phrloo is located in Lahore, Pakistan. Their services include Branding and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9
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Headquartered in Las Vegas, Nevada, The Right Approach Consulting is a small social media marketing agency. Their services include Social Media Marketing and Email Marketing.
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$1,000+< $25 / hr2 - 9Melbourne, FL
Services provided
DCom USA is a Marketing Strategy company established in 2000. The team focuses on Marketing Strategy and Digital Strategy and is headquartered in Melbourne, Florida.
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Undisclosed< $25 / hr2 - 9Delhi, India
Services provided
Greenwolf Tech Labs is a Robotics Process Automation company. Their small team of employees is headquartered in Delhi, India. Their team provides Robotics Process Automation and Business Consulting.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Eberle Consulting GmbH & Co. KG is a Digital Strategy company. They are based in Augsburg, Germany. Their team focuses on Digital Strategy and Social Media Marketing.
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$10,000+$150 - $199 / hr2 - 9
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Launched in 2017, PTDOTCOM MEDIA DIGITAL is an Advertising company. The small team offers Advertising and Branding.
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$1,000+$50 - $99 / hr2 - 9
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Digital Strategy company Sparrow Group offers Digital Strategy and Web Design. They were established in 2023.
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$1,000+$100 - $149 / hr2 - 9Ketchikan, AK
Services provided
Bold Marketing & Design is a web design company established in 2019. The team focuses on Web Design and Graphic Design and is headquartered in Ketchikan, Alaska.
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UndisclosedUndisclosed2 - 9Craigieburn, Australia
Services provided
Web design agency WEBTOUCH is based in Craigieburn, Australia. Their services include Web Design and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Modernity Group Kft. Is a branding firm. The team provides Branding and Digital Strategy and is located in Vésztő, Hungary.
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$1,000+< $25 / hr2 - 9New Delhi, India
Services provided
Launched in 2016, Mobiweb Global Solutions is a social media marketing agency. The small team specializes in Social Media Marketing and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9
Services provided
BrandaLAB - Web Design & Digital Marketing is a small e-commerce development firm established in 2009. Their team provides E-Commerce Development and Web Development.
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UndisclosedUndisclosed2 - 9Zaragoza, Spain
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SEO company MARKETING DENTAL CLUB was founded in 2015. Located in Zaragoza, Spain, the team focuses on Search Engine Optimization and Web Design.
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$1,000+$50 - $99 / hr2 - 9Strasbourg, France
Services provided
Webalia is a SEO agency. Based in Strasbourg, France, their team specializes in Search Engine Optimization and Web Development.
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UndisclosedUndisclosed2 - 9
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SpaceTel is an IT managed services company. They were established in 2022, and their services include IT managed services and Digital Strategy.
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UndisclosedUndisclosed2 - 9London, England
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Kinsman & Co is an Advertising company. Founded in 2023, the firm is located in London, England and London, England. Their services include Advertising and Branding.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Website development firm W&P Designs is headquartered in Cardiff, Wales. The team specializes in Web Development and E-Commerce Development.
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$10,000+$25 - $49 / hr2 - 9
Services provided
Web development firm TechStar was established in 2021. The agency specializes in Web Development and Mobile App Development, and is small.
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$1,000+$50 - $99 / hr2 - 9Raleigh, NC
Services provided
Snazzy Solutions - Website Design & Development is a small web design company. They offer Web Design and UX/UI Design and were established in 2019.
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$1,000+$50 - $99 / hr2 - 9Toronto, Canada
Services provided
Boswell-Buck Creative is a social media marketing firm. Based in Toronto, Canada, their team specializes in Social Media Marketing and Digital Strategy.
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$1,000+$100 - $149 / hr2 - 9Göteborg, Sweden
Services provided
Vexxa is a branding firm based in Göteborg, Sweden. They focus on Branding and Digital Strategy and were launched in 2023.
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$1,000+< $25 / hr2 - 9Cinnaminson, NJ
Services provided
Custom software development firm Amorio Technologies was launched in 2022. The team offers Custom Software Development and Web Development.
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$1,000+< $25 / hr2 - 9Zirakpur, India
Services provided
The Brain Point is a Conversion Optimization company. The team offers Conversion Optimization and Search Engine Optimization and is in Zirakpur, India.
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$1,000+$100 - $149 / hr2 - 9
Services provided
Astro Studio Ltd is a web design company. Located in York, England, their small team offers Web Design and Search Engine Optimization. The company was founded in 2024.
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$1,000+$25 - $49 / hr2 - 9Kingston, Jamaica
Services provided
Established in 2018, Genius Digital Commerce is a small Kingston, Jamaica-based web design company. Their team specializes in Web Design and Digital Strategy.
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$5,000+$100 - $149 / hr2 - 9Vidalia, GA
Services provided
Parlor Marketing is a web design company. Launched in 2018, the firm is located in Vidalia, Georgia. Their team focuses on Web Design and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9
Services provided
ESSCOM - Enterprise Software Solutions & Communications is a website development company founded in 2017. The team specializes in Web Development and Digital Strategy.
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$1,000+Undisclosed2 - 9Hyderabad, India
Services provided
Digital Edze Business Solutions LLP is a website development firm. The small Hyderabad, India-based team focuses on Web Development and Digital Strategy. The company was launched in 2016.
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UndisclosedUndisclosed2 - 9
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Strategique Partners Memphis Corporate Mailbox, a Business Consulting company, was established in 2024. The team provides Business Consulting and Market Research and is based in.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Launched in 2012, Locomoi Oy is a Digital Strategy company. The team specializes in Digital Strategy and Social Media Marketing and is located in Espoo, Finland.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Tempe, AZ
Ability to deliver
38.9/40.019.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.4/40.017.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
37.4/40.017.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.4/40.020/20 Reviews9.9/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.3/40.018.4/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.8/40.018/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.9/40.018.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.7/40.019.4/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$150 - $199 / hr10 - 49Kent, WA
Ability to deliver
36.2/40.017.6/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
36.1/40.017.2/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$25 - $49 / hr2 - 9Zirakpur, India
Ability to deliver
36/40.019.2/20 Reviews9.7/10 Clients & Experience7.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$50 - $99 / hr10 - 49Liverpool, England
Ability to deliver
36/40.017.2/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
80% Pay Per Click20% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.