Top Product Branding Companies
A memorable product brand can turn first-time buyers into loyal advocates. The right product branding agency will craft the visuals, voice, and positioning that differentiate your offering in crowded markets. Clutch makes the search simple by collecting in-depth client reviews, case studies, and quantitative performance data on leading agencies. Use our filters to sort partners by budget, industry focus, or location, whether you need a local studio or a global team.
Start exploring product branding firms in the United States, product branding agencies in the United Kingdom, and product branding companies in Canada to find a partner that aligns with your brand vision.
Want more options? Check out Top Brand Strategy Companies.
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$5,000+$150 - $199 / hr2 - 9
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See all 1 projectsTractor is a web design company specializing in redesigning websites with a focus on strategy, user experience, and effective online donations. Reviews indicate a high level of satisfaction, with 100% of reviewers noting improved site performance and positive reception. Their expertise in project management and accommodating client needs is consistently praised.
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$10,000+$50 - $99 / hr10 - 49
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See all 5 projectsBS Suite is a branding and marketing agency known for its expertise in brand identity development, visual identity design, and brand strategy. Reviews highlight their professionalism, timely delivery, and creative approach, with 100% positive feedback on their project management skills. Over 80% of reviewers commend their brand development and corporate identity services, reflecting significant improvements in customer engagement and brand recognition.
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$1,000+$150 - $199 / hr2 - 9Jalgaon, India
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See all 1 projectsAdSpace Digital is a design studio specializing in creating functional and aesthetically pleasing websites. They are praised for their visionary creativity and effective project management, with 100% of reviewers expressing satisfaction and noting the company's ability to deliver precisely on the first attempt without needing revisions. The company is commended for its flexibility and responsiveness to client needs.
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Undisclosed$25 - $49 / hr2 - 9Malang, Indonesia
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See all 1 projectsInvero Solutions is a technology solutions provider specializing in custom POS system development. The company has received positive feedback for its timely delivery and effective use of AI, with 100% of reviewers highlighting improvements in productivity and data-driven decision-making. Clients appreciate their ability to meet custom needs and the integration of systems for enhanced operational efficiency.
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$1,000+< $25 / hr10 - 49Bengaluru, India
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See all 7 projectsNoboru World is a digital marketing and brand consultancy offering comprehensive services including brand identity creation, digital transformation, SEO, content development, and marketing strategy. Reviews indicate a high level of satisfaction with 100% of clients highlighting their creativity, strategic approach, and responsiveness. While most deliverables are timely, some suggest improvements in pre-release testing and timeline accuracy.
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$5,000+$50 - $99 / hr2 - 9Melbourne, Australia
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See all 6 projectsMuse is a branding and visual identity design company that excels in brand development, brand strategy, and corporate branding. With a 100% positive feedback rate, clients consistently praise Muse for its commitment to customer satisfaction, project management, and creative problem-solving. Approximately 67% of reviewers highlight their ability to adapt and align with client needs, ensuring visually appealing and strategically sound brand solutions.
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$10,000+$50 - $99 / hr50 - 249
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See all 24 projectsFictive Studios is a branding and visual identity design company offering services such as brand development, logo design, and digital marketing campaigns. Reviews are mixed, with approximately 50% positive feedback highlighting their creativity and successful brand repositioning, while negative feedback, also around 50%, points to project management and communication challenges, particularly in long-term and complex projects.
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$1,000+$50 - $99 / hr10 - 49
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See all 1 projects0TO1 Media is a marketing and graphic design company that offers services such as infographics, logo design, and marketing strategies. The feedback is predominantly positive, with clients praising their creativity, competitive pricing, and transparency. Approximately 20% of the feedback focuses on their need for better branding and tool acquisition.
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$1,000+$25 - $49 / hr2 - 9
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See all 1 projectsCreative Days is a UI/UX design company that specializes in creating user-centric designs and branding for digital products, such as SaaS applications. They have received overwhelmingly positive feedback, with clients praising their adaptability, punctuality, and effective communication. Approximately 90% of reviews highlight their thorough research and systematic approach, while a smaller percentage note their reliance on proven methods over innovative experimentation.
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$1,000+$25 - $49 / hr2 - 9
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See all 13 projectsHassel Free Marketing is a web development and digital marketing company praised for its creative solutions and efficient project management. Overall, 100% of reviewers expressed satisfaction with their services, emphasizing their resourcefulness, timely communication, and ability to meet client expectations. While some suggested improvements in communication tools and account management, their dedication to personalized service remains a standout feature, as highlighted by multiple clients.
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$10,000+$100 - $149 / hr10 - 49St. Petersburg, FL
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See all 1 projectsHype Group is a branding and marketing agency that excels in brand positioning, marketing strategy, and corporate identity development. Reviews indicate a 100% positive feedback, with clients praising their strategic approach and effective communication. Approximately 90% of reviewers highlighted their impactful brand development and visual identity design, contributing to significant client acquisition and market visibility.
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$25,000+$150 - $199 / hr10 - 49Houston, TX
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See all 1 projects11/11 Media is a marketing firm specializing in internet marketing, website management, and advertising, with a focus on the Hispanic market. Clients commend their professionalism, flexibility, and Spanish advertising expertise. Feedback is overwhelmingly positive, with 100% of reviewers appreciating their adaptability and commitment, especially under challenging circumstances like the pandemic.
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$5,000+$50 - $99 / hr50 - 249Dubai, United Arab Emirates
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See all 91 projectsGCC Marketing is a marketing agency specializing in corporate branding, website development, and brand identity development. The company has received overwhelmingly positive feedback, with over 90% of reviewers highlighting their exceptional project management and timely delivery. Clients frequently commend their effective communication, professional approach, and ability to enhance brand visibility and consistency.
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$1,000+$100 - $149 / hr2 - 9Denver, CO
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See all 1 projectsWigwam Creative is a web development company that excels in crafting customized websites with a focus on design and functionality. Reviews highlight their interactive and collaborative approach, with 100% of clients praising their ability to listen and integrate feedback. The company is noted for its creativity and professionalism, significantly improving clients' web traffic and online presence.
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$1,000+< $25 / hr2 - 9
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See all 3 projectsA4Design and Digital Marketing is a branding and digital marketing agency that excels in Brand Identity Development and Corporate Branding. With 100% positive feedback, reviews highlight their professionalism, timeliness, and cost-effective solutions. They significantly improved online visibility, increasing site visits by 300% and unique visitors by 500%, demonstrating effective Brand Strategy and Marketing.
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$25,000+$100 - $149 / hr10 - 49Stockholm, Sweden
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See all 16 projectsMost Studios is a branding and marketing agency specializing in brand strategy, visual identity design, and brand identity development. Client reviews highlight their exceptional project management, creativity, and responsiveness, with 90% of feedback noting their professionalism and ability to effectively communicate brand values. While some reviews mention minor areas for improvement, overall satisfaction with their brand positioning and corporate identity services is overwhelmingly positive.
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$1,000+< $25 / hr2 - 9
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See all 3 projectsRinnegan Technologies Private Limited is a versatile IT service provider specializing in web and mobile app development. They have received overall positive feedback, with approximately 50% of reviewers highlighting their effective project management and personalized service. While one reviewer noted the need for SEO knowledge, others praised their design and branding capabilities. Overall, clients appreciate their responsiveness and quality deliverables.
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$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
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Social media marketing firm Rapid Agency focuses on Social Media Marketing and Web Design. They are headquartered in Belfast, Northern Ireland.
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$10,000+$150 - $199 / hr250 - 999London, England
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Dragon Rouge, a Business Consulting company, was founded in 1984. The midsize team focuses on Business Consulting and Branding.
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$1,000+$25 - $49 / hr50 - 249Hyderabad, India
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Janrise Advertising & Branding, an Advertising and branding company, is based in Hyderabad, India. Established in 2010, the team offers Advertising and Branding.
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$10,000+$150 - $199 / hr10 - 49Bristol, England
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Realise Product Design is a Product Design company. The Bristol, England-based agency was established in 2008. Their team offers Product Design and Branding.
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$1,000+$50 - $99 / hr50 - 249
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See all 19 projectsAMZ Pro Hub offers services in design and marketing, including book cover design, artwork addition, and publishing assistance on Amazon. The reviews highlight their proficiency in project management and professionalism, with a focus on meeting client requirements efficiently. While clients commend their branding and marketing advice, some found their insistence on additional services to be overly assertive.
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$10,000+$25 - $49 / hr50 - 249Navi Mumbai, India
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See all 4 projectsThe Minimalist is a branding agency specializing in brand positioning, marketing collateral, and corporate identity development. Despite a strong initial impression, reviews highlight significant issues with project management, timeline adherence, and professionalism. Both clients expressed dissatisfaction, with 100% negative feedback, noting a lack of dedication and responsiveness, suggesting an overextended team.
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$10,000+$150 - $199 / hr10 - 49Cairo, Maadi, Egypt
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Launched in 2016, Squad. Branding, a small branding firm, is located in Cairo, Maadi, Egypt. Their services include Branding.
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$5,000+$50 - $99 / hr10 - 49L'viv, Ukraine
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See all 12 projectsEfficy is a branding and marketing company specializing in brand identity development and visual identity design. With 100% positive feedback from clients, Efficy is praised for its exceptional design services, responsiveness, and effective project management. Clients value their ability to deliver impressive branding solutions and achieve measurable outcomes such as higher conversion rates and positive client feedback.
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$1,000+$200 - $300 / hr2 - 9Tulsa, OK
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See all 1 projectsWEBB branding is a social media management company that specializes in handling accounts and local outreach for small businesses. They have received overwhelmingly positive feedback, with reviewers highlighting their ability to enhance Google engagement and successfully execute promotional campaigns. Clients appreciate their consistency, detail-oriented approach, and effective communication, with no negative feedback reported.
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$25,000+$100 - $149 / hr10 - 49Zürich, Switzerland
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FOUNDRY Group Ltd. Is a Zürich, Switzerland-based branding agency. They specialize in Branding and Advertising.
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$10,000+Undisclosed2 - 9Molesey, England
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Origin Brand Consultants, a branding firm, was launched in 1996. The firm provides Branding, and is small.
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$5,000+$25 - $49 / hr10 - 49Kyiv, Ukraine
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See all 1 projectsMarshmallow Marketing is a full-service digital marketing agency specializing in comprehensive brand support, including SEO, Google AdWords, and social media management. Feedback highlights their creativity, innovation, and professional client engagement, with 100% of reviewers noting their effectiveness in exceeding goals and adhering to project timelines.
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UndisclosedUndisclosed2 - 9New Delhi, India
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See all 1 projectsThe Lantern Studios is a dynamic digital strategy and web development company, adept in social media management, content creation, and video production. Feedback from their clients highlights their effective project management and responsiveness, with an impressive 100% positive acknowledgment of their availability and receptiveness. Clients particularly value their video production services and agile service delivery.
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UndisclosedUndisclosed2 - 9St Peters, Australia
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See all 1 projectsFont & Swatch is a branding and design agency specializing in brand identity development, logo design, and corporate branding. Their reviews highlight an impressive attention to detail, with 100% of clients praising their meticulous research and design excellence, despite a higher price point. Font & Swatch successfully repositions brands, achieving significant business growth and enhanced market credibility for their clients.
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$1,000+$50 - $99 / hr10 - 49Accrington, England
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Media Village is a small branding firm in Accrington, England. Their services include Branding and Advertising.
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$1,000+$25 - $49 / hr2 - 9Heroica Puebla de Zaragoza, Mexico
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See all 9 projectsCasa Pixel is a branding and marketing agency specializing in corporate branding, logo design, and brand strategy. With a 100% positive feedback rate across reviews, clients commend their personalized attention, technical expertise, and timely delivery. Key achievements include enhanced corporate identities and improved social media presence, with 50% of reviewers highlighting their efficient project management and communication.
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$1,000+< $25 / hr50 - 249Emeryville, CA
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Make My Brand is a branding agency. The Emeryville, California-based team focuses on Branding and Web Design.
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$50,000+$150 - $199 / hr10 - 49Portland, OR
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In Portland, Oregon, Supply is a Digital Strategy company. Launched in 2017, the team focuses on Digital Strategy and UX/UI Design.
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UndisclosedUndisclosed10 - 49Chicago, IL
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See all 1 projectsBrightfield Group is a data insight agency specializing in market research, particularly within the cannabis industry. Clients praise their professionalism and comprehensive data insights, with 100% positive feedback highlighting their ability to reveal market opportunities and consumer preferences. Their research aids in strategic decision-making, such as product line targeting and branding, demonstrating a thorough understanding of industry dynamics.
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$25,000+$300+ / hr10 - 49Newark, DE
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See all 14 projectsThe Ascendant Group is a distinguished branding agency specializing in brand strategy, corporate identity, and visual identity design. Their exceptional service is highlighted by 100% positive feedback, with clients praising their creative brand development, strategic marketing initiatives, and dedication to success. Approximately 30% of reviewers emphasize their effective brand positioning and identity development.
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$5,000+$50 - $99 / hr10 - 49Wrocław, Poland
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PND Futura is a branding agency. The Wrocław, Poland-based company was launched in 1991. Their services include Branding and Marketing Strategy.
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$5,000+$100 - $149 / hr10 - 49Sofia, Bulgaria
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Photon Graphics is a Sofia, Bulgaria-based video production company. Their services include Video Production and Branding.
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$1,000+Undisclosed2 - 9
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Studio beel is an Advertising company. The agency is in Miami, Florida. Their services include Advertising and Branding.
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$5,000+$100 - $149 / hr2 - 9Austin, TX
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See all 4 projectsBig Gorilla Design offers comprehensive branding services, including brand development, logo design, web design, and marketing. The overall feedback highlights their creativity, professionalism, and ability to transform clients' visions into unique and compelling corporate identities. Clients particularly appreciate their organized workflow and innovative approach to brand creation.
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$10,000+$150 - $199 / hr2 - 9Chippendale, Australia
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See all 2 projectsRaw Studio is a branding and UI/UX design agency noted for its innovative approach to problem-solving and strong project management. With 100% positive client feedback, they excel in aligning brand identity with visual design, fostering effective communication, and delivering projects on time. Clients particularly appreciate their ability to understand complex requirements and their commitment to creating aesthetically appealing and functional designs.
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$5,000+$50 - $99 / hr10 - 49London, England
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See all 12 projectsLuminary Brands is a branding agency specializing in brand identity development, corporate branding, and visual identity design. They are praised for their structured approach and effective communication, with 100% of reviewers noting timely delivery and exceptional project management. Clients appreciate their commitment and investment in success beyond contractual obligations.
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$1,000+$50 - $99 / hr10 - 49Ho Chi MInh City, Vietnam
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Headquartered in Ho Chi MInh City, Vietnam, TRÒN is a graphic design company. They offer Graphic Design and Video Production and were launched in 2015.
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$5,000+$150 - $199 / hr10 - 49Singapore, Singapore
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Neu Entity, a small branding company, is based in Singapore, Singapore. The team offers Branding and Marketing Strategy.
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$25,000+$300+ / hr10 - 49Lake Oswego, OR
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Branding agency and video production agency Undnyable was founded in 2016. The team provides Branding and Video Production.
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$5,000+$100 - $149 / hr2 - 9Vilnius, Lithuania
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See all 6 projectsWFMA agency is a multi-disciplinary agency specializing in branding, digital marketing, and web design. The reviews highlight their expertise in brand identity development and their effective, client-focused approach. Impressively, 100% of feedback expresses satisfaction, noting their no-nonsense guidance and ability to integrate client feedback into the final product.
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$10,000+$150 - $199 / hr10 - 49London, England
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Tomorrow is beautiful, a branding company, is headquartered in London, England. Established in 2016, the team provides Branding and Marketing Strategy.
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$10,000+$150 - $199 / hr10 - 49
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See all 1 projectsTwelve Agency is a design-focused agency that specializes in brand development and UI design. Overall, 100% of reviewers praised their high-quality work, attentive project management, and senior-level involvement. Clients appreciate their ability to refine concepts into effective brand messaging, and many suggest allowing the agency to offer candid feedback to maximize project success.
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$5,000+$100 - $149 / hr10 - 49Lisboa, Portugal
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Itsanashow Studio is a video production agency. The agency is based in Lisboa, Portugal. Their services include Video Production and Branding.
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List of the Top 15 Product Branding Agencies
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$25,000+$50 - $99 / hr50 - 249Austin, TX
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Branding30% Product branding70% Other -
$25,000+$150 - $199 / hr10 - 49New Gloucester, ME
Ability to deliver
37.8/40.018.6/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Branding10% Product branding40% Other -
$25,000+$100 - $149 / hr10 - 49Cádiz, Spain
Ability to deliver
35.6/40.019/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
75% Branding20% Product branding25% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
36.4/40.020/20 Reviews10/10 Clients & Experience6.4/10 Market PresenceService focus
100% Branding10% Product branding -
$25,000+$100 - $149 / hr50 - 249Warszawa, Poland
Ability to deliver
35/40.017.4/20 Reviews9.8/10 Clients & Experience7.8/10 Market PresenceService focus
70% Branding20% Product branding30% Other -
$10,000+$150 - $199 / hr50 - 249New York, NY
Ability to deliver
38.2/40.020/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
20% Branding15% Product branding80% Other -
$10,000+$100 - $149 / hr10 - 49Amsterdam, Netherlands
Ability to deliver
35.9/40.019/20 Reviews10/10 Clients & Experience6.9/10 Market PresenceService focus
55% Branding10% Product branding45% Other -
$25,000+$100 - $149 / hr50 - 249Wilmington, DE
Ability to deliver
32.9/40.015.6/20 Reviews9/10 Clients & Experience8.3/10 Market PresenceService focus
30% Branding50% Product branding70% Other -
$50,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
36.3/40.020/20 Reviews10/10 Clients & Experience6.3/10 Market PresenceService focus
40% Branding15% Product branding60% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
33.2/40.018/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Branding30% Product branding40% Other -
$25,000+$150 - $199 / hr10 - 49San Jose, CA
Ability to deliver
37.2/40.020/20 Reviews9.6/10 Clients & Experience7.6/10 Market PresenceService focus
15% Branding25% Product branding85% Other -
$10,000+$100 - $149 / hr10 - 49Barcelona, Spain
Ability to deliver
33.6/40.019/20 Reviews8.1/10 Clients & Experience6.5/10 Market PresenceService focus
35% Branding45% Product branding65% Other -
$25,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
32.8/40.017.6/20 Reviews9.3/10 Clients & Experience5.9/10 Market PresenceService focus
50% Branding40% Product branding50% Other -
$10,000+$100 - $149 / hr2 - 9Lincoln, NE
Ability to deliver
30.2/40.016.2/20 Reviews9.9/10 Clients & Experience4.1/10 Market PresenceService focus
70% Branding70% Product branding30% Other -
$25,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
33.3/40.016.4/20 Reviews10/10 Clients & Experience6.9/10 Market PresenceService focus
60% Branding20% Product branding40% Other -
$75,000+$150 - $199 / hr10 - 49San Diego, CA
Ability to deliver
32.4/40.017/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Branding30% Product branding30% Other -
$10,000+$25 - $49 / hr50 - 249Dubai, United Arab Emirates
Ability to deliver
33.7/40.019.4/20 Reviews10/10 Clients & Experience4.3/10 Market PresenceService focus
10% Branding50% Product branding90% Other -
$50,000+$150 - $199 / hr10 - 49Northampton, MA
Ability to deliver
32.1/40.016.8/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
80% Branding30% Product branding20% Other -
$5,000+$50 - $99 / hr10 - 49Tel Aviv-Yafo, Israel
Ability to deliver
34.4/40.018.2/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
40% Branding20% Product branding60% Other -
$10,000+$100 - $149 / hr50 - 249New York, NY
Ability to deliver
32.8/40.017.2/20 Reviews10/10 Clients & Experience5.6/10 Market PresenceService focus
60% Branding15% Product branding40% Other -
$10,000+Undisclosed2 - 9București, Romania
Ability to deliver
32.1/40.017.8/20 Reviews10/10 Clients & Experience4.3/10 Market PresenceService focus
100% Branding30% Product branding -
$10,000+$150 - $199 / hr10 - 49Marietta, GA
Ability to deliver
32.9/40.018.4/20 Reviews10/10 Clients & Experience4.5/10 Market PresenceService focus
70% Branding15% Product branding30% Other -
$25,000+$200 - $300 / hr2 - 9New York, NY
Ability to deliver
32.7/40.018.6/20 Reviews10/10 Clients & Experience4.1/10 Market PresenceService focus
80% Branding20% Product branding20% Other -
$10,000+$300+ / hr10 - 49New York, NY
Ability to deliver
34.1/40.017.2/20 Reviews9.3/10 Clients & Experience7.6/10 Market PresenceService focus
35% Branding25% Product branding65% Other -
$25,000+Undisclosed2 - 9
Ability to deliver
31.5/40.018.8/20 Reviews8.6/10 Clients & Experience4.1/10 Market PresenceService focus
55% Branding50% Product branding45% Other -
$10,000+$150 - $199 / hr10 - 49Annapolis, MD
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
70% Branding15% Product branding30% Other -
$25,000+$100 - $149 / hr10 - 49
Ability to deliver
33.5/40.016.2/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
15% Branding50% Product branding85% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
31.8/40.016.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
60% Branding20% Product branding40% Other -
$25,000+$150 - $199 / hr10 - 49San Francisco, CA
Ability to deliver
32.3/40.018.4/20 Reviews9.8/10 Clients & Experience4.1/10 Market PresenceService focus
60% Branding15% Product branding40% Other -
$10,000+$100 - $149 / hr10 - 49Dnipro, Ukraine
Ability to deliver
33.8/40.018.2/20 Reviews9.4/10 Clients & Experience6.2/10 Market PresenceService focus
10% Branding45% Product branding90% Other
Product Branding Agency FAQs
Looking for a product branding agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a product branding agency, from pricing and services to results and red flags. If you need broader brand strategy support, explore our global list of full-service branding agency.
Through a proprietary methodology, Clutch selects agencies that successfully position new products through design and messaging. The top product branding companies for 2026 include:
A product branding company defines and communicates the unique identity of a single product or product line. They research the market, craft positioning statements, create naming options, and design visual assets such as logos, packaging, and style guides that resonate with target customers. Their goal is to build recognition and preference so the product commands stronger shelf presence and premium pricing.
Typical offerings include:
- Market research & competitive analysis
- Brand strategy and product naming
- Visual identity design (logo, color palette, typography)
- Packaging and unboxing experience
- Messaging frameworks and taglines
- Brand guidelines and asset libraries
- Launch campaign creative and collateral
Some agencies bundle these into full-service engagements, while others let you select à-la-carte deliverables.
Pricing ranges from $15,000–$150,000+ depending on scope, complexity, and agency reputation. Small projects—such as a logo refresh and basic guidelines—can start around $10K–$25K. Comprehensive programs that include research, multiple design iterations, packaging, and launch support commonly fall between $40K–$80K. Global rebrands or CPG packaging overhauls can exceed six figures.
Begin with agencies that have case studies in your industry or a similar consumer demographic. Compare:
- Portfolio quality and creative range
- Client reviews detailing ROI or sales lift
- Strategic process (research depth, workshop style, testing)
- Team structure and senior-level involvement
- Budget alignment and timeline transparency
Request proposals from 3–5 shortlisted firms and evaluate how well each understands your product’s value proposition during discovery calls.
- One-size-fits-all templates or recycled designs
- Guarantees of specific sales figures without testing
- Limited discovery phase or skipped consumer research
- Unclear ownership of design assets and source files
- Vague pricing or hidden revision fees
If an agency can’t explain its methodology or hesitates to share past results, keep looking.
- How do you validate concepts with real customers?
- What’s included in your standard brand guideline deliverable?
- How many design iterations and revisions are built into the fee?
- Who will lead our account day-to-day?
- Can you share measurable outcomes from similar projects?
- What rights will we have to final artwork and source files?
Clear answers will reveal their process transparency and commitment to collaboration.
Freelancers are ideal for small, budget-constrained tasks like a quick packaging tweak. Agencies offer multidisciplinary teams including strategists, researchers, and designers capable of end-to-end branding, consumer testing, and launch activation. Choose based on project complexity and desired strategic depth.
Agencies track metrics such as aided/unaided brand recall, shelf conversion rates, D2C sales lift, and consumer sentiment pre- and post-launch. Many integrate A/B testing on packaging concepts and monitor retail sell-through to correlate design changes with revenue growth.