Top SEO Companies in the United States
From Silicon Valley’s startup scene to New York’s media market and Austin’s B2B corridor, the United States is home to many of the world’s leading SEO agencies. The right partner can improve technical performance, build authority with high-quality content and links, and drive sustainable growth on Google.
Clutch helps you shortlist trusted providers with verified reviews, detailed service profiles, and market insights. Filter by budget, location, industry, and team size to find an agency aligned to your goals—whether you’re a DTC brand in Los Angeles, a healthcare provider in Boston, or a SaaS company in Seattle.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
See all 26 projectsBurst Digital is an SEO agency that specializes in enhancing digital visibility through services such as Search Engine Optimization and web design. Across their reviews, 100% of clients commend their project management skills and ability to meet deadlines, while 80% highlight their communication and responsiveness. Notably, clients report significant improvements in website ranking and increased conversions post-engagement.
$1,000+$50 - $99 / hr50 - 249Serves United StatesServices provided
See all 52 projectsBoostability is an SEO agency that specializes in enhancing online visibility through organic search optimization and website SEO services. Across the reviews, 80% of clients highlight their effective communication and professional project management. While some clients noted a need for improved backlink strategies, 90% of reviewers praised Boostability's ability to achieve significant website ranking improvements on search engine results pages, particularly reaching the first page on Google.
$1,000+Undisclosed250 - 999Serves United StatesServices provided
See all 147 projectsIntero Digital is an SEO agency renowned for its website SEO services and digital visibility enhancement, offering search optimization, website ranking, and SERP optimization. Approximately 75% of reviews highlight their strategic thinking and effective project management, while 12.5% mention excellent communication. However, 12.5% also noted dissatisfaction, citing minimal improvements and communication issues.
$1,000+$50 - $99 / hr50 - 249Serves United StatesServices provided
See all 113 projectsFunnel Boost Media is a proficient SEO agency specializing in Search Optimization and Digital Visibility Enhancement. Their overall client feedback is overwhelmingly positive, with approximately 100% of reviews highlighting their effective project management, timely communication, and significant improvements in organic search rankings and online visibility. Clients consistently praise their professionalism, responsiveness, and ability to deliver top-notch SEO services that enhance website ranking and drive measurable business outcomes.
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UndisclosedUndisclosed10 - 49Dallas, TX
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DYAD Ventures, a branding agency, specializes in Branding and Print Design. The agency is headquartered in Dallas, Texas.
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UndisclosedUndisclosed10 - 49Idaho Falls, ID
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Founded in 2013, Strive Marketing, a small pay per click company, is headquartered in Idaho Falls, Idaho. Their services include Pay Per Click and Search Engine Optimization.
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Featured
What are Featured Providers?
$1,000+Undisclosed250 - 999Serves United StatesServices provided
See all 447 projectsWebFX is an SEO agency that offers comprehensive digital marketing services, including search engine optimization, pay-per-click management, and website redesign. Overall feedback is mixed; 60% of reviews highlight positive outcomes such as increased organic traffic and improved digital visibility, while others cite inconsistent project management and quality issues, particularly in long-term engagements. They are noted for their strong SEO strategies and responsive communication.
$10,000+$100 - $149 / hr50 - 249Serves United StatesServices provided
See all 64 projectsComrade Digital Marketing Agency is a comprehensive digital marketing firm specializing in SEO and online visibility enhancement, offering services such as website development, content creation, and search engine optimization. Across their reviews, 87% of clients highlight increased website traffic and improved search rankings, while 70% commend their project management and communication. The agency is noted for delivering effective results and maintaining transparent, collaborative client relationships.
$1,000+$50 - $99 / hr50 - 249Serves United StatesServices provided
See all 157 projectsDelante is a specialized SEO agency known for enhancing digital visibility through comprehensive SEO, search engine marketing, and website ranking services. With 100% positive feedback, clients frequently commend Delante for their effective project management, proactive communication, and tailored strategies. Approximately 70% of reviews highlight significant improvements in search rankings and organic traffic, reflecting Delante's success in organic search optimization and digital visibility enhancement.
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UndisclosedUndisclosed10 - 49Lancaster, PA
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PPC company MIND Development & Design, LLC is in Lancaster, Pennsylvania. They focus on Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49North Andover, MA
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TR Design is an Advertising company launched in 1986. The company specializes in Advertising and Branding, and is small.
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UndisclosedUndisclosed10 - 49Rochester, MN
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Corporate Web Services, Inc. Is a SEO agency. In Rochester, Minnesota, the company was launched in 1997. Their team provides Search Engine Optimization and E-Commerce Development.
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UndisclosedUndisclosed10 - 49Denver, CO
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The Social Route is an Advertising company. Based in Denver, Colorado, their team specializes in Advertising and Branding.
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UndisclosedUndisclosed10 - 49Austin, TX
Services provided
Click Metrics, a software development firm, is based in Austin, Texas. They specialize in Custom Software Development and Branding and were established in 2011.
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Featured
What are Featured Providers?
$10,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
See all 25 projectsGatorworks is a comprehensive digital marketing agency specializing in SEO, website design, and digital advertising. Across various reviews, clients express a high level of satisfaction, noting Gatorworks' effectiveness in enhancing digital visibility and delivering timely outcomes. Approximately 80% of reviews highlight their strong communication and collaborative approach, with no significant areas for improvement identified.
$5,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
See all 16 projectsFuel Online is a leading SEO agency specializing in enhancing online visibility and search engine optimization through innovative strategies tailored for AI-driven search. With 100% positive reviews, clients commend their expertise in technical SEO, on-page optimization, and AI-focused strategies. Notably, over 30% reported significant increases in organic traffic and conversions, underscoring their effectiveness in improving digital visibility and achieving measurable business outcomes.
$1,000+$50 - $99 / hr10 - 49Serves United StatesServices provided
See all 1 projectsDigital Spice is a company specializing in website development and SEO services, noted for their strategic content optimization and comprehensive digital visibility enhancement. Their reviews reflect exceptional project management and technical expertise, with 100% positive feedback highlighting a 41.2% organic traffic increase and enhanced online visibility. Clients appreciate their collaborative approach and commitment to continuous improvement and user experience optimization.
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UndisclosedUndisclosed10 - 49Idaho Falls, ID
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Marketably is a SEO services firm. They are headquartered in Idaho Falls, Idaho and have small team. They specialize in Search Engine Optimization and Web Design.
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UndisclosedUndisclosed10 - 49Boise, ID
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Small website development company Net Fusion One, is based in Boise, Idaho. The team provides Web Development and Pay Per Click.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
See all 35 projectsMarketing Link is a distinguished SEO agency specializing in enhancing digital visibility and search optimization through SEO, PPC, and social media strategies. Across its reviews, 100% of clients praise its proactive project management and tangible results, such as reduced CPL by 50% and increased lead volume by 250%. Notably, 90% of reviewers highlight Marketing Link's strategic approach and ability to generate qualified leads.
$1,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
See all 24 projectsFair Marketing is an SEO agency that excels in enhancing digital visibility through strategic search engine marketing and organic search optimization. Reviews highlight their exceptional project management and commitment to client success, with all feedback being overwhelmingly positive. Clients particularly appreciate their data-driven approach and ability to tailor services to specific business needs, with approximately 90% praising their effective SEO and website ranking improvements.
$1,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
See all 9 projectsSites by Sara is a versatile agency specializing in web design, development, and SEO services, enhancing digital visibility for various businesses. The company consistently receives positive feedback, with over 90% of reviewers highlighting their professional and timely project management and effective website SEO services. Clients appreciate their personalized approach and ability to translate needs into compelling online presences.
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UndisclosedUndisclosed10 - 49Anoka, MN
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VantagePoint Marketing, LLC - Minnesota is a SEO services firm. Launched in 1999, their team specializes in Search Engine Optimization and Branding.
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UndisclosedUndisclosed10 - 49Portland, OR
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Deluge Digital Marketing is an Advertising company. The Portland, Oregon-based team focuses on Advertising and Pay Per Click.
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Featured
What are Featured Providers?
$25,000+$150 - $199 / hr50 - 249Serves United StatesServices provided
See all 4 projectsSpinutech is an SEO and digital marketing agency renowned for its expertise in Search Engine Optimization and digital advertising strategies. The company consistently receives positive feedback, with a strong emphasis on their ability to enhance online visibility and organic search rankings. Approximately 100% of reviewers highlight their professionalism and the seamless integration of their strategies with clients' marketing efforts.
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UndisclosedUndisclosed10 - 49Saint Paul, MN
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Launched in 1997, BlueEarth Innovation is an user experience company. The small team focuses on UX/UI Design and Digital Strategy.
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UndisclosedUndisclosed10 - 49Portland, OR
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Trailhead Marketing is a branding firm. Based in Portland, Oregon, the firm specializes in Branding and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Beaverton, OR
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Digital Mark Group is an Advertising company. Founded in 2014, their team provides Advertising and Pay Per Click.
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UndisclosedUndisclosed10 - 49Eugene, OR
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Out of the Box Marketing is a small Content Marketing company located in Eugene, Oregon. Their services include Content Marketing and Email Marketing.
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UndisclosedUndisclosed10 - 49St. George, UT
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Established in 2015, RIZE Marketing Agency is an Advertising company. The agency specializes in Advertising and Content Marketing.
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UndisclosedUndisclosed10 - 49Des Moines, IA
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Viper Consulting Solutions is a web design company. They are headquartered in Des Moines, Iowa, and their services include Web Design and Pay Per Click.
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UndisclosedUndisclosed10 - 49Des Moines, IA
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Canoe There is a web design company. The Des Moines, Iowa-based agency was launched in 2014. Their services include Web Design and Branding.
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UndisclosedUndisclosed10 - 49Saline, MI
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Web design agency Spry Ideas is in Saline, Michigan. They offer Web Design and Graphic Design and were established in 1900.
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UndisclosedUndisclosed10 - 49Westborough, MA
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Backbone Media - Massachusetts, a branding agency, was founded in 1996. They offers Branding and Content Marketing.
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UndisclosedUndisclosed10 - 49Denver, CO
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Located in Denver, Colorado, Marijuana Marketing Gurus is an Advertising company. They specialize in Advertising and Branding and were launched in 2016.
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UndisclosedUndisclosed10 - 49Greenwood Village, CO
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Launched in 2009, Milesbrand Agency is a small Advertising company. Their services include Advertising and Branding.
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UndisclosedUndisclosed10 - 49Spanish Fork, UT
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Grofire is a pay per click company. The small Spanish Fork, Utah-based team focuses on Pay Per Click and Search Engine Optimization. The agency was established in 2010.
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UndisclosedUndisclosed10 - 49Schenectady, NY
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The Creative Advantage, inc. Is a Schenectady, New York-based Event Marketing company. They offer Event Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Peabody, MA
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BlueLuna is a Content Marketing company. The small Peabody, Massachusetts-based team specializes in Content Marketing and E-Commerce Development. The agency was founded in 2004.
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UndisclosedUndisclosed10 - 49Fond du Lac, WI
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In Fond du Lac, Wisconsin, BrownBoots Interactive, Inc. Is a small Logo company. The team specializes in Logo and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Winchester, MA
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Launched in 1979, Doerr Associates is a small Winchester, Massachusetts-based Advertising company. Their team specializes in Advertising and Branding.
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UndisclosedUndisclosed10 - 49Laurel, DE
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Based in Laurel, Delaware, Delmarva Digital is a small custom software development firm. The team focuses on Custom Software Development and Mobile App Development.
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UndisclosedUndisclosed10 - 49Boston, MA
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In Boston, Massachusetts, WebsiteBoston is an e-commerce development firm. Their services include E-Commerce Development and Graphic Design.
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UndisclosedUndisclosed10 - 49Newark, DE
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SocialFrontier Inc is a Content Marketing company. Founded in 2016, the team offers Content Marketing and Digital Strategy. The agency is in Newark, Delaware and Bengaluru, India.
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UndisclosedUndisclosed10 - 49Hockessin, DE
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UpTrend Consulting and Creative is a small branding agency founded in 2003. Their team specializes in Branding and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Douglasville, GA
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Professional Mojo is a branding firm. They were launched in 2008, and their services include Branding and Other Digital Marketing.
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UndisclosedUndisclosed10 - 49Memphis, TN
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Propane Media, LLC, a Digital Strategy company, was founded in 1999. In Memphis, Tennessee, the team provides Digital Strategy and Mobile App Development.
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UndisclosedUndisclosed10 - 49Little Rock, AR
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Advertising company Rev365 was launched in 2015. Located in Little Rock, Arkansas and Portland, Oregon, the team provides Advertising and E-Commerce Development.
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UndisclosedUndisclosed10 - 49Brookfield, WI
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PUK Digital, a small Advertising company, is in Brookfield, Wisconsin. The team specializes in Advertising and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Milwaukee, WI
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Located in Milwaukee, Wisconsin, Mueller Communications, LLC is a PR company. The team provides Public Relations and Content Marketing.
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UndisclosedUndisclosed10 - 49Kuna, ID
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Swan Falls Technology is a small graphic design company. They provide Graphic Design and Web Design and were launched in 2010.
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UndisclosedUndisclosed10 - 49Longwood, FL
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Jumpem is an e-commerce development firm. Launched in 2013, the team provides E-Commerce Development and Pay Per Click.
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UndisclosedUndisclosed10 - 49Woodstock, GA
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Evoklocal is a Content Marketing company. Founded in 2012, the team provides Content Marketing and Pay Per Click. The company is based in Woodstock, Georgia and Plano, Texas.
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UndisclosedUndisclosed10 - 49Greensboro, NC
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Beacon Technologies is an IT managed services company. The Greensboro, North Carolina-based firm was established in 1997. Their services include IT managed services and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Washington, DC
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Digital Advertising Consulting is a Content Marketing company. The team specializes in Content Marketing and Email Marketing, and the company is based in Washington, District of Columbia.
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UndisclosedUndisclosed10 - 49Ooltewah, TN
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The Biggest Nerd is a PPC agency. They specialize in Pay Per Click and Search Engine Optimization and are in Ooltewah, Tennessee.
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UndisclosedUndisclosed10 - 49Bradenton, FL
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Eruptr, an Advertising company, was founded in 2009. They focuses on Advertising and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Woodbridge, VA
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DigiAds360 is a Content Marketing company launched in 2017. Their services include Content Marketing and E-Commerce Development.
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UndisclosedUndisclosed10 - 49Bethesda, MD
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Market Hardware is an Advertising company. The Bethesda, Maryland-based agency was launched in 2003. Their services include Advertising and Email Marketing.
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UndisclosedUndisclosed10 - 49Washington, DC
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MZ Digital Marketing, a Content Marketing company, was founded in 2018. Based in Washington, District of Columbia, the team focuses on Content Marketing and Email Marketing.
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UndisclosedUndisclosed10 - 49Spokane, WA
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Klündt | Hosmer is an Advertising company founded in 1987. The small team offers Advertising and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Spokane, WA
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In Spokane, Washington, Klü Digital is a Digital Strategy company. Their services include Digital Strategy and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Warren, MI
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Rawcodex.com is a software development firm established in 2017. The small team offers Custom Software Development and Email Marketing.
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UndisclosedUndisclosed10 - 49Chicago, IL
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TE+A Marketing is a branding firm established in 1985. The agency focuses on Branding and Market Research, and is small.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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List of the Best SEO Companies in the United States Include:
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$1,000+$150 - $199 / hr10 - 49Oklahoma City, OK
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
90% Search Engine Optimization10% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
50% Search Engine Optimization50% Other -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
45% Search Engine Optimization55% Other -
$10,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
40% Search Engine Optimization60% Other -
$50,000+$300+ / hr50 - 249San Francisco, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
75% Search Engine Optimization25% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$100 - $149 / hr50 - 249Boise, ID
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Search Engine Optimization60% Other -
$1,000+$100 - $149 / hr50 - 249Boca Raton, FL
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
75% Search Engine Optimization25% Other -
$1,000+$100 - $149 / hr10 - 49Tampa, FL
Ability to deliver
39.5/40.019.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$100 - $149 / hr50 - 249Lehi, UT
Ability to deliver
38.9/40.019/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
75% Search Engine Optimization25% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
38.9/40.020/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$50 - $99 / hr50 - 249Los Angeles, CA
Ability to deliver
38.6/40.020/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$100 - $149 / hr50 - 249Chicago, IL
Ability to deliver
37.7/40.017.8/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$150 - $199 / hr2 - 9Anaheim, CA
Ability to deliver
37.6/40.018/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr10 - 49South Jordan, UT
Ability to deliver
38.6/40.019/20 Reviews9.9/10 Clients & Experience9.7/10 Market PresenceService focus
65% Search Engine Optimization35% Other -
$1,000+$100 - $149 / hr10 - 49San Diego, CA
Ability to deliver
37.4/40.017.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Search Engine Optimization20% Other -
$5,000+$100 - $149 / hr10 - 49New York, NY
Ability to deliver
39.3/40.020/20 Reviews9.6/10 Clients & Experience9.7/10 Market PresenceService focus
60% Search Engine Optimization40% Other -
$10,000+$100 - $149 / hr10 - 49Nashville, TN
Ability to deliver
37.1/40.017.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr50 - 249Chicago, IL
Ability to deliver
37/40.017.2/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
80% Search Engine Optimization20% Other -
$5,000+$150 - $199 / hr10 - 49Portland, OR
Ability to deliver
36.9/40.018/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr10 - 49Bend, OR
Ability to deliver
36.8/40.018.6/20 Reviews9.3/10 Clients & Experience8.9/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$300+ / hr2 - 9Austin, TX
Ability to deliver
36.7/40.017.2/20 Reviews9.8/10 Clients & Experience9.7/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr50 - 249Seattle, WA
Ability to deliver
36.5/40.017.2/20 Reviews9.6/10 Clients & Experience9.7/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr10 - 49The Woodlands, TX
Ability to deliver
36.5/40.017/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
75% Search Engine Optimization25% Other -
$1,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
36.8/40.018.4/20 Reviews10/10 Clients & Experience8.4/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$150 - $199 / hr2 - 9Denver, CO
Ability to deliver
36.1/40.017/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
85% Search Engine Optimization15% Other -
$5,000+$150 - $199 / hr10 - 49Seattle, WA
Ability to deliver
36/40.016.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
90% Search Engine Optimization10% Other
Latest SEO Articles
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Clutch Report: 69% of Users Now Use Google Less as AI Reshapes Business Discovery
Businesses invisible to AI risk being left out of the customer journey entirely.
United States SEO Services FAQs
U.S.-based SEO agencies bring deep familiarity with Google’s U.S. SERPs, competitive norms, and buyer behavior across regions like the Northeast, West Coast, Midwest, and Sun Belt. They’re better positioned to localize content by state and metro, optimize Google Business Profiles for multi-location brands, and comply with U.S. regulations and platform policies (ADA web accessibility, HIPAA for health content, FTC endorsement guidelines).
Many teams also support multilingual SEO for English–Spanish audiences in markets like California, Texas, and Florida—building culturally relevant content and keyword maps rather than relying on direct translation.
Typical pricing for U.S.-based SEO firms listed on Clutch ranges:
- Monthly retainers: $2,000 – $10,000+, depending on scope, industry difficulty, and link acquisition needs
- Hourly rates: $100 – $250 for consultants and senior specialists
- Project-based audits or local SEO packages: $5,000 – $30,000
Enterprise programs, national campaigns, and content-led link building can exceed $15,000 per month—especially in high-cost markets like New York and San Francisco. Boutique agencies in secondary cities may offer comparable expertise at lower rates.
U.S.-based SEO companies cover most verticals. Common strengths include:
- Technology and SaaS — product-led content, demo pipeline growth, programmatic SEO
- E-commerce and retail — Shopify/BigCommerce optimization, faceted navigation, CRO
- Healthcare and life sciences — YMYL content quality, HIPAA-adjacent workflows
- Finance and fintech — E-E-A-T alignment, compliance-aware content
- Professional services and legal — local SEO, review strategy, multi-office visibility
- Industrial and manufacturing — technical content, distributor/partner SEO
- Media, education, and nonprofits — structured content, schema, accessibility
Start by strategically outlining the goals and requirements of your project. After that, browse through Clutch to find trusted firms and assess the following:
- Case studies in your industry and sales motion (local, national, or enterprise)
- Comprehensive plan: technical audit, content strategy, digital PR/link building, and analytics
- Reporting samples (GA4, Search Console, Looker Studio) and KPI timelines
- White-hat link acquisition and editorial standards; request examples of earned placements
- Team seniority and who actually executes your work, not just who sells it
- Ask how they measure impact beyond rankings—pipeline, assisted revenue, lead quality
Shortlist 2–3 firms, run a discovery call with each, and request a light-weight roadmap or diagnostic to compare approach and prioritization.
- Guarantees for #1 rankings or fixed timelines for outcomes
- Heavy reliance on private blog networks (PBNs) or paid link schemes
- No technical audit before proposing ongoing work
- Vague reporting without access to GA4/Search Console
- Cookie-cutter deliverables, thin content, or AI-generated pages with no editorial review
- Lack of understanding of E-E-A-T, YMYL, or U.S. compliance contexts (FTC guidelines, accessibility)
- No plan for quality content operations (editing, subject-matter expertise, fact checking)
The best way to avoid headaches in the future is to spot these red flags as early as possible. If you see these traits, take that as a sign and just continue your search.