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Top Naming Companies in the United States

Naming a company, product, or brand is one of the highest-stakes creative decisions a business makes — and it's more technically demanding than it looks. A strong name has to clear trademark searches, work across digital domains, travel across languages and cultures, and still say something meaningful about what you do. The United States has a concentrated cluster of naming specialists, with firms anchored in New York, Los Angeles, San Francisco, and Boston serving clients from early-stage startups to Fortune 500 rebrands.

U.S.-based naming agencies combine linguistic research, trademark screening, and brand strategy into a process that typically runs six to 12 weeks, depending on scope. Clutch verifies every agency through structured client interviews so you can compare firms on actual delivery. Start with global naming companies on Clutch, explore naming companies in New York, or browse U.S. branding agencies if your project extends beyond the name itself.

Ratings Updated: July 7, 2026
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3,728 Companies

Country: United States
Branding Focus: Naming

List of the Top United States Naming Firms

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    River + Wolf Logotype

    River + Wolf

    5.0 84 reviews
    Premier Verified
    $10,000+
    $200 - $300 / hr
    2 - 9
    Serves United States

    Services provided

    100% Branding

    Focus Areas

    100% Naming

    River + Wolf is a branding agency specializing in naming, brand identity development, and corporate branding. The company's reviews highlight their exceptional project management, strategic approach, and ability to deliver distinctive and legally viable brand names. With a 100% satisfaction rate, clients commend their responsiveness, deep strategic thinking, and high-quality outcomes, making them a preferred choice for brand development and visual identity design.

    See all 84 projects

    Reviews mention Puts the customer first

    River + Wolf demonstrates a strong customer-first approach, as evidenced by their thorough engagement with CBIZ during a new product launch. The team dedicated significant time to understanding the client's culture and goals, facilitating effective communication throughout the project. Notably, their founder, Margaret, provided detailed explanations of the proposed names and consistently followed up on client needs. Overall, the sentiment is highly positive, with clients expressing satisfaction and highlighting the company's attention to detail and commitment to client success.
    • Product Naming for Smart Phone Carrier Company
      5.0 Jun 25, 2018

      They were friendly and helpful throughout the entire process, which was quite lengthy and detailed. I trusted her and her team to deliver perfectly. She shared her ideas with us and guided us toward the correct approach. We were made to feel comfortable during the collaboration, and we felt we could trust River + Wolf.

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    • Brand Storytelling for Performing Arts Center
      5.0 Jan 30, 2017

      They helped us have a better understanding of how our brand is changing and what we can do with it. I appreciated their attitude—they wanted to know what they could do to help us succeed. Their team was dedicated and thoughtful. As they led us through this process, we learned more and understood more.

      Read Full Review
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    55 of 58 Naming reviews are 5 stars
    1 new review for Naming in past 6 months
    Less than $10,000 avg. project cost

    Naming Experience

    River + Wolf has received overwhelmingly positive feedback for their Naming services, with over 90% of clients expressing satisfaction. Common themes include their deep strategic thinking, creativity, and thorough trademark screening, with 85% noting the effective communication and project management. Clients particularly appreciate the personalized approach taken by founder Margaret Wolf, who is described as both knowledgeable and responsive. Many clients reported successful outcomes, including strong, distinctive names that align with branding objectives.

    Read Most Recent Review
    69 of 73 Branding reviews are 5 stars
    1 new review for Branding in past 6 months
    $10,000 – $49,000 avg. project cost

    Branding PROJECT HIGHLIGHT

    Naming for Jewelry Co

    5.0 — River + Wolf provided naming services for a jewelry company. The team devised name propositions based on the client's brief and iterated on the suggestions based on the client's feedback. Read more
    Read 73 Reviews

    Average Project Cost Breakdown

    $10,000 to $49,000 (48) Less than $10,000 (9) $50,000 to $199,999 (4)

    What Clients Have Said

    River + Wolf is frequently recognized for delivering good value for the cost of their services. Clients appreciate their responsiveness and thorough project management, often noting that the investment yields high-quality outcomes. For instance, one client highlighted the 'good value for cost' and another mentioned that the pricing fit their budget well. Overall, feedback indicates that clients feel they receive excellent service and results that justify their financial commitment.
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    Catchword Logotype

    Catchword

    5.0 116 reviews
    Premier Verified
    $10,000+
    $300+ / hr
    10 - 49
    Serves United States

    Services provided

    85% Branding
    15% Logo

    Focus Areas

    100% Naming

    Catchword is a branding agency specializing in brand identity development, including creative brand naming, corporate branding, and visual identity design. Across their reviews, 100% of clients praised their creativity and strategic approach. They were consistently noted for delivering on time, with strong project management and excellent communication, emphasizing personalized solutions that align with company values and target market needs.

    See all 116 projects

    Reviews mention Customized support

    Clients have expressed high satisfaction with Catchword's customized support, highlighting their tailored approach to branding. One CEO noted the team's ability to generate names that aligned perfectly with their messaging, stating, "It really felt extremely tailored to our platform." The efficiency of the process and the expertise displayed by team members like Mark and Beth were also praised. Overall, the sentiment is overwhelmingly positive, with no areas for improvement identified.
    • Branding for Fintech Company
      5.0 Jul 5, 2021

      What impressed me the most was the way their name ideas mapped so well to our intended messaging, and how clever the creative work was. There was this sense that the names could only have been created for us and our business. It really felt extremely tailored to our platform, the benefits it provides to our customers, and our intended communication for the brand.

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    45 of 48 Naming reviews are 5 stars
    1 new review for Naming in past 6 months
    $10,000 – $49,000 avg. project cost

    Naming Experience

    Catchword has received overwhelmingly positive feedback for their naming services, with over 90% of clients expressing satisfaction with the creativity and strategic insight they provide. Clients frequently commend their thorough process, which includes extensive name generation—often presenting hundreds of options—and careful trademark screening. Many reviewers highlighted the agency's ability to understand brand identity and market fit, as well as their excellent project management, consistently delivering on time. Overall, Catchword is recognized for their expertise, responsiveness, and collaborative approach, making them a trusted partner for naming initiatives.

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    Average Project Cost Breakdown

    $10,000 to $49,000 (59) $50,000 to $199,999 (33) $200,000 to $999,999 (4) Less than $10,000 (1)

    What Clients Have Said

    Catchword has received positive feedback regarding their overall cost and value for money. Clients appreciate the good value for the cost, as noted by a Head of Marketing who stated they chose Catchword due to their exceptional creativity and competitive pricing. Another client highlighted that while Catchword could be cheaper, the quality of work justified the expense. Overall, clients feel they receive a strong return on investment, with many expressing satisfaction with the results and the thoroughness of the naming process.
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    United States (102) Canada (6) Italy (2) Brazil (1) Germany (1) Ireland (1) Jamaica (1) Japan (1) Singapore (1)
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    The Naming Group Logotype

    The Naming Group

    5.0 24 reviews
    Premier Verified
    Undisclosed
    Undisclosed
    2 - 9
    Serves United States

    Services provided

    100% Branding

    Focus Areas

    85% Naming
    15% Brand strategy

    The Naming Group is a branding agency specializing in brand identity development, brand positioning, and naming strategy. Their reviews reveal a consistent theme of strong alignment with clients' values and strategic objectives, with 100% positive feedback highlighting their analytical approach and collaborative process. Approximately 70% of reviewers emphasize their ability to facilitate decision-making and provide clear, strategic naming solutions that resonate with target audiences.

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    Reviews mention Well-organized projects

    The feedback regarding The Naming Group's project organization is overwhelmingly positive. Clients highlighted their structured approach, which included clear agendas and well-defined deliverables, ensuring efficient collaboration among diverse teams. One client noted their ability to maintain project timelines despite complexity, facilitating alignment among decision-makers. Another praised the comprehensive naming systems overhaul that introduced clarity and consistency, transforming a previously ambiguous process. Overall, clients appreciated The Naming Group's responsiveness and the rigorous frameworks they provided, which enhanced project management efficiency.
    • Branding for Agriculture Company
      5.0 Nov 17, 2023

      The Naming Group team exceeded expectations in process, communication and execution. They pushed our stakeholders to think critically, be aware of personal bias without excluding individual expertise, and guided us through the considerations for product naming on a large stage.

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    • Naming Services for Pharmaceutical Company
      5.0 May 11, 2026

      The Naming Group kept our project on track despite the complexity of coordinating input from a large and busy decision-making team. They came prepared to every stage with a clear agenda and well-structured deliverables, and they were consistently responsive when we needed to move quickly or adjust course. The criteria-first approach they use — aligning on standards before introducing candidates — turned out to be especially valuable for us, because it gave our decision-makers a shared language for evaluating names rather than just reacting to them.

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    • Naming Services for Food & Hospitality Company
      5.0 Apr 8, 2026

      The Naming Group came with a well-defined process and clear goals for each phase, which gave our cross-functional teams a structure we could actually navigate. They were consistently responsive and flexible when our schedules or priorities shifted, and they brought both rigor and patience to a process that required buy-in from a wide range of people with different relationships to naming. When we needed quick turnarounds or had questions outside of scheduled touchpoints, they were always available and thoughtful in their responses.

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    3 of 3 reviews are 5 stars
    3 new reviews for Branding services
    $50,000 – $199,999 avg. project cost

    Reviewed 3 times in the past 6 months

    In the past six months, clients have praised The Naming Group for their structured approach and ability to foster alignment among diverse stakeholders. One client highlighted their analytical method, which transformed naming chaos into clarity, resulting in a coherent naming strategy. Another noted their responsiveness and flexibility in managing complex decision-making processes. Overall, sentiment is overwhelmingly positive, with clients expressing satisfaction and a willingness to engage in further projects, citing effective communication and valuable insights.
    Read 4 Recent Reviews
    9 of 9 Naming reviews are 5 stars
    3 new reviews for Naming in past 6 months
    $50,000 – $199,999 avg. project cost

    Naming Experience

    The Naming Group receives overwhelmingly positive feedback for its naming services, with 95% of reviewers expressing satisfaction. Clients consistently commend the team's expertise in developing clear naming criteria, facilitating collaborative decision-making, and maintaining responsiveness throughout the process. Key themes include effective project management, strategic alignment with client goals, and a structured approach that fosters creativity. Notably, 85% of reviewers highlight the provider's unique ability to blend analytical rigor with creative insights, yielding impactful names that resonate with target audiences.

    Read Most Recent Review

    Average Project Cost Breakdown

    $10,000 to $49,000 (6) $50,000 to $199,999 (2) $200,000 to $999,999 (2)

    What Clients Have Said

    Clients consistently highlight The Naming Group's competitive pricing and excellent value for money. One client noted, 'Pricing fit our budget' and emphasized the 'good value for cost.' Another stated they chose The Naming Group due to 'high ratings' and 'great culture fit.' Overall sentiment reflects satisfaction with the quality of deliverables relative to investment, often describing the experience as both professional and cost-effective.
    Read All Reviews
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  • Toohill Consulting Logotype

    Not yet reviewed

    $5,000+
    $100 - $149 / hr
    2 - 9
    Bloomington, IN

    Services provided

    15% Branding
    40% Web Design
    25% Search Engine Optimization +2
    10% Low/No Code Development
    10% Social Media Marketing

    Focus Areas

    25% Naming
    25% Brand messaging
    25% Brand strategy +1
    25% Corporate identity

    Toohill Consulting is a small Bloomington, Indiana-based web design agency. Their services include Web Design and Search Engine Optimization.

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  • Nakada Design Logotype

    Not yet reviewed

    $5,000+
    $150 - $199 / hr
    2 - 9
    Los Angeles, CA

    Services provided

    20% Branding
    20% Graphic Design
    20% Product Design +2
    20% Social Media Marketing
    20% Web Development

    Focus Areas

    20% Naming
    20% Brand messaging
    20% Brand strategy +2
    20% Corporate identity
    20% Product branding

    Nakada Design is a branding agency. In Los Angeles, California, the firm was established in 2023. Their team provides Branding and Social Media Marketing.

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  • Watson Marketing & Communications Logotype

    Not yet reviewed

    $1,000+
    $150 - $199 / hr
    2 - 9
    McKinney, TX

    Services provided

    10% Branding
    15% Digital Strategy
    15% Graphic Design +5
    15% Pay Per Click
    15% Search Engine Optimization
    15% Web Design
    10% Content Marketing
    5% Marketing Strategy

    Focus Areas

    10% Naming
    30% Brand messaging
    30% Brand strategy +1
    30% Corporate identity

    Watson Marketing & Communications is a McKinney, Texas-based Digital Strategy company. The team specializes in Digital Strategy and Search Engine Optimization.

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  • Howling Hound Marketing Logotype

    Not yet reviewed

    $1,000+
    $100 - $149 / hr
    2 - 9
    Scottsdale, AZ

    Services provided

    40% Branding
    20% Content Marketing
    20% Marketing Strategy +1
    20% Social Media Marketing

    Focus Areas

    20% Naming
    20% Brand messaging
    20% Brand strategy +2
    20% Corporate identity
    20% Product branding

    Howling Hound Marketing, a branding firm, is located in Scottsdale, Arizona. Their services include Branding and Marketing Strategy.

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  • Design Minded Logotype

    Not yet reviewed

    $1,000+
    $200 - $300 / hr
    2 - 9
    New York, NY

    Services provided

    50% Branding
    30% Graphic Design
    10% UX/UI Design +1
    10% Web Design

    Focus Areas

    20% Naming
    50% Brand messaging
    20% Corporate identity +1
    10% Brand strategy

    Design Minded is a branding firm. Their small team of employees is headquartered in New York, New York. Their team focuses on Branding and Graphic Design.

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  • ICONIQ BRANDS Logotype

    Not yet reviewed

    $10,000+
    $150 - $199 / hr
    2 - 9
    Dallas, TX

    Services provided

    50% Branding
    30% Marketing Strategy
    5% Logo +3
    5% Market Research
    5% UX/UI Design
    5% Web Design

    Focus Areas

    20% Naming
    20% Brand messaging
    20% Brand strategy +2
    20% Corporate identity
    20% Product branding

    ICONIQ BRANDS is a branding agency. The small Dallas, Texas-based team provides Branding and Marketing Strategy. The agency was founded in 2022.

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  • Weaver Media Logotype

    Not yet reviewed

    Undisclosed
    Undisclosed
    2 - 9
    Greenville, SC

    Services provided

    50% Branding
    50% Marketing Strategy

    Focus Areas

    20% Naming
    20% Brand messaging
    20% Brand strategy +2
    20% Corporate identity
    20% Product branding

    Weaver Media is a small branding company and Marketing Strategy company headquartered in Greenville, South Carolina. Their services include Branding and Marketing Strategy.

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  • Vibeart Logotype

    Not yet reviewed

    $1,000+
    $50 - $99 / hr
    10 - 49
    Fairfax, VA

    Services provided

    20% Branding
    70% UX/UI Design
    10% Low/No Code Development

    Focus Areas

    40% Naming
    35% Brand strategy
    25% Product branding

    Vibeart is an UX design agency founded in 2022. The team focuses on UX/UI Design and Branding.

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  • Nveil Logotype

    Not yet reviewed

    $1,000+
    $25 - $49 / hr
    50 - 249
    San Francisco, CA

    Services provided

    30% Branding
    35% Product Design
    35% Web Design

    Focus Areas

    20% Naming
    20% Brand messaging
    20% Brand strategy +2
    20% Corporate identity
    20% Product branding

    Web design agency Nveil is based in San Francisco, California and San Francisco, California. They focus on Web Design and Product Design.

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  • OBATA Logotype

    Not yet reviewed

    $5,000+
    $150 - $199 / hr
    10 - 49
    Maplewood, MO

    Services provided

    30% Branding
    15% Web Design
    10% Corporate Photography +5
    10% Graphic Design
    10% Logo
    10% Print Design
    10% Video Production
    5% UX/UI Design

    Focus Areas

    10% Naming
    40% Corporate identity
    20% Brand messaging +2
    20% Brand strategy
    10% Product branding

    OBATA is a Maplewood, Missouri-based branding firm. They focus on Branding and Web Design.

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  • _defyThemAll Logotype

    Not yet reviewed

    $50,000+
    $150 - $199 / hr
    2 - 9
    Greenwood Village, CO

    Services provided

    20% Branding
    20% Advertising
    20% Graphic Design +3
    20% UX/UI Design
    10% Video Production
    10% Web Design

    Focus Areas

    20% Naming
    20% Brand messaging
    20% Brand strategy +2
    20% Corporate identity
    20% Product branding

    _defyThemAll is an Advertising company. Based in Greenwood Village, Colorado, their small team provides Advertising and Branding. The company was launched in 2015.

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  • Ghostpistols Logotype

    Not yet reviewed

    $50,000+
    $200 - $300 / hr
    2 - 9
    Culver City, CA

    Services provided

    30% Branding
    50% Advertising
    10% Broadcast Video +1
    10% Video Production

    Focus Areas

    10% Naming
    40% Brand messaging
    35% Brand strategy +2
    10% Product branding
    5% Corporate identity

    Launched in 2018, Ghostpistols, a small Advertising company, is based in Culver City, California. Their team provides Advertising and Branding.

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  • Well Made Decisions Logotype

    Not yet reviewed

    $25,000+
    $300+ / hr
    2 - 9
    Atlanta, GA

    Services provided

    20% Branding
    30% Business Consulting
    25% Marketing Strategy +4
    10% Market Research
    5% Executive Search
    5% Product Marketing
    5% Recruiting

    Focus Areas

    20% Naming
    25% Corporate identity
    20% Brand strategy +2
    20% Product branding
    15% Brand messaging

    Established in 2020, Well Made Decisions is a Business Consulting company. The small team focuses on Business Consulting and Marketing Strategy.

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  • Nine Labs Logotype

    Not yet reviewed

    $10,000+
    $150 - $199 / hr
    2 - 9
    Atlanta, GA

    Services provided

    20% Branding
    40% UX/UI Design
    20% Digital Strategy +2
    10% Logo
    10% Web Design

    Focus Areas

    25% Naming
    50% Brand strategy
    25% Corporate identity

    Nine Labs is a small Atlanta, Georgia-based UX design company. The team provides UX/UI Design and Branding.

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  • Thought Media Logotype

    5.0 3 reviews
    $5,000+
    $100 - $149 / hr
    10 - 49
    New York, NY

    Services provided

    10% Branding
    30% Web Design
    15% Graphic Design +6
    15% Web Development
    10% Video Production
    5% Content Marketing
    5% Marketing Strategy
    5% Search Engine Optimization
    5% Social Media Marketing

    Focus Areas

    30% Naming
    40% Corporate identity
    20% Brand strategy +1
    10% Brand messaging

    Thought Media est in late 2009. We’ve worked with hundreds of clients all over the world from Canada, the United States, Australia, China, Norway, Dubai, and more! Building Website Designs,

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    New York, NY

    40 Wall St. 28th Floor
    New York, NY 10005

    +18009163864

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  • Multiple Inc. Logotype

    Not yet reviewed

    Undisclosed
    $150 - $199 / hr
    10 - 49
    Chicago, IL

    Services provided

    30% Branding
    15% Print Design
    10% Advertising +5
    10% Content Marketing
    10% Digital Strategy
    10% Web Design
    10% Web Development
    5% Market Research

    Focus Areas

    10% Naming
    30% Brand messaging
    30% Brand strategy +1
    30% Corporate identity

    Multiple Inc. Is a branding firm. Launched in 2013, the team specializes in Branding and Print Design. The agency is located in Chicago, Illinois and.

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  • RUSTY GEORGE Logotype

    Not yet reviewed

    $10,000+
    $150 - $199 / hr
    10 - 49
    Tacoma, WA

    Services provided

    30% Branding
    20% Video Production
    20% Web Design +3
    10% Advertising
    10% Content Marketing
    10% Low/No Code Development

    Focus Areas

    10% Naming
    40% Corporate identity
    25% Brand messaging +1
    25% Brand strategy

    RUSTY GEORGE is a branding agency. In Tacoma, Washington, the company focuses on Branding and Web Design.

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  • Hunt Adkins Logotype

    Not yet reviewed

    $10,000+
    $150 - $199 / hr
    10 - 49
    Minneapolis, MN

    Services provided

    20% Branding
    20% Advertising
    20% Media Planning & Buying +4
    10% Search Engine Optimization
    10% Social Media Marketing
    10% UX/UI Design
    10% Web Design

    Focus Areas

    20% Naming
    20% Brand messaging
    20% Brand strategy +2
    20% Corporate identity
    20% Product branding

    Hunt Adkins is an Advertising company. They specialize in Advertising and Branding and were launched in 1991. The agency is headquartered in Minneapolis, Minnesota.

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  • Perich Advertising + Design Logotype

    Not yet reviewed

    $5,000+
    $100 - $149 / hr
    10 - 49
    Ann Arbor, MI

    Services provided

    30% Branding
    30% Advertising
    20% Digital Strategy +1
    20% Graphic Design

    Focus Areas

    10% Naming
    35% Brand messaging
    35% Brand strategy +1
    20% Corporate identity

    Perich Advertising + Design is a small Advertising company founded in 1987. Their services include Advertising and Branding.

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  • GrowthMode Marketing Logotype

    Not yet reviewed

    Undisclosed
    Undisclosed
    10 - 49
    Woodbury, MN

    Services provided

    20% Branding
    20% Content Marketing
    15% Marketing Strategy +4
    15% Web Development
    10% Email Marketing
    10% Graphic Design
    10% Web Design

    Focus Areas

    20% Naming
    25% Brand messaging
    25% Brand strategy +2
    20% Product branding
    10% Corporate identity

    GrowthMode Marketing is a branding company. The Woodbury, Minnesota-based team offers Branding and Content Marketing.

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  • Baker Web Solutions Logotype

    Not yet reviewed

    $1,000+
    $100 - $149 / hr
    2 - 9
    Midvale, UT

    Services provided

    11% Branding
    15% Public Relations
    11% Event Marketing +6
    11% Market Research
    11% Marketing Strategy
    11% Other Marketing
    10% Advertising
    10% Direct Marketing
    10% Media Planning & Buying

    Focus Areas

    20% Naming
    30% Product branding
    20% Brand messaging +2
    20% Brand strategy
    10% Corporate identity

    Baker Web Solutions is a PR company located in Midvale, Utah. They provide Public Relations and Branding.

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  • Jajo Logotype

    Not yet reviewed

    $10,000+
    $100 - $149 / hr
    10 - 49
    St. Louis, MO

    Services provided

    10% Branding
    10% Email Marketing
    10% Logo +7
    10% Market Research
    10% Pay Per Click
    10% Print Design
    10% Search Engine Optimization
    10% Social Media Marketing
    10% Web Design
    10% Web Development

    Focus Areas

    33% Naming
    34% Brand strategy
    33% Brand messaging

    Jajo, a branding firm, was established in 2003. The team offers Branding and Market Research and is in St. Louis, Missouri.

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  • TrueUniform Logotype

    Not yet reviewed

    $10,000+
    $25 - $49 / hr
    50 - 249
    Phoenix, AZ

    Services provided

    20% Branding
    20% Advertising
    20% Marketing Strategy +2
    20% Print Design
    20% Product Marketing

    Focus Areas

    20% Naming
    20% Brand messaging
    20% Brand strategy +2
    20% Corporate identity
    20% Product branding

    Established in 2010, TrueUniform is an Advertising company. The team provides Advertising and Branding.

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  • J Carcamo & Associates Logotype

    Not yet reviewed

    $1,000+
    Undisclosed
    2 - 9
    Marrero, LA

    Services provided

    25% Branding
    28% Marketing Strategy
    15% Logo +4
    10% Advertising
    10% Content Marketing
    7% Web Design
    5% Translation

    Focus Areas

    25% Naming
    25% Brand messaging
    25% Brand strategy +1
    25% Corporate identity

    Marketing Strategy company J Carcamo & Associates is located in Marrero, Louisiana. They specialize in Marketing Strategy and Branding.

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  • Gamut Logotype

    Not yet reviewed

    $10,000+
    $150 - $199 / hr
    2 - 9
    San Francisco, CA

    Services provided

    40% Branding
    20% Web Development
    10% Graphic Design +3
    10% Print Design
    10% UX/UI Design
    10% Web Design

    Focus Areas

    10% Naming
    50% Corporate identity
    20% Brand strategy +2
    10% Brand messaging
    10% Product branding

    Branding company Gamut provides Branding and Web Development. They are in San Francisco, California.

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  • Sunbird Creative Logotype

    Not yet reviewed

    $10,000+
    $100 - $149 / hr
    2 - 9
    New York, NY

    Services provided

    40% Branding
    20% Web Design
    10% Graphic Design +5
    10% Logo
    5% Content Marketing
    5% Email Marketing
    5% Market Research
    5% Marketing Strategy

    Focus Areas

    10% Naming
    30% Corporate identity
    25% Brand messaging +2
    25% Brand strategy
    10% Product branding

    Sunbird Creative, a branding firm, was founded in 2015. The team offers Branding and Web Design and is headquartered in New York, New York.

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  • Sleeping Giant Creative Logotype

    Not yet reviewed

    Undisclosed
    Undisclosed
    2 - 9
    Indianapolis, IN

    Services provided

    20% Branding
    50% Advertising
    15% Web Design +1
    15% Web Development

    Focus Areas

    30% Naming
    35% Brand messaging
    35% Brand strategy

    Sleeping Giant Creative is an Advertising company. They are in Indianapolis, Indiana. Their team focuses on Advertising and Branding.

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  • Mindful & Good Logotype

    Not yet reviewed

    $25,000+
    $150 - $199 / hr
    2 - 9
    Charlotte, NC

    Services provided

    40% Branding
    30% Packaging Design
    20% Web Design +1
    10% Graphic Design

    Focus Areas

    10% Naming
    30% Product branding
    20% Brand messaging +2
    20% Brand strategy
    20% Corporate identity

    Mindful & Good is a small branding firm established in 2000. Their team focuses on Branding and Packaging Design.

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  • kural design Logotype

    Not yet reviewed

    $5,000+
    $200 - $300 / hr
    2 - 9
    Evanston, IL

    Services provided

    25% Branding
    25% Video Production
    25% Web Design +1
    25% Web Development

    Focus Areas

    25% Naming
    25% Brand messaging
    25% Brand strategy +1
    25% Corporate identity

    Kural design is a branding company. Launched in 2008, their team provides Branding and Video Production.

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  • 3 Waves Agency Logotype

    Not yet reviewed

    Undisclosed
    Undisclosed
    2 - 9
    Virginia Beach, VA

    Services provided

    20% Branding
    20% Corporate Photography
    20% Graphic Design +2
    20% Social Media Marketing
    20% Video Production

    Focus Areas

    30% Naming
    35% Brand strategy
    35% Corporate identity

    3 Waves Agency is a branding company. Their team is headquartered in Virginia Beach, Virginia. The agency offers Branding and Corporate Photography.

    Read more
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  • MBT Marketing Logotype

    Not yet reviewed

    $5,000+
    $50 - $99 / hr
    10 - 49
    Portland, OR

    Services provided

    20% Branding
    20% Direct Marketing
    20% Marketing Strategy +3
    20% Media Planning & Buying
    10% Digital Strategy
    10% Video Production

    Focus Areas

    25% Naming
    25% Brand messaging
    25% Brand strategy +1
    25% Corporate identity

    MBT Marketing is a branding company founded in 2001. The small team offers Branding and Direct Marketing.

    Read more
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  • S. Groner Associates Logotype

    Not yet reviewed

    $5,000+
    $100 - $149 / hr
    10 - 49
    Long Beach, CA

    Services provided

    20% Branding
    20% Digital Strategy
    20% Graphic Design +2
    20% Market Research
    20% Web Design

    Focus Areas

    25% Naming
    25% Brand messaging
    25% Brand strategy +1
    25% Corporate identity

    S. Groner Associates is a branding agency. The Long Beach, California-based company focuses on Branding and Digital Strategy.

    Read more
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  • Mya Kai Creative Logotype

    Not yet reviewed

    $10,000+
    Undisclosed
    10 - 49
    Phoenix, AZ

    Services provided

    25% Branding
    25% Advertising
    25% Web Design +2
    15% Graphic Design
    10% Marketing Strategy

    Focus Areas

    20% Naming
    20% Brand messaging
    20% Brand strategy +2
    20% Corporate identity
    20% Product branding

    Mya Kai Creative is an Advertising company in Phoenix, Arizona. Their services include Advertising and Branding.

    Read more
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  • Patches Studio Logotype

    Not yet reviewed

    $1,000+
    < $25 / hr
    10 - 49
    Passaic, NJ

    Services provided

    25% Branding
    25% Logo
    25% Print Design +1
    25% Product Design

    Focus Areas

    20% Naming
    20% Brand messaging
    20% Brand strategy +2
    20% Corporate identity
    20% Product branding

    Patches Studio is a Passaic, New Jersey-based branding agency. The team specializes in Branding and Product Design.

    Read more
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  • Profile Media Logotype

    5.0 1 review
    $5,000+
    $100 - $149 / hr
    2 - 9
    Fort Lauderdale, FL

    Services provided

    25% Branding
    50% Marketing Strategy
    25% Advertising

    Focus Areas

    10% Naming
    30% Brand messaging
    30% Brand strategy +2
    15% Corporate identity
    15% Product branding

    Profile Media is a branding company specializing in Brand Development, Corporate Identity, and Visual Identity Design. Feedback highlights their flexibility and adaptability, with 100% of reviewers appreciating their responsiveness and timely delivery. Their successful management of social media accounts and digital content led to a notable increase in brand awareness and 28,000 new followers.

    See all 1 projects
    1 of 1 Branding reviews are 5 stars
    $50,000 – $199,999 avg. project cost

    Branding PROJECT HIGHLIGHT

    Social Media & Website Management for Personal Care Company

    5.0 — Profile Media handles all the social media accounts of a personal care firm. The team creates visuals and content for the client to improve their brand awareness. They’ve also created and managed Read more
    Read 1 Review

    Industry Experience

    Profile Media has received positive feedback primarily from the Consumer Products industry, demonstrating expertise in digital content creation, brand awareness, and social media management. Reviewers commend their flexibility, fast response times, and strong communication, which enhance project outcomes. With proven success in increasing brand visibility and engagement, Profile Media is well-suited for clients in consumer-focused sectors seeking effective digital marketing solutions.

    Read All Reviews

    Select Industry to see insights

    Consumer Products

    Average Project Cost Breakdown

    What Clients Have Said

    Clients perceive Profile Media as offering good value for cost, with one client noting the company's alignment with their values and culture as a key factor in their selection. The feedback highlights the company's effective management of social media and web presence, resulting in significant brand awareness growth. Clients appreciate the prompt communication and responsiveness, indicating that the pricing reflects the quality of service provided, with no noted areas for improvement.
    Read All Reviews
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  • LOTUS Logotype

    Not yet reviewed

    $1,000+
    $100 - $149 / hr
    2 - 9
    Los Angeles, CA

    Services provided

    25% Branding
    25% Social Media Marketing
    25% Video Production +3
    10% Digital Strategy
    10% Web Design
    5% Corporate Photography

    Focus Areas

    10% Naming
    40% Brand messaging
    40% Brand strategy +1
    10% Corporate identity

    LOTUS is a branding firm. Founded in 2017, the team provides Branding and Social Media Marketing. The agency is located in Los Angeles, California and McKinney, Texas.

    Read more
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  • Ephemeris Logotype

    Not yet reviewed

    $5,000+
    $100 - $149 / hr
    2 - 9
    York, ME

    Services provided

    20% Branding
    30% Marketing Strategy
    20% Digital Strategy +2
    20% Media Planning & Buying
    10% Advertising

    Focus Areas

    15% Naming
    40% Brand strategy
    25% Product branding +1
    20% Brand messaging

    Ephemeris is a small Marketing Strategy company headquartered in York, Maine. The team focuses on Marketing Strategy and Branding.

    Read more
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  • Monsterly Creative Logotype

    Not yet reviewed

    $1,000+
    $100 - $149 / hr
    2 - 9
    Oklahoma City, OK

    Services provided

    15% Branding
    15% Graphic Design
    15% Search Engine Optimization +4
    15% Social Media Marketing
    15% Video Production
    15% Web Design
    10% Other Digital Marketing

    Focus Areas

    20% Naming
    20% Brand messaging
    20% Brand strategy +2
    20% Corporate identity
    20% Product branding

    Branding company Monsterly Creative was launched in 2019. The team specializes in Branding and Graphic Design.

    Read more
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  • Commerce Puzzle Logotype

    Not yet reviewed

    $5,000+
    Undisclosed
    2 - 9
    Colorado Springs, CO

    Services provided

    50% Branding
    30% Web Design
    20% Search Engine Optimization

    Focus Areas

    10% Naming
    50% Brand strategy
    20% Brand messaging +2
    10% Corporate identity
    10% Product branding

    Commerce Puzzle is a branding agency. Their team is in Colorado Springs, Colorado and offers Branding and Web Design.

    Read more
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  • REBRANDERY Logotype

    Not yet reviewed

    $5,000+
    $50 - $99 / hr
    2 - 9
    Stamford, CT

    Services provided

    20% Branding
    20% Digital Strategy
    20% Mobile App Development +2
    20% Pay Per Click
    20% Web Design

    Focus Areas

    40% Naming
    30% Brand strategy
    30% Corporate identity

    REBRANDERY is a branding firm. The Stamford, Connecticut-based agency offers Branding and Digital Strategy.

    Read more
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  • This/That Logotype

    Not yet reviewed

    $5,000+
    $100 - $149 / hr
    2 - 9
    Denver, CO

    Services provided

    40% Branding
    20% Logo
    20% Web Design +2
    10% Graphic Design
    10% Print Design

    Focus Areas

    20% Naming
    30% Brand strategy
    30% Corporate identity +1
    20% Brand messaging

    This/That is a branding agency. They are headquartered in Denver, Colorado and have small team of experts. Their services include Branding and Logo.

    Read more
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  • iindividual Logotype

    Not yet reviewed

    $10,000+
    $100 - $149 / hr
    2 - 9
    San Francisco, CA

    Services provided

    30% Branding
    10% Content Marketing
    10% Corporate Photography +5
    10% Digital Strategy
    10% Graphic Design
    10% Logo
    10% Social Media Marketing
    10% Web Development

    Focus Areas

    30% Naming
    30% Brand messaging
    30% Brand strategy +2
    5% Corporate identity
    5% Product branding

    Founded in 2019, iindividual is a small branding company. Their services include Branding and Content Marketing.

    Read more
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  • Provisor Marketing Logotype

    Not yet reviewed

    $5,000+
    $200 - $300 / hr
    2 - 9
    Marblehead, MA

    Services provided

    50% Branding
    25% Market Research
    25% Marketing Strategy

    Focus Areas

    10% Naming
    50% Brand strategy
    20% Brand messaging +1
    20% Product branding

    Provisor Marketing is a Marblehead, Massachusetts-based branding company. They provide Branding and Market Research and were launched in 2001.

    Read more
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  • No Plan Logotype

    Not yet reviewed

    $5,000+
    $150 - $199 / hr
    2 - 9
    Takoma Park, MD

    Services provided

    50% Branding
    20% Graphic Design
    10% Logo +2
    10% Packaging Design
    10% Print Design

    Focus Areas

    10% Naming
    55% Corporate identity
    20% Brand strategy +2
    10% Product branding
    5% Brand messaging

    No Plan is a branding firm. Their small team of employees is located in Takoma Park, Maryland. Their team specializes in Branding and Graphic Design.

    Read more
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  • Marcy Clark PR & Events Logotype

    Not yet reviewed

    $1,000+
    $100 - $149 / hr
    2 - 9
    Lafayette, CA

    Services provided

    50% Branding
    50% Public Relations

    Focus Areas

    10% Naming
    50% Brand messaging
    20% Brand strategy +2
    10% Corporate identity
    10% Product branding

    Established in 2014, Marcy Clark PR & Events is a small Lafayette, California-based branding company and PR agency. Their services include Branding and Public Relations.

    Read more
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  • VQ Branding Logotype

    Not yet reviewed

    $5,000+
    $100 - $149 / hr
    2 - 9
    Fort Myers, FL

    Services provided

    50% Branding
    25% Marketing Strategy
    25% Web Design

    Focus Areas

    10% Naming
    50% Brand strategy
    30% Corporate identity +1
    10% Brand messaging

    VQ Branding is a small branding firm established in 2009. Their team provides Branding and Web Design.

    Read more
    View Profile
  • Storyhorse Logotype

    Not yet reviewed

    Undisclosed
    Undisclosed
    2 - 9
    Chicago, IL

    Services provided

    45% Branding
    10% Graphic Design
    10% Logo +7
    5% Market Research
    5% Marketing Strategy
    5% Social Media Marketing
    5% UX/UI Design
    5% Video Production
    5% Web Design
    5% Web Development

    Focus Areas

    10% Naming
    50% Brand messaging
    40% Brand strategy

    Storyhorse, a branding firm, was launched in 1999. The small team focuses on Branding and Graphic Design.

    Read more
    View Profile
  • Nazzal Brothers, Inc. Logotype

    Not yet reviewed

    $1,000+
    Undisclosed
    2 - 9
    Laguna Beach, CA

    Services provided

    25% Branding
    25% Search Engine Optimization
    25% Social Media Marketing +1
    25% Web Development

    Focus Areas

    30% Naming
    40% Product branding
    30% Brand strategy

    Nazzal Brothers, Inc., a branding firm, was established in 2019. They offers Branding and Social Media Marketing.

    Read more
    View Profile
  • Enliven Creative Agency Logotype

    Not yet reviewed

    Undisclosed
    Undisclosed
    2 - 9
    Colorado Springs, CO

    Services provided

    45% Branding
    20% Graphic Design
    20% Print Design +2
    10% Content Marketing
    5% Business Consulting

    Focus Areas

    10% Naming
    25% Brand messaging
    25% Brand strategy +2
    25% Corporate identity
    15% Product branding

    Enliven Creative Agency is a Christiansted, Virgin Islands (U.S.)-based branding firm. They offer Branding and Graphic Design and were established in 2007.

    Read more

    Colorado Springs, CO

    3609 Austin Bluffs Parkway
    Colorado Springs, CO 80918

    2 - 5

    844-628-5496

    See All Locations (2)
    View Profile
  • Hello Robo Logotype

    Not yet reviewed

    $25,000+
    $300+ / hr
    2 - 9
    New York, NY

    Services provided

    35% Branding
    65% UX/UI Design

    Focus Areas

    20% Naming
    20% Brand messaging
    20% Brand strategy +2
    20% Corporate identity
    20% Product branding

    Hello Robo, an user experience company, was established in 2021. The company specializes in UX/UI Design and Branding, and is small.

    Read more
    View Profile

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Clutch Leaders Matrix

Rollover to see company insights or click a company below for more details.

1 Catchword
2 Taillight
3 WANT
4 River + Wolf
5 Tanj
6 Matchstic
7 TUNGSTEN
8 Zinzin
9 Igor Naming Agency
10 The Naming Group
11 Wonsupona
12 DeSantis Breindel
13 Bob's Your Uncle
14 Tenet Partners
15 Contrast & Co.

List of the Top 15 United States Naming Firms

  1. Catchword Logotype

    Catchword

    $10,000+
    $300+ / hr
    10 - 49
    Oakland, CA

    Ability to deliver

    39.8/40.0
    20/20 Reviews
    10/10 Clients & Experience
    9.8/10 Market Presence

    Service focus

    85% Branding
    100% Naming
    15% Other
    View Profile Visit Website
  2. Taillight Logotype

    Taillight

    $10,000+
    $300+ / hr
    10 - 49
    Littleton, CO

    Ability to deliver

    38.9/40.0
    20/20 Reviews
    10/10 Clients & Experience
    8.9/10 Market Presence

    Service focus

    85% Branding
    70% Naming
    15% Other
    View Profile Visit Website
  3. WANT Logotype

    WANT

    $25,000+
    $300+ / hr
    2 - 9
    New York, NY

    Ability to deliver

    38.9/40.0
    19.6/20 Reviews
    10/10 Clients & Experience
    9.3/10 Market Presence

    Service focus

    90% Branding
    60% Naming
    10% Other
    View Profile Visit Website
  4. River + Wolf Logotype

    River + Wolf

    $10,000+
    $200 - $300 / hr
    2 - 9
    New York, NY

    Ability to deliver

    37.5/40.0
    18.4/20 Reviews
    10/10 Clients & Experience
    9.2/10 Market Presence

    Service focus

    100% Branding
    100% Naming
    View Profile Visit Website
  5. Tanj Logotype

    Tanj

    $25,000+
    $200 - $300 / hr
    2 - 9
    New York City, NY

    Ability to deliver

    37.5/40.0
    18.2/20 Reviews
    10/10 Clients & Experience
    9.3/10 Market Presence

    Service focus

    100% Branding
    100% Naming
    View Profile Visit Website
  6. Matchstic Logotype

    Matchstic

    $75,000+
    $200 - $300 / hr
    10 - 49
    Atlanta, GA

    Ability to deliver

    39.8/40.0
    20/20 Reviews
    10/10 Clients & Experience
    9.8/10 Market Presence

    Service focus

    100% Branding
    25% Naming
    View Profile Visit Website
  7. TUNGSTEN Logotype

    TUNGSTEN

    $10,000+
    $200 - $300 / hr
    2 - 9
    Brevard, NC

    Ability to deliver

    36.5/40.0
    16.8/20 Reviews
    10/10 Clients & Experience
    9.7/10 Market Presence

    Service focus

    100% Branding
    100% Naming
    View Profile Visit Website
  8. Zinzin Logotype

    Zinzin

    $10,000+
    Undisclosed
    2 - 9
    Berkeley, CA

    Ability to deliver

    36.2/40.0
    16.4/20 Reviews
    10/10 Clients & Experience
    9.8/10 Market Presence

    Service focus

    100% Branding
    100% Naming
    View Profile Visit Website
  9. Igor Naming Agency Logotype

    Igor Naming Agency

    Undisclosed
    Undisclosed
    2 - 9
    Sausalito, CA

    Ability to deliver

    36.2/40.0
    16.4/20 Reviews
    10/10 Clients & Experience
    9.8/10 Market Presence

    Service focus

    100% Branding
    100% Naming
    View Profile Visit Website
  11. Wonsupona Logotype

    Wonsupona

    $10,000+
    $150 - $199 / hr
    2 - 9
    Denver, CO

    Ability to deliver

    36.8/40.0
    17.2/20 Reviews
    10/10 Clients & Experience
    9.6/10 Market Presence

    Service focus

    70% Branding
    50% Naming
    30% Other
    View Profile Visit Website
  12. DeSantis Breindel Logotype

    DeSantis Breindel

    $75,000+
    $200 - $300 / hr
    10 - 49
    New York, NY

    Ability to deliver

    39.4/40.0
    19.6/20 Reviews
    10/10 Clients & Experience
    9.8/10 Market Presence

    Service focus

    100% Branding
    10% Naming
    View Profile Visit Website
  13. Bob's Your Uncle Logotype

    Bob's Your Uncle

    $50,000+
    $150 - $199 / hr
    10 - 49
    New York, NY

    Ability to deliver

    39.3/40.0
    19.6/20 Reviews
    10/10 Clients & Experience
    9.7/10 Market Presence

    Service focus

    60% Branding
    10% Naming
    40% Other
    View Profile Visit Website
  14. Tenet Partners Logotype

    Tenet Partners

    $75,000+
    $200 - $300 / hr
    10 - 49
    New York, NY

    Ability to deliver

    39.2/40.0
    19.4/20 Reviews
    10/10 Clients & Experience
    9.8/10 Market Presence

    Service focus

    100% Branding
    10% Naming
    View Profile Visit Website
  15. Contrast & Co. Logotype

    Contrast & Co.

    $10,000+
    $150 - $199 / hr
    10 - 49
    Annapolis, MD

    Ability to deliver

    39.2/40.0
    20/20 Reviews
    10/10 Clients & Experience
    9.2/10 Market Presence

    Service focus

    70% Branding
    10% Naming
    30% Other
    View Profile Visit Website
  16. Watson Creative Logotype

    Watson Creative

    $25,000+
    $150 - $199 / hr
    50 - 249
    Portland, OR

    Ability to deliver

    37.5/40.0
    20/20 Reviews
    10/10 Clients & Experience
    7.5/10 Market Presence

    Service focus

    55% Branding
    25% Naming
    45% Other
    View Profile Visit Website
  17. NameStormers Logotype

    NameStormers

    $10,000+
    Undisclosed
    2 - 9
    Austin, TX

    Ability to deliver

    35.5/40.0
    16.8/20 Reviews
    9.8/10 Clients & Experience
    8.9/10 Market Presence

    Service focus

    60% Branding
    100% Naming
    40% Other
    View Profile Visit Website
  18. Anchour Logotype

    Anchour

    $25,000+
    $150 - $199 / hr
    10 - 49
    New Gloucester, ME

    Ability to deliver

    38.7/40.0
    19/20 Reviews
    10/10 Clients & Experience
    9.7/10 Market Presence

    Service focus

    60% Branding
    10% Naming
    40% Other
    View Profile Visit Website
  19. Heirloom Agency Logotype

    Heirloom Agency

    $25,000+
    $200 - $300 / hr
    2 - 9
    Pacifica, CA

    Ability to deliver

    36.7/40.0
    17.2/20 Reviews
    10/10 Clients & Experience
    9.5/10 Market Presence

    Service focus

    100% Branding
    40% Naming
    View Profile Visit Website
  20. MBLM Logotype

    MBLM

    $10,000+
    $100 - $149 / hr
    50 - 249
    New York, NY

    Ability to deliver

    37.8/40.0
    17.8/20 Reviews
    10/10 Clients & Experience
    10/10 Market Presence

    Service focus

    60% Branding
    15% Naming
    40% Other
    View Profile Visit Website
  21. C42D Logotype

    C42D

    $10,000+
    $150 - $199 / hr
    10 - 49
    New York, NY

    Ability to deliver

    38.3/40.0
    18.8/20 Reviews
    10/10 Clients & Experience
    9.5/10 Market Presence

    Service focus

    80% Branding
    10% Naming
    20% Other
    View Profile Visit Website
  22. Spire Agency Logotype

    Spire Agency

    $25,000+
    $150 - $199 / hr
    10 - 49
    Dallas, TX

    Ability to deliver

    38.5/40.0
    19/20 Reviews
    10/10 Clients & Experience
    9.5/10 Market Presence

    Service focus

    55% Branding
    10% Naming
    45% Other
    View Profile Visit Website
  23. Lexicon Branding Logotype

    Lexicon Branding

    Undisclosed
    Undisclosed
    10 - 49
    Sausalito, CA

    Ability to deliver

    33.4/40.0
    16.2/20 Reviews
    9.2/10 Clients & Experience
    7.9/10 Market Presence

    Service focus

    90% Branding
    80% Naming
    10% Other
    View Profile Visit Website
  24. AtticSalt Branding Logotype

    AtticSalt Branding

    $25,000+
    $150 - $199 / hr
    2 - 9
    Scottsdale, AZ

    Ability to deliver

    37.1/40.0
    17.8/20 Reviews
    10/10 Clients & Experience
    9.3/10 Market Presence

    Service focus

    70% Branding
    10% Naming
    30% Other
    View Profile Visit Website
  25. DD.NYC® Logotype

    DD.NYC®

    $10,000+
    $150 - $199 / hr
    50 - 249
    New York, NY

    Ability to deliver

    39.3/40.0
    20/20 Reviews
    10/10 Clients & Experience
    9.3/10 Market Presence

    Service focus

    20% Branding
    15% Naming
    80% Other
    View Profile Visit Website
  26. Blackribbit Logotype

    Blackribbit

    $75,000+
    $200 - $300 / hr
    10 - 49
    Houston, TX

    Ability to deliver

    35.6/40.0
    17.2/20 Reviews
    10/10 Clients & Experience
    8.4/10 Market Presence

    Service focus

    60% Branding
    25% Naming
    40% Other
    View Profile Visit Website
  27. Evviva Brands Logotype

    Evviva Brands

    $10,000+
    $150 - $199 / hr
    10 - 49
    San Francisco, CA

    Ability to deliver

    35.5/40.0
    16.2/20 Reviews
    10/10 Clients & Experience
    9.3/10 Market Presence

    Service focus

    100% Branding
    25% Naming
    View Profile Visit Website
  28. Substance Logotype

    Substance

    $10,000+
    $150 - $199 / hr
    2 - 9
    Chicago, IL

    Ability to deliver

    35.8/40.0
    16.8/20 Reviews
    10/10 Clients & Experience
    9/10 Market Presence

    Service focus

    45% Branding
    50% Naming
    55% Other
    View Profile Visit Website
  29. Jives Media Logotype

    Jives Media

    $1,000+
    $100 - $149 / hr
    10 - 49
    San Francisco, CA

    Ability to deliver

    39.5/40.0
    20/20 Reviews
    10/10 Clients & Experience
    9.5/10 Market Presence

    Service focus

    15% Branding
    20% Naming
    85% Other
    View Profile Visit Website
  30. Traina Logotype

    Traina

    $75,000+
    $150 - $199 / hr
    10 - 49
    San Diego, CA

    Ability to deliver

    36.5/40.0
    17.2/20 Reviews
    10/10 Clients & Experience
    9.3/10 Market Presence

    Service focus

    70% Branding
    10% Naming
    30% Other
    View Profile Visit Website

U.S. Naming Services FAQs

American naming agencies help businesses create names for companies, products, services, sub-brands, and campaigns. A professional naming engagement typically includes:

  • Discovery and brief development
  • Name generation (linguistic, associative, and constructed approaches)
  • Screening and filtering (USPTO database, domain availability, linguistic review)
  • Refinement and testing
  • Final recommendation with strategic rationale

Some U.S. naming firms also offer trademark filing support and brand identity extensions as adjacent services.

The United States has the world's deepest pool of professional naming specialists. U.S.-based firms have direct familiarity with USPTO filing processes and can coordinate with trademark attorneys — a practical advantage if you're building a brand you intend to protect. They also have native fluency in American English's cultural nuances, idioms, and connotations, which matters when naming for a primarily North American market.

According to Clutch pricing data, U.S. naming projects typically range from $5,000 – $15,000 for a focused single-name engagement to $30,000 – $75,000 or more for a comprehensive company rebrand with multiple name directions, extensive legal vetting, and stakeholder testing.

Furthermore, enterprise rebrands at major agencies can run well above $100,000. Most U.S. naming firms price by project rather than by the hour. Before agreeing to any contracts, make sure to request a detailed breakdown of costs and compare pricing with other providers.

The most important filter is process transparency. Ask how many name candidates they'll generate, what their trademark screening covers (U.S.-only vs. international), and whether they include linguistic review.

Furthermore, it’s also crucial to consider their category experience, team structure, client references, and deliverable clarity — confirm exactly how many names you'll receive at each stage and what the revision process looks like. Browse through Clutch’s vetted directories to find proven firms and assess their client reviews to see how they partner with their clients.

  • No trademark screening included
  • Very fast timelines (professional naming takes time)
  • Overpromising availability without legal review
  • No cultural or linguistic review for multi-market brands
  • Inability to share any past work

A naming agency that delivers names without at least a preliminary USPTO knockout search is exposing you to legal risk. Do your due diligence well so you don’t end up with headaches and regrets down the road.

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