Top Micro Influencer Marketing Agencies in the United States
Micro influencer marketing connects brands with highly engaged, niche audiences—and U.S. creators excel across platforms like Instagram, TikTok, YouTube, and LinkedIn. From New York and Los Angeles to Austin, Chicago, and Miami, the United States is home to agencies that blend cultural relevance, data-driven targeting, and FTC-compliant practices to scale awareness and revenue.
Clutch helps you find the right partner by publishing in-depth, verified client reviews and portfolio insights you can trust. Use filters to compare U.S. agencies by budget, industry, platform expertise, location, and services like creator sourcing, briefing, content rights, and paid amplification. Start with our curated list, then zero in on the firms that match your KPIs and timeline.
Explore these additional directories:
• Top Micro Influencer Marketing Companies
• Micro Influencer Marketers in Los Angeles
-
$5,000+$50 - $99 / hr50 - 249Newark, NJ
Services provided
Focus Areas
See all 1 projectsCreatechVision provides a range of services, including Social Media Marketing, mobile app development, and UI/UX design. Across their reviews, clients commend the firm for its technical expertise, commitment to excellence, and effective project management. CreatechVision’s ability to deliver high-quality solutions that enhance operational efficiency and garner positive user feedback is frequently highlighted.
-
$10,000+$150 - $199 / hr10 - 49Anchorage, AK
Services provided
Focus Areas
Innovate is a Marketing Strategy company. The Anchorage, Alaska-based firm provides Marketing Strategy and Social Media Marketing.
Read more -
$5,000+$200 - $300 / hr10 - 49Los Angeles, CA
Services provided
Focus Areas
JS2 PR is a public relations company. They were founded in 2001 and offer Public Relations and Branding.
Read more -
$1,000+< $25 / hr10 - 49Santa Monica, CA
Services provided
Focus Areas
TechiFox - PPC Agency is a PPC agency founded in 2015. Located in Santa Monica, California, the team focuses on Pay Per Click and Content Marketing.
Read more -
$10,000+$100 - $149 / hr50 - 249Denver, CO
Services provided
Focus Areas
Denver Web Design Company is a social media marketing firm. They are in Denver, Colorado, and their services include Social Media Marketing and Web Design.
Read more -
$1,000+$150 - $199 / hr2 - 9Houston, TX
Services provided
Focus Areas
See all 1 projectsOne Tap Media offers comprehensive advertising services, including pre-production planning, production, and post-production for film advertisements. The reviews highlight the company's strong creative vision, effective project management, and innovative approach. Clients appreciate their responsiveness, skilled team, and willingness to experiment with new ideas, resulting in well-received and impactful advertisements.
-
Undisclosed< $25 / hr10 - 49Blackstone, VA
Services provided
Focus Areas
BlueSteak - Amazon & eCommerce Solution Provider is a pay per click company. Their team is located in Blackstone, Virginia and focuses on Pay Per Click and Social Media Marketing.
Read more -
$1,000+< $25 / hr2 - 9Charles City, IA
Services provided
Focus Areas
Rank Arrow is a branding agency. Located in Charles City, Iowa and Stretford, England, the agency specializes in Branding and Social Media Marketing.
Read more -
$1,000+$100 - $149 / hr2 - 9Cincinnati, OH
Services provided
Focus Areas
Scroll Media is a Cincinnati, Ohio-based branding company. They provide Branding and Market Research and were launched in 2023.
Read more -
$1,000+$25 - $49 / hr2 - 9San Francisco, CA
Services provided
Focus Areas
Lub Dub Marketing, a social media marketing agency, was founded in 2023. The small team focuses on Social Media Marketing and Search Engine Optimization.
Read more -
$1,000+$50 - $99 / hr10 - 49Houston, TX
Services provided
Focus Areas
Gain Patients is a Marketing Strategy company. Located in Houston, Texas, the team provides Marketing Strategy and Digital Strategy.
Read more -
UndisclosedUndisclosed2 - 9San Antonio, TX
Services provided
Focus Areas
Embark Marketing, a public relations agency, was established in 2010. The firm offers Public Relations and Marketing Strategy.
Read more -
$1,000+< $25 / hr50 - 249Wilmington, DE
Services provided
Focus Areas
Hire eCom, a social media marketing company, is located in Wilmington, Delaware. Their services include Social Media Marketing and Conversion Optimization.
Read more -
$1,000+$25 - $49 / hr50 - 249Santa Clara, CA
Services provided
Focus Areas
Pathloft is a SEO agency. Located in Santa Clara, California, the team specializes in Search Engine Optimization and Digital Strategy.
Read more -
$5,000+$100 - $149 / hr2 - 9Phoenix, AZ
Services provided
Focus Areas
Whiskey River Media, LLC is a Fractional CMO Services company. They were launched in 2015, and their services include Fractional CMO Services and Media Planning & Buying.
Read more -
$1,000+< $25 / hr50 - 249Los Angeles, CA
Services provided
Focus Areas
See all 2 projectsAt Skylane Solutions, we help businesses grow smarter, faster, and stronger with data-driven digital marketing strategies. From startups to established brands, we provide tailored solutions that
Read more -
$10,000+$100 - $149 / hr10 - 49Boston, MA
Services provided
Focus Areas
CM Communications is a PR company headquartered in Boston, Massachusetts and Boston, Massachusetts. They specialize in Public Relations and Social Media Marketing and were established in 1986.
Read more -
$1,000+$25 - $49 / hr50 - 249Brooklyn, NY
Services provided
Focus Areas
See all 1 projectsParamount Web Studios is recognized for providing comprehensive web design and ecommerce development services, including website design, responsive development, and SEO optimization. Client reviews highlight their exceptional ability to meet tight deadlines, enhance user engagement, and boost conversion rates, although there is a suggestion for more frequent communication updates throughout the project.
-
UndisclosedUndisclosed10 - 49Roswell, GA
Services provided
Focus Areas
Headquartered in دبي, United Arab Emirates and Roswell, Georgia, Magnus Communications is a branding firm. Their services include Branding and Public Relations.
Read more -
Undisclosed$50 - $99 / hr2 - 9Spokane, WA
Services provided
Focus Areas
20 Miles North Web Design is a SEO services firm. They are located in Spokane, Washington and have small team. They offer Search Engine Optimization and Web Design.
Read more -
$1,000+Undisclosed2 - 9Greenville, SC
Services provided
Focus Areas
See all 5 projectsMax DiNatale Digital Marketing is a digital marketing agency specializing in Social Media Marketing and Social Media Strategy. The company consistently delivers positive results, with 100% of reviews highlighting increased brand awareness and social media presence, as well as their creativity, professionalism, and fast communication. Clients commend their innovative approach and exceptional project management, resulting in significant business growth.
-
$5,000+$100 - $149 / hr10 - 49Chicago, IL
Services provided
Focus Areas
Marketing Srbija is a SEO company. They were launched in 2016 and offer Search Engine Optimization and Advertising.
Read more -
UndisclosedUndisclosed10 - 49Sarasota, FL
Services provided
Focus Areas
Advida is a small media planning and buying agency launched in 2010. Their team provides Media Planning & Buying and Social Media Marketing.
Read more -
$10,000+$150 - $199 / hr2 - 9Fort Myers, FL
Services provided
Focus Areas
Cohen Creative Designs is a branding agency. Established in 2013, the firm is in Fort Myers, Florida. Their team specializes in Branding and Public Relations.
Read more -
UndisclosedUndisclosed10 - 49New York, NY
Services provided
Focus Areas
In New York, New York and Los Angeles, California, Relevance International is a PR company. Their services include Public Relations and Social Media Marketing.
Read more -
$1,000+$100 - $149 / hr2 - 9Denver, CO
Services provided
Focus Areas
Jolt Collective is a Marketing Strategy company. Founded in 2021, the firm is located in Denver, Colorado. Their services include Marketing Strategy and Digital Strategy.
Read more -
$1,000+$25 - $49 / hr10 - 49Burlington, VT
Services provided
Focus Areas
Webwise Innoations is a social media marketing company established in 2019. The firm focuses on Social Media Marketing and Email Marketing, and is small.
Read more -
UndisclosedUndisclosed50 - 249New York, NY
Services provided
Focus Areas
Midsize public relations agency Wachsman, is in New York, New York. The team offers Public Relations and Social Media Marketing.
Read more -
$1,000+$100 - $149 / hr50 - 249Buffalo, NY
Services provided
Focus Areas
See all 1 projectsSmarts Deal offers comprehensive technology solutions and consulting services tailored to enhance businesses' digital presence. The reviews highlight their exceptional ability to deliver visually captivating designs that align seamlessly with client objectives, alongside commendable project management and responsiveness. Clients appreciate their creativity and detail-oriented approach, although some suggest more proactive communication could further enhance collaboration.
-
$50,000+Undisclosed2 - 9Pittsburgh, PA
Services provided
Focus Areas
The Motherhood is a branding company. Founded in 2006, the agency offers Branding and Public Relations.
Read more -
$10,000+$100 - $149 / hr2 - 9San Antonio, FL
Services provided
Focus Areas
Digital Lightbridge Marketing Agency is a website development firm based in San Antonio, Florida. They specialize in Web Development and Branding.
Read more -
Undisclosed$25 - $49 / hr10 - 49Elmhurst, IL
Services provided
Focus Areas
JB Fam Solutions is a branding company. Their small team of employees is headquartered in Elmhurst, Illinois. Their team focuses on Branding and Social Media Marketing.
Read more -
$1,000+$150 - $199 / hr2 - 9New York, NY
Services provided
Focus Areas
VooDoo Marketing is a Marketing Strategy company founded in 2023. In New York, New York, the team specializes in Marketing Strategy and Digital Strategy.
Read more -
$1,000+$100 - $149 / hr2 - 9Beacon, NY
Services provided
Focus Areas
Breukelen Strategies, a Marketing Strategy company, was founded in 2021. The team offers Marketing Strategy and Event Marketing and is headquartered in Beacon, New York and Brooklyn, New York.
Read more -
$5,000+$150 - $199 / hr2 - 9Jacksonville, FL
Services provided
Focus Areas
See all 3 projectsPoint Taken Communications is a digital marketing company specializing in social media management and online branding. The company received overwhelmingly positive feedback, with 100% of reviewers praising their ability to secure media placements, increase sales through influencer marketing, and deliver strategies that align with client visions. Reviewers highlighted their prompt communication and adaptable, strategic approach.
-
$5,000+$150 - $199 / hr10 - 49Coral Gables, FL
Services provided
Focus Areas
Launched in 2011, ZAG Creates is a social media marketing agency. Located in Coral Gables, Florida, the team offers Social Media Marketing and Pay Per Click.
Read more -
$5,000+$150 - $199 / hr10 - 49New York, NY
Services provided
Focus Areas
Multi Marketing USA is a social media marketing firm located in New York, New York. They provide Social Media Marketing and Digital Strategy and were founded in 2011.
Read more -
$5,000+$50 - $99 / hr10 - 49Houston, TX
Services provided
Focus Areas
SEO agency Brandistory - Digital Marketing Agency provides Search Engine Optimization and Social Media Marketing. They are headquartered in Houston, Texas and Houston, Texas.
Read more -
UndisclosedUndisclosed10 - 49Charlotte, NC
Services provided
Focus Areas
Digital Kings Networking, LLC is a Charlotte, North Carolina-based social media marketing agency. They offer Social Media Marketing and Content Marketing.
Read more -
$1,000+$150 - $199 / hr10 - 49Bonita Springs, FL
Services provided
Focus Areas
Headquartered in Bonita Springs, Florida and Fogelsville, Pennsylvania, Perfect Six Marketing is a small branding firm. Their services include Branding and Social Media Marketing.
Read more -
$5,000+$150 - $199 / hr10 - 49Wellington, FL
Services provided
Focus Areas
Follow Us Marketing Group is a branding company. The agency is based in Wellington, Florida. Their services include Branding and Public Relations.
Read more -
$1,000+Undisclosed10 - 49St. Louis, MO
Services provided
Focus Areas
Blazeworthy is a web design company based in St. Louis, Missouri. The team offers Web Design and Social Media Marketing.
Read more -
$1,000+$150 - $199 / hr2 - 9Auburn, AL
Services provided
Focus Areas
SEO company Inner Spark Creative was founded in 2014. The agency provides Search Engine Optimization and Media Planning & Buying.
Read more -
$1,000+< $25 / hr10 - 49Severn, MD
Services provided
Focus Areas
Results impact llc is a small Severn, Maryland-based social media marketing company. The team provides Social Media Marketing and Branding.
Read more -
$5,000+$25 - $49 / hr10 - 49Milford Mill, MD
Services provided
Focus Areas
Based in Milford Mill, Maryland, Mohstechnologies is a social media marketing agency. Their services include Social Media Marketing and Web Design.
Read more -
$1,000+$25 - $49 / hr10 - 49New York, NY
Services provided
Focus Areas
The Tradeware, a social media marketing agency, is headquartered in New York, New York. They specialize in Social Media Marketing and Search Engine Optimization.
Read more -
Undisclosed< $25 / hr10 - 49Houston, TX
Services provided
Focus Areas
Advertising company Marketologics was established in 2020. The firm focuses on Advertising and Marketing Strategy, and is small.
Read more -
$1,000+$100 - $149 / hr2 - 9Savannah, GA
Services provided
Focus Areas
Sugoi is a social media marketing agency. They provide Social Media Marketing and Digital Strategy and were launched in 2019.
Read more -
$5,000+$100 - $149 / hr10 - 49Houston, TX
Services provided
Focus Areas
Launched in 2016, ASTOUNDZ - SEO | WEB | PPC| SOCIAL is a SEO services firm. The team offers Search Engine Optimization and Social Media Marketing and is headquartered in Houston, Texas.
Read more -
$1,000+$150 - $199 / hr2 - 9Fort Myers, FL
Services provided
Focus Areas
See all 2 projectsMarket Me More is a Social Media Marketing agency specializing in Social Media Advertising and Campaigns. They were praised for their dedicated team and effective event promotion, achieving significant content impressions. Positive feedback was unanimous, with all reviewers highlighting their commitment and responsive communication.
Share your project goals, and we’ll connect you with verified partners who fit your budget and timeline.
Get My Matches
Tell us what you need — we’ll match you with top agencies in minutes.
Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Top 15 United States Micro Influencer Marketing Companies
-
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
37.4/40.018/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
25% Social Media Marketing25% Micro-Influencer Marketing75% Other -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
45% Social Media Marketing25% Micro-Influencer Marketing55% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Social Media Marketing25% Micro-Influencer Marketing90% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
37.6/40.019.4/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
50% Social Media Marketing20% Micro-Influencer Marketing50% Other -
$25,000+$150 - $199 / hr10 - 49Chattanooga, TN
Ability to deliver
38.9/40.019/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
70% Social Media Marketing20% Micro-Influencer Marketing30% Other -
$5,000+$150 - $199 / hr10 - 49Fishers, IN
Ability to deliver
38.1/40.018.8/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Social Media Marketing25% Micro-Influencer Marketing50% Other -
$10,000+$150 - $199 / hr10 - 49Northfield, IL
Ability to deliver
36.3/40.016.8/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
70% Social Media Marketing25% Micro-Influencer Marketing30% Other -
$100,000+$150 - $199 / hr50 - 249Atlanta, GA
Ability to deliver
33.2/40.016.2/20 Reviews7.9/10 Clients & Experience9/10 Market PresenceService focus
50% Social Media Marketing35% Micro-Influencer Marketing50% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Social Media Marketing25% Micro-Influencer Marketing90% Other -
$1,000+$50 - $99 / hr10 - 49New Orleans, LA
Ability to deliver
36.5/40.016.6/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
20% Social Media Marketing70% Micro-Influencer Marketing80% Other -
$5,000+Undisclosed250 - 999Raleigh, NC
Ability to deliver
35.5/40.016.6/20 Reviews8.9/10 Clients & Experience10/10 Market PresenceService focus
10% Social Media Marketing50% Micro-Influencer Marketing90% Other -
$1,000+$150 - $199 / hr10 - 49Iowa City, IA
Ability to deliver
37.4/40.018.4/20 Reviews9.9/10 Clients & Experience9/10 Market PresenceService focus
35% Social Media Marketing25% Micro-Influencer Marketing65% Other -
$10,000+$100 - $149 / hr10 - 49Los Angeles, CA
Ability to deliver
38.3/40.018.8/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
25% Social Media Marketing25% Micro-Influencer Marketing75% Other -
$1,000+$100 - $149 / hr50 - 249Seattle, WA
Ability to deliver
37.8/40.019/20 Reviews9.4/10 Clients & Experience9.4/10 Market PresenceService focus
20% Social Media Marketing25% Micro-Influencer Marketing80% Other -
$10,000+$25 - $49 / hr50 - 249Houston, TX
Ability to deliver
35.6/40.017.4/20 Reviews9.1/10 Clients & Experience9.1/10 Market PresenceService focus
10% Social Media Marketing50% Micro-Influencer Marketing90% Other -
$5,000+$150 - $199 / hr10 - 49Pittsburgh, PA
Ability to deliver
36.5/40.016.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Social Media Marketing50% Micro-Influencer Marketing90% Other -
$5,000+$150 - $199 / hr10 - 49Seattle, WA
Ability to deliver
34.7/40.016.8/20 Reviews10/10 Clients & Experience7.9/10 Market PresenceService focus
100% Social Media Marketing25% Micro-Influencer Marketing -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
38/40.018.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
20% Social Media Marketing25% Micro-Influencer Marketing80% Other -
$1,000+$100 - $149 / hr50 - 249Reston, VA
Ability to deliver
37.3/40.018/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
20% Social Media Marketing20% Micro-Influencer Marketing80% Other -
$5,000+$200 - $300 / hr10 - 49Atlanta, GA
Ability to deliver
33.5/40.015.6/20 Reviews9.8/10 Clients & Experience8.2/10 Market PresenceService focus
60% Social Media Marketing30% Micro-Influencer Marketing40% Other -
$25,000+$150 - $199 / hr10 - 49San Diego, CA
Ability to deliver
35.5/40.016.4/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
10% Social Media Marketing50% Micro-Influencer Marketing90% Other -
$5,000+$50 - $99 / hr50 - 249Fort Lauderdale, FL
Ability to deliver
33.9/40.018.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
10% Social Media Marketing50% Micro-Influencer Marketing90% Other -
$10,000+$100 - $149 / hr1,000 - 9,999New York, NY
Ability to deliver
32.4/40.016.2/20 Reviews8.4/10 Clients & Experience7.8/10 Market PresenceService focus
10% Social Media Marketing30% Micro-Influencer Marketing90% Other -
$5,000+$150 - $199 / hr10 - 49Orlando, FL
Ability to deliver
33.4/40.016/20 Reviews8.1/10 Clients & Experience9.3/10 Market PresenceService focus
60% Social Media Marketing25% Micro-Influencer Marketing40% Other -
$5,000+$100 - $149 / hr10 - 49Beverly Hills, CA
Ability to deliver
36.7/40.020/20 Reviews8.3/10 Clients & Experience8.4/10 Market PresenceService focus
20% Social Media Marketing25% Micro-Influencer Marketing80% Other -
$1,000+$100 - $149 / hr10 - 49West Chester, PA
Ability to deliver
37.7/40.018.8/20 Reviews9.3/10 Clients & Experience9.6/10 Market PresenceService focus
10% Social Media Marketing25% Micro-Influencer Marketing90% Other -
$10,000+$150 - $199 / hr10 - 49Redondo Beach, CA
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
15% Social Media Marketing30% Micro-Influencer Marketing85% Other -
$5,000+$150 - $199 / hr10 - 49San Francisco, CA
Ability to deliver
34.9/40.017.4/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
10% Social Media Marketing50% Micro-Influencer Marketing90% Other -
$50,000+$200 - $300 / hr10 - 49Bee Cave, TX
Ability to deliver
34.9/40.017/20 Reviews10/10 Clients & Experience7.9/10 Market PresenceService focus
10% Social Media Marketing50% Micro-Influencer Marketing90% Other -
$5,000+$150 - $199 / hr10 - 49Atlanta, GA
Ability to deliver
35.9/40.017.4/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
25% Social Media Marketing25% Micro-Influencer Marketing75% Other
Latest Micro-Influencer Marketing Articles
See all articles
Top 4 Ways to Turn Reddit Engagement into AI-Driven Lead Generation
Capture your audience’s attention and convert them into quality leads by leveraging these AI-driven Reddit SEO best practices.
United States Micro Influencer Marketing FAQs
- Define your project’s desired outcomes and KPIs — i.e., revenue, CAC/ROAS, content volume, retail lift, or brand lift.
- Check niche experience and case studies that mirror your goals and platforms.
- Ask about creator vetting (fraud detection, brand-safety checks), contracting, and FTC compliance.
- Clarify content rights, exclusivity, and whitelisting terms up front.
- Review the measurement stack — UTM strategy, affiliate tracking, promo codes, lift tests, and MMM contribution.
- Confirm paid media integration (creator allowlisting, spark ads) and content repurposing workflows.
- Start with a pilot (6–12 weeks) and a clear test design before scaling.
Browse through Clutch’s directories to find trusted firms and leverage the filters we’ve prepared to streamline your search for the ideal team.
U.S.-based agencies bring proximity to major creator ecosystems (NYC, LA, Austin), time zone alignment, and strong relationships with platforms, talent managers, and retailers. They’re fluent in FTC disclosure rules, brand–safety standards, and usage rights, which protect you during paid social amplification and retail co-op campaigns.
For brands targeting U.S. consumers, localized cultural fluency and region-specific creator networks (e.g., Latinx creators in Miami, outdoor and wellness niches in the Mountain West) elevate authenticity and conversion.
Budgets vary thanks to a multitude of factors, including scope, industry, and platform mix. Based on Clutch’s latest data, most U.S.-based firms charge:
- Monthly retainers: $5,000 – $30,000 for strategy, sourcing, management, and reporting.
- Campaigns: $15,000 – $250,000+ depending on creator count, content formats, and paid amplification.
- Micro creator fees (typically 10K–100K followers): $100 – $1,500 per deliverable, rising with audience quality, exclusivity, and usage rights.
- Add-ons: whitelisting/spark ads, content licensing, and affiliate tech often sit outside base fees.
Expect transparent pricing on creator compensation, agency fees (often 15%–30% of spend), media budgets, and measurement tools.
U.S.-based agencies cover most consumer and select B2B categories, including:
- DTC and e-commerce (fashion, beauty, CPG, home)
- Fitness and wellness
- Gaming and entertainment
- Travel and hospitality
- Food and beverage
- Fintech and financial services
- B2B SaaS (LinkedIn creators, niche newsletters, industry communities)
- Healthcare and medical (with strict compliance and claims review)
Retail sell-in/sell-through support (Amazon, Target, Walmart) and creator licensing for ads are also common.
- “Guaranteed viral” promises or unrealistic ROI claims
- No formal fraud checks (fake followers, engagement pods, AI content)
- Vague briefs, unclear approval cadences, or no content QA
- Hidden fees or murky creator compensation policies
- Overemphasis on vanity metrics without sales or lift measurement
- Weak FTC guidance, missing disclosure language, or sloppy claims review
- No references, limited platform diversity, or one-size-fits-all lists
Never settle for a firm that shows any of these red flags, even if they promise enticing fees or results. Be vigilant and critical when assessing potential partners.