How did you select this vendor and what were the deciding factors?
AIS Media is known in Atlanta to be the most meticulous and knowledgeable about SEO and the almost daily changes with Google and the algorithms within search engines. Their goal is that their clients are found online when someone is searching for that product or service.
They are wonderful to work with because they are attentive, educational and experts. SEO is incredibly challenging and they make it look easy. Plus we know they will make every deadline and reach or exceed the goals set in place.
Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.
We began with a brand strategy and creating a brand platform with positioning and messaging along with updates to their website. AIS did the SEO work on the website by determining the keyword strategy, writing the meta data, H tags and updating the content to adhere to the keyword strategy.
They then put into place a social media strategy to build reach, engagement and impressions for the three audience segments. They currently maintain the social media strategy and continue to build out the search for the client.
How many people from the vendor's team worked with you, and what were their positions?
There are three professionals that worked with our team. Denise Maling, Client Services Zoe Ferqueron, Marketing Content Writer Sam Saidman, Client Success Manager