Top PPC Companies in the United States
Pay-per-click advertising is one of the only marketing channels where you can prove ROI down to the keyword, audience, and creative — but only if the campaigns are built and managed well. The strongest U.S. PPC agencies combine platform certifications (Google Ads, Microsoft, Meta, LinkedIn, TikTok) with the analytical chops to actually optimize: bid strategy, audience structure, creative testing, landing page alignment, and attribution.
Whether you need to launch a paid program from scratch, fix a campaign that's leaking budget, or scale a profitable program into new channels, the right U.S. PPC partner can compress the learning curve and put real money behind decisions that compound. Clutch helps you compare top U.S. PPC companies through verified client reviews, service breakdowns, and pricing data. Filter by budget, industry, and platforms, and explore related directories:
9,943 Companies
List of the Best U.S. Pay Per Click Agencies and PPC Management Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Serves United StatesServices provided
60% Pay Per Click10% Advertising10% Conversion Optimization +2 services10% Search Engine Optimization10% Social Media MarketingSee all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, including Google Ads and Search Engine Marketing. Reviews highlight their expertise in optimizing Campaigns to enhance lead generation and conversion rates. With a 100% positive feedback rate, clients commend their data-driven strategies and exceptional project management, resulting in consistent growth and reduced cost per acquisition. Their collaborative and responsive approach fosters strong client relationships.
Reviews mention Establish clear expectations
Client feedback regarding KlientBoost's establishment of clear expectations is mixed. While some clients appreciated the consistent communication and tailored plans, as seen in the first review where weekly meetings were highlighted, others expressed dissatisfaction. A notable instance involved a client who felt that unrealistic expectations led to a significant return on investment failure, indicating a lack of alignment on goals. Overall, the sentiment varies, with some praising the agency's responsiveness and others criticizing their strategic decisions.-
SEO & PPC Services for CPaaS Company
5.0 Jan 28, 2021During weekly conferences, the KlientBoost team would keep record of ROI using a shared Google Sheets document (plus we still had access to our Adwords dashboard) so we were all abreast of the results. The entire KlientBoost team has been extremely responsive to emails and video conferencing requests throughout the relationship.
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Paid Advertising for Growth Advisor
5.0 Dec 15, 2020They actually give you access to their project management tool so you can see all activity and winning/losing experiments while also seeing which futures testing ideas are in the pipeline. What they say and what they do are the same thing. Goals get hit on time or sooner.
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7 of 7 reviews are 5 stars4 new reviews for Pay Per Click services$10,000 – $49,000 avg. project costRead 7 Recent ReviewsReviewed 7 times in the past 6 months
Recent reviews for KlientBoost reflect a consistently positive sentiment, emphasizing their excellent project management, responsiveness, and data-driven approach. Clients noted significant improvements in lead generation and conversion rates, with one stating, "We’ve seen a consistent upward trend in high-quality lead volume every single month." Additionally, their ability to adapt quickly to changing priorities was highlighted. Minor feedback suggested improvements in onboarding pace, but overall, clients praised the team's professionalism and collaborative spirit.Was this helpful?
184 of 224 Pay Per Click reviews are 5 stars4 new reviews for Pay Per Click in past 6 months$10,000 – $49,000 avg. project costRead 224 ReviewsPay Per Click PROJECT HIGHLIGHT
SEO & PPC for Retail Company
5.0 — A retail company has hired KlientBoost for SEO and PPC. The team works on Facebook ad analysis and testing, keyword sweeps, budget management, and paid campaigns. Read moreWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Feedback from clients regarding KlientBoost highlights a strong sentiment towards their cost-effectiveness and value for money. Many clients noted significant reductions in cost per acquisition (CPA) and increased return on ad spend (ROAS), with one client reporting a 54% increase in click-through rates and a 30% increase in ROAS. However, some feedback indicated that initial onboarding could be improved for clarity. Overall, clients appreciate the transparent communication and the proactive approach of the KlientBoost team in optimizing campaigns.Was this helpful?
$5,000+$100 - $149 / hr50 - 249Serves United StatesServices provided
70% Pay Per Click10% Ecommerce Marketing10% Search Engine Optimization +1 service10% Social Media MarketingSee all 365 projectsDisruptive Advertising is a digital marketing agency specializing in Pay-Per-Click advertising, Google Ads, and Search Engine Marketing. Their reviews show a 90% positive feedback rate, highlighting their expertise in optimizing PPC campaigns and enhancing ROI. Clients appreciate their personalized approach, strategic insights, and reliable communication, though some large-budget clients reported dissatisfaction with campaign execution and cost management.
152 of 181 Pay Per Click reviews are 5 stars5 new reviews for Pay Per Click in past 6 months$10,000 – $49,000 avg. project costRead 181 ReviewsPay Per Click PROJECT HIGHLIGHT
Lead Generation for Software Company
5.0 — Disruptive Advertising manages a software company's Google and Microsoft Ads campaigns. The team provides bid strategy optimization, budget management, ad copy and landing page recommendations, and Read moreWas this helpful?
Industry Experience
Disruptive Advertising has demonstrated expertise across diverse industries including Advertising & Marketing, Financial Services, Education, Automotive, and Retail. Positive feedback highlights their strategic approach, effective communication, and measurable impacts, such as increased lead generation and improved ROI. In sectors like Advertising & Marketing and Financial Services, clients noted significant growth in leads and sales. Overall sentiment is overwhelmingly favorable, making them a strong fit for companies seeking robust advertising solutions.
Read All ReviewsSelect Industry to see insights
Healthcare Retail Legal Nonprofit Engineering Insurance eCommerce Advertising & marketing Design Consumer Products Other Industry Manufacturing Food & Beverages Gaming Business services Construction Wellness & Fitness Beauty & Cosmetics Energy & natural resources IT Services Hospitality & leisure Consulting Human Resources Real estate Media Chemicals & Biotechnology Arts, entertainment & music Gambling Transportation Pharmaceuticals Information technology Sports Government Environmental Services Telecommunications Financial services Education Software Other industries AutomotiveWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients generally view Disruptive Advertising as providing good value for money, with many noting their effective cost management and impressive results. For instance, one client highlighted a 42% increase in sales year-over-year, while another reported a consistent return on ad spend of 3-4x. However, a few reviews indicated dissatisfaction with pricing relative to results, particularly when performance did not meet expectations. Overall, the sentiment leans positive, with a strong emphasis on the agency's commitment to achieving client goals.Was this helpful?
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$1,000+$100 - $149 / hr50 - 249Serves United StatesServices provided
50% Pay Per Click25% Social Media Marketing20% Search Engine Optimization +1 service5% CRM Consulting and SISee all 81 projectsBlack Propeller is a Pay-Per-Click advertising agency specializing in Google Ads and paid search services. The agency is praised for its strong communication, timely delivery, and expertise in PPC management, as noted by over 70% of reviewers. While most clients report positive experiences, citing successful ad spend management and effective strategy implementation, about 20% highlight concerns regarding communication and project execution.
Reviews mention Open to feedback
Clients have expressed that Black Propeller is notably open to feedback, valuing client input while also providing expert guidance. One client highlighted their responsiveness and ability to incorporate feedback, stating they appreciate the balance between client ideas and proven strategies. However, there is a suggestion for the team to enhance creativity and proactively explore innovative approaches to improve results, indicating a desire for more dynamic brainstorming during project discussions.-
PPC & Conversion Rate Optimization for Real Estate Company
5.0 Apr 20, 2024I appreciate how they proactively bring things to us to improve our business and are open to new ideas.
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PPC & Social Media Marketing for Fitness Company
4.5 Jan 3, 2024They are open to your feedback and ideas and thoughts but also don't mind standing firm on something they know is best for the results.
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PPC Campaign Management for Flooring Retailer
5.0 Feb 17, 2020We exchange ideas and their team provides updates. They’re always there to listen well. Their team's open to our suggestions.
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Nationwide PPC Campaign for Building Materials Company
5.0 Sep 6, 2019Black Propeller never comes to us without a way to accomplish a goal. They never back down when something doesn’t work, instead, we readjust and move forward. Their availability, openness to criticism, and honesty are the things we like most about working with them.
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59 of 66 Pay Per Click reviews are 5 stars7 new reviews for Pay Per Click in past 6 months$50,000 – $199,999 avg. project costRead 66 ReviewsPay Per Click PROJECT HIGHLIGHT
Google PPC Marketing Services for Luggage Manufacturer
5.0 — Black Propeller provides Google-focused PPC marketing services for a military luggage manufacturer. The team is helping the client increase their ad spend while also boosting their ROAS. They also Read moreWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients generally perceive Black Propeller as offering good value for money, citing competitive pricing and effective results. One client highlighted their 'excellent upfront sales experience' and noted that their pricing fit within budget constraints. However, some reviews mentioned dissatisfaction due to unmet expectations regarding cost and performance. Overall, sentiment is mixed, with several clients emphasizing the importance of clear communication and realistic goal-setting to maximize value.Was this helpful?
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$5,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
90% Pay Per Click10% Conversion OptimizationSee all 48 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, including Google Ads management and online ad campaigns. With 100% positive feedback, clients praise ATRA’s expertise in PPC strategy and project management, highlighting their responsiveness and ability to tailor solutions that enhance ROI and lead quality. About 60% of reviews mention their effective communication and alignment with client goals.
Reviews mention Professional
Client feedback consistently highlights Megethos's professionalism and responsiveness. One client noted their 'high level of trust' due to Megethos's preparedness and timely communication, often receiving responses within hours. Another client emphasized their 'professional, responsive, and team-oriented' approach, fostering effective teamwork through biweekly meetings. Overall, the sentiment is overwhelmingly positive, reflecting satisfaction with their ability to manage projects efficiently and deliver quality results.-
PPC Services for Digital Marketing Company
5.0 Apr 1, 2024Megethos was always on-time with their deliverables. We almost always heard back on the same business day, and usually within 3-4 hours. They always showed up to client meetings and were prepared. We were also always impressed with their level of professionalism and how friendly/relatable they were to our clients.
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Digital Marketing for Church
5.0 Jan 19, 2023Biweekly meetings created a great environment for exchange of ideas and feedback. Megethos was very professional, responsive, and team-oriented.
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3 of 3 reviews are 5 stars3 new reviews for Pay Per Click services$200,000 – $999,999 avg. project costRead 3 Recent ReviewsReviewed 3 times in the past 6 months
Recent reviews of ATRA reflect a highly positive sentiment, highlighting their exceptional project management and responsiveness. Clients commend ATRA for achieving significant results, such as a 20-40% increase in ad spend efficiency and improved lead quality through refined PPC strategies. Notably, one client praised their proactive communication and tailored solutions, while another emphasized their superior understanding of PPC strategy. Areas for improvement are minimal, with clients expressing satisfaction with ATRA's hands-on approach and performance.Was this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Client feedback indicates that ATRA provides substantial value for money, with many clients highlighting their effective pricing models and return on investment. For instance, one client noted a 300% increase in ROAS while another reported a cost-per-lead reduction from $30 to $7. Reviewers consistently praised ATRA's proactive communication and project management, emphasizing their ability to stay within budget while delivering measurable results. Overall, clients express high satisfaction with the company's cost-effectiveness and strategic insights.Was this helpful?
More responsive than most other service providers
Get in TouchATRA is very responsive
They are a great candidate to start a conversation with. Send them a short message or project inquiry.Was this helpful?
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UndisclosedUndisclosed2 - 9Fort Wayne, IN
Services provided
20% Pay Per Click20% Advertising20% Conversion Optimization +2 services20% Digital Strategy20% Marketing StrategyST Digital, a small Advertising company, is headquartered in Fort Wayne, Indiana and Indianapolis, Indiana. The team provides Advertising and Marketing Strategy.
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$5,000+$100 - $149 / hr10 - 49Philadelphia, PA
Services provided
20% Pay Per Click45% Search Engine Optimization15% Content Marketing +2 services10% Conversion Optimization10% Web DesignMajux is a SEO services firm located in Philadelphia, Pennsylvania. They provide Search Engine Optimization and Pay Per Click.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Serves United StatesServices provided
60% Pay Per Click10% Advertising10% Conversion Optimization +2 services10% Search Engine Optimization10% Social Media MarketingSee all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, including Google Ads and Search Engine Marketing. Reviews highlight their expertise in optimizing Campaigns to enhance lead generation and conversion rates. With a 100% positive feedback rate, clients commend their data-driven strategies and exceptional project management, resulting in consistent growth and reduced cost per acquisition. Their collaborative and responsive approach fosters strong client relationships.
Reviews mention Establish clear expectations
Client feedback regarding KlientBoost's establishment of clear expectations is mixed. While some clients appreciated the consistent communication and tailored plans, as seen in the first review where weekly meetings were highlighted, others expressed dissatisfaction. A notable instance involved a client who felt that unrealistic expectations led to a significant return on investment failure, indicating a lack of alignment on goals. Overall, the sentiment varies, with some praising the agency's responsiveness and others criticizing their strategic decisions.-
SEO & PPC Services for CPaaS Company
5.0 Jan 28, 2021During weekly conferences, the KlientBoost team would keep record of ROI using a shared Google Sheets document (plus we still had access to our Adwords dashboard) so we were all abreast of the results. The entire KlientBoost team has been extremely responsive to emails and video conferencing requests throughout the relationship.
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Paid Advertising for Growth Advisor
5.0 Dec 15, 2020They actually give you access to their project management tool so you can see all activity and winning/losing experiments while also seeing which futures testing ideas are in the pipeline. What they say and what they do are the same thing. Goals get hit on time or sooner.
Read Full Review
Was this helpful?
7 of 7 reviews are 5 stars4 new reviews for Pay Per Click services$10,000 – $49,000 avg. project costRead 7 Recent ReviewsReviewed 7 times in the past 6 months
Recent reviews for KlientBoost reflect a consistently positive sentiment, emphasizing their excellent project management, responsiveness, and data-driven approach. Clients noted significant improvements in lead generation and conversion rates, with one stating, "We’ve seen a consistent upward trend in high-quality lead volume every single month." Additionally, their ability to adapt quickly to changing priorities was highlighted. Minor feedback suggested improvements in onboarding pace, but overall, clients praised the team's professionalism and collaborative spirit.Was this helpful?
184 of 224 Pay Per Click reviews are 5 stars4 new reviews for Pay Per Click in past 6 months$10,000 – $49,000 avg. project costRead 224 ReviewsPay Per Click PROJECT HIGHLIGHT
SEO & PPC for Retail Company
5.0 — A retail company has hired KlientBoost for SEO and PPC. The team works on Facebook ad analysis and testing, keyword sweeps, budget management, and paid campaigns. Read moreWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Feedback from clients regarding KlientBoost highlights a strong sentiment towards their cost-effectiveness and value for money. Many clients noted significant reductions in cost per acquisition (CPA) and increased return on ad spend (ROAS), with one client reporting a 54% increase in click-through rates and a 30% increase in ROAS. However, some feedback indicated that initial onboarding could be improved for clarity. Overall, clients appreciate the transparent communication and the proactive approach of the KlientBoost team in optimizing campaigns.Was this helpful?
$5,000+$50 - $99 / hr2 - 9Serves United StatesServices provided
60% Pay Per Click15% Search Engine Optimization15% Web Design +1 service10% Direct MarketingSee all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
Reviews mention Unique expertise
Clients express strong satisfaction with PPC Force's unique expertise, particularly highlighting their talent and effective PPC services. One Managing Director noted that their lead generation efforts significantly improved, with a 30% reduction in cost per lead and a 50% decrease in cost per acquisition. The feedback emphasizes the company's commitment to delivering results on time and exceeding client expectations, reinforcing their reputation for excellence in the industry.-
PPC Services for Real Estate Investment Firm
5.0 Nov 4, 2024What did you find most impressive or unique about this company? The people and their talent in this industry.
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5 of 5 Pay Per Click reviews are 5 stars2 new reviews for Pay Per Click in past 6 months$50,000 – $199,999 avg. project costRead 5 ReviewsPay Per Click PROJECT HIGHLIGHT
Website Dev & PPC Services for Real Estate Investing Company
5.0 — PPC Force was hired by a real estate investment company to build a website. The team was responsible for ensuring the website generated improved conversion rates and more PPC leads. Read moreWas this helpful?
Industry Experience
PPC Force has predominantly served the real estate industry, receiving positive feedback for their effectiveness in driving lead generation, improving ROI, and lowering acquisition costs. Clients highlighted their strong project management, timely responses, and deep understanding of business needs. Additionally, they have experience in the advertising and marketing sector, where they successfully enhanced client marketing outcomes. Overall, their expertise aligns well with clients in real estate and marketing, making them a valuable partner in these domains.
Read All ReviewsSelect Industry to see insights
Real estate Advertising & marketingWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients consistently highlight PPC Force's cost-effectiveness and value for money. One client noted a 50% reduction in cost per acquisition, while another emphasized that their pricing fit within budget and provided good value. Overall, feedback reflects strong satisfaction with the return on investment and the quality of leads generated, reinforcing the company's reputation for delivering high-value services at competitive rates.Was this helpful?
$10,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
10% Pay Per Click20% Digital Strategy20% Search Engine Optimization +4 services20% Web Design10% Logo10% Social Media Marketing10% Web DevelopmentSee all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click advertising and search engine marketing. Based on reviews, 100% of clients highlight their exceptional project management, timely delivery, and client-focused approach. Additionally, reviewers commend their efforts in enhancing SEO rankings and generating high-quality leads, with 50% mentioning innovation and value-driven solutions.
1 of 1 reviews is 5 starsUnknown avg. project costRead 2 Recent ReviewsReviewed 1 time in the past 6 months
In the past six months, client feedback for Gatorworks has been overwhelmingly positive. A VP from Alford Safe and Lock Co. noted significant improvements in website design, SEO, and ad campaigns, resulting in a noticeable increase in business inquiries. Clients appreciate the team's quick delivery and friendly approach, stating they feel treated like family. No areas for improvement were identified, indicating strong client satisfaction and effective service delivery.Was this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Client feedback regarding Gatorworks highlights a strong sentiment of value for money. Clients consistently note their competitive pricing and high-quality service, with one stating Gatorworks provided 'good value for cost.' Another client emphasized the 'great culture fit' and transparency in pricing. Many reviews reflect satisfaction with the outcomes, such as increased website traffic and lead generation, further reinforcing the perception of cost-effectiveness. Overall, clients view Gatorworks as a reliable partner that delivers significant results for their investment.Was this helpful?
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$5,000+$50 - $99 / hr10 - 49Austin, TX
Services provided
20% Pay Per Click40% Digital Strategy20% Search Engine Optimization +1 service20% Web DesignGeek Powered Studios is a Digital Strategy company headquartered in Austin, Texas. Launched in 2009, the team focuses on Digital Strategy and Pay Per Click.
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$5,000+$100 - $149 / hr10 - 49Fort Lauderdale, FL
Services provided
20% Pay Per Click20% Search Engine Optimization20% Social Media Marketing +3 services20% Web Design10% Email Marketing10% LogoExults is a PPC company. Their small team is in Fort Lauderdale, Florida and offers Pay Per Click and Search Engine Optimization. The firm was launched in 2005.
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$5,000+$50 - $99 / hr10 - 49Shreveport, LA
Services provided
20% Pay Per Click20% Content Marketing20% Conversion Optimization +2 services20% Search Engine Optimization20% Web DevelopmentDigital Logic is a Content Marketing company located in Shreveport, Louisiana. Established in 2016, the team offers Content Marketing and Conversion Optimization.
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UndisclosedUndisclosed10 - 49Scarborough, ME
Services provided
20% Pay Per Click20% E-Commerce Development20% Other Digital Marketing +2 services20% Search Engine Optimization20% Web DevelopmentHall_ is an e-commerce development company launched in 1999. The small team provides E-Commerce Development and Other Digital Marketing.
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$5,000+$150 - $199 / hr10 - 49Ocala, FL
Services provided
20% Pay Per Click20% Social Media Marketing20% Web Design +5 services10% Ecommerce Marketing10% Email Marketing10% Search Engine Optimization5% Content Marketing5% Marketing StrategyNetSource Technologies is a social media marketing company. Located in Ocala, Florida, the firm specializes in Social Media Marketing and Pay Per Click.
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Undisclosed$150 - $199 / hr10 - 49Bend, OR
Services provided
20% Pay Per Click20% E-Commerce Development20% Mobile App Development +2 services20% Search Engine Optimization20% Social Media MarketingSmartz, an e-commerce development firm, was founded in 2002. The team provides E-Commerce Development and Mobile App Development.
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$1,000+$100 - $149 / hr10 - 49Union, KY
Services provided
20% Pay Per Click20% Mobile App Development20% Search Engine Optimization +2 services20% Social Media Marketing20% Web DesignTotal Quality Media is a social media marketing firm. Based in Union, Kentucky, the agency was founded in 2018. Their services include Social Media Marketing and Search Engine Optimization.
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Undisclosed$150 - $199 / hr10 - 49Hillsboro, OR
Services provided
20% Pay Per Click30% Search Engine Optimization20% Web Design +4 services10% Digital Strategy10% Social Media Marketing5% Email Marketing5% Video MarketingWEO Media - Dental Marketing is a SEO agency. They were established in 2009, and their services include Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9Eagle, ID
Services provided
10% Pay Per Click10% Content Marketing10% Digital Strategy +9 services10% Graphic Design10% Search Engine Optimization10% Social Media Marketing10% Video Production10% Web Design5% Email Marketing5% Logo5% Print Design5% Product DesignSocial Pickle Media is a Digital Strategy company. Their team is headquartered in Eagle, Idaho. The firm specializes in Digital Strategy and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9Denver, CO
Services provided
15% Pay Per Click30% Search Engine Optimization20% Social Media Marketing +4 services15% Web Design10% Digital Strategy5% Graphic Design5% Video ProductionSee all 2 projectsMedia Saga Social SEO offers SEO, social media management, website development, and digital marketing services. The overall feedback from clients highlights their effectiveness in improving online presence, exceptional customer care, and dedication to achieving results. Clients have reported significant improvements in social media engagement, website performance, and business growth due to their services.
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$1,000+$25 - $49 / hr2 - 9New York, NY
Services provided
20% Pay Per Click20% Ecommerce Marketing20% Social Media Marketing +2 services20% UX/UI Design20% Web DesignLes Creatifs Studio, a social media marketing firm, was established in 2024. Based in Gurugram, India and New York, New York, the team specializes in Social Media Marketing and Pay Per Click.
Read moreSee All Locations (2)New York, NY
369 Lexington Ave 3rd Floor #353
New York, NY 100172 - 5
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$5,000+$100 - $149 / hr2 - 9Watkinsville, GA
Services provided
20% Pay Per Click40% Search Engine Optimization20% Web Design +1 service20% Web DevelopmentWebsite Genii is a SEO services firm. Launched in 2016, the team provides Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9New York, NY
Services provided
10% Pay Per Click20% Branding20% Search Engine Optimization +3 services20% Social Media Marketing20% Web Design10% Graphic DesignEstablished in 2015, AG2 DIGITAL, LLC is a branding agency. The team specializes in Branding and Search Engine Optimization.
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$10,000+$100 - $149 / hr50 - 249New York, NY
Services provided
10% Pay Per Click20% Custom Software Development20% Digital Strategy +5 services15% AI Consulting10% Branding10% Low/No Code Development10% Web Design5% Social Media MarketingMCD Partners is a Digital Strategy company. Located in New York, New York and Chicago, Illinois, their team provides Digital Strategy and Custom Software Development.
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$1,000+$50 - $99 / hr10 - 49Los Angeles, CA
Services provided
10% Pay Per Click10% Conversion Optimization10% Digital Strategy +9 services10% Marketing Strategy10% Media Planning & Buying10% Search Engine Optimization10% Web Design10% Web Development5% Branding5% Email Marketing5% Graphic Design5% LogoEWM NOW is a Conversion Optimization company. Their small team is based in Los Angeles, California and offers Conversion Optimization and Digital Strategy. The agency was launched in 2018.
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$5,000+$150 - $199 / hr10 - 49St. Petersburg, FL
Services provided
25% Pay Per Click25% Back Office Outsourcing25% Ecommerce Marketing +1 service25% Marketing StrategySee all 7 projectsAMZ Done For You is a full-service eCommerce automation agency specializing in Amazon, Walmart, TikTok Shop, eBay, Shopify, and YouTube automation. We help entrepreneurs, brands, and investors
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$5,000+$150 - $199 / hr10 - 49Placerville, CA
Services provided
25% Pay Per Click50% Search Engine Optimization25% Web DesignSEO services firm NUBRAND was launched in 2008. The team provides Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr10 - 49Jacksonville, FL
Services provided
25% Pay Per Click25% Search Engine Optimization25% Web Design +2 services15% Digital Strategy10% Social Media MarketingKris Chislett Design is a SEO services firm launched in 2007. The team focuses on Search Engine Optimization and Pay Per Click and is based in Jacksonville, Florida.
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$1,000+$25 - $49 / hr10 - 49Rainbow Lake, NY
Services provided
25% Pay Per Click25% E-Commerce Development25% Search Engine Optimization +1 service25% Web DevelopmentMSG IT Solutions is an e-commerce development firm. The Faisalabad, Pakistan-based company was founded in 2016. Their team focuses on E-Commerce Development and Pay Per Click.
Read moreSee All Locations (3)Rainbow Lake, NY
4782 Old Dear Lane
Rainbow Lake, NY 1297610 - 15
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$1,000+< $25 / hr10 - 49Warren, MI
Services provided
25% Pay Per Click20% Web Development16% Search Engine Optimization +9 services5% Content Marketing5% Conversion Optimization5% Digital Strategy5% Email Marketing5% Mobile & App Marketing5% Social Media Marketing5% Web Design2% Affiliate Marketing2% Other Digital MarketingLaunched in 2021, Approach First is a small Warren, Michigan-based PPC company. Their services include Pay Per Click and Web Development.
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$5,000+$100 - $149 / hr10 - 49Waco, TX
Services provided
25% Pay Per Click25% Social Media Marketing10% Digital Strategy +4 services10% Graphic Design10% Logo10% Search Engine Optimization10% Web DesignSocial media marketing firm Cedarsphere was established in 2019. The agency focuses on Social Media Marketing and Pay Per Click, and is small.
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$1,000+$25 - $49 / hr10 - 49Las Vegas, NV
Services provided
25% Pay Per Click40% Search Engine Optimization10% E-Commerce Development +4 services10% Web Design5% Content Marketing5% Digital Strategy5% Marketing StrategySalePilot - Digital Marketing Agency is a small SEO services firm. They offer Search Engine Optimization and Pay Per Click and were launched in 2010.
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$1,000+$100 - $149 / hr10 - 49San Diego, CA
Services provided
25% Pay Per Click30% Web Design25% Search Engine Optimization +2 services10% Conversion Optimization10% Digital StrategySee all 1 projectsScope Digital offers web design and development services, focusing on creating modern, user-friendly websites optimized for SEO and mobile responsiveness. The overall feedback highlights their exceptional project management, clear communication, and attention to detail, resulting in increased website traffic, engagement, and customer satisfaction. Clients commend Scope Digital for their reliability and innovative approach.
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$1,000+$50 - $99 / hr10 - 49Atlanta, GA
Services provided
25% Pay Per Click30% Social Media Marketing15% Digital Strategy +2 services15% Email Marketing15% Print DesignFounded in 2020, Best POS Restaurant Marketing Agency is a social media marketing firm. The team specializes in Social Media Marketing and Pay Per Click.
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$1,000+< $25 / hr10 - 49New York, NY
Services provided
25% Pay Per Click25% Graphic Design25% Other Digital Marketing +1 service25% Search Engine OptimizationLaunched in 2022, AmazeTech is a small New York, New York-based SEO agency. Their team offers Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr10 - 49Oklahoma City, OK
Services provided
25% Pay Per Click50% Search Engine Optimization25% Content MarketingLaunched in 2015, Skybound Digital is a SEO services firm. The company provides Search Engine Optimization and Content Marketing, and is small.
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$1,000+$100 - $149 / hr10 - 49Los Angeles, CA
Services provided
25% Pay Per Click25% Branding25% Search Engine Optimization +1 service25% Social Media MarketingROCK IMS is a branding firm located in Los Angeles, California. The team offers Branding and Social Media Marketing.
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$1,000+$100 - $149 / hr10 - 49Magnolia, TX
Services provided
25% Pay Per Click30% Search Engine Optimization25% Web Design +2 services10% Social Media Marketing10% Video MarketingSEO agency Tracemark Impression is based in Magnolia, Texas. Their services include Search Engine Optimization and Pay Per Click.
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$25,000+$25 - $49 / hr10 - 49Trenton, NJ
Services provided
25% Pay Per Click25% Advertising15% Ecommerce Marketing +3 services15% Marketing Strategy10% Search Engine Optimization10% Social Media MarketingCaptenAMZ is a pay per click company. They focus on Pay Per Click and Advertising and were established in 2018.
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$1,000+$25 - $49 / hr10 - 49Indianapolis, IN
Services provided
25% Pay Per Click25% Search Engine Optimization25% Social Media Marketing +1 service25% Web DevelopmentMr Search Engine is a social media marketing agency founded in 2019. The team focuses on Social Media Marketing and Search Engine Optimization.
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$5,000+$100 - $149 / hr10 - 49San Jose, CA
Services provided
25% Pay Per Click25% Search Engine Optimization25% Social Media Marketing +1 service25% Web DesignRankMeTop is a San Jose, California-based social media marketing firm. They provide Social Media Marketing and Search Engine Optimization.
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$5,000+Undisclosed10 - 49Woodcliff Lake, NJ
Services provided
25% Pay Per Click25% Advertising25% Email Marketing +1 service25% Social Media MarketingKing Group One is an Advertising company. Their team is headquartered in Woodcliff Lake, New Jersey and provides Advertising and Social Media Marketing.
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$25,000+$300+ / hr10 - 49Calabasas, CA
Services provided
25% Pay Per Click25% Digital Strategy25% Search Engine Optimization +1 service25% Social Media MarketingBidWaves, a social media marketing company, was founded in 2025. The team focuses on Social Media Marketing and Search Engine Optimization and is based in Calabasas, California.
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$10,000+$150 - $199 / hr2 - 9Holland, OH
Services provided
20% Pay Per Click20% Branding20% Digital Strategy +2 services20% Graphic Design20% Web DesignEverwild is a branding company based in Holland, Ohio. They offer Branding and Digital Strategy.
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$1,000+$50 - $99 / hrFreelancerLos Angeles, CA
Services provided
100% Pay Per ClickSee all 3 projectsThe Fractional PPC is a distinguished Pay-Per-Click Advertising agency known for its expertise in managing and optimizing PPC campaigns across various industries. The reviews reflect 100% positive feedback, with clients highlighting their remarkable impact on lead generation, conversion rates, and Google Ads account profitability. Over 80% of reviewers commend their strategic keyword and campaign management, responsiveness, and ability to deliver high-quality results ahead of schedule.
Reviews mention Creative
Clients express high satisfaction with The Fractional PPC's creative approach, particularly highlighting Jesse's unique blend of creativity and analytical skills. One client noted Jesse's pivotal role in achieving a 12x growth, transforming a previously unprofitable Google Ads account into a key marketing channel. His landing page optimizations were also commended for maximizing ad budget efficiency. Overall, the sentiment regarding creativity is overwhelmingly positive, with no suggested areas for improvement.-
SEO & PPC for Online Retailer
5.0 Nov 7, 2023Jesse has nearly single-handedly been responsible for our 12x growth over the last 3 years, turning our previously unprofitable Google Ads account into now easily our most important marketing channel. His innate combination of creativity and analytical prowess separates him from other marketers. Not only are we driving very high-quality traffic, but his landing page optimizations have helped us get maximum value from our ad budget.
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2 of 2 Pay Per Click reviews are 5 stars$10,000 – $49,000 avg. project costRead 2 ReviewsPay Per Click PROJECT HIGHLIGHT
PPC for Healthcare Company
5.0 — A healthcare company hired The Fractional PPC for PPC. The team's tasks included keyword strategy, landing page design, and ROI reports on paid search campaigns. Read moreWas this helpful?
Industry Experience
The Fractional PPC has demonstrated expertise in the Healthcare and eCommerce industries, delivering significant results in both areas. In Healthcare, they increased lead volume by over 300% and improved lead quality, showcasing their strong PPC strategy and customer service. In eCommerce, they facilitated a 12x growth through optimized campaigns and landing pages, enhancing conversion rates. Overall, sentiment is highly positive, with clients praising their responsiveness, creativity, and analytical skills in driving impactful marketing outcomes.
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Healthcare eCommerceWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients consistently praise The Fractional PPC for delivering high value for money, noting significant improvements in lead volume and conversion rates. One client reported a 3x increase in lead volume and 5x more inbound leads, attributing this success to effective campaign management and strategic insights. Additionally, the responsiveness and professionalism of the team were highlighted, with clients expressing satisfaction in receiving timely deliverables while staying within budget constraints.Was this helpful?
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$10,000+$100 - $149 / hr10 - 49Phoenix, AZ
Services provided
15% Pay Per Click30% Search Engine Optimization20% Web Design +3 services15% Content Marketing10% Email Marketing10% Graphic DesignSEO services firm ONLINE VISIBILITY PROS was launched in 2013. The agency specializes in Search Engine Optimization and Web Design.
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$1,000+$25 - $49 / hrFreelancerMarietta, GA
Services provided
30% Pay Per Click25% Search Engine Optimization25% Web Design +2 services10% Content Marketing10% Conversion OptimizationSee all 5 projectsWebaam is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads management, and website development. Approximately 100% of reviews highlight their professionalism, responsiveness, and ability to deliver measurable outcomes on time. Clients commend Webaam's understanding of small local businesses and their ability to enhance company performance through strategic online ad campaigns and search engine marketing.
Reviews mention Communicative
Clients have consistently praised Webaam for their strong communication skills. One client highlighted that Webaam delivered work on time with 'great communication,' while another noted that Donnie was 'easy to work with and communicate with.' Both reviews emphasized the company's responsiveness to needs and the personable approach taken during interactions. Overall, the sentiment regarding Webaam's communicative abilities is highly positive, with no significant areas for improvement identified.-
Marketing & Web Dev for Silent Disco Company
5.0 Jun 13, 2023Yes, on time and great communication. Virtual Meeting.
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Web Dev, SEO & PPC for Racing School
5.0 Jun 2, 2023Donnie is easy to work with and communicate with. Webaam has always delivered everything we needed on time or earlier than expected. Great communication!
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Industry Experience
Webaam has demonstrated expertise across various industries, including Construction, Arts & Entertainment, Automotive, and Environmental Services. Clients consistently highlight their strengths in lead generation, website optimization, and effective PPC and SEO campaigns. Overall sentiment is highly positive, with clients praising Webaam's responsiveness, personalized service, and ability to drive measurable results. Their understanding of small businesses and industry-specific needs positions them as a strong contender for projects in these sectors.
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Construction Arts, entertainment & music Automotive Environmental ServicesWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients consistently praise Webaam for providing good value for the cost of their services. For instance, one client highlighted their selection of Webaam due to its pricing fitting their budget and perceived value. Another mentioned that the services exceeded expectations, emphasizing that Webaam's efforts helped save on operational costs. Overall, the sentiment reflects satisfaction with the pricing structure, aligning quality service with affordability.Was this helpful?
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$1,000+$25 - $49 / hr10 - 49Houston, TX
Services provided
10% Pay Per Click50% Search Engine Optimization30% Social Media Marketing +2 services5% Content Marketing5% Email MarketingSEO Top Search is a SEO services firm. The team provides Search Engine Optimization and Social Media Marketing, and the agency is located in Houston, Texas.
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$1,000+$25 - $49 / hr10 - 49Los Angeles, CA
Services provided
10% Pay Per Click60% Web Design10% Logo +2 services10% Search Engine Optimization10% Social Media MarketingContractor Gorilla is a Los Angeles, California-based web design company. They focus on Web Design and Social Media Marketing and were founded in 2008.
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UndisclosedUndisclosed250 - 999New York, NY
Services provided
25% Pay Per Click25% Advertising25% Branding +1 service25% Social Media MarketingCode3 is a midsize Advertising company located in New York, New York. The team specializes in Advertising and Branding.
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UndisclosedUndisclosed250 - 999Chicago, IL
Services provided
25% Pay Per Click50% Affiliate Marketing25% Email MarketingAffiliate Marketing company Meet Rise provides Affiliate Marketing and Email Marketing. They were founded in 2004.
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$5,000+$100 - $149 / hr2 - 9Chandler, AZ
Services provided
25% Pay Per Click50% Search Engine Optimization25% Web DesignPremier Web Development, a SEO company, was established in 2013. The firm offers Search Engine Optimization and Pay Per Click, and is small.
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$1,000+$100 - $149 / hr2 - 9Dallas, TX
Services provided
25% Pay Per Click25% Search Engine Optimization25% Web Design +2 services15% Web Development10% AdvertisingCatanich Internet Marketing is a pay per click agency. They focus on Pay Per Click and Search Engine Optimization and were established in 1997.
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$1,000+$100 - $149 / hr2 - 9Greenville, SC
Services provided
25% Pay Per Click25% Search Engine Optimization25% Web Design +2 services15% Digital Strategy10% Affiliate MarketingPay per click agency Spark Local Marketing focuses on Pay Per Click and Search Engine Optimization. They were founded in 2013.
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UndisclosedUndisclosed2 - 9Grand Haven, MI
Services provided
25% Pay Per Click25% Content Marketing25% Search Engine Optimization +1 service25% Web DesignContent Marketing company HA Digital Marketing is in Grand Haven, Michigan. Established in 2012, the team provides Content Marketing and Pay Per Click.
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$1,000+< $25 / hr2 - 9Humble, TX
Services provided
25% Pay Per Click25% Search Engine Optimization20% Marketing Strategy +2 services20% Social Media Marketing10% Web DesignRunrex LLC is a pay per click company. Launched in 2015, the team focuses on Pay Per Click and Search Engine Optimization. The company is headquartered in Humble, Texas.
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$1,000+Undisclosed2 - 9Asheville, NC
Services provided
25% Pay Per Click25% Conversion Optimization25% Digital Strategy +1 service25% Search Engine OptimizationElement-360, a Conversion Optimization company, is in Asheville, North Carolina. Established in 2009, the team provides Conversion Optimization and Digital Strategy.
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$1,000+$150 - $199 / hr2 - 9Durham, NC
Services provided
25% Pay Per Click25% Search Engine Optimization25% Social Media Marketing +1 service25% Web DesignLocal Presence SEO, LLC is a PPC company. The agency is based in Durham, North Carolina. Their team provides Pay Per Click and Search Engine Optimization.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
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- Market presence
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
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Rollover to see company insights or click a company below for more details.
A Clutch Leaders Matrix provides a broad view of the top-performing companies in a particular service or location. Each company featured in a Leaders Matrix is evaluated based on Focus and Ability to Deliver. The size of each circle indicates that company’s size.
By using verified reviews, focused service details, and real project data, the Leaders Matrix highlights companies that consistently deliver and stand out from the rest. Each company’s position is based on how well they focus on a service area and how consistently they deliver results, helping you make informed, confident decisions. Learn More
Focus (x-axis)
Focus accounts for a company’s specialization within a certain service.
Ability to Deliver (y-axis)
Ability to Deliver considers three criteria:
- Client feedback and reviews
- Work experience and previous projects
- Market presence and reputation in the industry
List of the Best U.S. Pay Per Click Agencies and PPC Management Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.2/40.017.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
37.1/40.019.8/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37/40.017.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.5/40.019/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+Undisclosed10 - 49Milwaukee, WI
Ability to deliver
35.8/40.018.6/20 Reviews10/10 Clients & Experience7.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr10 - 49Kent, WA
Ability to deliver
35.8/40.017.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$100 - $149 / hr50 - 249Scottsdale, AZ
Ability to deliver
35.6/40.016.4/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
34.9/40.017.2/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Sheridan, WY
Ability to deliver
34.3/40.016.4/20 Reviews7.9/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr2 - 9Denver, CO
Ability to deliver
36.1/40.017.2/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249San Diego, CA
Ability to deliver
34.2/40.016.2/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
34/40.017.4/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
100% Pay Per Click
U.S. PPC Services FAQs
A U.S.-based PPC agency typically owns end-to-end paid campaign performance across one or more channels:
- Strategy and account structure – campaign architecture, audience targeting, budget allocation across platforms
- Creative and copy – ad copy variants, creative testing frameworks, landing page recommendations
- Bidding and optimization – bid strategy selection, negative keyword management, search term mining
- Tracking and measurement: conversion tracking implementation, integration with CRM or analytics
- Reporting and iteration – performance reviews, A/B test results, recommendations for the next cycle
Most agencies specialize by channel — paid search (Google/Microsoft), paid social (Meta/LinkedIn/TikTok), or programmatic display. Some are full-funnel; others are single-platform shops with deep certification depth.
Every business or organization has its own unique needs and goals; be sure to thoroughly assess your company before considering. Typical signs that you need an outsourced team are:
- You're spending less than $50,000 – $100,000 per month — that's typically below the threshold where a dedicated in-house specialist makes financial sense
- You need expertise across multiple platforms, and one in-house person can't be deep in all of them
- You're moving fast (new launch, new market) and don't have time to hire and ramp internally
- Your in-house team is a generalist, and a specialist would compress months of trial and error
On the other hand, it’s recommended to build in-house when:
- You're spending more than $250,000 per month, and the agency margin starts to outweigh hiring costs
- The product or category is unusual enough that platform expertise matters less than category context
- You need PPC to integrate tightly with product or lifecycle systems, and an external team can't access easily
Additionally, many companies run a hybrid: agency-led on net-new platforms or campaigns, in-house on mature ones.
Based on Clutch pricing data, U.S.-based PPC agencies typically charge in one of three structures:
- Percentage of media spend — typically 10–20% of monthly ad budget, with declining percentages at higher spend tiers
- Flat monthly retainer — typically $2,500 – $15,000 per month for SMB and mid-market accounts; $15,000 – $50,000+ for enterprise
- Performance-based — less common; usually a base fee plus a percentage of attributed revenue or qualified leads
Most agencies have a minimum monthly fee ($2,000 – $5,000) regardless of spend. Confirm in advance whether ad spend is paid through the agency or directly to the platform — that affects cash flow and fee math.
Outline your project’s requirements, then go to Clutch and narrow your options by filtering through their platform certifications and specialization, vertical experience, and reporting transparency:
- Certifications matter (Google Premier Partner, Meta Business Partner, etc.), but they're a floor, not a ceiling — most reputable agencies have them.
- Vertical experience matters more than people admit; B2B SaaS PPC is genuinely different from e-commerce PPC, and an agency that's lived in your space will get to optimization faster.
- Reporting transparency means the agency builds dashboards you control, not PDFs you wait for — and that you have direct access to the ad accounts, not view-only.
Also ask: who specifically manages your account day-to-day, what their certifications are, and how the agency handles account ownership at the end of the engagement. Reputable firms hand over the account fully.
- Account ownership in the agency's name. Your ad accounts should be in your business manager, with the agency granted access. Anyone who refuses this is holding your performance data hostage.
- Guaranteed CPA or ROAS. No reputable agency commits to specific performance numbers without first auditing your account, product, and competition. Anyone who does is selling you something.
- Vague reporting. Reputable agencies tie performance to specific campaigns, audiences, and creatives. Aggregate-only numbers ("ad spend up, leads up") are hiding underperformance.
- No conversion tracking discussion in pitch. Tracking is the foundation; agencies that don't lead with it are skipping the part that determines whether anything else matters.
- Pitch team disappears after signing. It's standard for senior people to attend pitches; ask explicitly whether they'll touch the day-to-day account.
Don’t ignore these warning signs, regardless of how exciting the fees or promises seem to be. Make sure to steer clear from any of these red flags.
Get matched with the 5 best-fit agencies for your project—in 4 minutes or less.