Top Naming Companies in the United States
Naming a company, product, or brand is one of the highest-stakes creative decisions a business makes — and it's more technically demanding than it looks. A strong name has to clear trademark searches, work across digital domains, travel across languages and cultures, and still say something meaningful about what you do. The United States has a concentrated cluster of naming specialists, with firms anchored in New York, Los Angeles, San Francisco, and Boston serving clients from early-stage startups to Fortune 500 rebrands.
U.S.-based naming agencies combine linguistic research, trademark screening, and brand strategy into a process that typically runs six to 12 weeks, depending on scope. Clutch verifies every agency through structured client interviews so you can compare firms on actual delivery. Start with global naming companies on Clutch, explore naming companies in New York, or browse U.S. branding agencies if your project extends beyond the name itself.
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$10,000+$200 - $300 / hr2 - 9Serves United StatesServices provided
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See all 84 projectsRiver + Wolf is a branding agency specializing in naming, brand identity development, and corporate branding. The company's reviews highlight their exceptional project management, strategic approach, and ability to deliver distinctive and legally viable brand names. With a 100% satisfaction rate, clients commend their responsiveness, deep strategic thinking, and high-quality outcomes, making them a preferred choice for brand development and visual identity design.
$10,000+$300+ / hr10 - 49Serves United StatesServices provided
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See all 116 projectsCatchword is a branding agency specializing in brand identity development, including creative brand naming, corporate branding, and visual identity design. Across their reviews, 100% of clients praised their creativity and strategic approach. They were consistently noted for delivering on time, with strong project management and excellent communication, emphasizing personalized solutions that align with company values and target market needs.
UndisclosedUndisclosed2 - 9Serves United StatesServices provided
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See all 24 projectsThe Naming Group is a branding agency specializing in brand identity development, brand positioning, and naming strategy. Their reviews reveal a consistent theme of strong alignment with clients' values and strategic objectives, with 100% positive feedback highlighting their analytical approach and collaborative process. Approximately 70% of reviewers emphasize their ability to facilitate decision-making and provide clear, strategic naming solutions that resonate with target audiences.
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UndisclosedUndisclosed2 - 9Sacramento, CA
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REAL BRAND MARKETING, a branding company, provides Branding and Social Media Marketing. The company is headquartered in Sacramento, California.
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UndisclosedUndisclosed10 - 49Idaho Falls, ID
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Direction Marketing and Design is a Logo company. Launched in 2003, the team offers Logo and Print Design. The company is located in Idaho Falls, Idaho.
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UndisclosedUndisclosed10 - 49Aiken, SC
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Established in 2010, Alison South Marketing Group, a small media planning and buying company, is headquartered in Aiken, South Carolina. Their team focuses on Media Planning & Buying and
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UndisclosedUndisclosedFreelancerBoulder, CO
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Cast Iron Design is a branding company. They were launched in 2011 and provide Branding and Graphic Design.
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UndisclosedUndisclosedFreelancerDenver, CO
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Located in Denver, Colorado, Casadei Design Studio is a small branding firm. The team offers Branding and Graphic Design.
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UndisclosedUndisclosedFreelancerEagle, ID
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Randy Thaemert Design LLC is a graphic design company. The small Eagle, Idaho-based team focuses on Graphic Design and Branding. The company was launched in 2008.
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UndisclosedUndisclosedFreelancerCharlotte, VT
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Ion Design is an Advertising company launched in 1994. Their services include Advertising and Branding.
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UndisclosedUndisclosedFreelancerHinesburg, VT
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Branding agency Rival Brands was launched in 1990. The team provides Branding and Logo.
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UndisclosedUndisclosedFreelancerMinneapolis, MN
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Elemental Studio Design, a small branding company, is located in Minneapolis, Minnesota. The team focuses on Branding and UX/UI Design.
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UndisclosedUndisclosedFreelancerLakewood, CO
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ScriptArt, LLC, a graphic design company, is based in Lakewood, Colorado. They focus on Graphic Design and Web Design and were launched in 2002.
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UndisclosedUndisclosedFreelancerBoise, ID
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Greater Heights Marketing, LLC, a branding company, was launched in 2021. The team provides Branding and Web Design and is headquartered in Boise, Idaho.
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UndisclosedUndisclosedFreelancerNoblesville, IN
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LeadStructive is a branding company. They were founded in 2020 and offer Branding and Social Media Marketing.
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UndisclosedUndisclosedFreelancerSunrise, FL
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Established in 2021, Four Quarters Agency, LLC, a small branding firm, is headquartered in Sunrise, Florida. Their team specializes in Branding and Social Media Marketing.
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UndisclosedUndisclosedFreelancerStreetsboro, OH
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Branding company Shaffer Branding Co. Is based in Streetsboro, Ohio. They provide Branding and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerSan Diego, CA
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TAWD Design is a branding firm founded in 2006. The team specializes in Branding and Web Design and is headquartered in San Diego, California.
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UndisclosedUndisclosed10 - 49Dover, DE
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E-commerce development firm 4DX Digital Consulting is in Dubai, United Arab Emirates and Dover, Delaware. Their services include E-Commerce Development and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49Miami, FL
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Social media marketing firm Lutvia was launched in 2011. Headquartered in Córdoba, Argentina and Miami, Florida, the team offers Social Media Marketing and Web Development.
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UndisclosedUndisclosedFreelancerRidgway, CO
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Based in Ridgway, Colorado, Sprout Design Studio is a graphic design agency. Their services include Graphic Design and Branding.
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UndisclosedUndisclosedFreelancerLittleton, CO
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Pango Marketing, a small branding firm, is headquartered in Littleton, Colorado. The team specializes in Branding and Logo.
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UndisclosedUndisclosedFreelancerTorrington, CT
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JMo Digital Marketing Solutions is an Advertising company. The Torrington, Connecticut-based agency was launched in 2016. Their services include Advertising and Branding.
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UndisclosedUndisclosedFreelancerWichita, KS
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Barrett Morgan Design LLC, a branding company, specializes in Branding and Graphic Design. The agency is located in Wichita, Kansas.
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UndisclosedUndisclosedFreelancerWichita, KS
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Established in 2010, Blueprint Creative Marketing is a branding agency. The team focuses on Branding and Social Media Marketing.
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UndisclosedUndisclosedFreelancerBallwin, MO
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Marketeer, Inc. Is a small branding firm. Launched in 2013, the team focuses on Branding and Video Production.
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$5,000+$100 - $149 / hr10 - 49Palo Alto, CA
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In Athens, Greece and Palo Alto, California, Another Circus is an Advertising company. Their services include Advertising and UX/UI Design.
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$10,000+$100 - $149 / hr2 - 9Solana Beach, CA
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Type G is an Advertising company. Their small team is located in Solana Beach, California. Their services include Advertising and Branding.
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$5,000+$100 - $149 / hr2 - 9Dallas, TX
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TagTeam Creative is a branding agency located in Dallas, Texas. They specialize in Branding and Direct Marketing and were established in 1995.
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$5,000+$100 - $149 / hr2 - 9Oakland, CA
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Candeavor is a small branding firm. Launched in 2015, the team offers Branding and Market Research.
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$5,000+$100 - $149 / hr2 - 9Miami, FL
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Silva Heeren is a branding agency located in Miami, Florida. Founded in 2000, the team offers Branding and Web Design.
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UndisclosedUndisclosed2 - 9Indianapolis, IN
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Tomato Fish Marketing is an Indianapolis, Indiana-based CRM consulting and SI company. They provide CRM consulting and SI and Marketing Strategy and were launched in 2005.
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UndisclosedUndisclosed2 - 9Indianapolis, IN
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Headquartered in Indianapolis, Indiana, Shank Public Relations Counselors is a small Event Marketing company. Their services include Event Marketing and Public Relations.
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UndisclosedUndisclosed2 - 9Carmel, IN
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MarcoSolo Design is a small Packaging Design company headquartered in Carmel, Indiana. Their services include Packaging Design and Print Design.
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UndisclosedUndisclosed2 - 9Hagerstown, IN
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Launched in 2010, IronGate Creative is a small Packaging Design company based in Hagerstown, Indiana. Their team provides Packaging Design and Print Design.
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UndisclosedUndisclosed2 - 9Indianapolis, IN
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Based in Indianapolis, Indiana, Second Street Creative is a graphic design company. They focus on Graphic Design and Print Design and were launched in 2006.
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UndisclosedUndisclosed2 - 9Idaho Falls, ID
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I.E. Productions is a small Idaho Falls, Idaho-based Event Marketing company. The team specializes in Event Marketing and Graphic Design.
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UndisclosedUndisclosed2 - 9Meridian, ID
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Founded in 1986, GUY/ROME is a graphic design company. The team focuses on Graphic Design and Media Planning & Buying and is headquartered in Meridian, Idaho.
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UndisclosedUndisclosed2 - 9Idaho Falls, ID
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Rockstar Web Marketing, a small Logo company, is in Idaho Falls, Idaho. Their services include Logo and Graphic Design.
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UndisclosedUndisclosed2 - 9Coeur d'Alene, ID
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Whitestone Design Werks is a small Coeur d'Alene, Idaho-based Advertising company. The team offers Advertising and UX/UI Design.
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UndisclosedUndisclosed2 - 9Idaho Falls, ID
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Evolution Design - Idaho is a Packaging Design company. They are based in Idaho Falls, Idaho and have small team of experts. Their services include Packaging Design and Graphic Design.
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UndisclosedUndisclosed2 - 9Boise, ID
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Established in 1984, Riddlemoser Advertising Marketing Design is a media planning & buying company. The team offers Media Planning & Buying and Graphic Design and is based in Boise, Idaho.
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UndisclosedUndisclosed2 - 9Columbia, SC
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Wingard Graphics & Animation is a graphic design agency. They are located in Columbia, South Carolina and have small team. Their team focuses on Graphic Design and Web Design.
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UndisclosedUndisclosed2 - 9Fort Mill, SC
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Brown Cow Creative Design is a Logo company. Their small team is located in Fort Mill, South Carolina. Their services include Logo and Graphic Design.
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UndisclosedUndisclosed2 - 9Myrtle Beach, SC
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Established in 2005, Collins + Company Advertising Design is a small media planning & buying agency. Their services include Media Planning & Buying and Advertising.
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UndisclosedUndisclosed2 - 9Charleston, SC
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E. Boineau & Company is an Event Marketing company. The company is located in Charleston, South Carolina. Their services include Event Marketing and Public Relations.
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UndisclosedUndisclosed2 - 9Mount Pleasant, SC
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12pt Creative is a graphic design company. They focus on Graphic Design and Logo and were launched in 2013. The company is in Mount Pleasant, South Carolina.
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UndisclosedUndisclosed2 - 9Leawood, KS
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Hippo is a small Email Marketing company located in Leawood, Kansas. Their services include Email Marketing and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Lancaster, PA
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Advertising company Hamilton Creative, LLC was launched in 2015. Headquartered in Lancaster, Pennsylvania, the team offers Advertising and Branding.
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UndisclosedUndisclosed2 - 9Greensboro, NC
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Based in Greensboro, North Carolina, Expression Interactive LLC is a small graphic design agency. Their services include Graphic Design and Pay Per Click.
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UndisclosedUndisclosed2 - 9Kalaheo, HI
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Located in Kalaheo, Hawaii, Kauai Digital Marketing is an Advertising company. Launched in 2014, the team provides Advertising and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Stockton, CA
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Established in 2014, REVAMP Signs & Designs, a small graphic design company, is located in Stockton, California. Their team specializes in Graphic Design and Branding.
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UndisclosedUndisclosed2 - 9Stockton, CA
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Ken Fong Advertising Inc is a graphic design agency. Headquartered in Stockton, California, their small team focuses on Graphic Design and Advertising. The agency was founded in 1952.
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List of the Top 15 United States Naming Firms
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$10,000+$300+ / hr10 - 49Oakland, CA
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
85% Branding100% Naming15% Other -
$10,000+$300+ / hr10 - 49Littleton, CO
Ability to deliver
38.9/40.020/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
85% Branding70% Naming15% Other -
$25,000+$300+ / hr2 - 9New York, NY
Ability to deliver
38.9/40.019.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Branding60% Naming10% Other -
$10,000+$200 - $300 / hr2 - 9New York, NY
Ability to deliver
37.5/40.018.4/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Branding100% Naming -
$25,000+$200 - $300 / hr2 - 9New York City, NY
Ability to deliver
37.5/40.018.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Branding100% Naming -
$75,000+$200 - $300 / hr10 - 49Atlanta, GA
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding25% Naming -
$10,000+$200 - $300 / hr2 - 9Brevard, NC
Ability to deliver
36.5/40.016.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Branding100% Naming -
$10,000+Undisclosed2 - 9Berkeley, CA
Ability to deliver
36.2/40.016.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding100% Naming -
UndisclosedUndisclosed2 - 9Sausalito, CA
Ability to deliver
36.2/40.016.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding100% Naming -
UndisclosedUndisclosed2 - 9Los Angeles, CA
Ability to deliver
35.5/40.018.4/20 Reviews10/10 Clients & Experience7.1/10 Market PresenceService focus
100% Branding85% Naming -
$10,000+$150 - $199 / hr2 - 9Denver, CO
Ability to deliver
36.8/40.017.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
70% Branding50% Naming30% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
39.4/40.019.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding10% Naming -
$50,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Branding10% Naming40% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
39.2/40.019.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding10% Naming -
$10,000+$150 - $199 / hr10 - 49Annapolis, MD
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
70% Branding10% Naming30% Other -
$25,000+$150 - $199 / hr50 - 249Portland, OR
Ability to deliver
37.5/40.020/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
55% Branding25% Naming45% Other -
$10,000+Undisclosed2 - 9Austin, TX
Ability to deliver
35.5/40.016.8/20 Reviews9.8/10 Clients & Experience8.9/10 Market PresenceService focus
60% Branding100% Naming40% Other -
$25,000+$150 - $199 / hr10 - 49New Gloucester, ME
Ability to deliver
38.7/40.019/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Branding10% Naming40% Other -
$25,000+$200 - $300 / hr2 - 9Pacifica, CA
Ability to deliver
36.7/40.017.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Branding40% Naming -
$10,000+$100 - $149 / hr50 - 249New York, NY
Ability to deliver
37.8/40.017.8/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Branding15% Naming40% Other -
$10,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
38.3/40.018.8/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
80% Branding10% Naming20% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.5/40.019/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
55% Branding10% Naming45% Other -
UndisclosedUndisclosed10 - 49Sausalito, CA
Ability to deliver
33.4/40.016.2/20 Reviews9.2/10 Clients & Experience7.9/10 Market PresenceService focus
90% Branding80% Naming10% Other -
$25,000+$150 - $199 / hr2 - 9Scottsdale, AZ
Ability to deliver
37.1/40.017.8/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
70% Branding10% Naming30% Other -
$10,000+$150 - $199 / hr50 - 249New York, NY
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
20% Branding15% Naming80% Other -
$75,000+$200 - $300 / hr10 - 49Houston, TX
Ability to deliver
35.6/40.017.2/20 Reviews10/10 Clients & Experience8.4/10 Market PresenceService focus
60% Branding25% Naming40% Other -
$10,000+$150 - $199 / hr10 - 49San Francisco, CA
Ability to deliver
35.5/40.016.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Branding25% Naming -
$10,000+$150 - $199 / hr2 - 9Chicago, IL
Ability to deliver
35.8/40.016.8/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
45% Branding50% Naming55% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Branding20% Naming85% Other -
$75,000+$150 - $199 / hr10 - 49San Diego, CA
Ability to deliver
36.5/40.017.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
70% Branding10% Naming30% Other
U.S. Naming Services FAQs
American naming agencies help businesses create names for companies, products, services, sub-brands, and campaigns. A professional naming engagement typically includes:
- Discovery and brief development
- Name generation (linguistic, associative, and constructed approaches)
- Screening and filtering (USPTO database, domain availability, linguistic review)
- Refinement and testing
- Final recommendation with strategic rationale
Some U.S. naming firms also offer trademark filing support and brand identity extensions as adjacent services.
The United States has the world's deepest pool of professional naming specialists. U.S.-based firms have direct familiarity with USPTO filing processes and can coordinate with trademark attorneys — a practical advantage if you're building a brand you intend to protect. They also have native fluency in American English's cultural nuances, idioms, and connotations, which matters when naming for a primarily North American market.
According to Clutch pricing data, U.S. naming projects typically range from $5,000 – $15,000 for a focused single-name engagement to $30,000 – $75,000 or more for a comprehensive company rebrand with multiple name directions, extensive legal vetting, and stakeholder testing.
Furthermore, enterprise rebrands at major agencies can run well above $100,000. Most U.S. naming firms price by project rather than by the hour. Before agreeing to any contracts, make sure to request a detailed breakdown of costs and compare pricing with other providers.
The most important filter is process transparency. Ask how many name candidates they'll generate, what their trademark screening covers (U.S.-only vs. international), and whether they include linguistic review.
Furthermore, it’s also crucial to consider their category experience, team structure, client references, and deliverable clarity — confirm exactly how many names you'll receive at each stage and what the revision process looks like. Browse through Clutch’s vetted directories to find proven firms and assess their client reviews to see how they partner with their clients.
- No trademark screening included
- Very fast timelines (professional naming takes time)
- Overpromising availability without legal review
- No cultural or linguistic review for multi-market brands
- Inability to share any past work
A naming agency that delivers names without at least a preliminary USPTO knockout search is exposing you to legal risk. Do your due diligence well so you don’t end up with headaches and regrets down the road.