Made Thought

Made Thought is an award winning design studio that makes, produces and implements creative strategies, visual identities and campaigns that inspire change and innovation.

We are proud to be a part of both the AKQA Group and The New Standard, an industry-leading collective of specialists from our own agency, Universal Design Studio and Map Project Office.

WE USE CREATIVITY TO INSPIRE CHANGE

We believe the key to thriving in the future is bold creativity and brave action underpinned by exceptional craft — as businesses need smarter, more beautiful and more sustainable ways to interact with the world.

Our speciality is creating or transforming brands — either from the ground up or at times when a fresh creative spark is required to set you apart.

From our studios in London and New York we offer a range of services across strategy, design and change.

STRATEGY.
SEEING THE BIGGER PICTURE

Intelligent and actionable strategy that informs an impactful creative response and a distinct position in the world.

• Identity creation
• Business re-imagination
• Creative thinking & strategy

DESIGN.
MAKING BEAUTIFUL AND SMARTER WAYS TO INTERACT WITH THE WORLD

Using exceptional craft, brave simplicity and inspiring language to deliver design that changes the way we think, feel and act.

• Compelling brand identities
• Sustainable & responsible design
• Digital, customer and brand experiences

CHANGE.
TRANSFORMING FOR TOMORROW

Going beyond the expectations of a category to deliver positive brands that challenge the status quo.

• Long term value building
• Building future heritage
• Full creative transformation