Top Branding Agencies in the United States
A great brand isn't a logo — it's the cumulative impression your company makes across every customer touchpoint, and the strategic logic that holds it together. U.S. branding agencies build that logic from the inside out: positioning, naming, visual identity, voice and messaging, brand guidelines, and the rollout systems that make a brand actually work in the market.
Whether you're launching something new, repositioning an existing business, or recovering from years of inconsistent brand expression, the right U.S. branding partner can compress what would otherwise be a year of internal arguing into a focused 10-to-16-week engagement. Clutch helps you compare top American branding agencies through verified client reviews, portfolios, and pricing data. Filter by budget, industry, and service scope, and explore related directories:
• Branding Agencies in Los Angeles
• Branding Agencies in Chicago
17,582 Companies
List of the Top United States Branding Companies
Sponsored
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Featured
What are Featured Providers?
$10,000+$300+ / hr10 - 49Serves United StatesServices provided
85% Branding15% LogoSee all 33 projectsTaillight is a branding agency specializing in brand identity development, brand strategy, and visual identity design. They have received overwhelmingly positive feedback, with approximately 100% of reviewers highlighting their expertise in transforming brand positioning and delivering strategic solutions. Clients consistently commend Taillight for their collaborative approach, impressive project management, and ability to create unique, scalable brand identities that resonate with audiences.
$1,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
70% Branding20% Web Design10% AdvertisingSee all 71 projectsThe Bureau Of Small Projects is a branding and marketing agency specializing in services such as brand development, logo design, and corporate identity. Across multiple reviews, 100% of clients commend their exceptional project management and responsiveness, emphasizing their ability to meet deadlines and cater to specific client needs. The agency's commitment to delivering high-quality visual identity design and brand strategy is consistently noted, with frequent praise for their creativity and dedication to customer satisfaction.
$10,000+$200 - $300 / hr2 - 9Serves United StatesServices provided
50% Branding20% Marketing Strategy20% Web Design +1 service10% Graphic DesignSee all 14 projectsSavage Creative is a branding agency specializing in brand strategy, visual identity design, and corporate branding. The agency consistently delivers high-quality work, with 100% positive feedback highlighting their creativity, excellent project management, and ability to meet deadlines. Approximately 80% of reviewers emphasize their proficiency in brand identity development and brand positioning.
$25,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
40% Branding25% Advertising15% Web Design +2 services10% Content Marketing10% Graphic DesignSee all 49 projectsStarfish is a versatile branding and marketing agency specializing in brand strategy, identity development, and visual identity design. Across their reviews, 100% of clients praised their strategic expertise and capacity to deliver timely, high-quality branding solutions. Clients consistently highlighted their exceptional project management and collaborative nature, with 70% of reviews noting their ability to adapt and respond to client needs effectively.
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$10,000+$100 - $149 / hr10 - 49Pittsburgh, PA
Services provided
10% Branding20% Social Media Marketing20% Web Design +5 services10% Advertising10% Digital Strategy10% Market Research10% Public Relations10% Video ProductionThink Communications, a social media marketing agency, was founded in 1998. The team provides Social Media Marketing and Web Design.
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$10,000+$150 - $199 / hr10 - 49New York, NY
Services provided
10% Branding15% Web Design15% Web Development +7 services10% Content Marketing10% E-Commerce Development10% Graphic Design10% Mobile App Development10% Search Engine Optimization5% Print Design5% Video ProductionLaunched in 2012, Beluga Labs, a small web design company, is located in New York, New York. Their team provides Web Design and Web Development.
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Featured
What are Featured Providers?
$25,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
35% Branding35% Web Design10% Advertising +2 services10% E-Commerce Development10% Other Digital MarketingSee all 32 projectsTakt is a branding and marketing agency that excels in brand strategy, corporate identity, and visual identity design. Across their reviews, 100% of clients praised Takt's professionalism and attention to detail in handling complex projects. Approximately 75% highlighted their ability to deliver on tight timelines, while 50% commended their pricing and value. Takt consistently received positive feedback for their effective project management and creative solutions.
$25,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
30% Branding50% Web Design10% Logo +1 service10% UX/UI DesignSee all 47 projectsQream is a branding and marketing agency specializing in brand identity development, visual identity design, and brand positioning. Across the reviews, 100% of clients praised Qream's creativity, responsiveness, and project management, noting their ability to deliver high-quality, cohesive brand strategies efficiently. Their work consistently meets and exceeds client expectations, with many highlighting their unique and engaging brand solutions.
$10,000+$150 - $199 / hr2 - 9Serves United StatesServices provided
35% Branding25% Graphic Design25% Web Design +1 service15% Generative AISee all 29 projectsXhilarate is a branding and marketing company specializing in brand identity development, corporate branding, and visual identity design. With an impressive 100% positive feedback from reviewers, Xhilarate is praised for its innovative brand strategy and exceptional project management. Clients often highlight their creative approach and ability to align with client needs, making them a trusted partner in brand development and strategy.
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$5,000+$100 - $149 / hr10 - 49Indianapolis, IN
Services provided
10% Branding20% Search Engine Optimization20% Web Design +5 services10% Advertising10% Content Marketing10% Public Relations10% Social Media Marketing10% UX/UI DesignThe Basement is a SEO services firm. Founded in 2007, the agency is based in Indianapolis, Indiana. Their services include Search Engine Optimization and Web Design.
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$5,000+$100 - $149 / hr10 - 49Oklahoma City, OK
Services provided
10% Branding20% Advertising20% Search Engine Optimization +4 services20% Social Media Marketing10% Content Marketing10% Graphic Design10% Web DesignEstablished in 2013, Krush Digital Advertising Agency is an Advertising company. The small team focuses on Advertising and Search Engine Optimization.
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$5,000+$100 - $149 / hr50 - 249New York, NY
Services provided
35% Branding20% Search Engine Optimization15% Broadcast Video +2 services15% Social Media Marketing15% Video ProductionBranding firm eyeball was established in 1993. In New York, New York, the team specializes in Branding and Search Engine Optimization.
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$10,000+$100 - $149 / hr10 - 49Charlotte, NC
Services provided
10% Branding20% Search Engine Optimization20% Video Production +4 services20% Web Design10% Advertising10% Public Relations10% Social Media MarketingBurke is a SEO services firm established in 1991. The team provides Search Engine Optimization and Video Production and is in Charlotte, North Carolina.
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$5,000+$50 - $99 / hr50 - 249New York, NY
Services provided
35% Branding35% Graphic Design30% LogoAlfalfa Studio is a branding firm. They are based in New York, New York. Their team offers Branding and Graphic Design.
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$5,000+$100 - $149 / hr10 - 49San Antonio, TX
Services provided
10% Branding10% Advertising10% Email Marketing +8 services10% Graphic Design10% Logo10% Print Design10% Social Media Marketing10% UX/UI Design10% Web Design5% Mobile App Development5% Web DevelopmentRobot Creative Management is a small Advertising company established in 1998. Their team focuses on Advertising and Branding.
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$1,000+$150 - $199 / hr10 - 49Kansas City, MO
Services provided
10% Branding20% Media Planning & Buying20% Web Design +7 services10% Advertising10% Content Marketing10% Social Media Marketing5% Marketing Strategy5% Public Relations5% Search Engine Optimization5% UX/UI DesignFasone & Partners is a media planning & buying agency. They are located in Kansas City, Missouri and Kansas City, Missouri, and their services include Media Planning & Buying and Web Design.
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UndisclosedUndisclosed10 - 49East Providence, RI
Services provided
10% Branding10% Content Marketing10% Ecommerce Marketing +7 services10% Email Marketing10% Pay Per Click10% Public Relations10% Search Engine Optimization10% Social Media Marketing10% Web Design10% Web DevelopmentAtlas Studios, a branding company, was founded in 1999. The small team focuses on Branding and Public Relations.
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$5,000+$100 - $149 / hr10 - 49Baltimore, MD
Services provided
10% Branding20% Search Engine Optimization20% Web Design +5 services10% Advertising10% Content Marketing10% Public Relations10% Social Media Marketing10% UX/UI DesignBlakeslee is a SEO company. The Baltimore, Maryland-based company offers Search Engine Optimization and Web Design.
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$5,000+$100 - $149 / hr10 - 49Miami, FL
Services provided
10% Branding20% Search Engine Optimization20% Web Design +5 services10% Advertising10% Content Marketing10% Public Relations10% Social Media Marketing10% UX/UI DesignLaunched in 1998, WG Studios is a SEO company. The agency specializes in Search Engine Optimization and Web Design.
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$5,000+$100 - $149 / hr10 - 49Miami Springs, FL
Services provided
10% Branding15% Advertising10% Digital Strategy +13 services5% Audio Production5% Direct Marketing5% Email Marketing5% Graphic Design5% Logo5% Media Planning & Buying5% Pay Per Click5% Print Design5% Search Engine Optimization5% Social Media Marketing5% Video Production5% Web Design5% Web DevelopmentEstablished in 2013, AVANZA Hispanic Advertising + Branding Agency is an Advertising company. Their services include Advertising and Branding.
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$5,000+$100 - $149 / hr10 - 49Morrisville, NC
Services provided
10% Branding30% Search Engine Optimization30% Web Design +2 services20% Social Media Marketing10% Pay Per ClickTexTivia is a SEO services firm. Headquartered in Morrisville, North Carolina, the team offers Search Engine Optimization and Web Design.
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$10,000+$100 - $149 / hr10 - 49Sparks Glencoe, MD
Services provided
10% Branding10% Graphic Design10% Packaging Design +11 services10% Pay Per Click10% Search Engine Optimization10% Web Design5% Advertising5% Content Marketing5% Conversion Optimization5% Digital Strategy5% Email Marketing5% Marketing Strategy5% Media Planning & Buying5% Social Media MarketingHarvey Agency is a branding agency. The team is located in Sparks Glencoe, Maryland, and their services include Branding and Graphic Design.
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$5,000+$100 - $149 / hr10 - 49Mount Clemens, MI
Services provided
10% Branding20% Other Marketing20% Web Design +5 services10% Email Marketing10% Mobile App Development10% Search Engine Optimization10% Social Media Marketing10% Web DevelopmentSmall Other Marketing company Hunch Free, is located in Mount Clemens, Michigan. Their services include Other Marketing and Web Design.
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$10,000+$100 - $149 / hr10 - 49St. Louis, MO
Services provided
10% Branding10% Email Marketing10% Logo +7 services10% Market Research10% Pay Per Click10% Print Design10% Search Engine Optimization10% Social Media Marketing10% Web Design10% Web DevelopmentJajo, a branding firm, was established in 2003. The team offers Branding and Market Research and is in St. Louis, Missouri.
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$5,000+$100 - $149 / hr10 - 49Raleigh, NC
Services provided
10% Branding20% Search Engine Optimization20% Web Design +5 services10% Advertising10% Content Marketing10% Public Relations10% Social Media Marketing10% UX/UI DesignWRAL Digital Solutions is a SEO services firm. Their small team is based in Raleigh, North Carolina. Their team specializes in Search Engine Optimization and Web Design.
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$5,000+$100 - $149 / hr10 - 49Lexington, KY
Services provided
10% Branding10% Advertising10% Graphic Design +9 services10% Logo10% Market Research10% Marketing Strategy10% Print Design10% Web Design5% Content Marketing5% Email Marketing5% Pay Per Click5% Social Media MarketingBRAINBOX Intelligent Marketing, an Advertising company, was launched in 1999. The agency specializes in Advertising and Branding.
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$10,000+$100 - $149 / hr10 - 49Southfield, MI
Services provided
10% Branding10% Advertising10% Content Marketing +7 services10% Digital Strategy10% Email Marketing10% Media Planning & Buying10% Print Design10% Social Media Marketing10% Web Design10% Web DevelopmentThe Sussman Agency is a Southfield, Michigan-based Advertising company. Their services include Advertising and Branding.
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$5,000+$100 - $149 / hr10 - 49Tulsa, OK
Services provided
10% Branding15% Marketing Strategy10% Media Planning & Buying +13 services5% Advertising5% Corporate Photography5% Digital Strategy5% Graphic Design5% Logo5% Pay Per Click5% Print Design5% Public Relations5% Search Engine Optimization5% Social Media Marketing5% Video Production5% Web Design5% Web DevelopmentMarketing Strategy company Byers Creative provides Marketing Strategy and Branding. They were launched in 2003.
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UndisclosedUndisclosed10 - 49New York, NY
Services provided
10% Branding25% Public Relations15% Advertising +5 services15% Social Media Marketing10% Marketing Strategy10% Media Planning & Buying10% Pay Per Click5% Event MarketingIn New York, New York and Los Angeles, California, Relevance International is a PR company. Their services include Public Relations and Social Media Marketing.
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$10,000+$150 - $199 / hr10 - 49New York, NY
Services provided
10% Branding20% Video Production10% Advertising +6 services10% Digital Strategy10% Graphic Design10% Logo10% Mobile & App Marketing10% Product Design10% Web DesignIn New York, New York, LNC Productions is a video production company. They provide Video Production and Advertising.
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UndisclosedUndisclosed10 - 49Auburn Hills, MI
Services provided
10% Branding30% Public Relations10% Advertising +6 services10% Event Marketing10% Graphic Design10% Marketing Strategy10% Social Media Marketing5% Digital Strategy5% Web DesignPublic relations company The Millerschin Group is in Auburn Hills, Michigan. The team offers Public Relations and Advertising.
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UndisclosedUndisclosed10 - 49Seattle, WA
Services provided
10% Branding20% Content Marketing20% Digital Strategy +4 services20% Graphic Design10% Logo10% Out of Home Design10% Packaging DesignGraphiti Associates, a Content Marketing company, provide Content Marketing and Digital Strategy. They were established in 1989.
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UndisclosedUndisclosed10 - 49Boulder, CO
Services provided
10% Branding50% Marketing Strategy10% Advertising +3 services10% Graphic Design10% Mobile & App Marketing10% Social Media MarketingTEEM is a Marketing Strategy company. The agency is in Boulder, Colorado. Their services include Marketing Strategy and Advertising.
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UndisclosedUndisclosed10 - 49Louisville, KY
Services provided
10% Branding30% Marketing Strategy20% Advertising +4 services10% Media Planning & Buying10% Social Media Marketing10% Video Production10% Web DesignOTT Communications Inc is a Marketing Strategy company. The team provides Marketing Strategy and Advertising, and the firm is located in Louisville, Kentucky.
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UndisclosedUndisclosed10 - 49Raleigh, NC
Services provided
10% Branding20% Graphic Design20% Product Design +5 services10% Logo10% Mobile App Development10% Packaging Design10% Print Design10% Web DesignLaut Design is a graphic design company launched in 2007. The firm focuses on Graphic Design and Product Design.
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UndisclosedUndisclosed10 - 49Greensboro, NC
Services provided
10% Branding50% Public Relations20% Marketing Strategy +2 services10% Graphic Design10% Web DevelopmentRLF Communications, a public relations company, was founded in 2007. The team offers Public Relations and Marketing Strategy.
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$1,000+$100 - $149 / hr10 - 49DeKalb, IL
Services provided
10% Branding40% Video Production20% Graphic Design +3 services15% Web Design10% Marketing Strategy5% Media Planning & BuyingVideo production agency OC Creative is based in DeKalb, Illinois. They focus on Video Production and Graphic Design and were launched in 2009.
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UndisclosedUndisclosed50 - 249Elburn, IL
Services provided
35% Branding35% Graphic Design30% AdvertisingProfessional Graphics Inc. Is a branding company established in 1987. Their services include Branding and Graphic Design.
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$10,000+Undisclosed10 - 49Portsmouth, NH
Services provided
10% Branding15% Advertising15% Video Production +6 services15% Web Design15% Web Development10% Pay Per Click10% Search Engine Optimization5% Marketing Strategy5% UX/UI DesignSmall Advertising company Saltwater Collective, is in Portsmouth, New Hampshire. The team focuses on Advertising and Video Production.
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UndisclosedUndisclosed10 - 49Dayton, OH
Services provided
10% Branding15% Pay Per Click15% Search Engine Optimization +6 services10% Advertising10% Conversion Optimization10% Public Relations10% Video Marketing10% Web Design10% Web DevelopmentSEO company Wilderness Agency offers Search Engine Optimization and Pay Per Click. They were launched in 2016.
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$100,000+Undisclosed10 - 49Lewiston, ME
Services provided
10% Branding15% Advertising15% Marketing Strategy +9 services10% Digital Strategy10% Event Marketing10% Media Planning & Buying5% Content Marketing5% Out of Home Design5% Pay Per Click5% Public Relations5% Social Media Marketing5% Web DesignRinck Advertising is an Advertising company founded in 2001. The team focuses on Advertising and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Salt Lake City, UT
Services provided
10% Branding10% Advertising10% Digital Strategy +11 services10% Graphic Design10% Media Planning & Buying10% Public Relations5% Email Marketing5% Logo5% Marketing Strategy5% Packaging Design5% Pay Per Click5% Social Media Marketing5% Video Production5% Web DesignLaunched in 1996, BrandHive is a small Advertising company based in Salt Lake City, Utah. Their team provides Advertising and Branding.
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$5,000+Undisclosed10 - 49Spokane Valley, WA
Services provided
10% Branding15% Advertising15% Graphic Design +6 services15% Marketing Strategy15% Pay Per Click10% Digital Strategy10% Web Design5% Media Planning & Buying5% Video ProductionAdvertising company Brand It Advertising is in Spokane Valley, Washington. The team offers Advertising and Marketing Strategy.
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UndisclosedUndisclosed10 - 49New York, NY
Services provided
10% Branding10% Advertising10% Event Marketing +7 services10% Graphic Design10% Logo10% Marketing Strategy10% Packaging Design10% Print Design10% Sports Marketing10% Web DesignBarbour Design, an Advertising company, was launched in 1992. Based in New York, New York and Rochester, New York, the team provides Advertising and Branding.
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$100,000+$150 - $199 / hr10 - 49Chicago, IL
Services provided
10% Branding45% Architectural Design45% Interior DesignDunne Kozloswki (formerly d+k Architects), an Architectural Design company, was founded in 2002. The team provides Architectural Design and Interior Design.
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UndisclosedUndisclosed10 - 49Burlington, VT
Services provided
10% Branding60% Web Design10% Other Digital Marketing +2 services10% UX/UI Design10% Video ProductionScout Digital is a web design company. Their small team is headquartered in Burlington, Vermont. Their services include Web Design and Branding.
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UndisclosedUndisclosed10 - 49Oklahoma City, OK
Services provided
10% Branding20% Graphic Design20% Print Design +5 services10% Logo10% Out of Home Design10% Packaging Design10% Web Design10% Web DevelopmentS Design Inc. Is a small graphic design agency. They focus on Graphic Design and Print Design and were founded in 1994.
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$1,000+Undisclosed10 - 49Crystal Lake, IL
Services provided
10% Branding15% Graphic Design15% Social Media Marketing +7 services15% Video Production10% Content Marketing10% Digital Strategy10% IT Managed Services5% Direct Marketing5% Marketing Strategy5% Pay Per ClickFounded in 2013, Nex Gen Dynamics, a small graphic design company, is in Crystal Lake, Illinois and Chicago, Illinois. Their team offers Graphic Design and Social Media Marketing.
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$5,000+Undisclosed10 - 49Tampa, FL
Services provided
10% Branding20% Web Design15% Content Marketing +4 services15% Digital Strategy15% Media Planning & Buying15% Social Media Marketing10% Video ProductionBrandMinded, a web design agency, is based in Tampa, Florida. The team focuses on Web Design and Content Marketing.
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$10,000+$150 - $199 / hr10 - 49Lancaster, PA
Services provided
10% Branding10% Advertising10% Digital Strategy +7 services10% Marketing Strategy10% Media Planning & Buying10% Print Design10% Public Relations10% Video Production10% Web Design10% Web DevelopmentAlpha Dog Advertising LLC is an Advertising company. Launched in 2009, the company provides Advertising and Branding.
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UndisclosedUndisclosed10 - 49Snohomish, WA
Services provided
10% Branding50% Commercial Development20% Commercial Property Management +2 services10% Commercial Brokerage Services10% Interior DesignLaunched in 1989, CPM is a Commercial Development company. The small team offers Commercial Development and Commercial Property Management.
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UndisclosedUndisclosed50 - 249Nashville, TN
Services provided
35% Branding35% Marketing Strategy30% AdvertisingImagination Branding, a branding firm, was established in 1989. The agency provides Branding and Marketing Strategy, and is midsize.
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UndisclosedUndisclosed10 - 49Madison, WI
Services provided
10% Branding12% Advertising10% Web Development +19 services9% Marketing Strategy6% Business Consulting5% Content Marketing5% Conversion Optimization5% Digital Strategy5% Direct Marketing5% Logo5% Pay Per Click5% Search Engine Optimization5% Video Production5% Web Design1% Email Marketing1% Graphic Design1% Market Research1% Media Planning & Buying1% Out of Home Design1% Print Design1% Social Media Marketing1% UX/UI DesignAdvertising company Blend Marketing focuses on Advertising and Branding. They were launched in 1997.
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$1,000+$100 - $149 / hr10 - 49Kennewick, WA
Services provided
10% Branding20% Web Design10% Graphic Design +9 services10% Logo10% Pay Per Click10% Search Engine Optimization5% Corporate Photography5% Digital Strategy5% Packaging Design5% Print Design5% Social Media Marketing5% Video ProductionBrandCraft Marketing, a web design agency, was launched in 2012. The firm specializes in Web Design and Branding.
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UndisclosedUndisclosed10 - 49Waco, TX
Services provided
10% Branding20% Search Engine Optimization15% Graphic Design +4 services15% Pay Per Click15% Social Media Marketing15% Web Design10% Content MarketingBusy Bee Media, Inc. Is a SEO agency. Founded in 2007, the agency is in Waco, Texas. Their team offers Search Engine Optimization and Graphic Design.
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$1,000+Undisclosed10 - 49Hayward, CA
Services provided
10% Branding10% Advertising10% Direct Marketing +7 services10% Email Marketing10% Event Marketing10% Graphic Design10% Logo10% Print Design10% Social Media Marketing10% Web DesignOverstreet Associates is a Hayward, California-based Advertising company. They provide Advertising and Branding.
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$10,000+Undisclosed10 - 49Grand Junction, CO
Services provided
10% Branding30% Marketing Strategy15% Digital Strategy +9 services5% Advertising5% Affiliate Marketing5% Content Marketing5% Direct Marketing5% Email Marketing5% Search Engine Optimization5% Social Media Marketing5% UX/UI Design5% Web DesignLaunched in 2010, Growl Agency is a Marketing Strategy company. The team offers Marketing Strategy and Digital Strategy.
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A Clutch Leaders Matrix provides a broad view of the top-performing companies in a particular service or location. Each company featured in a Leaders Matrix is evaluated based on Focus and Ability to Deliver. The size of each circle indicates that company’s size.
By using verified reviews, focused service details, and real project data, the Leaders Matrix highlights companies that consistently deliver and stand out from the rest. Each company’s position is based on how well they focus on a service area and how consistently they deliver results, helping you make informed, confident decisions. Learn More
Focus (x-axis)
Focus accounts for a company’s specialization within a certain service.
Ability to Deliver (y-axis)
Ability to Deliver considers three criteria:
- Client feedback and reviews
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- Market presence and reputation in the industry
List of the Top 15 United States Branding Companies
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$10,000+$300+ / hr10 - 49Oakland, CA
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
85% Branding15% Other -
$75,000+$200 - $300 / hr10 - 49Atlanta, GA
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
39.4/40.019.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding -
$50,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Branding40% Other -
$10,000+$150 - $199 / hr10 - 49Annapolis, MD
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
70% Branding30% Other -
$25,000+$300+ / hr2 - 9New York, NY
Ability to deliver
38.9/40.019.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Branding10% Other -
$25,000+$150 - $199 / hr10 - 49New Gloucester, ME
Ability to deliver
38.9/40.019.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Branding40% Other -
$10,000+$300+ / hr10 - 49Littleton, CO
Ability to deliver
38.9/40.020/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
85% Branding15% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
38.8/40.019/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding -
$10,000+$100 - $149 / hr50 - 249New York, NY
Ability to deliver
38/40.018/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Branding40% Other -
$10,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
37.9/40.018.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Branding -
$10,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
37.7/40.018.4/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
80% Branding20% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.5/40.019/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
55% Branding45% Other -
$25,000+$200 - $300 / hr2 - 9New York City, NY
Ability to deliver
37.5/40.018.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Branding -
$25,000+$150 - $199 / hr2 - 9Oakland, CA
Ability to deliver
37.5/40.018.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
70% Branding30% Other -
$25,000+$150 - $199 / hr2 - 9Scottsdale, AZ
Ability to deliver
37.5/40.018.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
70% Branding30% Other -
$25,000+$150 - $199 / hr50 - 249Portland, OR
Ability to deliver
37.5/40.020/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
55% Branding45% Other -
$10,000+$150 - $199 / hr2 - 9Denver, CO
Ability to deliver
37.2/40.017.6/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
70% Branding30% Other -
$25,000+$200 - $300 / hr2 - 9Pacifica, CA
Ability to deliver
36.7/40.017.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Branding -
$10,000+$200 - $300 / hr2 - 9Brevard, NC
Ability to deliver
36.5/40.016.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Branding -
$75,000+$150 - $199 / hr10 - 49San Diego, CA
Ability to deliver
36.5/40.017.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
70% Branding30% Other -
$10,000+Undisclosed2 - 9Berkeley, CA
Ability to deliver
36.2/40.016.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding -
UndisclosedUndisclosed2 - 9Sausalito, CA
Ability to deliver
36.2/40.016.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding -
$75,000+$150 - $199 / hr10 - 49Milwaukee, WI
Ability to deliver
36.1/40.016.8/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
60% Branding40% Other -
$25,000+$150 - $199 / hr10 - 49Pasadena, CA
Ability to deliver
36/40.017/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
80% Branding20% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
35.9/40.017/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
75% Branding25% Other -
$25,000+$200 - $300 / hr10 - 49Seattle, WA
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
75% Branding25% Other -
$25,000+$150 - $199 / hr10 - 49Chicago, IL
Ability to deliver
35.7/40.016.8/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
60% Branding40% Other -
$25,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
35.6/40.016.4/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Branding40% Other -
$75,000+$200 - $300 / hr10 - 49Houston, TX
Ability to deliver
35.6/40.017.2/20 Reviews10/10 Clients & Experience8.4/10 Market PresenceService focus
60% Branding40% Other
U.S. Branding FAQs
Timelines vary as each brand has its unique needs and goals. Based on data we’ve gathered, the ballpark goes:
- Logo refresh or visual identity tune-up: 4–8 weeks
- New brand identity for an existing company: 10–16 weeks
- Full strategy-through-identity for a new launch: 14–24 weeks
- Enterprise rebrand with rollout: 6–18 months
The biggest schedule risk is internal — branding requires decisions from senior stakeholders, and indecision at the top kills timelines. Before you hire, identify your decision-maker(s) and confirm they have the bandwidth to engage in working sessions.
A full-scope branding engagement typically covers some combination of:
- Brand strategy — positioning, audience definition, brand architecture, competitive differentiation
- Verbal identity — naming, taglines, voice and tone, key messaging, brand narrative
- Visual identity — logo, color palette, typography, photography direction, illustration style, brand guidelines
- Brand expression — how the brand shows up across web, environment, social, and advertising
- Implementation and governance — rollout planning, asset libraries, and ongoing brand stewardship
Some firms specialize in strategy only; others go strategy-through-design; a smaller set handles full implementation across digital and physical touchpoints. Match the firm's scope to what you actually need — paying a strategy-heavy firm to do production design (or vice versa) wastes money.
Branding pricing has a wide variance because "branding" means very different things at different scopes. Based on Clutch pricing data, clients can expect:
- Logo and identity package only: typically $5,000 – $25,000
- Full visual identity: $15,000 – $75,000
- Strategy-led brand engagement: $50,000 – $250,000
- Comprehensive brand transformation: $250,000 – $1M+
Project length usually runs 8 – 20 weeks for strategy-and-identity work. Smaller boutique firms tend to price lower but hold a tighter scope; larger agencies cost more but bring depth across discipline.
Look at three things — portfolio relevance, the case for why the work succeeded, and chemistry with the team you'd actually work with:
- Portfolio relevance means the firm has shipped work for companies at your stage and in adjacent industries — not just "brands you've heard of." -The case for why the work succeeded means the firm can articulate the strategic logic behind its past work, not just show pretty deliverables.
- Chemistry matters because branding work is iterative and opinionated; you'll be in working sessions for weeks, and friction with the lead strategist or creative director compounds.
Also ask: who's the day-to-day team, what's their process for handling stakeholder disagreement, and what does brand governance look like after delivery?
- No strategy phase. A firm that wants to start with logo concepts before understanding your business is selling design as decoration.
- Portfolio that all looks the same. Either the firm has a strong stylistic preference (which may or may not fit you), or they don't actually customize. Either way, ask.
- Vague or non-existent guidelines deliverable. Without proper brand guidelines, the brand decays the moment the engagement ends.
- No examples of brands they've shipped that are still in the market. A portfolio of unaired pitches is a warning sign.
- Reluctance to talk about projects that didn't work. Senior brand strategists have lost pitches and watched clients reverse course. A firm that pretends otherwise is editing too hard.
Don’t settle for less when it comes to nurturing your brand. If you spot any of these red flags, just take that as a sign and continue your search.
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