Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 367 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and comprehensive digital marketing strategies. The company consistently earns high praise for its personalized service, project management, and impactful results, with a notable emphasis on increasing lead quality and optimizing costs. However, one review highlighted challenges with larger budgets, suggesting potential variability in performance based on budget size. Overall, approximately 88% of feedback is positive, particularly from small to medium-sized businesses.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. They have garnered a mix of reviews, with approximately 75% positive feedback highlighting their expertise, effective project management, and strong communication. However, about 25% of reviews reflect dissatisfaction, citing issues with execution and communication. Despite some challenges, many clients appreciate their strategic approach and responsiveness in managing online ad campaigns.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. Across their reviews, 100% of clients commend ATRA's transparency, communication, and ability to drive significant improvements in metrics such as conversion rates and cost per acquisition. ATRA consistently delivers measurable outcomes, with multiple clients reporting increased leads and revenue by 20-45%.
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UndisclosedUndisclosed2 - 9Yakima, WA
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SEO Dealers is a SEO agency. Their small team is in Yakima, Washington. Their team focuses on Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9Peabody, MA
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Switch Design Team is a web development firm. Headquartered in Peabody, Massachusetts, the firm was founded in 2020. Their team specializes in Web Development and Mobile App Development.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 17 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Cost Per Click (CPC) management, and comprehensive search engine marketing strategies. Reviews indicate a high level of satisfaction, with 100% of clients praising their project management, strategic approach, and ROI-focused campaigns. Clients frequently mention their exceptional team and seamless integration into existing business frameworks, noting a consistent increase in ROAS and effective use of Google Ads.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click advertising, including Google Ads and Bing, with a focus on strategic campaign management and SEO. The company is praised for its professionalism, strategic planning, and effective communication. Approximately 90% of reviews highlight their ability to increase leads and improve online visibility. Clients often commend the agency's tailored approach and expertise in PPC and digital advertising.
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UndisclosedUndisclosed2 - 9
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Launched in 2023, Upswing Digital SEO is a SEO agency. The firm provides Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9Seaford, DE
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BolsterWP is a social media marketing company. Headquartered in Seaford, Delaware, the agency provides Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed2 - 9Dublin, Ireland
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Successful Media Ltd is a SEO services firm located in Dublin, Ireland. They specialize in Search Engine Optimization and Web Design and were launched in 2015.
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UndisclosedUndisclosed2 - 9Bracciano, Italy
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Studio 4Design is a web design agency. Their team is in Bracciano, Italy. The company specializes in Web Design and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Toronto, Canada
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Horn and Mane Inc. Is a small Conversion Optimization company. Established in 2018, the team provides Conversion Optimization and Search Engine Optimization.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 403 projectsKlientBoost is a distinguished PPC and digital advertising agency specializing in paid search, Google Ads, and online ad campaigns. The reviews highlight their proactive project management, high creativity, and expertise, resulting in measurable improvements such as lowered cost per acquisition and increased conversion rates. Nearly 100% of clients praise their responsiveness and data-driven strategies.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 93 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and SEO to enhance online presence and generate qualified leads. Clients commend their strategic approach and transparent communication, with over 90% of reviews highlighting their professionalism and effective Google Ads management. The agency's ability to integrate PPC and SEO services under one strategy has proven valuable for clients seeking measurable outcomes.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising, Paid Search, and Online Ad Campaigns. The majority of feedback is positive, with reviewers highlighting Gatorworks' client-first approach, proactive communication, and timely project delivery. Approximately 100% of reviewers commend their dedication to improving campaign performance and delivering measurable results.
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UndisclosedUndisclosed2 - 9Toronto, Canada
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SŨUK is a social media marketing company. The Toronto, Canada-based agency provides Social Media Marketing and Conversion Optimization.
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UndisclosedUndisclosed2 - 9Rockwood, Canada
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Piece of Cake Digital Marketing, a Conversion Optimization company, was established in 1998. The company provides Conversion Optimization and Search Engine Optimization, and is small.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising firm specializing in Pay-Per-Click Advertising, Google Ads, and Paid Media. The agency has consistently received positive feedback for its expertise, achieving significant improvements in conversions and cost efficiency for clients. Approximately 100% of reviewers commend Soup Agency's project management and communication, highlighting their proactive and timely delivery of services.
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UndisclosedUndisclosed2 - 9Denver, CO
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Roundhouse Consulting, a SEO agency, is in Denver, Colorado. Launched in 2017, the team provides Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9Houston, TX
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Headquartered in Houston, Texas, The Houston Marketing Agency is a small social media marketing company. Their services include Social Media Marketing and Video Production.
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UndisclosedUndisclosed2 - 9Austin, TX
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Dropkick Ads is a small Austin, Texas-based SEO services firm. The team provides Search Engine Optimization and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Tampa, FL
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Web design company Ardoz Digital, Inc is in Tampa, Florida. Their services include Web Design and Web Development.
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UndisclosedUndisclosed2 - 9
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Outcome Digital is a small Cork, Ireland-based branding agency. The team specializes in Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Red Bank, NJ
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Small social media marketing firm Care Catalyst, is located in Red Bank, New Jersey. Their services include Social Media Marketing and Conversion Optimization.
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UndisclosedUndisclosed2 - 9Holmdel, NJ
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1812 Marketing Corp is a social media marketing firm. In Holmdel, New Jersey, the company was founded in 2019. Their services include Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed2 - 9Brisbane City, Australia
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Assure Digital is a Conversion Optimization company. In Brisbane City, Australia, their small team focuses on Conversion Optimization and Search Engine Optimization. The firm was founded in 2016.
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UndisclosedUndisclosed2 - 9Fortitude Valley, Australia
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CRObar Optimisation is an Email Marketing company. The team specializes in Email Marketing and Search Engine Optimization and is headquartered in Fortitude Valley, Australia.
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UndisclosedUndisclosed2 - 9Homebush West, Australia
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HS COMS DIGITAL PTY LTD, a SEO services firm, is based in Homebush West, Australia. The team focuses on Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9Fortitude Valley, Australia
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Founded in 2008, Merge Marketing, a small social media marketing firm, is located in Fortitude Valley, Australia. Their team offers Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Wayville, Australia
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Loudachris Digital Marketing is a social media marketing agency. They are headquartered in Wayville, Australia and have small team. They offer Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Harrisburg, PA
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Industrialfx is a social media marketing agency. Located in Harrisburg, Pennsylvania, the firm focuses on Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Mechanicsburg, PA
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JSA Interactive is a small Mechanicsburg, Pennsylvania-based web design company. Their services include Web Design and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Grover Beach, CA
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FIRSTPAGE is a social media marketing firm established in 2006. Their services include Social Media Marketing and Web Design.
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UndisclosedUndisclosed2 - 9
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Based in Barcelona, Spain, It's an agency is a social media marketing agency. They provide Social Media Marketing and Conversion Optimization.
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UndisclosedUndisclosed2 - 9Santa Cruz de Tenerife, Spain
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SEOintheSUN is a Santa Cruz de Tenerife, Spain-based social media marketing firm. They focus on Social Media Marketing and Content Marketing and were founded in 2009.
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UndisclosedUndisclosed2 - 9
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Clickedge is a small Madrid, Spain-based web design agency. Their services include Web Design and BI & big data consulting & SI.
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UndisclosedUndisclosed2 - 9West Bridgewater, MA
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Based in West Bridgewater, Massachusetts, Mammoth Marketers is a branding firm. The team specializes in Branding and Content Marketing.
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UndisclosedUndisclosed2 - 9Medfield, MA
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Number One On The List is a web design company. The agency is in Medfield, Massachusetts. Their services include Web Design and Conversion Optimization.
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UndisclosedUndisclosed2 - 9Fort Wayne, IN
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Located in Fort Wayne, Indiana, Key Metrics Digital Marketing is a SEO services firm. They specialize in Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9Macon, GA
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Crescendus Marketing and Consulting is a social media marketing firm. The agency is located in Macon, Georgia. Their services include Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed2 - 9Barcelona, Spain
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SEO Global is a SEO services firm. Founded in 2019, the agency is based in Barcelona, Spain. Their services include Search Engine Optimization and Branding.
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UndisclosedUndisclosed2 - 9Valencia, Spain
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SEO con Pasión is a SEO services firm. Their small team is headquartered in Valencia, Spain and provides Search Engine Optimization and Web Design. The firm was established in 2016.
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UndisclosedUndisclosed2 - 9Knightdale, NC
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Established in 2017, Luckless Digital, a small branding firm, is based in Knightdale, North Carolina. Their services include Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Gilbert, AZ
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Inspired Marketing & Design is a SEO services firm. Established in 2020, the agency is headquartered in Gilbert, Arizona. Their services include Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9Agoura Hills, CA
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Wisly Marketing is a small Agoura Hills, California-based Email Marketing company. Their services include Email Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9
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SEO agency SEO249 was founded in 2017. Based in Colorado Springs, Colorado, the team specializes in Search Engine Optimization and Content Marketing.
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UndisclosedUndisclosed2 - 9Littleton, CO
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1SpotInfo is a SEO agency launched in 2005. The team specializes in Search Engine Optimization and Web Design and is in Littleton, Colorado.
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UndisclosedUndisclosed2 - 9St. Louis Park, MN
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Simple Web Help is an user experience agency. They are in St. Louis Park, Minnesota and have small team. Their team provides UX/UI Design and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Minneapolis, MN
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Established in 2006, Minneapolis SEO Company is a SEO agency. Their services include Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9Benidorm, Spain
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Tridan SLU is a SEO company. Located in Benidorm, Spain, their small team offers Search Engine Optimization and Web Design. The agency was founded in 1996.
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UndisclosedUndisclosed2 - 9
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Headquartered in Augusta, Georgia, SEO Augusta is a small SEO company. The team specializes in Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9Villeurbanne, France
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Vision Virtuelle is a SEO agency launched in 2015. The team specializes in Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9Scottsburg, IN
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Packet Pi is a web design company. In Scottsburg, Indiana, their small team offers Web Design and Custom Software Development. The company was founded in 2016.
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UndisclosedUndisclosed2 - 9Ballymena, Northern Ireland
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Small Digital Strategy company daveharrison.net, is located in Ballymena, Northern Ireland. Their services include Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Spanish Fork, UT
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WEB801 is a Spanish Fork, Utah-based Content Marketing company. They provide Content Marketing and Search Engine Optimization and were founded in 2006.
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UndisclosedUndisclosed2 - 9Phoenix, AZ
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Founded in 2019, Leads Near You Marketing is a web design company. The small team offers Web Design and E-Commerce Development.
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UndisclosedUndisclosed2 - 9San Diego, CA
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Websites That Elevate with Gina Williams is a small SEO company. Launched in 2020, the team provides Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9
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Sumy Designs, a SEO company, was established in 2006. The agency focuses on Search Engine Optimization and Web Design, and is small.
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UndisclosedUndisclosed2 - 9Loganville, GA
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Faithworks Marketing, a web design agency, is headquartered in Loganville, Georgia. Founded in 2021, the team offers Web Design and Web Development.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
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- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
85% Pay Per Click15% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
38.9/40.019.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
38.4/40.018.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
38/40.020/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
38/40.020/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
37.8/40.020/20 Reviews9.8/10 Clients & Experience7.9/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.5/40.018.6/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37.4/40.017.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
38.1/40.018.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999Pearland, TX
Ability to deliver
38.1/40.019.8/20 Reviews9.7/10 Clients & Experience8.6/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
38.5/40.018.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.2/40.017.4/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.5/40.019/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
45% Pay Per Click55% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns based on a proprietary methodology. The top PPC agencies for 2026 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.