Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a comprehensive digital advertising agency specializing in Pay-Per-Click Advertising, Google Ads, and Search Engine Marketing. Approximately 86% of their reviews are positive, highlighting their expert handling of PPC and tailored strategies that enhance lead generation and ROI. However, 14% reflect negative experiences, particularly regarding larger budgets and client dissatisfaction with results and termination processes.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a Pay-Per-Click advertising agency with expertise in managing Google Ads and developing digital advertising strategies for diverse businesses. Their reviews indicate strong project management, timely communication, and effective cost-per-click optimization. Approximately 70% of clients praise their communication and responsiveness, but around 20% cite significant issues concerning service delivery and professionalism.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, including Google Ads management and search engine marketing. Across various reviews, ATRA consistently receives positive feedback for delivering significant improvements in web traffic, lead generation, and conversion rates. Approximately 90% of reviewers highlight ATRA's transparency, responsiveness, and strategic expertise, particularly in optimizing cost per click and increasing return on ad spend.
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UndisclosedUndisclosed10 - 49Bengaluru, India
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DClickweb is a social media marketing agency. The company is headquartered in Bengaluru, India. Their services include Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed10 - 49Carlsbad, CA
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Defy Digital Marketing is a Marketing Strategy company. They are in Carlsbad, California and have small team. Their team specializes in Marketing Strategy and Content Marketing.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 17 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, including Google Ads and other paid media services. Their reviews reflect a 100% positive sentiment, with clients consistently praising their project management and strategic approach. Approximately 72% of reviewers highlight their expertise in optimizing ROI and client engagement, while 85% appreciate their alignment with company values and culture.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click advertising, including Google Ads and Bing, with a focus on strategic campaign management and SEO. The company is praised for its professionalism, strategic planning, and effective communication. Approximately 90% of reviews highlight their ability to increase leads and improve online visibility. Clients often commend the agency's tailored approach and expertise in PPC and digital advertising.
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UndisclosedUndisclosed10 - 49Bogotá, D.C., Colombia
Services provided
La Marcadería® is a branding firm. In Bogotá, D.C., Colombia, the firm was launched in 2013. Their team provides Branding and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Sant'Agostino, Italy
Services provided
Prima Posizione Srl, a public relations agency, was established in 2006. The team focuses on Public Relations and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Stoke-on-Trent, England
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Seodium is a SEO services firm founded in 2023. The small team provides Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49
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Siteknowhow is a social media marketing agency. The team focuses on Social Media Marketing and Conversion Optimization and is in Budapest, Hungary.
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UndisclosedUndisclosed10 - 49Boise, ID
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Sympler™, a small SEO company, is located in Boise, Idaho. The team offers Search Engine Optimization and Social Media Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 403 projectsKlientBoost is a digital advertising agency specializing in PPC, Paid Search, and conversion rate optimization. They consistently receive high praise for their data-driven approach and proactive project management, with about 90% of reviews noting their responsiveness and expertise. Clients appreciate their ability to improve lead quality and reduce CPC, with frequent mentions of their effective communication and collaborative spirit.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 92 projectsNinja Promo is a proficient digital advertising agency specializing in Pay-Per-Click Advertising and SEO services. They are lauded for their strategic management of Google Ads and organic search campaigns, delivering measurable outcomes such as decreased cost per lead and increased website traffic. Across reviews, 100% highlight improved lead quality and communication, with 90% noting their strong value for cost.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising firm specializing in Pay-Per-Click Advertising, Paid Search, and Google Ads, with services tailored to diverse industries. Across multiple reviews, 100% of clients highlight their expertise, proactive project management, and ability to enhance conversion rates and reduce costs (e.g., a 25% decrease in cost per conversion). Clients consistently praise their responsiveness, professionalism, and commitment to achieving business goals.
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$1,000+< $25 / hrFreelancerHargeisa, Somalia
Services provided
Dhibic Digital Marketing Consultancy is a social media marketing agency. They specialize in Social Media Marketing and Pay Per Click and were established in 2019.
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UndisclosedUndisclosed2 - 9Orlando, FL
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See all 1 projectsREASON Agency is a digital marketing firm that, according to client feedback, struggled to meet promised outcomes, particularly in increasing average order value (AOV) and delivering projected sales. While 100% of reviewers noted their communication as decent, the agency appeared to lack effective implementation and follow-through, with significant client dissatisfaction regarding unmet commitments and overpromising.
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Featured
What are Featured Providers?
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising, Paid Search, and Online Ad Campaigns. The majority of feedback is positive, with reviewers highlighting Gatorworks' client-first approach, proactive communication, and timely project delivery. Approximately 100% of reviewers commend their dedication to improving campaign performance and delivering measurable results.
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Undisclosed< $25 / hrFreelancerDelhi, India
Services provided
See all 1 projectsAre you looking for the best digital marketing agency in Tilak Nagar, West Delhi… search ends here. Welcome to Growthwale, your dedicated digital marketing agency in West Delhi. Specializing in
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$1,000+$25 - $49 / hrFreelancer
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See all 1 projectsLiyomax Business is a leading digital agency with over 15 years of experience in empowering startups, small businesses, and entrepreneurs with powerful digital solutions. From fast, mobile-friendly
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UndisclosedUndisclosed50 - 249
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See all 1 projectsLeads R Us Digital Marketing specializes in providing lead generation services, consistently delivering over 50 quality leads per month for small business advertising solutions. The reviews highlight their ability to exceed expectations, align with clients' company culture and values, and offer competitive pricing, making them a preferred choice for businesses seeking effective and budget-friendly marketing solutions.
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$5,000+$25 - $49 / hrFreelancer
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See all 1 projectsWe are the only UK agency leveraging theories from four of histories wisest minds to help startups win quicker. How much time and money are you losing without tapping into ancient wisdom for your
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Undisclosed$25 - $49 / hrFreelancer
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See all 1 projectsNexlio specializes in creating e-commerce websites, offering services that include design and development with a focus on current trends and client needs. Reviews highlight their professional approach, timely communication, and value for cost. Clients appreciate their commitment to client care and ability to deliver straightforward, stylish designs within budget constraints.
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$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Services provided
Revana Digital is a Content Marketing company founded in 1995. The team focuses on Content Marketing and Conversion Optimization.
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$5,000+$100 - $149 / hr50 - 249London, England
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Accord Marketing, an Advertising company, was founded in 1988. The firm focuses on Advertising and Content Marketing, and is midsize.
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$10,000+$150 - $199 / hr50 - 249London, England
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Crimtan is an Advertising company founded in 2009. Located in London, England and Russia, the team specializes in Advertising and Branding.
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$25,000+$25 - $49 / hr50 - 249Halifax, Canada
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Headquartered in Halifax, Canada, VERB Interactive Inc. Is a midsize SEO agency. Their services include Search Engine Optimization and Pay Per Click.
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$5,000+$100 - $149 / hr50 - 249Las Vegas, NV
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Localis is a Marketing Strategy company. The team offers Marketing Strategy and Pay Per Click, and the company is located in Las Vegas, Nevada.
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$10,000+$150 - $199 / hr50 - 249Leeds, England
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Advertising company Search Laboratory is in Leeds, England and London, England. They focus on Advertising and Search Engine Optimization and were established in 2005.
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$1,000+$50 - $99 / hr50 - 249Newark, NJ
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VJG Interactive is a Newark, New Jersey-based application development firm. The team specializes in Mobile App Development and Pay Per Click.
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$5,000+$100 - $149 / hr50 - 249Chicago, IL
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Founded in 2012, All Campus is a midsize graphic design company. Their services include Graphic Design and Market Research.
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$10,000+$150 - $199 / hr50 - 249Salford, England
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Based in Salford, England, Media Agency Group is an Advertising company. They focus on Advertising and Public Relations and were established in 2012.
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$5,000+$100 - $149 / hr50 - 249Framingham, MA
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Stone Temple Consulting is a web design company. They are headquartered in Framingham, Massachusetts, and their services include Web Design and Pay Per Click.
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$5,000+$100 - $149 / hr50 - 249Clackamas, OR
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Launched in 2010, Global Media Solutions is a social media marketing firm. The team offers Social Media Marketing and Search Engine Optimization.
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$10,000+$150 - $199 / hr50 - 249Gloucester, England
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Journey, an Email Marketing company, was founded in 2007. The firm focuses on Email Marketing and Pay Per Click, and is midsize.
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$1,000+$25 - $49 / hr50 - 249Sofia, Bulgaria
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Internovus is a Sofia, Bulgaria-based Marketing Strategy company. The team provides Marketing Strategy and Media Planning & Buying.
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$1,000+$25 - $49 / hr50 - 249Chandigarh, India
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PPC Champ, a Conversion Optimization company, was established in 2010. The midsize team provides Conversion Optimization and Pay Per Click.
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$5,000+$25 - $49 / hr50 - 249
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Midsize Digital Strategy company Digital group, is in Madrid, Spain. The team focuses on Digital Strategy and Branding.
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$10,000+$100 - $149 / hr50 - 249
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Idweaver is a Digital Strategy company in Brussels, Belgium. They offer Digital Strategy and Email Marketing and were established in 2004.
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$1,000+$25 - $49 / hr50 - 249Noida, India
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SEO services firm Redrock DigiMark is based in Noida, India and Dover, Delaware. Launched in 2011, the team focuses on Search Engine Optimization and AR/VR development.
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$5,000+$100 - $149 / hr50 - 249München, Germany
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In München, Germany, Affilinet is an Advertising company. Their services include Advertising and Pay Per Click.
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$5,000+$100 - $149 / hr50 - 249Jakarta Pusat , Indonesia
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Launched in 2009, DGtraffic Indonesia is a midsize Digital Strategy company based in Jakarta Pusat , Indonesia. Their team specializes in Digital Strategy and Pay Per Click.
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$5,000+$100 - $149 / hr50 - 249San Isidro, Peru
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Ingenia Peru is an Advertising company. Their midsize team is located in San Isidro, Peru. Their services include Advertising and UX/UI Design.
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$5,000+$100 - $149 / hr50 - 249Medellín, Colombia
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Arkix S.A. Is a CRM consulting and SI company established in 2005. Their team provides CRM consulting and SI and E-Commerce Development.
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UndisclosedUndisclosed1,000 - 9,999Seoul, South Korea
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Yello Digital Marketing is a Digital Strategy company. They are based in Seoul, South Korea. Their team provides Digital Strategy and Media Planning & Buying.
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UndisclosedUndisclosed50 - 249Dhaka, Bangladesh
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Digital Pondith is a Content Marketing company headquartered in Dhaka, Bangladesh. They focus on Content Marketing and Digital Strategy and were founded in 2014.
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UndisclosedUndisclosed50 - 249Boston, MA
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Event Marketing company 451 Agency was launched in 2004. The agency offers Event Marketing and Public Relations, and is midsize.
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UndisclosedUndisclosed50 - 249
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K Logic is an user experience design company established in 2006. The team offers UX/UI Design and Content Marketing and is headquartered in Israel.
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UndisclosedUndisclosed50 - 249Cairo, Egypt
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IMeSolutions is a midsize PPC company founded in 2008. Their team provides Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249Randburg, South Africa
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Established in 2007, 3 Way Marketing is a midsize Digital Strategy company in Randburg, South Africa. Their team offers Digital Strategy and Email Marketing.
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UndisclosedUndisclosed50 - 249Umhlanga, South Africa
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Conversation LAB is an user experience agency. They are in Umhlanga, South Africa and have midsize team of experts. Their services include UX/UI Design and Pay Per Click.
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UndisclosedUndisclosedFreelancerSingapore, Singapore
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Founded in 2017, Adscelerate Marketing, a small pay per click agency, is in Singapore, Singapore. Their team specializes in Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249Glasgow, Scotland
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Founded in 2014, Twogether is a Digital Strategy company. Their services include Digital Strategy and Content Marketing.
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UndisclosedUndisclosed50 - 249Portland, OR
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Metropolitan Group Oregon is a branding company. They were launched in 1989, and their services include Branding and Digital Strategy.
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UndisclosedUndisclosed50 - 249
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SMEGoWeb, a midsize pay per click agency, is based in. The team focuses on Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249Crows Nest, Australia
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Acidgreen is an e-commerce development firm. Their team is based in Crows Nest, Australia. The agency provides E-Commerce Development and Pay Per Click.
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UndisclosedUndisclosed50 - 249Florianopolis, Brazil
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Custom software development firm Involves was founded in 2008. The team focuses on Custom Software Development and Digital Strategy.
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UndisclosedUndisclosed50 - 249Woodstock, GA
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Established in 2001, Ross Media is an Email Marketing company. The company specializes in Email Marketing and Event Marketing, and is midsize.
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UndisclosedUndisclosedFreelancerFulton, MD
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Makriv Digital is a small pay per click company in Fulton, Maryland. Their services include Pay Per Click and Search Engine Optimization.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
85% Pay Per Click15% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
38.9/40.019.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
38.4/40.018.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
38/40.020/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.9/40.020/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
37.8/40.020/20 Reviews9.8/10 Clients & Experience7.9/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.5/40.018.6/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37.4/40.017.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
38.1/40.018.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
38.5/40.018.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.2/40.017.4/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.5/40.019/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$25 - $49 / hr250 - 999Pearland, TX
Ability to deliver
37.3/40.019.8/20 Reviews8.9/10 Clients & Experience8.6/10 Market PresenceService focus
30% Pay Per Click70% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns based on a proprietary methodology. The top PPC agencies for 2026 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.